Business Fundamentals:

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22-26 May 2016 23-27 Oct 2016 Dubai, United Arab Emirates 27-DEC-15 This course is Designed, Developed, and will be Delivered under ISO 29990:2010 Standards

Why Choose this Course? In today s business environment it is essential that the writing and speaking skills are of the highest professional standard. How well you communicate can make or break your own professional image as well as perceptions of your organisation. It directly influences how others view your work and performance as well as your prospects for career advancement and mobility. This course has been specifically designed to develop the competency of professionals to euip them with the necessary skills and confidence to achieve excellence in spoken and written communication. There is a wealth of practical guidance on improving the effectiveness of various forms of spoken and written communication. If you want your reports, memos, letters and e-mail to be read with interest and acted upon and if you want to be able to present your ideas with impact and effectiveness, this is the right course for you. This course will feature: Excellent interpersonal skill learning The importance of professional levels of written and spoken Proven ways to improve the effectiveness of various forms of written communication. Power language to improve persuasiveness and impact Presentation skills to persuade even the most hostile audience How to convey a credible message and create concise messages using a structured process What are the Goals? By the end of this course, participants will be able to: Know techniues to write clearer, more effective and professional emails, letters and reports Meet the needs of their readerships/audiences enabling them achieve their own objectives Improve your listening skills Have greater confidence in speaking in front of a group Develop your spoken presentational skills and the ability to build professional rapport with your audience and colleagues Confidently use the right techniues, tools and skills for a wide variety of communications challenges How will this be Presented? This course uses a variety of proven highly interactive adult learning techniues to ensure maximum understanding, comprehension and retention of the information presented. This includes facilitated group and individual exercises, case studies, role-play, videos. Under the guidance of a professional speaker, broadcaster and writer you will learn key techniues, try them for yourself and receive feedback. You will discover how to plan and structure documents, how to choose an appropriate style and how to speak and write clear, accurate English, Who is this Course for? This course is for a wide range of professionals whose work reuires them to communicate with others: New & Experienced Supervisors Team Leaders & Line Managers Specialists Marketing, HR and PR professionals QUALITY CERTIFICATION PetroKnowledge utilises a Quality Management System which covers technical, administrative and commercial aspects of its business operations. It was designed in accordance with the principles of ISO 9001:2008 uality standard. PetroKnowledge has acuired the ISO 29990:2010 international standard which ensures that the design, development, and delivery of the learning service meet the ISO reuirements. This uality mark ensures excellence of our training courses. www.petroknowledge.com

The Course Content Day 1 Failing to Plan is Planning to fail in Written or Spoken Communication Planning in a systematic way is the key to success in any business communication task. SMART Objective setting Building strong working relationships and audience analysis Listening more effectively Being assertive: neither passive or aggressive What is successful business communication? Establishing a clear brief by careful listening and uestioning Barriers to effective communication and how to overcome them Interpersonal skills and building strong working relationships: formal and informal contexts; teamwork The types of communication to meet the needs of brief and audience The differing skills of written and spoken communication Day 2 Achieving Professional Speaking and Writing Skills Moving from a clear purpose to a successful communication is a process. You will learn the techniues needed to develop a clear outline with well-researched material and clear organizing structure Creating mind maps to initiate thinking on how to tackle issues Selecting and structuring information Designing your communication Fulfilling your professional role in meetings Sources of information and research techniues Structuring an argument coherently and logically to persuade and influence Generating ideas Mind mapping and brain storming Effective meeting skills Exercises in written communication and speech scriptwriting Making a short presentation; dealing with shyness; confidence and nerves Day 3 Mastering the Language of Business Persuasion Communication to inform is the mainstay of business communication but communication to persuade is the key business differentiator. Uses a variety of language styles to fit the purpose Understands and acts on business etiuette Able to influence and persuade through effective communication Uses language in a vivid and powerful way Writing and presenting for a target audience and specific purpose Constructing a strong opening and powerful conclusion Structure why clear structure helps decision making Writing an effective report Be able to draft professional e-mails, memos and letters Professional proofreading Business Fundamentals:

The Course Content Day 4 Professional Spoken and Written Presentation Being a professional level communicator in all circumstances including under pressure takes systematic preparation and practice. Understand how to communicate complex concepts Creating a map for your reader/audience Avoiding over-complex and over-blown language Presenting a professional persona Characteristics of effective writing Using tables, diagrams, figures and graphs Improving clarity with headings and sub-headings Avoiding clichés, jargon and management-speak Key plain English techniues and how to apply them Presenting your ideas in person Day 5 Developing your Career as a Speaker and Communicator Like any set of skills, good communication is only maintained and honed through practice. Our final day euips you with the tools to be a great presenter and a continuous developer of your communication style! Key behaviours Developing yourself and others Developing your personal brand and professional image Learning strategies Gain feedback skills and techniues How to control your nerves and manage stress A process to marshal support for your ideas Public speaking dos and don ts Body language and posture for success Rehearsal,; giving and receiving feedback to increase performance Course evaluation and action planning Proudly associated with: Business Fundamentals:

Please use BLOCK CAPITALS to fill in this form. It is important that you read carefully through all information before starting to complete the form. REGISTRATION DETAILS Family Name First Name (Mr./Ms.) Position Company Mailing Address... Telephone Fax AUTHORISATION Mobile Email Authorised by Position Mailing Address... Telephone Fax Mobile Email COURSE SCHEDULE 22-26 May 2016 23-27 Oct 2016 Dubai, United Arab Emirates REGISTRATION FEES US$ 4,950/ - per participant This fee is inclusive of Documentation, Lunch and Refreshments MODE OF PAYMENT Please invoice my company Please invoice me Cheue payable to PetroKnowledge Limited WAYS TO REGISTER T: +971 2 5577 389 F: +971 2 5577 128 E: info@petroknowledge.com W: www.petroknowledge.com HOTEL ACCOMMODATION Hotel accommodation is not included in the Registration Fee. A reduced corporate rate and a limited number of rooms are available for attendees wishing to stay at the hotel venue. Please make your reuest for accommodation at least 3 weeks prior to the commencement of the course. CERTIFICATION A Certificate of Completion will only be awarded to those delegates who attend the entire course Training & Development Services for the Oil & Gas Industry PetroKnowledge Limited P. O. Box 135120 Abu Dhabi, U.A.E. CANCELLATIONS & SUBSTITUTIONS You must notify the Registrar of cancellations at least 2 weeks before a scheduled seminar in order to be eligible for a credit. If you cannot attend, you may send a replacement from your organisation at no charge. There is a $250 handling charge for all cancellations or rescheduling. We reserve the right to cancel a seminar due to low enrolment. All registrants will be notified in advance and a full refund will be provided upon reuest. DISCLAIMER Circumstances beyond the control of PetroKnowledge may necessitate postponement, change of venue or substitution of the Instructor. As such, PetroKnowledge reserves the right to implement such amendments.