ugba 10 Principles of Business

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ugba 10 Principles of Business Spring 2013 3 Units Exam Group: No exam in Exam Week exams are in-class Lecture: MWF 8:10-9:00 a.m., in Wheeler Auditorium Discussion: One hour, as registered Web Site The course web site at http://faculty.haas.berkeley.edu/robinson/ugba10/ contains up-to-date information, announcements and the answers to many frequently asked questions (FAQ), including questions on switching sections and wait-list. The course website contains the official policies and procedures of the course. Course Structure ugba-10 is taught in 5, three-week modules. There are three instructors, one of whom will be responsible for each module. One of the instructors serves as the Course Manager to whom all procedural questions (e.g. special accommodations, schedule problems, logistical difficulties) should be addressed. Each module ends with an in-class exam. In addition there are weekly one-hour discussion sections led that you must attend. You will be given a detailed outline at the beginning of each module, which will list the Instructors office hours. Instructors Instructor David Robinson Course Manager: Cristina Banks David Vogel e-mail robinson@haas.berkeley.edu Office hours: Wed 2:10 p.m. 4:00 p.m. F 502 Haas School banks@haas.berkeley.edu vogel@haas.berkeley.edu Module Calendar Module Topic/Instructor 1 Marketing: Delighting customers D. Robinson 2 Business, Government and Society D. Vogel 3 Management of Organizations C. Banks 4 Accounting and Finance D. Robinson 5 Producing quality goods and services D. Robinson Lectures begin Module Exam Wednes 1/23 Monday 2/11 Wednes 2/13 Monday 3/4 Holiday 2/18 Wednes 3/6 Friday 3/22 Note: This is the day before Spring Break Monday 4/1 Wednes 4/17 Friday 4/19 Friday 5/3 Instructor Drop Warning: You may be instructor-dropped if you fail to attend section as registered in Weeks 2 and 3 of the semester.

2 Required Texts Please read assigned readings before the lecture. Both texts are required. 1. Robinson, D., Banks, C. and Vogel, D. Principles of Business 2013: The Haas School of Business Reader to Accompany ugba-10, Pearson, 2012 ISBN 1256851116 2. Bovée & Thill, Business in Action 6/e, 2013 ISBN 0132828782 Course Materials Many course materials including lecture notes are available from the Downloads page on the web from the course site. There are several syllabuses which are distributed in class and are posted on the website: The Main White Syllabus (this one) and five separate Module Syllabuses printed on colored paper. We distribute the next module syllabus at each exam, and also post syllabuses on the web if you misplace yours. Grading Your final grade in the course will depend on your rank (class standing) at the end of the semester. We scale scores and smooth to make the exams equally difficult and smooth the papers to make the GSIs equally tough graders. Details of these processes are posted on the course website FAQ. Note that because the variance between paper grades is less than the variance on exams, papers tend to have less effective weight than exam scores. You can use the website to get a rough idea of how you are doing from the published statistics after each module. However, because final grades depend on ranking, you should not attempt to convert any particular score into a letter grade. The constituent scores are: Five module exams, 10 percent each Four module papers, 10 percent each Class Participation, Section, 10 percent 50 percent 40 percent 10 percent Module Exams Each three-week module concludes with an in-class multiple-choice examination, based on assigned readings, lectures and videos shown in class. For each module exam, bring a Scantron answer sheet type 882-ES (or 882-E) (available at ASUC and local book and convenience stores) and Nº 2 pencils with erasers (you must erase carefully). Be sure to know your SID and your section number, as you will write both on the answer sheet. We keep grades by section, so be sure to learn your section number. If for any reason you miss a module exam you should contact the Course Manager, as soon as possible, in person or by e-mail. There are no make-up exams in ugba-10. Student athletes should follow the instructions on the course website FAQ and make arrangements within the 2-week rule.

3 If you miss an exam you will have no score recorded, unless you are excused from the exam. The criteria for an excused exam are: (1) Your absence was beyond your control: Serious illness, family bereavement and earthquakes count as beyond your control. Oversleeping, unreliable alarm clocks or poor scheduling do not count. (2) Your excuse must be documented (e.g. hospital admission note before the time of the exam, copy of police accident report). Definition of serious illness : An illness that requires immediate attention at the time of the exam from a medical professional, not something that could reasonably be attended to later in the same day. Note, after-the-fact self reports of minor illness (sore throat, upset stomach) are not excusable. If you feel unwell during an exam, contact one of the proctors. If you arrive late to the exam you may be refused admission and have no score recorded. Rationale: We let students who finish leave with the question paper; students who arrive late could have an unfair advantage if they look at the questions. Appealing exam questions: Multiple choice exam questions are a crude measure of your learning. Your section instructor can explain the correct answer for each exam question. If you still have difficulty with the stated answer, you should see the lecturer who taught the module in office hours. If a question is unanswerable we will void it (eliminate it) for the whole class. We do not permit you to gain back points by offering an alternative reading of the question there is only one right answer. We don t respond to e-mails about exam questions. The Scantron machine is occasionally misreads your answers. If there is an error in scoring we want to know and to give you the score you deserve. Return your Scantron to your Section Instructor (who keeps your grades) with an explanation of the problem. We keep Xerox copies of Scantrons as they were submitted: Changing a Scantron after it has been returned to you is a very serious violation of academic integrity that will result in disciplinary proceedings. Module Papers The Modules 2 through 5 require a paper in which you will be asked to discuss issues raised in lecture and in the readings. The question will be given in the Module Syllabus and your GSI will help you prepare your answer. The syllabus and your GSI will give you clear instructions about whether a particular paper requires additional research beyond the readings of the text, reader and module syllabus. Module 1 has an optional practice paper so you can learn our style. Format: There is a very specific format required for papers in ugba-10. If you deviate from these instructions your grade will have a substantial penalty. There is a strict limit of two pages (unless the module syllabus encourages you to add an exhibit) properly wordprocessed, double spaced; 1 inch margins (top, bottom and sides); font must Times Roman size 12-point.

4 Staple top left and do not use a cover page or binder. At the top right (which may be in the top margin) include: Put this top right Use the Registrar s form of your name Last name, first name SID number/section Style: It is important to learn to express complex arguments concisely. To get the right tone of voice, imagine that you are writing a short authoritative article for Business Week or The Wall Street Journal. You should aim for a good essay form, with ideas coherently expressed in well-organized paragraphs. Sources: There is no need to footnote or endnote papers handed out with the module syllabus, or that appear in the reader. When you are incorporating ideas from materials outside the course, including information you get from the web, make an endnote in any reasonable format (which can be over the two page limit). Due date: The paper is due at the start of your discussion section meeting (i.e., Tuesday, Wednesday, or Thursday, as registered) and should be handed in as a hard copy. There are severe point-penalties for late submission that is not excused for medical or personal emergency reasons. If you have not handed in your paper on time, you are to e-mail your paper to your GSI as an MS-Word.doc attachment. There is a 10 percent penalty for e-mail submission plus an additional 10 percent penalty for each day or part of day late. For example a paper due at 3 p.m. on Wednesday would take a 20 percent penalty if e-mailed at 5 p.m. on Wednesday and a 30 percent penalty if e-mailed at 5 p.m. on Thursday. Warning: Plagiarizing from papers posted on the Internet is easy for your instructors to detect. If you use other peoples ideas without appropriate reference notes you will be subject to academic discipline. Grading: Your Section Instructor will grade your papers. If you have a question about your score on a paper, please take the paper to your GSI in her/his office hours. We have an effective system to smooth between GSIs to make the grading fair across sections. Discussion Section & Class Participation You are expected to attend discussion section. You must attend where you are enrolled and not crash another section. The 10-point Class Participation grade depends on both the quantity (attendance and participation in discussion) and the quality (thoughtfulness, avoiding me too comments) of your class participation. You may ask your Instructor for feedback on your performance at any point in the semester. If your behavior detracts from the learning environment for others (examples: late arrival, side-bar conversations, surfing the net on your laptop) your grade will be negatively affected. In calculating your Discussion Class Participation score, we permit a maximum of two absences for any reason (illness, job interview, athletics, etc). To assist your Instructor in learning your name, please make both a name card and a bio sheet to hand in at Section at the first meeting. The instructions for this are on the website.

5 You must attend the discussion section where you are registered (we keep records by section). You can confirm your section through InfoBEARS. We understand that you may be trying to fit your class schedule during the first two weeks of classes and there are limited opportunities for you to attempt to switch sections using TeleBEARS (see FAQ on the course website). If you are unsuccessful in switching and end up with a conflict you ll have to drop ugba-10 or the other class. You may not be registered for one section and attend another and you may not be in two classes at the same time. Policies This is a large class. The instructor team has two duties: We plan and deliver a curriculum to meet the course objectives and we work hard to promote a professional learning environment. To promote equitable administration of this large course, there are several important policies for the administration of the course that are marked in this syllabus. In addition, detailed explanations of our policies and procedures are on the course website be sure to read them at FAQ & Policies. e-mail No cell phones: If your cell phone rings in class you will be asked to leave. Please do not eat in class. If you eat in class it can be tremendously distracting to other students and the classrooms soon get messy. Please plan your day so that you do not eat in class and can give your full attention to your studies. E-mail is the official method of communication for the course. We use the BSpace mailer that sends to the e-mail address from the address you gave to the Registrar (see your BEARFacts if you need to change it). If we send an e-mail to your registered address we consider you to have been informed whether you ve read the message or not. Your personal name must show in your e-mails If your e-mail name is anything other than your real name, you must make sure that your name shows. Example, if your e-mail address is ladygaga@berkeley.edu your e-mail must show: From: Stephanie Germanotta <ladygaga@berkeley.edu>. This is a function of your e-mail program check your settings. If your personal name does not show your e-mail may be deleted without being read due to the risk of viruses. Please use a meaningful subject line You will get a faster response from instructional team members if your subject line summarizes the issue at hand. Example: Can t download Lecture 4 beats Hello!.

Special Accommodations 6 There are instructions on the course website FAQ for how to arrange special accommodations for this course. Once you have read the instructions you will see that most accommodations can be handled online through the Disabled Students Program online notification system. However, if you need additional resources, please direct your request as soon as possible to the Course Manager, in private, in person, with a copy of your Request for Accommodation. Recording of Lecture Many students at Berkeley are not native speakers of English. We lecture at a speed that assumes you have the PowerPoint notes in front of you on your laptop or printed out. However, if you are having difficulty catching technical terms or definitions it is acceptable for you to make an audio recording of lecture. This must be for your own personal use only, may not be lent, uploaded or sold in any form. You may not use video recording. For Section, you should not record; pay close attention to discussion and ask people to repeat or explain things that are not clear. Academic Integrity Work that you submit must be entirely your own. Avoid accusations of plagiarism by carefully listing your sources (other than assigned articles). Do not show copies of your papers to other students in the class. If you are learning English pay attention to the grammar prompts given by MS-Word (green underline); you may ask a student not in the class to read your paper for grammar only. Be warned that excessive editing invariably leads to a low score if the paper ends up like an English essay not a business brief. You have a duty to maintain the integrity of exams. In addition to not engaging in collusion, having notes or books open, or altering graded answers, you also have an affirmative duty not to engage in any conduct that leads to suspicion of cheating. For example, remove headphones and don t chitchat in an exam room. Violations of integrity will lead to grade penalties including the possibility of an F in the course and referral to the Office of Student Conduct. This is a serious matter that will affect your academic career. Checklist of Action Steps for Week 1 & 2 of the Class 1 Purchase the two textbooks Task 2 Read this syllabus and Mod 1 syllabus 3 Visit the class web-site and bookmark it 4 Make sure you know the day, time and location of your section Some sections meet at the same time make sure you know the correct room and can find it. 5 Be sure to attend Section in Weeks 2 & 3 where registered. 6 Before your first section, prepare Name Card and Bio Sheet according to the instructions on the class website.