Beti Bachao Beti Padhao. Government of India Ministry of Women and Child Development

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Beti Bachao Beti Padhao Government of India Ministry of Women and Child Development 18 th September, 2017 1

Declining Child Sex Ratio 1991 1961 1971 1981 1991 2001 2011 976 964 962 945 927 918 2001 2011 Source: RGI 2

Change in CSR(0-6 Years) - 1991, 2001 & 2011 NAME 1991 2001 2011 INDIA 945 927 918 NAME 1991 2001 2011 HARYANA 879 819 834 ODISHA 967 953 941 PUNJAB 875 798 846 GOA 964 938 942 J&K N/A 941 862 NAGALAND 993 964 943 DELHI 915 868 871 TAMIL NADU 948 942 943 CHANDIGARH 899 845 880 JHARKHAND 979 965 948 RAJASTHAN 916 909 888 KARNATAKA 960 946 948 GUJARAT 928 883 890 WEST BENGAL 967 960 956 UTTARAKHAND 948 908 890 SIKKIM 965 963 957 MAHARASHTRA 946 913 894 TRIPURA 967 966 957 UTTAR PRADESH 927 916 902 ASSAM 975 965 962 DAMAN &DIU 958 926 904 KERALA 958 960 964 HIMACHAL PRADESH 951 896 909 PONDICHERRY 963 967 967 LAKSHADWEEP 941 959 911 A&N ISLANDS 973 957 968 MADHYA PRADESH 941 932 918 CHATTISGARH 984 975 969 D & N HAVELI 1013 979 926 MEGHALAYA 986 973 970 BIHAR 953 942 935 MIZORUM 969 964 970 MANIPUR 974 957 936 ARUNACHAL ANDHRA PRADESH 975 961 939 PRADESH 982 964 972 900 and Below 901-925 926-950 951-975 976 and above 3

Beti Bachao Beti Padhao Launched by Hon ble P.M on 22 nd January, 2015 to address the decline in Child Sex Ratio and related issues of disempowerment of Women Convergent, coordinated action, by GOI & the States, between Ministries of Health, HRD, WCD Objectives: Prevention of gender biased sex selective elimination Ensuring survival and protection of the girl child Ensuring education and participation of the girl child Major Components: Mindset changes - advocacy & awareness Implementation of the Pre Conception and Pre Natal Diagnostic Techniques Act (PC&PNDT Act) Enabling Girl Child s Education Multi-sectoral action in 100 districts covering all States/UTs; Expanded to 61 additional districts across 11 States led by DCs/DMs 4

Multi-sectoral Action Training stakeholders Community Mobilization Gender Champions Reward institutions & frontline workers MoWCD Early Registration of pregnancies in first trimester Improved access to: ICDS, SABLA, MBP, Creches Effective implementation of POCSO & other Acts MoHFW MoHRD Monitor implementation of PC&PNDT act Strengthen PNDT Cells Setting up Monitoring Committees Increased institutional deliveries Registration of births Universal enrolment of girls Retention of girls in school Decreased drop-out rate Girl friendly schools Implementation of RTE 5

Advocacy & Media Campaign Advocacy and Media Campaign at PAN India level follows a 360 degree approach with messages on positive reinforcement of girl child Radio - Series of radio spots/jingles were disseminated through AIR, FM and Community Radio Stations Television - Series of Public Service TV Advertisements SMS Campaign - Reached out to 4.5 Cr. subscribers daily during a 6 day Campaign Community Engagement Mobile Exhibition Vans, District Level interventions Social Media MyGov, YouTube, G+, Facebook etc. Field Publicity Programmes by Song & Drama Division and Directorate of Field Publicity, MoIB Special Campaigns /drives like slogan writing competition on MyGov, #SelfieWithDaughters, #SunoMaaKiKahaani 6

Gains by BBBP thus Far Launched in 100 districts in January 2015 & expanded to 61 additional districts in April 2016 Captured National Consciousness Political leadership owning it and driving it Committed implementation at District levels PAN INDIA Expansion proposed 104 Districts Positive trend observed in Sex Ratio at Birth in 104 BBBP Districts out of 161 Institutional delivery improved in 146 districts First trimester ANC registration improved in 119 districts Sex Ratio at Birth Source: HMIS data, MoHFW (April-March, 2015-16 & 2016-17)

Expectations from States/Districts State Task Force Meeting to be held -at least twice in a year ; District Task Force once in a quarter Revalidation request and UC & SOE for the GIA released during 2016-17 District Action Plan (DAP) for 2017-18 to be submitted by States/UTs; Execution of DAPs- States to follow-up with Districts Undertake Monitoring Visits to assess work being done on BBBP States to report back on- Monthly Progress, Document Case Studies/Success Stories/ Best practices, Local Champions Identified, Trainings held States to strengthen Civil Registration System for robust, authentic data on birth registration and Sex Ratio at Birth Join BBBP Whatsapp Group and Share activities/ interventions in the group to enable inter-state, inter-district learning 8

Issues & Challenges Mindset Change is a slow process, tangible results/outcomes are difficult to demonstrate Sustainable, long term interventions Community Ownership No dedicated manpower at State/Districts for BBBP (Manpower proposed under Mahila Shakti Kendras-MSK in the EFC) Way Forward 3 rd Meeting of the National Task Force- October, 2017 Regular Video Conferencing with DCs to review progress Intensifying National Media Campaign Capacity-building/ Sensitization Programmes on BBBP Field Visits by Officers of GOI, Experts to select districts Expansion of BBBP to as many districts in 2017-2020 9