JOURNALISM AND MASS COMMUNICATION

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XL INDIAN SOCIAL SCIENCE CONGRESS- 2016 Organized by INDIAN ACADEMY OF SOCIAL SCIENCES & UNIVERSITY OF MYSORE Focal Theme PEOPLE S HEALTH AND QUALITY OF LIFE IN INDIA December 19 23, 2016 JOURNALISM AND MASS COMMUNICATION National Convention on Digital Communication and Indian Society: Quality of Peoples Life, Culture and Technological Challenges TECHNICAL SESSION Venue- Auditorium, Vignana Bhavan, Manasagangotri, UoM DAY 1: 19 th DECEMBER 2016 TIME: 2.00 PM 5.00 PM Sl. No Paper Tile Author & Affiliation 1. Digital Communication and Media Inclusion Prof. N. Usha Rani, Prof. & Co-ordinator, UGC UPE FA- II, Dept. of Journalism and Mass Communication, University of Mysore, Mysuru 2. Development induced displacement and the Print Media in Karnataka 3. Health Care by Healers of the Scheduled Tribes in Chhattisgarh: An Epistemological Conflict or Cooperation with Modern Medicine 1 Dr. D.S. Poornananda, Professor, Journalism & Mass Communication, Kuvempu University, Shivamogga Dr. Binod C. Agrawal, Adjunct Professor, Gujarat Vidyapith, Ashram Road Ahmedabad

4. New Media Application for Customer Relationship Management: A Comparative Study in India and Iran 5. The Impact of Digital Media on Development Communication 6. Cultural Impact of Internet& Mobile phone on its users in Karnataka, India - A study 7. Social Media and Public Particpation A New Avenue for Change 8. DTH Amending Cultural scenario in Hubli Dharwad Region A Case Study Dr. B.P.Mahesh Chandra Guru Professor, Department of Studies in Communication and Journalism, University of Mysore and Dr.R.Raghavendra Guest Faculty, Department of Communication and Journalism, Government First Grade College, K.R.Pet, Mandya Dr.V.L.Dharurkar, Emeritus Professor of Mass Communication& Journalism,Director, School of Liberal Arts, Dr.Babasaheb Ambedkar Marathwada University, Aurangabad and Dr.Sanjay Paikrao, Assistant Professor, School of Liberal Arts,Dr.Babasaheb Ambedkar Marathwada University, Aurangabad Dr. Sukanya, Head, Department of Communication and Journalism, St. Philomena s College, Mysuru Dr.Sapna.M.S, Assistant Professor, Dept. of Communication and Journalism, University of Mysore Vagdevi H.S., Research Scholar, Department of Electronic Media, Bangalore University, Bengaluru 2

There will be a ONE DAY SEMINAR on 20 th December 2016. Hence, there will not be any Technical Session in Journalism and Mass Communication Stream TECHNICAL SESSION Venue- Seminar Hall, First Floor, Vignana Bhavan, Manasagangotri, UoM DAY 3: 21 st DECEMBER 2016 TIME: 2.00 PM 5.00 PM Sl. No Paper Tile Author & Affiliation 1. Development, Displacement, Media Representation: A Case Study of Mallanasagar project in Telangana Chatrapathi Yadav Rasu, Assistant Professor (Contract), Department of Communication and Journalism, Osmania University Post Graduate 2. The opportunities and challenges of Social networking sites in 21 st Century: An Overview 3. TV News Media: Correlation between Objectivity and Credibility of Primetime News 3 College, Siddipet, Medak District, Telangana Dr. Bhargavi D. Hemmige, Assistant Professor & HoD, Dept. of Journalism, SBRR Mahajana First Grade College, Mysore. Manoj B A, Lecturer, PG Department of Journalism and Mass Communication, NMKRV College for Women, III Block Jayanagar, Bengaluru and Sharada T, Lecturer, Department of Journalism and Mass Communication, NMKRV College for Women, III Block Jayanagar, Bengaluru & Dr.M.N.Vani, HoD, NMKRV College. 4. The Role of Communication of Mass Media in Creating Dr. P. Sri Jothi, Assistant Professor,

Awareness and Education of Science and Technology Information Among The Rural Women 5. Media Coverage of Health: Content Analysis of Health Related Communication by Indian Newspapers Department of Visual Communication, Asan Memorial College of Arts and Science, Chennai and Dr. M. Neelamalar, Assistant Professor, Department of Media Sciences, College of Engineering Guindy, Anna University, Chennai Eshita Sharma, Research scholar, Centre of Social Medicine And Community Health, School of Social Sciences Degree Programme Jawaharlal Nehru University (JNU), New Delhi 6. Social Security in India: An Empirical Analysis of Media and Civil Society 7. Attitude and Perception of Rural IndianWomen on the Modern Birth Control Measures 8. Ethics and Credibility in New Genre of Journalism Citizen Journalism in India 4 M.Dileep Kumar, RGNF Research Scholar, Department of Studies in Communication and Journalism, University of Mysore, Manasagangothri, Mysore and Gowtham Devanoor, P, RGNF Research Scholar, Department of Studies in Communication and Journalism, University of Mysore, Manasagangothri, Mysore Dr. Nagraj Halliyavar, Associate Professor,Dept of Communication and Journalism, Karnatak University, Dharwad and Shruthi P.K., PhD Scholar, Dept of Communication and Journalism, Karnatak University, Dharwad, Karnataka Dr. Kaveri Mishra, Associate Professor, Amity School of Communication, AMITY University 9. Impact of Information and Communication Technology Dr. Nandeesha H K, Research Scholar, Dos in

on Agriculture Sector in Karnataka: A Case Study of Hassan District Economics, Manasagangotri, University of Mysore and Dr.Navitha Thimmaiah Assistant Professor, DoS in Economics and Cooperation, UoM, Mysore TECHNICAL SESSIONS Venue- Auditorium, Vignana Bhavan, Manasagangotri, UoM DAY 4: 22 nd t DECEMBER 2016 TIME: 2.00 PM 5.00 PM Sl. No Paper Tile Author & Affiliation 1. Community Development Communication in Karnataka: A Study Dr.Gopala Guest Faculty, Department of Communication and Journalism, Maharaja s College,University of Mysore and D.Srinivasa RGNF Research Fellow, Department of Communication, Department of Studies in Communication and Journalism, University of 2. Role of Twitter in setting the agenda for media in India: A Content Analysis of tweets by Indian Politicians Mysore Deepti Ganapathy, Affiliation: Narsee Monjee Institute of Management Studies, Bengaluru 3. Right to Information Movement in India: An Overview Dr.C.N.Nethravati, Freelancer, Vijayanagar, Mysore, Karnataka and Bhanupratap, A., Research Scholar, Department of Studies in Communication and Journalism, University of Mysore 4. Role of Media in the Empowerment of Tribal Women in Karnataka State: A Study Dr. H. S. Shivaraj Guest Faculty, Department of Communication and Journalism, 5

Government First Grade College, K.R.Pet, Mandya District and Dr. Madhu Gundlupet, Post Doctoral Fellow, Department of Studies in Anthropology, University of Mysore, Manasagangothri, Mysore 5. Social Media Intervention for Natural Disaster Management in India: A Stud Dr.Sreekantaiah, Guest Faculty, Babasaheb Dr.B.R.Ambedkar Studies and Research Centre, Bangalore University, Bangalore and S.G.Raghavendra, Assistant Professor and Head, Department of Communication and Journalism, Maharani s Arts College, Mysore 6. Role of NUHM in improving the health of urban poor: Analysis of implementation and communication strategies used Vahini, Asst. Professor, Dept. of Electronic Media Bangalore University, Bengaluru 7. Film in India and Iran: Collaboration and Interaction Maryam Vaziri, Research Scholar in Communication and Journalism, University of Mysore, Karnataka 8. Role of Media as the Vanguard of Democracy & Peoples Well being Ramesh Ambadasrao Wagh, Research Scholar, Mass Communication & Journalism, Dr.B.A.M.U. Aurangabad 6