Department: Commerce (Self supporting) ID No: Com 32

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Profile Name: DR.A.JESU KULANDAIRAJ Gender: Male X Female: DOB: 28/04/1977 Qualification: S. No. 1. 2. 3. 4. 5. 6. 7 Degree / Diploma B.Com., M.Com., M.Phil., M.B.A PGDCSA* Ph.D. Subject Marketing Computer Science Name of the College / University Year of Passing St.Joseph s College, Trichy, Tamil Nadu, India 1998 St.Joseph s College, Trichy, Tamil Nadu, India 2000 Alagappa University, Karaikudi, Tamil Nadu, India 2004 Alagappa University, Karaikudi, Tamil Nadu, India 2006 St.Joseph s College, Trichy, 2001 Tamil Nadu, India University of Madras, Chennai, Tamil Nadu, India July-2012 NET UGC June-2012 *Post Graduate Diploma in Computer Science Application. Department: (Self supporting) ID No: Com 32 Total Teaching Experience at Loyola: S. No. Department Category From To (Period) Aided / SS / Mgt (Day) / Eve 1. Self-Supporting 16 th June, 2003 till date Teaching Experience (in Loyola) : 9.5 years Teaching Experience (Outside Loyola) : Total Teaching Experience : 2 years 11.5 years

Positions Held (in Loyola): S. No. Name of the Position (Period) 1. Coordinator - Fine Arts (Students union), Loyola College 2. Staff-in-Charge, (B.Com.,(Corporate), Loyola Outreach. 3. Staff-in-Charge, (B.Com., Sports) 4 NSS - Faculty Advisor 2012- Duration 2004 2009 2003-2005 2003-2005 SERVED AS RESOURCE PERSON Delivered a guest lecture on the topic SMALL IS BIG The Marketing Strategies of Small Cars in India. at Catholic University, Ingolstadt, Germany on 20 th December, 2010 Delivered a guest lecture on the topic Marketing Strategies of Small Cars at M.Sc International Business a Joint Programme of Loyola college, Chennai & London south bank university, UK. On 18 th September, 2012. Delivered a guest lecture on the topic Marketing Strategies of Media on Youth at M.Sc International Business a Joint Programme of Loyola college, Chennai & London south bank university, UK. On 28 th September, 2012. RESEARCH PAPERS PUBLISHED The emerging role of human resources in delivering effective corporate social responsibility. Vol:1, ISBN: 978-93-81208-11-3, G.K Publications (Dakshin) in Competitive Business Strategies for sustainable development by Hindustan University. Sep 13-14, 2012. Role of Germany in Technological Advancement of India - with special reference to Automobile Industry. at the Third Annual Global Business Summit Conference organized by GSMI, Michigan, USA held in Chennai at Marina Towers on March 24th -26th, 2011. ISSN:1947-833X Consumer preference towards Maruti Suzuki cars - A Study. ISSN-2249-4359, Vol. 1 No.1 September 2011, St. Joseph s College of Management Research Review, Bangalore.

Mobile Number Portability (MNP) An Advantage or Disadvantage ISSN: 2010-457X, Vol:1, No:04, Auguest-2011, The International Resarch Journals on Social Sciences & Management, Singapore. The Growth of Car Industry in India with Special Reference to Maruti Suzuki India Ltd., A Study. Lupcon Center for Business Research (LCBR) European Marketing Conference 2011, July 7-8, in Frankfurt, Germany. The Art of Smart Shopping for a Fuel Efficient Car. ISBN: 978-81-909575-3-3, February 2011. Ayyappan Publishing House. Chennai. Consumer Preference towards Maruti Cars under the Shadow of Financial Crisis. ISBN: 93-80697-17-1, September 2010, Excel India Publishers, New Delhi. CONFERENCE / SEMINAR / SYMPOSIA ATTENDED AND PAPER PRESENTED INTERNATIONAL CONFERENCES ATTENDED AND PAPERS PRESENTED: Participated in the international Symposium on Global business titled Customer Relationship Management (CRM). The concept of forming strong customer bonds. Participated in the international Symposium on Global business titled Customer Centric Approach the Win Win strategy of Modern Marketing. Participated in the international Symposium on Global business titled Impact of privatization of insurance industry in India since 2000, with reference to Banc assurance channel. Participated as a delegate in the in the international conference on Innovations Enhancing the quality of life organized by the Post graduate department of, Loyola College, Chennai, India on 12 th & 13 th January 2009. Participated in the international conference on Making Corporate Governance Work - Towards reforming the ways we govern organized by the Post graduate department of, Loyola College, Chennai, India in collaboration with London South Bank University, UK, on 6 th & 7 th January 2010.

NATIONAL CONFERENCES ATTENDED AND PAPERS PRESENTED: Participated in Delearn to Relearn Redefining the Architecture of Education, at Taj Coromandel, Chennai on May 03, 2007. Participated in the national conference/presented a paper on IT for Banking, Financial services, Insurance & ITES, on 19 th & 20 th of September 2006. Participated in Campus 2020 national seminar on Information communication technology with Human Face organized by Loyola College (Autonomous), Chennai 34 on 6 th & 7 th February 2006. Participated in the national conference on Indian Banking: Challenges in the post liberalization era, organized by the dept of commerce, Loyola College, Chennai, India on 18 th & 19 th January 2007. Presented a paper titled The future trend of wireless banking technology. Participated in the national conference on Indian Banking: Challenges in the post liberalization era, organized by the dept of commerce, Loyola College, Chennai, India on 18 th & 19 th January 2007. Presented a paper titled The impact of information technology in banking. Participated in the JEA National seminar on quality education: enhancing the third dimension held on December 07 09, 2007 at Loyola College, Chennai 600034. Participated in the National conference on higher education at cross roads organized by Loyola College, Chennai 34 from 07 09 February 2008. Participated in the national conference on The impact of foreign direct investment on Indian economy organized by the department of commerce, Loyola college, Chennai 34 on 10 th and 11 th February 2010. WORKSHOP/ TRAINING PROGRAMME ATTENDED: Participated in an Orientation Programme (UGC Sponsored Academic Staff College) and scored Grade A at university of Madras from February 1 to 28, 2007. Effectively utilized the Faculty Training Workshop in Financial Markets with the collaboration of NSE (NCFM) and Loyola College on November 17, 2009. Participated fully in the UGC Sponsored Workshop on Question Bank in (Phase I) at Loyola college, Chennai on 10 th March, 2009.

Keenly took part in the workshop on Stock Exchange Operations, Online Trading and the Investor held on the 5 th and 6 th March 2009 at Shri Shankarlal Sundarbai Shasun Jain College for Women, Chennai 17. Any Other Honours / Responsibilities: Composed and sung Loyola College Anthem with the eminent cine composer Mr. Vijay Antony Residential Address: 7b, Valeswaran Koil St., Mylapore, Chennai 4. Mobile: +919444111540 Email ID: jesukraj@gmail.com