ANOOP R. MENON. Management Department, The Wharton School, University of Pennsylvania

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ANOOP R. MENON Management Department, The Wharton School, University of Pennsylvania 2025 Steinberg Hall-Dietrich Hall, 3620 Locust Walk, Philadelphia, PA 19104 Email: armenon@wharton.upenn.edu Phone: 215-898-6377 http://management.wharton.upenn.edu/menon ACADEMIC APPOINTMENT 2013 Present The Wharton School, University of Pennsylvania Assistant Professor EDUCATION 2013 Harvard Business School Doctor of Business Administration in Strategy Committee: Giovanni Gavetti (co-chair), Dennis Yao (co-chair), Juan Alcacer, Andrei Shleifer Dissertation: Essays on Cognition in Strategy 2007 Amherst College Bachelor of Arts in Economics and Psychology, magna cum laude, Phi Beta Kappa RESEARCH AND TEACHING INTERESTS Research: Teaching: Strategic decision making, cognition, machine learning, game theory, innovation, strategic change Core strategy, strategic decision making, behavioral strategy, competitive strategy, strategic change and innovation PUBLICATIONS A. Published and Forthcoming Menon, Anoop R. 2015. Managerial Overoptimism in Strategy Formulation: An Associative Explanation. Advances in Strategic Management, 32: 327-350. Martignoni, Dirk, Anoop R. Menon, and Nicolaj Siggelkow. 2016. Consequences of Misspecified Mental Models: Contrasting Effects and the Role of Cognitive Fit. Strategic Management Journal, 1

37(13): 2545-2568. Gavetti, Giovanni, and Anoop R. Menon. 2016 Evolution Cum Agency: Toward a Model of Strategic Foresight. Strategy Science, 1(3): 207-233. Menon, Anoop R., and Dennis A. Yao. 2017. Elevating Repositioning Costs: Strategy Dynamics and Competitive Interactions. Strategic Management Journal, 38(10): 1953-1963. (Lead article) Hernandez, Exequiel, and Anoop R. Menon. 2018. Acquisitions, Node Collapse, and Network Revolution. Management Science, 64(4): 1652-1671. Finalist for the Best Conference Paper Award at the 2015 SMS Annual Conference. Menon, Anoop R. 2018. Bringing Cognition into Strategic Interactions: Strategic Mental Models and Open Questions. Strategic Management Journal, 39(1): 168-192. B. Papers Under Review Chai, Sen, and Anoop R. Menon. 2017. Breakthrough Recognition: Competing for Attention Revise and Resubmit at Research Policy. Menon, Anoop R. 2017. Cognitive Roots of Competitive Advantage. Revise and Resubmit at the Strategic Management Journal. Menon, Anoop R., and Dennis A. Yao. 2017. Rationalizing Outcomes: Mental-Model-Guided Learning in Competitive Markets. Revise and Resubmit at Organization Science. Hernandez, Exequiel, and Anoop R. Menon. 2018. Strategic Network Change. Revise and Resubmit at Academy of Management Review. Menon, Anoop R., Clarence Lee, and Haris Tabakovic. 2018. Using Machine Learning to Predict High-Impact General Technologies. Menon, Anoop R., Gideon Nave, and Sudeep Bhatia. 2018. Emotional Expressions Predict Risky Decisions by S&P 500 Executives. Albert, Daniel, and Anoop R. Menon. 2018. Discounting the Future: Short-termism as a long-term strategy? C. Working Papers Menon, Anoop R. 2014. The Emotional Impact of Prior Performance on Strategic Choice. Huang, Laura, Anoop R. Menon, and Tiona Zuzul. 2017. Watershed Moments, Cognitive Discontinuities, and Entrepreneurial Entry: The Case of New Space. 2

Martignoni, Dirk, Anoop R. Menon, and Nicolaj Siggelkow. 2018. The Power of (Initially) Simple Mental Models. Menon, Anoop R., Jaeho Choi, and Haris Tabakovic. 2018. What You Say Your Strategy Is and Why It Matters: Natural Language Processing of Unstructured Text. D. Book Chapters Menon, Anoop R., and Dennis A. Yao. 2014. Product Market Strategy. In the Palgrave Encyclopedia of Strategic Management, edited by David Teece and Mie Augier. E. Course Development Materials Gavetti, Giovanni M., Anoop R. Menon, and Katherine Dowd. "Charlie Merrill and the Financial Supermarket Strategy." Harvard Business School Case (2011) 711-518. WORK IN PROGRESS Chai, Sen, and Anoop R. Menon. A Study on the Sources of Commercializable Creativity. AWARDS 2017 Best Reviewer Award, Behavioral Strategy IG Track, Strategic Management Society Annual Conference 2014 Finalist for the Helen Kardon Moss Anvil Teaching Award, Wharton 2012 Wyss Award for Excellence in Doctoral Research, Harvard Business School 2009 Grade of Excellent on the Harvard Business School Doctoral Qualifying Examination; Fields: Strategy, Cognitive Foundations, Corporate Finance 2008 High Pass on the Harvard Business School Doctoral General Examination 2007 Addison Brown Scholarship (highest academic standing in graduating class at graduation), Amherst College 2007 James R. Nelson Memorial Award for Economics, Amherst College 2006 Phi Beta Kappa membership in junior year (the top 1% of the class), Amherst College 2006 Economics Department Junior Class Prize, Amherst College 3

FELLOWSHIPS 2016 Mack Institute Research Fellowship, The Wharton School: Applying Deep Learning Techniques to Innovation and Firm Performance 2014 Mack Institute Research Fellowship, The Wharton School: Exploring the Radical Shift in Mental Models in the Aerospace Industry (with Laura Huang) 2014 Mack Institute Research Fellowship, The Wharton School: A Study on the Sources of Commercializable Creativity (with Sen Chai) 2007-2013 Harvard Business School Doctoral Fellowship 2008 Roswell Dwight Hitchcock Memorial Fellowship for research in Strategy 2007 C. Scott Porter Memorial Fellowship for research in Economic Analysis 2006 Junior Year Economics Research Fellowship, Amherst College INVITED CONFERENCES, CONSORTIA AND SEMINARS 2017, 2018 Austin Technology and Entrepreneurship Conference, University of Texas at Austin, USA 2017 Family Weekend Speaker, Economics Department, Amherst College, Amherst, USA 2017 Panel on Machine Learning in Strategy Research, Strategic Management Society Annual Conference, Houston USA 2017 Panel on Long-Term Orientation in Organizations, Strategic Management Society Annual Conference, Houston USA 2017 College of Organization Science INFORMS Conference, Houston, USA 2017 Management and Organization Research Seminar, Institute of Management (IMA) of the Universita della Svizzera Italiana, Lugano, Switzerland 2017 Seminar in the Department of Business Administration International Management, University of Zurich, Zurich, Switzerland 2016 Seminar in the Management Department, ESSEC Business School, Paris, France 4

2016 Symposia and paper presentation sessions, Academy of Management Annual Meeting, Anaheim, USA 2014, 2015, 2016 Tuck Junior Faculty Summer Camp, Tuck School of Business, Dartmouth College, Hanover, USA 2016 Organization Science Winter Conference, Park City, Utah, USA 2015 Competitive Strategy Interest Group Junior Faculty and Paper Development Workshop, Strategic Management Society Annual Conference, Denver, USA 2015 Paper presentation session, Strategic Management Society Annual Conference, Denver, USA 2015 Conference on Behavioral Strategy, Leonard N. Stern School of Business, New York University, New York City, USA 2015 Business Policy and Strategy Junior Faculty Consortium, Academy of Management Annual Conference, Vancouver, Canada 2015 Practice and Research in Strategic Management (PRISM) Conference, New York City, USA 2014 Duke Strategy Conference, Fuqua School of Business, Duke University, Durham, USA 2014 Academy of Management (AOM): Distinguished Speaker at Professional Development Workshop (PDW) Panel The Power of Words: Media Content Analysis in Management Research, Philadelphia, USA. 2013 Center for Research in Economics and Strategy (CRES) Conference on Foundations of Business Strategy, Olin Business School, Washington University in St. Louis, USA 2012 Academy of Management (AOM) Business Policy and Strategy (BPS) Dissertation Consortium, Boston, USA 2012 Mack Center Emerging Scholars Workshop: Evolutionary Perspectives on Strategic Management, The Wharton School, Philadelphia, USA 2011 Consortium for Competitiveness and Cooperation (CCC) Colloquium for Doctoral Student Research, MIT Sloan School of Management, Boston, USA 2010 Strategic Management Society Doctoral Consortium, Rome, Italy 5

2009 The 1 st Medici Summer School in Management Studies, Florence, Italy April 2018 TEACHING EXPERIENCE 2014, 2015, 2016, 2018 The Wharton School MGMT 701: Strategy and Competitive Advantage 2015, 2016, 2018 The Wharton School MGMT 223: Business Strategy and Policy 2015-2016 The Wharton School MGMT 656: Global Immersion Program (India) Faculty Director 2014-2017 The Wharton School MGMT 970: Session on computational text processing 2015, 2016 The Wharton School Faculty Advisor for Wharton Research Scholars Program Project 2014, 2016 The Wharton School Faculty Supervisor for Independent Study/Advanced Study Projects 2012 Harvard Business School Teaching Assistant and Coordinator for Foundations of Strategy (Doctoral course) SERVICE A. Wharton Activities Member, Management Department Seminar Committee, 2016-2018 Member, Doctoral Dissertation Committee of Andrew Boysen, 2016-2018 Faculty Advisor, Penn Aerospace Club, 2015-2017 Panel Moderator, Wharton Aerospace Ventures Conference, 2016 Member, Strategy Area Faculty Recruitment Committee, 2014-2015 Member, Strategy Area Doctoral Qualifying Exam Committee of Phebo Wibbens, 2015 Panelist, Undergraduate Business Research Panel, 2015 Panelist, faculty participant, Wharton-INSEAD Doctoral consortium, 2013, 2014, 2015 B. Academic Community Activities Reviewer for Advances in Strategic Management, Industrial and Corporate Change, Management Science, Organization Science, Strategic Management Journal, Strategic Management Society, Strategy Science 6

C. Professional Affiliations and Memberships Wharton Neuroscience Initiative Competitive Strategy Interest Group, Strategic Management Society Business Policy and Strategy Division, Managerial and Organizational Cognition Division, Academy of Management April 2018 7