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1 MARE Publication Series Volume 8 Series Editors Maarten Bavinck University of Amsterdam, Amsterdam, The Netherlands Svein Jentoft Tromsø, Norway
2 The MARE Publication Series is an initiative of the Centre for Maritime Research (MARE). MARE is an interdisciplinary social-science network devoted to studying the use and management of marine resources. It is based jointly at the University of Amsterdam and Wageningen University ( The MARE Publication Series addresses topics of contemporary relevance in the wide field of people and the sea. It has a global scope and includes contributions from a wide range of social science disciplines as well as from applied sciences. Topics range from fisheries, to integrated management, coastal tourism, and environmental conservation. The series was previously hosted by Amsterdam University Press and joined Springer in The MARE Publication Series is complemented by the Journal of Maritime Studies (MAST) and the biennial People and the Sea Conferences in Amsterdam. Editors Svein Jentoft University of Tromsø, Norway Svein.jentoft@uit.no J. Maarten Bavinck University of Amsterdam, The Netherlands J.M.Bavinck@uva.nl More information about this series at
3 Knut Bjørn Lindkvist Torbjørn Trondsen Editors Nordic-Iberian Cod Value Chains Explaining Salted Fish Trade Patterns 2123
4 Editors Knut Bjørn Lindkvist Department of Geography University of Bergen Bergen Norway Torbjørn Trondsen University of Tromsø Tromsø Norway ISSN MARE Publication Series ISBN DOI / ISSN (electronic) ISBN (ebook) Library of Congress Control Number: Springer is a brand of Springer International Publishing Springer Cham Heidelberg New York Dordrecht London Springer International Publishing Switzerland 2015 This work is subject to copyright. All rights are reserved by the Publisher, whether the whole or part of the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specific statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. The publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained herein or for any errors or omissions that may have been made. Printed on acid-free paper Springer is part of Springer Science+Business Media (
5 Preface This book describes the changes and the driving forces in the trading pattern of codfish (Bacalao) between the Nordic and the Iberian countries. This trade has a long historic origin based on the food demand originated from the catholic people s preference for seafood in the lent season and the availability of big cod resources in the North Atlantic. The bacalao trade has been an important contribution for the human existence and heritage over centuries in the fishing communities in Norway, Iceland, Faroe Island and Canada as well as for the southern Europe cuisine tradition. Many of the authors have a background in this culture; others have developed their cultural understanding through their research. The book is a result of long term academic cooperation between the Universities of Bergen, Tromsø, Salamanca, Alicante and Santiago de Compostela and the former University College of Finnmark (now part of University of Tromsø, The Arctic University of Norway). The main funding for the research project came from the Norwegian Research Council (Food Programme). The participation and partial project financing from the Export Council of Norway and the Norwegian Fishermen s Sales Organisation were also important for the research-based process. Sparebank 1 Nord-Norge s endowment fund gave also an important financial contribution for the Salted Fish Academy course in Galicia, Spain through the Seafood Centre at Vardo High School, Nordkapp Maritime College and High School and the then University College of Finnmark. Particularly important project supporters were the manufacturers of bacalao Cape Fish Group from Honningsvåg, with its director Bjørn Ronald Olsen and his production manager Bernt Nicolaisen, as well as the firm Norfra from Tromsøand its director Steinar Eliassen and the leader of its Nordvågen facility, Odd Magne Nylund. In Spain the project was considerably influenced by the organizationanfabasa- Asociación Nacional de Fabricantes de Bacalao y Salazones and their member manufacturers. The project was managed by the Department of Geography at the University of Bergen. Siren Juliussen was project assistant in the project s first section. Research technician, Kjell Helge Sjøstrøm contributed with many of the book s maps and figures. The head of department, Svein Olaf Dahl, the head of administration, Gro v
6 vi Preface Aase and the economic consultant Marianne Soltveit have been important supporters of the project. The editors and project managers would like to thank all the institutions and individuals mentioned, for their positive participation and cooperation. Finally, let us also mention two key names in the effort to transform research reports to scientific publications.. Professor Roger Hayter from Simon Fraser University in Canada was very important as a scientific advisor in the writing process. Dr. Heidi Bjønnes Larsen performed a key part of the editorial work on the first editorial phase. We thank them for their contribution. Finally, we would like to express our thanks to our co-authors! Let s just finally remind you that all scientific conclusions and formulations are solely the responsibility of the individual authors! Bergen and Tromsø Knut Bjørn Lindkvist and Torbjørn Trondsen
7 Contents 1 Introduction... 1 Knut Bjørn Lindkvist and Torbjørn Trondsen 2 Analysing Food Chain Development: A Theoretical Framework... 7 Heidi Bjønnes Larsen, Knut Bjørn Lindkvist, José Luis Sánchez-Hernández and Torbjørn Trondsen 3 The History of the Norwegian Spanish Salted Fish Trade Einar Richter-Hanssen 4 Explaining the Mismatch Between the Norwegian Salted Cod Value Chain and the Spanish Fish Market José Luis Sánchez-Hernández 5 Regionalism in the Salted Codfish Market in Spain Ana Espinosa Seguí and Inmaculada Martínez Alba 6 How do Green Orders of Worth Affect the Spanish Salted Fish Market? Heidi Bjønnes Larsen 7 Conventions and Value-Chain Development in the Norwegian Spanish Seafood Trade: The Case of Salted Fish Knut Bjørn Lindkvist 8 Innovation and Change of the Spanish Cod Fishing Industry Manuel González-López, Alexandre Trigo and Sebastián Villasante 9 Value Chain Policy, Industrial Conventions and Market Performance: A Comparative Analysis of Norwegian and Icelandic Cod Exports to Spain Torbjørn Trondsen vii
8 viii Contents 10 Challenges of the Norwegian Salted Fish Industry in the Spanish Market Jinghua Xie and Øystein Myrland 11 Market Power of the Icelandic Salted Fish Industry in Spanish Markets Jinghua Xie 12 Knowledge Conventions and Public Infrastructure Torbjørn Schei 13 Value Chains Constraining Effect on Industrial Conventions and Market Adaptions Torbjørn Trondsen 14 An Analysis for a Norwegian Recapturing of a Salted Fish Market in Spain Heidi Bjønnes Larsen, Knut Bjørn Lindkvist and Torbjørn Trondsen Index
9 Contributors Ana Espinosa Seguí University of Alicante, Alicante, Spain Heidi Bjønnes Larsen Department of Geography, University of Bergen, Bergen, Norway University of Bergen, Bergen, Norway Manuel González-López Department of Applied Economics, Universidade de Santiago de Compostela ICEDE Research Group, Santiago de Compostela, Spain Knut Bjørn Lindkvist University of Bergen, Bergen, Norway Finnmark University College, Finmark, Norway Department of Geography, University of Bergen, Bergen, Norway Inmaculada Martínez Alba University of Seville, Seville, Spain Øystein Myrland School of Business and Economics, University of Tromso, Tromso, Norway Einar Richter-Hanssen University of Bergen, Bergen, Norway José Luis Sánchez-Hernández University of Salamanca, Salamanca, Spain Department of Geography, University of Salamanca, Salamanca, Spain Torbjørn Schei Finnmark University College, Alta, Norway Alexandre Trigo Department of Applied Economics, Universidade de Santiago de Compostela ICEDE Research Group, Santiago de Compostela, Spain Torbjørn Trondsen University of Bergen, Bergen, Norway University of Tromsø, Tromsø, Norway Norwegian College of Fishery Science, University of Tromsø, Tromsø, Norway Department of Geography, University of Bergen, Bergen, Norway ix
10 x Contributors Sebastián Villasante Department of Applied Economics, Universidade de Santiago de Compostela ICEDE Research Group, Santiago de Compostela, Spain Jinghua Xie School of Business and Economics, University of Tromso, Tromso, Norway
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