ECONOMICS AND BUSINESS IN THE VETERINARY FIELD

Transcription

1 PCA 27 F 01 Ed.00 Economics and Bussines in the Veterinarian Field Syllabus Universidad Católica de Valencia Animal Production ECONOMICS AND BUSINESS IN THE VETERINARY FIELD 3º Year Veterinary Degree

2 Economics and Bussines in the Veterinarian Field PCA 27 F 01 Ed.00 TEACHERS GUIDE : ECONOMICS AND BUSINESS IN THE VETERIANRIAN FIELD ECTS SUBJECT: ECONOMICS AND BUSINESS IN THE VETERINARIAN FIELD 6 FIELD: ANIMAL PRODUCTION 30 Módulo: ANIMAL PRODUCTION 30 TYPE OF TRAINING 1 : Obligatory COURSE: 3º Semester: 2º Department: Professor: Dra. Maria Escrivà Animal Production maria.escriva@ucv.es 1 Form. Basic training (ordinary matter), compulsory, optional, external, Final Project

3 PCA 27 F 01 Ed.00 Economics and Bussines in the Veterinarian Field Module Organization Animal Production Nº ECTS 30 Duration and temporal location within the curriculum: According to the study plan of the Veterinary Degree, the subject of Economics and Business in the Veterinary Field consists of 6 credits and it is taught on a compulsory basis, in the second semester of the fourth year. This course is the first contact the student has with the field of the veterinary enterprise. In this way, the issues that constitute the program will focus on key business concepts with emphasis on veterinary services firms and agricultural businesses. Matters and Subjects Matter ECTS Subject ECTS Course/ Semester Economy and Business in the veterinary field 6 3rd / 6 th Nutrition and animal feeding 6 4th / 8 th Animal Production 30 Animal production and genetic improvement I Animal production and genetic improvement II 6 4th / 8 th 6 4th / 8 th Aquaculture 6 4th / 8 th

4 Economics and Bussines in the Veterinarian Field TEACHING GUIDE: ECONOMICS AND BUSINESS IN THE VETERINARY FIELD Previous requisites: not necessary. GENERAL OBJECTIVES PCA 27 F 01 Ed.00 The general objectives of the subject are described below: Acquire basic knowledge: Familiarize yourself with the main concepts of the management of veterinary clinics, as well as understand the process of business management and its different phases. a. develop active management skills: Apply the knowledge acquired to define the objectives, analyze the environment and the company and make decisions. b. Improve other skills: Improve decision-making, planning, oral and written communication, teamwork, information search and analysis, and autonomous learning Develop attitudes: Critical spirit, positive attitude toward change, attraction for decision making. Identify the emerging economic risks in all areas of the veterinary profession. BASICS COMPETENCES 2 Competence measuring scale # CB1 Students must show that they have and understand knowledge in a field of study that is based on general secondary education on a level that, although supported by advanced text books, includes also some aspects that involve knowledge belonging to the vanguard of their field of study. x CB2 Capacity to apply knowledge to work or occupation in a professional way and have the competences that are proved by preparing and arguing topics and problem-solving in their specific field of study. CB3 CB4 Capacity to gather and interpret relevant data usually within their specific field of study and capacity to make judgments that include reflection on relevant social, scientific or ethical issues. Capacity to communicate information, ideas, problems and solutions at specialist and non-specialist levels. 2 List sequentially all the corresponding to the module. Each must be weighed from 1 to 4, and considering the degree of contribution of the subject / course to the acquisition and development of competition, not weighted skills that are not going to work on the subject / course.

5 PCA 27 F 01 Ed.00 Economics and Bussines in the Veterinarian Field CB5 Capacity to develop those learning skills needed to undertake further studies with a high degree of autonomy. COMPETENCIAS GENERALES Ponderación de la competencia # CG0 Capacity to speak well in public. CG2 Knowing and applying hygiene control, inspection, technology for the production and processing of food for human use from primary production to consumer. Understanding and applying prevention, diagnosis and individual or collective treatment, and control of animal diseases, individually or in groups, with special attention to zoonoses. CG3 Understanding and applying control of animal breeding, management, health, reproduction, protection, and feed as well as improving production. CG4 Understanding and applying methods and processes for obtaining efficient animal products under optimal conditions and costs, and assessing environmental impacts. CG5 Understanding and applying laws, regulations and administrative provisions in all areas of the veterinary profession and public health, understanding the ethical implications of health in a changing global context. CG6 Developing professional practice, acquiring skills related to teamwork, with an efficient use of resources and quality management. CG7 Identifying emerging risks in all areas of the veterinary profession.

6 Economics and Bussines in the Veterinarian Field PCA 27 F 01 Ed.00 CROSS-SECTIONAL COMPETENCES Competence measuring scale # T1 Capacity of analysis, synthesis, implementation of knowledge for problem-solving and decision-making. T2 Understanding and applying the scientific method to professional practice including evidence-based medicine. T3 Basic knowledge of the veterinary profession: legal, economic, administrative, planning and time management issues and the veterinarians society together with the importance of monitoring quality, standardization and protocols of veterinary practice. T4 Mastering fluency in oral and written mother tongue communication, listening and responding effectively using a language appropriate to audience and context. T6 Knowledge of a second language, preferably English, especially technical vocabulary of veterinary science. T7 Using information technology to communicate, share, search for, collect, analyze and manage information, especially related to the veterinarian practice. T8 Ability to adapt to new situations, self-critical ability, being aware of personal limitations and understanding when and where seeking and obtaining advice and professional help. T9 Efficient and effective work, both independently and as a member of a multidisciplinary team or unit, showing respect, appreciation and sensitivity to the work of others. T10 Keeping an ethical behaviour in the exercise of given responsibilities toward the profession and society. T11 Ability to learn, to research, and to be aware of the need to keep knowledge updated, and attending training programs.

7 PCA 27 F 01 Ed.00 Economics and Bussines in the Veterinarian Field T12 Ability to work in an international context, appreciating diversity and multiculturalism, through the knowledge of foreign cultures and customs. T13 Understanding and analyzing the diversity of people, cultures and lifestyles.

8 Economics and Bussines in the Veterinarian Field PCA 27 F 01 Ed.00 COMPETENCIAS ESPECÍFICAS Ponderación de competencia la # E44 E45 E46 E49 E50 E51 Knowing and applying the basics of animal production: traditional and modern systems. Knowing and applying raw materials for animal feeding: characteristics, production and preservation. Knowing and applying the basics of animal nutrition, ration formulation and feed manufacturing. Knowing and applying genetics to health improvement programs. Knowing and applying strategies and procedures to output. Knowing and applying the fundamentals of livestock facilities and environmental hygiene. E52 Knowing and applying the principles of production and marketing process. E53 Knowing and applying sustainable development. E54 Knowing and applying aquaculture. E69 Being able to acquit oneself in a pre-professional veterinary environment, using veterinary tools, solving situations within their scope of responsibility and expertise, and interacting with colleagues, customers or suppliers.

9 PCA 27 F 01 Ed.00 Economics and Bussines in the Veterinarian Field LEARNING OUTCOMES 3 COMPETENCES R-1 Basic business concepts applied on veterinary services company and agricultural companies CB2, CB3, CB4, CG0, CG3, T2, E44, E50 R-2 Economics fundamentals of the market CG3, E50 R-3 Marketingfor the veterinary company R-4 Technical management, Finance and economics of the veterinary company T1, T8, E51, E69 CB2, CB3, CB4, CB5, CG0, CG3, CG4, CG5, CG6, CG7, T3, T4, T8, T9, E52, E53 R-5 Management skills and Human Resources at the Veterinary company T10, E49, E69

10 Economics and Bussines in the Veterinarian Field PCA 27 F 01 Ed.00 ACTIVIDADES FORMATIVAS DE TRABAJO PRESENCIAL CLASS ATTENDANCE Showroom by the teacher, skills analysis, explanation and demonstration of skills, abilities and knowledge in the classroom Relación con Resultados de Aprendizaje de la asignatura ECTS 3 PRACTICAL LESSONS Group work sessions in groups supervised by the teacher. Case studies, diagnostic tests, problems, field study, computer room visits, data search, libraries, networking, Internet, etc. Meaningful construction of knowledge through interaction and student activity. R-1, R-2, R-3, R-4, R SEMINAR Monographic sessions monitored with shared ownership R-1, R-2, R-3, R-4, R The subject and / or material is organized in EDUCATIONAL ACTIVITIES WORK and SELF-EMPLOYMENT TRAINING ACTIVITIES OF STUDENT, with an estimated percentage in ECTS. An appropriate distribution is as follows: 35-40% for classroom training activities and 65-60% for self-employment. (For a course of 6 ECTS: 2.4 and 3.6 respectively). The teaching-learning methodology described in this guide in a generic way, shape in the teaching units in which the course is organized and / or subject La metodología de enseñanza-aprendizaje se describe en esta guía de modo genérico, concretándose en las unidades

11 PCA 27 F 01 Ed.00 Economics and Bussines in the Veterinarian Field TUTORING Personalized attention in small groups. It is a period of instruction and / or guidance by the tutor in order to review and discuss the materials and the topics presented in lectures, seminars, readings, performance of works, etc. R-1, R-2, R-3, R-4, R EVALUATION Set of oral and / or written information used in the initial R-1, R-2, R-3, R-4, R CLASS ATTENDANCE Showroom by the teacher, skills analysis, explanation and demonstration of skills, abilities and knowledge in the classroom R-1, R-2, R-3, R-4, R PRESENTATION Applied Interdisciplinar Knowledge R-1, R-2, R-3, R-4, R Total 2.4 didácticas en las que se organiza la asignatura y/o materia

12 Economics and Bussines in the Veterinarian Field PCA 27 F 01 Ed.00 SELF-EMPLOYMENT TRAINING ACTIVITIES OF THE STUDENT ACTIVITY GROUP WORK Metodología de Enseñanza- Aprendizaje Preparación en grupo de lecturas, ensayos, resolución de problemas, seminarios, trabajos, memorias, etc. para exponer o entregar en las clases teóricas, clases prácticas y/o tutorías de pequeño grupo. Relación con Resultados de Aprendizaje de la asignatura R-1, R-2, R-3, R-4, R-5 ECTS 1.3 Trabajo realizado en la plataforma de la universidad ( SELF-EMPLOYMENT Estudio del alumno: Preparación individual de lecturas, ensayos, resolución de problemas, seminarios, trabajos, memorias, etc. para exponer o entregar en las clases teóricas, clases prácticas y/o tutorías de pequeño grupo. Trabajo realizado en la plataforma de la universidad ( R-1, R-2, R-3, R-4, R Total 3.6

13 PCA 27 F 01 Ed.00 Economics and Bussines in the Veterinarian Field ASSESSMENT SYSTEM ACQUISITION OF SKILLS AND GRADING SYSTEM Assessment tools 4 Learning outcomes assessed Percentage awarded Assessment of written assessment of the knowledge and skills obtained. This test can consist in series of open questions or test on the theoretical content of the subject and / or practical exercises (problem solving problems). R-1, R-2, R-3, R-4, R-5 60% Assessment of practical activities in the classroom, solving problems or computer work, seminars and tutorials, through participation, problem solving with R-1, R-2, R-3, R-4, R-5 25% the computer and the reports. Evaluation of the practical work in the laboratory,the students must demonstrate the acquired competences and that are able to solve the different problems in a laboratory; Such evaluation may be carried out by any of the following methods, or a combination of them: written individual test, the individual or group performance of an activity 0% in the laboratory, the delivery of an individual or group report on the work done in the laboratory. Evaluation of the practical work in clinic, the students must demonstrate the acquired competences and that are able to solve the different 0% problems in the clinic; Such evaluation may be carried out by any of the following methods, or a 4 Evaluation techniques and tools: oral and written tests (multiple choice tests, developmental, conceptual maps), tutorials, projects, case studies, observation notebooks, portfolio, etc.

14 Economics and Bussines in the Veterinarian Field PCA 27 F 01 Ed.00 combination of them: written individual test, the individual or group activity of a clinical experience, the delivery of an individual or group report on the work done in the clinic. Evaluation of students group work through a continuous evaluation system along the course, through the delivery of papers, whose objectives and contents will be proposed by the teacher. Evaluation of those activities in which the student in a individual way, should seek and structure information related to each of the subjects through continuous evaluation system along the course, through the delivery of papers, whose objectives and contents are proposed by the teacher. 10% R-1, R-2, R-3, R-4, R-5 5% In order to measure the acquisition of skills of the subject through learning outcomes defined above, the evaluation system set is as follows. Teachers will monitor attendance and class participation. Exercises performed will be evaluated throughout the course within the relevant deadlines, allowing daily monitoring of the subject. All individual and group work will be evaluated. Do not give prominence to the theory test, but will be considered as important, a practical exam and attendance and active participation in various activities for students to acquire a practical and legal problems. Thus, to be consistent with the objectives of the degree and skills that are intended to be acquired, in the final grade it will be a 65% between the written practical tests (55%) and attendance and active participation to the sessions of lectures 10%, tutorials and seminars leaving 35% of the note to the written tests. Criteria for granting the license plate of Honor: For the teacher may be granted an honors degree for every 20 students (not fraction of 20, except for the first 20 students). Only be awarded honors in first or second call of the first year of enrollment of students in the subject. Review examinations after the appearance of the notes, the student will have times published on the platform, to review its examination, unless specifically instructed otherwise by the faculty and outside

15 PCA 27 F 01 Ed.00 Economics and Bussines in the Veterinarian Field these hours no exams are displayed. Those students who for various reasons do not attend the assessment of some of the parties on the official date of calls, extraordinary evaluations will be conducted with an oral exam. CONTENT DESCRIPTION Skills Basic business concepts with emphasis on veterinary services firms and agricultural businesses Economics fundamentals of the market Marketing on the veterinary company CB2-CB3-CB4-CG0-CG4-CG5-CG7- T1-T3-T4-T6-T7-T9-T10 E52-R53 CB2-CB3-CB4-CG0-T1-T3-T4-T6- T7-T9-T10-E52-R53 CB4-CB5-CG0-CG6-T1-T3-T4-T6- T7-T9-T10- E52-R53 Technical, financial and economic management in the veterinary enterprise CB3-CB5-CG0-CG6-T1-T3-T4-T6- T7-T9-T10- E52-R53 CB3-CB5-CG0-CG6- T1-T3-T4-T7-T8-T9-T10- E52-R53 Human resources management in the veterinary company THE TEMPORARY FRAME WORK OF LEARNING 1 Content Basic business concepts with emphasis on veterinary services firms and agricultural businesses 2 Market economic fundaments 3 Marketing on the veterinary enterprise Nº OF SESSIONS

16 Economics and Bussines in the Veterinarian Field PCA 27 F 01 Ed.00 4 Technical, financial and economic management in the veterinary enterprise 6 Human Resources Management in the veterinary enterprise 7 2 BIBLIOGRAPHY BIBLIOGRAPHY: PINDYCK, R. S., Y RUBINFELD, D. L. (2013). MICROECONOMICS 8TH ED. RUIZ ABAD, L. (2013). Libro Gestión Y Marketing De Clínicas Veterinaria. Acalanthis JEVRING BÄCK, C. and BÄCK, E. (2008). Gestión de la Clínica Veterinaria. Salud Animal, Acalanthis KOTLER, P y KELLER, K. (2012) Dirección de Marketing. Pearson Educación. Madrid. KOTLER, P., y ARMSTRONG, G. (2008). Fundamentos de Marketing, Prentice Hall. Méjico GARCÍA MARTÍNEZ, A. Y RODRÍGUEZ ALCAIDE, J.J. (1998) Economía y Gestión de la empresa ganadera. Webs