COMMUNICATION STYLE DETAIL REPORT YOUR COMMUNICATION STYLE IS THE PROMOTER COMMUNICATION STYLE PEOPLE AND FUN
IMPORTANT INFORMATION Copyright 2013-2014 Paul Endress Version 4.2 All rights reserved world-wide under International and Pan-American copyright agreements. No part of this document can be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise without the prior written permission of Paul Endress. This report is not intended for use as a source of psychological, legal, business, accounting or financial advice. All readers are advised to seek services of competent professionals in psychological, legal, business, accounting, and finance field. The results and reports generated at are for entertainment purposes only and are not suitable for hiring purposes. Paul Endress Maximum Advantage 4800 Linglestown Rd. Suite 302 Harrisburg, PA 17112 800-788-2068 www.paulendress.com paul@paulendress.com 2 P a g e
UNDERSTANDING YOUR COMMUNICATION STYLE The Communication Styles survey you completed is a personal assessment tool designed to help improve work productivity, relationships, team work and group communication. This is a non-judgmental survey that helps you to understand and discuss your communication style and helps group or team members understand the personalities of others in their circle. The online assessment you completed is one of a group of tests that can help you and your team members determine your communication and personality styles and how you are likely to interact with other people. This report is designed to give you a broad overview of your communication style. Other more detailed reports are available to give you additional insights. PUTTING IT TO USE This report is useful in the following situations: Personal self-improvement where you want to understand yourself and why you do certain behaviors. Of course many behaviors are more complicated that just your communication style, but it is a good place to start. Business situations where you need to understand and enhance your interactions with subordinates and supervisors. Sales situations where you need to adapt yourself to the natural communication style of your prospect. Conflict resolution where the conflict is caused by a difference in style rather than a difference in content. Romantic relationships where you need to better understand the interactions between yourself and your partner so you can give them what they need in a way they can understand. It s entirely possible to love someone but not have them feel loved because you are communicating in a way that they don t understand. Leadership style enhancement where you improve the performance of your team by adapting your communication to the natural style of your team members. Team building activities where each team member gains insight into the other members of the team. SOME BACKGROUND The four communication styles were first noticed by the Greek physician Hippocrates (460 370 BC). He called them the four temperaments and named them Sanguine, Choleric, Melancholic, and Phlegmatic. Modern research began in the 1920 s and was accelerated by the US Army during world war two as a way of identifying the best placement for soldiers being drafted to fight in the war. Today, modern assessments such as the one you completed are user friendly and give extensive insights. 3 P a g e
THE FOUR BASIC COMMUNICATION STYLES There are four basic communication styles with two different dimensions. The Communication styles survey that you completed uses sixteen additional subsets and combinations to give you a more nuanced view that more accurately reflects the way you interact with others and the way you view the environment around you. Here are the four basic styles. THE CONTROLLER A person who falls under this category tends to put emphasis on accomplishing results rather than relationships with people. He or she is someone who sees himself as more powerful than the environment around him. THE PROMOTER This person is more open to others and puts an emphasis on building relationships, persuading other people to excel and to be more open. A person who falls under this category likes to collaborate. THE SUPPORTER An individual who falls under this category is someone who is supportive and calm. He or she is dependable and sincere. He likes to put a great emphasis on cooperation and teamwork. Controller Analyzer Promoter Supporter THE ANALYZER An Analyzer enjoys being independent. He likes to put emphasis on accuracy and quality. Expertise and competency are very important to him because he likes to look at details. He tends to sees himself as powerless against the environment. HOW TO PUT IT TO USE NOW! As described above, there are many ways to use your Communication Style results. After you have read the details on the following pages, you can look back and recall situations where your style served you well and situations where it did not serve you well. When you review situations from the past, think about what you could have done differently or how you could have responded better, now that you know your style of communication. What will you do differently in the future? Use this report is to help you identify and make full use of your strengths, develop an awareness of any areas that could be limiting your effectiveness, and achieve greater success in your business and personal life. Let s get started! 4 P a g e
THE TWELVE COMMUNICATION STYLES There are twelve expanded styles of communication that are combinations and variations of the basic four. This chart shows yours and how you relate to the other styles. OVERVIEW OF THE PROMOTER STYLE Here are the characteristics common to the Promoter style of communication. For you, some of these will be stronger than others. Place a check mark next to the ones that you recognize in yourself. You enjoy people and like to have fun. You are highly energetic and can easily generate enthusiasm from others. You are optimistic and engaging. You have a strong ability to build networks and strengthen groups. It is natural for you to maintain contact with a variety of people and use these relationships to open up new opportunities for yourself and others. You are outgoing, sociable, and seem to always know the right thing to say in any given situation. You have strong verbal skills and truly enjoy interacting with others. You are comfortable talking to people in all levels of your organization. Because people and relationships are important to you, you do your best to avoid conflict. You are spirited and adventurous. As often as possible, you focus on the positive and don t understand people who spend time on negativity. Overall, you believe that hard work and a positive attitude are the keys to success in your personal and professional life. 5 P a g e
ADVANTAGES OF THE PROMOTER COMMUNICATION STYLE There are many advantages to your communication style. For one, your natural ability to work with people makes you well liked and you have a lot of friends. Your have a natural motivation to work hard and it inspires others and motivates them to work hard. You have a strong ability to rally around a group to reach a goal, making you a natural leader. You have a positive attitude and choose to look on bright side. Not only do you choose to be positive, you are confused by people who are negative about ideas and possibilities. Your openness to new possibilities leaves you open to generate new ideas and theories. You are comfortable in the spotlight and accepting of others. These qualities help you to build and strengthen social and professional networks. You are not self-conscious and rarely hold back when expressing your ideas, enthusiasm or emotions. Contained by your positivity and regard for others, you have strong debate skills. You think logically and rationally, equipping you to solve problems and grasp new concepts. DISADVANTAGES OF THE PROMOTER COMMUNICATION STYLE The disadvantages of your profile are mostly extensions of your strengths. For example, because you like people so much you may not get all of your work done. Because you are a positive person and choose to ignore negativity, you may miss potential serious problems in your plans and ideas. You often move forward, planning to deal with problems as they come and sometimes the problems you face create new work you didn t expect. When you are stressed, your lack of attention to detail quickly turns into carelessness, where you may miss important problems. Similarly, you get bored easily, which can lead you to abandon a project. You are outwardly confident, but you can be very sensitive to criticism. Your desire to see the best in others is usually a great advantage to your personality. However, this tendency can lead you to miss red flags in others and trust those who should not be trusted. Your happy, personable nature may also create problems with work boundaries and time management. You may spend time interacting socially instead of working. When emotions are running high, you have a difficult time maintaining composure and may lose your temper or react inappropriately. Circle the three advantages and three disadvantages that most apply to you! 6 P a g e
HOW YOU COMMUNICATE You have an open communication style that is passionate, engaging and enthusiastic. You are a fast paced and enthusiastic communicator who speaks freely and fluidly. You like to interact directly with people, and in these cases, status does not matter. You see every interaction as an opportunity to build new relationships or strengthen existing ones. You are not afraid to express emotions, and you rarely feel self-conscious. You prefer to avoid conflict and uncomfortable situations. Therefore, you tend to gloss over or even ignore negativity. Because excitement is important to you, you may embellish facts to make a story more interesting. When discussing routine or otherwise less exciting information, you may get bored and not communicate effectively. You speak your mind and do not always consider the specific information that your listener needs to hear. That can lead to people to be confused, or view your conversation as your own personal stream of consciousness. If not addressed, others may not take you seriously. Because you enjoy talking, you must be mindful of not monopolizing conversations. 7 P a g e
YOUR DECISION MAKING STYLE Your spirited, adventurous nature leads you to take risks that might scare others. You jump into new and exciting opportunities without considering possible negative aspects of the decision. You prefer to act immediately when an opportunity arises. When making decisions, you tend to rely on a selective memory that has long-forgotten past failures and mistakes. You often make decisions based on your personal experience or the experiences of those you trust, rather than analysis. Because you often made decisions as you go, you prefer to improvise as problems arise, rather than planning ahead for potential problems. This can create problems when you face- and sometimes ignore- unanticipated obstacles. ORGANIZATION AND PLANNING Your goal is to always move forward and your organization and planning style reflects this. You don t reject organization and planning, but you also don t make them a priority in your life or work. You often begin a task by getting organized, but eventually give up and lead with intuition. You improvise when problems arise rather than put too much energy into planning ahead. When you have a good idea or are faced with an exciting opportunity, you act immediately without planning. You tend to improvise more than plan ahead! You avoid structure when possible and prefer the big picture over details. More organized or analytical people may see you as disorganized or flighty. You do like being organized when it feels good. As soon as your plans and organization become tedious or no longer gratifying, you lose interest. 8 P a g e
INTERPERSONAL RELATIONSHIPS Because you are good-natured and positive, people like to be around you and you enjoy interacting with others. Like in every area of life, you prefer to focus on the positive in all your relationships. Social events, both inside and outside of work are very important to you. You have a large network of friends and enjoy maintaining contact. You find these connections to be enjoyable on a personal level, but also advantageous from a professional standpoint. Not only do you benefit from the support of others, you are quick to offer your support. Because you focus so much on ideas and future possibilities, you can sometimes neglect relationships when focused on a new idea. You try to avoid conflict and tension in both your personal and professional relationships. You also highly value the approval of others and worry that if you are not pleasant, you may lose approval. You almost always seem confident on the surface, but you are very sensitive to criticism from others. You are highly expressive, but your desire for pleasant interactions leads you to bottle up your emotions, often resulting in an outburst. You tend to take things personally, even if the other person did not intend to attack or hurt you. You tend to take rejection and insult worse than other personality types. ROMANTIC RELATIONSHIPS Like other areas of life, you tend to be the leader in your romantic relationships. You take your relationships very seriously and are committed to making them work and you are dedicated and hope for growth and learning in your relationship. When a relationship is not working, you have no problem leaving without second guessing your choice. Still, you seek approval from your partner and prefer to approach all areas of your relationship with a positive outlook. Because you tend to be dedicated to and successful in your career, your partner may feel that work comes before your personal life. Focusing on communication and understanding your partner s feelings can help you to spend your energy on fostering the growth and development of your love life. 9 P a g e
WHAT MOTIVATES YOU Because you are a people person you are motivated by positive relationships. You are also motivated by future possibilities and ideas and you enjoy finding new ways to do things and solve problems. You require stimulation to maintain motivation, and gets bored easily. If you are distracted or bored, you tend to lose interest and move on to another project. Much of your motivation in your personal and professional life comes from a desire for approval and popularity. Because you can be afraid of a loss of acceptance and self-worth you will work hard to avoid any circumstance or situation that you might result in a perceived loss. YOUR LEADERSHIP STYLE You are a strong leader who enjoys interacting with others. You communicate openly with your subordinates and care about what they have to say. You can recognize problems easily and strive to resolve them. You value the people on your team and offer your support for their projects and professional growth. You put a lot of trust in others, and are happy to delegate, especially tasks that do not interest you. 10 P a g e
HOW OTHERS CAN MANAGE YOU You fit best in an organization where projects are valued over repetitive tasks. A strong manager will give you an opportunity to solve problems, and take on a variety of tasks rather than maintain existing functions. A good manager will value your creativity and allow you to be flexible, and not restrained by schedules or confining regulations. A wise manager will not micro-manage your work, understanding that your intuition accounts for much of your process. A good manager will help to make sure you complete your projects. Because you prefer to move onto a new project without fine-tuning your last, a good manager will team you will detail-oriented people who focus on areas that you may not enjoy. For example, a team of professional who can recognize and deal with process inefficiencies and interpersonal conflict will give you the time and space needed to tackle projects that focus on future possibilities. A strong manager will also be good about setting limits and boundaries, especially in areas of time management, priorities and deadlines. HOW YOU LEARN BEST You learn through your own experiences and observing the experiences of others. You are a logical, rational thinker and learn from concrete information rather than abstract concepts. You like to debate and can learn a great deal from a good debate. You are open to seeing and understanding opposing viewpoints. Because you love being with others, you absorb knowledge in a group environment. Discussing ideas with others helps you solidify your knowledge and find new areas to explore. YOUR FINANCIAL STYLE Because you are adventurous by nature, you tend to make risky financial decision. \You jump into purchases, commitments and debt without considering possible negative aspects of the purchase. Sometimes you behave as though money is burning a hole in your pocket. You like instant gratification and act immediately. When you make financial mistakes or have problems with debt, you tend to forget by the time you want something new. Because you make financial decisions quickly, you are unlikely to spend time on analysis. Even though you like to move forward and do not dwell on past mistakes, you don t think long-term when making financial decisions. This means you may fail to invest or plan for retirement. You ve probably gone through periods when you desired to be more financially stable and tried planning a budget. It is likely that you gave up when the plan became uncomfortable. You may ask a trusted friend or family member for advice, but are unlikely to seek professional financial management. 11 P a g e
OTHER RESOURCES 12 P a g e