Strategic PLAN RENEWING OUR PLACE APRIL /// 2017

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Strategic PLAN RENEWING OUR PLACE 2016-2018 APRIL /// 2017

True to our Christian heritage, we prepare students from diverse religious, cultural, educational and economic backgrounds to live life fully. Mission STATEMENT

We speak of Renewing Our Place. We are a continuation of the first college in Arkansas and the first to admit women. While the civil rights struggle engulfed our nation, we were the first historically white college in Arkansas to admit African-Americans. We were the first college in the United States to offer a comprehensive support program for students with learning differences. Ours is an extraordinary heritage built on an ethic of service and justice. Extraordinary HERITAGE

Renewing Our Place seeks to not only call upon the admirable character of our past, but also to envision a sustainable future in which all who come here may experience the profound transformational effects of this place. This place is twofold; we seek to renew and reinvigorate our campus and its citizens and to define our role in the world of higher education. We must be ever alert to new possibilities, ever vigilant to make the most of what we have, and ever mindful that each task we perform however mundane is part of an effort to change the world for the better. We believe that renewal will grow out of our prudent and intentional efforts to direct and guide our resources. Renewing Our PLACE

s an institution and as individuals we are called to this plan by the following guideposts of our shared AChristian heritage: S J G Service Justice Growth H H S Hospitality Honesty Sabbath Our Christian HERITAGE

SService At University of the Ozarks, we call one another to offer sustainable, lifeaffirming service to all we contact. We strive, as well, to offer our service with generosity and joy so that it can be received as a gift. We strive to ensure that our energies are spent wisely in the service of all of creation. J Justice Members of the University of the Ozarks community are called to right injustice. We are committed to engaging with the diversity in our local areas and in the larger world and speaking out when we find mistreatment of any living individual or group. To this end, we seek the courage to look around ourselves, ahead of where we are, and beyond our nearest horizons. Growth GWe are committed to the personal development of all members of the University of the Ozarks community, as well as the communal development of our University and its spirit. We seek to assist one another in identifying our academic, spiritual, personal, and institutional vocations and pathways. Service, Justice & GROWTH

Hospitality, Honesty & SABBATH HHospitality Having been blessed with a beautiful campus, surrounded by ample opportunities to experience the natural environment, we are called to welcome all who visit us, especially those who one might consider an outsider. Our campus and our lives are enriched by guests who enrich our community with new life and new possibilities. H Honesty University of the Ozarks is a place of communal living we learn as a community in our academics, we live together in the residence halls, we work together in our offices and conference rooms. In order for our community to flourish, we are called to participate in truth-telling. Owning up to our own mistakes and gently reminding others of ways in which they can do better are essential to building and maintaining our community. SSabbath At the heart of the week, members of the University of the Ozarks community stop in a spirit of worship, of jubilee, and of rest and discernment. The importance of this Sabbath is to replenish our souls so that we can finish the race ahead of us mindful of our callings to service, justice, growth, hospitality, and honesty.

We share the belief that students are at the heart of our mission and that neither financial circumstance nor diverse background should be barriers to an Ozarks education. We promote vigorous teaching and learning in keeping with the University s mission of preparing students for life beyond Ozarks. It is only through a campus climate of grace civility, compassion, and forgiveness and a stewardship of the gifts with which we have been blessed that all who work and live on our campus can grow. Climate of GRACE & STEWARDSHIP These things stand at the center of our commitment to fulfill our mission and to ensure our longevity. We resolve to cultivate an institution of transformation where all who come student, employee, and visitor alike shall be invited to partake of our gifts and be changed.

Our Strategic PRIORITIES 1 2 3 4 5 Create Transformational Learning Opportunities Promote Shared Purpose and Professional Excellence Be Responsible Stewards of Our Resources Embrace Evidence-Based Decision Making Develop and Share A Compelling Story

STRATEGIC PRIORITY 1 Create Transformational Learning Opportunities We resolve to enhance teaching and mentoring to prepare our students for life beyond Ozarks. We will emphasize an experience that is academically rewarding, strengthens vocational discernment, builds personal integrity and encourages spiritual growth. INITIATIVES: 1.1 Review and develop new mission and vision statements that require and uniquely reflect missioninspired learning and holistic student development. 1.2 Design and implement effective spiritual, residential, and co-curricular programming to prepare students to live a fully realized professional, spiritual, and relational life. 1.3 Design and implement enhanced academic programming and plans of study to fulfill our institutional mission. 1.4 Develop and implement programming to enhance the relationship of young alumni to the University. 1.5 Review and evaluate the core campus master plan.

We resolve to recruit, retain, and develop a faculty, staff, and administration that embrace the University s mission and core values. INITIATIVES: 2.1 Develop recruitment and compensation strategies consistent with regional and national markets to ensure the institution s mission and vision. 2.2 Create robust and sustainable human resources processes to support employee development, institutional efficiency, and institutional mission. 2.3 Expand training and development opportunities for employees that positively impact student growth and institutional mission. STRATEGIC PRIORITY 2 Promote Shared Purpose and Professional Excellence

STRATEGIC PRIORITY 3 Be Responsible Stewards of Our Resources We are committed to being responsible stewards of our resources that build a model of positive student and employee impact, institutional sustainability, and future vitality. INITIATIVES: 3.1 Ensure that physical and monetary resources that have been given to the University are utilized in compliance with donor intentions and to maximize the positive impact of these resources for the intended beneficiary. 3.2 Create a financial model that maximizes the proportion of the cost of an Ozarks education that is offset by institutional resources combined with external scholarships to improve affordability and accessibility to Ozarks for prospective students and their parents, and to reduce student debt. 3.3 Create a comprehensive pricing structure that is simple and transparent. 3.4 Create a financial aid system in which no student is required to borrow more than the average private school student in Arkansas. 3.5 Build an annual operating budget that supports intergenerational equity. 3.6 Complete a fundraising campaign design and launch a formalized fundraising campaign.

We resolve to develop institutional practices guided by our mission and supported by evidence-based decision making. INITIATIVES: 4.1 Build an integrated database of information systems to produce accurate and timely reports. 4.2 Create campus-wide program review and assessment processes to ensure a continuous process of institutional improvement and efficient resource allocation. STRATEGIC PRIORITY 4 Embrace Evidence-Based Decision Making

We resolve to develop and share the story of our institution and to articulate our role as a transformational community. INITIATIVES: 5.1 Develop and maintain a brand identity that reflects the image of University of the Ozarks. 5.2 Design and distribute a comprehensive visual identity system for the University. 5.3 Refine, enhance and continuously update direct marketing campaigns to sustain the visibility and attractiveness of the college and communicate the value of an Ozarks education. 5.4 Revise, enhance and continuously update electronic marketing strategies and tools. STRATEGIC PRIORITY 5 Develop and Share a Compelling Story

1STRATEGIC PRIORITY 1: CREATE TRANSFORMATIONAL LEARNING OPPORTUNITIES We resolve to enhance teaching and mentoring to prepare our students for life beyond Ozarks. We will emphasize an experience that is academically rewarding, strengthens vocational discernment, builds personal integrity and encourages spiritual growth. Measure Three-Year Average Fall 2015 Fall 2016 Goal Status Adopt Mission Statement NA NA Complete 5/30/2016 Completed 5/1/2016 Adopt Honor Code NA NA NA 6/30/2017 Review 2017-18 First-Year to Second-Year Retention Rate Four-Year Graduation Rate Updated Campus Master Plan 73% 75% 73% 80% Ongoing 34% 37% 27% 70% Ongoing NA NA NA 12/31/2017 Ongoing Progress REPORT

2STRATEGIC PRIORITY 2: PROMOTE SHARED PURPOSE AND PROFESSIONAL EXCELLENCE We resolve to recruit, retain and develop a faculty, staff and administration that embrace the University s mission and core values. Measure Year-to-Year Employee Retention Rates % of Employees With Annual Professional Development % of Employees From Historically Under-represented Groups Three-Year Average Fall 2015 Fall 2016 Goal Status New Measure 87.5% 74%* 90% Ongoing New Measure 86%** 96%*** 100% Ongoing; See #1 Below New Measure NA 10.50% To match or exceed the following: Johnson Co. 8% Arkansas 20% Ongoing *Includes ALL physical plant employees who transitioned to National Resources in Summer 2016 and who are counted as not retained. If these employees are not included in the calculation, the retention rate increases to 84%. **74% of full-time staff members responded to this questionnaire. 86% of those respondents had a professional development experience the preceding year. ***49% of full-time staff members responded to this questionnaire. 96% of those respondents had a professional development experience the preceding year. 1) Budget allocation to all program areas with specific emphasis on professional development completed for 2016-17 budget cycle. In addition, McElree Fund for faculty professional development implemented in 2015-16 and continued in 2016-17. 3STRATEGIC PRIORITY 3: BE RESPONSIBLE STEWARDS OF OUR RESOURCES We are committed to being responsible stewards of our resources that build a model of positive student and employee impact, institutional sustainability and future vitality. Measure Adopt Endowment Compliance Audit Process Ratio of Average U of O Student Loan Dept to Average Student Debt in Arkansas* Ratio of Average U of O Student Loan Debt for Those Who Took Loans to Average Student Debt in Arkansas Control Cost of Attendance (COA) Launch a Formalized Fundraising Campaign Three-Year Average Fall 2015 Fall 2016 Goal Status NA NA NA 12/31/17 Ongoing; Review in Fall 2017 New Measure.98:1 $24,747:$25,344 New Measure 1.46:1 $37,120:$25,344 1.8:1 $28,167:$26,062 1.39:1 $36,498:$26,082 New Measure Froze Tuition Froze Tuition and Removed Fees.75:1 Ongoing.75:1 Ongoing Maintain, or limit increase to, yearto-year cost of attendance New Measure New Measure New Measure $55 Million by 12/31/2020 Ongoing Ongoing *Calculation based on the average amount of debt for all graduates in a given academic year including institutional loans and does not include Walton Scholarship and Hazel-Carr Robson Scholarship recipients. If these students are included, average loan debt for U of O students is $24,218 (.93/1) for Fall 2016.

4Strategic Priority 4: Embrace Evidence-Based Decision Making We resolve to develop institutional practices guided by our mission and supported by evidence-based decision making. 5Strategic Priority 5: Develop and share a compelling story We resolve to develop and share the story of our institution and to articulate our role as a transformational community. Measure Evaluate and Update Student Information System Create Board of Trustees Dashboard Create Assessment Procedures and Dashboards for All Program Areas Three-Year Average Fall 2015 Fall 2016 Goal Status NA NA Ongoing 12/31/2016 See below #1 NA NA Complete 12/31/2016 Completed Spring 2016 NA NA Ongoing 12/31/2018 See below #2 1) Student Information System to be evaluated during the 2017-18 Academic Year; evaluation team to examine business processes in conjunction with other data systems and needs on campus. The Institutional Effectiveness Team has been formed to address these needs. 2) Assessment procedures proposed and adopted for all academic programs (both majors and minors) in December 2016 with data collection and reporting planned for Summer 2017; other program area assessment procedures to be examined in 2017-18. Measure Publish and Implement Brand and Visual Identity Guidelines Evaluate and Update Institutional Website Grow Number of Completed Applications in the Admission Process Grow Number of Admitted Students in the Admission Process Create and Implement an Integrated Marketing and Communications Plan Three-Year Fall 2015 Fall 2016 Goal Status Average NA NA Complete 9/1/2016 Completed 10/1/2016 NA NA Engaged with development group; update ongoing 12/31/2017 Anticipate completion by Summer 2017 874 902 973 1,200 Ongoing 765 784 854 1,000 Ongoing NA NA Ongoing 12/31/2016 Anticipate completion by Fall 2017

Our strategic plan focuses on goals and initiatives derived from dialogue and consensus-building among our constituents. How these goals are achieved will be determined by the committed members of the Ozarks community. As with any strategic plan, unforeseen opportunities and challenges will emerge during the life of this plan and will be considered according to their own strategic value. Now and then, our accomplishments will be publicly recognized, but most of our successes will quietly occur in the day-to-day work of our great University. From our renewed place, Ozarks will become stronger and more effective in delivering its mission of educating our students. POSTLUDE