Executive Programs. The Pocket MBA For Lawyers. Beyond Legal Boundaries: Providing Exceptional Business Counsel

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1 Executive Programs NEW Enhanced Curriculum The Pocket MBA For Lawyers Beyond Legal Boundaries: Providing Exceptional Business Counsel January 22 26, 2007 Boston University School of Management Special Registration Rate Before December 8 th, 2006 management.bu.edu/exec/elc

2 Why enroll in The Pocket MBA for Lawyers? Corporate lawyers must be more than just able attorneys. They need advanced business proficiency so they can speak the language of their clients, understand the operations of a business, and make critical decisions that often involve millions of dollars. Companies expect lawyers not only to bring their legal skills to the table, but also their wise judgment concerning business operations. Lawyers at all levels manage people paralegals, support staff, other lawyers. Their ability to create a motivational environment and to interact effectively with bosses, co-workers and subordinates is crucial to the success of their business and their career. This program provides a curriculum designed for immediate application, teaching skills that can be used that day. One lawyer learned about management metrics in a morning session just in time to take a conference call over lunch discussing his company s metrics for the law department. What is the advantage of completing The Pocket MBA for Lawyers? Lawyers will enhance their ability to understand financial statements, financial tools to value all or part of a business, and the impact of a decision on a business strategic and marketing goals. They will also learn how to effectively manage work relationships and develop methods for minimizing the risks of decision-making. Who should attend The Pocket MBA for Lawyers? This program is designed for lawyers in private practice who primarily represent business clients and all in-house lawyers.

3 Topic: Learning Objectives: The Pocket MBA for Lawyers Business Valuation Financial Statements Corporate Finance Corporate Strategy Marketing and Client Value Managing Work Relationships Lawyers in Organizations Decision-making Explore the financial valuation models that can affect the outcome of real world challenges. Use financial tools to value all or part of a business in connection with mergers and acquisitions or other commercial transactions. Understand the importance of discounted cash flow. Discover what financial statements reveal about a company s health. Uncover the red flags in a financial statement. Identify the warning signs of financial difficulty or accounting problems. Understand the balance sheet, the income statement, and the statement of cash flow. Examine the aspects of capital budgeting and how firms make project decisions. Develop an understanding of analytical tools that indicate whether a new project will create value including: Net Present Value (NPV). Internal Rate of Return (IRR). Payback Period. Economic Value Added (EVA). Real Options. Understand key frameworks used to develop corporate strategies. Examine the differences between strategies for corporations vs. business units. Develop best practices for implementing a strategy. Create and deliver superior client value. Understand marketing s role in representing the customer to the organization. Explore segmentation, targeting, and positioning. Learn how lawyers can diagnose and manage difficult relationships. Explore effective techniques for working with internal or external clients, CEOs, and board members. Address misconceptions of lawyers as being the business prevention department. Examine the roles lawyers play in their organization. Determine how corporate lawyers can interact most effectively with their clients. Use the right business tools to make the right decisions. Develop methods for minimizing the risks of decision-making. Avoid common pitfalls in decision-making under uncertainty. New Enhanced Curriculum for 2007 Benefit from the advice of recent Pocket MBA graduates. Their insights have further maximized the value and importance of this program, resulting in the curriculum s newly upgraded design and delivery. The Pocket MBA for Lawyers explores the essential business skills that enhance and sharpen a lawyer s management knowledge in five critical MBA disciplines: Accounting, Finance, Strategy, Marketing, and Organizational Behavior.

4 AM 9:30-12:00 PM 1:30-5:00 Monday January 22 Formulating Corporate Strategies Translating Financial Statements Reception Tuesday January 23 Unlocking the Secrets of Financial Statements: Identifying Red Flags Marketing Excellence Registration is Limited! Register Today: management.bu.edu/exec/elc or contact us directly: Phone: Wednesday January 24 Corporate Finance Networking Lunch Managing Work Relationships: How to be the Good Bad Guy Thursday January 25 Financial Perspectives on Business Valuation Valuation Continued Lawyers in Organizations Friday January26 Decision- Making Under Uncertainty Implementing Corporate Strategies Graduation Dinner Registration Rates: Register on or before December 8 th, 2006 $4,245 Register after December 8 th, 2006 $4,995 Registration Accommodations The Pocket MBA for Lawyers will be held at Boston University s Executive Leadership Center, located inside the School of Management. The Center was built to accommodate professionals with a design promoting comfort, teamwork, and technological innovation. Registration for the program includes tuition, course material, and meals. Parking, hotel and transportation fees are not included. Hotel accommodations have been arranged with the Hotel Commonwealth, a luxury hotel located only minutes from the School. Please contact the hotel directly for reservations by phone: or online at: Continuing Legal Education Credit The Corporate Counsel Institute has recognized The Pocket MBA for Lawyers for mandatory continuing legal education credits. Estimated credit hours for this program in most states are 35 hours (2,100 minutes). Registration and Cancellation Policy Registration closes January 10 th, Payment can be made by credit card, wire transfer, or invoice. Full refunds will be made for all cancellations received prior to December 15 th, Refunds will have a $500 administration fee deducted after December 15 th, No refunds will be given for cancellations made after December 22 nd, 2006.

5 Distinguished Faculty The Boston University School of Management s faculty includes business leaders and scholars from around the globe who are known not only for the dynamism of their teaching but for the innovation of their research. The faculty regularly consult internationally, and play a key role in the strategic management of Fortune 500 companies. Susan Samuelson, J.D., Associate Professor, Strategy & Policy Professor Samuelson is the Faculty Director of The Pocket MBA for Lawyers as well as the School s Executive MBA program. She holds a J.D. from Harvard Law School. She has practiced law in Boston and is the co-author of a series of business law textbooks. Her research interests include the corporate management of legal issues. William Kahn, Ph.D., Associate Professor, Organizational Behavior Professor Kahn received his Ph.D. in Psychology at Yale University. He has focused his teaching, research, and consulting on the creation of effective working relationships. Melvyn Menezes, Ph.D., Associate Professor, Marketing Professor Menezes earned his Ph.D. from the University of California, Los Angeles. He has over 25 years of experience as a management educator and consultant. William Samuelson, Ph.D., Professor, Finance and Economics Professor Samuelson holds his Ph.D. in Economics from Harvard University and has authored a variety of articles on game theory, bargaining, and competitive bidding. Michael Smith, Ph.D., Associate Professor, Accounting Professor Smith has a Ph.D. in Accounting from Stanford University. His teaching interests involve financial and managerial accounting and the analysis of financial statements. Steve Feinstein, Ph.D., Associate Professor, Finance Professor Steve Feinstein holds a Ph.D. from Yale University. His research and teaching specialties are derivatives, valuation, and investments. He has provided analysis and testimony in class action securities lawsuits, and complex business litigation.

6 Register online at: management.bu.edu/exec/elc or complete the form below. An invoice will be sent to confirm registration. Registration Form for The Pocket MBA For Lawyers January 22 26, 2007 Name Company Mailing Address City ST Zip Phone Registration Rates: Register on or before December 8 th, 2006 $4,245 Register after December 8 th, 2006 $4,995 How did you hear about the program? Friend/Colleague Ad (Please Specify) BU Alumnae Website (Please Specify) ACCA Conference Other (Please Explain) SCHOOL OF MANAGEMENT EXECUTIVE EDUCATION BOSTON UNIVERSITY PO BOX BOSTON MA POSTAGE WILL BE PAID BY ADDRESSEE BUSINESS REPLY MAIL FIRST-CLASS MAIL PERMIT NO BOSTON MA NO POSTAGE NECESSARY IF MAILED IN THE UNITED STATES

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