Course Description for Master of Business Administration Program (International Program) : IMBA GI 606 Corporate Governance and Corporate Social Responsibility () Ethical, environmental, and social issues from conventional business practice are becoming more prominent as new challenges for managers in the 21 st Century. This course provides a pragmatic dimension of how business can be more responsible to the environment and society while generating profit to a company. Emphasis is placed on the integration of corporate governance and social responsibility to enhance efficiency of sustainable business practices and earn public trust in the brand and company. GI 607 Organization Developments: Teams and Leaderships () Leadership is important in the new venture process, especially because the entrepreneurial leader often must convince other team members to embrace an idea that does not yet have any tangible existence. In this course, students will understand the leadership process, including what characteristics contribute to good leaders and good teams. It will also cover team dynamics with a goal to understand how problems arise in teams and how they can be resolved. Finally, it will consider how to create an environment where each individual can contribute at his or her optimum level. GI 632 Global Strategic Management This course introduces students to key strategic issues confronting managers in the age of globalization. The ultimate goal of the course is to enrich students understanding of the international aspects of the process of strategy making and implementation, particularly within the Asian context. Because the majority of today s business is by nature international, this course therefore explores the challenges, dynamics, and processes involved in the internationalization process of companies. This course is designed to help students develop theoretical and practical insights into the formulation and implementation of international strategies. GI 641 Chinese Business System & Management This course introduces students to traditional Chinese management philosophy as well as modern practices in Chinese business organizations. It also examines the differences of dominant of business organizations in China and their different management practices. Business organizations that are addressed include: state-owned enterprises, town and village enterprises, and private-sector firms. GI 651 Japanese Business System & Management This course provides an introduction to various aspects of the contemporary Japanese business system. The emphasis is on the structure and operation of the Japanese business system and the interaction of that system with the international business. The characteristics of important business practices such as decision making processes which may rooted from unique cultural values, the industrial and financial structure of Japanese business, labour markets for 1
both large and small companies, keiretsu relationships, the role of trading houses, subcontracting ties, government-business relationships, and the implications for future trends in Japanese business system will be explored. Students will learn the Japanese business concepts and methods of operation. For example, Japan s Strategic Culture, Strategies of Japanese Companies, Japanese Marketing & Distribution Systems, Financial Accounting Systems in Japan, Environmental Preservation Activities in Japan, Cultural Differences and Personnel/HR Systems in Japan. GI761 Entrepreneurial Marketing () Prerequisite: GI 602 Marketing Decisions Marketing attempts to help firms sell more products by meeting consumer needs, or creating consumer value. In an entrepreneurial environment, marketing challenges are increased because of the additional needs to develop a market and educate consumers about the value provided by new products, new technologies, or new ways of doing business. This course builds upon the marketing principles developed in the prerequisite GI602, by considering the challenges of developing new markets, often with limited marketing resources. It starts with an understanding of the entrepreneurial opportunity, then develops marketing tools for creating consumer value. Because there is no specific technique for doing effective marketing, the course attempts to develop creative problem solving capabilities through case studies, guest speakers, and interactive presentations. GI762 Entrepreneurial Finance () Prerequisite: GI 603 Financial Decisions As a sequel to GI603, this course applies the financial skills developed in the prerequisite finance course to the environment of a new venture, from the pre-start-up phase through to the harvest of the venture by way of a strategic sale or initial public offering. In particular, the course discusses the range of funding choices available at various stages in the lifecycle of a new venture, appropriate valuation techniques, and how to structure the venture s financing. The course considers the financing issues of the start-up from both the point of view of the manager seeking financing, and the investor providing it. Course Description for Master in Finance (International Program) : MIF MF 621 Financial Markets and Macroeconomic Policy The course introduces students with important macroeconomics theories, including the structure and growth of the economy, the determinants and their behavior. The system at the macro level will be linked to the micro level such as households, firms, capital, saving and investment information and their dynamic behavior. Financial markets and institutions exist naturally to accommodate saving and investing as well as information dissemination and to improve economic welfare. MF 642 International Finance Prerequisite : MF 641 Corporate Financial Theory 2
This course explores international financial environment including the international monetary system, the balance of payments, and the international parity conditions. Considerable emphasis is placed on the foreign exchange exposure. Topics also include the global integration of money and capital markets, foreign direct investment, political risk, and international capital budgeting. A main goal of the course is to prepare students for analysis of the international aspects of financial management. MF 651 Financial Econometrics This course emphasizes on estimation methods used in current financial market research including least square methods of estimation, maximum likelihood estimation method, and generalized method of moments (GMM). The topics in least square methods include estimation method any assumptions is violated, how to perform diagnostic testing on multicollinearity, heteroscedasticity, and autocorrelation, specification error, and how to solve the problems. The advanced estimation methods focuses on advanced econometric models including time-series models, panel data models, and models with discrete and limited dependent variables. The student will also learn how to use Econometrics software in estimating the models and interpreting the estimated results. Electives Courses MF736 Computer Programming in Financial Research (new) () This course emphasizes on basic programming necessary to do advanced research in finance. The students will learn a programming language from the package such as GAUSS or Matlab to solve the problem in finance. Applications include the estimation of an interest rate model, GARCH model. The application in market microstructure is also included. MF767 Financial Engineering II: Risk Management Prerequisite: MF650 Financial Engineering I: Derivative Pricing Risk management is the main concern of financial institutions in all countries. It gains importance and popularity from strong international competition, volatile business environment, and recent failure of financial systems in certain countries--including Thailand. Risk management involves risk identification, risk measurement, risk reduction, risk reporting, and risk allocation. Financial institutions must manage their risks in such a successful way that they can incorporate risks into their pricing, their business strategies and their regulatory compliance. Risk management is the foundation of the modern management of financial institutions. Having a risk management system in place does not ensure successful and profitable operations. But having no risk management system most definitely leads those institutions to a failure. MF776 Advanced Portfolio Management This course extends the basic portfolio management concept initiated by Markowitz in 1952 to the latest techniques. The scope is extended to the global and multi-period investment horizon. Advanced techniques in inputs estimation such as Stein Estimators are also discussed. The students will be guided on the concept through hands-on experience by the computer simulation and the actual data from the market. 3
MF778 Stochastic Process and PDE Prerequisite: MF650 Financial Engineering I: Derivative Pricing This is an introductory course for stochastic process and partial differential equation. The student will learn how to derive the famous Black-Scholes option pricing model. The equivalent martingales process is introduced as alternative approach to value risky asset. Other applications in finance include portfolio management and risk measurement. (Workshop 3 hrs. per week) MF789 Behavioral Finance Pre-requisite: MF644 Equity Investment This course introduces how the psychology effect affects the investment decisions. The course surveys famous anomalies found in capital market. These anomalies will be explained by the new paradigm of behavioral finance that is more close to reality. The market where less than fully rational investors trade against arbitrageurs whose resources are limited by risk aversion, short horizons, and agency problems. The course covers recommendations to formulate trading strategy. Remark: MF789: Behavioral Finance certainly open for Fall 2008. The available of elective courses depends on amount of registration of the students. Course Description for Master in Marketing (International Program) : MIM MK 601 Economic Analysis The purpose of this course is to train participants in the application of the tools of economic analysis to global managerial decisions. It will familiarize the enrolled participant with some standard and some non-standard tools of economic analysis applied to business decisions both in the old and new economy but with a global coverage. The strategic focus of the course will enable participants to use economic theory and methods as decision tools to understand and solve practical business problems that they will encounter in conducting global business. By completing the course, participants will be able to improve their decision-making skills by learning basic economic analysis tools such as demand estimation and forecasting, cost and supply analysis, market-structure analysis and industry analysis, value and pricing analysis, and strategic competitor analysis. The course will extensively use real-world examples, the participants' real-world experiences, and case analyses to develop the decision-making skills and capabilities of participants in a comprehensive and integrated manner. MK 622 International Marketing This course provides a knowledge of international business practice aiming at the global market. It exposes students to the international marketing environment, identification of potential 4
export markets, strategies for market entry, and marketing programs for foreign markets. Operational techniques as well as strategic decisions will be presented in the course. MK 721 Product Management The goal of MK 721 is to help students understand how business decision makers manage the development and the introduction of new products and manage all products during different stages of the product life cycle. MK 721 offers students an opportunity to apply principles, concepts, and skills they have learned in prior marketing classes to business situations through case studies and marketing exercises. Students are expected to use their knowledge and judgement to make decisions and recommendations concerning the business and marketing requirements for product management. Students will need to use a variety of library and Internet research, report writings, and more. MK. 725 Marketing Communications The course is designed to provide an overview of marketing communications theory, strategy, management and tactics. Students will be exposed to a mixture of applied theory and practical examples of how marketing communications are developed and executed. Remark: MK 601: Economic Analysis and MK: 725 Marketing Communications are the course open for the second year students where as MK 622: International Marketing and MK 721: Product Management are the course open for the first year students. It might be overlap if you take a combination course of the first and second year. Economics Courses: Semester 1 (August 11 - November 29, 2008) EE 360 Introductory Thai Economy (For non-economics major only) Study of structural characteristics of social and economic development of Thailand with emphases on development on agricultural, manufacturing and service sectors, the linkage between the Thai and the world economy as well as significant economic problems such as poverty, income distribution. Policy recommendations to solve these problems are also covered. Course start on August 11, 2008 from 8.30 11.30 a.m. EE 460 Thai Economy (requires background in economy) A study of the past and present economic structures of Thailand; major economic problems especially poverty, income distribution, rural development, agricultural development, industrial development, unemployment in rural areas, migrations, relations between development and international trade and finance. Course start on August 13, 2008 from 14.00 17.00 a.m. 5
Thai Language Courses (International College): PD384 Art and Architecture of Thailand (Lecture 3 hrs/week) A study of the characteristics and development of art and architecture in Thailand from Sukhothai Period to the present and the influences of other cultures on Thai art and architecture. PD313 Modern Thai History (Lecture 3 hrs/week) An interdisciplinary exploration of modern Thai social and political history. The course will provide background history of the Thai kingdom from the Bangkok period (c1782) to the modern nation-state of the present time. Emphasis on the modern era when the kingdom confronted western colonization, and enacted a series of reforms and reactions from within, resulting in the formation of a new nation-state. The course will then explore the processes of change and persistence of the nation-state up to the present. PD223 Society and Culture of Thailand (Lecture 3 hrs/week) A study of Thai society and culture in diverse sociological and anthropological methods, using case studies from various researches by Thai and international academics, emphasizing analytical and critical approaches. PD373 Thai Politics (Lecture 3 hrs/week) A study about the patterns and unique characteristics of Thai political life and behavior. Examine influencing factors, such as, historical development, social, economic, and political structure. Includes a survey of new problems and issues relating to Thai government and politics. PD100 Thai Language: Beginning Thai (For non-thai Language background) A study of basic Thai communication: the alphabet and tone system, basic conversational skills, grammar, and usage. Students will acquire basic speaking, listening, reading, and writing skills at the end of the course. PD101 Thai Language: Intermediate Thai Prerequisite: Beginning Thai Further development of proficiency in basic communication skills. By reading authentic texts, students will be introduced to the language of daily communication. Students will be able to communicate on topics relating to their everyday life. PD102 Thai Language: Advanced Thai Prerequisite: Intermediate Thai Students will read and analyze texts from Thai literature, magazines, and newspapers, as 6
well as audio-visual materials on subjects related to the Thai culture and society. Students will be able to improve language skills for practical work and academic usages. 7