Polish your potential and let your CFA Charter dream shine

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Polish your potential and let your CFA Charter dream shine With ICICIdirect Centre for Financial Learning s Level I CFA training programme

ICICIdirect Centre for Financial Learning (ICFL): ICICIdirect Centre for Financial Learning is an educational initiative of ICICI Securities Ltd. ICFL is committed to enhance financial literacy amongst all existing and prospective stakeholders in the society, by empowering them to make better and more informed decisions. ICFL is also committed to lead the path to create next generation leaders who could catalyse the growth of financial markets in India by expanding the pool of qualified and certified professionals for the industry. ICFL training programmes are categorised under: 1. Investment Education 2. Professional Certification and Development Over the period, ICFL has trained more than 4.5 lakh students and investors across India through its various programmes. The repository of domain knowledge includes a host of in-house developed seminars, workshops, certifications and training programmes leading to reputed certifications. ICFL has offices and training facilities across India aided by technological capability and alliances to deliver trainings through e-learning, virtual classrooms and satellite classrooms. Chartered Financial Analyst (CFA ) Programme: The Chartered Financial Analyst (CFA ) programme is a professional credential offered internationally by US based CFA Institute (formerly known as the Association for Investment Management and Research, or AIMR). The CFA charter is a qualification for finance and investment professionals, particularly in the fields of investment management and financial analysis of stocks, bonds and their derivative assets. The programme focuses on portfolio management, financial analysis and provides generalist knowledge of finance. Among the countless finance degrees around the world, the Chartered Financial Analyst qualification has become the gold standard. - Financial Times, 13 th August, 2010.

Key Highlights: The Chartered Financial Analyst (CFA ) credential has become the most respected and recognised investment designation in the world. The CFA Programme curriculum covers concepts and skills you will use at all stages of your career, bridging academic theories, current industry practices and ethical and professional standards to provide a strong foundation of advanced investment analysis and real-world portfolio management skills. Earning the CFA Programme charter places you in the company of an elite group of more than 90,000 respected investment professionals. Access to their collective expertise, networks and resources is an invaluable asset. Regulatory bodies in 19 countries recognise the CFA charter as a proxy for meeting certain licensing requirements. More than 125 distinguished colleges and universities around the world have incorporated a majority of the CFA programme curriculum into their own courses, including the University of Oxford s Said Business School; New York University; INSEAD; Peking University and Nanyang Technological University. Source: www.cfainstitute.org Chartered Financial Analyst (CFA ) Programme is ideal for: Individuals working in the Financial Services sector Investment professionals who want to take their skills and marketability to the next level Individuals who want to change their career path and are interested in entering the world of investments Individuals working in investment / stock research firms Individuals working in corporate finance roles, business analysis and investment banking roles Students keen on starting their career in Investment and Finance CA s / CS s / ICWA s / CFP s and others having similar professional qualifications IT professionals working in BFSI domain

Employment Prospects: The CFA programme equips you with the practical and fundamental knowledge you need for a wide variety of career choices in the investment profession. CFA charterholders find that earning the CFA charter provides them with a passport for working within numerous investment specialties and markets across the globe. It also equips them to change specialties as their careers evolve. Types of profiles that CFA Charterholders get: Investment Banking Analysts / Bankers 4% 32% Others Financial Advisors 4% Corporate Financial Analysts Risk Managers 4% 5% 5% 22% Portfolio Managers Consultants 7% 14% Chief Executives Research Analysts Source: Self-reported employment data as of 1 st August, 2011. (Percentages may not add to 100 due to rounding) Who employs CFA Charterholders? Others 28% 23% Investment Companies; Mutual Funds Consulting Firms Institutional Investment Management Services; Corporate Plan Sponsors; Corporate Treasury 8% 10% 16% 16% Private Client Wealth Management Services; Family Offices; Trust Companies Brokers - Dealers; Investment Banking; Sell-side Research Source: June 2011 Practice Analysis Survey of CFA Institute Members. (Percentages may not add to 100 due to rounding)

Eligibility Requirements for CFA Exam: ROAD MAP TO THE CFA CHARTER Bachelor s Degree or equivalent / in final year of Bachelor s Degree Programme Enrolment Level 1 Exam (June or December) Level 2 Exam (June) Level 3 Exam (June) 4 years of relevant work experience (Accumulated before, during or after exam) Professional conduct statement Join CFA Institute and apply for society membership Member dues CFA Institute member in good standing Earn CFA Charter You can take the exam as long as you: Have a Bachelor s (or equivalent) Degree, are in the final year of your Bachelor s Degree at the time of registration, have four years of qualified, professional work experience or a combination of work / college experience that totals four years Meet the professional conduct admission criteria Can take the exams in English Have a valid international travel passport

CFA Programme Curriculum and Exam Format: Level I CFA Exam The Level I study programme emphasises on tools and includes an introduction to asset valuation, financial reporting, financial analysis and portfolio management techniques. Programme Curriculum and their Weightage: Ethical and Professional Standards - 15%, Quantitative Methods - 12%, Economics - 10%, Financial Reporting and Analysis - 20%, Corporate Finance - 7%, Equity Investments - 10%, Portfolio Management and Wealth Planning - 7%, Fixed Income - 10%, Derivatives - 5%, Alternative Investments - 4%. Exam Format: 240 total multiple choice questions (120 in the morning session and 120 in the afternoon session). Each multiple choice question is free-standing (not dependent on other questions) and has three possible answers: A, B, and C. All questions are equally weighted and there is no penalty for guessing. Level I can be taken in June and December. ICICIdirect Centre for Financial Learning Advantage: ICICIdirect Centre for Financial Learning is focussed to provide trainings in the financial domain for professional certifications in capital markets, financial planning and wealth management. All our faculty are certified professionals and not only have a rich experience as industry practitioners, but also have a flair to teach. With ICFL s exceptional teaching methodologies and comprehensive study tools, you will experience an excellent blend of academics and some of the best industry practices. This blend will ensure that you experience a highly practical and in-depth understanding.

ICFL s V-Class V-class is our endeavor to introduce a learning platform that has features of real-time academic delivery with frequent learner interactions. The lectures are delivered by expert faculties, industry professionals and academicians from identified locations across the country. Equipped with its numerous functionalities, V- CLASS provides the student flexibility to attend the program at his/ her convenience from an ICFL location, office or home and through any device (desktop, laptop or a hand held device). Depending on the course a student has opted for, he also has access to recorded sessions in case a class is missed or there is a need for revision. CLASS The V-class Advantage Expertise: Access to a qualified faculty resource pool which includes domain experts, industry professionals and academicians from various locations Experience: A well-known brand with a experience of training more than 4.5 lakh learners through its various programmes Technology: Fully Online Course with LIVE online interactive lectures that provides classroom experience in a virtual environment. No isolated learning experience Convenience*: In the event that students misses attending the LIVE lecture on the Virtual Classroom for some reason, students can request for access to the recorded sessions Comfort*: Learn from Anywhere -No need to travel to an institute or training center. Student may learn from the comfort of his/her home *Facility to access recorded sessions and access from outside ICFL premise depends on the course opted for. Level I CFA Charter Exam Programme Offering through V-Class 120+ hours of training through V-Class: Well-structured and comprehensive virtual classroom training to help student s build the skills required to clear Level I CFA charter exam Online recorded sessions for pre-class and post-class revisions Study material: Exhaustive printouts of the classroom presentation Online mock tests: Two online mock tests (300+ questions) with the answer key as well the explanatory answers for the tests Wiley Online test bank for Level I CFA : An online repository of unit-wise question bank from Wiley worth USD 195 (Approx. `12,400) Scholarship for top 5% enrolled students (basis some selection criteria): In the scholarship, ICFL will offer free access to Wiley Level I CFA 11 th hour final review (ebook) worth USD 375 (Approx. `24,000) Formula charts Duration: 4 to 6 months

Additional Benefits for Level I CFA Charter Exam V-Class Training Programme: Free access to Foundation of Stock Investing programme delivered live by a stock market expert though V-Class Free access to our elearn courses 'Gateway to Stock Investing' and Gateway to Futures & Options' that includes over 17 hours of interactive learning on stocks and derivatives for a period of six months * The above three add-ons worth `5,000, will be offered complementary to all students. Trainer Profiles*: Mr. Ankur Kulshrestha: Mr. Ankur Kulshrestha is a CFA charter holder and a fellow member of the Institute of Chartered Accountant of India (ICAI). He completed his CA in 2005, wherein he secured All India Ranks in all three stages, a milestone rarely heard of in ICAI s 60-year history. He is a graduate from Shri Ram College of Commerce, Delhi University and also has an M.Com degree. He has 10 years of experience in academics. He is a much sought-after trainer for the CFA Programme, his online sessions being wired in more than 15 countries. He is an empanelled trainer with the Reserve Bank of India and also a certified valuator with immense experience in the field of valuation specialisation in Mergers & Acquisitions. He has presented several white papers at different industry forums. He started his corporate career with Suzuki India through campus placement after his CA in 2005. He moved to one of the world s largest consulting organisations, E&Y, in 2009 specialising in automotive sector consulting, a role which gave him rich exposure of handling international clients on critical issues. Mr. Neeraj Gupta: Mr. Neeraj Gupta has a BBA(H), MBA (Finance) and Level II CFA. He has 9 years of professional experience in the banking & financial service industry, and in the financial education domain. He is currently associated as a corporate trainer with the Bombay Stock Exchange, National Stock Exchange, ICICI Securities, Centre for Investment Education and Learning, NJ Gurukul India Ltd., and is a Certified Trainer and Assessor in the BFSI Sector Skill Council for the Pradhan Mantri Kaushal Vikas Yojana (Skill India). Mr. Pankaj Mani: Mr. Pankaj Mani is a CQF holder from Fitch Learning, UK (the premier global qualification in Financial Engineering directed by the world-renowned Dr. Paul Wilmott, Founder Mathematical Finance and Oxford University) and an FRM holder from GARP, USA. He is PGDM (Finance) and Wealth Management Certified by the National University of Singapore jointly conducted as part of the PGDM Programme. He is acknowledged by the world s leading financial experts for his groundbreaking ideas and thoughts on mathematical finance. His area of research lies in the application of technology in Financial Trading & Risk Management e.g. Artificial Intelligence and Machine Learning, where he is also authoring papers under the guidance of world-renowned authorities. He is often invited by the Global Association of Risk Professionals, USA (New Delhi Chapter), with whom he is associated, to speak and address bankers, professionals and students. His key insights and ideas are much sought-after in the industry. He has been working for past seven years as an advisor to some of the leading and oldest proprietary trading desks, brokerage houses and other financial institutions in the domain of Quantitative Trading Strategies, Risk Modelling and Financial Modelling of Derivative products. He has also worked previously with ICICI Securities Ltd. He has a training experience of around four years for CFA, FRM and Stock Markets courses. *Subject to trainer availability. CFA Institute does not endorse, promote, or warrant the accuracy or quality of the products or services offered by ICICIdirect Centre for Financial Learning. Chartered Financial Analyst (CFA ) are trademarks owned by CFA Institute.

Preparation Plan for CFA Programme: Enrolment with Completion of all ICFL modules Attending CFA Self study / revision programme module doubt solving Self-study of module attended Doubt Solving Online mock tests Unit-wise online Classroom offline mock test mock tests Answer keys and doubt solving CFA Charter exam Financial Analyst (CFA ) are trademarks owned by CFA Institute.

Contact Us ICFL Branches: Bengaluru - Jayanagar 5 th Block +91 9108683683 Delhi - Jhandewala Extension +91 8588816146 Mumbai - Andheri East +91 8451943442 Pune - F C College Road +91 8390904865 Hyderabad - Raj Bhavan Road +91 8427484084 Kolkata - Shakespeare Sarani Road +91 8697748207 ICFL Authorised Learning Centres: Bengaluru - Kormangala +91 9742273109 Chennai - T Nagar +91 9742273109 Delhi - Gurgaon +91 7838352716 Delhi - Pitampura +91 7838352716 Delhi - Kirti Nagar +91 7838352716 Hyderabad - Kukatpally +91 9742273109 Indore - Khajarana Road +91 9619359592 Kolkata - Kasba +91 9477884429 Mumbai - Kharghar +91 9619359592 Mumbai - Borivali +91 9619359592 Navi Mumbai - Turbhe +91 9619359592 Maharashtra - Sangli +91 9619359592 Kochi - Gold Souk Grande +91 9742273109 Email: learning@icicisecurities.com Website: learning.icicidirect.com SMS 'EDU CFA' to 5676766 Our Authorised Learning Centre / Business Associate: Emerging Brand Award (4 th CMO Asia Awards for Excellence in Branding & Marketing, 2013-14) Award for Innovation in Learning (Best-in-class Learning & Development Awards, 2013-14) Our Recent Accolades Best Online Learning Solution (Best-in-class Learning & Development Awards, 2013-14) ICICI Securities Ltd. (I-Sec). Registered office of I-Sec is at ICICI Securities Ltd. - ICICI Centre, H. T. Parekh Marg, Churchgate, Mumbai - 400020, India, Tel No.: 022-2288 2460, 022-2288 2470. The contents herein above shall not be considered as an invitation or persuasion to trade or invest. These programmes do not guarantee any job or placements with ICICI Group or any other organisation. Participants should make independent judgment with regard suitability, profitability, and fitness of any program offered herein above. I-Sec and affiliates accept no liabilities for any loss or damage of any kind arising out of any actions taken in reliance thereon. This mail is not directed or intended for distribution to, or use by, any person or entity who is a citizen or resident of or located in any locality, state, country or other jurisdiction, where such distribution, publication, availability or use would be contrary to law, regulation or which would subject I-Sec and affiliates to any registration or licensing requirement within such jurisdiction. CFA is a registered trademark of the CFA institute.