POST GRADUATE DIPLOMA IN BUSINESS ANALYTICS (PGDBA)

Transcription

1 POST GRADUATE DIPLOMA IN BUSINESS ANALYTICS (PGDBA) SYMBIOSIS INTERNATIONAL (DEEMED UNIVERSITY) SYMBIOSIS CENTRE FOR MANAGEMENT & HUMAN RESOURCE DEVELOPMENT

2 ABOUT SCMHRD SYMBIOSIS CENTRE FOR MANAGEMENT & HUMAN RESOURCE DEVELOPMENT (SCMHRD) is a premier institute honing world class leaders and entrepreneurs. Established in 1993, SCMHRD's MBA program is one of the most prestigious programs in India. SCMHRD specializes in producing quality talent in the fields of HR, Marketing, Finance, Operations, and Business Analytics. The institute believes that wholesome knowledge can be gained through experience and practical learning. Hence the intense academic curriculum is designed such that it prepares students to deliver their best. DIRECTOR S MESSAGE Over its twenty five years of existence, SCMHRD, as an institution, has strived to ingrain qualities such as leadership and innovation through a structured, rigorous and disciplined curriculum. In this fast paced environment, we believe in staying abreast of competition through constant retrospection and capitalization of new opportunities. The institute aims to become a center of global leadership and entrepreneurial excellence by imparting sound management education and encouraging creative pursuits in all walks of life. Dr. Pratima Sheorey Director MESSAGE FROM PROGRAMME IN-CHARGE Welcome to SCMHRD PGDBA is a rigorous programme. Executives come to campus on weekends or weekdays evening for class-room sessions while remaining tied-up in their careers and balancing personal commitments or family time. The innovative and valuable offerings are attracting increasing number of candidates who inspire to enhance their roles and responsibilities either in their current domain or who want to switch over as per their original inclination and expertise. The novelty of the vision and mission drive us to do career counseling of working professionals and also connect the current students to the huge alumni base through portal. There are outstanding faculty, dedicated staff and executive (working professionals) students with unparalleled breadth of experience and different industry background at SCMHRD. I look forward to welcoming you to SCMHRD. Dr. Shantanu Prasad Programme In-charge 01

3 Post Graduate Diploma in Business Analytics (PGDBA) PGDBA is a diploma programme comprising of two semesters. There will be two batches - weekend & weekdays evening. Candidates who opt for weekend batch will have classes on weekends 8 hours a day & candidates who opt for weekdays batch will have classes on weekdays in the evening for 3 hours. Business metrics summarize the past. But if you want to predict how customers will respond in the future, there is one place to turn Analytics. By learning from abundant historical data, analytics provides the marketer something beyond standard business reports and sales forecasts: actionable predictions for each customer. These predictions encompass all channels, both online and offline, foreseeing which customers will buy, click, respond, convert or cancel. If you predict it, you own it. Objectives of the programme: To equip participants to critically evaluate business situations and analyze business data for decision making. To enable them to make and compare models for decision making. To enable them to develop understanding of contemporary applications of marketing research. To facilitate them learn analytical methods in identifying and understanding various aspects of customers behavior. To facilitate participants learn analytical methods of handling and deciphering the unstructured data in the social media. To facilitate them learn analytical methods as employed in Banking and Financial Services. Highlights: R Programming Introduction to Big Data Introduction to Mobile Analytics Marketing/HR/Finance Analytics AWARD OF DIPLOMA On successful completion of the programme, the certificate of PGDBA is awarded by Symbiosis International (Deemed University). Eligibility & Selection Procedure Bachelor s Degree of any recognized statutory University with 50% marks. Selection Procedure: There will be written test and Personal Interaction. Written test will consist of English communication and multiple choice questions based on basic mathematics (data interpretation). 02

4 Fee Structure: Breakup of Fees for Post Graduate Diploma in Business Analytics (PGDBA) ( Batch) S.No. Instalments 1st year (Amount in `.) Total for PGDHRM 1st Instalment (Rs. 2nd Instalment (Rs.) (`.) At the time of admission on or before 30/11/ Academic Fees (Per Annum)* 2. Institute Deposit (Refundable) * Fees could increase by 10% annually. Fees would also be impacted by introduction/change in Government Taxes, as & when applicable. Registration Fee is INR 1000 Different Courses offered in respective Semesters: CATALOG COURSE CODE COURSE CODE COURSE TITLE INTERNAL EXTERNAL T Contemporary Business Statistics T Operations Research T Trends in Analytics T Relational Database Management Systems T Marketing Research T Business Intelligence I T Project Total CATALOG COURSE CODE COURSE CODE COURSE TITLE INTERNAL EXTERNAL T Advanced Operations Research T Contemporary Business Analytics T Business Forecasting T Marketing Analytics T HR Analytics T Finance Analytics T Project Total * Subject to Approval. PGDBA Semester I Semester I I 03

5 SEMESTER INTERNAL Summary EXTERNAL Semester I Semester II Total List of Full-Time Faculty Members: List of Visiting Faculty Members Dr. Manish Sinha Dr. Manoj Hudnurkar Dr. Netra Neelam Mr. Prakash Waknis Dr. Aradhana Gandhi Dr. Sonali Bhattacharya Dr. Gurudas Nulkar Dr. Vinita Sinha Ms. Richa Priya Dr. Ravi Kulkarni Dr. Vaishali Mahajan Mr. Abhijit Bhagwat Mr. Ajit Patwardhan Mr. Vivekanand Date Mrs. Gauri Joshi Dr. Philip Coelho Dr. Pratima Sheorey Ms. Vasundhara Sen Dr. Monica Kunte Dr. Rahul Hiremath Dr. Shantanu Prasad Dr. Pankaj Sharma Dr. Pooja Sharma Dr. Dipasha Sharma Mr. Sanjay Bhattacharya Dr. Subhasis Sen Dr. Rajagopal G. Kannan K Mr. Sameer Gujar Ms. Sakshi Saxena Mr. Suhas Ambekar Mr. Sunit Vasant Joshi Dr. Ujjwal Kanti Paul Dr. Rakesh Yadav Mr.Dhananjay Bapat Mr. Shailendra Marathe Mr.Venkat Subramanian Mr Sandeep Khedkar Mr. Kingshuk Bhadury Mr Amey Sane Mr.Chandra Shekhar Kartha Ms.Lalita Jain Mr. Sachidanand Panda Ms. Praveen Prasad Mr.Sandeep Israni Mr.K.Sriram Mr. Siddharaj Purohit Mr. Emmanuel Braggs Mr.Shyam Sunder Ms. Pinal Pathak Mr P A Narohna Mr. S.R. Phadke Mr. Rajeev Chawla Mr.Tapan Kapri Mr.Sunil Lakdawala Mr.S.R. Phadke Mr.Vasant Cavale Dr.Sanjeev Kulkarni Mr.Haridas Acharya Mr.Kingshuk Bhadury Mr.Chandrakant Nimkar Mr.Sandeep Khedkar Mr.S. K. Vaze Ms.Priti Patil Mr.Shridhar Potdar Mr.Shaji Joseph Mr.Swapnil Joshi Dr.Swati Vijay Mr Rajiv Sathe Mr. Shantanu Deo Mr.M K Gandhi Mr.Roshan Kazi Mr.Aneesh Day Mr. Jimit Doshi Mr.Ashish Chandra 04

6 CONTACT Symbiosis Centre for Management and Human Resource Development (SCMHRD) Symbiosis Infotech Campus, Plot No. 15, Rajiv Gandhi Infotech Park, MIDC, Hinjawadi, Phase 1, Pune (Maharashtra, India) Landline No /05 Mobile No / Id: SYMBIOSIS INTERNATIONAL (DEEMED UNIVERSITY) SYMBIOSIS CENTRE FOR MANAGEMENT & HUMAN RESOURCE DEVELOPMENT Symbiosis Infotech Campus, Plot No. 15, Rajiv Gandhi Infotech Park, MIDC, Hinjawadi, Pune, Maharashtra