Communication... 1 Writing... 1 In-Class Exercises... 2 Extended Writing Assignments... 2 Plagiarism... 3 Course Requirements... 3

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Table of Contents Overview... xi Course Schedule... xv SECTION 1 Introduction Communication.... 1 Writing... 1 In-Class Exercises... 2 Extended Writing Assignments... 2 Plagiarism... 3 Course Requirements... 3 Part 1. Introduction to Reports and Report Writing Preview Part 1.... 5 What Is an Appraisal Report?... 7 What Is the Intended Use of the Appraisal Report?... 7 What Is Jargon?... 8 What Is the Goal of the Appraisal Report?... 8 What Is Required in a Written Appraisal Report?... 10 Recommended Format for a Narrative Appraisal Report... 14 The Valuation Process and the Integration of the Components of a Narrative Report... 16 Effective Communication in Appraisal Reports... 17 Review Part 1.... 21 Review Quiz... 22 Part 2. Writing Correctly for Narrative Appraisal Reports Preview Part 2.... 23 Effective Writing... 25 Creating Effective Sentences... 27 Possessives and Apostrophes... 37 The Right Word... 40 Review Part 2... 45 Review Quiz... 46 iii

Part 3. Punctuation for Appraisal Reports Preview Part 3.... 47 Commas... 49 Semicolons... 54 Colons... 55 Hyphens... 55 Capitalization... 58 Language... 60 Review Part 3.... 67 PRACTICE TEST SECTION 1.... 69 SECTION 2 Part 4. Planning the Appraisal Report Preview Part 4.... 73 Create an Outline... 75 Focus on the Subject... 75 Organize, Analyze, and Conclude... 75 Be Considerate of the Intended User... 76 Common Report Writing Shortfalls... 77 Violations of Appraisal Standards... 78 Creating a Credible Report... 79 Deductive and Inductive Reasoning Used in Analysis and Writing... 80 Review Part 4... 81 Review Quiz... 82 Part 5. Introduction to Arbour Bridge Case Study Preview Part 5.... 83 Overview of Case Study... 85 Types of Communication Used in Appraisal Reports... 86 5.2 Extended Writing Assignment Property Rights Statement... 88 Using General and Specific Data in Appraisal Reports... 89 Analysis... 89 Summary... 91 Conclusion... 91 Review Part 5... 93 iv

Part 6. Thesis Statements for Narrative Appraisal Reports Preview Part 6.... 95 What Is a Thesis Statement?... 97 Why Does an Appraisal Report Need a Thesis Statement?... 97 Weak Thesis Statements... 98 Strong Thesis Statements... 98 Creating a Strong Thesis Statement in an Appraisal Report... 99 Review Part 6.... 103 Part 7. Paragraphs for Narrative Appraisal Reports Preview Part 7.... 105 What Is a Paragraph?... 107 Paragraph Structure... 107 Effective Communication in Paragraphs... 111 Types of Paragraphs... 112 Coherence... 115 Editing Paragraphs... 117 7.10 Extended Writing Assignment Overview of Improvements Paragraph... 119 Summary... 120 Review Part 7.... 121 PRACTICE TEST SECTION 2.... 123 SECTION 3 Part 8. Conclusions for Narrative Appraisal Reports Preview Part 8.... 127 Review/Evaluate 5.2 & 7.10 Extended Writing Assignments... 129 What Is a Conclusion?... 129 Characteristics of Effective Conclusions... 129 Characteristics of Ineffective Conclusions... 130 8.2 Extended Writing Assignment Office Rental Market Conclusion... 132 Review/Evaluate 8.2 Extended Writing Assignment... 133 Review Part 8.... 135 v

Part 9. Reporting Numbers. Using Tables, Charts, Graphs, and Other Exhibits in an Appraisal Report Preview Part 9.... 137 Six Rules for Using Numbers in Business Writing... 140 Design Considerations for Presenting Complex Number-Related Topics... 142 Techniques... 144 Effective Communication Using Exhibits... 161 Review Part 9.... 163 PRACTICE TEST SECTION 3... 165 SECTION 4 Part 10. Reporting Highest and Best Use in the Arbour Bridge Case Study Preview Part 10.... 169 Highest and Best Use Statements... 171 Effective Communication of Highest and Best Use Analysis... 174 10.3 Extended Writing Assignment Conclusion to the Highest and Best Use of the Site as Though Vacant Analysis... 180 10.4 Extended Writing Assignment Legal Permissibility Discussion for Highest and Best Use of the Property as Improved Analysis... 181 Review/Evaluate 10.3 and 10.4 Extended Writing Assignments... 182 Review Part 10.... 183 Part 11. Reporting the Cost Approach in the Arbour Bridge Case Study Preview Part 11.... 185 Cost Approach Considerations... 187 Steps of the Cost Approach... 187 Effective Communication of the Cost Approach... 190 Communication Pitfalls Observed by Reviewers... 191 11.3 Extended Writing Assignment Depreciation Analysis... 192 Review Part 11... 195 PRACTICE TEST SECTION 4... 197 vi

SECTION 5 Part 12. Review of Cost Approach and Writing Assignment Preview Part 12.... 199 Review Practice Test Section 4... 201 Evaluate/Review 11.3 Extended Writing Assignment... 201 Review Part 12... 203 Part 13. Reporting the Income Capitalization Approach in the Arbour Bridge Case Study Preview Part 13.... 205 Income Capitalization Approach Considerations... 207 Steps in Direct Income Capitalization... 208 Effective Communication of the Income Capitalization Approach.... 211 Common Errors Observed by Reviewers... 212 13.2 Extended Writing Assignment Income Capitalization Approach... 213 Review/Evaluate 13.2 Extended Writing Assignment... 215 Review Part 13... 217 PRACTICE TEST SECTION 5... 219 SECTION 6 Part 14. Reporting the Sales Comparison Approach in the Arbour Bridge Case Study Preview Part 14.... 223 Characteristics of the Sales Comparison Approach... 225 Details of the Sales Comparison Approach Outline... 226 Effective Communication of the Sales Comparison Approach... 229 Communication Errors Observed by Reviewers... 230 14.3 Extended Writing Assignment Explanation of Adjustment... 231 14.4 Extended Writing Assignment Qualitative Analysis... 233 Review Part 14.... 235 Part 15. Reporting the Sales Comparison Approach in the Arbour Bridge Case Study (cont.) Preview Part 15.... 237 Begin draft for 14.4 Extended Writing Assignment... 239 Review/Evaluate 14.3 Extended Writing Assignment... 239 Review Part 15.... 241 PRACTICE TEST SECTION 6... 243 vii

SECTION 7 Part 16. Writing Convincing Reconciliations Preview Part 16.... 245 Review/Evaluate 14.4 Extended Writing Assignment... 247 Reconciliation Considerations... 247 Steps for the Reconciliation... 248 Effective Communication of the Reconciliation... 252 Common Errors Observed by Reviewers... 252 16.3 Discussion Topic Reconciliation... 253 Review Part 16... 255 Review Quiz... 256 Part 17. Writing Effective Letters of Transmittal Preview Part 17... 259 Should Reports Contain a Letter of Transmittal?... 261 Guidelines for a Letter of Transmittal What Should Be Included in the Letter?... 262 Review Part 17... 267 Review Quiz... 268 Part 18. Other Information Appraisers Need to Know about Report Writing Preview Part 18.... 269 Form Reports... 271 Scope of Work and the Appraisal Report... 272 Plagiarism and the Appraisal Report... 274 Documentation... 275 Adding ZOOM to Reports Little Things Mean a Lot... 275 Steps that Assure Success... 278 Questions to Ask... 279 Review Part 18... 281 SECTION 8 Part 19. Exam Content Review Preview Part 19...... 283 Preparing for the Exam...... 285 Content Covered in the Course...... 286 Review Part 19... 289 viii

APPENDIX Summary Outline for the Cost Approach... 293 Summary Outline for the Income Capitalization Approach...... 295 Summary Outline for the Sales Comparison Approach...... 297 Sample of Detailed Comparable Sale Presentation...... 298 Sample Analysis of Adjustments Derived from Sales Comparison Approach... 300 Commercial Green and Energy Efficient Addendum... 303 ix

Overview Course Description General Appraiser Report Writing and Case Studies focuses on the communication of the appraisal report and meets the new AQB report writing content requirement for certified general appraisers. The format for the course consists of lecture, group discussion, individual writing assignments, and homework assignments. Communicating the results of an appraisal is a critical skill. An appraisal report is an argument in support of an opinion of value that reflects the appraiser s competence in applying the valuation process. A poorly written report can cast shadows on the most competent research and analysis. The course begins with a review of report writing requirements and the format of a traditional narrative appraisal report. Some effective communication formats such as charts, graphs, tables, and photographs are examined. Trends in narrative appraisal communication are analyzed in light of the traditional narrative format and in light of the reporting standards set out in the Uniform Standards of Professional Appraisal Practice (USPAP). Organizing, analyzing, and concluding are the steps that result in a coherent communication model, and this course covers those steps. Extended writing assignments focus on common writing challenges including summarizing data, writing a conclusion, communicating highest and best use, communicating analysis, and reviewing the components of reconciliation, and analyzing a letter of transmittal. Several writing assignments are to be completed during class time; a few are completed as homework. Writing assignments are displayed anonymously on the overhead or LCD projector for discussion by the class. To facilitate this learning activity, participants write the assignments on laptop computers. Familiarity with word processing and spreadsheet software is required for the course. xi

Learning Enhancements The course has been designed with a variety of elements to enhance your learning experience. Preview. To give you a taste of what is to come, you will find a Preview page that begins each Part. Included on the Preview page is a brief overview of the content, learning objectives to consider as you move through the content, and learning tips that will assist you in understanding the information you re about to learn. Learning Objectives. Each learning objective covers essential information you need to know to fully understand the concepts in the course. Look them over before the Part begins so that you have a frame of reference as you move through the material. At the end of each Part, reread the objectives. Are you able to do what is stated? If not, this is the time to ask your instructor for help or review the concepts that you do not understand. Examples. Supplementing the discussions, we ve included examples to help you visualize and practice what you are learning. Discussion Topics. Discussion questions provide you with additional ideas to consider as you absorb what you are learning. In-Class Exercises. A number of short exercises are scattered throughout the Course Handbook to reinforce communication tips and grammatical guidelines. Extended Writing Assignments. To provide real-world writing practice, we ve included nine writing assignments that will be critiqued anonymously in class. You will reference the Arbour Bridge Case Study as you complete these writing assignments which focus on common writing challenges. Case Study. A separate component called the Arbour Bridge Case Study is included in the course to help you recognize and produce effective reports. Some noted sections in the case study contain sloppy writing to serve as an example of what not to do when writing a report. Review. Each Part concludes with a review. Included in the review are the learning objectives and key terms and concepts that have been covered. Also, we ve provided recommended readings from textbooks that will reinforce what you have learned in class. Review Quizzes. Short review quizzes are included at the end of some Parts. By answering the true/false questions or multiple choice questions, you will know whether or not you really know the information that was covered in that Part. Practice Tests. Practice Tests are included at the end of each Section in the Review. The questions are similar to the types of questions you might find on the exam. xii

Suggested Solutions. A separate component includes the Solutions. Here you will find the answers for the quizzes, practice tests, and in-class exercises. Digging Deeper. Digging Deeper information goes beyond the scope of the course and is not intended to be covered in class. It is not tested on the course exam; however, appraisers preparing for the comprehensive exam should be familiar with it, as well as all other material contained in the Course Handbook, whether or not it is presented in class. Classroom Guidelines To make the learning environment a positive experience for everyone attending, please follow these guidelines when class is in session. 100% attendance is required. No exceptions. Limit use of laptops to classroom projects. Communicate with business associates during break time instead of class time. Put away reading materials such as newspapers and books that are not used in class. Silence cell phones. Use recording devices only if prior permission has been granted. Refrain from ongoing conversations with those seated near you and other distracting behavior General Information Calculators. A financial calculator is required. The accepted model used in the course is the HP-12C. Important Note: laptops, cellular phones, tablets, ipads, wearable technology (smart watch, Apple Watch, Google Glass, etc.) and other devices that can store data or connect to the Internet are NOT permitted during the exam. In addition, all watches, wallets, bags, and purses must be removed and stored out of reach prior to taking the exam. Breaks. There will be two 10-minute breaks during the morning session and two 10-minute breaks during the afternoon session unless noted otherwise by the course sponsor. The lunch break is one hour. Attendance sheets will be distributed during class to verify your attendance during the morning and afternoon sessions. xiii

Certificates of completion will be e-mailed after completion of the course, and attendance during the entire course is required. Required Equipment Laptop HP-12C Optional: Flash drive Recommended Texts The Appraisal of Real Estate, 14th ed., 2013 Appraisal Writing Handbook, Alan Blankenship, PhD, 1998 The Elements of Style, 4 th ed., Strunk, White, and Angell, 1999 Style, The Basics of Clarity and Grace, Joseph Williams, 2006. xiv