Europe International Bachelor s, Master s and Doctoral Programs Bachelor of Business Administration (BBA) Master of Business Administration (MBA) MBA in Healthcare Management Doctor of Business Administration (DBA) Doctor of Philosophy (PhD) in Business Administration PhD in Healthcare Management Program 2
Our Mission "To prepare, through our highly interactive and innovative courses, a new generation of forward thinking managers who shall confidently lead their organizations in the ever-changing environment of international business. CASS graduates shall possess the necessary skills, ability, and know-how for efficiently responding to change, and shall, through this mechanism, be better placed to positively contribute to the enhancement of their organizations' overall competitive position in the global marketplace". 3
Welcome This academic year we invite you to join us and be a part of the CASS Europe educational experience through the following highly sought after undergraduate, postgraduate, and executive development programs: Bachelor of business Administration (BBA) Master of Business Administration (MBA) MBA in Healthcare Management Doctor of Business Administration (DBA) Doctor of Philosophy (PhD) in Business Administration PhD in Healthcare Management e-learning programs Executive development programs In addition students are required to actively participate in the following leadership seminars, the aim being to create a positive atmosphere of interaction between different cultural backgrounds: Leadership and Executive development Designing Organizations for the Future Management of Public Organizations Negotiation and Dispute Resolution Managing People in the Information Age Management of Innovation and Change CASS Europe operates in an open, international, and multicultural environment. Students come from around the world and each has something unique to contribute to the educational environment at our school. Meeting top executives of leading global companies requires clear leadership and these seminars will be able to help students develop these skills. All our programs are deliberately structured to help students realize their leadership potential. This is achieved through a unique combination of leadership experiences, development of international networks, entrepreneurial projects, and intensive personal coaching. We look forward to welcoming you soon at CASS Europe. 4
About Our Institution CASS Europe is an innovative, internationally-oriented business school in Luxembourg. We also have a campus in Brussels, Belgium, a study center in Abidjan, Côte d Ivoire and international offices in Paris and Hong Kong. Our undergraduate programs are organized within the CASS School of Business Studies (SBS) and postgraduate programs at the CASS Graduate School of International Management (GSIM). CASS Europe collaborates with a number of partner universities in Europe and across the globe (see list under Academic Partners page) who contribute to our undergraduate and postgraduate degree programs (i.e. BBA, MBA, DBA, and PhD) through course delivery and supervision of thesis projects. Thanks to these collaborative arrangements (which include European Credit Transfer System (ECTS) credits) students who have successfully completed a program of study at our school will have the possibility of earning a qualification from one of these universities in addition to the award delivered by CASS Europe. The distinguishing feature of our institution is that it provides top-quality undergraduate, postgraduate, e-learning, and executive development programs that combine academic rigor with practical managerial relevance. In addition to these programs, we offer our students the opportunity of studying at least four different languages thus reflecting and embodying our overall philosophy of providing an up-to-date higher management education and training to a new generation of forwardthinking leaders whether they wish to embark upon an academic career or assume positions of responsibility at the middle and upper management levels in private business enterprises or public-sector organizations. Our objective is: To train a new generation of forward-thinking business leaders who are neither afraid to embrace change nor actively utilize it in their quest for international competitive advantage. CASS Europe has well-equipped classroom and auditorium facilities at its campuses in Luxembourg and Brussels, both thriving cites and seats of the European Union institutions and headquarters to many European and international organizations. Having our campuses in two of Europe s major capital cities coupled with the advantage of offering our programs in cooperation with leading higher education institutions in Europe and internationally ensures that CASS Europe is well placed to provide our students with a rich and rewarding educational experience. We welcome you to an exciting educational experience at CASS Europe. 5
Academic Council The CASS Europe Academic Council is made up of noted individuals drawn from scholarly institutions and industry in Europe and internationally. The Council is an advisory organ to our institution in all matters of an academic and scientific nature. It is headed by a Chairman and its current members are as follows: Prof. David E. Brookes, The Norwegian School of Management, Oslo, Norway Prof. Daniel Cheung, City University of Macau, China Prof. Sam Dzever, Telecom Ecole de Management, Evry, France Prof. Heinz Christian Hafke, Institute of European Studies, the University of Saarland, Saarbrücken, Germany, and member of the Frankfurt law Bar Mr. Wilfried G. Hübscher, Visiting Professor at the University of Potsdam, Germany, and member of the Brandenburg law Bar Prof. Peter Horn, Ecole Nationale des Ponts et Chaussées, Paris, France Prof. Alain Hoyois, Director of Research, Nantes, France Prof. Mathias Niyonzima, Attorney at Law and member of the Brussels and Antwerp law Bar, Belgium Mr Dirk Roelens is Managing Director of Impala, Belgium and the current Chairman of the Council. Dirk teaches Total Quality Management and Manufacturing Excellence. 6
The CASS Europe BBA Program Program objective The CASS Europe BBA program aims to develop the student s intellectual ability as well as managerial skills in a way that prepares him/her for Master s level studies in business administration and management. Successful completion of the program will further enable students to assume positions of responsibility in private enterprises and/or public sector organizations at both the national and international levels. This academically oriented program is conducted in close collaboration with university partners in Europe. CASS Europe partner universities provide input to the program through teaching and, in some cases, supervision of BBA thesis projects. The BBA degree is awarded by CASS Europe. Moreover, through these collaborative arrangements (which include European Credit Transfer System (ECTS) credits), participants have the possibility of earning a dual qualification to be delivered by one of our partner university on successful completion of all the requirements of the BBA program. The program is designed with an international and multi-cultural perspective in mind. The working language is English and it aims to draw participants from a wide variety of cultural backgrounds across the globe. Successful completion of the program requires three years of fulltime study comprising 180 ECTS credits. Each semester s study amounts to 30 ECTS credits. A description of the admission requirements, program structure and curriculum as well faculty teaching on the program is provided below. Admission Requirements To be admitted to the program applicants must fulfill the following requirements: Hold an appropriate higher school leaving certificate (e.g. Baccalaureate, A levels school leaving certificate, or equivalent qualification) Demonstrate an appropriate level (i.e. oral and written) of the English language (e.g. TOEFL with a minimum score of 550, TOEIC, IELTS 6.0 or above, etc.). Applicants with a two-year qualification in business studies (or related fields) from a recognized higher education institution will be considered for direct admission to the third and final year of the program Program Structure In order to be awarded the BBA degree students must meet the following requirements: Successfully complete all the required first, second and third year courses Choose one area of concentration (in the 2nd semester of the 3rd year of program) and complete all the required and elective courses Submit and orally defend the BBA project report. The report must be chosen from one of 2 concentration areas which are: o International Business o Finance 7
Faculty Faculty of the BBA program includes: Faculty of CASS Europe Faculty of partner universities Affiliate international faculty and experts Practitioners from the world of business and industry Program Curriculum The curriculum of the program is as follows: FIRST YEAR COURSES Class hours ECTS Credits Microeconomics 35 6 Marketing 35 6 Management 35 6 Principles of Accounting and Finance 35 6 Legal Environment of Business 35 6 Human Resources Management 35 6 Organizational Behavior 35 6 Management Information Systems 35 6 Intercultural Communication 35 6 Business English 35 6 TOTAL 350 60 SECOND YEAR COURSES Macroeconomics 35 6 Marketing Management 35 6 Strategic Management 35 6 Statistics for Managers 35 6 Fundamentals of Operations Management 35 6 Leadership: Theory and Practice 35 6 Fundamentals of Financial Management 35 6 8
Fundamentals of International Business 35 6 Fundamentals of Supply Chain Management 35 6 Business French 35 6 TOTAL 350 60 THIRD YEAR COURSES: First Semester Management Simulation I: Finance and Strategy 25 3 Activities Management and Cost Strategy 25 3 Financial Policy and Strategy 25 3 Applied Marketing: The Case of B2B and Services 25 3 Management Simulation II: Marketing and Strategy 25 3 Logistics 25 3 Organization by Processes 25 3 Interpersonal Relations and Crisis Management 25 3 Written and Oral Communication Methodology 25 3 Entrepreneurship 25 3 TOTAL 250 30 Second Semester: Concentration Areas: 1: International Business International Business Strategy 25 3 International Management 25 3 International Economics 25 3 International Marketing 25 3 Two elective courses (see list below) 50 6 International Business Project Report - 12 TOTAL 150 30 2. Finance International Finance 25 3 Financial Accounting 25 3 Investment Analysis 25 3 Financial Markets 25 3 Two elective courses (see list below) 50 6 Finance Project Report - 12 TOTAL 150 30 Electives courses (common to the two concentration areas) Project Management 25 3 Mergers and Acquisitions 25 3 E-Commerce 25 3 Multinational Financial Management 25 3 9
The CASS Europe MBA Program Program objective With the increasing globalization of markets coupled with the revolution in information and communication technology (ICT) more and more companies are becoming acutely aware of the importance of efficient management of change as the basis for competitive advantage in the global marketplace. The CASS Europe MBA is a rigorous academic program of study aimed at preparing graduates who will assume positions of responsibility at both the middle and upper management levels in business enterprises and other organizations. CASS Europe partner universities provide input to the program through teaching and, in some cases, supervision of master s thesis projects. The MBA is awarded by CASS Europe. Moreover, through these collaborative arrangements (which include European Credit transfer (ECTS) credits) participants have the possibility of earning a dual qualification to be delivered by one of the partner universities on successful completion of all the requirements of the MBA program. Duration for completing the program is one academic year (two semesters) for qualified applicants with a four-year Bachelor s degree from a recognized higher education institution. Qualified applicants with a three-year Bachelor s degree (or equivalent qualification) from a recognized higher education institutions will be admitted to the Postgraduate Diploma in Business Management (PDBM). Following successful completion of the PDBM students may choose to either proceed to the MBA program (one year) or graduate with solely the PDBM qualification. Successful completion of the PDBM and MBA programs require 120 European Credit Transfer System (ECTS) credits (i.e. 60 ECTS credits for the PDBM and 60 ECTS credits for the MBA). Each semester of study amounts to 30 ECTS credits. Participants who have successfully completed all the requirements of the program will be provided the possibility of earning a dual qualification from CASS Europe and one of its partner universities. A description of the admission requirements, program structure, curriculum, teaching faculty and so on is provided below. Admission Requirements To be admitted directly to the MBA program applicants must fulfill the following criteria: Hold a four-year Bachelor s degree (in any field) or an equivalent qualification. Have a minimum of two years professional work experience. Applicants who do not have the requisite professional work experience but on the other hand show strong evidence of academic promise (as demonstrated by the level of grades obtained in their undergraduate and/or postgraduate degree programs) will also be considered for admission. Have an excellent command of the English language (both written and spoken). For non-native speakers we require acceptable levels of language tests such as TOEFL (minimum 550), IELTS (6.0 or above) or equivalent tests. To be admitted to the PDBM program applicants must fulfill the following criteria: Hold a three-year Bachelor s degree (in any field) or an equivalent qualification Have an excellent command of the English language (both written and spoken). For non-native speakers we require acceptable levels of language tests such as TOEFL (minimum 550), IELTS (6.0 or above) or equivalent tests. Program Structure Complete all the required and elective courses in the PDBM program (for those admitted with a three-year Bachelor s degree or equivalent qualification) Complete all the required courses in the MBA program 10
Choose one Major area and complete all the required and elective courses Complete a research project in the PDBM program (for those admitted with a three-year bachelor s degree or equivalent qualification) Submit and orally defend the MBA research project. Faculty Faculty of the MBA program includes: Faculty of CASS Europe Faculty of partner universities Affiliate international faculty and experts Professionals from the world of business and industry. Program Curriculum The curriculum is as follows: FIRST YEAR (PDBM) COURSES First Semester Class hours ECTS Credits Marketing Management 35 5 Intercultural Management 35 5 Managerial Economics 35 5 Accounting and Finance 35 5 Organizational Behavior 35 5 Human Resources Management 35 5 TOTAL 210 30 Second Semester International Finance 30 4 International Marketing 30 4 International Management Control 30 4 International Business Plan 30 4 International Trade Management 30 4 PDBM Research Project - 10 TOTAL 150 30 SECOND YEAR (MBA) COURSES + ELECTIVES 11
First Semester Project Management 40 6 Strategic Management 40 6 International Business 40 6 Financial Reporting 40 6 Advanced IT for Management 40 6 TOTAL 200 30 Second Semester: Major Areas + Electives 1: Global Business Information and Business Strategy 25 3 Innovation and Change Management 25 3 Global Supply Chain Management 25 3 Total Quality Management 25 3 Global Investments 25 3 Global Marketing Research 25 3 Two elective courses (see list below) 40 4 Global Business Research Project - 8 TOTAL 190 30 2. Global Finance Global Corporate Finance I 25 3 Global Corporate Finance II 25 3 Global Investments 25 3 Financial Statement Analysis 25 3 Portfolio Management 25 3 Financial Risk Management 25 3 Two elective courses (see list below) 40 4 Global Finance Research Project - 8 TOTAL 190 30 Electives courses (select 2 of the following which are common to the two Major areas): Entrepreneurship in the Global Market 20 2 Global Information and B2B Marketing 20 2 Managing People in the Information Age 20 2 Innovation and Technology Management 20 2 12
The CASS Europe MBA in Healthcare Management MMgtProProgramanagementProgram Program objective Significant changes have taken place in the healthcare systems in both developed and developing countries during the past few years. The need to train highly skilled healthcare professionals with cutting-edge managerial abilities and know-how has never been greater. The CASS Europe MBA program in healthcare management will prepare participants for the challenges in this ever evolving profession. The program provides participants with the skills, training and practical application in achieving the delicate balance of healthcare and management that is of the essence in this ever evolving profession. Medical University of Varna (MUV), Bulgaria provides input to the program through course delivery and, in some cases, supervision of MBA thesis projects. The MBA in Healthcare Management is awarded by CASS Europe. Duration for completing the program is one academic year (two semesters) for qualified applicants with a four-year Bachelor s degree from a recognized higher education institution. Applicants with a threeyear Bachelor s degree (or equivalent qualification) from a recognized higher education institutions will be required to successfully complete the Postgraduate Diploma in Business Management (PDBM) before being allowed to proceed to the MBA in Healthcare Management program. Admission Requirements To be admitted directly to the MBA in healthcare management program applicants must fulfill the following criteria: Hold a four-year Bachelor s degree (preferably in an area of healthcare, management, or related fields) or an equivalent qualification. Have a minimum of two years professional work experience. Applicants who do not have the requisite professional work experience but on the other hand show strong evidence of academic promise (as demonstrated by the level of grades obtained in their undergraduate and/or postgraduate degree programs) will also be considered for admission. Have an excellent command of the English language (both written and spoken). For non-native speakers we require acceptable levels of language tests such as TOEFL (minimum 550), IELTS (6.0 or above) or equivalent tests. To be admitted to the PDBM program applicants must fulfill the following criteria: Hold a three-year Bachelor s degree (preferably in an area of healthcare, management or related fields) or an equivalent qualification. Have an excellent command of the English language (both written and spoken). For non-native speakers we require acceptable levels of language tests such as TOEFL (minimum 550), IELTS (6.0 or above) or equivalent tests. Program Structure In order to qualify for the award of the MBA in Healthcare Management participants must fulfill the following criteria: Satisfy all the requirements of PDBM program (for applicants admitted with a three-year Bachelor s degree or equivalent qualification) Successfully complete all the required and elective courses in the MBA program Submit and orally defend the MBA research project. 13
Faculty Faculty of the MBA in Healthcare Management program include the following: Faculty of CASS Europe Faculty of Medical University of Varna, Bulgaria Affiliate international faculty and experts Professionals from the healthcare industry. Program curriculum First Semester: Main Courses in Healthcare Management Courses Hours ECTS Credits* Fundamentals of Healthcare Management 40 5 Fundamentals of Public Health 20 2 Healthcare Economics 40 5 Healthcare Marketing 30 3 Healthcare Accounting and Finance 20 2 Strategic Management of Healthcare 20 2 Quality Management in Healthcare 40 5 Human Resource Management in Healthcare 30 3 Legal Aspects of Healthcare Management 30 3 Total 270 30 Second Semester: Specialized Courses in Healthcare Management + Electives Organization and Financing of Healthcare 35 4 Healthcare Research Methodology 35 4 Applied Epidemiology 35 4 International Healthcare Management & Collaboration 35 4 Two Electives (see list below) 60 6 Research Project in Health Management - 8 Total 200 30 Elective Courses (Choose two of the following): Conflict Management in Healthcare 30 3 Promotion of Healthcare 30 3 Management of the Supply Chain in Healthcare 30 3 Communications and Public Relations in Healthcare 30 3 Change and Risk Management in Healthcare 30 3 *ECTS = European Credit Transfer System 14
Doctor of Business Administration Program Objectives The CASS Europe DBA is a rigorous academic program which, at the same time, has a strong managerial relevance. It is a practical and research-based doctorate degree program designed for older candidates with significant professional work experience who have already completed the MBA (or equivalent qualification) and are looking to further enhance their practical and theoretical knowledge base in any area of management. Students will be asked to choose a topic related to their current area of responsibility in an organization or an area they wish to focus upon in their career path. These must, however, be in line with the areas of research capacity at CASS which presently include the following: International Business Management Global Finance Accounting Business Strategy Innovation and Change Management Marketing Managerial Economics Supply Chain Management Healthcare Management Information and Communication Technology (ICT) Management The aim of this three-year program is to develop highly competent top-level executives with managerial and applied research capability who will confidently lead their organizations in the highly competitive global market environment. Partner universities of our school provide input to the program through teaching and, in some cases, supervision of DBA theses projects. Moreover, through these collaborative arrangements program participants have the possibility of earning a qualification from one of the partner universities in addition to the DBA which is awarded by CASS Europe. Admission Requirements In order to qualify for admission to the CASS Europe DBA program applicants must hold one of the following qualifications: MBA (or equivalent qualification) from a recognized higher education institution. A Master s degree in management (or associated discipline) with a minimum of 2 years professional work experience. A Masters degree in a field other than management (or related discipline) but with at least 5 years of professional work experience minimum. English language requirements As English is the working language of the CASS Europe DBA program candidates are required to demonstrate fluency (written and oral) in the language. Applicants who are not native English speakers are required to take the Test of English as a Foreign Language (TOEFL, score of 550 and above), IELTS (score 6.5 and above), or other equivalent English language tests unless they hold a university level degree taught in the language. 15
Program Structure The DBA program is structured as follows: Stage 1: Seminars in Philosophy of Science, Research Methodology and Business Management Stage 2: Research Project Stage 3: Thesis Faculty Faculty of the DBA program includes: Faculty of CASS Europe Faculty of partner universities Affiliate international faculty and experts Practitioners from the world of business and industry Program Curriculum The program curriculum comprises two components namely: 1. Courses/Seminars/Workshops, and 2. Research and thesis The course component of the program comprises the following courses, seminars and workshops: 1st Year Subject Class Hours Unit 1: Fundamentals of Research Philosophy of Science 20 Qualitative Research Methodology 20 Quantitative Research Methodology 20 Unit 2: Seminars and conferences Management of Innovation and Change 10 Finance 10 Unit 3: Specialized Methodology Seminars Marketing in the Information Age 10 Strategic Management 10 Entrepreneurship 10 International Business 10 Unit 4 : Research Workshops 2nd Year Unit 3: Specialized Methodology Seminars Information Systems Management 10 Supply Chain Management 10 20 16
Unit 4 : Research Workshops 20 3rd Year Unit 3: Specialized Methodology Seminars Human Resources Management 20 Unit 4 : Research Workshops Unit 5 : DBA Thesis 20 The CASS Europe Doctor of Philosophy (PhD) Programs in: Business Administration Healthcare Management Objective of the programs CASS Europe offers two Doctor of Philosophy (PhD) programs in Business Administration and Healthcare Management respectively. The objective of these three-year programs is to train highly competent academics and researchers in the indicated disciplines. The programs place significant emphasis on research that must meet the highest level of scientific rigor. Partner universities of CASS Europe provide input to the program through course delivery and supervision of PhD theses. The PhD is awarded by CASS Europe. Admission Requirements To be considered for admission to these programs applicants must fulfill the following requirements: Have a research Master s degree in an area of Business Administration, Healthcare Management, or related fields; or Have another Master s degree in the indicated areas with a strong research orientation; Have a very good oral and written command of the English language. For applicants who are not native speakers of English (or have completed a higher education program taught in the language), we require proof of one of the following English language tests: TOEFL (minimum 550), TOEIC, IELTS (minimum 6.5) or other similar tests; A PhD thesis proposal of up to 15 pages Two letters of recommendation A completed and signed application form. Structure of the programs The structure of the programs is as follows: Stage 1: Fundamentals of Academic Research Courses Stage 2: Specialized Courses and Research Workshops in Business Administration and Healthcare Management Stage 3: PhD Thesis Curriculum of the programs The Course component of the curriculum consists of the following: Fundamentals of Academic Research Courses Specialized Courses in Business Administration and Healthcare Management Research Workshops in Business Administration and Healthcare Management These courses and research workshops are organized for the most part during the first and second year of the program. The objective being to give participants the necessary academic base that will allow them to prepare a scientifically rigorous PhD thesis in either Business Administration or Healthcare Management. Through the even distribution of courses and research workshops faculty members are able to follow the work of students more closely and to monitor progress regularly. The second component of the program refers primarily to the conduct of research leading to the PhD thesis which shall be presented orally and defended before a panel of experts drawn from the faculty of CASS Europe, faculty of partner universities, and two external assessors of the thesis selected from the European and international academic community. 17
Details of the course component of the programs are as follows: 1st Year Course Unit 1: Fundamentals of Academic Research Philosophy of Science Quantitative Research Methodology Qualitative Research Methodology Unit 2: Specialized Courses International Business Management* Business Policy and Strategy * International Health Management** Health Policy and Planning** Unit 3: Research Workshops Research Workshop 1 2nd Year Unit 2: Specialized Courses International Marketing* Business Law* Health and Social Care Marketing** Health Legislation** Unit 3: Research Workshops Research Workshop 2 3rd Year Unit 2: Specialized Courses International Human Resources Management* Management of Human Resources in Health Care** Unit 3: Research Workshops Research Workshop 3 Unit 4: Thesis PhD thesis *For Business Administration students **For Healthcare Management students E-Learning All CASS Europe programs are also available online. These E-learning programs are strictly identical to our regular programs. Up to 75% of the courses in each program can be completed online, with the remaining 25% organized as intensive seminars at our campuses in Brussels, Luxembourg and Abidjan Study center or at the facility of a partner institution abroad. This flexibility allows working professionals to successfully complete their chosen program of study without having to spend long periods of absence from work. 18
For more information about our online courses please visit the e-learning pages on our website www.cass-edu.eu USEFUL INFORMATION Language Requirements Applicants who are not native English speakers are required to take the Test of English as a Foreign Language (TOEFL, TOEIC, IELTS) or its equivalent unless they hold a university level qualification taught in the language. Sessions October, January, and May each academic year. Contact us Postal address: CASS Europe 25A Boulevard Royal, 2eme Etage - Forum Royal, L-2449 Luxembourg Tel : + (35) 2 26 20 43 87 Fax : + (35) 2 22 58 28 Email: information@cass-edu.eu Web: http://www.cass-edu.eu 19