Learning Management Systems 2011 3 TABLE OF CONTENTS Introduction 9 Is the Learning Management System Dead? 9 We Welcome Your Feedback 10 Key Questions Addressed in This Report 11 Research Methodology 12 Learning System Solution Providers 13 Top Findings about the Market for Learning Systems 14 Fragmentation and Specialization 14 1. The Market Is Shrinking in Number of Providers 16 at the Top End. 2. Yet the Market Is Growing in Number 17 of Providers Overall. 3. The LMS Market Has Not Been Immune to 18 the Economic Downturn. Growth Slowed Considerably in 2009. Elongated Sales Cycles Are Likely Here to Stay. 4. This Is a Global Market. Non-North American 19 Business Is a Major Source of Market Momentum. 5. The Market Leaders Remain the Same, with 20 One Exception. Blackboard, the Dominant Provider in Education Is Now a Leader for Enterprise Learning, As Well. 6. Vertical Specialists, Especially in Healthcare, 21 Are Now Major Players. 7. The More Things Change, the More They Stay 22 the Same (Part 1) e-learning and Better Training Administration Still Dominate Purchase Drivers for Learning Management Systems.
Learning Management Systems 2011 4 8. The More Things Change, the More They Stay 22 the Same (Part 2) The LMS Continues to Have the Highest Percentage of Dissatisfied Customers of Any HR System. Reporting, Customizations, Integrations and Usability Still the Primary Challenges with These Systems. 9. Adaptability Is Now a Critical Market Driver 23 for Learning Systems. SaaS Takes over the Enterprise. Platform-as-a-Service and Cloud-Computing Come to the LMS. 10. Continuous Learning Is Becoming the Driving 24 Force for Corporate L&D, Leading Many to Wonder about the Long-Term Need for the Traditional LMS. Market Growth and Globalization 26 Collaborative People Systems: A New World of Corporate HR Platforms 33 Learning Systems Overview 35 Role of the LMS 37 Cost-Justifying the LMS Investment 39 Features and Functions 41 Separating Basic from Advanced 41 Adaptability 109 The Problem of Customization 110 A New Model The Adaptive Platform 111 Adaptive Maturity 136 Finding an Adaptive Provider 138 Next-Generation Technology 139
Learning Management Systems 2011 5 Global Support 143 Multilanguage Capabilities 143 Content Distribution Networks 144 Local Expertise 145 Implementation and Operations 146 LMS Implementation Models 146 Implementation Challenges 154 LMS Costs 160 Delivery Models 166 Outsourcing the LMS 170 LMS Customer Satisfaction 176 Does the Product Meet the Need 179 Customer Service Is Key 183 Hosting Offers Some Advantages 184 Vendor Satisfaction and Loyalty 185 Size Matters 186 An Opportunity 187 Selecting an LMS 189 Step 1: Develop and Communicate the Business Case 189 Step 2: Gather Requirements 191 Step 3: Identify Best Fit Provider Solution Providers 193 Step 4: Make Initial Contacts and Create a Request 193 for Information (RFI) Step 5: Develop Detailed Requirements Documentation 194
Learning Management Systems 2011 6 Step 6: Develop a Request for Proposal Document 197 Step 7: Evaluate Providers 197 Step 8: Check Provider References 199 Step 9: Make Provider Recommendation(s) 200 The Market for Learning Systems 201 Overall Purchase Drivers 204 Analysis of Customer Segments 206 Customer Buying Trends by Segment 215 LMS Solution Providers 216 Provider Revenues 217 Provider Revenues 220 Size Versus Growth: Fastest-Growing Providers 226 Provider Customer Bases: Size 231 Provider Focus Areas: Industry 232 Provider Focus Areas: Service Offerings 233 Provider Focus Areas: China 234 LMS Market Maps 237 Product Focus: Social Learning Environments 244 Product Focus: Mobile Learning 249 Product Focus: Microsoft SharePoint and the LMS 254 Regarding This Research 258 Come Visit with Us 258 Join Our Research Membership Program 258
Learning Management Systems 2011 7 Appendix I: Survey Demographics 260 Respondent Profile: Industries 262 Appendix II: Provider Overview Charts 264 License Versus Service Revenues 268 Appendix III: Provider Capability Charts 276 Appendix IV: Adaptability 302 Appendix V: Virtual Classroom Providers 309 Convergence with Other Collaboration Technology 312 Appendix VI: Provider Profiles 315 Affiliated Computer Services (ACS) 316 ANCILE Solutions (formerly RWD) 320 Blackboard, Inc. 327 Cegos Group 332 Certpoint Systems, Inc. 337 Cornerstone OnDemand 343 Element K 351 GeoLearning 356 Information Multimedia Communication AG (imc) 362 Intuition 369 Learn.com (Taleo) 375 LearnShare, LLC. 382 Meridian Knowledge Solutions (Meridian KSI) 389 Mzinga 396 NetDimensions Limited 403
Learning Management Systems 2011 8 Oracle 410 Plateau 422 REDTRAY Ltd. 429 RISC, Inc. 436 Saba Software 442 SAP 451 SilkRoad technology, Inc. 457 SkillSoft 463 Softscape 471 SumTotal Systems, Inc. 472 Technomedia Training, Inc. 479 TEDS, Inc. 487 WBT Systems 495 Appendix VII: Other Learning Systems Providers 502 Appendix VIII: Sample Features by Application Functional Category 520 Appendix IX: Table of Figures 535 About Us 543 About This Research 543