The National Finals witnessed top two teams from each of the four zones battling it out for the title. The eight national finalists were as follows:

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1 Kalinga Institute of Industrial Technology (KIIT) University, Bhubaneswar crowned the International Champions and ICAI, Bengaluru crowned the National champions of the 'Tata Crucible Campus Quiz th edition of India s largest and most awaited inter-collegiate business quiz - the Tata Crucible Campus Quiz concludes with its National and International Finals in Mumbai Over 6000 students, in teams of 2 each, from 34 cities participated in the Indian edition of the Tata Crucible Campus Quiz 2014 Based on the Power of 10 Tata Crucible Campus Quiz set fresh challenges with more cities, higher prizes and first time included charitable component Tata Crucible Campus Quiz is a knowledge initiative by the Tata group that aims to provide a unique platform for the sharpest young minds to showcase their quizzing mettle Mumbai, April 13, 2014: The 10 th edition of the Tata Crucible Campus Quiz concluded its journey across 34 cities with an exhilarating final in Mumbai with a neck to neck competition for the Championship title. The National round was followed by the International finals at Taj Lands End, Mumbai. Both finals kept the audience spellbound with a dazzling show of intellect and pulsating quizzing. The Guest of honour at the event was Dr. Mukund Rajan, Member Group Executive Council and Brand Custodian, Tata Sons who awarded the Championship title to the young winners. The National Finals witnessed top two teams from each of the four zones battling it out for the title. The eight national finalists were as follows: 1. North Zone : Mr. Shubham Tripathi and Mr. Arnab Ghosh - IIT, Kanpur Mr. Sahil Gupta and Mr. Tanay Shankar BITS Pilani, Rohtak 2. South Zone : Mr. Rithwik Krishnakumar and Mr. Krishna, TAPMI, Manipal Mr. Vijay Kalarickal and Mr. Mohit Jain ICAI, Bangalore 3. East Zone : Mr. Omkar Amrutanshu and Mr. Sagar Saurabh KIIT University, Bhubaneshwar Mr. Rahul Gupta K. S. and Mr. Debarun Majumdar IIM, Shillong

2 4. West Zone : Mr. Pranjal Rajendra Modak and Mr. Pawan Pawar VNIT, Nagpur Mr. Arjun Krishna Kumar and Mr. Ashish Vaswani Symbiosis, Pune The National Finals was a gruelling and closely contested competition, at the end of which ICAI from Bangalore, emerged victorious, took home the coveted Tata Crucible Campus Quiz 2014 trophy along with a grand prize of Rs.7,00,000/-* (the increase of Rs. 2 lakhs from National Winning team s prize will be contributed to a charity of the team s choice) and qualified for the International Finals. KIIT University from Bhubaneshwar were the second team to qualify for the International Finals of the Tata Crucible Campus Quiz The National champions and runners-up of the Indian edition joined the top two teams from the U.K and Singapore editions in the International Finals of the Tata Crucible Campus Quiz Participating teams from Singapore included Mr. Rohan Pothan Naidu & Mr. Sarvagyam Abhimanyu from National University of Singapore (NUS) and Mr. Shivam Bhardwaj and Mr. Prasad Karan also from NUS. Representing UK were Mr. Anup Karath Nair & Mr. Igor Pyrko from University of Strathclyde, Glasgow and Mr. George Richard Leeson and Mr Oliver Gillespie from University of Bath respectively. At the end of a nail biting challenge, Mr. Omkar Amrutanshu and Mr. Sagar Saurabh from Kalinga Institute of Industrial Technology (KIIT) University, Bhubaneswar triumphed over their fellow competitors in an electrifying crossfire of questions winning the Tata Crucible trophy, laptops and an international holiday package each. Chief Guest Dr. Mukund Rajan, Member Group Executive Council and Brand Custodian, Tata Sons felicitated the winners of the National and International finals with the Tata Crucible trophy and gave away prizes to the winning teams. Congratulating the participants at their brilliant performance, Dr. Rajan said This year has been very special for all of us at the Tata group as Tata Crucible completes 10 years since its inception. The display of intellect and talent at Tata Crucible shows the awareness and preparedness of youth to take on new challenges and contribute to society everywhere is also the 175th birth anniversary of the Founder of the Tata group, Jamsetji Tata, someone who believed in the power of youth and the importance of education. More than a century back, in 1892, he set up a scholarship scheme to educate the brightest young talent, and his subsequent efforts led to the creation of the Indian Institute of Science in Bangalore for advanced scientific education. The Tata group is committed to take this tradition forward, and to support the twin causes of inspiring young people to do more for society and to support their education, across the many markets we operate in, from India to the UK, and from the US to South Africa.

3 International Champions for 2014 at the Tata Crucible Campus Quiz, Mr. Omkar Amrutanshu and Mr. Sagar Saurabh from KIIT University, Bhubaneswar said The Tata Crucible Quiz is all about learning, its uniqueness is learning beyond the classrooms and incorporating such a large number of student under one initiative is really commendable. We are very grateful to the Tata group that has undertaken such an initiative, no other corporate has thought of conducting such a knowledge based initiative and organizing it at such a large scale for the country. Ecstatic about winning the National Finals, Mr. Vijay Kalarickal and Mr. Mohit Jain from ICAI, Bengaluru expressed, The Tata Crucible Quiz has helped us increase our knowledge and we are very lucky and happy that we received the opportunity to showcase our talents and win the national finals. This is a tremendous effort by the Tata group in bringing so many students especially from the rural parts of the country and giving them a chance to compete on a common platform. It s not about the monetary benefit but the prospects of getting to learn more and widen your knowledge base. The Tata Crucible Campus 2014 was conducted by ace quizmaster and show host Mr. Giri Balasubramaniam a.k.a Pickbrain, who with his distinctive style kept the audience engrossed in the high-voltage action on stage. An interesting tie breaker question that decided the National finals was, Q. What was founded on 25 th Jan Sukumar Sen was the first chief and Ramadevi, the only lady ever. A. Election Commission A question from the concluding round of the International finals was Q. Atlanta records were Optimystique about his success and put faith in him, his ad for the world s favourite airline was based on the flower duet taken from the French opera Lakme A. Yanni From crunch tie-breaker rounds and inspiring success stories, to participation from over 3,500 teams across the country, the Tata Crucible Campus Quiz 2014 was filled with several triumphant and memorable moments. In its endeavour to promote and heighten the quizzing experience in India, the Tata Crucible Campus Quiz incorporated three notable changes in its 2014 edition the expansion to 34 cities from 30 in 2013, the10-quotient quizzing format and the inclusion of Zonal Finals. The 34 cities that participated in the Tata Crucible Campus Quiz 2014 were clustered as below:

4 NORTH SOUTH WEST EAST Delhi Bengaluru Mumbai Kolkata Ghaziabad-Noida Chennai Navi Mumbai Patna Lucknow Coimbatore Nagpur Raipur Jammu Trichy Ahmedabad Jamshedpur Jalandhar Kozhikode (Calicut) Pune Bhubaneswar Chandigarh Kochi Indore Guwahati Rohtak Manipal Goa Vizag Jaipur Hyderabad Vadodara Ranchi Dehradun Hubli The top two teams from each zone battled it out at the National Finals of the Tata Crucible Campus Quiz. Prizes The winners of the regional finals won cash prizes of Rs. 100,000/-* while the runners-up will receive Rs. 50,000/-.* Winners of the national finals were awarded with a cash prize of Rs. 700,000/* and the coveted Tata Crucible trophy. The increase of Rs. 25,000 and Rs. 15,000 from the Regional Winners and Runners up prize respectively and Rs. 2 lakhs from National Winning team s prize would be contributed directly to a charity of the team s choice. *Subject to tax deduction as applicable The prizes for Tata Crucible Campus Quiz this year are being co-supported by Tata Docomo, Fastrack and Tata Nano. The Tata Crucible Campus Quiz 2014 will be telecast on CNBC TV 18 in multiple episodes starting from April For further details on the Tata Crucible Campus Quiz, please log on to the official website The interactive website also provides an opportunity to participate in the Crucible Mock Prelims and the weekly Tata Crucible Online Contest.

5 You can check Tata Crucible Campus Quiz videos on YouTube ( and get regular updates on Facebook ( and Twitter ( *Conditions apply Notes for the editor: About Tata Crucible Campus Quiz: 'Tata Crucible - The Business Quiz' seeks to bring together sharpest young minds to take on the heat of the country s largest business quiz. Youth is a key audience cluster which the Tata group is focusing its communication at and Tata Crucible is a key knowledge initiative towards this engagement. Started in 2004, it has now become an eagerly anticipated annual event. In a commissioned research amongst the participants, Tata Crucible Quiz has been judged the highest rated ground quiz. The Tata Crucible Business Quiz is a team-based contest (2 participants per team) and is held separately for employees of Tata companies, Non-Tata Corporates and for Campus students. 10 editions of the Corporate Crucible and the Campus Crucible quiz have been held successfully in India so far. Tata Crucible Campus quiz has also been taken outside India and is running successfully since 2007 in Singapore and since 2008 in the UK. About Tata group of companies: The Tata group comprises over 100 operating companies in seven business sectors: communications and information technology, engineering, materials, services, energy, consumer products and chemicals. The group has operations in more than 100 countries across six continents, and its companies export products and services to 150 countries. The total revenue of Tata companies, taken together, was $96.79 billion (around Rs.527,047 crore) in , with 62.7 percent of this coming from business outside India. Tata companies employ over 540,000 people worldwide. The Tata name has been respected in India for more than 140 years for its adherence to strong values and business ethics. Every Tata company or enterprise operates independently. Each of these companies has its own board of directors and shareholders, to whom it is answerable. There are 32 publicly listed Tata enterprises and they have a combined market capitalization of about $ billion (as on April 3, 2014), and a shareholder base of 3.9 million. The major Tata companies are Tata Steel, Tata Motors, Tata Consultancy Services (TCS), T ata Power, Tata Chemicals, Tata Global Beverages, Tata Teleservices, Titan, Tata Communications and Indian Hotels.

6 For regular news and updates, follow the Tata group on Twitter ( and YouTube ( For Further Information please contact: Tata Sons Sarika Kapoor Chokshi / Arushi Agrawal skchokshi@tata.com / arushiagrawal@tata.com Rediffusion/Edelman Lennon D Souza lennon.dsouza@edelman.com /