The Regional Economy in Perspective. Dr. Joe Turek, Dean School of Business and Economics Lynchburg College February 1, 2012

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The Regional Economy in Perspective Dr. Joe Turek, Dean School of Business and Economics Lynchburg College February 1, 2012 turek@lynchburg.edu

Distribution of Regional Employment, November 2011 Lynchburg, 33,904, 28.3% Bedford City, 2,544, 2.1% Amherst, 15,256, 12.7% Appomattox, 6,959, 5.8% Bedford County, 34,638, 28.9% Campbell, 26,639, 22.2%

Resident % Change (10/10 10/11) Change (10/10 10/11) Unemployment Rate Employment Labor Force Employment Unemployment Unemployment Nov 2010 Nov 2011 Amherst 2.8 4.8-20.8-1.7 7.7 6.0 Appomattox 3.5 4.8-12.2-1.2 8.0 6.8 Bedford County 3.5 4.8-14.8-1.2 6.6 5.4 Campbell 3.8 4.8-10.2-0.9 6.7 5.8 Bedford City 4.1 4.9-4.4-1.2 8.6 7.9 Lynchburg 3.8 4.8-8.1-0.9 7.8 6.9 Lynchburg MSA 3.6 4.8-12.2-1.1 7.2 6.1 Virginia 1.6 2.4-10.7-0.8 6.5 5.7 US (1000s) 0.0 1.2-11.7-1.1 9.3 8.2

Metropolitan Statistical Areas % Change (Nov 2010 Nov 2011) Change (Nov 2010 Nov 11) Labor Force Employment Unemployment Unemployment Blacksburg- Christiansburg-Radford 2.9 4.4-15.8-1.3 Charlottesville 5.4 6.2-8.8-0.7 Danville 1.1 3.3-18.1-2.0 Harrisonburg 2.5 3.4-11.2-0.8 Kingsport-Bristol 1.5 3.1-15.3-1.5 Lynchburg 3.6 4.8-12.2-1.1 Richmond -0.1 0.8-11.9-0.9 Roanoke 2.2 3.2-12.4-1.0 Virginia Beach-Norfolk- Newport News 0.7 1.2-5.5-0.5 Washington-Arlington- Alexandria 2.1 2.7-9.4-0.6 Winchester 4.5 5.2-6.0-0.6

EMPLOYMENT BY PLACE OF RESIDENCE 1.50E+08 MSA Employment 125000 120000 115000 110000 105000 1.40E+08 1.30E+08 1.20E+08 US Employment 100000 1.10E+08 95000 90 92 94 96 98 00 02 04 06 08 10 LYNCHBURG MSA NATION

LYNCHBURG MSA UNEMPLOYMENT RATE 10 9 8 7 6 5 4 3 2 1 90 92 94 96 98 00 02 04 06 08 10

The recession experience: comparing the Lynchburg MSA and the nation 1.480E+08 1.460E+08 1.440E+08 MSA Emploument 122000 120000 118000 116000 1.420E+08 1.400E+08 1.380E+08 1.360E+08 US Employment 114000 112000 2008 2009 2010 2011 LYNCHBURG MSA NATION

Same story: different perspective 121000 1.520E+08 120000 1.500E+08 119000 1.480E+08 MSA Emploument 118000 117000 116000 115000 1.460E+08 1.440E+08 1.420E+08 1.400E+08 US Employment 114000 1.380E+08 113000 1.360E+08 112000 2008 2009 2010 2011 1.340E+08 LYNCHBURG MSA NATION

Unemployment Rates Dec 2007 Nov 2011 11 10 9 8 7 6 5 4 3 2008 2009 2010 2011 VIRGINIA LYNCHBURG NATION

The Lynchburg MSA Labor Market 10 8 Employment 122000 120000 118000 116000 6 4 2 Unemployment Rate 114000 112000 2008 2009 2010 2011 EMPLOYMENT UNEMPLOYMENT RATE

The Lynchburg MSA Labor Market 130000 129000 128000 127000 126000 125000 124000 123000 122000 2008 2009 2010 2011 MSA Labor Force

Number of Unemployed per Advertised Job Opening Nov-10 Oct-11 Nov-11 Amherst County 4.70 3.95 4.42 Appomattox County 4.43 4.71 6.75 Bedford City 113.5 55.5 24.11 Bedford County 4.65 4.20 4.31 Campbell County 7.92 10.18 9.52 Lynchburg City 1.00 0.71 0.77 REGION 2.31 1.72 1.86

MSA Unemployment Rates Nov. 2011 12 10 8 6 4 2 0 Washington-Arlington-Alexandria Charlottesville Harrisonburg Winchester Roanoke Lynchburg Virginia Beach-Norfolk-Newport News Blacksburg-Christiansburg-Radford Richmond Kingsport-Bristol-Bristol Danville

Number of Unemployed per Advertised Job Opening Nov-10 Oct-11 Nov-11 Blacksburg-Christiansburg-Radford MSA 2.10 1.33 1.46 Charlottesville MSA 0.94 0.76 0.80 Danville MSA 2.91 2.42 2.84 Harrisonburg MSA 1.88 1.12 1.29 Lynchburg MSA 2.31 1.72 1.86 Richmond MSA 1.51 1.02 1.07 Roanoke MSA 1.70 1.16 1.32 Virginia Beach-Norfolk-Newport News MSA 1.73 1.38 1.52 Winchester, VA-WV MSA 2.38 1.57 1.70

OCCUPATIONS RANKED BY NUMBER OF SEEKERS, 12/2/11 LYNCHBURG MSA OCCUPATIONS Seekers LYNCHBURG MSA OCCUPATIONS Seekers Customer Service Representatives 655 First-Line Supervisors of Office/Admin. Support Workers 61 Cashiers 276 Computer Support Specialists 60 Helpers--Production Workers 251 Landscaping and Groundskeeping Workers 59 Office Clerks, General 223 Licensed Practical and Licensed Vocational Nurses 59 Construction Laborers 201 Personal and Home Care Aides 57 Nursing Aides, Orderlies, and Attendants 189 Machinists 57 Laborers and Freight, Stock, and Material Movers 187 Shipping, Receiving, and Traffic Clerks 56 Executive Secretaries and Administrative Assistants 178 Construction Managers 52 Administrative Services Managers 164 Sales Managers 52 Receptionists and Information Clerks 158 Child Care Workers 50 Construction Carpenters 153 Home Health Aides 50 Bookkeeping, Accounting, and Auditing Clerks 114 Automotive Service Technicians and Mechanics 48 Maintenance and Repair Workers, General 114 Sales Reps, Wholesale & Manufacturing 48 First-Line Supervisors of Production Workers 93 Cooks, Restaurant 47 Electricians 85 Data Entry Keyers 46 Accountants 85 Food Service Managers 43 Secretaries, Except Legal, Medical, and Executive 79 Medical Assistants 40 Janitors and Cleaners, Except Maids & Housekeeping 76 Maids and Housekeeping Cleaners 40 Welders, Cutters, and Welder Fitters 74 Food Preparation Workers 39 Inspectors, Testers, Sorters, Samplers, and Weighers 72 First-Line Supervisors of Mechanics, Installers, & Repairers 36 Driver/Sales Workers 67 Painters, Construction and Maintenance 36 Industrial Truck and Tractor Operators 64 Helpers--Installation, Maintenance, and Repair Workers 35 Heating and Air Conditioning Mechanics & Installers 62 Chefs and Head Cooks 34 Truck Drivers, Light or Delivery Services 62 Cooks, Institution and Cafeteria 30

Supply/Demand Conditions in Occupations w/ at Least 6 Openings, 12/2/11 OCCUPATIONS IN LYNCHBURG MSA Potential Candidates Job Openings Potential Candidates Per Job Opening Customer Service Representatives 655 54 12.13 Cashiers 276 23 12.00 Nursing Aides, Orderlies, and Attendants 189 21 9.00 Accountants 85 13 6.54 Truck Drivers, Light or Delivery Services 62 13 4.77 Licensed Practical and Licensed Vocational Nurses 59 13 4.54 Sales Managers 52 12 4.33 Office Clerks, General 223 11 20.27 Executive Secretaries and Administrative Assistants 178 11 16.18 Machinists 57 10 5.70 Laborers and Freight, Stock, and Material Movers, Hand 187 9 20.78 Heating and Air Conditioning Mechanics and Installers 62 8 7.75 Cooks, Restaurant 47 7 6.71 Electricians 85 6 14.17 Janitors and Cleaners, Except Maids and Housekeeping Cleaners 76 6 12.67 Personal and Home Care Aides 57 6 9.50 Home Health Aides 50 6 8.33 Maids and Housekeeping Cleaners 40 6 6.67 Chefs and Head Cooks 34 6 5.67 Sales Reps, Wholesale & Manuf., Technical/Scientific Prod. 26 6 4.33

ACCRA Cost of Living Index (2011 Q3) MSA Composite Grocery Housing Utilities Transport Health Misc Virginia Beach 104.8 97.3 110.7 108.5 93.9 98.6 105.6 Charlottesville 104.4 94.7 117.3 101.9 96.9 99.0 100.6 Winchester 102.8 102.1 86.6 100.4 103.5 103.2 117.8 Richmond 99.2 103.0 89.3 106.5 102.5 109.0 102.0 Harrisonburg 97.6 95.8 99.7 100.2 92.4 100.0 97.0 Blacksburg 95.0 89.3 90.2 94.7 101.3 99.4 99.2 Staunton 94.8 93.5 94.0 101.2 95.5 97.3 93.4 Lexington 93.5 92.0 93.8 98.4 100.5 90.9 90.7 Roanoke 93.4 90.9 93.8 95.7 93.4 96.9 92.9 Danville 92.2 94.4 83.0 94.0 97.1 96.7 96.8 Lynchburg 92.0 89.7 86.8 104.5 86.0 97.8 94.6

REGIONAL WAGE VARIATIONS 2011:2 Average Weekly Wage Rank ACCRA COL Index Rank Real Average Weekly Wage Richmond 862 1 98.1 4 879 1 Charlottesville 803 2 107.6 2 746 4 Virginia Beach 786 3 104.5 1 752 3 Winchester 773 4 105.6 3 732 5 Roanoke 731 5 92.6 9 789 2 Lynchburg 690 6 94.5 7 730 6 Blacksburg 674 7 97.6 5 691 8 Harrisonburg 652 8 95.2 6 685 9 Staunton 651 9 94.1 8 692 7 Danville 606 10 92.5 10 655 10 Martinsville 570 11 87.7 11 650 11 Rank

Housing Market Conditions 2010:4 2011:4 % Change Median Sales Price % Change Sales Roanoke/Lynchburg/Blacksburg -2.3 9.8 Greater Richmond -8.5 9.6 Northern Virginia -0.2-9.1 Hampton Roads -7.6 12.9 Southside Virginia -1.2 2.4 Southwest Virginia -6.3 9.4 All of Virginia -1.3 1.1

Number of Building Permits, prelim. (annual totals, 2008 through 2011) % Change Bedford County Campbell Lynchburg 2010-2011 -15.8-28.0-57.6

New Firm Start-ups, 2002-2010 440 400 360 320 280 240 200 160 120 14000 13000 12000 11000 10000 9000 8000 7000 6000 80 5000 2002 2003 2004 2005 2006 2007 2008 2009 2010 LYNCHBURG MSA VIRGINIA

New Firm Start-ups in first 6 months, 2002-2010 10000 9000 8000 7000 6000 5000 4000 3000 360 320 280 240 200 160 120 80 2000 40 02 03 04 05 06 07 08 09 10 11 VIRGINIA LYNCHBURG MSA

2011-3 Taxable Retail Sales % Change 2010:3 2011:3 % Change 2011:2 2011:3 Amherst 55,012,306-3.6-1.9 Appomattox 23,208,109-1.1-27.6 Bedford County 87,798,953-22.6-0.2 Campbell 99,144,748 6.2-0.8 Bedford City 19,769,548 3.8-8.5 Lynchburg 280,623,634 0.8-7.0 REGION 565,557,298-3.3-5.7 Virginia 22,668,526,253 2.2 2.3

Foreclosures 2011:3 2011:4 % Change Roanoke/Lynchburg/Blacksburg 474 530 11.8 Greater Richmond 2,347 1,721-26.7 Northern Virginia 5,850 4,258-27.2 Hampton Roads 3,279 2,402-26.7 Southside Virginia 241 181-24.9 Southwest Virginia 81 44-45.7 All of Virginia 12,668 9,391-25.9

SCORECARD Employment Growth Cost of Living Relatively high Low Real Average Weekly Wage Relatively low Median Home Sales Price Home Sales +9.8% -2.3% (not just Lynchburg) Building Permits New Firm Start-Ups Down Mixed; most recently, down Taxable Retail Sales -5.7% Foreclosures +11.8%