ASSOCIATE COACHING COURSE

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1 ASSOCIATE COACHING COURSE A dynamic partnership between the Graduate School of Business (UCT) and New Ventures West has enabled the Centre for Coaching to present the Associate Coaching Course - Evoking Excellence In Others. This programme is a six month intensive program in the study and application of the principles of coaching. Participants meet as a group for three modules. The balance of work between modules is self-paced, including readings, written assignments, and a detailed application of this coaching method with clients. Close contact is maintained with course participants through letters and between module assignments especially while participants are implementing their client coaching programs. Essentially, this course is an intensive coach training and apprenticeship program designed for participants to emerge as coach practitioners in their areas of work. The Associate Coaching Course builds upon the foundational Coaching to Excellence course run by the Centre and leads into the one-year Professional Coaching Course, which is the internationally accredited programme. ACCREDITATION STATUS - LOCAL AND INTERNATIONAL The Coaching to Excellence course is at NQF Level 7 (10 credits) and accreditation at this level is currently in process through the Council for Higher Education. All participants who successfully complete the course therefore will receive a certificate which recognizes attendance and course completion. New Ventures West holds an internationally recognized and acclaimed position in the USA market. It is one of the highest ranked coaching schools. The year-long Professional Coaching Course that New Ventures West offers has been accredited by the International Coach Federation (ICF) the world s largest professional coaching body. PURPOSE & OUTCOMES Participants learn and apply a rigorous coaching method throughout a six month period. Participants leave the program able to design, present and conduct coaching programs. Participants develop a deeper awareness of their own development needs, receive direct coaching from experienced coaches, undertake a personal development program, and receive support as they undertake their development practices. Participants are able to continue to develop as coaches well beyond course completion through the direct link of their development program and their coaching apprenticeship experience. 1

2 SKILLS TO LEARN How to see the world (Structure Of Interpretation) through someone else s eyes and consequently speak in a way that others can hear and understand. How to skillfully coach people along the continuum of performance from unacceptable to outstanding so that performance continues to improve as people build competencies necessary to support their growth. How to make grounded, behaviour-based assessments of the competencies of others and ourselves. How to design, present and conduct short and long-term coaching programs. Develop a contextual understanding of the differences between teaching, counselling, managing, leading, mentoring and coaching, and when to use each type of intervention. How to use assessment models to observe and understand the behaviour of others. How to respect people we disagree with and how to maintain our dignity and theirs. How to effectively coach people in the midst of resistance. How to respond authentically to clients without using techniques or canned answers. TARGET AUDIENCE People interested in evoking excellence in others while also being open to receiving coaching themselves so they too can bring forward excellence in their own endeavours. People willing to freely question their assumptions and try out new methods. People in managerial / leadership positions wanting to support & sustain the development of new competencies in their staff; people in organisations working as advisors, coaches, and specialists supporting human resource development; consultants and private practitioners wanting to deepen or develop their coaching skill set as they support client growth. ENTRANCE REQUIREMENTS Applicants must have attended the 2-day Coaching to Excellence course offered by the Centre and are required to complete the attached application form together with a letter of motivation describing your purpose in taking this course and what you hope to accomplish. Cost Cape Town Johannesburg R27,000 plus VAT (R30,780) R29,000 plus VAT (R33,060) (includes all course materials and refreshments) 2

3 Dates & ACC I CAPE TOWN Session May 2010 Location GSB Breakwater Campus Session August 2010 Portswood Road Session November 2010 Waterfront. ACC II JHB Session July 2010 Hyatt Regency Hotel Session September Oxford Rd Session December 2010 Rosebank 3

4 STRUCTURE Module 1: Getting Into Condition To Coach Pre-Course Work: Autobiography Resume Completion Exercise Session I (3 days) Introduction to course and participants Products of coaching Premise of coaching Getting ourselves in condition to coach - personal practices How to coach Between Sessions: Personal Development Practices Assignment #1 Self- Observation Development Letter #1 Assignment #2 Observing others Development Letter #2 Module 2: Coaching Method & Application (2 days) Learn to design, present and conduct coaching programs using a comprehensive step-by-step coaching guide Apply personal development learning to coaching method Practice coaching live Between Sessions: Personal Development Practices Assignment #3 Initiating Coaching Programs Development Letter #3 Assignment #4 Coaching Program Learning Development Letter #4 Module 3: Complex Coaching Interventions (2 days) Learn to design complex coaching interventions Study new assessment models to better understand people Assuring continual improvement as a coach Following Final Session: Reading Assignment #5 Completion Letter #5 Feedback & Completion: Ongoing feedback regarding progress is provided throughout the six month program Completion letters are provided by Course Instructors 4

5 COURSE CONVENORS Craig O Flaherty is a highly experienced Integral Coach who has worked to coach senior executives in leading South African organizations and to train prospective business and life coaches. He is the Director of a centre of excellence The Centre for Coaching at the Graduate School of Business, University of Cape Town, as well as Director of Weathervane, an executive coaching practice. In the 12 years prior to his coaching work, Craig worked as a Partner with two of the world s leading consulting companies, Accenture and Gemini Consulting, in the dynamic world of Strategy Consulting. In that time he worked and lived locally and globally - operating at CEO, board and senior executive level, designing and implementing strategy and organizational transformation programs across a wide range of industries. Craig has had experience in dealing with executives on the critical competitive issues facing their organizations, working to fashion and help implement strategic change agendas that have helped to reposition organizations within their markets and industries. His work in coaching has seen him travel internationally to New Ventures West in San Francisco, California, where he has completed the year-long Professional Coaching Course, certified by the International Coaching Federation (USA), as well a second yearlong Business Leaders Training course which has accredited him to run all of New Ventures West s Coaching in South Africa. Craig s clients span a wide range from South Africans to clients from Australia, Europe, UK, East and West Africa and the full Southern African region. He spends his time as a one-on-one coach to executives from leading South African organizations, with leadership teams as a group coach, as well as consulting on the design and implementation of coaching cultures, interventions and processes into their businesses. His clients include SCMB, Shell, Anglo American, Sanlam and British American Tobacco. He delights in working across cultural, gender and other category backgrounds in assisting people towards captaincy of their fate and the exploration of roads less travelled. Craig has a Bachelor of Arts majoring in Industrial Psychology from the University of the Witwatersrand and a Masters in Business Administration from Wits Business School. 5

6 Janine Everson is a certified Professional Integral Coach and Academic Director of the Centre for Coaching, a centre for excellence situated at the UCT Graduate School of Business. She also holds the position of Senior Lecturer at the GSB. She lectures at the GSB in Coaching and Leadership Development to MBA and Executive Education students, and is currently doing her research in coaching. She has delivered and published research papers at several academic peer-reviewed conferences, and has published book chapters and articles on the topic of coaching in leadership development. Janine spent more than 10 years working in the corporate, manufacturing and business environment where she was required to network and operate at senior executive levels. She held positions as Director, Exco member, Head of HR, and also handled marketing, production & start-up operations. Janine has held a number of musical positions in the National Orchestra before she started her corporate career. She continues to play the violin in orchestras and quartets whenever possible. Janine has been coaching since 2002, primarily to senior executives who are often working on strategic, leadership and relationship challenges. Her clients span a wide range, from South Africans to clients from Australia, New Zealand, Europe, UK, Japan, Turkey, Dubai, East and West Africa and the full Southern African region. Her work in multinationals has allowed her to develop a keen appreciation for the challenges facing leaders who operate in multi-cultural global organisations. Janine lectures and facilitates on all courses run by the Centre for Coaching as well as running in-house coaching workshops, Coaching Circles and leadership development interventions for blue-chip clients all over the world. She consults to organisations and teams locally and internationally on the design and implementation of coaching cultures, interventions and processes, as well as leading the implementation of such interventions. She is a Professional Coach certified through the ICF (International Coach Federation, USA) and a founding member of both the Coaches & Mentors Society of SA (COMENSA) and the Coach Educators and Training Association of South Africa (CETASA). Janine has a Bachelor of Arts from Wits University, a Postgraduate Diploma in Management (Human Resources) from the Wits Business School, a Licentiate from the Royal Schools of Music (Violin Teaching), a Masters in Business Administration from the UCT Graduate School of Business, and is a certified Integral Coach, having completed all the programmes run through the Centre for Coaching(GSB) and New Ventures West (USA). She is also one of a handful of coaches in South Africa to achieve the status of Professional Coach through the ICF with over 1,000 coaching hours logged. She has done 6

7 Group Facilitation & depth consulting (Feather Assocs) as well as Enneagram certification (Adfen International). She is advancing her work in coaching through being one of only a handful of people world-wide selected to participate in the rigorous PCC Leader in Training process run through New Ventures West in the USA. Janine lives in Cape Town with her husband, Jonathan and their two sons Robert and Stuart. 7

8 REGISTRATION & QUERIES Complete application form and submit along with letter of motivation to: Shaney Wills, Centre for Coaching, Graduate School of Business, University of Cape Town, Tel: (021) APPLICATIONS (INCLUDING LETTER OF MOTIVATION) MUST BE SUBMITTED ELECTRONICALLY VIA . Confirmation of attendance will be sent to delegates 45 days prior to the start of the course along with pre-course assignments which need to be submitted approximately 21 days prior to the start of the course. Centre for Coaching Accredited Coaching Service Provider ETDP/581/paa/260906/F0118 8

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