business & accounting

business & accounting

2 PhD (MANAGEMENT) BY RESEARCH BEST BUSINESS PRACTICE IN THE CLASSROOM The Faculty of Business & Accountancy is the largest and oldest in SEGi and we take pride in providing the highest quality of business education. Providing industry relevant and innovative programmes that adapt to the ever-changing business world, the faculty is committed to develop global business professionals. At SEGi, you will experience a variety of learning methods including lectures, seminars, workshops, presentations and practical sessions on the job. We also draw a large number of top-notch academics and industry captains into our community, who serve as academic advisors, lecturers, examiners and moderators. CONTENTS At a glance 1 Our history SEGi University & Colleges 2 Awards 3 World Renowned University Partners 4-6 Learning & Teaching 7 Study Route 8 Programme Matrix 9-11 12-32

1 PhD (MANAGEMENT) At a glance BY RESEARCH Widest range of quality courses Tailored to your Passion Programmes offered at SEGi University and Colleges are meticulously planned and are of equivalent to that of prestigious international universities, with its well-rounded curriculum in multi disciplines from foundation to doctorate level. Trusted & Recognized Malaysia s longest established higher education provider Established in 1977 as Systematic College in the heart of Kuala Lumpur, after four decades, SEGi has undergone significant growth, making it one of the most trusted and recognized higher education institutions in Malaysia. Real-world experience Education today, Workforce tomorrow Get a head start while pursuing your studies at SEGi. Before you graduate, SEGi encourages you to apply your knowledge and develop skills through work placements and internships. Work experiences help you better understand the world and fit into workplace upon graduation. Globally Recognized, Distinctively SEGi. Our 6 Competitive Advantages skill Enhancement & support Shine & stand out from the crowd The SEGi Enrichment Programmme provides opportunities to enhance students learning experience. Explore from more than 100 workshops and seminars to prepare you beyond the classroom including communication and grooming skills, among others. World-class academic leaders Dedicated academicians, Great mentors Our world-class faculty members are connected to industry, imparting knowledge and sharing experiences to ensure students reap full benefit at SEGi. They will guide and help you excel. They will unlock your potential and talent by pushing you out of your comfort zone. Career ready first class graduates Top of the class SEGi produces more than 300 first class graduates every year. They excel not only academically but are also socially competent, skilled and ready for the workforce.

2 PhD (MANAGEMENT) BY Our RESEARCH history SEGi University & Colleges SEGi was established in 1977 as Systematic College in the heart of Kuala Lumpur offering professional qualifications. Since its founding four decades ago, SEGi has undergone significant growth, strengthening the quality of its wide range of programmes from foundation to doctorate level. It is one of the most established private higher education institutions in Malaysia with its flagship campus located in Kota Damansara and four other campuses are in Subang Jaya, Kuala Lumpur, Penang and Kuching. Currently, SEGi has a population of 25,000 local and international students across its campuses. SEGi College Subang Jaya SEGi College Sarawak SEGi is recognized as The first Malaysian University that earned 5 Stars for prioritizing society s needs in Malaysia by QS Stars, an international evaluation system for universities based on auditing. SEGi College Penang SEGi College Kuala Lumpur

3 PhD (MANAGEMENT) awards BY RESEARCH Our accomplishments and accolades SEGi University & Colleges is at the forefront of educational excellence to help our students realize their career aspirations. We are honoured to have received a string of prestigious awards. These recognitions reflect SEGi s continued commitment to highest-caliber educational experience for our students. QS 5 STARS in teaching, facilities, inclusiveness and social responsibility. Achieved a stunning 3 Stars overall. The First Malaysian University that earned 5 Stars for Prioritizing Society s Needs in Malaysia. 2013-2015 (Education & Learning) 2012, 2016 & 2017 (Education & Learning) PUTRA BRAND AWARDS Putra Brand Awards is a brand valuation award measured by consumer preferences. There are various categories ranging from automotive to property development and education and learning, among others. MALAYSIA Education Malaysia World Branding Award Outstanding Innovation Award 2014 Reader s Digest Trusted Brand 2013-2015 (Services, Private University/College) Students Choice Awards 2015 (Top 10 Universities) The Edge Billion Ringgit Club 2013 (Best Performing Stock Award - Trading & Services) 3rd Global Leadership Award 2013 (Leadership in Educational & Training Excellence) Asia Pacific Entrepreneurship Awards 2012 (Most Promising Entrepreneur) 10th Asia Pacific International Honesty Enterprise Keris Award 2011 The BrandLaureate Best Brand Award 2010-2011 (Education Tertiary Private)

4 World Renowned University Partners SEGi partners with international universities of great repute to offer a globalised learning experience for our students. Programmes offered by our university partners are regulated by them on a regular basis, thus ensuring the exact same quality of education that students will obtain at their home base. Australia C University of Southern Queensland University of Southern Queensland (USQ) was established in 1967 and is based in Toowoomba, Queensland. The University is one of Australia s leading providers of education both on campus and through its distance education option. With more than 75 per cent of students studying via distance learning or online mode, USQ is at the cutting edge of flexible delivery of resources and technology. USQ is a fully accredited Australian Government University, with students coming from across Australia and all around the world. According to Australia s Department of Education, Innovation, Science, Research and Tertiary Education Higher Education Statistics, USQ was the leading provider of distance education from 2007-2011. The university is ranked by MyUniversity as the top university in Queensland for graduates in full-time work in 2013, and the Good Universities Guide (2015) awarded USQ the top national rating of 5 stars for graduates getting a full-time job. CPA Australia CPA Australia is one of the world s largest accounting bodies with a global membership of more than 150,000 members working in 120 countries around the world, with more than 25,000 members working in senior leadership positions. CPA Australia consists of finance, accounting and business professionals with a specific qualification which symbolises high professional competence. It indicates a soundness in depth, breath and quality of accountancy knowledge. CPA Australia is widely regarded by employers and members as an internationally recognised qualification, as it provides them the opportunity to complete specialise training and continuing professional development (CPD).

5 UNITED KINGDOM C University of Greenwich University of Greenwich (UOG) can trace its roots back to 1890, founded as Woolwich Polytechnic and later awarded university status in 1992. The University has a long history in the field of education and has three campuses in south east London and Kent within a progressive learning environment supported by modern and hi-tech facilities. Today, it has 1,200 programmes including some of the more popular choices of Law, Nursing, Business, and Engineering. The University has been acknowledged by the sector and its peers to be a silver rated provider of higher education according to the 2017 Teaching Excellence Framework (TEF). UOG is also the proud recipient of The Queen s Anniversary Prize for Higher and Further Education 2015, awarded for innovative research and development carried out by Greenwich s Natural Resources Institute within the Faculty of Engineering & Science.

6 UNITED KINGDOM C B C A C A University of Sunderland University of Sunderland (UOS) has been providing higher education since 1901 and is proud to be an innovative, forward-thinking university with high standards of teaching, research and support. As a research active university, UOS aims to enhance the learning experience of its students as well as its academic standing of the institution as a seat of higher learning and scholarship. Academic programmes are at the core of the University s commitment to producing well-rounded graduates. The Guardian ranks its Hospitality, Event Management & Tourism as 4th best in the country, while Nursing is ranked 5th best. Other highly-ranked majors in the Guardian league tables are Business, Management & Marketing, Accounting & Finance, Mechanical Engineering and Fashion & Textiles. C B Abertay University Abertay University (AU) has a long history in Scotland education. In The Guardian University Guide 2018, Abertay has been ranked 66th in the respected table after leaping impressively 19 spots from 85th place the year before. The university offers ample opportunities for students to learn from world leaders every day since the courses are taught and developed by world-leading research teams, whose discoveries are hailed internationally. They are the top rated university in Scotland across multiple disciplines, particularly in accounting and finance, civil engineering, as well as food and drink courses.

7 Learning & Teaching International collaborations We work with some of the world s most prestigious universities from the United Kingdom and Australia to develop a knowledge-rich and industry-relevant curriculum. Well-stocked libraries Each SEGi campus is equipped with a well-stocked library that includes books, web databases and other electronic resources for students use. Partnerships with industry SEGi University & Colleges establishes strong links with key industry players from a wide range of fields to provide access to internships and job opportunities for our students. Cutting-edge computer labs Our business and accounting students have access to the computer labs, which double as a research and resource tool to aid students in class assignments and data analyses. Top-notch resources FOR A QUALITY LEARNING experience Business & Accounting Centre of Excellence We have established a Centre of Excellence (CoE) for SEGi College Kuala Lumpur, to ensure a world-class tertiary education for our business and accounting students. Esteemed industry advisors In line with our brand promise to provide a complete learning experience, we work closely with reputable industry advisors to facilitate the transfer of knowledge and experience.

8 Study Route STPM / A-Level / UEC / Pre-U or equivalent qualification SPM / O-Level or equivalent qualification 1 credit 3 credits 5 credits Certificate Certificate in Business Certificate in Business Studies Diploma Diploma in Business Administration Diploma in Accounting Diploma in Marketing Diploma in Human Resource Management Executive Diploma Business Administration Foundation Foundation in Commerce Collaborative Degree (3+0) Degree Double Degree 2+1 Articulation Pathway BA (Hons) - Accounting & Finance - Business Psychology - Business Management - Economics with Banking - Human Resource Management - Marketing Bachelor of Accounting (Hons) Bachelor of Accounting and Finance (Hons) Bachelor of Business Management (Hons) - Human Resource Management - General Management - Financial Management - Marketing Management Bachelor of Accounting (Hons) Bachelor of Accounting and Finance (Hons) Bachelor of Business Management (Hons) - Human Resource Management - General Management - Financial Management - Marketing Management Bachelor of Arts (Hons) Accounting & Finance Bachelor of Arts (Hons) Business Management Study 2 years in Malaysia, final year at Abertay University, UK. BA (Hons) - Business & Management - Accounting & Finance - Business & Marketing Management - Business & Human Resource Management PhD / Master PhD (Management) by Research Doctor of Business Administration Master in Financial Planning Master of Science in Management by Research Master of Business Administration Master of Business Administration (International Business) Master of Business Administration Dual Award Master of Business Administration (General Management) Master of Business Administration (Global Business)

9 Programme Matrix Programme Awarding Institution Entry Requirements Campus Bachelor of Accounting and Finance (Hons) Bachelor of Accounting (Hons) SEGi University and Abertay University, UK Single Degree Double Degree YEAR ONE ENTRY Malaysian University English Test (MUET) Band 2 OR IELTS (5.0) OR TOEFL PBT (410-413) OR TOEFL ibt 34. A pass in STPM or its equivalent, with a minimum Grade C+ (GP 2.33) in any two subjects, and credits in Mathematics at SPM level. A pass in Unified Examination Certificate (UEC) with minimum Grade B in 5 subjects including Mathematics and pass in English. Matriculation/ Foundation in Commerce/ FIA with minimum CGPA of 2.50 & credit in Mathematics at SPM level or equivalent qualification. YEAR TWO ENTRY Malaysian University English Test (MUET) Band 2 OR IELTS (5.0) OR TOEFL PBT (410-413) OR TOEFL ibt 34. A diploma in accounting or related field, or its equivalent with a minimum CGPA of 2.50. Note: The credit requirement for Mathematics at SPM level can be exempted if the above relevant qualification (STPM, UEC, Matriculation/ Foundation) has Mathematics subject and the student has obtained a grade which is equivalent/ above the credit requirement at SPM level. Kota Damansara Bachelor of Business Management (Hons) General Management Financial Management Marketing Management Human Resource Management SEGi University and Abertay University, UK Single Degree Double Degree A pass in STPM, with a minimum Grade C (GP 2.00) in any 2 subjects, and a pass in Mathematics and English at SPM level or any equivalent qualifications; OR A pass in Unified Examination Certificate (UEC) with minimum Grade B in 5 subjects. A pass in STAM, with a minimum grade of Jayyid, and a pass in Mathematics and English at SPM level; OR Any qualifications equivalent to Diploma or Advanced Diploma (Level 4 or 5, MQF); OR Matriculation/ Foundation qualification with a minimum CGPA of 2.00 out of 4.00, or any equivalent qualification International students are required to achieve Malaysian University English Test (MUET) Band 3 OR IELTS (5.0) OR TOEFL PBT (410-413) OR TOEFL ibt 34. Note: The requirement for Mathematics and English at SPM level can be exempted if the relevant qualification (STPM & STAM) has Mathematics and English subjects and the student has obtained a grade which is equivalent/ above the requirement at SPM level. Bachelor of Arts (Hons) Accounting and Finance (2+1 Articulation Pathway) Abertay University, UK Year One Entry: Malaysian University English Test (MUET) Band 2 OR IELTS (5.0) OR TOEFL PBT (410-413) OR TOEFL ibt 34 A pass in STPM or its equivalent, with a minimum Grade C+ (GP 2.33) in any two subjects, and credits in Mathematics at SPM level A pass in UEC with minimum Grade B in 5 subjects including Mathematics and pass in English Matriculation/Foundation in Commerce/FIA with minimum CGPA of 2.50 & credit in Mathematics at SPM level or equivalent qualification Year Two Entry: Malaysian University English Test (MUET) Band 2 OR IELTS (5.0) OR TOEFL PBT (410-413) OR TOEFL ibt 34 A diploma in accounting or related field, or its equivalent with a minimum CGPA of 2.50 Kota Damansara Note: The credit requirement for Mathematics at SPM level can be exempted if the above relevant qualification (STPM, UEC, Matriculation / Foundation) has Mathematics subject and the student has obtained a grade which is equivalent/ above the credit requirement at SPM level.

10 Programme Awarding Institution Entry Requirements Campus Bachelor of Arts (Hons) Business Management (2+1 Articulation Pathway) Abertay University, UK A pass in STPM, with a minimum Grade C (GP 2.00) in any 2 subjects, and a pass in Mathematics and English at SPM level or any equivalent qualifications; OR A pass in Unified Examination Certificate (UEC) with minimum Grade B in 5 subjects. A pass in STAM, with a minimum grade of Jayyid, and a pass in Mathematics and English at SPM level; OR Any qualifications equivalent to Diploma or Advanced Diploma (Level 4 or 5, MQF); OR Matriculation/ Foundation qualification with a minimum CGPA of 2.00 out of 4.00, or any equivalent qualification International students are required to achieve Malaysian University English Test (MUET) Band 3 OR IELTS (5.0) OR TOEFL PBT (410-413) OR TOEFL ibt 34. Kota Damansara Note: The requirement for Mathematics and English at SPM level can be exempted if the relevant qualification (STPM & STAM) has Mathematics and English subjects and the student has obtained a grade which is equivalent/ above the requirement at SPM level. BA (Hons) Business Management University of Sunderland, UK A pass in STPM, with a minimum Grade C (GP 2.00) in any 2 subjects, and a pass in Mathematics and English at SPM level or any equivalent qualifications; OR A pass in Unified Examination Certificate (UEC) with minimum Grade B in 5 subjects. A pass in STAM, with a minimum grade of Jayyid, and a pass in Mathematics and English at SPM level; OR Any qualifications equivalent to Diploma or Advanced Diploma (Level 4 or 5, MQF); OR Matriculation/ Foundation qualification with a minimum CGPA of 2.00 out of 4.00, or any equivalent qualification International students are required to achieve Malaysian University English Test (MUET) Band 4 OR IELTS (6.0) OR TOEFL (600). Note: The requirement for Mathematics and English at SPM level can be exempted if the relevant qualification (STPM & STAM) has Mathematics and English subjects and the student has obtained a grade which is equivalent/ above the requirement at SPM level. Kota Damansara Subang Jaya Penang Sarawak BA (Hons) Accounting and Finance Foundation in Commerce, STPM (2 principals) / Pre-U / A-Level / UEC or equivalent Sarawak BA (Hons) Business and Marketing Management Foundation in Commerce, STPM (2 principals) / Pre-U / A-Level / UEC or equivalent BA (Hons) Business and Human Resource Management International students are required to achieve a minimum score of 5.5 for IELTS OR its equivalent (SEGi s EPT / IEP) Subang Jaya Penang Subang Jaya Bachelor of Accounting and Finance (Hons) University of Greenwich, UK Malaysian University English Test (MUET) Band 2; AND A pass in STPM or its equivalent, with a minimum Grade C+ (GP 2.33) in any two subjects, and credits in Mathematics and a pass in English at SPM level; OR A pass in UEC or its equivalent with a minimum Grade B in 5 subjects including Credits in Mathematics and a pass in English; OR A pass in Sijil Tinggi Agama Malaysia (STAM) with a minimum grade of Jayyid, and credits in Mathematics and a pass in English at SPM level; OR Year 2 entry requirements: A diploma in accounting or related field, or its equivalent with a minimum CGPA of 2.50, and credits in Mathematics and a pass in English at SPM level; OR Matriculation/Foundation qualification or its equivalent with a minimum CGPA of 2.50, and credits in Mathematics and a pass in English at SPM level. Kuala Lumpur Subang Jaya Penang BSc (Hons) Economics with Banking Foundation in Commerce / STPM (2 principals), Pre-U / A-Level / UEC / South Australian Matriculation or equivalent Subang Jaya

11 Programme Awarding Institution Entry Requirements Campus BA (Hons) Human Resource Management Bachelor of Arts (Hons) Business Management (3+0) University of Greenwich, UK A pass in STPM or its equivalent, with a minimum Grade C (GP 2.00) in any two subjects, and a pass in Mathematics and English at SPM level or any equivalent; OR A pass in UEC or its equivalent with a minimum Grade B in 5 subjects including Credits in Mathematics and a pass in English; OR A pass in Sijil Tinggi Agama Malaysia (STAM) with a minimum grade of Jayyid, and a pass in Mathematics and English at SPM level; OR Kuala Lumpur BA (Hons) Marketing Year 2 entry requirements: Any qualifications equivalent to Diploma or Advanced Diploma (Level 4 or 5, MQF); OR Matriculation/Foundation qualification with a minimum CGPA of 2.00 out of 4.00, or any equivalent qualification Diploma in Accounting SEGi College A pass in SPM / UEC or its equivalent with a minimum of 3 credits including Mathematics and a pass in English; OR A pass in Sijil Tinggi Persekolahan Malaysia (STPM) or its equivalent (minimum Grade C GP 2.0) in any subject and Credit in Mathematics and a pass in English at SPM level; OR A pass in Sijil Tinggi Agama Malaysia (STAM) with a minimum grade of Maqbul and credit in Mathematics and a pass in English at SPM level; OR A pass in SKM Level 3 in a related field and a pass in SPM with a minimum of 1 credit in any subject with Credit in Mathematics and a pass in English; OR A certificate or its equivalent in a related field Kota Damansara Subang Jaya Kuala Lumpur Penang Sarawak Diploma in Business Administration SEGi College A pass in SPM, with at least Credit in any 3 subjects or any equivalent qualification; OR A pass in STPM, with a minimum of Grade C (GP 2.0) in any subject or any equivalent qualification; OR A pass in STAM with a minimum grade of Maqbul; OR A pass in SKM Level 3 in a related field, and a pass in SPM with a minimum of 1 Credit in any subject; OR Any qualifications equivalent to Certificate (Level 3, MQF) OR UEC (with 3 Credits) Kota Damansara Kuala Lumpur Penang Sarawak Diploma in Marketing SEGi College A pass in SPM, with at least Credit in any 3 subjects including Mathematics or any equivalent qualification; OR A pass in STPM, with a minimum of Grade C (GP 2.0) in any subject or any equivalent qualification; OR A pass in STAM with a minimum grade of Maqbul; OR A pass in SKM Level 3 in a related field, and a pass in SPM with a minimum of 1 Credit in any subject; OR Any qualifications equivalent to Certificate (Level 3, MQF) OR UEC (with 3 Credits) Subang Jaya Kuala Lumpur Penang Sarawak Diploma in Human Resource Management SEGi College SPM / O-Level / SM2 / UEC or equivalent (3 Credits and a pass in Mathematics) Kuala Lumpur Sarawak Executive Diploma in Business Administration SEGi College Working adults at a minimum age of 21 Pass in SPM, with at least Credit in any 3 subjects or any equivalent qualification 3 years working experience Penang Certificate in Business Studies SEGi College SPM / O-Level / SM2 / UEC or equivalent qualification (1 Credit) Subang Jaya Kuala Lumpur Penang Foundation in Commerce SEGi University & SEGi College SPM / O-Level / SM2 / UEC or equivalent (5 Credits and a pass in Mathematics) Kota Damansara Subang Jaya Kuala Lumpur Penang Sarawak All diploma and degree programmes require students to take compulsory general subjects, as required by the Ministry of Education Malaysia. The above is an indication of current programme content. However, the rapidly changing nature of the subject area means that the courses offered and individual course content are continuously updated to meet industry needs. Also, please note that certain combinations of options may not be available.

12 BACHELOR OF ACCOUNTING & FINANCE (HONS) SEGi UNIVERSITY & ABERTAY UNIVERSITY, UK We ve designed this programme for anyone who is interested to pursue a career in the accounting and finance sector and become qualified accountants. Also, as a graduate of this programme, you will earn your degree from both SEGi and Abertay University which is one of Scotland s leading universities. Double Degree Trained professional management and business graduates are in increasing demand. Thus, accountants must grasp the knowledge of operating of a business in order to add value to the organisation. A strong commercial awareness while being able to manage and use financial system is an advantage. If you wish to acquire a wide-ranging finance and business qualification, this degree prepares you for these challenges. Year 1 Personal Development & Communications Skills Principles of Economics Business Management Financial Accounting 1 Quantitative and Statistical Methods Financial Accounting 2 Entrepreneurship Business Law Cost Accounting Year 2 Business Ethics Computerised Accounting Systems Accounting Information Systems Investment Decision Financial Management 1 International Finance: Markets & Management Management Accounting Money and Banking Company Law Taxation 1 Taxation 2 Advanced Management Accounting Year 3 Advanced Financial Accounting & Reporting 1 Auditing and Assurance Services 1 Corporate Finance Advanced Financial Accounting & Reporting 2 Auditing and Assurance Services 2 Environmental Management and Technology Strategic and Change Management Business Research Project Workplace Experience Research Methodology Graduates of the SEGi University Degree in Accounting and Finance will be given exemptions for: : 9 Papers Exemption : 6 Papers Exemption All diploma and degree programmes require students to take compulsory general subjects, as required by the Ministry of Education Malaysia. I would like to thank my lecturers for valuable guidance and experience during my duration at college. Warren Goh Typical examples of job positions include: Financial accountants, Financial analysts, Credit Risk Analysts, Budget Controllers, Tax Advisers, Internal Auditors. As graduates, you may also pursue relevant postgraduate qualifications such as master s programmes in financial management, accounting and risk management, or undertake professional accountancy qualifications from accountancy bodies including Association of Chartered Certified Accountants (ACCA) and the Chartered Institute of Management Accountants (CIMA). R/343/6/0222(11/23) KD CAMPUS

BACHELOR OF ACCOUNTING (HONS) 13 SEGi UNIVERSITY & ABERTAY UNIVERSITY, UK The Bachelor of Accounting (Hons) is a double degree programme between SEGi and Abertay University, one of Scotland s leading universities. It combines industry-driven theoretical content with practical aspects. The programme is aimed at developing your skills and knowledge in accounting by giving you a broader understanding of financial management, economics and the fundamentals of business practice. Double Degree Graduates will receive two parchments upon graduation issued by SEGi and Abertay University that helps to enhance employability. The wide base of studies give you an advantage as it presents you with endless career possibilities from computer auditing to taxation planning and treasury. Year 1 Personal Development & Communications Skills Information Technology and System Principles of Microeconomics Business Management Financial Accounting 1 Business Mathematics Quantitative and Statistical Methods Principles of Macroeconomics Financial Accounting 2 Understanding Markets and Consumers Year 2 International Business Intermediate Financial Accounting Business Communication E-Commerce Cost Accounting Business Ethics Computerized Accounting Systems Accounting Information Systems Investment Decision Entrepreneurship Financial Management 1 International Finance: Markets & Management Management Accounting Year 3 Year 4 Advanced Financial Accounting & Reporting 1 Auditing and Assurance Services 1 Business Law Taxation 1 Advanced Financial Accounting & Reporting 2 Auditing and Assurance Services 2 Company Law Taxation 2 Workplace Experience Graduates of the SEGi University Degree in Accounting will be given exemption accreditations for: : 9 Papers Exemption : 6 Papers Exemption : 8 Papers Exemption Advanced Management Accounting Advanced Accounting Theory and Practices Research Methodology Public Sector Accounting Environmental Management and Technology Integrated Case Study in Accounting Strategic and Change Management Business Research Project : 8 Papers Exemption All diploma and degree programmes require students to take compulsory general subjects, as required by the Ministry of Education Malaysia. Given the need for financial accountability and cost effective decision-making in just about every organisation throughout the world, qualified accountants are essential and upon graduation, have a variety of career opportunities available to them. Knowledge and skills acquired through the Bachelor of Accounting (Hons) are transferable across many sectors such as government, education, the arts and commerce industry. Modern professional accountants are multi-skilled and enjoy a wide range of career options including: Accountant, Auditor, Business analyst, Investment manager, Company secretary, Management accountant, Internal auditor, Taxation adviser. R/344/6/0387(4/19) KD CAMPUS

14 BACHELOR OF BUSINESS MANAGEMENT (HONS) SEGi UNIVERSITY & ABERTAY UNIVERSITY, UK The Bachelor of Business Management (Hons) is designed to provide you with skills and knowledge across a range of business disciplines with emphasis on management skills. It prepares you in all aspects of business operations and management through a perfect balance of conceptual academic structure and hands-on practical experience. Double Degree This double degree programme is a collaboration between SEGi and Abertay University, one of Scotland s leading universities. Therefore, graduates will receive two parchments upon graduation. You can choose an area of specialization in the final year to gain a competitive edge when you enter the workforce. The specialisations are: General Management Financial Management Marketing Management Human Resource Management Year 1 Personal Development & Communication Skills Quantitative and Statistical Methods Principles of Economics Business Management Financial Accounting 1 Global and Applied Economics Consumer Behaviour Information Technology and System Innovative & Creative Skills in Business Understanding Markets and Consumers Year 2 International Business Business Communication Managing Organisation Customer Relationship Management Financial Management 1 Research Methodology Business Law Negotiations & Conflict Management E-Commerce Introduction to Strategic Management Environmental Management and Technology Year 3 Business Ethics Business-Government Relations Management Accounting Entrepreneurship Strategic and Change Management Business Research Project Financial Management Financial Management 2 Corporate Finance International Finance: Markets & Management Investment Decision Financial Auditing Financial Reporting Marketing Management Relationship Marketing Marketing Communication and Advertising Practices Marketing Principles, Directions and Applications Planning for Media, Direct and Online Marketing Critical Issues and Innovative Marketing Human Resource Management Human Resource Management Human Resource Management 2 Re-sourcing of Human Resource 1 Re-sourcing of Human Resource 2 Employment Relations General Management Operation and Quality Management Human Resource Management Corporate Finance Corporate Strategy International Finance: Markets & Management Graduates of the Bachelor of Business Management (Hons) programme will be qualified to apply for positions in business industry and government. The skills and knowledge acquired during the programme are applicable to roles in almost any organisation, opening up career opportunities to work in roles including: Administration, Business advice/development General management, planning and development, International banking, Consumer finance, Economic analysis, Financial analysis, Accounting, Risk management, Market research, Marketing, Human resource management, Employee relations/ industrial relations All diploma and degree programmes require students to take compulsory general subjects, as required by the Ministry of Education Malaysia. R/340/6/0334(4/19) KD CAMPUS

BA (Hons) ACCOUNTING & FINANCE 15 UNIVERSITY OF GREENWICH, UK Regardless of the state of the economy, there is always demand for accountants and finance graduates. The degree is designed to help you acquire the numerical and analytical skills needed in businesses. These skills are required by banks, insurance companies, market research as well as those focused on running their own business or working for the civil service. Employability is significantly improved by the experience acquired through job placements. For many, an accounting and finance degree provides a springboard to further professional development. Graduates have the opportunity to enhance their professional qualifications with a degree in BA (Hons) Accounting and Finance. They are allowed exemptions to global professional accounting bodies such as: ACCA, CIMA, CPA, ICAEW. Year 1 Introduction to Financial Accounting Introduction to Management Accounting Quantitative Methods Personal and Professional Development 1 Introduction to Finance and Economics Year 2 Management Accounting Business and Company Law Financial Accounting Taxation Year 3 Strategic Financial Management Audit and Assurance Finance Advanced Management Accounting Advanced Financial Accounting Graduates of University of Greenwich, UK in BA (Hons) Accounting & Finance will be granted the following exemptions: : 9 Papers Exemption : 8 Papers Exemption : 8 Papers Exemption : 8 Papers Exemption All diploma and degree programmes require students to take compulsory general subjects, as required by the Ministry of Education Malaysia. *Correct at the time of publication. We reserve the right to change the course titles without prior notice. Apart from its strategic location, SEGi attracted me with its innovative financing, making the tuition fees affordable. I am most impressed with the facilities such as the electronic library and LMS portal, which is most useful for students to perform research and assignments. Max Siew Heng Yew Graduates can pursue a career as a Chartered Accountant and it can also extend to other industries including banking, insurance companies, civil service and market research. R2/344/6/0479(8/22) R/344/6/0219(10/19) JPT/BPP(K)1000-600/P728 Jld5(35)(3/20) KL, SJ & PG CAMPUSES

16 BA (Hons) BUSINESS MANAGEMENT (3+0) UNIVERSITY OF GREENWICH, UK We re set out to equip you with the practical skills needed to become an effective manager of teams and individuals with strong academic orientation to the world of commerce and public service. The Bachelor in Business Administration enables you to acquire an in-depth understanding of business concepts and prepares you for work in a number of general management roles. We place emphasis on shaping your ability to manage people, so that by the end of the programme, you can confidently anticipate complex interpersonal interactions, which take place between members of teams, with clients and with customers. The ability to manage people effectively is essential qualifications of becoming a successful manager. This business programme adopts a variety of assessment methods that includes exams, coursework, essays, presentations, group work and real-life business simulations. Year 1 Introduction to Business Functions International Business Environment Business Planning & Development (Quantitative Methods) Management Practice 1 Organisation Behaviour1: Managing Performance of Individuals Professional Practice 1 Year 2 Management Information Systems Cross-Cultural Management Management Practice 2 Business Ethics Professional Practice 2: Communications & Research Operations Management: Teams in Organisations Year 3 Managing in a Strategic Context Dissertation Leadership in Organisations International Human Resources Management Career and Professional Practice Management in Critical Context All diploma and degree programmes require students to take compulsory general subjects, as required by the Ministry of Education Malaysia. *Correct at the time of publication. We reserve the right to change the course titles without prior notice. HAVE YOU HEARD? Graduates from this faculty can earn UP TO RM4,500 A MONTH. The programme is aimed primarily at students wishing to enter a financerelated career and many graduates have obtained trainee accountant positions in a variety of organisations locally and internationally. This programme also provides an excellent basis for entry into general management. R/345/6/0385(3/19) KL CAMPUS

BA (Hons) MARKETING 17 UNIVERSITY OF GREENWICH, UK The BA (Hons) Marketing will expose students to new technologies, product and service innovations of the marketing discipline. SEGi encourages you to learn techniques to become a flexible and skilled communicator. Our experienced academician will help you develop critical understanding of all the subjects to prepare you for the 21st century workforce. Year 1 Personal and Professional Development 1 Principles and Practice of Marketing Financial Aspects of Marketing Multi-channel Marketing Public Relations: From Concepts to Practice Year 2 Research Methods (MET) Customers Insight and Research Marketing Management Strategic Brand Management Personal and Professional Development 2 Global Marketing Management Year 3 Contemporary Issues in Marketing Strategic Decision Making for Marketers Social Marketing Direct, Interactive and Digital Marketing Leading Innovation and Creativity Dissertation All diploma and degree programmes require students to take compulsory general subjects, as required by the Ministry of Education Malaysia. *Correct at the time of publication. We reserve the right to change the course titles without prior notice. I appreciate the dedicated lecturers as they have supported me in every way possible in order for me to succeed. Combined with its facilities and extra facilities, I am truly glad I chose SEGi. Steffenie Chan Carr Menn As graduates from the marketing field, you contribute your expertise in: sales management, advertising, consulting and marketing research, branding consultant. R/342/6/0123(8/22) KL CAMPUS

18 BA (Hons) HUMAN RESOURCE MANAGEMENT UNIVERSITY OF GREENWICH, UK If you re interested in hiring an employee to work, preparing appraisal of staff performance, creating job analysis, preparing assessments or trainings and taking care of benefits and wellness of employees, you re set to pursue a career and degree in the Human Resource Management. This programme grooms you with skills and knowledge in shaping an organisation by providing guidance for the employee who works in the organisation. Be well versed with the working culture and environment and contribute effectively to your future companies development. Year 1 International Business Environment Management Practice 1 Introduction to Human Resources Management Introduction to Business Functions Organisation Behaviour 1: Managing the Performance of individuals Professional Practice 1 Year 2 Business Ethics Management Practice 2 Management and Information Systems Professional Practice 2: Communication and Research Employee Resourcing and Development Cross-Cultural Management Team in Organisations Year 3 Managing in a Strategic Context Career & Professional Practice Dissertation Employee Relations and Rewards Contemporary Issues in Human Resource Management Leadership in Organisations All diploma and degree programmes require students to take compulsory general subjects, as required by the Ministry of Education Malaysia. *Correct at the time of publication. We reserve the right to change the course titles without prior notice. My experience in SEGi is irreplaceable! Its relevant and practical teaching has resulted in unleashing the best potentials in students. Abdul Habeeb Mohamed Raweh Human Resource Management graduates will be able to do the following in any Human Resource departments: Job hiring, performance management, administration, training, assessing employee s wellness and benefits, arranging team buildings. R/345/6/0662(10/19) KL CAMPUS

BA (Hons) ECONOMICS WITH BANKING 19 UNIVERSITY OF GREENWICH, UK The BA (Hons) Economics with Banking will equip you with the understanding and application of economic theory within an international context. It is developed to allow students to gain specific knowledge of behavior and practice of banks and other financial intermediaries and the place of the financial systems in the economy. SEGi ensures students will be exposed to best practices by Bank Negara and globally recognized banks. Graduates will also be exposed to practices by Bank Negara and globally recognized banks. Our programme places an emphasis on curricula that focuses on the financial system in the economy and other monetary issues. Year 1 Personal and Professional Development Part 1 Quantitative Methods and Economist Part 1 Macroeconomics 1 Microeconomics 1 Bahasa Melayu Komunikasi 3 (I) / TITAS (L) Banking and Finance in a Global Context 1 Quantitative Methods for Economist Part 2 Macroeconomics 1(Part 2) Microeconomics 1(Part 2) Personal and Professional Development Part 2 English for Business Studies Public Speaking Year 2 Professional Practice in International Business and Economics Quantitative Methods for Economist Part 2 (Part 1) Macroeconomics 2 (Part 1) Microeconomics 2 (Part 1) Professional Practice in International Business Quantitative Methods for Economists (Part 2) Macroeconomics 2 (Part 2) Microeconomics 2 (Part 2) Banking and Finance in Global Context 2 Malaysia Studies (I) / Hubungan Etnik (L) Co-Curriculum/Community Service Year 3 Project (part 1 Proposal) Applied Econometrics Part 1 Economics of International Development and Finance Monetary Economics Project (part 2 Report) Applied Econometrics ECON Monetary Economics 2 English for Academic Studies Personal Health Management Managing Information System (I) International Students (L) Local Students All diploma and degree programmes require students to take compulsory general subjects, as required by the Ministry of Education Malaysia. *Correct at the time of publication. We reserve the right to change the course titles without prior notice. With this programme, you can aspire to achieve various entry-level jobs in banking, finance, insurance, stock markets, sales and marketing as well as corporations including consulting firms or government departments. You may also kick-start your career with government enterprises, public undertakings, investment firms, education, advertising, commercial management and research, business journals and newspapers. R/314/6/0008(4/22) SJ CAMPUS

20 BA (Hons) BUSINESS AND marketing Management Marketing is an essential part of any business and its discipline is required for enormous success in today s modern business environment. Understanding basic and rising needs of an organisation and its target audience is a highly challenging skill; thus placing great demands for graduates of Business and Marketing like you. The Bachelor of Arts (Hons) in Business and Marketing Management enables you to develop knowledge in understanding and analysing a business within a regional, national and international framework. The degree enhances communication and problem solving skills, often required in the marketing industry. As graduates, you ll be ready to fulfill expectations of the employers with the education and practical skills gained throughout our programme. University of Sunderland, UK Year 1 Employability Skills Understanding the Business Environment Part 1 Understanding Business Part 1 English 1 Business Economics Business Management Contemporary Debates in Business Management Understanding the Business Environment Part 2 Understanding Business Part 2 Year 2 Marketing Inteliigence Marketing Management Responsible Business English 2 Malaysian Studies (I) / Hubungan Etnik (L) Business Placement Internship Marketing Communications Introduction to Strategic Management Developing Career Prospects Managing Information Systems Bahasa Melayu Komunikasi 3 (I) / TITAS (L) Year 3 Business Research Dissertation Proposal Applying Critical Reflective Practice Consumer Psychology English 3 Public Speaking Entrepreneurship Statistics for Managers Co-Curriculum / Community Service Business Research Dissertation (report) Internet Marketing Strategic Marketing Personal Health Management (I) International Students (L) Local Students With the excellent grounding in business offered by this degree, you will be ready for a career in any business area, ranging from the human resources, marketing, operations, and administration. All diploma and degree programmes require students to take compulsory general subjects, as required by the Ministry of Education Malaysia. R/342/6/0090(8/19) JPT/BPP(K)1000-600/P728/JLD8(2)(5/22) SJ & SWK CAMPUSES

BA (Hons) Accounting & FinancE 21 University of Sunderland, UK Accounting and Finance is crucial to any organisation to keep track of an organisation s financial progress and money flow. Studying the degree in Accounting and Finance offered by University of Sunderland allows you to manage accounts and gains experience in managing finance through its international financial reporting and project management. Year 1 Introduction to Financial Accounting Introduction to Management Accounting Introduction to Business Management Quantitative Methods for Business Economics Business Law Year 2 Financial Accounting Management Accounting Business Finance Business Management Business Taxation Audit And Assurance Year 3 Financial Management Strategic Management Accounting Business Modelling for Decision Making International Financial Reporting Managing Projects Contemporary Developments in Business & Management SEGi Core English 1, 2 & 3 Company Law Advanced Business Finance Advanced Financial Accounting Advanced Financial Management Marketing Introduction to Finance Practical Placement All diploma and degree programmes require students to take compulsory general subjects, as required by the Ministry of Education Malaysia. My decision to enrol at SEGi was definitely the right one. Studying in the Faculty of Business & Accounting has provided me with a myriad of new experiences. Mohd Syazwan Bin Mohd Hanafie You stand a high chance for employment in the banking field or financial departments of any organisation. R/344/6/0499(11/23) SWK CAMPUS

22 BA (Hons) BUSINESS AND HUMAN RESOURCE Management Arguably the most important asset of any company, you ll play a significant contribution in the administration and development of the organisations personnel. As more organisations place a great importance towards training their people in ways that support business goals, human resource management is increasingly becoming an integral part of organisational strategy. This programme is designed to equip you with knowledge in human resource and core areas of business and management including: Recruitment Staffing Leadership and strategy development Training and development Remuneration Workplace relations The combination of theoretical and practical experience will assist you in developing key transferable skills including communication skills, management skills and personal professional skills. University of Sunderland, UK Year 1 Employability Skills Understanding the Business Environment Part 1 Understanding Business Part 1 English 1 Business Economics Business Management Contemporary Debates in Business Management Understanding the Business Environment Part 2 Understanding Business Part 2 Year 2 Contemporary Development in HR Applying Professional Practice Responsible Business English 2 Malaysian Studies (I) / Hubungan Etnik (L) Business Placement Internship Introduction to Strategic Management Developing Career Prospects Employment Cycle Managing Information System Bahasa Melayu Komunikasi 3 (I) / TITAS (L) Year 3 Human Resource Dissertation (Proposal) Applying Critical Reflective Practice Exploring Equality and Diversity English 3 Public Speaking Entrepreneurship Statistics for Managers Co-Curriculum / Community Service Human Resource Dissertation (Report) Contemporary Employee Relations Learning and Development Personal Health Management (I) International Students (L) Local Students All diploma and degree programmes require students to take compulsory general subjects, as required by the Ministry of Education Malaysia. Tap into a wide range of human resource roles and be involved in the analysis and planning of human resource structure of organisations. As graduates, you are likely to find employment in: human resource management, employee relations/industrial relations, payroll, training and development, occupational health and safety, recruitment, remuneration. R/345/6/0581(8/19) SJ CAMPUS

BA (Hons) BUSINESS AND MANAGEMENT 23 University of Sunderland, UK Business and Management are key components of a successful organisation. As graduates, you re indispensable assets of any organisation seeking to reach greater heights in their business. We have established a partnership with the prestigious University of Sunderland, UK. The combined expertise of our University and the teaching comrades of the University of Sunderland helps you acquire knowledge and practical reinforcement in marketing, human resource management and financial management. This programme is uniquely updated to meet the requirements of your future employers. As our graduates, be empowered with the professional skills in communication, problem solving, teamwork and leadership. Business and Management are key components of a successful organisation especially in the business world. That is why this programme is designed for future business leaders to demonstrate awareness of international markets, innovation, and adaptability for an ever-changing environment. The combined expertise of SEGi and the University of Sunderland will equip students to be multi-skilled graduates with the ability to manage real-world competitive businesses. As a graduate of this programme, you will be ready to begin a rewarding and challenging business career anywhere in the world. Year 1 Essential Study and Employment Skills Introduction to Marketing Introduction to Human Resource Management and Talent Development Introduction to Accounting and Finance Introduction to Managing and Leading People Introduction to Business Operations and Services Consumer Behaviour Financial Accounting Information Technology and Systems Personal Health Management Effective Listening Malaysian Studies 3 (International students) TITAS (Local students) Bahasa Kebangsaan A (Local students without SPM credit) English 1 Year 2 Personal and Professional Development Management Thought Quality Management for Organisational Excellence Business Ethics, Responsibility and Sustainability Marketing Management and Metrics Contemporary Development in HR Workplace Experience English 2 Hubungan Etnik (Local students) Bahasa Melayu Komunikasi 2 (International students) English 3 Year 3 Developing the Reflexive Practitioners Global Entrepreneurship and Innovation Strategic Corporate Finance Managing and Leading Change Marketing in a Digital World Strategic Management Operation and Quality Management Employment Relations Pengurusan Ko-Kurikulum Generally, Business and Management graduates are needed in the fields of: Banking, Accountancy, Insurance, Education, Marketing, Civil Service. All diploma and degree programmes require students to take compulsory general subjects, as required by the Ministry of Education Malaysia. R2/345/6/0137(7/22) R/345/6/0231(9/22) JPT/BPP(K)1000-600/P728/Jld7(4)(9/22) R2/345/6/0165(3/23) KD, SJ, PG & SWK CAMPUSES

24 2+1 Articulation Pathway Bachelor of Arts (Hons) ACCOUNTING AND FINANCE ABERTAY UNIVERSITY, UK We ve designed this programme for anyone who is interested to pursue a career in the accounting and finance sector and become qualified accountants. This programme is uniquely designed for students who intend to experience their final year abroad in Abertay University, UK. SEGi s 2+1 articulation pathway programme enhances student mobility in order to provide alternative access to higher education opportunities. Trained professional management and business graduates are in increasing demand. Thus, accountants must grasp the knowledge of operating of a business in order to add value to the organisation. A strong commercial awareness while being able to manage and use financial system is an advantage. If you wish to acquire a wide-ranging finance and business qualification, this degree prepares you for these challenges. Year 1 Personal Development & Communications Skills Principles of Economics Business Management Financial Accounting 1 Quantitative and Statistical Methods Financial Accounting 2 Entrepreneurship Business Law Cost Accounting Year 2 Business Ethics Computerised Accounting Systems Accounting Information Systems Investment Decision Financial Management 1 International Finance: Markets & Management Management Accounting Money and Banking Company Law Taxation 1 Taxation 2 Advanced Management Accounting Year 3 Study 2 years in Malaysia, final year at Abertay University, UK. All diploma and degree programmes require students to take compulsory general subjects, as required by the Ministry of Education Malaysia. As far as Business & Accounting programmes are concerned, I am a true believer that SEGi offers one of the finest tertiary education. The programmes don t just provide you with paper qualifications, it comes complete with guiding you to use the right tools to succeed. Low Hong Kai Typical examples of job positions include: Financial Accountants, Financial Analysts, Credit Risk Analysts, Budget Controllers, Tax Advisers, Internal Auditors. As a graduate, you may also pursue relevant postgraduate qualifications such as master s programmes in financial management, accounting and risk management, or undertake professional accountancy qualifications from accountancy bodies including Association of Chartered Certified Accountants (ACCA) and the Chartered Institute of Management Accountants (CIMA). JPT/BPP(U)1000-801/80/JId.7(21)(11/23) KD CAMPUS

2+1 Articulation Pathway Bachelor of Arts (Hons) Business management 25 ABERTAY UNIVERSITY, UK It s important for you to possess the capacity to deal with a range of complex issues on a daily basis and make business decisions in the face of constant economic and social change, while adapting and relating to both local and international market shifts. We ve designed the Bachelor of Arts (Hons) Business Studies programme to provide you with skills and knowledge across a range of business disciplines with emphasis on management skills. Blending a conceptual academic programme structure with hands-on practical experience, the programme aims to prepare you for all aspects of business operations and management. This programme is uniquely designed for students who intend to experience their final year abroad in Abertay University, UK. SEGi s 2+1 articulation pathway programme enhances student mobility in order to provide alternative access to higher education opportunities. As graduates of this programme, you ll be groomed with the ability to establish a productive working environment, ensure efficiencies of staff, focus on staff development, understand organisational change, asses and evaluate management ideas and implement plans and strategies. Year 1 Personal Development & Communications Skills Quantitative and Statistical Methods Principles of Economics Business Management Financial Accounting 1 Global and Applied Economics Consumer Behaviour Information Technology and System Innovative & Creative Skills in Business Understanding Markets and Consumers Year 2 International Business Business Communication Managing Organisation Customer Relationship Management Financial Management 1 Research Methodology Business Law Negotiations & Conflict Management E-Commerce Introduction to Strategic Management Environmental Management and Technology Year 3 Study 2 years in Malaysia, final year at Abertay University, UK. All diploma and degree programmes require students to take compulsory general subjects, as required by the Ministry of Education Malaysia. HAVE YOU HEARD? UP TO 100% OF OUR GRADUATES get employed within 3 months upon graduation. The skills and knowledge acquired during the programme are applicable to roles in almost any organisation including: administration business advice/ business development and planning analysis, International banking, consumer finance, economic analysis, financial analysis, accounting, risk management, market research, marketing, human resource management, employee relations/industrial relations. KPT/JPS)(KA9650)(4/19) KD CAMPUS

26 DIPLOMA IN ACCOUNTING Master all the major accountancy essentials from basic skills in book-keeping to advanced accounting knowledge in preparing balance sheets, profit and loss accounts, trial balance, cash flow, bank reconciliation, adjustments and depreciation. SEGi COLLEGE Dual Diploma Our programme helps you learn the differences between the international accounting standards and the Malaysian accounting standards in social responsibility reporting and creating financial reports. Semester 1 Semester 5 Introduction to Business Financial Accounting 1 Cost Accounting Principles of Marketing Introduction to Management Accounting Business & Company Law Business Communication Financial Accounting 4 Semester 2 Microeconomics General Language Training Introduction to Finance Business Mathematics Financial Accounting 2 Semester 6 Business Management Information Technology Finance Fund of Graphic Design Semester 3 Macroeconomics Academic English Business Statistics Financial Accounting 3 Semester 7 Pengurusan Ko-Kurikulum Decision Making Skills Semester 4 Pengajian Malaysia 2 Bahasa Melayu Komunikasi 1 Bahasa Kebangsaan A Semester 8 Taxation Financial Accounting 5 Corporate Audit Business Research Graduates of the SEGi College Diploma in Accounting will be given exemption accreditations for: : 7 Papers Exemption (Foundation Level) The Diploma provides you with a perspective on management accounting, essential for management and operating decisions. With the knowledge and skills gained, you ll become highly employable and sought-after by many corporations. There might be slight variations in course offerings across centres. R/344/4/0187(5/19) R/344/4/0118(2/20) R/344/4/0336(8/20) JPT/BPP(K)1000-600/P728/Jld8(2)(A8627)(12/23) R/344/4/0149(12/23) KD, KL, SJ, PG & SWK CAMPUSES

DIPLOMA IN BUSINESS ADMINISTRATION 27 SEGi UNIVERSITY & SEGi COLLEGE This Diploma provides you with the competitive edge you need to establish your career path. Learn through a motivating environment, based on student-centered learning and acquire further knowledge, skills, techniques and ethics to excel in your careers. We aim to increase and enrich your knowledge across a broad range of business disciplines and develop skills relating to business operations in areas such as management, administration, accounting, human resource management, marketing and entrepreneurship. Semester 1 Semester 5 Introduction to Business General Language Training Academic English Microeconomics Social Media Marketing Business Management Moral Studies (For Non-Muslim Student) Islamic Studies (For Muslim Student) Semester 2 Macroeconomics Financial Accounting 1 Bahasa Melayu Komunikasi 1 (For International Student) Malaysia Studies 2 (For Local Students) Semester 6 Digital and Service Marketing Cost Accounting Promotional Management Consumer Behaviour Semester 3 Principles of Management Introduction to Finance Business Communication Decision Making Skills/ Bahasa Kebangsaan A Semester 7 Operations Management International Business Organisational Behaviour Human Resource Management Semester 4 Business Data Analytic Retail Management Business and Company Law Technopreneurship Semester 8 Business Research Co-Curriculum Management A Diploma in Business Administration will arm you with the basic knowledge and theories that apply to the business organisation. It will prepare you to be efficient in a diverse team as a leader or supervisor, demonstrating awareness and understanding of management, economics, accounting and entrepreneurship. There might be slight variations in course offerings across centres. R/345/4/0417(5/19) R/345/4/0225(2/20) JPT/BPP(K)1000-600/P728/Jld8(2)(A8629)(2/23) R/345/4/0637 KD, KL, PG & SWK CAMPUSES

28 DIPLOMA IN MARKETING SEGi COLLEGE Get the knowledge, skills, techniques and ethics that are prerequisites for implementing effective and efficient strategies in the business of marketing products and services. Learn how to analyse market trends, define target markets, create marketing strategies and unlock business opportunities in a variety of marketing fields. Semester 1 Semester 5 Introduction to Business General Language Training Academic English Microeconomics Social Media Marketing Moral Studies (For Non-Muslim Student) Islamic Studies (For Muslim Student) Semester 2 Macroeconomics Financial Accounting 1 Bahasa Melayu Komunikasi 1 (For International Student) Malaysia Studies 2 (For Local Students) Semester 6 Digital and Service Marketing Digital Marketing Personal Selling Consumer Behaviour Semester 3 Principles of Management Creative Production and Presentation Marketing Management Decision Making Skills / Bahasa Kebangsaan A Semester 7 Ethical Issues in Marketing International Marketing Channel of Distribution Integrated Marketing Communication Semester 4 Business Data Analytic Retail Management Business and Company Law Technopreneurship Semester 8 Co-Curriculum Management Marketing Research There might be slight variations in course offerings across centres. Discover marketing concepts in the wider business and social context relevant to the industry and acquire skills and attributes for roles within several areas such as: Marketing, Management, Public Relations, Advertising, Sales. R/342/4/0119(5/20) R2/342/4/0026(4/22) JPT/BPP(K)1000-600/P728/Jld8(17)(PA1545)(4/23) R2/342/4/0115(8/22) KL, SJ, PG & SWK CAMPUSES

DIPLOMA IN HUMAN RESOURCE MANAGEMENT 29 SEGi COLLEGE You ll take charge of the well-being and satisfaction of an employee as a part of the Human Resource Management. To be a Human Resource Manager or to hold any managerial post, you need to study and understand ways to attract and retain the best people in corporations. Our Diploma in Human Resource Management educates you with information and skill set on ways to motivate employees, staff motivation, teamwork and other related topics. Semester 1 Semester 5 Introduction to Business Principles of Management Principles of Accounting Principles of Economics Business Ethics Academic English Semester 2 General Language Training Introduction to Finance Pengajian Malaysia 2 Bahasa Melayu Komunikasi 1 Semester 6 Malaysian Employment Law Compensation and Benefits Training and Development Fundamental of Graphic Design Semester 3 Organisational Behaviour Information Technology Business Mathematics Principles of Marketing Semester 7 Human Resource Information System Performance Management Pengurusan Ko-kurikulum Semester 4 Entrepreneurship Human Resource Management Decision Making Skills Business Statistics Business and Company Law Semester 8 Occupational Safety and Health HR Planning, Recruitment andselection Unions and Labour Relations Business Research You will be prepared according to your employer requirements that enable you to work in various Human Resource sectors. R/345/4/0659(3/19) R2/345/4/0026(10/21) KL & SWK CAMPUSES

30 EXECUTIVE DIPLOMA IN BUSINESS ADMINISTRATION SEGi COLLEGE Specially designed for working adults, the Executive Diploma provides you with the competitive edge you need to establish your career path. Learn in a motivating environment, based on student-centered learning and acquire further knowledge, skills, techniques and ethics to excel in your careers. The Executive Diploma recognises prior learning and skills gained through work experience as entry into the programme. Instead of a higher education diploma that would normally take 3 years, the Executive Diploma is for the working adult and can be completed in just 1½ years. With this Business Administration Executive Diploma, we aim to increase and enrich your knowledge across a broad range of business disciplines and develop skills relating to business operations in areas such as management, administration, accounting, human resource management, marketing and entrepreneurship. Semester 1 Semester 4 Pengajian Malaysia 2 Bahasa Melayu Komunikasi 1 Economics Business Statistics Academic English Fundamental of Graphic Design Business and Company Law Strategic Management Semester 2 Decision Making Skills Business Ethics and Corporate Social Responsibility Business Mathematics Human Resource Management Semester 5 Marketing Operation Marketing Management Services Marketing Semester 3 Introduction to Accounting and Finance Consumer Behavior Entrepreneurship Semester 6 Operation Management International Business Business Research Pengurusan Ko-kurikulum DID YOU KNOW? Our programmes are taught by QUALIFIED AND EXPERIENCED LECTURERS. The Executive Diploma in Business Administration will prepare you to be efficient in a diverse team as a leader or supervisor, demonstrating awareness and understanding of management, economics, accounting and entrepreneurship. JPT/BPP(K)1000-600/P728 Jld6(25)(10/21) PG CAMPUS

CERTIFICATE IN BUSINESS STUDIES 31 SEGi COLLEGE The business world is a competitive place where professionals and executives need to prove their essential business skills, knowledge and understanding in order to pursue a career in the ever-changing business world. The Certificate in Business Studies programme can give you that important edge. This programme is designed to equip you with strong communication and administrative skills and fundamental knowledge of management, applicable to varied roles in a broad cross-section of industries including: Supervision and Finance. Upon successful completion of the programme, you will be able to demonstrate fundamental knowledge in the application of information technology, administration and accounting. Semester 1 Personal & Professional Development Basics of Financial Accounting Basic Economics 1 General Language Training Basic Statistics Malaysian Studies 1 Semester 4 Academic English Bahasa Melayu Komunikasi 1 Bahasa Kebangsaan A Semester 2 Basic Business Principles Basic of Finance Basic Economics 2 Introductory Mathematics Basic of Marketing Semester 5 Introduction to Animation & Multimedia Fundamental of Computer Application Basic of Management Electronic Publishing Semester 3 Business Communication & Writing Introduction to Information Technology Introduction to Cost Accounting Public Speaking This programme is specially designed for those who have completed SPM (1 credit) or any equivalent qualification and decide to pursue a career in business or commerce. With a balance between theory and practical knowledge, the SEGi s Diploma in Accountancy has a comprehensive syllabus that equips me to further my degree studies. Adib Sulaiman Upon successful completion of the programme, you may escalate to diploma or degree level studies. R/340/3/0580(3/21) R/340/3/0484(8/20) JPT/BPP(K)1000-600/P728/Jld6(25)(1/23) KL, SJ & PG CAMPUSES

32 FOUNDATION IN COMMERCE SEGi UNIVERSITY & SEGi COLLEGE Our programme bridges you from secondary studies to a university degree. The Foundation in Commerce will guarantee your entry into prestigious undergraduate programmes with SEGi, as well as our university partners in Australia and UK. The foundation programme enables you to gain direct entry into selective SEGi degree, at the same time, provide basic knowledge in the areas of commerce and management. Semester 1 Semester 3 Quantitative Methods 1 Accounting 1 Computer Application Economics 1 Introduction to Business Economics 3 Quantitative Methods 3 Semester 2 Accounting 2 Economics 2 General Language Training Quantitative Methods 2 Semester 4 Academic English Accounting 3 Personal and Professional Development INTERESTING FACT We offer one of the most versatile preuniversity programmes with MORE THAN 130 ARTICULATION PATHWAYS for undergraduate programmes. This qualification is specially designed for students SPM, O-Level or any equivalent qualification no completed their and who have decided to pursue a career in business. Upon successful completion of the Foundation programme in Commerce, you may apply to enrol in a range of management, business or accounting degree programmes. R/010/3/0355(8/20) R/010/3/0258(2/20) R/010/3/0434(5/22) JPT/BPP(K)1000-600/P728/Jld6(15)(10/21) R2/010/3/0418(10/21) KD, KL, SJ, PG & SWK CAMPUSES

SEGi University Kota Damansara (DU031-B) 603 6145 1777 011 1210 6389 1800 88 7344 SEGi College Kuala Lumpur (W4P0115) 603 2070 2078 018 211 8653 1800 88 8028 SEGi College Subang Jaya (DK250-04(B)) 603 8600 1777 016 212 9154 1800 88 8622 SEGi College Penang (187620-W) 604 263 3888 013 629 4880 SEGi College Sarawak (DK250-02(Q)) 6082 252 566 017 859 2566 1300 88 7344 The information in this brochure is correct at the time of printing (Mar 2018). Changes may be made without prior notice. Copyright 2018. All rights reserved. segi.edu.my