NAMA/MSU EXECUTIVE DEVELOPMENT PROGRAM October 23-27, 2011 Sunday - Thursday Michigan State University E. Lansing, MI
PROGRAM SPECIFICS Program The Executive Development Program is designed for senior-level leaders in vending, coffee service and foodservice, who are key decision-makers in areas of finance, marketing, operations and human resource management. The purpose of this program is to help leaders think like the CEO/Owner and to move a company to the next level in the competitive marketplace. The program will deliver techniques designed to help attendees learn to grow revenue, develop new marketing plans, think strategically and enhance your personal leadership. Executive Benefits Identify strategies that lead to change in your organization to positively impact your business practices. Participate as an active team member as you examine the case study of a full line vending operation. Working with other department teams you will explore and develop a new strategic plan to help turn this company around creating a stronger and profitable organization. Expand cross-functional managerial knowledge and understanding of the latest strategies, practices and concepts. Enhance the skills enabling you to become a more strategic leader. Network and brainstorm with other industry leaders through classroom discussion and interactive learning. Develop a customized Personal Action Plan documenting new ideas and strategies for immediate application back home. Learn new business modules and better ways of strategically positioning your business for growth. Personal Action Plan The topics covered during the program are designed to help develop action plans and business strategies that can strengthen your business. Topics include leadership, team building, finance, customer service, negotiation strategies, technology, marketing and sales. A Personal Action Plan developed by each participant will delineate all the important concepts that were covered and explain exactly how each will be used. Participants will document new ideas and strategies after each session to make it simple for them to implement the ideas and enjoy the results after they return home. Interactive Full-Line Vending Case Study A key component of this program is the case study. Participants will interact within groups during the vending/coffee case study to develop strategies in the areas of finance, human resources, technology, marketing and strategic planning. The case study is concluded by team presentations that focus on those areas. The case study will provide ample opportunities to network and brainstorm with other industry leaders while transforming the case study company into a stronger and profitable organization.
PROGRAM SPECIFICS Intense, laser focused and impactful. The opportunities to share ideas and information with executives in this field was invaluable. The training was excellent. Kathy Nuzum, Marine Corps Exchange Program Timing The program begins on Sunday, October 23 at 4:00 pm with an introduction to the case study in room 119 of the Henry Center followed by reception and light dinner. Most classes begin each day at 8:30 am, continental breakfast at 7:30 am. Evening programs are spent with case study teams Sunday through Wednesday. The program concludes on Thursday with a reception and dinner followed by a celebratory graduation ceremony. Dress is business casual except for Thursday night s graduation ceremony, where business attire is appropriate. Location The James B. Henry Center for Executive Development is located at Michigan State University. The overall complex consists of the Henry Center, Candlewood Suites (an extended-stay hotel), the University Club (a private dining and recreational club), a fitness center/spa, and an on-site 18-hole championship golf course. The Henry Center is a world-class executive education and corporate learning facility specifically designed to complement the learning objectives of the program. NAMA Certified Executive (NCE) Approved Program The NCE designation is awarded by NAMA to NAMA member industry professionals who demonstrate the commitment, knowledge, integrity and leadership characteristics that distinguishes themselves in their field. It is earned through credits for experience, education and leadership and followed by an exam. By attending the Executive Development Program, you will receive 100 points towards your NCE application or 150 points towards recertification. For more information, go to www.namance.org or contact Joann DeNardis at jdenardis@vending.org.
DAILY SCHEDULE Sunday, October 23, 2011 4:00 p.m. Program Kick-Off and Case Study Introduction Cichy & Mathews 5:30 p.m. Reception & light dinner 7:30 p.m. Case study work teams Monday, October 24, 2011 8:30 a.m. Strategic Leadership Cichy 3:00 p.m. Financial Operations Schmidgall 5:15 p.m. Case Study Review 7:00 p.m. Case Study Work Teams Tuesday, October 25, 2011 8:30 a.m. V-Commerce: Vending Technology Kasavana 10:45 a.m. Focusing Marketing Resources through Strategy Development Harrell 3:00 p.m. Communication & Negotiations Strategies Donohue 7:15 p.m. Case Study Work Teams Wednesday, October 26, 2011 8:00 a.m. Communication & Negotiations Strategies con t Donohue 10:00 a.m May the NAMA force be with you! Knutson 1:30 p.m. Coffee Service: Back to the Future Paul 3:15 p.m. Performance Driven Sales Management Proebstle 5:00 p.m. Case Study Review 7:15 p.m. Case Study Work Teams Thursday, October 27, 2011 8:30 a.m. Social Media Strategy Hill 10:00 a.m. Personal Leadership Mathews 2:00 p.m. Case Study Team Reports 7:30 p.m. Graduation This was truly an intense program but the knowledge unpacked was so useful and in depth that every manager should attend at some time in their career. Margaret DeLong, Vistar Use your Smartphone to view a 2010 Graduate testimonial via YouTube.
FACULTY BIOS Ronald F. Cichy, Ph.D., NCE5, CHA Emeritus is The School of Hospitality Business director at Michigan State University and one of its professors. Dr. Cichy is a recognized researcher and authority on leadership qualities of hospitality leaders spanning all segments of the industry. William Donohue, Ph.D. is a professor of communication at Michigan State University. Dr. Donohue s primary research interests lie in the areas of business communication, marketing, conflict and information management in organizations. Gil Harrell, Ph.D. is a professor of Marketing, Eli Broad College of Business and Graduate School of Management. Dr. Harrell has consulted in over 20 countries and maintains an active multinational clientele. He has received wide acclaim from his clients as a leading strategist, motivational speaker and facilitator. John Hill is the Director of Alumni Career Services at Michigan State University and is charged with providing career services to all MSU alumni. He also conducts career/professional/corporate development events on various topics and runs the 7th largest official LinkedIn alumni group with nearly 13,000 members. Hill is a Michigan State University Graduate. Michael Kasavana, Ph.D., CHTP, NCE5 is the National Automatic Merchandising Association Endowed Professor in The School of Hospitality Business and holds the CHTP (Certified Hospitality Technology Professional) certification. He continues research into the current and near future developments of electronic commerce and transaction processing technology. Bonnie Knutson, Ph.D. is a professor in The School of Hospitality Business. Widely known as an authority on emerging lifestyle trends and creative marketing strategies, she often consults with business leaders who want to understand and take advantage of changing consumer demands. Dan H. Mathews, NCE5, CCS is the Executive Vice President and COO for NAMA. Dan is a problem-solver and business improvement specialist recognized for the ability to develop people and dedicated to helping organizations and individuals achieve more of their goals more often. Geoff Paul, NCE, CCS is President of Excelso Coffee Company. He transformed Excelso Coffee Company into a private label coffee roaster/manufacturer with distribution into 35 states based in Atlanta, Georgia. In addition, Geoff is President of Atlanta Coffee Time and Atlanta Vending. Jim Proebstle completed his MBA in marketing and his BA in business from Michigan State University. As President and founder of Prodyne, Inc., Jim s 30- year career has included increasing responsibilities in large and middle-market organizations in the information systems and computer industries. He has experience in direct sales operations, management and sales training, marketing, and total quality management. Ray Schmidgall, Ph.D., CPA is the Hilton Hotels Professor of Hospitality Financial Management and The School of Hospitality Business accounting and financial management expert. He conducts managerial accounting seminars for CMAA, HFTP, and GSCAA.
REGISTRATION INFO October 23-27, 2011 Sunday - Thursday Michigan State University East Lansing, MI Class size is limited to provide you with the greatest interaction with instructors. Your tuition per person includes: 4.5 days of customized curriculum led by MSU faculty and industry leaders, to enhance your educational experience All educational material and a customized Personal Action Plan by each participant documenting new ideas and strategies Personalized Michigan State University Certificate of Completion Daily lunches and breaks, 4 continental breakfasts, 2 dinners, 2 receptions Name Title Company Address City State Zip Phone E-mail Payment Information Price Each NAMA/MSU Executive Development Program Sunday, October 23 - Thursday, October 27 $2,975.00* *Non-Member tuition rate is $3,975.00 Total Payment $ Payment Options: q Check q American Express q Visa q Mastercard Credit Card # Exp. Date V-Code Cardholder Name Cardholder Signature I understand that any cancellation refund request received after September 9th will be limited to emergency situations and NAMA will retain a $50 processing fee. Please return registration form along with payment to Joann DeNardis, NAMA, 20 N. Wacker Drive, Suite 3500, Chicago, IL 60606; Fax: (312) 704-4140 or jdenardis@vending.org Accommodations Contact the Candlewood Suites directly to make your reservations, mention the MSU NAMA Program for reduced rates: 3545 Forest Road, Lansing, Michigan 49810, Phone: (517) 351-8181, Fax: (517) 351-8101 NAMA Rates: $91 per night for studio suite; $111 per night for one-bedroom suite