ENTREPRENEURSHIP DEVELOPMENT AND PROJECT MANAGEMENT. 39 Hours. Lecture Tutorial 3 -
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1 ENTREPRENEURSHIP DEVELOPMENT AND PROJECT MANAGEMENT Course Code UM16MB556 Course Credits 3 No. of Hours 39 Hours Credit pattern Lecture Tutorial 3 - Lab/ Seminar Self study Credits 3 CIA 40% (30% for two tests + 5% for activities +5% for attendance) SEE 60% Course Objectives This course provides a platform to sensitize the hidden entrepreneurial traits of management students. Also expose students to the Entrepreneurial project management concepts and processes used in practice. Course Outcome At the end of this course, the students are able to 1. Explain the Fundamental concepts and process of managing an Entrepreneurial project. 2. Exhibit the skill of managing an Entrepreneurial project 3. Exhibit the ability of identifying & managing an Entrepreneurial project Pedagogy/Andragogy/Didactics Each module will have 60% of time in Lecture, 20% in Case and 20% learning through GD, Role Play, Audio-visuals and other activities.
2 Course Outline: Session No. Topics Hours & Coverage Activity Unit 4: Project Management: 1 Definition and Process Project Management hierarchy-programmes, 2 projects Lab Introduction 3 Processes, activities, tasks Lab introduction Conceptual idea of the triple constraint: Time, cost, 4 scope; Planning & scheduling Tools -Brainstorming, 5 Fishbone diagrams Lab Practice session 6 Bar charts, Gantt Charts, WBS 7 Network diagrams-cpm and PERT Lab Practice session Concept and applications; Accelerating projects - 8 crashing %Cumulative Coverage 20% 9 Unit 1: Entrepreneurship: Meaning, Evolution Case and Development; Functions of an Entrepreneur; Lijjat papad Types of entrepreneur; Stages in entrepreneurial Characteristics of 10 process; Entrepreneur (Quiz) 11 Role of entrepreneurs in Economic Development. Beijing Sammies 12 Intrapreneur an emerging class. Family Business-History: Types and Importance of Case 13 family business Ambani family Succession in family business. Do-How Ambani 14 brothers have split 15 Pitfalls of the family business. 16 Improving family business performance. %Cumulative Coverage 40% ISA I Unit 5: Project Monitoring: 17 Progress Reporting, Updating Plans 18 Review Meeting- Program reviews, Task review ; Lab Practice session 19 Common Causes Of Schedule Delays ; 20 Completing a project- understanding the elements; Lab Practice session Effect of team size and project duration on project 21 performance; 22 Expectations of the organization on the PM ; Case Study 23 Skills needed by a Project manager; Conflict resolution.
3 %Cumulative Coverage 60% Unit 2: Creativity and Innovation: Sources of New Ideas, Ideas into Opportunities; 24 Creative problem solving 25 Heuristics, Brainstorming, Synectics; 26 Sources and Transfer of Innovation International entrepreneurship- The nature, Importance & Opportunities; International versus Domestic entrepreneurship Entrepreneurship entry into international business, exporting, Direct foreign investment, barriers to international trade. Managing growth and diversification: Strategies; Franchising. Edward Debono s techniques 32% Kamath hotels, NIIT,IIHT 31 Joint Ventures, Acquisitions & Mergers Cumulative %Coverage 80% Assignment 1 Unit 3: Institutions supporting entrepreneurs: A 32 brief overview of financial institutions in India Guest lecture Central level and state level institutions; SIDBI, 33 NABARD, 34 IDBI, SIDO Indian Institute of Entrepreneurship, DIC, Single window system Latest Industrial policy of Government of India; FMME; Guidelines for starting new SMEs. Sources and ways of raising capital; Informal risk capital and venture capital; Business Planning - Meaning and Business planning process; Survey method Preparing a business proposal Gourmet To Go (Grocery Marketing) Advantages of business planning; %Coverage 20% Cumulative %Coverage 100% Class room discussion: 1. Choose a product and use the checklist method to develop new ideas. State your product and the three most creative ideas generated. 2. Name the four creative thinking techniques. Discuss one product under each technique. 3. Choose a product or technology. Interview five consumers who buy that product and ask them what major problems they have with the product ( or what major things they dislike about it). Then ask them to
4 Text Books: describe the attri butes of the perfect product that would satisfy all their needs and replace the existing product. Next, interview the representatives of five companies that offer the product and ask them what they believe are the major problems customers experience with their product and to come up with some futuristic solutions. 1. Robert D Hisrich, Michael P Peters, Dean A Shepherd, Entrepreneurship, 6 th Edition, The McGraw-Hill Companies, Project Management-Clifford Gray and Larson Reference Books: 1. Vasant Desai, Entrepreneurial Development and Management, Himalaya Publishing 2. Effective Project Management-Clements, James and Gido jack, 2006 Cengage learning, 3. Project management A Managerial Approach- Meredith, Jack R and Mantel Samuel-2006, John Wiley & sons
5 Project Management tools lab SUBJECT CODE: UM16MB556 No of Credits: 1 No. of Lecture Hrs / week 2 ESA Marks 60 Total no. of Lecture Hrs 26 Description: This course is part of the core course - Entrepreneurship and project management. The lab components are designed to improve students understanding of project management techniques. The students are expected to apply various project tools like project charter, WBS and networking. Students will learn the software used for managing a project. Course outcome: At the end of the course students are be able: 1. To explain project management tools and techniques. 2. To exhibit the skills of understanding and application of project software. 3. To apply various project management tools in practice. Pedagogy: Execution of lab exercises using Open Source Software Each session: 2 hours Session Project Description 1 Introduction to project tools Introduction to WBS, Gantt chart and network using activities and Videos 2 Organizing College sports event (cricket) Students shall design deliverables, 3 Organizing College sports event (cricket) activities and interpret results using 4 Organizing DJ night open source software. 5 House Construction 6 Organizing an International conference for MBA department 7 Introduction to project charter A case on Case analysis by considering components of project charter 8 9 Introduction to project charter A case on Introduction to project charter A case on Students shall design project charter with deliverables and activities. Open source software is used for coding the charter. 10 Project crashing Students shall design project charter 11 Starting of a new business Venture (E Comm set up) contd. with deliverables and activities. Open source software is used for coding the 12 Starting of a new business Venture (E Comm set up) charter. 13 Final Assessment Evaluation: Experiments : 15Marks Attendance : 5 Marks From UG-PG programme : 10 Marks ISA : 10 Marks Total : 40 Marks.
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