Bachelor of Design With a Major in Communication Design
CONTENTS About Your Course 5 Course Structure 9 Fees and Assistance 11 Eligibility 12 How to Apply 14 Studying through Swinburne Online 17 Why Study Through Swinburne Online? You can now get a Swinburne University of Technology qualification by studying online, with access to expert tutors, learning resources and a supportive and collaborative community of peers. Whether you are undertaking university study for the first time, or are an experienced student, our unique interactive learning format and 7-day support, gives you the tools to achieve your goals. Applying to study through Swinburne Online is easy, and domestic students may even be eligible for government fee assistance. Join more than 7,000 Swinburne Online students currently taking advantage of all the best features of an on-campus qualification in a flexible and engaging digital environment. Whether you are undertaking university study for the first time, or are an experienced student, our interactive learning format and 7-day support, gives you the tools to achieve your goals. A Proud 100-Year History Since 1908, Swinburne University of Technology have been committed to providing its students with high-quality teaching and world-class research in technology and innovation. Ranked amongst the top 3% of universities in the world, Swinburne University of Technology is an established institution with over 30,000 students attending classes across its campuses in Melbourne, Malaysia and Online. Swinburne courses are career-focused, providing pathways into industry for students with an emphasis on employability. This is strengthened by Swinburne s network of over 140,000 graduates, which continues to forge new partnerships with the university and its student community. Swinburne courses are career-focused, providing pathways into industry for students with an emphasis on employability. 2 3
About Your Course Bachelor of Design Qualification Level Undergraduate Is this the degree for you? A degree in design from Swinburne will give you skills to turn a passion into a rewarding career. In Swinburne s Bachelor of Design you will learn how to thrive in an ever-changing industry, undertaking your own projects and collaborating on design briefs in groups. Duration Three years full time or equivalent part time. Start Date March, July or November Units 23 Price For information about course fees visit our website. Do you want a career in a creative industry such as graphic design, branding, merchandising or publication design? You will be equipped to work in a range of public and private industries, in everything from corporate communications to publicity. Taught by professionals, this globally recognised qualification will give you the opportunity to work for real clients and develop a professional portfolio while you study all to help you towards landing your dream job when you graduate. As a design professional, you will have the opportunity to work for web, print and emerging media, communicating with consumers through the language of design. Career Outcomes Design Coordinator: Produce design solutions for clients and oversee creative projects from start to finish. Marketing and Design Executive: Develop and execute marketing strategies and create strong graphic design elements. Graphic and Digital Designer: Produce creative campaigns using graphic design, web and video advertising content. Account Manager: Work with clients to create a digital brand strategy and manage their projects and campaigns. 4 5
In this course you will learn about: Narratives Explore the fundamentals of design conceptualisation. Packaging Design Learn about branding, form and visual communication. Digital Design Develop design techniques for engaging in the digital environment. Visual Design Explore how type and image work together to communicate a message. Brand and Identity Explore brand strategy, conceptual development and visual solutions that communicate a brand s essence and narrative.
Course Structure Units of Study The below units must be successfully completed to graduate from your degree. DDD10001: 20th Century Design This unit investigates the historical development of design in the 20th century. DCO20004: Web Design You will develop an interactive literacy through the design of web pages/sites. Elective Units In addition to your core and major units, you will be required to complete four elective units of your choosing to gain your qualification. DCO10001: Concepts and Narratives You will learn fundamentals of design exploration and conceptualisation for 2D and 3D projects. DCO10002: Digital Design You will explore a variety of software for use in design projects. DCO10003: Packaging Design This unit introduces the principles of packaging design informed by research and design strategy. DCO10004: Photography for Design You will learn basic principles and application of photography in communication, through creative camera controls and techniques. DCO10005: Typography This unit will give you an understanding of typographic forms and conventions. DCO20009: Typography for Print and Interactive Publication You will enhance your typographic knowledge for complex print and interactive publications. DCO10007: Visual Communication Studio This unit explores the relationship between type, image and meaning in visual communication. DCO20001: Brand and Identity Design This unit looks at how brand identities are developed for a specific market. DDD30013: Publication Design This unit explores publication designs and allows you to experiment with innovative designs. DCO30002: Design for Production This unit introduces a range of industry standard production processes. DCO30017: Communication Design Strategy You will develop a communication design strategy from initiation through to design production. COM30001: Communication Design Capstone Project You will work on a collaborative project that draws upon skills developed during the course. DDD30020: Interactive Design for Mobile Devices This unit introduces fundamental design and technical methodologies in designing interactive outcomes for mobile devices. DDD30019: Web Marketing and Advanced Usability The unit aims to provide skills in web design and marketing to digital media design practice. DDD20016: Experience Design and Usability for the Web You will explore the concept of Experience Design in which attention is given to the quality and effectiveness of the user experience of a product. DDD20015: Interactive Design for Web You will learn skills in interaction design for digital media design practice. DDD20004: Contemporary Design Issues This unit explores contemporary design and media practices. 8 9
Fees and Assistance Course Fees Domestic students may be eligible for government fee assistance or have the option to pay course fees upfront. To find out the cost of your course, see our website. Fee Assistance and HELP Loans If you are a domestic student you may be able to take advantage of a government loan scheme to cover your student contribution amount. This payment option is offered as a student loan, allowing eligible students to avoid paying upfront for their studies. There are two types of government loan schemes available, dependent on which type of education you wish to undertake. Undergraduate students may be eligible for a HECS-HELP loan, while postgraduate students may take advantage of a FEE-HELP loan. For more information on HECS-HELP and FEE-HELP, loans, upfront payments and course costs, visit the Study Assist website. 10 11
Eligibility You may gain entry to Swinburne courses in any of the following ways: Completion or partial completion of an approved tertiary qualification. This includes diplomas, advanced diplomas, associate degrees and degrees. Recognition of Prior Education If you are an experienced student and already have a qualification, your prior studies may satisfy part of the academic requirements of the course. This means you may be eligible for academic credit. A minimum of four years work experience. Successful completion of the Victorian Certificate of Education (VCE) or its equivalent, such as an interstate or international Year 12 qualification. You must also meet the associated minimum ATAR and English scores. Contact our course consultants on 1300 069 765 to find out if you re eligible today. 12 13 13
How to Apply Take the guesswork out of your application by letting us guide you through the process in three simple steps. Step 1 Chat to a Course Consultant Our course consultants have all the information you will need to choose the best course for you. They can even coach you through the entire process over the phone. When you call and speak to a course consultant on 1300 069 765 they ll guide you in finding the right degree to match your career goals. Step 2 Send Through Your Documents Make it official by completing the necessary documents with the help of your course consultant. They ll also let you know if you re eligible for benefits such as HECS-HELP/ FEE-HELP, as well as academic credit for prior education. Step 3 You re in! Once you re done over the phone and you meet the eligibility criteria, you will receive a welcome email from us with your login details. Your course consultant will let you know of the next steps you will take as a Swinburne student. 14 15
Studying Through Swinburne Online Supported Study Swinburne Online uses innovative technologies to provide interactive course materials and highly focused student support. Learning happens in small study groups led by industryexperienced tutors, known as e-learning Advisors (elas) offering contact with classmates and our support team from day one. At Swinburne Online, we re your biggest advocates, our goal is to make studying online as simple as possible and give you the tools to set you up for success. 7-Day Support Kick-start your course with online orientation. Access help, over the phone, seven days a week. Flexible Learning Studying online allows you to get a degree, while still balancing other life and work commitments. Swinburne Online places you at the centre of an online community and gives you the flexibility to study anywhere, anytime. Choose a study load that suits your lifestyle and learn at your own pace. Students have the option to study parttime, full-time or at an accelerated level by enrolling in one to four units each teaching period. Courses through Swinburne Online run across three teaching periods per year. Each unit has a recommended study load of eight hours per week. Study When It Suits You Access study resources from anywhere, anytime. Assessments and Exams The courses at Swinburne have a variety of assessments to help you progress through your learning. You can take part in online quizzes, write essays, create video presentations, contribute to group assignments and sit exams, all with regular contact with your ela. While assignments are submitted online, for students located in Australia, most of Swinburne Online s exams are held face-to-face at easily accessible central locations in capital cities and major regional centres around Australia. For more information, visit www.swinburneonline.edu.au Regular contact with your ela. Get on-demand assignment assistance when you need it most. Join the conversation in study groups. Choose a workload that suits you. A number of start dates throughout the year. Log in morning, afternoon or night it depends on your lifestyle. 16 17
Student Declaration During the enrolment process you will be asked to confirm that you agree with each of the statements in the Student Declaration set out below. Please read the Student Declaration carefully before you begin the enrolment process because the Student Declaration is intended to be legally binding. If you do not agree with the Student Declaration, you cannot be enrolled. If you have questions please contact us before you begin the enrolment process. As an applicant of Swinburne University of Technology: You declare to the best of your knowledge that the application information provided is true, correct and complete. You agree to be bound by the applicable standards of conduct, statutes, policies and procedures of the University, including any variations to these that the University makes from time to time. You understand that: Swinburne University of Technology is required under the Higher Education Support Act of 2003 to confirm your entitlement to Commonwealth assistance before your enrolment can be confirmed. Your personal information will be collected and used for the purposes set out in accordance with the Swinburne University of Technology Privacy Collection Statement (Enrolment) which is available to be viewed on the University s website. The University will correspond with you by electronic means. You will be removed from your course and cease to be enrolled with Swinburne University of Technology if you do not access your Learning Management System by the fourth week of your first teaching period. You understand that you are liable for all related unit and student amenities fees for the current teaching period unless you formally withdraw from the course using the online form located on the Swinburne Online website. This form must be received by Swinburne Online by the associated census date. You understand these conditions and agree to abide by them while a student enrolled at Swinburne University of Technology. 18 19
Swinburne Online Domestic t: 1300 069 765 International t: 800 4002 0400 Email us at enquiries@swinburneonline.com Swinburne University of Technology John Street, Hawthorn Victoria 3122 Australia t: +61 3 9214 8000 Postal address: PO Box 218, Hawthorn Victoria 3122 Australia www.swinburneonline.edu.au CRICOS Provider 00111D TOID 3059 Published November 2016