Tallwood High School Fashion Marketing Class Expectations 2011-2012 Instructor: Mrs. Kate Pringle Mrs. Pringle s Contact Information E-mail: klapraha@vbschools.com (*email address will be changing in October) Class Website: www.tallwoodfashion.weebly.com Program Website: www.tallwoodtce.weebly.com School Phone: 757-648-5700, Extension: 58783 Classroom: Room 121 in the A Hallway Mrs. Pringle s Class Schedule 1A Advanced Fashion 2A Study Block/Lunch 3A Fashion I 4A Planning 1B Fashion I 2B Fashion I 3B Lunch/Planning 4B Advanced Fashion Course Overview Fashion Marketing is a course in the Technical and Career Education Program offered through Marketing Education. It is designed for students interested in pursuing Fashion Merchandising or Marketing as a career choice with on-the-job work experience or simulated activities for those exploring career opportunities in the industry. Students may opt to earn two credits as a cooperative education (coop) student by working in a fashion-related occupation. Non-coop students earn one elective credit. Course Objectives To acquire basic comprehension of the nature of the fashion industry. To identify the influences on consumer buying. To understand the scope of manufacturing and marketing businesses. To review the development and understand the composition of the categories of fashion apparel and accessories. To comprehend the global dimensions of fashion enterprises and marketing. To understand the role of wholesalers and retailers and analyze retail strategies. To gain an understanding of the scope of promotional activities associated with the fashion industry. To review fashion periodicals and various auxiliary services and understand their contribution to the fashion industry. To understand the role of fashion designers. To assist students in understanding the scope of fashion careers and aid them in planning for entry into a fashion occupation. Textbook & Additional Materials The Fashion Marketing workbook will be available to all students in the classroom. If a student would like to take a book out of the classroom for additional reading/studying, it must be signed out with the instructor. It will be their responsibility until the book is returned to the classroom and signed back in. If the book is not returned in the condition it was assigned, it must be paid for. A variety of resources and curriculum handouts will accompany the workbook. Necessary classroom materials include a 3-ring binder, paper, and pen/pencil. These items must be with you in class at all times. Additional materials will be required throughout the year for individual student projects, such as additional binders or portfolios, sheet protectors, cardstock, etc. If you have a problem obtaining any of these materials throughout the school year, please see your instructor immediately. Tallwood s school store, The Lion s Den, is located in the commons area and sells a variety of school supplies. Please stop by the store for hours of operation.
It is also suggested that each student obtain a subscription to a fashion magazine of their choice, such as W, Elle, Vogue, Lucky, or InStyle. While many of these magazines are provided in the classroom for students to read during their fashion class, personal copies can be used by the students on their own time. Introductory rates for most fashion publications are anywhere from $10.00 to $20.00, which is a much better deal than purchasing them at the cover price at the store. Students are welcome to look through their instructor s selection to find a magazine that they prefer and that is approved by their parent(s). Grading Procedures and Policies The grading system used at Tallwood High School is based on the Virginia Beach City School s newly modified scale and is as follows: Range Letter Grade Points 93-100 A 4.0 90-92 A- 3.7 87-89 B+ 3.3 83-86 B 3.0 80-82 B- 2.7 77-79 C+ 2.3 73-76 C 2.0 70-72 C- 1.7 67-69 D+ 1.3 64-66 D 1.0 Below 64 E 0.0 Grades are calculated using the total point system. Each assignment is given a point value. The number of points earned on the assignment is then converted to the system-accepted scale. For example, if a student received a 45 out of 50 possible points on an assignment, the grade would then be a 90 (A-) or 45/50 = 90%. The point value of each assignment is based on the importance and level of difficulty. Tests will be weighted to count more than quizzes, as will projects involving more research (i.e. quizzes are 50 points, tests are 100 points, and projects can range from 100 to 300 points.) Students will receive progress reports as specified by the school system, however they may also ask the teacher for grades in the interim. The total grade will be calculated using the formula below: Non-Cooperative Education Students (earning 1 credit) Tests, quizzes, class exercises, projects, homework, and DECA 100% Cooperative Education Students (earning 2 credits) Tests, quizzes, class exercises, projects, homework, and DECA 67% Work performance and employer evaluation 33% SchoolNet Parent Portal Virginia Beach City Public Schools offers an online resource SchoolNet Parent Portal providing parents and guardians access to important school information for their child or children. SchoolNet Parent Portal is a powerful online tool for parents to monitor their child s progress in school. Best of all, it can be accessed from any computer connected to the Internet 24 hours a day, seven days a week. To sign up for the service, visit the Tallwood High School homepage for more information: http://www.tallwoodhs.vbschools.com. Student attendance will be tracked daily in Mrs. Pringle s classes. All quiz and test grades will be entered within a one week window; while comprehensive project grades will be entered within a two week window.
If you have questions or concerns about something you see in the SchoolNet Parent Portal, please feel free to contact Mrs. Pringle via email at klapraha@vbschools.com for clarification. Tutoring/Additional Assistance If your student needs additional help or tutoring outside of class time, please contact Mrs. Pringle to schedule a date and time. Availability during planning time and after school hours varies. Course Scope The instructional pace will be determined based on the Marketing Education Curriculum. A course outline will be provided. DECA Distributive Education Clubs of America is the co-curricular student organization that is an integral part of the marketing education instructional program. A number of days are identified in each grading period for program-related activities. It is our belief that the activities of DECA strengthen the marketing education program and provide students with the opportunities to excel in leadership and management. To be a member of the local, state, and national DECA chapters, each student must pay $30.00 in dues. An additional handout with more in-depth information about DECA will be distributed to all students. Make-Up Work It is the student s responsibility to make up any missed TESTS, CLASSWORK, or HOMEWORK within one week after the excused absence. If it is not made up on time, the student may receive a zero on the work. All PROJECTS turned in late will result in a 5% deduction for each calendar day it is late. It will not be accepted or graded after one week. Make-up work for students absent due to OSS is at the teacher s discretion. Classwork, Homework, & Tests All tests will be announced in advance. Tests are designed to meet the needs of each individual student. Homework and classwork are to be turned in on time. Specific fashion terminology will be introduced to the students at the beginning of each class period via Powerpoint. It will be the students responsibility to log the definition for each term on the packet provided. On the last day of class each month, there will be a quiz on the vocabulary terms covered. These quizzes will include true/false, matching, and multiple choice questions. Students will have the opportunity to earn bonus points by identifying examples worn by students in the classroom, finding examples in magazines, and bringing in sample items. Current Events will be completed in class on every Friday that the fashion class meets. The students will either be assigned an article or have the opportunity to select an article to read and review during the time allocated by the teacher. Upon the completion of the activity, the Current Events Summary Worksheet is due for 25 points. If a student is absent on a Friday for this activity, it is their responsibility to locate an article and complete the summary in the correct format (with article attached) by their return to fashion class. A worksheet/template will be on SharePoint for students to access, as well as kept in the classroom for students to obtain. If it is not turned in upon their next fashion class, they may turn it in during the following fashion class for partial credit. It will not be accepted beyond that point.
Projects In-class and take-home projects are a key part of the Fashion Marketing curriculum. These projects allow the student the opportunity to be creative and show how well they have mastered the competencies of the program. Students will receive ample notice before a project in order to gather any supplies needed. Many supplies, such as scissors, glue, and construction paper, will be available for the students use. Thorough project requirements will always be provided to the students to reference when preparing for a project. Sample projects from former THS Fashion Marketing students are also available to students to reference. Outside Points Every nine weeks, each student is responsible for earning 50 Outside Points, which they earn by participating in marketing activities outside of the classroom. These points can be earned in a variety of ways, such as attending other schools or companies fashion shows, lining up a guest speaker, attending DECA meetings or conferences, etc. A separate hand-out including the specific due dates and requirements will be distributed at the beginning of the school year. Attendance School policy followed. Detention Detention will typically be held before school (6:50 a.m.-7:20 a.m.); however, other arrangements can be made with the instructor on a case-by-case basis. Discipline Expectations Students will demonstrate behaviors appropriate for a good employee, such as good attendance, positive attitude, work habits, and cooperation. Being a team player is imperative to students success in the course since many activities require a team effort. Minor problems will be handled by your teacher, while major infractions will be referred to the appropriate administrator. Classroom Procedures Students must have their assigned planner at all times. Replacement planners may be purchased in the school store for $5.00. Bottled water and juice beverages are permitted in the classroom. Only students with no lunch block (4 blocks of class) are permitted to bring in a bagged lunch to eat only during the first 15 minutes of 3 rd block. Proper behavior is expected at ALL times. Gum and candy are acceptable, however if any trash is left in the classroom, those privileges will be revoked. Cell phones are PROHIBITED. They are not to be seen or heard! Restroom breaks are only for emergencies. Only one person may leave the class at a time. If planner is not present, you may not be excused from the classroom. Students are expected to observe classroom courtesy and rules established by the teacher. Students must show respect for their peers in the classroom, as well as their instructor. Profanity, specifically, will not be tolerated and will result in immediate disciplinary action. Program Certification Customer service and sales industry certifications are available through the Marketing Education program. These tests will be offered at the Advanced Technology Center or at Kempsville High School by the National Retail Federation during the second semester. Upon passing the test, students will receive a certificate of customer service certification and may use this for future job applications and interviews. Students that pass the certification test and have maintained a B or better average all year can also be exempt from the final exam at the end of the year.
Students must sign-up for a testing date with their coordinator. Transportation must be provided by the student or parent. If you sign up for the test and do not show up at your test time, your coordinator will be notified and the student could be fined for the reimbursement of the registration fee paid by VBCPS. Scholarship Opportunities Any senior enrolled in a fashion or marketing course has the opportunity to apply for the Marketing Education Scholarship sponsored by The Lion s Den. Scholarship amounts vary and can be earned by participation in Marketing Education Program activities, working in The Lion s Den, and participation in DECA. Cooperative Education Student Information Students and parents will need to read and sign the required forms for cooperative education program students. The paperwork will be treated as a homework grade, therefore it must be turned in on time. Grading Procedure Coop students will receive two credits for the successful completion of the program. Students must work a minimum of 400 hours, or an average of 10-12 hours per week. The grade is calculated by combining the work experience evaluation and class grade. Your class grade will include 50 points a month for a Wage and Hour Report. This report must be turned in by the 10 th of every month for the previous month (i.e. December report is due by January 10 th ). A quarterly employee evaluation will be worth 100 points. Students who are not employed by September 28 th (A day) or September 29 th (B Day) with paperwork completed and turned in will be encouraged to make an appointment with guidance to switch to a non-coop status, earning only one credit. Students are graded by their employer with an evaluation every nine weeks. Students must be employed continuously in the same job for the year. Students must see their teacher-coordinator immediately if a problem occurs which prohibits them from remaining on the job. Students need to submit a formal statement in writing if they are released from a job or quit without permission from the teacher. Students and parents are required to sign all forms or the student will be unable to participate in the coop program. Students terminated from a job through their own negligence will receive a failing grade for the coop portion of the grade as determined by your teacher. Monthly Wage and Hour Reports are required and are the responsibility of the student (not the parent or employer). Failure to turn them in on time will result in point deductions from the coop work grade. Please read and sign all documents and return IMMEDIATELY. All documents must be signed by the student and parent and turned in by Wednesday, September 28 th (A day) or Thursday, September 29 th (B day) for a grade! If the paperwork is not returned by the due date, you will be switched out of the coop program to NON-coop.
Classroom Expectations I,, have read and fully understand Mrs. Pringle s classroom expectations and policies. Student Signature Parent Signature Parent Phone Parent Email Date Date ------------------------------------------------------------------------ Cooperative Education Information (Sign only if applicable) I,, have read and clearly understand the cooperative education agreement and program guidelines for marketing education coop students. All forms have been signed and will be promptly returned to the teacher-coordinator. Student Signature Parent Signature Date Date