GRANATA GIUSEPPE Naples ( Italy) Short CV (updated December 2015)

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1 Graduated in Economics and Ph.D. in Business Management, later he attended a Masters in Business Management at Business School of Rome. Through his studies in the field of Marketing and, in particular, marketing and communications, has been started active collaboration with organizations and companies both nationally and internationally. He is a chartered accountant and statutory auditor with the district of the Court of Naples, where, for the same Court, works as a consultant for the Civil Section. He is a professor of marketing and communications and has been in charge of "Business Communication and Relationship Marketing at the University of Cassino in Southern Lazio. He has been a lecturer for the Interior Ministry, for vocational training to law enforcement on corporate aimed at combating money laundering and drug trafficking, business administration confiscated and counterfeiting to protect the corporate brand, in Safety and legality of the PON. He was professor and coordinator of two master in the field of business management, organized and financed by the Ministry of University and Scientific Research. He was coordinator of the monitoring and reporting of funds Por Regional in the Province of Naples and Salerno. He was a member of the team of auditors to verify expenditure for the reporting of Por Regional. He has participated as a speaker at numerous conferences of a scientific nature at regional, national and international. He has published several articles in various magazines, on issues of economy of SMEs, marketing, communication and business planning. He was director of the Agency for Employment and coordinated actions of different formations through the use of funds Formatep. He is the member of the Study and Research of Unimpresa (National Union of Companies). He is Member of the Scientific Committee of Information and Communication Technologies - Faculty of Management Science and Informatics at the University of Žilina in Slovakia. He is a professor of business communication at the Master ( undergraduate) in Marketing and Retail Management at University of Cassino and Southern Lazio He is a professor of business communication at the International Master ( post-graduate) in Business Management at School of Management Gustav Eiffel Paris He is Coordinator of international department - Unimpresa (National Union of Companies). He is visiting professor in business management at University of Paris-Est Creteil ( Upec) Faculty of Economics. 1

2 He is visiting professor in International Marketing at University of Zaragoza Faculty of Economics. Membership of Institutions, Associations, Scientific Committee and Editorial Board 1.Member of the Scientific Committee of Information and Communication Technologies Conference - Faculty of Management Science and Informatics at the University of Žilina in Slovakia Member of the review committee of Electronic International Interdisciplinary Conference University of Žilina in Slovakia. 3.Member of the review committee of International Conference on Advanced Research in Scientific Areas 2014 University of Žilina in Slovakia. 4. Member of the review committee of Human And Social Sciences at the Common Conference 2014 University of Economics Katowice. 5. Member of the review Committee Journal of the Academy of Marketing Science - Springer USA. 6. Editorial Board Member of International Journal of Business and Management - Canadian Center of Science and Education. 7. Member of the Technical and Scientific Committee of the Magazine "Line Border - Knowledge economy" Giannini Publisher- Italy. 8. Member of the American Marketing Association - Association of Marketing - USA. 9. Member of the scientific committee of Journal of Management and Marketing Publishing Society ltd. 10. Member Editor of Eurasia Business Review Springer International Publishing 11. Editorial Board Member Journal of Chinese Business Review China Business Review David Publisher USA 12. Member of the review Committee International Journal of Makets and Business Systems Editorial Board Member International Journal of Management and Enterprise Development Member of the review Committee International Journal of Globalization and Small Business Member of Scientific Committee of Mediterranean Academy of Malta. 2

3 TEACHING ACTIVITIES GRANATA GIUSEPPE to 2000 Lecturer of Economics and Advertising at the Faculty of Economics, University of Cassino, SSD Secs P/08; to 2001 Lecturer of Economics and international trade at the Faculty of Economics, University of Cassino, SSD Secs P/08; to 2005 Adjunct Professor of Economics and international trade at the Faculty of Economics, University of Cassino, from school. A. SSD Secs P/08; to 2007 Lecturer of Business Administration at the Faculty of Law of the University of Naples Parthenope, SSD Secs P/07; to 2011 Adjunct Professor of Economics and advertising at the Faculty of Economics, University of Cassino, SSD Secs P/08; to 2011 Lecturer for supplementary teaching courses in Economics and Business Management and Marketing, Faculty of Economics, University of Cassino, SSD Secs P/ to 2013 Lecture of marketing and communication at Master degree in Marketing and Retail Management at University of Cassino and Southern Lazio; to 2014 (in progress) Adjunct Professor of Bussiness Communication, Department of Economics and Law, University of Cassino and Southern Lazio, SSD Secs P/08; Lecture of business communication at international Master ( post-graduate) in Business Management at School of Management Gustav Eiffel Paris; Visiting Professor in Business Communication - University of Paris-Est Creteil ( Upec); 2014 to 2015 Adjunct Professor in Communication of Business and Territory Department of Economics and Law, University of Cassino and Southern Lazio, SSD Secs P/08; 2015 Visiting Professor in International Marketing - University of Zaragoza; 2015 to 2016 (in progress) Adjunct Professor in Relationship Marketing - Department of Humane Arts and Philosopy, University of Cassino and Southern Lazio, SSD Secs P/ to 2016 (in progress) Adjunct Professor in Communication of Business and Territory Department of Economics and Law, University of Cassino and Southern Lazio, SSD Secs P/08 PUBLICATIONS AND RECENT PAPERS: Book: 1.Granata G. (2015) Business Communication 2.0. Evolving, principles and tools of Business Communication ( in print) Aracne Publischer Rome 2.Granata G Battaglia S. ( 2011) Code for the legality of small and medium-sized enterprises 3

4 Giannini Publisher - Naples - ISBN Granata G, ( 2010) The advertising communication, Giannini Editore Napoli 2010 ISBN Granata G. Palumbo V. ( 2010) Counterfeiting of products and brands for the protection of the SMEs - Giannini Publisher - Naples - ISBN Articles and Chapter in book: 5. Granata G, (2015) Enterprise and development: The role of social networks, in International Journal of Management Sciences and Business Research Vol. 4 Issue 12 (USA) ISSN Granata G ( 2015) Territorial valence of the network contract: the case Campania. Chapter in Book AA. VV. Imprese e Territori nel Contratto di Rete. Giannini Publisher - Naples ISBN Granata G. (2015) Business Management and new technologies to improve the services. Chapter in Book: Tsiakis T. Trends and Innovations in Marketing Information Systems, IGI Global Usa. ISBN13: EISBN13: DOI: / Granata G., Moretta Tartaglione A., (2014) Social media for the management of luxury Brand ( abstract proceeding ) 3rd Business systems Laboratory International Symposium Perugia 2015 ISBN: Granata G., Moretta Tartaglione A., ( 2014) Enterprise 2.0: General Insight from Literature Review ( working paper). International Journal of Globalization and Small Business. ISSN online: ISSN print: Granata G, (2014) Delocalization as a competitive strategy for small and medium enterprise, in International Journal of Management Sciences and Business Research Vol. 3 Issue 6 (USA) ISSN Granata G, ( 2013 ) WEB 2.0 from traditional advertising to new media. Social media network on the 2 nd International Conference of Informatics and Management Sciences Faculty of Management and Informatics University of Zilina Slovakia - March 2013 ISBN Granata G ( 2012) I prodotti tipici per lo sviluppo locale. Il caso della Campania - Giannini Publisher - Naples ISBN ( Capitolo) 13.Granata G ( 2010 ) Strumenti anticontraffazione : alcuni casi pratici, nella rivista Linea di Confine Economia della conoscenza - Giannini Publisher - Naples - ISSN p. 50 to 53. 4

5 14.Granata G, ( 2010 ) From local to global networks. The internationalization of production of textile and clothing district on the Eurasia Business and Economy Society ( EBES) Conference Athens - December 2010 ISBN Granata G. ( 2010) Confidi: espansione rapida, pubblicato sul giornale Il Denaro. 16.Granata G. ( 2009) Confidi: Centri per le opportunità, pubblicato sul giornale Il Denaro. 17.Tartaglia Polcini G. - Granata G. ( 2009) Codice per la legalità delle piccole e medie imprese - Giannini Publisher - Naples - ISBN Granata G. ( 2009) Crisis, working without borders, pubblicato sul giornale Il Denaro. 19.Granata G. ( 2008) Confidi: The competitiveness of enterprises through training and research., pubblicato sul giornale Il Denaro. 20.Scafarto T. Sansone M. Granata G. ( 2008) I Centri Commerciali Naturali nella riqualificazione del sistema città: costituzione, promozione e problematiche Aracne Publisher - Rome ISBN Tartaglia Polcini A. Granata G. ( 2008) Modelli di emersione del lavoro sommerso nell'impresa. Riflessioni a margine di un'esperienza - Robuffo Publisher - Rome ISBN References contact: Facebook: Linkedin: Google + : Skype: giuseppe.granata22 Slideshare: Website: Activity: Adjunct professor of business management Department of Economics and Law University of Cassino and Southern Lazio 5