WORLD CLASS TRAINING FOR BUSINESS PROFESSIONALS JULY 2017 FEBRUARY 2018

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1 WORLD LASS TRAINING FOR BUSINESS PROFESSIONALS JULY 2017 FEBRUARY 2018 AMA Semiars NEWLY REVISED Take the AMA Skill Assessmet Page 3 areer Plaig: Aligig Your Developmet to Your Orgaizatio s Needs Page semiars with MORE dates & locatios! $ 300 OFF ANY AMA SEMINAR See page 6 for details SUESS IS A MATTER OF SKILL Trai your way to better busiess results

2 TURN PERFORMANE INTO RESULTS NEW SKILLS BRING OUT THE BEST IN YOU AND YOUR TEAM MAKE THE MOST OF WHAT YOU HAVE. The best traiig stregthes the atural abilities withi all of us. It ca ehace a iate gift for maagig, develop a skill for writig, fie-tue a aptitude for iovatio, or tur a bor leader ito a corporate force of ature. SUESS DEPENDS ON PERSISTENE MORE THAN TALENT. While certai talets ca give you the upper had i busiess, most successful people reach their goals because they commit to buildig the skills ecessary to achieve them. Sice do more with less is the orm i busiess, idividuals ad orgaizatios that cotiuously develop ew skills are the oes best positioed to deliver top performace ad results whatever the circumstaces. IMPROVE PERFORMANE BY IMPROVING THE QUALITY OF TRAINING. There are quick ad easy traiig solutios everywhere, from free olie videos to oe-size-fits-all semiars. But for traiig to take hold ad lead to lastig trasformatio, it must be a lear by doig experiece that coforms to idividual eeds ad goals. AMA semiars draw o 95+ years of experiece ad use prove istructor-led learig methods to esure participats get the best retur o their ivestmet. With guidace from our expert faculty of busiess practitioers, you will egage i hads-o exercises ad challegig group activities, ad get supportive feedback to help retai ad apply ew kowledge. AMA traiig is the solutio that helps maximize idividual ad team potetial. AMA has bee amed oe of the 2017 TOP 20 LEADERSHIP TRAINING OMPANIES by Traiig Idustry, Ic., our 8th cosecutive year to have received this award. Register today ad SAVE $ 300! See details o isert

3 JUMPSTART SKILL DEVELOPMENT WITH THE AMA SKILL ASSESSMENT. This ew FREE tool is a easy ad efficiet way to accurately self-evaluate curret skills based o professioal level. You ad everyoe o your team, divisio or etire orgaizatio ca use this research-based assessmet to take the first step toward ulockig your full potetial. Receive a persoalized report o stregths ad skill gaps. olor-coded, tiered rakigs make it easy for ayoe takig the assessmet to aalyze the results. Team leaders also receive a cumulative report that gives a sapshot group summary of skill rakigs throughout their team. You ll also get access to a persoal AMA Traiig Advisor for specific developmet advice with suggestios for professioal growth. Put your pla ito actio with AMA s flexible traiig formats. AMA offers 160+ semiars icludig may ew offerigs that cover a broad rage of critical subject areas. hoose how you wat to lear: 160+ LASSROOM SEMINARS 45+ LIVE ONLINE SEMINARS ON DEMAND OURSES ONSITE GROUP TRAINING Full-immersio traiig i 40+ cities atiowide Dyamic olie istructor-led traiig 24/7 access to robust cotet ompay-wide talet trasformatio TAKE THE AMA SKILL ASSESSMENT NOW! I a matter of secods, you ca begi puttig this FREE tool to work for your idividual ad team success. Get started at For team ad eterprise-wide solutios, speak to a AMA Traiig Advisor at

4 Reach your busiess goals with talet solutios from AMA ENTERPRISE Is your team fully prepared for the challeges ahead? Are their skills aliged to your strategy? a they overcome ay obstacle? Esure success with AMA s Talet Maagemet Model With AMA s osite capabilities ad prove Talet Maagemet Model, your orgaizatio ca achieve eterprise-wide success. We work with you to assess, alig ad develop your talet to their fullest potetial. With our full rage of services, your orgaizatio ca be sure it always has the highly skilled talet it eeds for success. Solutios aliged to your critical objectives Time-tested, experietial cotet High-ROI busiess impact Traiig at your preferred locatio Lear more at

5 TABLE OF ONTENTS Leadig Disruptive hage ad Iovatio: Your Pla for Breakthrough Growth page 77 Help your busiess capitalize o ew opportuities ad safeguard it agaist stagatio ad obsolescece. Develop disruptive iovatio skills to become a visioary leader who ca get ahead of the curve ad embrace the uexpected. Idividual ad team assessmets based o professioal level Evaluate competece i the skills high-performig orgaizatios eed most Persoalized ad cosultative developmet reports Assess your or your team s skills today! lassroom L Live Olie 1 1-Day Workshop V Virtual lassroom BAK! = Back by Popular Demad LASSROOM SEMINARS Full-immersio skill buildig i a face-to-face eviromet ANALYTIAL SKILLS 12 Developig Your Aalytical Skills: How to Research ad Preset Iformatio L 13 Essetial Tools ad Techiques for Data Aalysis 13 Advaced Tools ad Techiques for Data Aalysis 14 How to Tur Data Ito ompellig Visual Presetatios 14 Aalytical Thikig, Problem Solvig ad Decisio Makig 15 ritical Thikig L 16 Strategic Thikig BUSINESS ANALYSIS & QUALITY 17 Busiess Aalysis Essetials V 18 Process Maagemet: Applyig Process Mappig to Aalyze ad Improve Your Operatio 18 LEAN Process Improvemet: Deliverig More with Less BUSINESS ENHANEMENT Professioal Effectiveess 19 Time Maagemet L 20 The 7 Habits of Highly Effective People Sigature Editio 4.0 L 22 The 5 hoices to Extraordiary Productivity L 24 NEWLY REVISED! Maagig haos: Tools to Set Priorities ad Make Decisios Uder Pressure L 25 Takig O Greater Resposibility: Step-Up Skills for No-Maagers 26 Doig It All: How to Stay Focused ad Egaged Self-Developmet 26 NEWLY REVISED! reative Thikig i Busiess 27 NEW! Success Skills for the Next Geeratio 27 NEW! Becomig Idispesable: Trasformig ito a Game hager 28 NEW! Achievig Your Goals with Perseverace, Resiliece ad Grit 28 NEW! areer Plaig: Aligig Your Developmet to Your Orgaizatio s Needs 1 29 Maagig Emotios i the Workplace : Strategies for Success 29 Developig Your Persoal Brad ad Professioal Image 30 NEWLY REVISED! Developig Your Emotioal Itelligece L 31 Assertiveess Traiig 31 Assertiveess Traiig for Maagers 32 How to Be a Successful Maager as a Itrovert Busiess Acume 33 AMA s 5-Day MBA Workshop BUSINESS EXELLENE FOR WOMEN 36 Assertiveess Traiig for Wome i Busiess L 37 NEW! areer Plaig for Wome 1 37 NEW! Negotiatio for Wome: Strategies for Success 1 38 Leadership Developmet for Wome 39 Executive Presece for Wome OMMUNIATION Iterpersoal Skills 40 How to ommuicate with Diplomacy, Tact ad redibility L 42 Developig Effective Busiess oversatio Skills 42 ommuicatig with ofidece 43 NEW! Effectively ommuicatig i the Momet 43 ommuicatio ad Iterpersoal Skills for Techical Professioals 44 Iterpersoal Skills for Maagers 45 Respodig to oflict: Strategies for Improved ommuicatio L 46 Buildig Better Work Relatioships: New Techiques for Results-Orieted ommuicatio L 47 Movig Ahead: Breakig Behavior Patters that Hold You Back 47 NEW! Masterig the Art of ritical oversatios 48 The Secret to Gettig Through to Ayoe 48 The Effective Facilitator: Maximizig Ivolvemet ad Results 48 BAK! ommuicatig Across Geeratios: Bridgig the Gap 48 BAK! Storytellig Power: Secrets for Exceptioal ommuicatio 49 ommuicatig Up, Dow ad Across the Orgaizatio L 50 Gettig Results Without Authority L 52 Expadig Your Ifluece: Uderstadig the Psychology of Persuasio L 53 Negotiatig to Wi L AMA semiars are GSA approved ad are available for osite group traiig

6 TABLE OF ONTENTS Fiacial Professioals Ear PEs i 65+ AMA Semiars For a complete listig of AMA semiars offerig PEs, visit See page 62 for complete details. SAVE $300 ON ANY AMA SEMINAR whe you register by July 31, 2017* Metio offer code LGX REGISTER TODAY! or call * TERMS AND ONDITIONS: Offer code LGX expires July 31, 2017, ad caot be combied with ay other promotioal offer(s). This offer is valid oly whe applied to ew registratios ad caot be applied to trasfers, cacellatios, GSA or SLS otract pricig. Idividuals eligible for GSA pricig receive this discout off the GSA rate ad must referece the offer code whe registerig. Aual Pass, All-Access Pass, ertificates, Semiar Savigs Passes, OR Level I ad OR Level II courses, Webiars, Express Skills ourses ad third party-delivered programs available through AMA are excluded. Prices ad schedules are subject to chage without otice. lassroom L Live Olie 1 1-Day Workshop V Virtual lassroom BAK! = Back by Popular Demad Busiess Writig 54 AMA s Busiess Grammar Workshop L 54 NEW! Busiess Writig Made Simple 1 55 AMA s 2-Day Busiess Writig Workshop L 56 Effective Techical Writig L 56 Busiess Writig for the Multiligual Professioal 57 NEW! The Write Way to Lead: Powerful Tools to reate Impact ad Ispire Performace Presetatio 57 Presetatio Skills Workshop 1 58 Strategies for Developig Effective Presetatio Skills 59 Effective Executive Speakig FINANIAL MANAGEMENT 60 Fudametals of Fiace ad Accoutig for No-Fiacial Maagers L 62 AMA s Fiace Workshop for No-Fiacial Leaders 63 AMA s omprehesive Budgetig Workshop 63 Fudametals of ost Accoutig 64 Fixed Asset Maagemet 64 Fiacial Forecastig 65 The Strategic otroller: Addig Value to Your Orgaizatio 66 AMA s Advaced Fiacial Forecastig ad Modelig Workshop L 67 AMA s ourse o Fiacial Aalysis 67 AMA s ourse o Mergers ad Acquisitios HR & TRAINING 68 Recruitig, Iterviewig ad Selectig Employees 68 Fudametals of Huma Resources Maagemet L 69 AMA s Employmet Law ourse: Avoidig the Legal Pitfalls of EEO, FMLA ad ADA 69 BAK! Protectig Your Orgaizatio: oductig Effective Ivestigatios 69 Successio Plaig: Developig Talet from Withi 70 Traiig the Traier 71 Istructioal Desig for Traiers 71 BAK! Effective Strategies for Impactful Traiig ITIL 72 ITIL Foudatio V LEADERSHIP 73 Preparig for Leadership: What It Takes to Take the Lead L 74 Leadership Skills ad Team Developmet for Techical Professioals L 74 Leadership ad Team Developmet for Maagerial Success 75 Leadig Virtual Teams L 75 ollaborative Leadership Skills 76 Situatioal Leadership II Workshop 77 NEW! Leadig Disruptive hage ad Iovatio: Your Pla for Breakthrough Growth 77 oachig: A Strategic Tool for Effective Leadership 78 NEW! Leader as Teacher: Helpig People Lear ad Grow 78 Achievig Leadership Success Through People 79 NEW! Leadig i a Diverse ad Iclusive ulture 79 NEW! Midful Leadership: ultivatig Excellece from Withi 80 Trasformatioal Leadership: How to Ispire Extraordiary Performace 80 Leadership Strategies for reatig a Respectful Workplace 136 LIVE ONLINE ONLY oachig from a Distace: Developig Your Team Whe You a t Be Face to Face L 81 Leadig with Emotioal Itelligece L 82 Developig Executive Leadership L 83 The Voice of Leadership: How Leaders Ispire, Ifluece ad Achieve Results L 84 What Got You Here Wo t Get You There 84 Advaced Leadership ommuicatio Strategies 85 AMA s Advaced Executive Leadership Program 85 Essetials of Alliaces ad Joit Vetures for Busiess Professioals MANAGEMENT 86 Makig the Trasitio from Staff Member to Supervisor L 88 Maagemet Skills for New Supervisors L 138 LIVE ONLINE ONLY AMA Busiess Boot amp: Maagemet ad Leadership Essetials L 90 Leadership Skills for Supervisors 90 Delegatio Boot amp 1 6 AMA semiars are GSA approved ad are available for osite group traiig

7 TABLE OF ONTENTS lassroom L Live Olie 1 1-Day Workshop V Virtual lassroom BAK! = Back by Popular Demad 91 Makig the Trasitio to Maagemet 92 Maagemet Skills for New Maagers L 94 Maagig Today s Techical Professioals L 94 oachig ad ouselig for Outstadig Job Performace 95 BAK! Maagig the Umaageable: Tough People. Tough Situatios 95 oflict Maagemet Workshop 1 96 Successfully Maagig People L 98 The 7 Habits of Highly Effective People for Maagers L 99 Improvig Your Maagerial Effectiveess 100 Movig from a Operatioal Maager to a Strategic Leader L OFFIE & ADMIN SUPPORT 101 Parterig with Your Boss: Strategic Skills for Admiistrative Professioals 101 Orgaizig Your Work: New Techiques for Admiistrative Professioals 102 Maagig haos: Dyamic Time Maagemet, Recall, Readig ad Stress Maagemet Skills for Admiistrative Professioals 102 Project Maagemet for Admiistrative Professioals 103 Maagemet Skills for Admiistrative Professioals L PROJET MANAGEMENT 105 Essetials of Project Maagemet for the No-Project Maager L 106 Improvig Your Project Maagemet Skills: The Basics for Success L 108 AMA s omprehesive Project Maagemet Workshop 109 Project Maagemet for IT ad Techical Professioals 109 Project Team Leadership: Buildig ommitmet Through Superior ommuicatio 110 AMA s PMP Exam Prep Express 110 Project Stakeholder Maagemet 111 Best Practices for the Multi-Project Maager 111 NEW! Program Maagemet 112 PMI Agile ertified Practitioer (PMI-AP) Boot amp V PURHASING & SUPPLY MANAGEMENT 113 Fudametals of Purchasig for the New Buyer 113 Purchasig Maagemet 114 Ivetory Maagemet Techiques: Plaig, Repleishmet ad Activities otrol 114 NEW! Global Supply hai Maagemet: Best Practices i Import ad Export Operatios 115 otractig Officer s Represetative (OR) Level I Traiig otractig Officer s Represetative (OR) Level II Traiig SALES & MARKETING 117 Fudametal Sellig Techiques for the New or Prospective Salesperso L 118 BAK! Frakliovey omprehesive Sales Performace Workshop 118 Priciples of Professioal Sellig 119 Territory ad Time Maagemet for Salespeople 119 Strategic Sales Negotiatios 120 Sellig to Major Accouts: A Strategic Approach 120 Fudametals of Sales Maagemet for the Newly Appoited Sales Maager 121 Advaced Sales Maagemet 121 BAK! Aligig Sales ad Marketig Strategies: Success Through ollaboratio 122 Fudametals of Marketig: Your Actio Pla for Success L 122 Successful Product Maagemet 123 AMA s Advaced ourse i Strategic Marketig 123 ustomer Service Excellece: How to Wi ad Keep ustomers STRATEGI PLANNING 124 Fudametals of Strategic Plaig 125 Strategic Plaig 126 Facilitatig a Effective Strategic Plaig Process 126 Strategy Executio: Gettig It Doe 127 Strategic Agility ad Resiliece: Embracig hage to Drive Growth LIVE ONLINE SEMINARS The ultimate olie learig experiece delivered to your desktop L Aalytical Skills 129 Developig Your Aalytical Skills: How to Research ad Preset Iformatio L 129 ritical Thikig L Busiess Ehacemet Skills 129 Maagig haos: Tools to Set Priorities ad Make Decisios Uder Pressure L 129 Time Maagemet L 130 The 7 Habits of Highly Effective People Sigature Editio 4.0 L 130 The 5 hoices to Extraordiary Productivity L 130 Assertiveess Traiig for Wome i Busiess L 130 Developig Your Emotioal Itelligece L ommuicatio 131 How to ommuicate with Diplomacy, Tact ad redibility L 131 Respodig to oflict: Strategies for Improved ommuicatio L 131 Buildig Better Work Relatioships: New Techiques for Results-Orieted ommuicatio L 132 ommuicatig Up, Dow ad Across the Orgaizatio L 132 Gettig Results Without Authority L 132 Expadig Your Ifluece: Uderstadig the Psychology of Persuasio L 132 Negotiatig to Wi L 133 AMA s Busiess Grammar Workshop L 133 AMA s Busiess Writig Workshop L 133 Effective Techical Writig L Fiace ad Accoutig 133 Fudametals of Fiace ad Accoutig for No-Fiacial Maagers L 134 AMA s Advaced Fiacial Forecastig ad Modelig Workshop L Huma Resources 134 Fudametals of Huma Resources Maagemet L Leadership 135 Leadig Virtual Teams L 135 Preparig for Leadership: What It Takes to Take the Lead L 135 Leadership Skills ad Team Developmet for Techical Professioals L 135 Leadig with Emotioal Itelligece L 136 LIVE ONLINE ONLY oachig from a Distace: Developig Your Team Whe You a t Be Face to Face L 136 Developig Executive Leadership L 136 The Voice of Leadership: How Leaders Ispire, Ifluece ad Achieve Results L Maagemet 136 Makig the Trasitio from Staff Member to Supervisor L 137 Maagemet Skills for New Supervisors L AMA semiars are GSA approved ad are available for osite group traiig

8 TABLE OF ONTENTS lassroom L Live Olie 1 1-Day Workshop V Virtual lassroom 137 Maagemet Skills for New Maagers L 137 Maagig Today s Techical Professioals L 137 The 7 Habits of Highly Effective People for Maagers L 138 LIVE ONLINE ONLY AMA Busiess Boot amp: Maagemet ad Leadership Essetials L 138 Movig from a Operatioal Maager to a Strategic Leader L 138 Successfully Maagig People L Sales & Marketig 138 Fudametals of Marketig: Your Actio Pla for Success L 139 Fudametal Sellig Techiques for the New or Prospective Salesperso L Office ad Admiistrative Support 139 Maagemet Skills for Admiistrative Professioals L Project Maagemet 139 Essetials of Project Maagemet for the No-Project Maager L 139 Improvig Your Project Maagemet Skills: The Basics for Success L EXPRESS SKILLS OURSES Our fastest live olie traiig for busy professioals ON DEMAND E-LEARNING 142 Self-paced elearig that goes beyod your expectatios otract No. GS-02F-0092R otract No. GS-02F-0092R SIN 874 4: Traiig Services SIN 874 8: FAI verified Federal Acquisitio ertificatio (FA) Traiig Taxpayer ID # DUNS # Govermet agecies ad idividuals may purchase AMA products ad services through our GSA Federal Acquisitio Service Schedule. Look for this ico throughout our catalog offerigs. AMA Bleded Learig a dyamic ad effective bled of live traiig, olie tools, resources ad evets that provides the foudatio for greater subject mastery ad measurable performace metrics to back it up. BUSINESS ARTILES 32 Three Steps to Expad the uriosity Quotiet i Your Team 65 Iputs Vs. Outputs: Where Should Your Focus Lie as a Team Leader? 127 How Best-Practice Orgaizatios Egage Employees i hage GENERAL INFORMATION 3 AMA Skill Assessmet 4 Osite Group Traiig 9 Aual Pass/All-Access Pass 10 lassroom Overview ad New Semiars 3 WAYS TO REGISTER IMPORTANT INFORMATION TERMS AND ONDITIONS Sed a team ad save register a group of employees to lear together ad get substatial team discouts! all Govermet employees. Because AMA has bee approved as a semiar provider by the Geeral Services Admiistratio, govermet employees ca take advatage of special pricig. all for details. Special hotel ad car retal discouts. Visit or call for the latest iformatio. Your tax deductio. Traiig take to maitai or improve professioal skills is usually tax-deductible. osult with your tax advisor for applicability. AMA does ot discrimiate i employmet, admissio to membership, or admissio of speakers or registrats to its programs or activities o the basis of race, color, religio, geder, age, sexual orietatio, disability, atioal or ethic origi, vetera status or ay other basis prohibited by state or local law. Registratio fees. Fees for all semiars are listed with each program descriptio. The full fee is payable at the time of registratio. If paymet is ot issued at that time, you will be set a ivoice that is immediately payable upo receipt, u less other arragemets are made with AMA. All fees iclude the cost of meetig materials. Remember, the fee is tax-deductible (see Treas. Reg ). Please ote: Registratio fees ad semiar schedules are subject to chage without otice. Electroic fuds trasfer. For complete AH paymet istructios, please fax your request (icludig address if available) to AMA s AH Departmet at Terms ad coditios. All cotet ad materials used i coectio with AMA programs ad web evets are copyrighted by AMA or third parties. All cotet, materials ad all faculty ad participat iteractios are provided for ocommercial, persoal developmet use oly ad may ot be modified, copied, reproduced, redistributed, recorded or otherwise used for public or commercial purposes, icludig i the creatio of educatio or traiig materials or ay use o the Iteret, without the express writte coset of AMA. I additio, the recordig of ay AMA program or web evet is strictly prohibited. AMA reserves the right to prohibit participatio i AMA programs ad web evets, ad revoke ay rights, for violatio of policies, provisios, or terms ad coditios. Revocatio of rights will be at the discretio of AMA ad related fees are orefudable. 16 Aalytical Skills Semiars 38 AMA Membership 44 AMA ertificate Programs 62 PE Accreditatio 71 AMA o YouTube 103 AMA Traiig Locatios 104 PMI Talet Triagle 112 ASPE Masterclass Series 116 Semiar Savigs Pass 124 Free Resources 143 Semiar Subject Idex 147 Professioal redetials ad Accreditatios Web Phoe M F, 8 am 7 pm, ET (TDD ) customerservice@amaet.org Ay iformatio regardig third-party programs available through AMA is provided by such third parties ad is provided by AMA as a service. AMA attempts to provide quality iformatio, but AMA makes o claims, promises, or guaratees about the accuracy, completeess, or adequacy of the iformatio regardig third-party programs. AMA disclaims all liability for iaccurate, icomplete, or iadequate iformatio relatig to third-party programs. Registratio fees ad schedules are subject to chage without otice. Trasfer, acellatio ad Refud Policy. For lassroom, Live Olie, Express Skills ourses ad Webiar programs, you may trasfer to a future sessio, sed someoe to take your place or cacel without pealty at ay time up to three weeks prior to your program. If you provide AMA with less tha three weeks otice, or fail to atted, you will be liable for the etire program fee. Programs icluded i AMA O Demad offerigs are ot eligible for substitutio, trasfer, cacellatio, retur, or refud. We appreciate that this is a importat ivestmet for you ad your compay ad would like to accommodate your eeds the best we ca. Therefore, please call us at Pricig, Offers, ad Discouts Policy. AMA-delivered programs are eligible for AMA member pricig, GSA ad SLS otract pricig, special offers, ad discouts as applicable, accordig to the terms of the specific pricig, offer ad/or discout. Third party-delivered programs available through AMA ad Express Skills ourses are excluded from all discouted pricig, offers, ad discouts offered by AMA, icludig but ot limited to AMA member pricig, GSA ad SLS otract pricig, AMA Semiar Savigs Pass redemptios, AMA Aual Pass/All-Access Pass usage, ad complimetary registratios of ay type. Address correctio? Please make ay chages o the mailig label itself. If you ve received more tha oe copy of this catalog, please sed us all the mailig labels, idicatig the correct oe. If you prefer ot to receive our mailigs, write delete ext to your address. Retur the mailig label(s) to Database Services eter, 600 AMA Way, Saraac Lake, NY 12983, or fax it to To be added to our mailig list, please sed us your ame, title ad address or request a catalog olie: Notice of Itellectual Property Rights The AMA SEMINARS catalog is origial itellectual property created ad developed by America Maagemet Associatio Iteratioal. The semiar cotet as well as the distictive composite appearace idetified i this catalog, icludig desig, copy, presetatio, layout ad style is uiquely idetified with ad the property of AMA. These rights are protected uder applicable law, icludig copyright ad trademark laws America Maagemet Associatio Iteratioal. All rights reserved. 8 AMA semiars are GSA approved ad are available for osite group traiig

9 As metioed o a episode of the reality TV series Udercover Boss ONE YEAR. ONE PRIE. UNLIMITED TRAINING. Your future has o limits. Set your goals, pipoit the skills you eed, ad start buildig them today with a ulimited traiig pass. hoose from 160+ AMA semiars ad watch your opportuities multiply fast! ANNUAL PASS * $ 3,995 Get oe year of ulimited access to: Your choice of AMA s lassroom Semiars* All Live Olie Semiars Some restrictios apply, see below for details. Metio code JMJ. ALL-AESS PASS ** $ 4,995 Get oe year of ulimited access to ALL: AMA lassroom Semiars AMA Live Olie Semiars Express Skills ourses (live olie) Webiars (live ad o demad) Some restrictios apply, see below for details. Metio code JMJ. EASY UPGRADE Did you take a AMA semiar i the last 6 moths or do you have a active Aual Pass? YOU ARE ELIGIBLE FOR AN UPGRADE! We ll simply deduct the price you paid from the cost of your ew Pass. Upgradig is a call-i offer oly. Get your pass by callig or visit TERMS AND ONDITIONS: *Aual Pass purchasers may choose from all AMA U.S. lassroom ad Live Olie Semiars, except for AMA s omprehesive Project Maagemet Workshop (semiar #6595), AMA s ourse o Mergers ad Acquisitios (semiar #1521) ad AMA s 5-Day MBA Workshop (semiar #2561). Express Skills ourses, AMA Webiars, ad third party-delivered programs available through AMA are excluded from Aual Pass redemptio. **All-Access Pass purchasers may choose from all AMA U.S. lassroom ad Live Olie Semiars, plus Express Skills ourses ad Webiars. You may ot atted third party-delivered programs available through AMA. Fees are orefudable, regardless of attedace. Your pass will be activated o the start date of the first semiar you register for usig the pass ad will expire oe year later. The pass may oly be used by the perso desigated o the pass ad may ot be sold, trasferred or assiged i ay maer. All attedace must be completed by the pass expiratio date. If left etirely uused, the pass will expire 12 moths from the purchase date. Photo idetificatio will be required whe attedig a semiar. Prices ad schedules are subject to chage without otice. (Udercover Boss is a registered trademark of Studio Lambert USA Ic., ad use herei does ot imply edorsemet.)

10 Get Maximum Results! lassroom Learig New Semiars to drive peak performace We re keepig up with the rapid pace of busiess so you ca, too. heck out our ewest courses below ad throughout this book, or go to Success Skills for the Next Geeratio (semiar #2905) Every idividual, whether Ge X, Y or Z, has uique ways of thikig, actig ad commuicatig but we all offer somethig valuable. Jumpstart your career with skills to avigate a multigeeratioal workplace, ad gai a uderstadig of how ad why each geeratio thiks ad commuicates the way it does. Page 27 Becomig Idispesable: Trasformig ito a Game hager (semiar #2026) The best way to stad out i your orgaizatio is to cotribute uique ad sigificat value. This course gives you strategies ad tactics to take greater owership of outcomes ad icrease your visibility. Page 27 areer Plaig: Aligig Your Developmet to Your Orgaizatio s Needs (semiar #2826) 1 Whether you re i a leadership positio or a idividual cotributor, this program will help you alig your skills ad career path with orgaizatioal goals. You ll idetify ad pla the best growth ad developmet strategies to support greater orgaizatioal success. Page 28 Achievig Your Goals with Perseverace, Resiliece ad Grit (semiar #2178) Why are some people successful while others are t? It s ot always about IQ or talet. New research suggests it s because of a quality called grit passio ad perseverace to achieve log-term goals. Build this uique advatage to icrease your chaces of success. Page 28 areer Plaig for Wome (semiar #2832) 1 Every woma faces uique challeges whe seekig to advace her career. This course shows you how to take charge, develop your ow success strategy, ad icrease your visibility ad value to your orgaizatio. Page 37 Negotiatio for Wome: Strategies for Success (semiar #2850) 1 This oe-day workshop will help you hadle egotiatios with greater effectiveess by leveragig your uique stregths as a woma. Through i-perso role-plays ad expert feedback, you ll lear how to overcome egotiatio axiety, create a pla that helps you avigate issues, ad optimize persoal dyamics. Page 37 Effectively ommuicatig i the Momet (semiar #2031) Apply preemptive ad i-the-momet strategies to excel whe commuicatig i uscripted situatios. Acquire methods for maagig emotioal ad physiological resposes, alog with metal templates to guide ad frame your resposes. Page 43 Masterig the Art of ritical oversatios (semiar #2146) Face up to high-stakes or emotioal coversatios with these results-orieted skills. Practice usig real-life models to coduct difficult coversatios o ay topic. You ll lear how to summo the courage to step up ad speak opely ad hoestly. Page 47 Busiess Writig Made Simple (semiar #2829) 1 Practice writig i the correct toe ad with complete clarity. Review grammar, puctuatio ad spellig, ad avoid commo problems i busiess commuicatio. Page 54 10

11 Sped 1 to 5 days with us ad get THE MOST... Time to master ew cocepts Detailed cotet ad skill practice Itesive collaboratio, feedback ad etworkig Idividual focus ad actio plaig hallegig opportuities for idividual growth Lastig ad effective ways to trasform performace Why AMA lassroom Learig? Over 90 years of experiece have taught us that the essetial skills you eed i maagemet, commuicatio, leadership ad other crucial busiess areas are best leared by practicig them i a focused, expert-led, hads-o eviromet. AMA s lassroom Semiars are uparalleled opportuities to get ispired, thik more creatively ad fid your best solutios for the hurdles you face. Why do our customers keep comig back? The istructor was amazig ad the diversity ad cotet really helped me. I have grow ot oly i my workplace but i my persoal life with what I took from AMA. Adam B. I came back to work ad immediately started havig much-improved trasactios at work because of the practice ad skills I obtaied i the workshop. Moica G. The Write Way to Lead: Powerful Tools to reate Impact ad Ispire Performace (semiar #2030) Trasform your writig ito a icredibly valuable tool for ispirig others, gaiig their trust, ad motivatig them to excellece. Page 57 Leader as Teacher: Helpig People Lear ad Grow (semiar #2919) The best leaders are also the best teachers. Explore ad practice priciples of adult learig, gai teachig preparatio experiece, lear high-impact teachig methods ad much more. Page 77 Leadig Disruptive hage ad Iovatio: Your Pla for Breakthrough Growth (semiar #2912) Help your busiess capitalize o ew opportuities ad safeguard it agaist stagatio ad obsolescece. Develop disruptive iovatio skills to become a visioary leader who ca get ahead of the curve ad embrace the uexpected. Page 77 Leadig i a Diverse ad Iclusive ulture (semiar #2925) Get deeper isights ito yourself, your team, ad the beefits of iclusio. You ll lear to apply a road map that esures that all are heard, recogized ad appreciated so productivity ca soar. Page 78 Midful Leadership: ultivatig Excellece from Withi (semiar #2906) Tue i to what s here ad ow, to be more preset, awake ad aware so you ca access greater creativity, learig ad persoal growth. Lear ew habits to rewire your leadership behaviors as you ispire egagemet, trust, autheticity ad productivity. Page 79 Program Maagemet (semiar #6216) Ulike a project maager, a program maager coordiates a umber of related projects ad operatios that will beefit his or her orgaizatio, applyig specialized skills ad kowledge. I this course, you will build the skills ad best practices eeded to successfully maage a program. Page 111 Global Supply hai Maagemet: Best Practices i Import ad Export Operatios (semiar #4115) Master your iteratioal supply chai with the most up-to-date skills ad tactics. Explore regulatios, procedures, global security, documetatio, dealig with customs ad other govermet agecies, trade compliace, HTS classificatios ad maagig freight, plus additioal key topics. Page 114 lassroom Semiars BAK BY POPULAR DEMAND Storytellig Power: Secrets for Exceptioal ommuicatio (semiar #2102) raft egagig ad motivatig stories that ca spark commitmet ad passio. Page 48 ommuicatig Across Geeratios: Bridgig the Gap (semiar #2212) Better uderstad geeratioal differeces, foster respect ad commuicate more effectively. Page 48 Protectig Your Orgaizatio: oductig Effective Ivestigatios (semiar #8245) Protect yourself ad your orgaizatio from destructive claims while maitaiig a healthy ad productive work eviromet. Page 69 Effective Strategies for Impactful Traiig (semiar #8105) Take your traiig skills from good to great. Page 71 Maagig the Umaageable: Tough People. Tough Situatios (semiar #2290) Get prove methods for hadlig problematic direct reports. Page 95 Frakliovey omprehesive Sales Performace Workshop (semiar #2607) Apply this uique cliet-focused sales system to improve your competitive edge. Page 118 Aligig Sales ad Marketig Strategies: Success Through ollaboratio (semiar #5286) Get your marketig ad sales teams workig together as effectively as possible! Page 121 lassroom 1 1-Day Workshop 11 11

12 ANALYTIAL SKILLS Developig Your Aalytical Skills: How to Research ad Preset Iformatio SEMINAR #2162 Also available Live Olie see page 129 Whe makig decisios, how do you assess the credibility of iformatio? Do you coduct research ad gather data methodically, or act o istict ad follow the latest treds? Do you kow what key questios to ask? Feel cofidet you re makig valid decisios? Whether you are developig a ew product or service, presetig fidigs o a competitor s product, or decidig how to allocate resources, you eed to be able to support your coclusios with valid ad credible evidece. I this basic course, you ll lear to implemet a process for aalysis that esures you re focusig o the most critical iformatio, ivolvig the right people, ad coveyig your message i terms your audieces will uderstad. Idetify relevat iformatio Research ad orgaize data from multiple sources i appropriate formats ategorize data for aalysis Make difficult decisios ivolvig qualitative data Perform aalysis from multiple perspectives Recogize patters ad determie what they mea for the busiess Evaluate the evidece to idetify the best opportuity or most ratioal solutio ommuicate fidigs ad recommedatios clearly WHAT YOU WILL OVER Aalytical Skills ad Data Aalysis Idetifyig core aalytical skills Explorig the challeges of collectig, evaluatig, ad presetig iformatio Describig the steps i the aalytical process: pla, aalyze, coclude The Plaig Phase Defiig the purpose of the aalysis Improvig your aalytical skills by clarifyig relevat issues: Why? Who? What are the optios, beefits, ad risks? Idetifyig issues that are essetial for VIEW LASSROOM EXPERIENE comprehesive uderstadig Decidig o a approach for a aalysis project reatig a data collectio pla for obtaiig iformatio The Aalysis Phase Orgaizig, collectig, ad evaluatig data via graphic tools Performig affiity groupig to aggregate ustructured data ito categories Usig a 2x2 grid ad SWOT aalysis to evaluate ideas ad aalyze strategies Determiig risks ad performig costbeefit aalysis Evaluatig data ad addressig iformatio gaps The oclusio ad Reportig Process Uderstadig the characteristics of valid coclusios Gettig from coclusios to recommedatios Presetig coclusios graphically Tellig Your Story Utilizig tools, tips, ad techiques to preset your story to multiple audieces reatig ad deliverig a brief presetatio that ispires ad persuades Busiess professioals who wat to lear basic aalytical skills to coduct research ad perform aalysis to help them make more iformed ad evidece-based decisios. TABLE OF ONTENTS Faculty Spotlight Patricia Esworth is oe of the experts who teach this course. She has worked with cliets from a wide rage of idustries, govermet agecies ad oprofit orgaizatios. At Moody s Ivestors Service, she worked o the creatio of the firm s first Project Maagemet Office, amog other projects. She holds certificatios as a Project Maagemet Professioal (Project Maagemet Istitute) ad ertified Software Quality Egieer (America Society for Quality). BONUS Receive a flash drive cotaiig tools ad templates to use at work. Note: Please brig your laptop whe attedig this semiar. This course qualifies for 12 PUs toward your recertificatio as a AP (ertified Aalytics Professioal). AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Techical: 12 lassroom/live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. 2-Day lassroom Schedule July Arligto, VA JMJ Aug Dallas, TX JMJ Sept New York, NY JMJ Sept Arligto, VA JMJ Sept Los Ageles, A JMJ Oct Seattle, WA JMJ Oct Bosto, MA JMJ Nov hicago, IL JMJ Nov Arligto, VA JMJ Dec Philadelphia, PA JMJ REGISTER TODAY! EUs/12 PDUs/12 PUs/14 PE/12 PDs $2,195/AMA Members $1,995 Dec New York, NY JMJ Dec Sa Fracisco, A JMJ Ja Arligto, VA JMJ Feb New York, NY JMJ Recommeded PE redit: 14 hours/basic Prerequisites: Familiarity with basic olie research skills Advace Preparatio: Noe Delivery Method: Group Live/Group Iteret-based Field of Study: Busiess Maagemet ad Orgaizatio 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/12 PUs/14 PE/12 PDs $2,095/AMA Members $1,895 Tuesday 2-5 pm ET July 11-Aug JMJ Oct. 31-Nov JMJ Feb JMJ L 12 AMA semiars are GSA approved ad are available for osite group traiig

13 TABLE OF ONTENTS ANALYTIAL SKILLS Essetial Tools ad Techiques for Data Aalysis SEMINAR #1112 Make smarter busiess decisios usig these powerful data aalysis methods. Are you tired of beig uder costat pressure to make the right umbers-based decisios for your orgaizatio? Are you too ofte overwhelmed by a out-of-cotrol flood of umerical iformatio, much of it coflictig ad cofusig? Usig Excel as the mai tool, this foudatioal course goes beyod the qualitative side of data aalysis to explore prove quatitative tools ad methods for aalyzig, iterpretig ad utilizig data so that more iformed ad reliable busiess decisios ca be made. Take this course to solve the problem of how to productively hadle the spreadsheets, reports ad iformatio that pile up i your ibox every day ad lose the agst that goes with it! Lear the best practices for orgaizig, summarizig ad iterpretig quatitative data reate a repeatable process for aalyzig your data Brig out patters i data that were ot apparet at first glace Idetify ad explai tools for data aalysis Shorte the time betwee aalysis ad actio to avoid aalysis paralysis Kow how to get from hard data to well-reasoed coclusios WHAT YOU WILL OVER Usig data ad statistics effectively i busiess today Improper data maipulatios ad their cosequeces Explorig quatitative data collectio methods Improvig aalysis success by effectively utilizig software Uderstadig regressio, tred lies ad scearios i Excel Utilizig the power of busiess itelligece software Fidig ad aalyzig data patters, treds ad fluctuatios Iterpretig ad traslatig data ito decisios Busiess professioals who eed the basic tools to quatitatively ad accurately aalyze the moutais of data that come across their desk each miute of every day. Note: Please brig your laptop equipped with Excel 2010 to this semiar. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. Advaced Tools ad Techiques for Data Aalysis SEMINAR #2006 Maipulate complex data sets to gai deeper isights ad make better decisios. Get ready to lear predictive aalytics techiques. Topics covered iclude a variety of aalytics tools such as histograms, ANOVA aalysis, A/B testig, Pareto aalysis, clusterig, box plots, scatter diagrams, partitioig, ustructured text aalysis ad multivariate regressio aalysis. Best of all, o backgroud i statistics or programmig is required. All you eed is a basic uderstadig of spreadsheets to maipulate complex data sets so you ca gai isights that are ot possible with commo busiess itelligece techiques. Go above stadard busiess itelligece aalysis techiques Get aswers to complex data aalysis questios without becomig a statisticia Lear which data aalysis techique to use for various busiess problems Extract the most meaigful results from large ad small data sets ad multiple data types Become familiar with basic text aalysis tools ad gai isights from ustructured text data Use advaced aalysis fuctios i Excel ad ope source tools Build o your basic uderstadig of spreadsheets to access powerful aalytic techiques Improve your busiess efficiecy ad effectiveess WHAT YOU WILL OVER Data aalytics ad busiess; workig with data Wraglig, cleasig ad shapig data (data scrapig) Usig Google OpeRefie Selectig the right variables, KPIs, SFs (data aalysis) Becomig familiar with Excel s Aalysis Tool Pack Utilizig multivariate statistics, T-Test, factor aalysis, liear regressio ad other advaced techiques Reviewig additioal tools JMP, Tableau, SPSS, R Busiess professioals lookig for data aalysis tools to solve complex problems such as customer chur, statistically valid web-page optimizatio ad social media/olie customer feedback aalysis. PREREQUISITES Basic uderstadig of Excel ad spreadsheets, icludig pivot tables ad basic chartig fuctios Note: Please brig a MS Widows-based laptop with a workig browser to coect to the iteret ad Excel 2010 for P istalled. lassroom Semiars Above accreditatio applies to both semiars o this page. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PDs $2,195/AMA Members $1,995 July Arligto, VA JMJ Sept hicago, IL JMJ Dec Arligto, VA JMJ Feb hicago, IL JMJ REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PDs $2,445/AMA Members $2,195 AMA Members Save $250 July New York, NY JMJ July 31-Aug Sa Fracisco, A JMJ Sept Arligto, VA JMJ Oct Atlata, GA JMJ Nov New York, NY JMJ Dec hicago, IL JMJ For additioal dates ad locatios or to register

14 ANALYTIAL SKILLS TABLE OF ONTENTS How to Tur Data Ito ompellig Visual Presetatios SEMINAR #2012 Visualize your data to tell your story. Wat to make your data come to life i a compellig presetatio? This semiar is your aswer. Usig Microsoft Excel ad PowerPoit, you will lear fudametal best practices i visual data desig so that your data ca be see visually, i a busiess cotext that clearly demostrates patters, treds ad correlatios. Uderstad basic graphic desig priciples ad how audieces process iformatio visually Lear how to make use of emphasis, color, layout ad typography to maximize the clarity of your messages Become familiar with available tools/techiques for data visualizatio Uderstad the differeces betwee Glaceable ad Refereceable visualizatios ad how to haress the power of each Icrease the impact ad stregth of your messages by choosig the most effective chart WHAT YOU WILL OVER Basic priciples of graphic, iformatio ad layout desig Advaced charts such as scatters, bubbles, histograms, bullet graphs, combos ad Paretos Specialty charts icludig uits, tree maps ad proportioal shapes How to make use of tred lies, referece bads ad aotatios Whe to use Excel or PowerPoit to create tables, how to properly desig them ad how to apply coditioal formattig to create heat maps ad table leses Tricks, tips ad techiques for overcomig Excel ad PowerPoit limitatios ad creatig proper workflows Those with a foudatioal uderstadig of Microsoft Excel ad PowerPoit, who work regularly with data ad wish to desig basic ad more advaced charts, graphs ad tables. Visit for details about PE credits. Note: Participats must brig a P laptop equipped with Microsoft Office 2010 or later. Those with Mac computers may atted ad will be able to follow ad perform all exercises, but may ot receive as detailed techical attetio from the istructor. Aalytical Thikig, Problem Solvig ad Decisio Makig SEMINAR #2558 Apply prove aalysis skills to make better-iformed decisios with cofidece. Almost every busiess today is icreasigly complex, with fewer resources ad less time to produce maximum results. Employees at all levels must be more idepedet ad exercise effective problem-solvig ad decisio-makig skills. I this course, you ll get a itroductio to fudametal aalytical skills that you ca use to evaluate ad solve a wide variety of busiess challeges. Lear how to apply deductive reasoig to complex problems, draw effective coclusios, ad apply soud judgmets. Build these powerful skills to help you gai a distict competitive advatage. Successfully reaso through multiple types of busiess challeges Break dow complex problems to geerate viable solutios Develop ad test solutios to atypical problems Apply tried-ad-true ratioal decisio-makig tools to help you be more decisive Feel empowered to make strategic ad complex decisios uder coditios of ucertaity This course qualifies for 12 PUs toward your recertificatio as a AP (ertified Aalytics Professioal). This accreditatio applies to both semiars #2012 ad #2558. WHAT YOU WILL OVER Uderstadig how our brais fuctio as we solve problems Idetifyig psychological factors that derail objective aalysis Usig data to form ad test a hypothesis omprehedig the hypothetical method ad its two stages: formatio ad testig Recogizig how to avoid makig decisios too quickly or too slowly Aalyzig your persoal decisio-makig logic ad kowig how to leverage it more effectively Ay idividual who wats to be better equipped to face ad solve today s complex busiess problems by usig a foudatioal process for reasoig, problem solvig ad tried-ad-true ratioal decisiomakig tools. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PUs $2,195/AMA Members $1,995 July Bosto, MA JMJ Aug Arligto, VA JMJ Sept hicago, IL JMJ Oct Dallas, TX JMJ Oct New York, NY JMJ Nov Arligto, VA JMJ Nov Sa Fracisco, A JMJ Dec Atlata, GA JMJ Feb Arligto, VA JMJ Feb New York, NY JMJ REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PUs $2,195/AMA Members $1,995 Aug New York, NY JMJ Sept hicago, IL JMJ Oct Atlata, GA JMJ Nov Sa Fracisco, A JMJ Dec New York, NY JMJ AMA semiars are GSA approved ad are available for osite group traiig

15 TABLE OF ONTENTS ANALYTIAL SKILLS ritical Thikig SEMINAR #2533 Also available Live Olie see page 129 Demostrate clearer ad more effective thikig i busiess. Make better decisios ad create better solutios. Lear hads-o techiques to geerate breakthrough ideas ad solve your most pressig problems. I this course, you ll discover how to ask the right questios, challege assumptios, ad see others viewpoits with clarity. You ll Lear How To: Traslate abstract ideas ito tagible results Evaluate ideas objectively Solve problems more effectively Make dramatically better decisios You ll Also Receive: The My Thikig Styles TM Assessmet ad your persoalized developmet report, which looks at your thikig style prefereces A actio pla for implemetig critical thikig ad decisio-makig skills back at work A toolkit o a flash drive or mobile resource applicatio Explore real-world examples of why critical thikig is so importat i busiess Use the RED (Recogize assumptios, Evaluate argumets, Draw coclusios) Model whe facig complex thikig challeges Discover 7 ways to spot a weak argumet Idetify 8 barriers to effective critical thikig Get a roadmap for developig your critical thikig skills Review your persoal My Thikig Styles Developmet report WHAT YOU WILL OVER Recogizig the Value of Usig ritical Thikig i Busiess haracteristics of effective critical thikers The role of critical thikig i meetig busiess challeges A ritical Thikig Process Usig a framework to relate critical thikig to busiess challeges Describig critical thikig usig the RED Model Obtaiig Feedback o Your ritical Thikig Skills Recogizig the value of gaiig isight ito oe s critical thikig skills Uses for the My Thikig Styles assessmet Your persoal developmet report A otext for ritical Thikig Idetifyig persoal situatios where critical thikig has bee or could be used Relatig isight from your My Thikig Styles report ad feedback to a persoal critical thikig situatio Applyig ritical Thikig Tools ad Skills i Busiess Situatios Practicig the use of critical thikig skills ad techiques i a real busiess situatio reatig a iitial actio pla for developmet of critical thikig skills All busiess professioals who wat to ehace their thikig processes to achieve better results i busiess. * The RED Model ad My Thikig Styles are trademarks of Pearso Educatio, Ic. Faculty Spotlight Kurt Weiss is oe of the experts who teach this course. He has more tha 20 years experiece i maagemet traiig ad has worked with thousads of idividuals ad teams from middle maagers to EOs o improvig their effectiveess i maagemet, leadership, commuicatio ad iterpersoal skills. Mr. Weiss has taught ad worked i 38 coutries. Note: Before attedig this sessio, you will receive a lik to the olie My Thikig Styles assessmet. You must complete the assessmet to fully participate i this semiar. This course qualifies for 12 PUs toward your recertificatio as a AP (ertified Aalytics Professioal). AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Leadership: 12 lassroom/live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. lassroom Semiars VIEW LASSROOM EXPERIENE 2-Day lassroom Schedule July New York, NY JMJ July Sa Fracisco, A JMJ July hicago, IL JMJ Aug Arligto, VA JMJ Aug olumbus, OH JMJ Aug New York, NY JMJ Sept hicago, IL JMJ Sept Atlata, GA JMJ Sept Arligto, VA JMJ Oct Sa Fracisco, A JMJ Oct hicago, IL JMJ Oct New York, NY JMJ Nov Arligto, VA JMJ Nov Bosto, MA JMJ Nov Dallas, TX JMJ REGISTER TODAY! EUs/12 PDUs/12 PUs/14 PE/12 PDs $2,445/AMA Members $2,195 AMA Members Save $250 Nov. 30-Dec Atlata, GA JMJ Nov. 30-Dec Seattle, WA JMJ Dec hicago, IL JMJ Dec New York, NY JMJ Dec Sa Fracisco, A JMJ Ja Arligto, VA JMJ Feb hicago, IL JMJ Feb New York, NY JMJ Recommeded PE redit: 14 hours/itermediate Prerequisites: Familiarity with fudametals of aalytical skills Advace Preparatio: Olie pre-assessmet My Thikig Styles Delivery Method: Group Live/Group Iteret-based Field of Study: Maagemet Advisory 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/12 PUs/14 PE/12 PDs $2,345/AMA Members $2,095 AMA Members Save $250 Moday ad Wedesday 2-5 pm ET July JMJ Sept JMJ Nov JMJ Ja JMJ L For additioal dates ad locatios or to register

16 ANALYTIAL SKILLS TABLE OF ONTENTS Strategic Thikig SEMINAR #2018 Develop a strategic midset to icrease the success of your strategic plas. Lear how to stregthe your strategic thikig skills ad ecourage it i others. Through practical thikig exercises applied to your ow work opportuities, you ll stimulate your strategic thikig, lear to recogize patters that impact strategy, ad ehace your abilities to geerate ew isights ad ideas. Lear to challege your assumptios ad view your busiess as it relates to the larger market systems Explore ad apply differet thikig methods to challege group-thik otrol reactive fixes to problems with creative resposes eve i ucertai times Lear to shift betwee the curret reality of your busiess ad your desired future Geerate ew ideas ad evaluate future scearios before your competitors do Kow whe to embrace ecessary risk eve if resources are limited WHAT YOU WILL OVER Itroductio to strategic thikig: a ew way of thikig ad lookig at the world Learig a model to support your strategic thikig skills Recogizig the busiess ecosystems that ifluece curret ad future strategic choices Practicig strategic thikig calistheics ad kowig how to use them Geeratig ideas ad creatig plas with a big-picture perspective Buildig a actio pla to expad your ow strategic thikig skills ad those of your colleagues Idividual cotributors, maagers, directors ad other leaders who eed strategic thikig skills to gai better busiess isights ad idetify treds that ca cotribute to a more successful busiess strategy. Visit for details about SHRM credits. This course qualifies for 12 PUs toward your recertificatio as a AP (ertified Aalytics Professioal). REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PUs $2,445/AMA Members $2,195 AMA Members Save $250 July Dallas, TX JMJ Aug Arligto, VA JMJ Aug New York, NY JMJ Sept Atlata, GA JMJ Oct New York, NY JMJ Nov hicago, IL JMJ Nov Arligto, VA JMJ Dec Fort Lauderdale, FL JMJ Dec New York, NY JMJ Ja Sa Fracisco, A JMJ Feb hicago, IL JMJ Additioal ANALYTIAL SKILLS SEMINARS No matter your role or idustry, you ll work smarter ad better with aalytical skills. Tur the toughest challeges ito outstadig results with the tools, techiques ad strategies offered i these AMA Semiars. BUSINESS ANALYSIS AND QUALITY Busiess Aalysis Essetials Delivered by Global Kowledge FINANIAL MANAGEMENT Fiacial Forecastig Page 64 V Page 17 AMA s Advaced Fiacial Forecastig ad Modelig Workshop Pages 66, 134 AMA s ourse o Fiacial Aalysis L STRATEGI PLANNING Fudametals of Strategic Plaig Page 67 Page 124 Strategic Plaig Facilitatig a Effective Strategic Plaig Process Strategy Executio: Gettig It Doe Strategic Agility ad Resiliece: Embracig hage to Drive Growth Page 126 Page 125 Page 127 Page 126 Lear more: lassroom L Live Olie V Virtual lassroom 16 AMA semiars are GSA approved ad are available for osite group traiig

17 TABLE OF ONTENTS BUSINESS ANALYSIS & QUALITY Busiess Aalysis Essetials SEMINAR #72919 Also available as a Virtual lassroom Uderstad the busiess aalyst s role ad resposibilities i a successful project. I this itroductory semiar, you ll delve ito the role ad resposibilities of the busiess aalyst the commuicatio lik betwee all busiess areas ad a critical player i project success. Lear techiques for esurig project success every step of the way from idetifyig ad aalyzig potetial projects to makig sure that the fial project product meets the requiremets you idetified. Through hads-o exercises, you ll lear to defie the scope of work ad master requiremets gatherig techiques that will work for a variety of projects ad audieces. You ll cosider the uique eeds of customers, stakeholders, ad the IT departmet as you work toward buildig, documetig, commuicatig, ad maagig requiremets. WHAT YOU WILL OVER Role of the busiess aalyst Build ad evaluate a busiess case Pla, maage, aalyze, documet, ad commuicate requiremets oduct effective iterviews, group workshops, ad questioaires Data miig apture ad documet busiess rules Ear agreemet Esure requiremets are met HANDS-ON EXERISES Idetify Busiess Aalysis (BA) cocepts ad activities i your orgaizatio Propose project scope based o your aalysis of a busiess architecture, feasibility study ad risk assessmet Defie team roles ad work divisio strategy Pla requiremets activities for a project Pla scope ad requiremets chage maagemet hoose elicitatio techiques hoose techiques to structure, model, ad aalyze requiremets Idetify project assumptios ad costraits Determie requiremets verificatio ad validatio activities Draft a requiremets commuicatio pla Prepare for requiremets presetatio ad sigoff Determie solutio assessmet ad validatio activities ompile a idividual professioal skills ivetory Produce a professioal growth pla Systems aalysts, busiess aalysts, requiremets aalysts, developers, software egieers, IT project maagers, project maagers, project aalysts, project leaders, seior project maagers, team leaders, program maagers, testers, ad QA specialists. ONTENT Overview of Busiess Aalysis The solutios life cycle What is Busiess Aalysis? Busiess Aalysis termiology Iteratioal Istitute of Busiess Aalysis course BAP certificatio Eterprise Aalysis The busiess architecture Feasibility studies Project scope Busiess case Risk assessmet Decisio package Selectig ad prioritizig projects Requiremets Plaig ad Maagemet Team roles for the project Work divisio strategy Requiremets risk approach Plaig cosideratios Requiremets activities Selectio Estimatio Requiremets scope Requiremets chage maagemet Requiremets Elicitatio Elicit requiremets Techiques Workshop Reverse egieerig Survey/questioaire Requiremets Aalysis ad Documetatio Requiremets package Busiess domai model Aalyze user requiremets Aalyze fuctioal requiremets Aalyze quality of requiremets Assumptios ad costraits Requiremets maagemet Modelig techiques Requiremets ommuicatio ommuicatio pla Maage coflicts lassroom Semiars Global Kowledge has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). You may also be iterested i BAP /BA ertificatio Prep Boot amp. For a detailed course descriptio ad schedule, visit 3-Day lassroom Schedule July Irvig, TX JMJ July Morristow, NJ JMJ July New York, NY JMJ July Arligto, VA JMJ July 31-Aug Atlata, GA JMJ Aug Sata lara, A JMJ REGISTER TODAY! 21 PDUs/21 DUs $2,295 Aug ary, N JMJ Aug Schaumburg, IL JMJ Sept Irvig, TX JMJ Sept New York, NY JMJ Sept Burligto, MA JMJ Lesso Virtual Schedule 21 PDUs/21 DUs $2,195 6 hours July JMJ July JMJ July JMJ July 31-Aug JMJ Aug JMJ Aug JMJ Aug JMJ Sept JMJ Sept JMJ V For additioal dates ad locatios or to register

18 BUSINESS ANALYSIS & QUALITY Process Maagemet Applyig Process Mappig to Aalyze ad Improve Your Operatio SEMINAR #6531 You ca develop the best busiess strategy ad hire the best talet ad still fail. This semiar provides you with prove tools to successfully implemet busiess improvemets icludig process mappig techiques, documetatio of stadard operatig procedures ad value-added vs. o-valueadded activity aalysis. Idetify process improvemet opportuities Maage bottleecks to ehace workflow ad productivity Determie if operatios should be outsourced Kow where excess ivetory ca be reduced or elimiated Achieve more realistic ad effective schedulig based o process lead-time data Kow how each process relates to the whole operatio WHAT YOU WILL OVER ritical success factors for process improvemet projects Issues: busiess process elemets, measurig ad cotrollig performace Usig project maagemet techiques to improve processes Process mappig: collectig the data Aalyzig the data ad idetifyig desired improvemets Why stadard operatig procedures (SOPs) are importat ultural ad orgaizatioal issues ad barriers Seior- ad mid-level maagers resposible for process mappig ad process quality improvemet; project maagers, idustrial egieers, IT aalysts ad VPs of maufacturig. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). PMP, PMBOK ad the PMI R.E.P. logo are registered trademarks of the Project Maagemet Istitute, Ic. 18 Techical PDUs See page 104 for more details. Reproduced with the permissio of PMI. TABLE OF ONTENTS LEAN Process Improvemet Deliverig More with Less SEMINAR #6108 Apply LEAN fudametals to reduce iefficiecies, lower costs ad icrease reveue. Processig requests takig forever? ustomers callig to complai about delays ad high delivery costs? Worried you could be losig busiess as a result? LEAN process improvemet tools offer simple fixes that will chage your thikig, improve your operatios ad deliver quick solutios. I this course, you ll discover there are 7 types of waste ad several methods to elimiate it 5S, Poka-Yoke, Kaba ad Kaize. You will lear to map the customer value stream ad determie which activities add value to the customer ad which do ot. A highly iteractive case study will cemet the learig as you participate i repairig a broke process with istructor guidace utilizig LEAN tools ad priciples. You ll leave with a LEAN eterprise pla that you ca easily adapt ad implemet i your orgaizatio to optimize efficiecies ad deliver faster results! Uderstad key elemets of LEAN Focus your actios o customer requiremets Differetiate betwee value- ad o-value-addig activities Measure ad aalyze the efficiecy of a existig process Improve the efficiecy of a broke, cumbersome process ustomize a LEAN tool you ca utilize right away Deliver better results, faster with fewer resources WHAT YOU WILL OVER Uderstadig LEAN methodology cocepts Fidig ad assessig the bottleecks that make your iteral processes costly ad cumbersome Mappig the customer value stream Idetifyig LEAN metrics Discerig the coectio betwee LEAN ad Six Sigma Graspig the 7 types of waste Uderstadig key LEAN methods used for process improvemet: 5S, Poka-Yoke, Kaba ad Kaize Implemetig LEAN tools to decrease process waste Recogizig the elemets of cotiuous improvemet Seior ad mid-level maagers who are tasked with cuttig costs ad icreasig reveue ad ecoomic value i a team, departmet or divisio. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PDUs $2,345/AMA Members $2,095 AMA Members Save $250 July Sa Fracisco, A JMJ Sept New York, NY JMJ Dec Arligto, VA JMJ REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,095/AMA Members $1,895 July New York, NY JMJ Oct hicago, IL JMJ Nov Sa Fracisco, A JMJ Dec New York, NY JMJ Feb Atlata, GA JMJ AMA semiars are GSA approved ad are available for osite group traiig

19 TABLE OF ONTENTS Professioal Effectiveess BUSINESS BUSINESS ENHANEMENT ENHANEMENT SKILLS Time Maagemet SEMINAR #2233 Also available Live Olie see page 129 Take cotrol, prioritize ad get out from uder Do you Fid yourself overloaded with work? Feel so stretched to the limit you ca t set priorities? Exhaust yourself daily without accomplishig your goals? If you re doig more ad ejoyig it less, it s time to make real choices about how ad whe to sped your time. This semiar gives you the tools to fid a balace ad achieve your goals, so you ca get more of the right thigs doe. Set ad accomplish goals reate priorities ad establish realistic boudaries Recogize ad deal with time wasters Improve cocetratio ad efficiecy Break idecisio ad procrastiatio habits Use techology to help maage time reate ad recharge positive eergy WHAT YOU WILL OVER Time Maagemet vs. Self-Maagemet Shiftig focus from maagig time to maagig self Idetifyig persoal time wasters reatig a persoal Time Mastery Pla Plaig for Success Usig a robust plaig process Defiig goals; establishig importat ad valid priorities reatig a realistic ad productive schedule ocetratio, Focus ad Orgaizatio reatig productive ad efficiet routies to support core goals Orgaizig ad maagig work eviromet Idetifyig ways to deal with distractios ad iterruptios Maagig Techology Icreasig productivity by usig techology efficietly Selectig the right form of commuicatio Idetifyig ways to maage Faculty Spotlight Patrica Quiddigto is oe of the experts who teach this course. Drawig o over 20 years of busiess experiece ad 12 years of practice i psychology, she helps leaders, teams ad -level executives move to the ext level of effectiveess through executive coachig ad traiig. Ms. Quiddigto is curretly earig her PhD i Orgaizatioal Psychology. reatig Boudaries ad Balace Prioritizig ad choosig activities to balace life ad work reatig a persoal o script Busiess professioals who wat greater cotrol of their time, maagemet style ad life. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). lassroom Semiars PMP, PMBOK ad the PMI R.E.P. logo are registered trademarks of the Project Maagemet Istitute, Ic. My work life has t bee the same sice I completed this course. Joh D. VIEW LASSROOM EXPERIENE Leadership: 12 lassroom/live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. 2-Day lassroom Schedule 1.2 EUs/12 PDUs/14 PE $1,995/AMA Members $1,795 July Bosto, MA JMJ July Garde Grove, A JMJ July New York, NY JMJ July 31-Aug hicago, IL JMJ Aug Parsippay, NJ JMJ Aug Arligto, VA JMJ Aug Sa Fracisco, A JMJ Sept New York, NY JMJ Sept Atlata, GA JMJ Sept Dever, O JMJ Oct hicago, IL JMJ Oct Philadelphia, PA JMJ Oct Arligto, VA JMJ Oct Dallas, TX JMJ Oct Bosto, MA JMJ Nov New York, NY JMJ Nov Sa Fracisco, A JMJ REGISTER TODAY! Nov Fort Lauderdale, FL JMJ Dec Arligto, VA JMJ Dec New York, NY JMJ Dec Housto, TX JMJ Dec hicago, IL JMJ Ja Sa Fracisco, A JMJ Ja Atlata, GA JMJ Feb Arligto, VA JMJ Feb New York, NY JMJ Feb hicago, IL JMJ Recommeded PE redit: 14 hours/basic Prerequisites: Basic behavioral cocept aroud self-maagemet Advace Preparatio: Olie pre- ad post-assessmet Delivery Method: Group Live/Group Iteret-based Field of Study: Persoal Developmet 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/14 PE $1,895/AMA Members $1,695 Moday-Thursday 2-5 pm ET July JMJ Sept JMJ Dec JMJ Feb JMJ L For additioal dates ad locatios or to register

20 TABLE OF ONTENTS The 7 Habits of Highly SIGNATURE EDITION 4.0 SEMINAR #2601 Also available Live Olie see page 130 By Frakliovey available through AMA. The 7 Habits of Highly Effective People Sigature Editio 4.0 program is based o the teachigs of Dr. Stephe R. ovey. Immerse yourself i a life-chagig 7 Habits experiece > Maximize metal abilities. Trai your brai for peak performace. > Trasform your life persoally ad professioally by becomig more effective. > Lear the laguage of success. Kow the differece betwee importat ad urget. This traiig was extremely valuable. It exceeded my expectatios. I wet ito it thikig I d be learig habits to help me trasitio ito my ew positio withi my orgaizatio; however, I came out with so much more. I have foud these habits to be rewardig i my life as a whole. Emily B. Discover the power of effectiveess through the 7 Habits. The life-chagig beefits of The 7 Habits of Highly Effective People have spawed a worldwide movemet for a reaso. Millios have used its priciples to attai greater success i busiess ad life. The lessos ca be trasformative at ay stage of your career. This semiar will provide you with essetial isights ito the habits that are at the heart of persoal, team, ad orgaizatioal effectiveess everywhere ad at every level. We help you assimilate ot just lear the 7 Habits. Our expert facilitators brig experiece ad isight to the teachigs. Ad we help you persoalize the priciples of the 7 Habits through idividual assessmet, group sharig ad guided exercises. ovey s timeless teachigs adapted to the momet. Usig the ew Sigature 4.0 solutio, our curriculum traslates uiversal, value-based priciples to busiess ad techology today. Lear the 7 Habits i a optimal settig. This semiar provides the ideal opportuity to develop a deep uderstadig of the 7 Habits ad immediately put them to work i your life ad orgaizatio. Dr. Stephe R. ovey s The 7 Habits of Highly Effective People was amed oe of the 10 most ifluetial maagemet books ever by Forbes magazie. It is the bestsellig audiobook i history. 20 AMA semiars are GSA approved ad are available for osite group traiig

21 TABLE OF ONTENTS Professioal Effectiveess BUSINESS ENHANEMENT Effective People WHAT YOU WILL OVER Paradigms ad Priciples of Effectiveess Assess paradigms ad alig to priciples of effectiveess HABIT 1: Be Proactive Assume resposibility, focus ad act o what ca be cotrolled ad iflueced, istead of what ca t HABIT 2: Begi with the Ed i Mid Defie clear measures of success ad a pla to achieve them HABIT 3: Put First Thigs First Prioritize ad achieve your most importat goals, istead of costatly reactig to urgecies HABIT 4: Thik Wi-Wi ollaborate more effectively with others by buildig high-trust relatioships of mutual beefit HABIT 5: Seek First to Uderstad, The to Be Uderstood Ifluece others by developig a deep uderstadig of their eeds ad perspectives HABIT 6: Syergize Develop iovative solutios that leverage diversity ad satisfy all key stakeholders Habit 7: Sharpe the Saw Icrease motivatio, eergy, ad worklife balace by makig time for reewig activities Ayoe who wats to lear how to apply the power of effectiveess for greater success i their busiess ad persoal lives, ad feel more satisfied with what they accomplish each day. PRE-WORK REQUIRED The 7 Habits Assessmet A questioaire that you ca take as a self-assessmet or as a 360º assessmet to gather feedback from your maager, direct reports, ad peers who work closely eough with you to assess your idividual effectiveess. ATTENDEES WILL REEIVE Participat Guide 7 Habits Skill ad Practice cards Weekly Big Rocks ards 7 X 7 otract Talkig Stick Livig the 7 Habits mobile app Faculty Spotlight Hery Gozalez is oe of the experts who teach this course. He is a idepedet cosultat i acquisitio support ad operatios aalysis, followig a 31-year career i the federal govermet. As executive director of the Federal Aviatio Admiistratio, Mr. Gozalez worked with the Project Maagemet Istitute s core team developig The Stadard for Program Maagemet, 3rd Editio. You may also be iterested i The 7 Habits of Highly Effective People for Maagers. Visit AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). PMP, PMBOK ad the PMI R.E.P. logo are registered trademarks of the Project Maagemet Istitute, Ic. lassroom Semiars VIEW LASSROOM EXPERIENE 2-Day lassroom Schedule REGISTER TODAY! EUs/12 PDUs $2,345/AMA Members $2,095/AMA Members Save $250 JULY July Bosto, MA JMJ July New York, NY JMJ July hicago, IL JMJ July Arligto, VA JMJ July Dallas, TX JMJ July Mieapolis, MN JMJ July Sa Diego, A JMJ July Dever, O JMJ July Atlata, GA JMJ AUGUST Aug Sa Fracisco, A JMJ Aug Austi, TX JMJ Aug Arligto, VA JMJ Aug New York, NY JMJ Aug Los Ageles, A JMJ Aug Myrtle Beach, S JMJ Aug Philadelphia, PA JMJ SEPTEMBER Sept Parsippay, NJ JMJ Sept Seattle, WA JMJ Sept hicago, IL JMJ Sept Arligto, VA JMJ Sept New York, NY JMJ Sept Housto, TX JMJ Sept iciati, OH JMJ Sept Atlata, GA JMJ OTOBER Oct New York, NY JMJ Oct Aaheim, A JMJ Oct Sa Fracisco, A JMJ Oct Arligto, VA JMJ Oct hicago, IL JMJ Oct Bosto, MA JMJ Oct Dallas, TX JMJ Oct harlotte, N JMJ NOVEMBER Nov Housto, TX JMJ Nov New York, NY JMJ Nov Atlata, GA JMJ Nov Dever, O JMJ Nov Arligto, VA JMJ Nov hicago, IL JMJ Nov Sa Diego, A JMJ DEEMBER Dec Bosto, MA JMJ Dec Mieapolis, MN JMJ Dec New York, NY JMJ Dec Las Vegas, NV JMJ Dec Nashville, TN JMJ Dec Sa Fracisco, A JMJ Dec Arligto, VA JMJ Dec Pittsburgh, PA JMJ JANUARY Ja Housto, TX JMJ Ja hicago, IL JMJ Ja Atlata, GA JMJ Ja Seattle, WA JMJ Ja Los Ageles, A JMJ Ja. 31-Feb Arligto, VA JMJ FEBRUARY Feb Sa Fracisco, A JMJ Feb New York, NY JMJ Feb Dallas, TX JMJ Feb hicago, IL JMJ Feb olumbus, OH JMJ Feb Philadelphia, PA JMJ Lesso Live Olie Schedule 1.2 EUs/12 PDUs $2,195/AMA Members $1,995 Moday-Thursday 2-5 pm ET July JMJ July 31-Aug JMJ Sept JMJ Oct JMJ Nov JMJ Dec JMJ Feb JMJ L For additioal dates ad locatios or to register

22 TABLE OF ONTENTS The 5 hoices to Productivity SEMINAR #2605 Also available Live Olie see page 130 By Frakliovey available through AMA. The 5 hoices to Extraordiary Productivity is based o ideas ad practices accumulated over decades from the leaders of productivity. hoose to become your best, most productive self This course is ideal for those who wat/eed to improve their productivity. It takes a holistic approach to improvig productivity, icludig critical attetio to reiig i techology ad makig it work for you. Joh P. > Icrease persoal fulfillmet. Lear to idetify ad focus o the importat. > Expad productivity through prove priciples. > Master techology without beig cotrolled by it. > Boost eergy ad positivity by uderstadig brai health. Aswer life s challeges decisively. I today s world of icessat iformatio flow ad blurred work/life boudaries, it s early impossible to thik clearly ad make wise decisios all the time. This semiar provides you with a playbook for productivity through disciplied decisio-makig. Success comes from havig laser focus o what s importat. I this semiar, you ll lear 5 choices that provide a process for esurig importat life ad work goals do t get shortchaged by distractios ad urgecies. The theory, process ad philosophy that chages everythig. This semiar uses a prove productivity process that s bee fie-tued over years. The secret lies i combiig practical applicatio with ew eurosciece fidigs to help you better maage your decisios, attetio ad eergy. Lear to tame techology with techology. This semiar will show you how to leverage the tools of Microsoft Outlook to make choices that lead to persoal fulfillmet ad professioal success. 22 AMA semiars are GSA approved ad are available for osite group traiig

23 TABLE OF ONTENTS Professioal Effectiveess BUSINESS BUSINESS ENHANEMENT ENHANEMENT SKILLS Extraordiary WHAT YOU WILL OVER HOIE 1: Actig o the importat istead of reactig to the urget Discerig the importat from the urget or less importat Teachig others the laguage ad methodology of importace HOIE 2: Goig for extraordiary istead of settlig for ordiary larifyig what extraordiary looks like i your curret, most importat roles Defiig ad executig measurable goals HOIE 3: Schedulig the big rocks istead of sortig gravel Masterig weekly plaig processes to idetify, schedule ad execute high-impact priorities Masterig daily plaig processes to esure attetio, eergy, ad executio HOIE 4: Rulig your techology istead of lettig it rule you Desigig a persoalized system to maage appoitmets, tasks, cotacts, otes ad documets Turig Outlook ito a productivity workflow egie HOIE 5: Fuelig your fire istead of burig out Uderstadig the impact of brai health o day-to-day performace Usig the 5 Eergy Drivers to sustai eergy throughout the day Busiess professioals at all levels lookig for the tools to maximize productivity. PRE-WORK REQUIRED You will receive a lik to a olie bechmark 26-questio assessmet o key productivity behaviors. You will have the opportuity to take the bechmark agai after applyig what you leared. ATTENDEES WILL REEIVE Participat Guide Microsoft Outlook Techical Guide The 5 hoices a brief moograph with otebook Bous Modules 3 video-based mii-courses with toolkits NOTE: For hads-o Outlook applicatio, you may wish to atted with a laptop. Please call ustomer Service at if you are ot a Outlook user. Faculty Spotlight Kalet Syde is oe of the experts who teach this course. Ms. Kalet is a Frakliovey Seior osultat with a backgroud i sales, sales maagemet ad admiistratio, ad she has traied over 200,000 people i a umber of Fortue 500 ad 100 compaies. She has a speech ad drama degree from New York Uiversity. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). PMP, PMBOK ad the PMI R.E.P. logo are registered trademarks of the Project Maagemet Istitute, Ic. Leadership: 12 lassroom PDUs See page 104 for more details. Reproduced with the permissio of PMI. lassroom Semiars VIEW LASSROOM EXPERIENE 2-Day lassroom Schedule REGISTER TODAY! EUs/12 PDUs/14 PE $2,195/AMA Members $1,995/ JULY July hicago, IL JMJ July Arligto, VA JMJ July Newport Beach, A JMJ July Miami, FL JMJ July Bosto, MA JMJ July 31-Aug New York, NY JMJ AUGUST Aug Sa Fracisco, A JMJ Aug Atlata, GA JMJ Aug Arligto, VA JMJ SEPTEMBER Sept Philadelphia, PA JMJ Sept hicago, IL JMJ Sept Dallas, TX JMJ Sept Aaheim, A JMJ Sept Arligto, VA JMJ Sept Phoeix, AZ JMJ OTOBER Oct Housto, TX JMJ Oct Arligto, VA JMJ Oct Sa Fracisco, A JMJ Oct Fort Lauderdale, FL JMJ Oct New York, NY JMJ Oct hicago, IL JMJ NOVEMBER Nov iciati, OH JMJ Nov Arligto, VA JMJ Nov Portlad, OR JMJ Nov Bosto, MA JMJ Nov Sa Diego, A JMJ Nov Atlata, GA JMJ Nov. 30-Dec Dallas, TX JMJ DEEMBER Dec Arligto, VA JMJ Dec Sa Fracisco, A JMJ Dec Dever, O JMJ Dec Newport Beach, A JMJ Dec hicago, IL JMJ Dec New York, NY JMJ JANUARY Ja Lake Buea Vista, FL JMJ FEBRUARY Feb Arligto, VA JMJ Feb Los Ageles, A JMJ Feb Sa Fracisco, A JMJ Feb New York, NY JMJ Feb hicago, IL JMJ Recommeded PE redit: 14 hours/itermediate lassroom 10 hours/itermediate Live Olie Prerequisites: Fudametal cocepts of time maagemet Advace Preparatio: Olie pre-assessmet Delivery Method: Group Live/Group Iteret-based Field of Study: omputer Sciece, Maagemet Advisory Services 2-Lesso Live Olie Schedule 0.9 EU/10 PE $2,095/AMA Members $1,895 Tues. 9 am-5 pm ET ad Wed. 9 am-2 pm ET Aug JMJ Sept JMJ Oct. 31-Nov JMJ Ja JMJ Feb JMJ L For additioal dates ad locatios or to register

24 BUSINESS ENHANEMENT Professioal Effectiveess TABLE OF ONTENTS NEWLY REVISED Maagig haos Tools to Set Priorities ad Make Decisios Uder Pressure SEMINAR #2261 Also available Live Olie see page 129 Gai cotrol over expadig workloads ad icreasig demads. Welcome to chaos otherwise kow as the world i which we all work today. Atted this semiar ad lear to structure your thikig aroud the way you approach chaos ad gai hads-o experiece applyig tools for adjustig to shiftig demads. Aalyze ad resolve problems ad lear to strategically commuicate your solutios. Leave cofidet ad ready to alleviate chaos withi your cotrol ad better maage your reactios to chaos beyod your cotrol. Idetify positive outcomes from chaotic eviromets larify ad leverage or elimiate chaos withi your cotrol Focus ad act decisively whe priorities shift Use tools to problem-solve ad select a course of actio Maage iterruptios ad coflicts with greater ease ommuicate your eeds strategically WHAT YOU WILL OVER Welcome to haos Examiig sources of chaos Describig the effects of chage o maagers ad employees Defiig persoal ad group goals i a chaotic eviromet Idetifyig chaos withi your cotrol Priority Plaig ad Decisio-Makig Tools Examiig ad selectig tools for plaig priorities Maagig competig priorities Idetifyig root causes of problems/issues Geeratig creative solutios to problems Orgaizig ideas to firmly grasp a problem s critical compoets otrollig Daily Work reatig a daily actio pla Implemetig best practices for time maagemet Maagig iterruptios ad distractios Ifluecig Others Idetifyig your commuicatio s purpose Uderstadig your audiece raftig your message to appeal to your audiece Implemetig best practices for improvig your ifluecig commuicatios Maagig haos Applicatios Applyig tools ad techiques to resolve case scearios developed i the class Usig ifluecig tactics i coversatios Idetifyig tools ad developig a pla to maage your workplace chaos Faculty Spotlight Shaw K. Woods, MBA, is oe of the experts who teach this course. He is a leadership developmet ad executive coachig expert. A accomplished motivatioal speaker, traier, coach ad metor, Mr. Woods travels the coutry ispirig ad ecouragig his audiece to fid their passio, execute their plas ad make persoal ad professioal decisios that erich their lives. He holds master s degrees i Busiess Admiistratio ad Huma Resources, ad was Assistat Director of Huma Resources at the Board of Educatio for the state of Illiois. Ayoe facig expadig workloads, shiftig priorities, complex orgaizatioal dyamics, orgaizatioal restructurig ad icreased ucertaity. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Leadership: 12 lassroom/live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. 2-Day lassroom Schedule 1.2 EUs/12 PDUs/14 PE $1,995/AMA Members $1,795 July New York, NY JMJ July hicago, IL JMJ July Los Ageles, A JMJ July Arligto, VA JMJ July 31-Aug Atlata, GA JMJ Aug Bosto, MA JMJ Aug Arligto, VA JMJ Aug hicago, IL JMJ Sept Arligto, VA JMJ Sept New York, NY JMJ Sept Sa Fracisco, A JMJ Sept Housto, TX JMJ Oct Philadelphia, PA JMJ Oct hicago, IL JMJ Oct Seattle, WA JMJ Nov Arligto, VA JMJ Nov Dallas, TX JMJ Nov New York, NY JMJ REGISTER TODAY! Nov Sa Diego, A JMJ Nov Atlata, GA JMJ Dec Bosto, MA JMJ Dec Arligto, VA JMJ Dec hicago, IL JMJ Dec Sa Fracisco, A JMJ Ja New York, NY JMJ Ja Arligto, VA JMJ Feb hicago, IL JMJ Feb Los Ageles, A JMJ Feb Lake Buea Vista, FL JMJ Recommeded PE redit: 14 hours/basic Prerequisites: Fudametal cocepts of time maagemet Advace Preparatio: Olie pre- ad post-assessmet Delivery Method: Group Live/Group Iteret-based Field of Study: ommuicatio, Persoal Developmet 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/14 PE $1,895/AMA Members $1,695 Moday ad Wedesday 2-5 pm ET Aug JMJ Oct JMJ Nov. 27-Dec JMJ Ja JMJ Ja. 29-Feb JMJ L 24 AMA semiars are GSA approved ad are available for osite group traiig

25 TABLE OF ONTENTS Professioal Effectiveess BUSINESS BUSINESS ENHANEMENT ENHANEMENT SKILLS Takig O Greater Resposibility Step-Up Skills for No-Maagers SEMINAR #2132 Gaiig ew skills is the first step to meetig ew job demads! Do you have what it takes to step up to the plate to lead, work i teams ad juggle ew assigmets with your curret resposibilities? What about havig a ca-do attitude that prepares you for additioal growth? I this course, you will acquire ew skills ad prepare to make a positive differece at work. You ll lay the foudatio to achieve good performace ow ad itegrate additioal skills to exceed preset role expectatios. You will develop a customized approach to thikig strategically, solvig problems ad makig soud decisios so you ca adapt to chage ad grab ew opportuities. Feel cofidet whe asked to step up to the plate with ew projects outside your regular work activities Take your skills ad potetial to ew heights with prove-i-actio, get-ahead career developmet strategies Uderstad your role i today s ew workplace ad gai the ew skills ad competecies required for success Meet the risig pressure of tight budgets ad lea orgaizatios Map out a pla of actio to ehace your efficiecy ad career developmet potetial WHAT YOU WILL OVER Idetifyig ad Assessig Your Stregths/ Liabilities i the Five Key Skill Areas Discoverig the must-have skills to help you get ad stay competitive Idetifyig barriers that could be holdig you back First Key to Success: Beig Busiess-Smart ad Savvy Idetifyig ways to support your orgaizatio s missio, visio ad strategy Moitorig iteral/exteral factors ad treds that impact your busiess operatios Positioig yourself as a idispesable asset with valuable isights ad skills Secod Key to Success: ommuicatig Strategically Flexig your commuicatio style to achieve more productive busiess outcomes Developig, commuicatig ad projectig a wiig persoal brad Positively propellig yourself forward by applyig strategic commuicatio skills Third Key to Success: Maagig hage Developig resiliecy i a costatly chagig workplace Adjustig ad practicig copig strategies to adapt ad thrive i a vigorous ad chagig work eviromet raftig your uique brad to project a proactive, ca-do attitude Fourth Key to Success: Workig i Teams Idetifyig your various roles whe workig i differet teams Acquirig the skills to deal with group tesios, participatio ad productivity Usig aalytic thikig, commuicatio ad decisio-makig skills to icrease team productivity Faculty Spotlight Deise Sawyer-Johso is oe of the experts who teach this course. She is a top maagemet cosultat who has taught semiars throughout the U.S. sice 1988, ad she specializes i orgaizatioal effectiveess. ore competecies iclude executive coachig, productivity cosultig, team formatio ad itervetio, as well as facilitatig chage iitiatives, maagemet skills traiig ad professioal speakig. Fifth Key to Success: Maagig Time Takig persoal resposibility for time maagemet Usig techology solutios to get more work doe i less time Practicig commuicatio skills to tactfully say o to help you maage your workflow Plaig for Greater Resposibility ofidetly presetig a coheret pla usig your performace goals reatig a pla to work more collaboratively with your maager to take o ew resposibilities Those iterested i developig the skills ecessary to improve their performace i order to grow withi their orgaizatio. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). lassroom Semiars The class hit all of my expectatios ad goals, comig i with little maagemet experiece. Tom P. 8 Leadership PDUs, 4 Strategic PDUs See page 104 for more details. Reproduced with the permissio of PMI. 2-Day lassroom Schedule REGISTER TODAY! EUs/12 PDUs $1,995/AMA Members $1,795/ July Sa Fracisco, A JMJ July Atlata, GA JMJ July Philadelphia, PA JMJ Aug New York, NY JMJ Aug Arligto, VA JMJ Sept Housto, TX JMJ Sept Bosto, MA JMJ Oct New York, NY JMJ Oct hicago, IL JMJ Oct Arligto, VA JMJ Nov Sa Fracisco, A JMJ Nov Philadelphia, PA JMJ Nov. 30-Dec Atlata, GA JMJ Dec New York, NY JMJ Dec Arligto, VA JMJ Feb Arligto, VA JMJ Feb Sa Fracisco, A JMJ Feb New York, NY JMJ For additioal dates ad locatios or to register

26 BUSINESS ENHANEMENT Professioal Effectiveess TABLE OF ONTENTS Doig It All: How to Stay Focused ad Egaged SEMINAR #2118 Develop self-directio skills to maximize your productivity regardless of distractios. For may of us, our ew ormal job meas that we ve iherited work from others, ad are multitaskig 24/7. Ofte, we re expected to produce positive results with fewer resources. It s ot surprisig that maitaiig focus ad stayig egaged ca be a major hurdle. With so may simultaeous demads o your time, sustaiig focused eergy is a must-have skill for doig your job, ad doig it well. You will lear tools that help you get ito a productive flow wheever you eed to ad how to get back o track whe you are throw off course. You will leave with tools that help you make the best of your iate stregths, mitigate your challeges, ad stay focused. You will also lear how to stay i focus ad o a productive course whe others aroud you are throwig distractios ad barriers i your way. Get a complete picture of your workload to reduce fire drills Be able to clear your mid ad sap back ito focus Have a process to get i focus ad stay there Have behaviors to help you stay eergized ad egaged Lear your primary work style ad how to make it work for you Kow the questios to ask for istat clarity ad focus Set up your eviromet ad tools to work for you, ot agaist you Implemet techiques for elimiatig your worst iterruptios Deal with disruptios without destroyig your productivity flow WHAT YOU WILL OVER Assessig your focus levels Idetifyig the pitfalls i your systems that throw you out of focus Buildig a commad cetral tool for safe storage of all commitmets Usig aticipatio tools to cut distractios ad emergecies Assessig your hardwired stregths ad weakesses Miimizig egative eergy ad stress that saps your stregth Utilizig sap back tools to immediately regai focus Slowig dow so you ca speed through your day s work Utilizig the right tools for your sesory style: auditory, visual or tactile NEWLY REVISED reative Thikig i Busiess SEMINAR #2208 Ispire ad facilitate creative thikig i your team ad orgaizatio. Have you had difficulty itegratig creative thikig ad solutios ito your orgaizatio s culture? Experiece this semiar ad lear prove creative thikig techiques that ca help you geerate ew ideas ad develop a blueprit for establishig a climate of creativity. Discover ew ways to break through metal barriers, i the box thikig ad frustratig roadblocks ad dispel widely held myths about creativity. Retur to work ready to apply these techiques so you ca uleash the creative potetial i yourself ad your team Develop a midset that facilitates creative thikig Stimulate your ow ability to ideate by masterig creative thikig techiques Uderstad how to tur ideas ito ew solutios, processes or products reate a motivatioal climate that stimulates creative thikig Master techiques for maagig creative people WHAT YOU WILL OVER Learig the brai fuctios associated with creativity Explorig cogitive techiques to stimulate your creative thikig Self-assessig your persoal creative thikig assets Implemetig the idea-to-iovatio process Uderstadig what motivates creative employees Haressig elemets of a corporate culture that stimulate creativity Maagers, team leaders, directors, project maagers, supervisors ad staff i all idustries as well as ayoe who has ifluece over the creatio, adoptio ad executio of ew products, services ad processes.. Ayoe expected to deliver maximum productivity ad results despite iterruptios, a excessive workload ad other obstacles. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,095/AMA Members $1,895 July hicago, IL JMJ July Lake Buea Vista, FL JMJ July 31-Aug New York, NY JMJ Sept Atlata, GA JMJ Oct Arligto, VA JMJ Oct Sa Fracisco, A JMJ Nov hicago, IL JMJ Dec New York, NY JMJ Feb Dallas, TX JMJ Feb Arligto, VA JMJ REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,095/AMA Members $1,895 July 31-Aug New York, NY JMJ Sept Arligto, VA JMJ Oct hicago, IL JMJ Nov Atlata, GA JMJ Nov New York, NY JMJ Dec Sa Fracisco, A JMJ Dec Bosto, MA JMJ Feb New York, NY JMJ AMA semiars are GSA approved ad are available for osite group traiig

27 TABLE OF ONTENTS Success Skills for the Next Geeratio SEMINAR #2905 Jumpstart your career with skills to avigate i a multigeeratioal workplace. Every idividual, whether Ge X, Y or Z, has uique ways of thikig, actig ad commuicatig ad we all brig somethig valuable to the table. But those uique traits ca also brig coflicts ad misuderstadigs. If you re a youg professioal i a multigeeratioal workplace, you face some tough challeges. This course helps you uderstad how ad why each geeratio thiks ad commuicates the way it does. Through iteractive group exercises, you ll explore the commuicatio styles of differet age groups ad acquire skills ad self-awareess to help you work successfully i a diverse workplace. Kow how geeratioal differeces affect workplace commuicatio ad productivity Idetify your stregths ad blid spots ad develop improvemet strategies Explai the 4 mai commuicatio styles ad lear to coect effectively with each style reate a visio ad executable pla to maage your persoal brad Idetify your compay s values ad missio ad become a recogized problem solver Kow how to work well with a diverse workforce of older ad youger geeratios Get ready to take o ay leadership role ad chart your career path WHAT YOU WILL OVER Heroic coversatios: dealig with work, politics, truth ad chage Uderstadig the behavioral commuicatio styles of each geeratio Promotig your stregths ad buildig your persoal brad Usig others commuicatio ad thikig styles to ifluece ad motivate them Aalyzig whe ad how to give critical feedback to others Idetifyig ways to build your executive presece Haressig your skills ad passio to fid career advacemet opportuities Seekig out busiess metors to help you model your career reatig a career visio board that charts where you wat to be i five years Self-Developmet BUSINESS ENHANEMENT Becomig Idispesable Trasformig ito a Game hager SEMINAR #2026 Build a reputatio as a solid high performer, a go-to perso ad a chage catalyst. For the vast majority of us, job security is a thig of the past so the oly way to survive ad thrive is to make sure you stad out by cotributig uique ad sigificat value. This course gives you strategies ad tactics to take greater owership of outcomes ad icrease your accoutability so you ca gai more visibility. You will re-defie your defiitio of success, assess ad leverage your sigature stregths, ad icrease your focus o trackig your progress i achievig results. Idetify your stregths, level of accoutability ad the extet to which you are replaceable at work ultivate a more realistic defiitio of success, job satisfactio ad high performace Discover appropriate skills, attitudes ad etworks you will eed Idetify all opportuities for which you could be a recogized asset Develop a pla to play to your stregths, make value-added cotributios ad become a critical resource at work WHAT YOU WILL OVER Recogizig what costitutes game-chagig cotributios ad demostratig accoutability ad owership Idetifyig your idispesability score ad examiig the choices that cotribute to your worth Followig a framework to avoid victimizatio ad move toward idispesability Assessig persoal excellece ad recogizig egative beliefs that detract from the value you offer Takig owership ad becomig a game chager Professioals with more tha five years of work experiece, a track record of achievig results ad a commitmet to greater accoutability who wat to have a positive impact ad make a differece at work. lassroom Semiars Youg professioals who are idividual cotributors, ew maagers or iterested i maagemet positios. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,195/AMA Members $1,995 July New York, NY JMJ Sept Atlata, GA JMJ Nov hicago, IL JMJ Dec New York, NY JMJ REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,195/AMA Members $1,995 Aug Atlata, GA JMJ Oct New York, NY JMJ Dec Sa Fracisco, A JMJ For additioal dates ad locatios or to register

28 BUSINESS ENHANEMENT Self-Developmet Achievig Your Goals with Perseverace, Resiliece ad Grit SEMINAR #2178 Develop the passio ad motivatio to reach all your goals. What really drives your success? Why are some people successful while others are t? It s ot always about IQ or talet. New research suggests it s because of a quality called grit passio ad perseverace to achieve log-term goals. But if grit does t come aturally, ca it be developed? I this oe-of-a-kid course, explore a origial approach to develop ad apply the midset ad competecies eeded to have grit. Discover a platform based o four well-kow psychological cocepts that embody grit, ad you ad your team ca build that uique advatage ad achieve more i both the short ad log term. Gai a basic uderstadig of grit ad its importace to your future Lear a origial 4-part grit model ad how to apply it Uderstad growth midset, self-efficacy, leared optimism ad persoal cotrol Recogize how ad whe to take calculated risks Use prove strategies for buildig self-motivatio ad resiliece Kow how to be cogitively flexible, promotig opeess to ew ideas ad creative thikig Apply grit competecies at work by itegratig these cocepts ito a persoal actio pla WHAT YOU WILL OVER Takig the Grit Attributes Self-Assessmet to recogize persoal stregths ad limitatios Developig grit: explorig the 4 psychological priciples from which passio ad perseverace ca be leared Explaiig ad applyig growth midset for idividual ad team wis Uderstadig self-efficacy ad its work-related implicatios Applyig leared optimism ad positive explaatory style Leveragig your persoal ifluece: icreasig perceptios of cotrol Recogizig work-related implicatios of "perceptios of cotrol" ommuicatig where, whe ad how to promote iteral locus of cotrol at work reatig a climate that motivates yourself ad others Developig your persoal actio pla Busiess professioals who wat to icrease their likelihood of success through the developmet of GRIT. TABLE OF ONTENTS ONE-DAY WORKSHOP areer Plaig Aligig Your Developmet to Your Orgaizatio s Needs SEMINAR #2826 Fid your best path to idividual ad orgaizatioal success. Your future career success depeds o havig the skills your orgaizatio eeds most. Whether you re a leader, a maager or a idividual employee, this program will help you map out a pla for both your career ad your compay s success. Usig the AMA Total Professioal SM framework ad the What s My Style? persoality style assessmet, you ll assess your competecies ad develop a pla which will icrease your persoal value ad your cotributio to your orgaizatio s overall strategy i just oe day. Assess stregths ad developmet opportuities i the cotext of AMA Total Professioal SM Map your orgaizatio s strategy ad core competecies to curret kowledge, skills ad behaviors Idetify skills eeded to develop resiliece ad persistece Explore metorig, etworkig ad persoal bradig opportuities Itegrate crucial competecies ito a orgaizatio-aliged career developmet pla Idetify ogoig professioal developmet eeds ad opportuities WHAT YOU WILL OVER Explorig strategies to achieve cotiuous value through ogoig learig Usig What s My Style? to assess persoality style prefereces Settig priorities, beig prepared, ad takig resposibility Watchig treds, recogizig iovatio opportuities, ad takig risks Fidig the ideal metor ad uderstadig why it s crucial Developig a strog persoal brad that will get you ahead Professioals at all levels who wat to icrease their success by developig career paths that alig to their orgaizatio s missio ad values. Wome who are are iterested i career plaig should register for areer Plaig for Wome, Semiar #2832, page 37. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,195/AMA Members $1,995 July Arligto, VA JMJ Sept New York, NY JMJ Nov hicago, IL JMJ Dec Atlata, GA JMJ REGISTER TODAY! 1-Day lassroom Schedule 0.6 EU $1,245/AMA Members $1,095 AMA Members Save $150 Aug hicago, IL JMJ Oct Atlata, GA JMJ Dec New York, NY JMJ Feb Sa Fracisco, A JMJ AMA semiars are GSA approved ad are available for osite group traiig

29 TABLE OF ONTENTS Developig Your Persoal Brad ad Professioal Image SEMINAR #2274 Advace your career ad differetiate yourself with a distictive presece. Makig a strog ad favorable impressio i busiess is far more tha followig a list of do s ad do ts. You must perfect a authetic professioal image that s truly right for you ad obody else. Your image eeds to beefit you ot oly i your orgaizatio, but also i today s culturally diverse world. By attedig this course, you ll have the opportuity to assess your ow image ad see yourself as others see you. With expert coachig, you ll begi to ehace ad develop every aspect of your professioal presece oe that will also help you to pursue your career goals with greater self-esteem ad cofidece. Uderstad the importace of bradig yourself ad why it is critical to your career Improve your self-itroductio ad how you see yourself Ehace your olie ad social media brad ad reputatio Establish presece, cofidece ad credibility Use your stregths, values, ad passios to authetically be you arry yourself with cofidece ad do it aturally Kow the power of your body laguage ad commuicatio style WHAT YOU WILL OVER Promotig yourself usig the four Ps of self-promotio Idetifyig your professioal stregths ad promotig them to gai credibility, visibility, ad presece Elevatig your perceived cofidece by developig a persoal style that works best for you Makig a good first impressio Developig a etwork ad buildig strog relatioships Uderstadig the impact your professioal appearace has o your persoal brad Practicig the art of powerful commuicatio reatig your persoal brad visio board Ayoe lookig to project a positive image ad distictive presece i the workplace. SPEIAL FEATURE See yourself as others see you i this course, you ll be recorded ad receive supportive ad positive feedback, as well as helpful recommedatios. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $1,995/AMA Members $1,795 Sept Sa Fracisco, A JMJ Oct Atlata, GA JMJ Nov Arligto, VA JMJ Nov. 30-Dec New York, NY JMJ Self-Developmet BUSINESS ENHANEMENT Maagig Emotios i the Workplace Strategies for Success SEMINAR #2540 Uderstad how emotios affect your job performace ad lear practical techiques to maage them. As you face the pressures of doig more work with more stressful deadlies ad workplace demads o persoal time, you re likely to fid yourself i situatios where it s critical to cotrol your emotios. The coectio betwee emotios ad workplace stress Maitai your emotioal composure ad maximize work relatioships Express emotios through assertiveess commuicatio reate work eviromets where emotioal hoesty ad emotioal eergy are accepted Balace the physical, metal ad emotioal aspects of life otrol your emotios ad achieve positive iteractio i teams WHAT YOU WILL OVER Idetifyig commo causes of stress from persoal experieces Discerig the differece betwee positive ad egative stress Recogizig the ways you may be cotributig to your ow stress Idetifyig aspects of your persoal ad professioal lifestyles i relatio to your maagemet of emotioal well-beig Differetiatig betwee the two groups of emotios to better uderstad how you are feelig ad why Recogizig thoughts, feeligs ad behaviors associated with stressful situatios Aalyzig behavior patters associated with stressful evets Idetifyig feeligs ad the reasos why people feel the way they do Recogizig whe to be assertive i iteractig with others Idetifyig rituals that presetly exist ad classifyig them accordig to purpose reatig a persoal actio pla to implemet back at work Those who are experiecig itese emotioal ad/or stressful situatios at work. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). 12 Leadership PDUs See page 104 for more details. Reproduced with the permissio of PMI. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PDUs $2,095/AMA Members $1,895 July Arligto, VA JMJ July Sa Fracisco, A JMJ Sept Atlata, GA JMJ Oct hicago, IL JMJ Oct Arligto, VA JMJ Nov New York, NY JMJ Dec Sa Fracisco, A JMJ Feb Arligto, VA JMJ lassroom Semiars For additioal dates ad locatios or to register

30 BUSINESS ENHANEMENT Self-Developmet NEWLY REVISED Developig Your Emotioal Itelligece SEMINAR #2144 Also available Live Olie see page 130 Use EI to positio yourself for persoal, team, ad orgaizatioal success. Without strog ad effective relatioships i busiess, today s fast-paced, team-based ad global work eviromets ca t fuctio with peak efficiecy. Maximum results will ot be achieved. This is oe reaso emotioal itelligece (EI) has evolved from just a area of research ad the ew flavor of the moth to a validated ad recogized set of best practices ad core competecies. These EI competecies are at the heart of effective workplace relatioships ad productivity. Today we use EI as a itegrated set of skills that uderpi highly effective, fast-reactig ad iovative orgaizatios. This semiar emphasizes the practical applicatio of EI cocepts rather tha just focusig o theory. Through your active participatio, you will lear ad practice the EI skills that are the core of achievig persoal awareess, coectig with others, maagig stress, egagig healthy coflict ad collaboratio, ad exhibitig resiliece ad optimism. Recogize the beefits of developig EI Defie EI competecies ad origis Idetify persoal stregths ad limitatios usig the Emotioal ad Social ompetecy Ivetory Apply the researched EI competecy framework to optimize professioal performace ad workig relatioships Build a persoal developmet strategy WHAT YOU WILL OVER Expadig Emotioally Itelliget Persoal Awareess Idetifyig ad amig emotios ad their levels of itesity Aalyzig emotios from their cogitive ad physiological maifestatios Recogizig emotioal igiters ad applyig emotioally itelliget regulatio strategies Developig Relatioships ad Persoal Impact through Emotioal Itelligece Idetifyig the impact our emotioal itelligece has o coectig with others Applyig emotioally itelliget commuicatio skills to relatioship buildig ad maiteace Practicig listeig skills that build ad maitai empathy Demostratig Emotioally Itelliget Stress Maagemet ad Resiliece Recogizig stress as a complex set of emotioal ad physical resposes that ca have varied results Practicig proactive stress maagemet techiques to stay emotioally well balaced Defiig resiliece ad how it impacts effectiveess at work Achievig Healthy oflict ad ollaboratio Through Emotioal Itelligece Recogizig the cetral role of relatioship developmet ad maiteace i achievig healthy coflict TABLE OF ONTENTS Faculty Spotlight Timothy (Tim) Geck is oe of the experts who teach this course. He has over 30 years of experiece i leadership, traiig, ad traiig other traiers, ad he rus his ow leadership cosultig compay. Mr. Geck has a Master s i Orgaizatioal Leadership ad is certified i the Myers-Briggs Type Idicator, Stephe ovey s FOUS Program ad SpeedReadig People. Idetifyig emotioally itelliget strategies for maitaiig healthy coflict Demostratig a collaborative attitude at work through applicatio of emotioal itelligece Brigig It All Together Sythesizig emotioally itelliget competecies to address complex EI challeges ad opportuities Ayoe who wats to maximize their performace, as well as persoal ad busiess success, by icreasig emotio maagemet ad self-uderstadig through EI skills. Seior maagers ad leaders who wat to apply EI skills to their leadership roles should register for Leadig with Emotioal Itelligece, Semiar #2133, page 81. VIEW LASSROOM EXPERIENE 2-Day lassroom Schedule 1.2 EUs $2,345/AMA Members $2,095 AMA Members Save $250 July Housto, TX JMJ July Arligto, VA JMJ July Atlata, GA JMJ Aug Philadelphia, PA JMJ Aug Sa Fracisco, A JMJ Sept New York, NY JMJ Sept hicago, IL JMJ Oct Arligto, VA JMJ Oct Bosto, MA JMJ REGISTER TODAY! Nov Atlata, GA JMJ Nov Austi, TX JMJ Nov New York, NY JMJ Dec Los Ageles, A JMJ Dec hicago, IL JMJ Ja New York, NY JMJ Ja Arligto, VA JMJ Feb Sa Fracisco, A JMJ Lesso Live Olie Schedule 0.9 EU $2,195/AMA Members $1,995 Moday-Wedesday 2-5 pm ET July 31-Aug JMJ Dec JMJ L 30 AMA semiars are GSA approved ad are available for osite group traiig

31 TABLE OF ONTENTS Self-Developmet BUSINESS ENHANEMENT Assertiveess Traiig SEMINAR #2188 Gai more cofidece, decisiveess ad respect. As bad ecoomic ews creates upheaval ad ucertaity i the workplace, it s ever bee more importat to kow how to assert yourself effectively. I this semiar, you will lear to deal with coflict at all levels i the orgaizatio, acquire ways to hadle receivig ad givig feedback, ad address busiess etiquette whe professioalism ad assertiveess are required. You ll assess your areas of stregth ad growth i this critical skill ad uderstad how social styles affect assertive behaviors ad beefit by learig steps for coflict resolutio. Overall ehace your assertiveess skills for immediate o-the-job use! Gai essetials of assertiveess Practice assertiveess behaviors through verbal ad visual techiques Address assertive issues i both your persoal life ad busiess life Lear the uaces of etiquette ad how it relates to assertiveess ad self-esteem Apply your ewly leared skills to relevat, o-the-job situatios WHAT YOU WILL OVER Differeces i behavioral styles passive, aggressive ad assertive Idetifyig techiques to improve self-esteem Improvig commuicatio with differet social styles Risks ad beefits i becomig assertive Factors that ifluece your level of assertiveess The role of social styles i assertive commuicatio A five-step model for coflict resolutio Appropriate assertiveess i commo workplace situatios Achievig a healthy balace persoally ad professioally Busiess professioals who wat to acquire essetial assertiveess skills. Visit for details about PE credits. Assertiveess Traiig for Maagers SEMINAR #2527 Lear how to chael assertiveess skills to iteract more effectively with people throughout your orgaizatio. Masterig assertiveess skills ca do a lot more tha just help you wi argumets. If you wat to ehace your leadership stature ad persuade others to help you reach your goals, this semiar is a importat first step. Lear how your behavior style impacts your overall performace as a maager. You'll take stock of your curret assertiveess skills ad lear how you ca improve them for a more effective approach. Usig the behavior modelig approach toward assertiveess traiig, this semiar teaches you how to employ assertiveess skills to take cotrol of a situatio without alieatig others. Improve commuicatio by usig assertive-resposive skills Acquire a more polished ad powerful commuicatio style ad let your leadership ability emerge Tap other people s resources to get the job doe Empower yourself ad your staff Exercise greater ifluece over others WHAT YOU WILL OVER How your perceptios determie your reactios Operatig cosciously vs. ucosciously Guidelies for achievig your objectives through assertiveresposive behavior Developig your ow self-improvemet pla Usig assertive-resposive techiques to idetify what you wat ad the go after it Experieced maagers ad seasoed professioals who wat to build their stregths, resolve coflicts smoothly ad exercise greater ifluece over others. lassroom Semiars This course offered several techiques that are easy to implemet, ad I have already see them as beeficial to my professioal iteractios. Kui S. Visit for details about PE credits. Also see for Assertiveess Traiig for Wome i Busiess, Semiar #2528, page 36. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs $2,345/AMA Members $2,095 AMA Members Save $250 July New York, NY JMJ Aug hicago, IL JMJ Aug Arligto, VA JMJ Sept Bosto, MA JMJ Oct Housto, TX JMJ Nov New York, NY JMJ Nov. 29-Dec hicago, IL JMJ Dec Sa Fracisco, A JMJ Feb Arligto, VA JMJ REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs $2,495/AMA Members $2,245 AMA Members Save $250 July New York, NY JMJ Aug Atlata, GA JMJ Sept Sa Fracisco, A JMJ Oct Arligto, VA JMJ Dec New York, NY JMJ Feb Atlata, GA JMJ For additioal dates ad locatios or to register

32 BUSINESS ENHANEMENT Self-Developmet How to Be a Successful Maager as a Itrovert SEMINAR #2005 Get hads-o experiece haressig your stregths as a itrovert. How successful ca you be i busiess if you re a itrovert? Very if you kow how to haress your stregths. I a world domiated by extroverts, itroverts have difficulties commuicatig effectively ad ca fade ito the backgroud. This semiar offers you practical techiques to raise your visibility ad lear i a supportive eviromet of peers. You ll discover how to maage your eergy as a itrovert ad how to commuicate cofidetly eve whe surrouded by extroverts. You ll also lear to positio yourself as a valued isider eve if you do your best thikig outside the coferece room. Take actios to rei i egative self-talk Iitiate thikig habits to support your visibility Lear ad practice tactics for speakig compelligly to your audieces reate a marketig mix of visibility-boostig activities Promote a eviromet that egages extroverts ad itroverts Optimize your results by balacig your people time vs. solo time WHAT YOU WILL OVER Fidig visibility opportuities for yourself Idetifyig the self-defeatig messages that hold you back Buildig your effectiveess at speakig up ad gettig heard Gettig recogitio for your expertise Icreasig your professioal etwork without feelig or comig off as pushy Targetig your stakeholders more strategically Workig more harmoiously with other persoality types Mid-level maagers who recogize their tedecy to be itroverted ad wat to strategically haress their stregths to maximum advatage. BONUS Receive a complimetary copy of the book Self- Promotio for Itroverts: The Quiet Guide to Gettig Ahead, by Nacy Akowitz (MSRP: $18.95). REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,195/AMA Members $1,995 July New York, NY JMJ Aug Atlata, GA JMJ Sept hicago, IL JMJ Oct Sa Fracisco, A JMJ Nov. 30-Dec Arligto, VA JMJ Ja New York, NY JMJ Feb Atlata, GA JMJ Steps to Expad the uriosity Quotiet i Your Team BY THUY SINDELL uriosity Quotiet TABLE OF ONTENTS We all kow someoe with a high curiosity quotiet. This perso questios everythig, explores ideas, ad does ot accept the status quo. Withi every team is the potetial to expad the curiosity quotiet ad, as a result, icrease creativity ad potetially performace. Research from Orego State Uiversity has foud that people who showed strog curiosity traits o persoality tests performed better o creative tasks. They were more likely to come up with creative solutios to problems. Here s how to foster curiosity i your team: Observe. The first step is to idetify curiosity traits i employees. This process ca give you a jump-start o groomig employees for future leadership opportuities. Keep a eye out for employees who ask thought-provokig questios i team huddles, collaborate with co-workers outside their departmet, or dabble i side projects urelated to daily tasks. These are your curious leaders ad employees. Play devil s advocate. At times, you may eed to draw curiosity out of employees by challegig them to look at a situatio or project i a ew way. Explore people s ideas with questios or what-if scearios, ad ivite their feedback o your projects. Ecourage employees to seek out developmet opportuities that allow them to lear ad gai additioal isights, sparkig a ew level of curiosity. If you re itroducig curiosity ito meetigs where the focus is o executio, start slow by askig oe or two questios. Be midful of others defesiveess. ommuicate i a way that is ope, ot accusatory. Make room for curiosity. Resist movig to solutios to issues too fast. To allow for curiosity ad greater creativity, you must create space to explore ideas ad get iput from multiple perspectives. Leaders ca esure this takes place by callig o a rage of people i the room, from juior to seior. Give your team a opportuity to explore differet optios ad ideas rather tha settlig for the easy route or majority vote. Whe you make room for curiosity, you make room for iovatio. Thuy Sidell is a pricipal i Skylie Group Iteratioal, Ic. Skylie Group is a provider of scalable leadership solutios with a foudatio built upo decades of executive coachig with some of the most recogized compaies i the world. Take the Next Step Semiar: reative Thikig i Busiess, pg 26 Semiar: oachig ad ouselig for Outstadig Job Performace, pg 94 Webcast: Kill the ompay: Ed the Status Quo, Start a Iovatio Revolutio 32 AMA semiars are GSA approved ad are available for osite group traiig

33 TABLE OF ONTENTS Busiess Acume BUSINESS ENHANEMENT AMA s 5-Day MBA Workshop SEMINAR #2561 Arm yourself with the 10 vital busiess skills to make soud busiess decisios. How you do busiess is chagig fast. ompetitio is more fierce tha ever. How well you ca hadle data, reduce risks, ad maage people, processes ad ew techology will be tested daily. Prepare yourself to iovate, strategize ad lead with success. I this oe-of-a-kid program, you ll explore these vital skills ad practice applyig them i a itesive busiess simulatio. Workig alogside peers, you ll also develop the leadership skills you eed to apply these behaviors o the job. This hads-o, 5-day immersive course, filled with exercises ad isightful videos, helps you experiece what every busiess must do cut costs, icrease reveue ad mitigate risks. KEY OURSE BENEFITS ommuicate ad collaborate effectively with your team, maagemet ad stakeholders Improve the way you maage people, processes ad risks to drive projects ad create value for your orgaizatio Ehace creativity ad iovatio to develop ew solutios to old problems ad respod to chagig customer expectatios Apply what you lear i a guided simulatio with fellow course participats Sharpe your leadership skills with actioable tips ad tools WHAT YOU WILL OVER THE 10 VITAL SKILLS Review ad Aalyze Lear key fiacial cocepts, tools ad termiology Review ad aalyze fiacial statemets Number ruch Aalyze the umbers to gauge your orgaizatio s fiacial health Apply fiace skills to lead soud busiess decisios Problem Solve Solve problems by calculatig the Net Preset Value (NPV), Iteral Rate of Retur (IRR) ad Profitability Idex (PI) Estimate a project s cash iflow ad outflow Ivest ad Grow Lear to make ivestmet decisios usig WA, RONA ad EBITDA Assess ad miimize risk Maage Lear how to maage multigeeratioal ad virtual teams Utilize prove project maagemet methodologies ommuicate ollaborate ad commuicate more effectively with colleagues Preset ad write with greater clarity ad impact Strategize Use the ADEPTT model to aalyze the curret state of your busiess ad defie goals Egage stakeholders for positive results Pla ad execute strategy reate ad Iovate ommit to doig thigs differetly with your team ad geerate fresh ideas Aticipate customer eeds ad create ew solutios to respod to them Market ad Lauch Lear skills ad tools to itroduce ew products i today s marketplace Apply skills to effectively market i today s social media marketig-drive ecoomy Faculty Spotlight Jefferey Hasler is oe of the experts who teach this course. He is a talet developmet specialist ad a expert i the persuasive commuicatio skills of ifluece, body laguage, micro-expressios ad authority. Mr. Hasler bega his career at Apple omputers, where he was a top salesperso. Now the maagig parter for a orgaizatioal developmet ad traiig firm, he is a frequet keyoter, preseter ad traier. Lead Lear to make tough decisios ad ispire ad lead your team with behaviors developed i a powerful busiess simulatio SIMULATION PROJET Apply your ew kowledge, skills ad behaviors i this capstoe olie simulatio. Egage your leadership, teamig ad busiess acume skills, ad be ready to hit the groud ruig whe you retur to the office. Busiess professioals who eed a well-rouded, practical set of busiess acume skills. Note: Participats are required to brig their ow device to the course (a laptop or tablet). This workshop does ot award a degree. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). lassroom Semiars VIEW LASSROOM EXPERIENE 5-Day lassroom Schedule REGISTER TODAY! EUs/29 PDUs/31 PE $3,995/AMA Members $3,595/AMA Members Save $400 July Arligto, VA JMJ July St Pete Beach, FL JMJ July Sa Fracisco, A JMJ Aug Bosto, MA JMJ Aug Sa Diego, A JMJ Aug New York, NY JMJ Sept hicago, IL JMJ Sept Lake Buea Vista, FL JMJ Sept Sa Fracisco, A JMJ Sept Arligto, VA JMJ Oct New York, NY JMJ Oct Dallas, TX JMJ Oct Aaheim, A JMJ Nov Arligto, VA JMJ Nov Sa Fracisco, A JMJ Nov Atlata, GA JMJ Dec Bosto, MA JMJ Dec hicago, IL JMJ Dec Fort Lauderdale, FL JMJ Dec Philadelphia, PA JMJ Dec New York, NY JMJ Dec Phoeix, AZ JMJ Ja Sa Fracisco, A JMJ Feb Arligto, VA JMJ Feb Lake Buea Vista, FL JMJ Feb Austi, TX JMJ Feb New York, NY JMJ Recommeded PE redit: 31 hours/itermediate Prerequisites: Noe Advace Preparatio: Noe Delivery Method: Group Live Field of Study: Busiess Maagemet ad Orgaizatio, Marketig, Maagemet Advisory Services, Fiace For additioal dates ad locatios or to register

34 TABLE OF ONTENTS NEW SETION Busiess Excellece for Wome Grow your success with courses desiged just for you Though opportuities for wome to succeed i busiess have icreased, there are still uique challeges to overcome, from pay iequality to a lack of advacemet. How ca you make sure you re i the wier s circle? Tur to AMA to help you build the essetial skills orgaizatios eed ad acquire the uique tools ad kowledge professioal wome must have to excel ad advace i busiess. I additio to our extesive rage of semiars, we ve created: WOMEN ONLY SESSIONS OF TOP AMA SEMINARS PAGE 35 Experiece some of our most popular courses alogside other professioal wome. AMA SEMINARS DEVELOPED SPEIFIALLY FOR WOMEN PAGES Address special challeges ad areas of iterest for wome i busiess, ad collaborate with a group of supportive peers. ONNET, LEARN AND THRIVE WITH AMA S WOMEN S LEADERSHIP ENTER. Offerig a oe-stop forum for professioal wome to create meaigful coectios ad beefit from valuable learig resources, the AMA Wome s Leadership eter (WL) has helped thousads of wome advace their careers. Develop vital ew skills, gai isights from experts o wome s leadership, ad etwork with peers facig similar challeges. Visit Start your jourey to greater success today!

35 TABLE OF ONTENTS How to ommuicate with Diplomacy, Tact ad redibility SEMINAR #2206 (see page 40 for more details) How well you commuicate ca make or break your professioal image. It directly iflueces how others view your work ad performace as well as your prospects for career advacemet ad mobility. To be a skilled commuicator, it takes awareess, traiig ad the kow-how to apply prove techiques to all kids of situatios. This semiar will teach you how to choose ad use the most appropriate words ad emotioal toe for every busiess iteractio. Apply diplomacy ad tact to be a credible ad effective commuicator Maage the impact your commuicatio has o your image Defie your commuicatio style Develop better listeig skills Uderstad the importace of perceptios Explore commuicatio style differeces ad lear to flex your ow style Recogize the impact of stress o commuicatio ad be able to adjust for it Kow what makes effective commuicatio ad develop the skills to model it Wome Oly 2-Day lassroom Schedule July Atlata, GA JMJ Aug New York, NY JMJ Oct Sa Fracisco, A JMJ Dec hicago, IL JMJ REGISTER TODAY! The Voice of Leadership: How Leaders Ispire, Ifluece ad Achieve Results SEMINAR #2130 (see page 83 for more details) People eed to hear what you have to say. The ability to get buy-i, garer trust ad ispire loyalty e masse is t a skill you have to be bor with. This fast-paced, results-orieted semiar is uiquely desiged to stregthe your leadership commuicatio skills ad wi people over. You ll lear practical techiques to shape your leadership messages, hoe a authetic leadership voice ad egage i powerful coversatios that achieve results. Become a more effective commuicator ad leader Build greater buy-i, trust ad loyalty Demostrate grace uder fire ad defuse tesio Overcome resistace to chage Motivate followers ad ispire them whe givig speeches ad presetatios Rally support i difficult situatios Wome Oly 3-Day lassroom Schedule July Arligto, VA JMJ Sept New York, NY JMJ Oct hicago, IL JMJ Nov Sa Fracisco, A JMJ REGISTER TODAY! Maagemet Skills for New Maagers SEMINAR #2238 (see page 92 for more details) Be the boss you d like to work for. Becomig a great maager who leads with cofidece begis with havig the right skills. This highly iteractive course is your ticket to takig your team to ew heights of performace. Usig skills assessmets, videos, case studies ad practice sessios, you ll roadmap the etire maage met process from motivatio to coachig. You will be able to improve o key weak ess areas, play to your stregths ad get the best results from every member of your team. Gai a deeper uderstadig of your roles ad resposibilities Improve commuicatio to effectively set expec tatios for yourself ad your direct reports Adapt your style to the eeds of idividual team members ommuicate orgaizatioal goals that get results Apply delegatio strategies to icrease motivatio ad productivity Use effective coachig techiques to maximize your team s performace Wome Oly 3-Day lassroom Schedule July Atlata, GA JMJ Aug New York, NY JMJ Sept Sa Fracisco, A JMJ Oct hicago, IL JMJ Dec Arligto, VA JMJ REGISTER TODAY! Register at or call

36 BUSINESS EXELLENE FOR WOMEN TABLE OF ONTENTS Assertiveess Traiig for Wome i Busiess SEMINAR #2528 Also available Live Olie see page 130 Speak out with cofidece while gettig the respect you deserve. Assertiveess is oe form of commuicatio that, whe used effectively, ca make almost every aspect of your job ad life better but kowig which tools ad techiques to use, ad how ad whe to use them, is essetial for survival ad advacemet. This semiar gives you the opportuity to practice fudametal assertiveess skills ad to share your cocers with other wome i a supportive ad ecouragig learig eviromet. You ll assess your leadership style ad the apply the ew skills ad tools you lear directly to oe of your ow challeges, receive feedback, ad refie your skills through videotaped practice. Recogize the characteristics of the four assertiveess styles Assess your idividual assertiveess style Demostrate assertiveess techiques usig supportive commuicatio behaviors Develop a actio pla to overcome persoal obstacles to assertiveess Lear how to capitalize o the stregths of your leadership style Flex your leadership style preferece to iteract most effectively with others WHAT YOU WILL OVER Foudatios of Assertiveess Discussig how socializatio affects your behavior i the busiess eviromet Idetifyig persoal work situatios ad obstacles that challege assertive behavior Assessig Your Assertiveess Assessig ad idetifyig stregths ad weakesses of your assertiveess style Idetifyig ways to reduce role coflict Gettig omfortable i Your Ow Ski Explorig the assertive compoets of becomig comfortable i your ow S.K.I.N. (Support self-esteem; Kow self; Iitiate dialogue; Negate egative self-talk) Assertive ommuicatio Skills Differetiatig the verbal ad overbal commuicatio styles of me ad wome Assertiveess Techiques ad Practices Demostratig a five-step model to express assertive laguage Explorig four special assertive techiques: broke record, foggig, egative assertio, ad egative iquiry Sayig o ad survivig Assertive ase Study Workshop Reviewig the uses of strategic tools, models ad techiques Applyig assertiveess techiques to your ow must-solve situatios Assertiveess ad Leadig Five dimesios of cetered leadership Idetifyig ew ways to use assertive leadership i your busiess ad life REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PDUs/21 PE $2,495/AMA Members $2,245 AMA Members Save $250 July Aaheim, A JMJ July Priceto, NJ JMJ July hicago, IL JMJ Aug New York, NY JMJ Aug Atlata, GA JMJ Aug Arligto, VA JMJ Aug Sa Fracisco, A JMJ Sept Bosto, MA JMJ Sept Las Vegas, NV JMJ Oct New York, NY JMJ Oct Nashville, TN JMJ Oct hicago, IL JMJ Oct Arligto, VA JMJ Nov Parsippay, NJ JMJ Nov Dallas, TX JMJ Nov Atlata, GA JMJ Nov Sa Fracisco, A JMJ Dec Arligto, VA JMJ Dec New York, NY JMJ Dec hicago, IL JMJ Ja Sa Diego, A JMJ Ja. 31-Feb New York, NY JMJ Feb Fort Lauderdale, FL JMJ Feb Sa Fracisco, A JMJ Recommeded PE redit: 21 hours/basic lassroom 14 hours/basic Live Olie Prerequisites: Noe Advace Preparatio: Olie pre- ad post-assessmet Delivery Method: Group Live/Group Iteret-based Field of Study: ommuicatio, Persoal Developmet Leadig a Balaced Life Techiques for dealig with ager ad stress Applyig a four-step model to improve persoal level of work ad life balace Female busiess professioals who wat to build o their assertiveess stregths, alleviate weakesses, ad improve their commuicatio skills. 36 AMA semiars are GSA approved ad are available for osite group traiig AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Leadership: 18 lassroom/12 Live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/14 PE $2,345/AMA Members $2,095 AMA Members Save $250 Moday ad Wedesday 2-5 pm ET Sept JMJ Dec JMJ L

37 TABLE OF ONTENTS BUSINESS EXELLENE FOR WOMEN ONE-DAY WORKSHOP areer Plaig for Wome SEMINAR #2832 Lear ad apply 5 crucial steps to a valueacceleratig career path. Every woma faces her ow uique challeges whe seekig to advace her career. The issues vary from perso to perso ad busiess to busiess, but commo challeges rage from discomfort with etworkig ad gettig a seat at the table to a lack of advacemet opportuities ad ot havig oe s opiios valued. Whatever cocers you have for the future of your career, take charge by attedig this course ad developig your ow pla to icrease your visibility ad value to your orgaizatio. Recogize 5 vital steps all wome eed to take for career success Ehace your persoal resiliece ad persistece Utilize the power of metorig with other wome, etworkig, ad creatig a strog persoal brad Develop a agile, value-geeratig, orgaizatioally aliged career developmet pla Idetify ad map your ogoig professioal developmet usig results from AMA s Total Professioal SM olie assessmet WHAT YOU WILL OVER Step 1: Maagig your iteral ad exteral commuicatio Step 2: Masterig resiliece ad persistece Step 3: Recruitig ad usig a metor Step 4: Orgaizig robust etworks Step 5: Defiig ad projectig your brad Ay professioal woma at ay poit i her career who seeks to develop a value-acceleratig career path that aligs with her orgaizatio s missio, goals ad values. ONE-DAY WORKSHOP Negotiatio for Wome: Strategies for Success SEMINAR #2850 Haress your uique stregths to egotiate with greater effectiveess. As a woma, do you ever fid yourself apprehesive or tetative about egotiatios? Do you woder if the game is over before you begi? It s time to empower yourself with skills to leverage the uique perspectives you brig to the egotiatig table. This oe-day workshop will help you overcome ay axiety ad show you how to reframe your approach to egotiatig. Lear to create a game pla that helps you avigate the issues, optimize iterpersoal dyamics ad gai buy-i ad support i every egotiatio. Durig the semiar you will egage i small group activities ad exercises. You ll also review a egotiatio case study ad a accompayig video to observe differet moves ad turs i a egotiatio. Recogize opportuities to icrease your success through egotiatio Develop a strategy ad egotiate from a positio of power Maage egotiatios effectively while sustaiig good workig relatioships Avoid commo pitfalls that ca derail egotiatio goals WHAT YOU WILL OVER Assessig ad idetifyig your egotiatig style Uderstadig differeces i how me ad wome egotiate Framig your approach ad preparig to push back Developig strategic moves ad turs Preparig, commuicatig cofidece, ad other tools for success Professioal busiesswome who eed to egotiate deals ad ew iitiatives, resolve coflicts ad reach agreemets, develop wi-wi solutios ad ehace their status as leaders. lassroom Semiars Our istructor was very kowledgable ad egagig. Her commets were always additive to the material. Lorraie L. REGISTER TODAY! 1-Day lassroom Schedule 0.6 EU $1,245/AMA Members $1,095 AMA Members Save $150 Sept Sa Fracisco, A JMJ Oct New York, NY JMJ Nov Atlata, GA JMJ REGISTER TODAY! 1-Day lassroom Schedule 0.6 EU $1,245/AMA Members $1,095 AMA Members Save $150 Aug Sa Fracisco, A JMJ Oct hicago, IL JMJ Dec Arligto, VA JMJ Feb New York, NY JMJ For additioal dates ad locatios or to register

38 BUSINESS EXELLENE FOR WOMEN TABLE OF ONTENTS Leadership Developmet for Wome SEMINAR #2010 For wome lookig to advace their careers, existig realities eed to be cosidered ad addressed. Misperceptios, stereotypes ad misplaced emotios o the part of either sex ca still sabotage a woma s career hopes uless she takes a more strategic approach. This hads-o course shows you how to strategically use your stregths ad abilities your competitive edge while masterig your emotios i eve the most uwelcomig atmosphere. You ll lear how to build a etwork of support, take smart risks ad view competitio i a more positive light. Overcome overt ad hidde biases agaist wome as leaders Adopt a competitive midset that leverages your stregths Build a wide ad strategic etwork of key stakeholders who will promote your career Avoid takig a perfectioist approach to competitive ad challegig situatios Recover from losses quickly by takig thigs less persoally Deal with hypercompetitive colleagues you do t trust WHAT YOU WILL OVER Becomig a more cofidet, assertive woma i a competitive, male-domiated world Gettig out of your comfort zoe ad developig a resiliet midset Gaiig a competitive advatage by takig smart career risks Iitiatig ad formig friedly competitor relatioships Expadig your strategic etwork i a virtual world Busiesswome who are lookig to move forward i their orgaizatios by developig the best possible leadership style to fit the positios they wat. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). VIEW LASSROOM EXPERIENE 12 Leadership PDUs See page 104 for more details. Reproduced with the permissio of PMI. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PDUs $2,195/AMA Members $1,995 July Arligto, VA JMJ Aug New York, NY JMJ Sept Bosto, MA JMJ Oct New York, NY JMJ Oct hicago, IL JMJ Nov Arligto, VA JMJ Nov Sa Fracisco, A JMJ Dec New York, NY JMJ Dec Seattle, WA JMJ Ja Philadelphia, PA JMJ Feb hicago, IL JMJ AMA Membership Exclusive Privileges for You ad Your Employees As a orporate or Small Busiess Member, you ll experiece the best AMA has to offer: >> FREE AMA semiar for ay employee i SEMINAR your orgaizatio (based o member type SAVINGS PASS member semiar price of $2,495 or less) bous seats are >> Preferred member pricig available for AMA MEMBERS o all AMA semiars ONLY! >> Oe FREE AMAOM book (choice of four bestsellig titles) >> Up to 25% savigs o Last Miute Seatig >> $500 discout o the daily traiig rate of oe osite AMA multi-day semiar >> 10% discout o meetig room retals at AMA Executive oferece eters >> Subscriptios to members-oly publicatios: AMA Quarterly a prit joural cotaiig articles o emergig treds, developmets ad best practices Talet Playbook a mothly enewsletter with isights ad resources to help you develop your talet >> Ivitatios to webiars, podcasts ad special evets >> Erollmet of up to TEN executives as AMA Executive Members >> Eligibility of all employees to eroll as AMA Participatig Members For more iformatio o all membership plas, call or visit 38 AMA semiars are GSA approved ad are available for osite group traiig

39 TABLE OF ONTENTS BUSINESS EXELLENE FOR WOMEN Executive Presece for Wome SEMINAR #2179 Get the persoalized feedback you eed to develop a more powerful presece. Have you ever bee told (or felt) you re too stiff, timid, aggressive, ervous, bossy, emotioal, that you have a borig voice, or lack cofidece? Maage your overbal ad verbal messages to be cosidered as leadership material. Explore the key compoets of a powerful presece, ad lear ad practice prove techiques to improve your ability to ifluece people ad situatios. I a supportive atmosphere, you ll get hoest feedback from your istructor ad peers, beefit from videotapig ad improvisatio practice, ad get a realistic idea of your curret power image. Filled with persoalized coachig ad itesive feedback, this is the ideal semiar for wome who wat to maximize their executive presece. Recogize how small chages ca improve your ability to be perceived as powerful Use your verbal ad body laguage i appropriate ways to icrease your ifluece Uderstad how powerful leaders vary ad balace their verbal ad body laguage depedig o the circumstaces Lear how to project cofidece i ay busiess situatio WHAT YOU WILL OVER What is a Powerful Presece? Defiig executive presece Gettig immediate feedback about your first impressio reatig your authetic story what kid of leader are you? Why do you deserve to be a leader? Kowig how to demostrate cofidece Uderstadig how to commad respect Appearig to exude positive eergy whe eeded Leveragig the Four Key Areas of a Powerful Presece Posture Facial expressios ad gestures Eye cotact Voice toe ad projectio Usig Improvisatio for a Variety of Situatios Attedig a board/executive meetig with mostly male colleagues Maagig your emotios whe someoe takes credit for your idea at a meetig Askig for raises ad promotios Acceptig complimets ad credit Targetig Your Body Laguage to Get Results Distiguishig betwee low- ad highpower poses Idetifyig your curret body laguage profile are you high or low power? Practicig varyig your body laguage to obtai desired results Faculty Spotlight Kathry Mayer is oe of the experts who teach this course. Ms. Mayer s coachig firm provides leadership developmet solutios for compaies, ad she rus workshops ad provides executive coachig services with a special focus o busiesswome. She is the author of ollaborative ompetitio : A Woma s Guide to Succeedig by ompetig. Brigig it All Together Uderstadig the impact of other visuals such as dress, hair, ad makeup Idetifyig image derailers Avoidig words ad phrases that miimize or margialize your message Learig how to practice beig the cofidet leader eve whe you have doubts Plaig your positive self-talk ad your power poses Fial videotapig to receive feedback regardig the chages you have made durig the program. Mid- to seior-level wome who wat to be see as credible leaders. SPEIAL FEATURE You ll be recorded i actio as you address your colleagues, to help you improve, relax, ad refie your techiques. lassroom Semiars This was the best traiig class I have bee to. I have ever walked away from a class with so may specific actio items ad thigs I wated to try as soo as I got back to work. Kriste. 2-Day lassroom Schedule REGISTER TODAY! EUs $2,345/AMA Members $2,095/ July Sa Fracisco, A JMJ July New York, NY JMJ Aug Arligto, VA JMJ Sept New York, NY JMJ Sept Atlata, GA JMJ Sept hicago, IL JMJ Oct Housto, TX JMJ Oct Sa Diego, A JMJ Nov Arligto, VA JMJ Nov New York, NY JMJ Nov. 30-Dec Bosto, MA JMJ Dec hicago, IL JMJ Ja Atlata, GA JMJ Ja Sa Fracisco, A JMJ Feb New York, NY JMJ Feb Arligto, VA JMJ For additioal dates ad locatios or to register

40 TABLE OF ONTENTS How to ommuicate with ad redibility SEMINAR #2206 Also available Live Olie see page 131 Become oe of those people who always kow the right thig to say > Make yourself promotable. Lear to be poised ad professioal uder pressure. > Build a great reputatio for respodig positively to criticism. > Be brave. Take the hoest ad direct route to the top. > Flex your style to hadle stressful situatios with ease. Your professioal image ad career opportuities are at stake. Success does t come from diligece ad visio aloe. How well you commuicate directly iflueces how others view your work ad performace. The semiar was very iformative ad helpful. I have already foud myself beig a better listeer ad thikig through my resposes ahead of time to make sure I am commuicatig as effectively as possible. Beverly T. ommuicate your way to your ext career goal. Eve if you are a good commuicator, you ca still fail if you let emotios ad coflicts get i your way. It takes a deeper, more adaptive set of skills to master situatios that come with icreased resposibilities. Ayoe ca master commuicatio skills, but ot all do. There are prove techiques that ca work for you i ay busiess iteractio. But to lear them requires persoal reflectio ad practice. Here s your opportuity. Tap ito the power of your commuicatio style. Kowig your commuicatio style ad how to read other people s commuicatio styles helps you share your ideas ad eeds ad better uderstad those of others. That leads to powerful coectios. 40 AMA semiars are GSA approved ad are available for osite group traiig

41 TABLE OF ONTENTS Diplomacy, Tact Iterpersoal Skills OMMUNIATION WHAT YOU WILL OVER The Importace of Perceptio Uderstadig how perceptio ad image ca impact others perceptio of you ad your performace Recogizig how diplomacy, tact, ad credibility are demostrated through good commuicatio ommuicatio Style Differeces Kowig how style impacts the image others have of you Flexig your style to commuicate with more diplomacy, tact, ad credibility Flexig your style to geder, geeratio ad positio Recogizig how stress impacts how you use your style traits Effective ad Powerful ommuicatio Idetifyig ad removig the roadblocks to effective commuicatio Kowig how to positively impact the visual, verbal ad vocal compoets of commuicatio Describig the Kow-Feel-Do Model of commuicatig Uderstadig overbal commuicatio as a critical part of the commuicatio process Effective Listeig Skills Applyig good listeig skills i order to commuicate with diplomacy, tact ad credibility Idetifyig the barriers ad obstacles to effective listeig Kowig how ieffective listeig ca cost you ad the orgaizatio Diplomacy, Tact ad redibility Defiig the five actios that make for credible commuicatio Idetifyig how hot buttos make people lose their diplomacy ad tact ad credibility Busiess professioals who wat the skills to commuicate i a positive, professioal maer o matter what the situatio. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. Faculty Spotlight Paul Kimmerlig is oe of the experts who teach this course. He provides learig programs ad coachig to maximize orgaizatioal ad idividual capacities to maage trasitios, commuicate ad collaborate, ad develop ad maitai performace. He also desigs ad facilitates busiess evets ad coversatios. Mr. Kimmerlig has developed practical tools ad programs that icrease self-awareess, improve decisio makig ad build resiliecy toward workplace stressors. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Leadership: 12 lassroom/live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. lassroom Semiars VIEW LASSROOM EXPERIENE w Wome Oly 2-Day lassroom Schedule REGISTER TODAY! EUs/12 PDUs/14 PE/12 PDs $2,195/AMA Members $1,995/ JULY July Arligto, VA JMJ July hicago, IL JMJ July Dallas, TX JMJ July Sa Fracisco, A JMJ July Atlata, GA... w 2206-JMJ July iciati, OH JMJ July New York, NY JMJ July Los Ageles, A JMJ July Mieapolis, MN JMJ July 31-Aug Bosto, MA JMJ AUGUST Aug Baltimore, MD JMJ Aug hicago, IL JMJ Aug Arligto, VA JMJ Aug Atlata, GA JMJ Aug New York, NY JMJ Aug Sa Fracisco, A JMJ Aug Sa Diego, A JMJ Aug Housto, TX JMJ Aug New York, NY... w 2206-JMJ SEPTEMBER Sept Arligto, VA JMJ Sept Bosto, MA JMJ Sept Sa Fracisco, A JMJ Sept hicago, IL JMJ Sept Seattle, WA JMJ Sept New York, NY JMJ Sept Dever, O JMJ Sept Philadelphia, PA JMJ Sept Dallas, TX JMJ Sept Aaheim, A JMJ Sept Parsippay, NJ JMJ Sept Phoeix, AZ JMJ Sept Atlata, GA JMJ Sept Pittsburgh, PA JMJ OTOBER Oct New York, NY JMJ Oct hicago, IL JMJ Oct Sa Jose, A JMJ Oct Arligto, VA JMJ Oct Fort Lauderdale, FL JMJ Oct Housto, TX JMJ Oct Sa Fracisco, A... w 2206-JMJ Oct Durham, N JMJ Oct Bosto, MA JMJ Oct Mieapolis, MN JMJ NOVEMBER Nov Sa Fracisco, A JMJ Nov Arligto, VA JMJ Nov iciati, OH JMJ Nov hicago, IL JMJ Nov Atlata, GA JMJ Nov New York, NY JMJ Nov Los Ageles, A JMJ Nov Dallas, TX JMJ Nov. 30-Dec Sa Fracisco, A JMJ Visit our website for a complete list of dates ad locatios. Recommeded PE redit: 14 hours/basic Prerequisites: Noe Advace Preparatio: Olie pre- ad post-assessmet Delivery Method: Group Live/Group Iteret-based Field of Study: ommuicatio 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/14 PE/12 PDs $2,095/AMA Members $1,895 Moday-Thursday 2-5 pm ET 4 Lessos July JMJ July 31-Aug JMJ Sept JMJ Oct JMJ Nov JMJ Dec JMJ Ja JMJ Feb JMJ L For additioal dates ad locatios or to register

42 OMMUNIATION Iterpersoal Skills Developig Effective Busiess oversatio Skills SEMINAR #2109 Master coversatioal skills to get attetio ad gai credibility. Are your spoke messages orgaized ad coheret or ramblig ad ufocused? Do you put off difficult coversatios or are you able to work through issues with cofidece ad empathy? Do you kow whe to talk, whe to liste ad whe to ask questios? Express your ideas completely ad succictly to build rapport Leverage coversatioal dyamics to get results Avoid leavig others i mid-reader mode Use coversatio as a coachig ad performace tool Overcome resistace without defesiveess ome out a wier i ay busiess coversatio WHAT YOU WILL OVER reatig a focused ad results-orieted coversatio goal Redirectig coversatios that have goe off-track ad exitig those that are draggig alibratig laguage to avoid becomig too specific or too abstract Itegratig cofidece ad competece ito your coversatios Listeig strategies to gai iformatio ad create coversatioal bridges hoosig the right verbal ad overbal laguage to create cosistet, coheret ad targeted messages Tools ad strategies to pla ad demostrate a specific coversatio type Assessig coversatioal style prefereces, stregths ad weakesses ad flexibility Masterig verbal ad overbal laguage skills Busiess professioals at all levels who wish to have more effective coversatios, icludig maagers, supervisors ad team leaders. Visit for details about PE credits. ommuicatig with ofidece SEMINAR #2210 TABLE OF ONTENTS oect with others usig the right words, the right toe ad the right body laguage. There s o shortage of ways to commuicate quickly i the 21st cetury. But what happes whe you eed to fid the right words ad commuicate them i the right way, face to face? There s o substitute for i-perso, oe-o-oe commuicatio. This itesive, skills-buildig boot camp will give you a practical, hads-o experiece i busiess commuicatio. You ll be well o your way to developig the cofidece ad capabilities you eed to establish yourself i the busiess world ad keep movig ahead throughout your career. Uderstad why effective commuicatio is vital to your success Idetify the choices that drive the success or failure of ay commuicatio Optimize existig skills while overcomig your limitatios Improve work relatioships by reducig misuderstadigs hoose the most effective laguage to hadle eve the most difficult circumstaces oect with people whose commuicatio styles are differet WHAT YOU WILL OVER Idetifyig your commuicatio style, stregths ad limitatios Defiig the characteristics of effective ad ieffective commuicatio ad listeig skills Empathizig to defuse emotioally charged situatios The four primary commuicatio styles ad accommodatig the eeds of each style Usig overbal commuicatio proactively Structurig your message Leveragig the other perso s poit of view Recoverig from commuicatio breakdows Early career professioals ad those iterested i ehacig their fudametal verbal commuicatio skills. Visit for details about PE credits. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,195/AMA Members $1,995 July New York, NY JMJ Aug Sa Fracisco, A JMJ Sept hicago, IL JMJ Oct Arligto, VA JMJ Nov New York, NY JMJ Dec Dallas, TX JMJ REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs $2,345/AMA Members $2,095 AMA Members Save $250 July hicago, IL JMJ Aug Atlata, GA JMJ Sept Bosto, MA JMJ Oct Sa Fracisco, A JMJ Nov Arligto, VA JMJ Dec New York, NY JMJ Feb hicago, IL JMJ AMA semiars are GSA approved ad are available for osite group traiig

43 TABLE OF ONTENTS Iterpersoal Skills OMMUNIATION Effectively ommuicatig i the Momet SEMINAR #2031 ovey cofidece ad credibility by commuicatig with speed, clarity ad precisio. You re asked uexpectedly durig a meetig to give a project update, or are stopped i the hallway by a seior maager with a importat questio, or are corered i a challegig coversatio. You ca t pla for these urehearsed evets, which, i busiess, ofte happe daily ad your credibility is o the lie. This course will help you apply preemptive ad i-the-momet strategies to excel whe commuicatig i uscripted situatios. Assess your professioal stregths ad opportuities whe commuicatig i the momet Apply preemptive midfuless ad stress maagemet to brig out your best self Employ listeer aalysis to frame messages Use i-the-momet metal templates to orgaize your thikig Itegrate impactful overbal delivery behaviors ito your i-themomet commuicatio WHAT YOU WILL OVER Learig tools ad strategies for rapid commuicatio Applyig overbal behaviors that exude cofidece ad competece Reviewig approaches to use i five commo workplace i-themomet commuicatio situatios Hadlig hostile questios assertively ad professioally Uderstadig how social media, textig ad ig relate to i-the-momet commuicatio ommuicatio ad Iterpersoal Skills for Techical Professioals SEMINAR #2576 To achieve success, techical professioals must have strog ad flexible iterpersoal ad commuicatio skills i additio to their techical abilities. This semiar will give you the iterpersoal ad commuicatio tools you eed to esure mutual clarity ad uderstadig whe dealig with others, so you ca maximize all your busiess iteractios ad achieve your critical goals. Recogize ad maage differeces betwee you ad otechical professioals Deliver clear messages to otechical professioals Apply verbal ad overbal techiques to build uderstadig Develop active listeig skills that promote better work relatioships Get your poits across i diverse commuicatio cotexts Use ifluecig skills to grow your reputatio Be able to productively maage coflict WHAT YOU WILL OVER Idetifyig differeces betwee techical ad otechical professioals Iterpersoal strategies to help you get your poits across i diverse circumstaces Strategically applyig a commuicatio system to ehace relatioships Developig active listeig skills to promote better work relatioships ommuicatio strategies to help you achieve your goals Productively maagig coflict lassroom Semiars All busiess professioals at ay poit i their careers who eed to develop ad improve their i-the-momet commuicatio capabilities ad cofidece. All IT ad techical professioals who eed to develop their iterpersoal ad commuicatio skills. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). 12 Leadership PDUs See page 104 for more details. Reproduced with the permissio of PMI. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,195/AMA Members $1,995 July Arligto, VA JMJ Sept Sa Fracisco, A JMJ Nov New York, NY JMJ Dec hicago, IL JMJ Feb Atlata, GA JMJ REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PDUs $2,195/AMA Members $1,995 July Sa Fracisco, A JMJ Aug New York, NY JMJ Sept Atlata, GA JMJ Oct Arligto, VA JMJ Oct Dallas, TX JMJ Nov Los Ageles, A JMJ Dec New York, NY JMJ Dec hicago, IL JMJ Feb Atlata, GA JMJ For additioal dates ad locatios or to register

44 OMMUNIATION Iterpersoal Skills TABLE OF ONTENTS Iterpersoal Skills for Maagers SEMINAR #2575 Improve your commuicatio skills ad every aspect of your workig relatioships. Success depeds upo the combied cooperatio, commitmet ad actio of people both face to face ad across digital chaels. That s why your iterpersoal skills are so critical to your ow effectiveess as a maager. This semiar gives you three days of solid lear-bydoig traiig to sharpe your skills with superiors, peers ad subordiates. Solve problems by clarifyig the real issues Make tradeoffs without beig a pushover o big issues Gai support for implemetig your plas Geerate ethusiasm for your ideas ad proposals Miimize coflict ad build group commitmet Ifluece others ad motivate them to profitable actio Kow whe to give criticism ad praise to produce results Give directio without creatig static WHAT YOU WILL OVER ommuicatio ad the ew workplace The power of trust How perceptios ifluece your iteractio with others ad their resposes to you Noverbal ad verbal skills: developig ad deliverig clear messages Usig listeig ad feedback skills to build high-performace work relatioships Developig strategies for costructive performace feedback Directig ad motivatig others Assertively ad productively maagig coflict Beig a team player: the syergistic impact of all your iterpersoal skills Maagers, team leaders ad supervisors who wat to maximize their positive impact o others through effective iterpersoal skills. SET YOURSELF APART! AMA ertificate Programs Icrease your professioal stadig ad fast-track your career. 3 Desigated ourses 24 Moths to omplete Oly $3,495! Ear your certificate i: ANALYTIAL SKILLS applies to all levels BUSINESS OMMUNIATION Level 1 for high-performig professioals Level 2 for 1st-level maagers ad above FINANIAL AUMEN for ewly appoited maagers LEADERSHIP DEVELOPMENT Level 1 for aspirig leaders Level 2 for experieced leaders MANAGEMENT DEVELOPMENT Level 1 for aspirig maagers Level 2 for 1st-level maagers Level 3 for experieced maagers save up to 56 % PROJET MANAGEMENT applies to all levels Receive a badge for your LikedI profile upo earig your certificate.* * Register for your semiars usig the same address as your LikedI accout to receive your badge. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs $2,445/AMA Members $2,195 AMA Members Save $250 July New York, NY JMJ Aug Sa Fracisco, A JMJ Sept hicago, IL JMJ Oct Arligto, VA JMJ Dec New York, NY JMJ Ja. 31-Feb Sa Fracisco, A JMJ Lear more about desigated courses ad pricig details visit or call TERMS AND ONDITIONS: To ear your certificate, you must register for ad successfully complete the semiars desigated for the particular certificate withi 24 moths of the purchase date. Fees are orefudable, regardless of attedace. The certificate may oly be used by the perso desigated ad may ot be sold, trasferred or assiged i ay maer. Photo idetificatio will be required whe attedig a semiar. Other promotioal offers are excluded. Prices ad schedules are subject to chage without otice. This is a call-i offer oly. 44 AMA semiars are GSA approved ad are available for osite group traiig

45 TABLE OF ONTENTS Iterpersoal Skills OMMUNIATION Respodig to oflict Strategies for Improved ommuicatio SEMINAR #2115 Also available Live Olie see page 131 Icrease your success by proactively ad positively maagig coflict. Now you ca lear how to maage disputes ad disagreemets i a positive maer, or eve avoid them altogether. This semiar will show you how to recogize the causes of iterpersoal coflict. It emphasizes skills to help you critically evaluate coflict situatios ad the choose the appropriate strategies ad tools to maage ad/or resolve them. You ll develop greater awareess of your emotioal triggers ad how to cotrol them. I additio, you will lear how to cotiually actio-pla aroud the implemetatio of your ew skills. Recogize the uderlyig causes of coflict Map coflict usig a five-step approach Idetify ways to develop flexible resposes to persoal ad professioal coflicts Practice applyig models, techiques ad strategies to maage your iterpersoal commuicatio behaviors i coflict situatios Implemet strategies to improve your commuicatio ad effectively respod to coflict WHAT YOU WILL OVER Developig oflict Awareess Recogizig the differece betwee disagreemet ad coflict Uderstadig the five levels of a coflict Explorig barriers to coflict maagemet ad resolutio Respodig to oflict Idetifyig your ow feeligs ad actios i respose to coflict Applyig the P-U-R-R Model to demostrate uderstadig Utilizig the validatig process Distiguishig betwee listeig for thoughts ad listeig for feeligs The Role of Trust i Miimizig oflict Describig the 4 s as the corerstoes of buildig trust Kowig how trust is lost ad regaied, ad how trasparecy validates trust Idetifyig iterests behid positios VIEW LASSROOM EXPERIENE 2-Day lassroom Schedule 1.2 EUs/12 PDUs/12 PDs $2,345/AMA Members $2,095 AMA Members Save $250 July New York, NY JMJ July Dallas, TX JMJ Aug Bosto, MA JMJ Aug Arligto, VA JMJ Aug hicago, IL JMJ Sept Seattle, WA JMJ Sept New York, NY JMJ REGISTER TODAY! Oct hicago, IL JMJ Nov Atlata, GA JMJ Nov Sa Fracisco, A JMJ Dec Arligto, VA JMJ Dec hicago, IL JMJ Dec New York, NY JMJ Faculty Spotlight Mark S. Tauber is oe of the experts who teach this course. His expertise i team buildig, performace coachig ad iterpersoal commuicatio is widely sought out by health care, maufacturig ad service orgai zatios. A adjuct professor of the Lake Forest Graduate School of Maagemet Executive MBA program, he has bee published i umerous professioal jourals icludig Traiig ad Developmet, Persoel Joural ad Persoel Admiistrator. oflict Strategies Idetifyig your preferred strategies for respodig to coflict Uderstadig the five coflict strategies Explorig appropriate strategies to miimize/maage coflict Movig Beyod oflict Kowig why relatioship coflict ad Thuderstorms cotet coflict should be hadled differetly Applyig skills to address emotioally tese Turig potetial disagreemets ito coflicts (called Thuderstorms) discussio by applyig the Model to Usig skills to address a itra-group coflict Disagree case study Idetifyig ad practicig assertiveess Plaig for future developmet to tools ad strategies effectively respod to coflict Detoxifyig emotioal statemets ad devisig alterative ways to express the message Busiess professioals who wat to expad Dealig with Difficult Behavior their coflict maagemet skills, uderstad Explaiig the differece betwee their ow emotios ad behaviors whe difficult people ad difficult behavior addressig coflict, ad fid productive ways Uderstadig how to hadle passive to maage coflict. behavior Developig a strategy for hadlig America Maagemet Associatio is recogized by SHRM to offer Professioal passive or aggressive behavior Developmet redits (PDs) for the SHRM-P Mappig the oflict or SHRM-SP. Mappig a coflict usig a five-step approach AMA has bee reviewed ad approved as a provider of Explorig a give coflict from various project maagemet traiig viewig poits by the Project Maagemet Istitute (PMI). Separatig iterests from positios i a specific coflict Selectig a coflict strategy appropriate to addressig a specific goal Leadership: Implemetig a chose coflict strategy 12 lassroom/live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/12 PDs $2,195/AMA Members $1,995 Moday ad Wedesday 2-5 pm ET Oct JMJ Ja JMJ L lassroom Semiars For additioal dates ad locatios or to register

46 OMMUNIATION Iterpersoal Skills TABLE OF ONTENTS Buildig Better Work Relatioships SEMINAR #2235 Also available Live Olie see page 131 Do t let your work relatioships work agaist you. Now, discover the basic competecies critical to solid work relatioships ad career success. I today s complex busiess eviromet, differeces are a positive force withi a orgaizatio. Ad it all starts with you. This semiar will prepare you to become a coscious commuicator. You ll retur to work better able to build costructive ad beeficial workplace relatioships by learig how to aalyze situatios ad cosciously select ad use productive commuicatio strategies. Aalyze your audieces ad situatios ad pla your message reate processes to frame your message to specific audieces Apply strategies to ifluece ad motivate others throughout the orgaizatio Uderstad how commuicatio ca impact how much ifluece you have Exhibit a strog sese of self-cofidece with your peers, direct reports ad maagers WHAT YOU WILL OVER Solvig Real Workplace ommuicatio Issues Recogizig the role of commuicatig i developig ifluece ad improved productivity Idetifyig your specific workplace up/dow/across commuicatio challeges as focal poits Puttig the Best You Forward Exhibitig a strog sese of cofidece ad exteral image reatig ad maitaiig trust ad credibility with others Applyig strategies to build ad use rapport ad idetificatio with colleagues Targetig Your Message to the Situatio Idetifyig the best uses of various commuicatio techologies Adaptig messages to situatioal dyamics Plaig effective messagig i teams whe up/dow/across members are preset Framig the Message Applyig message-framig strategies to create a resposive eviromet Assessig ifluecig prefereces ad situatioal eeds to impact persoal persuasive ability Practicig how to deliver messages that promote clear ad productive commuicatio Motivatig ad Ifluecig Throughout the Orgaizatio Buildig productivity by applyig motivatioal commuicatio strategies Evaluatig ad practicig various motivatioal ad presetatio formats Faculty Spotlight Lisa Kapli, PsyD, is oe of the experts who teach this course. She works with corporatios to help their employees achieve fulfillmet both at work ad i their persoal lives. liets iclude Abbott Labs, The Federal Reserve Bak, Allstate, Village of Joliet, Bak of America, Household Bak, IBM, local schools ad ot-for-profit groups. She holds a master s degree i ouselig Psychology ad a doctorate i liical Psychology. Busiess professioals who wat to be strog, passioate ad effective commuicators who ca speak to a variety of audieces across orgaizatioal boudaries. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. Leadership: 18 lassroom/12 Live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). VIEW LASSROOM EXPERIENE 3-Day lassroom Schedule REGISTER TODAY! EUs/18 PDUs/21 PE $2,445/AMA Members $2,195/AMA Members Save $250 July Bosto, MA JMJ July Dallas, TX JMJ July Arligto, VA JMJ July New York, NY JMJ July hicago, IL JMJ July Sa Diego, A JMJ July 31-Aug Arligto, VA JMJ Aug Austi, TX JMJ Aug Sa Fracisco, A JMJ Aug New York, NY JMJ Sept Los Ageles, A JMJ Sept Arligto, VA JMJ Sept New York, NY JMJ Sept hicago, IL JMJ Oct Sa Fracisco, A JMJ Oct New York, NY JMJ Oct Housto, TX JMJ Oct Arligto, VA JMJ Oct. 30-Nov New York, NY JMJ Nov Atlata, GA JMJ Nov Newport Beach, A JMJ Nov Philadelphia, PA JMJ Nov Bosto, MA JMJ Dec Austi, TX JMJ Dec Arligto, VA JMJ Dec hicago, IL JMJ Dec New York, NY JMJ Dec Sa Fracisco, A JMJ Ja New York, NY JMJ Ja Fort Lauderdale, FL JMJ Ja Los Ageles, A JMJ Ja Dallas, TX JMJ Ja. 31-Feb Arligto, VA JMJ Feb New York, NY JMJ Feb Housto, TX JMJ Feb Sa Diego, A JMJ Feb Sa Fracisco, A JMJ Recommeded PE redit: 21 hours/basic lassroom 14 hours/basic Live Olie Prerequisites: Noe Advace Preparatio: Noe Delivery Method: Group Live/Group Iteret-based Field of Study: ommuicatio 4-Lesso Live Olie Schedule 1.2 EUs /12 PDUs/14 PE/12 PDs $2,345/AMA Members $2,095 AMA Members Save $250 Moday ad Wedesday 2-5 pm ET Sept JMJ Dec JMJ L 46 AMA semiars are GSA approved ad are available for osite group traiig

47 TABLE OF ONTENTS Movig Ahead Breakig Behavior Patters that Hold You Back SEMINAR #2255 You may be your ow worst eemy. hage your professioal image by overcomig destructive workplace behavior. Do you steamroll over others i a quest for power, costatly rebel agaist authority, discuss office gossip, cry at the drop of a hat i stressful situatios? These are just a few examples of bad behavior that ca result i career suicide eve for the most capable employees. Overcome ad resolve workplace situatios where ieffective behavior is at play so that you ca move forward ad get the rewards you deserve. Idetify people ad situatios that ca elicit bad workplace behavior Successfully chage or modify career-sabotagig habits Uderstad how egative behaviors affect teamwork Achieve better work relatioships ad chage how you are perceived Maage feeligs of frustratio ad ager i the workplace Gai recogitio for cotributig to a more positive ad happier work eviromet Positively impact your career path WHAT YOU WILL OVER Improvig your image i the eyes of co-workers, customers ad seior maagemet Usig positive self-talk for a more costructive attitude A five-step process for overcomig emotioal triggers Icreasig your emotioal itelligece to better hadle iterpersoal relatioships otrollig reactios, istead of beig cotrolled by them The role of empathy i becomig more productive Acceptig resposibility for commuicatig effectively Those whose egative behavior patter has impeded their career success ad who wish to move forward. This was the best course I ve atteded thus far! It was impactful ad completely relevat to drivig my career forward. Tia S. Iterpersoal Skills OMMUNIATION Masterig the Art of ritical oversatios SEMINAR #2146 Face up to high-stakes or emotioal coversatios with results-orieted skills. If you re like most people, you ru ito trouble whe coversatios tur from routie to crucial. Your body s atural fight-or-flight respose takes over. The kee-jerk respose is to ru ad dodge the topic, hide behid a , or just wig it ad hope for the best. Productivity stems from face-to-face commuicatio, as well as your ability to express cotroversial ad risky opiios effectively. Do t just walk away. Atted this course ad practice usig reallife models to coduct difficult coversatios o ay topic. You ll gai the skills ad summo the courage to step up, speak opely ad hoestly, ad get results that cout. Determie your hot buttos ad take steps to maage your emotios Trasform relatioships by addressig real issues with autheticity Opely express opiios that ca lead to success ad productivity Give ad receive feedback without egativity Develop advace strategies for maagig critical coversatios as well as gettig them back o track WHAT YOU WILL OVER Aalyzig elemets of a critical coversatio Recogizig your default mode uder stress ad your preferred coflict style Practicig tools to deal with various emotioal resposes Preparig for ad practicig differet types of critical coversatios Diagosig ad addressig problems while havig critical coversatios Practicig havig critical coversatios o the fly Ayoe who wats to be better prepared to maage critical coversatios that ca have a sigificat impact o relatioships at work. lassroom Semiars REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,195/AMA Members $1,995 July Sa Fracisco, A JMJ Aug Atlata, GA JMJ Sept New York, NY JMJ Oct Arligto, VA JMJ Nov hicago, IL JMJ Nov. 30-Dec Sa Fracisco, A JMJ Ja New York, NY JMJ REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,195/AMA Members $1,995 July Arligto, VA JMJ Sept Atlata, GA JMJ Oct hicago, IL JMJ Nov Sa Fracisco, A JMJ Dec New York, NY JMJ For additioal dates ad locatios or to register

48 OMMUNIATION Iterpersoal Skills The Secret to Gettig Through to Ayoe SEMINAR #2008 Developed with Mark Goulsto, based o his bestsellig book Just Liste: Discover the Secret to Gettig Through to Absolutely Ayoe. Lear how to chage ufavorable relatioships ito positive oes. Get your emotios uder cotrol whe ecessary ad lear how to lead a ureasoable perso away from egative, kee-jerk reactios ad toward more ratioal behavior. WHAT YOU WILL OVER 9 core rules for gettig through to ayoe 12 quick ad easy ways to achieve buy-i ad get through Practicig usig the 12 techiques i a variety of workplace situatios Ayoe who wats to get through to someoe with whom they have a challegig or difficult relatioship, i order to gai cooperatio ad improve performace. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,195/AMA Members $1,995 Aug New York, NY JMJ Sept hicago, IL JMJ Oct Arligto, VA JMJ Nov Sa Fracisco, A JMJ BAK BY POPULAR DEMAND 2-Day lassroom Schedule TABLE OF ONTENTS ommuicatig Across Geeratios: Bridgig the Gap SEMINAR #2212 Are your messages gettig through with equal clarity to all of your coworkers regardless of age? Lear ad practice specific skills to idetify geeratioal differeces, break through stereotypes, foster respect ad create a more productive work eviromet. WHAT YOU WILL OVER Implicatios ad challeges associated with a multigeeratioal workforce Determiig the most effective approaches Aligig commuicatio solutios with problematic iteractios Eticig, developig ad retaiig workers from all geeratios Busiess professioals at every level who wat to improve their ability to commuicate with co-workers of every geeratio. REGISTER TODAY! EUs $2,195/AMA Members $1,995 Aug Sa Fracisco, A JMJ Oct New York, NY JMJ Dec Atlata, GA JMJ Feb New York, NY JMJ The Effective Facilitator Maximizig Ivolvemet ad Results SEMINAR #2578 Brig out the best i idividual ad team performace. The facilitator is catalyst, coach, coordiator ad more. It s a role that demads exceptioal iterpersoal skills, kee observatio, isight ad tact. It ca be leared oly by doig. WHAT YOU WILL OVER The facilitator s most basic iformatio Facilitator skills: how the facilitator facilitates Levels of group dyamics Facilitator s toolbox Maagers who must facilitate results i meetigs, group work or project teams, as well as maagers who have groups uder their directio or work as iteral cosultats. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs $2,445/AMA Members $2,195 AMA Members Save $250 Aug Arligto, VA JMJ Sept Sa Fracisco, A JMJ Oct New York, NY JMJ Nov hicago, IL JMJ Dec Arligto, VA JMJ BAK BY POPULAR DEMAND Storytellig Power Secrets for Exceptioal ommuicatio SEMINAR #2102 Egage ad covice others to be passioate about your ideas. Lear to craft egagig ad motivatig stories that ca spark commitmet ad passio throughout your orgaizatio ad grow your professioal ifluece. WHAT YOU WILL OVER Alteratig betwee objective (facts) ad subjective (storytellig) Buildig a bridge of trust with your listeers Learig 6 kids of stories Practicig the 6 priciples of how to costruct a story Developig, testig ad tellig stories that suit the situatio Busiess professioals at all levels, icludig sales persos, marketers ad others who are lookig for a iovative way to stimulate ad egage others ad get the outcomes they wat. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,195/AMA Members $1,995 Aug Sa Fracisco, A JMJ Oct New York, NY JMJ Nov Arligto, VA JMJ Dec Atlata, GA JMJ AMA semiars are GSA approved ad are available for osite group traiig

49 TABLE OF ONTENTS Iterpersoal Skills OMMUNIATION ommuicatig Up, Dow ad Across the Orgaizatio SEMINAR #2203 Also available Live Olie see page 132 Get heard regardless of where you sit i the orgaizatio. It ca happe at a momet s otice: you eed to commuicate a ew idea to seior maagers, ifluece your colleagues to support your proposal or ispire direct reports to make a chage. Are you prepared to commuicate with ayoe i your orgaizatio? Do you kow how to aalyze your audiece? a you frame your message so that people feel coected to you? To coect with may types of people while projectig cofidece, credibility ad trustworthiess requires specific tools ad strategies. You ll focus o the specific commuicatio skills ad competecies ecessary to build mutual uderstadig ad coectivity with others, regardless of your role. You ll also discover ifluece strategies ad lear how to critically evaluate each uique commuicatio evet. Aalyze your audieces ad situatios ad pla your message reate processes to frame your message to specific audieces Apply strategies to ifluece ad motivate others throughout the orgaizatio Uderstad how commuicatio ca impact how much ifluece you have Exhibit a strog sese of self-cofidece with your peers, direct reports ad maagers WHAT YOU WILL OVER Solvig Real Workplace ommuicatio Issues Recogizig the role of commuicatig i developig ifluece ad improved productivity Idetifyig your specific workplace up/dow/ across commuicatio challeges as focal poits Puttig the Best You Forward Exhibitig a strog sese of cofidece ad exteral image reatig ad maitaiig trust ad credibility with others Applyig strategies to build ad use rapport ad idetificatio with colleagues Targetig Your Message to the Situatio Idetifyig the best uses of various commuicatio techologies Adaptig messages to situatioal dyamics Plaig effective messagig i teams whe up/dow/across members are preset Framig the Message Applyig message-framig strategies to create a resposive eviromet Assessig ifluecig prefereces ad situatioal eeds to impact persoal persuasive ability Practicig how to deliver messages that promote clear ad productive commuicatio Motivatig ad Ifluecig Throughout the Orgaizatio Buildig productivity by applyig motivatioal commuicatio strategies Faculty Spotlight Jeffrey Salters is oe of the experts who teach this course. He has over 15 years of experiece i professioal ad leadership developmet, traiig, orgaizatioal developmet ad busiess ethics. He has delivered cosultig ad traiig services for firms such as Booz Alle Hamilto, Arthur Aderse ad Acceture. Mr. Salters holds a MBA i Orgaizatioal Behavior ad Developmet from the George Washigto Uiversity, ad a bachelor s degree i Busiess Admiistratio from Howard Uiversity. Evaluatig ad practicig various motivatioal ad presetatio formats Busiess professioals who wat to be strog, passioate ad effective commuicators who ca speak to a variety of audieces across orgaizatioal boudaries. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Leadership: 12 lassroom/live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. lassroom Semiars 2-Day lassroom Schedule 1.2 EUs/12 PDUs/14 PE/12 PDs $2,195/AMA Members $1,995 July New York, NY JMJ July Atlata, GA JMJ July Seattle, WA JMJ July hicago, IL JMJ July 31-Aug Arligto, VA JMJ Aug New York, NY JMJ Aug hicago, IL JMJ Sept Sa Fracisco, A JMJ Sept Bosto, MA JMJ Oct New York, NY JMJ Oct hicago, IL JMJ Oct Arligto, VA JMJ Nov New York, NY JMJ Nov Dever, O JMJ REGISTER TODAY! Nov. 30-Dec hicago, IL JMJ Dec New York, NY JMJ Dec Atlata, GA JMJ Dec Sa Fracisco, A JMJ Dec Arligto, VA JMJ Ja Los Ageles, A JMJ Feb New York, NY JMJ Feb Arligto, VA JMJ Recommeded PE redit: 14 hours/basic Prerequisites: Noe Advace Preparatio: Olie pre- ad post-assessmet Delivery Method: Group Live/Group Iteret-based Field of Study: ommuicatio 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/14 PE/12 PDs $2,095/AMA Members $1,895 Moday ad Wedesday 2-5 pm ET Aug JMJ Oct. 30-Nov JMJ Ja JMJ L For additioal dates ad locatios or to register

50 TABLE OF ONTENTS Gettig Results SEMINAR #2532 Also available Live Olie see page 132 Fid your ow power ad create your ow opportuities > Lear to establish credibility so you ca ifluece others. > hael your power base to persuade people. > Lear egotiatig techiques that make you feel like a wier. > Grow strategic relatioships withi your orgaizatio ad beyod. I felt that this class is very ecessary for everybody to atted. Not oly do you fid out more about yourself, but you fid out how to best deal with others. The sectio of the class o persuasio was eye-opeig ad a great experiece for me. Jeremy H. Lear how wiers ask for help. At some poit i your career, you re goig to eed to collaborate with people who do t work for you. They could be peers, staffers from aother group or eve seior maagers. Discover title-less ifluece. At this semiar, you ll focus o the key elemets of ifluecig others by developig your persoal power, ad learig the fie poits of persuasio ad egotiatio. Master the Persoal Power Model. Lear about exchage ad reciprocity the first steps i the ifluece process. Ad master a model of behavior you ca apply i ay situatio. Apply your ew skills immediately o the job. You ll practice your ew ifluecig techiques i class throughout the program. The you ca ehace your learig with videos, exercises, assessmet tools ad group discussios. Experiece a persoal power-up. ome out of this semiar able to project self-cofidece without puttig people off. Discover how to adapt your style to ay perso or situatio you re dealig with. 50 AMA semiars are GSA approved ad are available for osite group traiig

51 TABLE OF ONTENTS Iterpersoal Skills OMMUNIATION Without Authority WHAT YOU WILL OVER Persoal Power Uderstadig your persoal power Persoal power behaviors Attributes of effective/ieffective ifluecers Your power relative to the other perso Ifluece strategies ommitmet Model: why commitmet from others does t happe by chace Reciprocity ad Relatioships: The First Step i the Ifluece Process Metal model of ifluece Reciprocity assessmet ad case study Priciples of reciprocity Buildig relatioships reatig parterships Persoal Prefereces Idetifyig ad flexig your commuicatio style prefereces whe ifluecig others Uderstadig the various commuicatio style prefereces at work Defiig the impact of egative attributio cycle Persuasio Key compoets of persuasio: discovery, preparatio, dialogue The eed to adjust to differet audieces Uderstadig the world of the other perso The role of ivestmet ad risk i persuasio Achievig credibility Maagig stakeholders Reachig a commo goal Sellig your positio by providig evidece oectig emotioally Best form of commuicatio: listeig, questioig Practicig persuasio techiques Whe oflict omes Betwee You ad Your Desired Results Approaches to coflict resolutio oflict activity Givig ad receivig feedback Usig a wi-wi midset Gettig Better Results from Negotiatio Power, iformatio, timig ad approach Basic priciples of egotiatio Various steps i egotiatio Fial egotiatio activity Developig a Actio Pla Those who eed to get work doe through others or who eed to covice aother perso to buy ito a idea or follow up o a request. Faculty Spotlight Ray White is oe of the experts who teach this course. He has more tha a decade of experiece i the areas of coflict resolutio, presetatio skills, supervisory skills, maagemet developmet, coachig ad couselig for high performace, time maagemet ad jugglig priorities, commuicatio skill buildig, maagig trasitios i the workplace ad self-direct work team effectiveess. Recet cliets iclude AT&T Uiversal ard Uiversity, SX Trasportatio, the U.S. Postal Service, Merrill Lych ad Georgia Pacific. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Leadership: 18 lassroom/12 Live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. lassroom Semiars VIEW LASSROOM EXPERIENE 3-Day lassroom Schedule REGISTER TODAY! EUs/18 PDUs/21 PE $2,445/AMA Members $2,195/AMA Members Save $250 JULY July hicago, IL JMJ July Arligto, VA JMJ July Dever, O JMJ AUGUST Aug New York, NY JMJ Aug Atlata, GA JMJ Aug Bosto, MA JMJ Aug Arligto, VA JMJ Aug Sa Fracisco, A JMJ SEPTEMBER Sept Dallas, TX JMJ Sept Seattle, WA JMJ Sept Lake Buea Vista, FL JMJ Sept hicago, IL JMJ Sept Arligto, VA JMJ OTOBER Oct Austi, TX JMJ Oct Sa Fracisco, A JMJ Oct hicago, IL JMJ Oct New York, NY JMJ Oct Philadelphia, PA JMJ NOVEMBER Nov hicago, IL JMJ Nov Los Ageles, A JMJ Nov New York, NY JMJ Nov Arligto, VA JMJ Nov Atlata, GA JMJ Nov Bosto, MA JMJ Nov. 29-Dec Housto, TX JMJ Nov. 29-Dec Sa Fracisco, A JMJ DEEMBER Dec Arligto, VA JMJ Dec New York, NY JMJ Dec hicago, IL JMJ Dec Durham, N JMJ JANUARY Ja Dever, O JMJ FEBRUARY Feb Bosto, MA JMJ Feb New York, NY JMJ Feb Sa Fracisco, A JMJ Feb Arligto, VA JMJ Feb hicago, IL JMJ Feb Atlata, GA JMJ Recommeded PE redit: 21 hours/basic lassroom 14 hours/basic Live Olie Prerequisites: Noe Advace Preparatio: Olie pre- ad post-assessmet Delivery Method: Group Live/Group Iteret-based Field of Study: ommuicatio, Persoal Developmet 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/14 PE $2,345/AMA Members $2,095 AMA Members Save $250 Tuesday ad Thursday 2-5 pm ET July JMJ Oct JMJ Ja JMJ L For additioal dates ad locatios or to register

52 OMMUNIATION Iterpersoal Skills TABLE OF ONTENTS Expadig Your Ifluece Uderstadig the Psychology of Persuasio SEMINAR #2204 Also available Live Olie see page 132 How ca oe perso get someoe to do somethig with ease, while it s a uphill battle for someoe else? Brigig about the reactio you wat from others ad expadig your ifluece require isights that go beyod the actual process of ifluecig ad ito the psychology of what truly prompts us to say yes or o. This 2-day course explores these psychological triggers, plus how this kowledge may be used ot just for compliace, but for mutually desirable outcomes. You ll ucover persuasio techiques that most people do t eve kow exist ad lear how to build your ifluece by applyig these priciples to ay umber of busiess iteractios, from maagig, metorig ad egotiatig to coversatios, writig ad presetatios. I additio, you will lear how to choose the best priciple for ay give situatio ad avoid beig maipulated by others. Explore the psychology behid persuasio Uderstad the psychological/subcoscious triggers that ifluece a perso s decisiomakig process, behaviors ad reactios Select ad customize the right law(s) of persuasio to apply i ay situatio Lear tactics to protect yourself from uethical behavior Prepare to ifluece a idividual by usig the Pre-Persuasio hecklist WHAT YOU WILL OVER Overview of Ifluece ad Persuasio Defiig persuasio ad ifluece Explaiig the laws of persuasio Idetifyig the major categories of laws of persuasio Appealig to Huma Nature ad Fulfillig Emotioal Needs Psychological/subcoscious triggers that ifluece a perso s decisio-makig process, behaviors ad reactios The laws of persuasio as they pertai to huma ature ad emotioal eeds Selectig ad applyig the appropriate law(s) of persuasio to a give situatio Shapig Perceptios Recogizig positive versus egative verbal ad overbal commuicatio Uderstadig the implicatios of uethical approaches whe usig these laws Ivolvemet to Persuade The law of ivolvemet ad how it affects your ability to persuade others reatig Discomfort Explaiig how the laws that create discomfort affect your ability to persuade others oectios betwee those laws that create discomfort ad those that shape perceptios Balace Emotios ad Logic The law of balace, ad how it affects your ability to persuade others Puttig It All Together: Usig the Pre-Persuasio hecklist Usig the checklist to determie the appropriate law(s) of persuasio for a give busiess situatio Applyig the laws of persuasio back o the job Busiess professioals who eed to uderstad the psychological priciples behid how people are coviced to do somethig, icludig sales maagers, VPs/directors of sales, accout executives, project maagers ad product maagers, purchasig maagers ad marketig maagers. BONUS Receive a complimetary copy of Maximum Ifluece: The 12 Uiversal Laws of Power Persuasio by Kurt W. Mortese. Faculty Spotlight Kurt W. Mortese is oe of the experts who teach this course. He is oe of America s leadig authorities o persuasio, motivatio ad ifluece. He has devoted early 20 years to uderstadig ad teachig the traits, habits ad midset of exceptioal achievers. His latest book is Persuasio IQ: The 10 Skills You Need to Get Exactly What You Wat (AMAOM, 2008). AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Leadership: 12 lassroom/9 Live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. VIEW LASSROOM EXPERIENE REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PDUs $2,195/AMA Members $1,995 July Atlata, GA JMJ July Bosto, MA JMJ July Seattle, WA JMJ Aug New York, NY JMJ Aug hicago, IL JMJ Sept Sa Fracisco, A JMJ Sept Parsippay, NJ JMJ Sept Arligto, VA JMJ Oct Dallas, TX JMJ Oct Sa Diego, A JMJ Oct New York, NY JMJ Nov hicago, IL JMJ Nov Sa Fracisco, A JMJ Nov. 30-Dec New York, NY JMJ Dec Atlata, GA JMJ Dec Bosto, MA JMJ Dec Arligto, VA JMJ Ja Austi, TX JMJ Feb Sa Fracisco, A JMJ Feb hicago, IL JMJ Feb New York, NY JMJ Lesso Live Olie Schedule 0.9 EU/9 PDUs $2,095/AMA Members $1,895 Tuesday-Thursday 2-5 pm ET July JMJ Sept JMJ Oct. 30-Nov JMJ Feb JMJ L 52 AMA semiars are GSA approved ad are available for osite group traiig

53 TABLE OF ONTENTS Iterpersoal Skills OMMUNIATION Negotiatig to Wi SEMINAR #2513 Also available Live Olie see page 132 Gai the skills, isights ad competecies required i all egotiatios i every orgaizatio at every level. Whether it s allocatig resources for a project, fudig a ew iitiative or establishig a supply chai for a ew product or service, egotiatio is ievitably at the heart of the process. This hads-o semiar gives you a step-by-step guide to effective egotiatio. You must idetify the problem, uderstad it from the other s perspective, geerate alterative solutios ad select a solutio that beefits both sides. All parties eed each other to achieve their goals. Effective egotiatio focuses o solvig the problem ad closig the gap betwee what both parties wat. Kow whe ad whe ot to egotiate Develop a effective pla ad strategy for ay egotiatio Kow what behavior to adapt at each stage of the egotiatio Adjust your commuicatio style to achieve desired results Successfully apply the priciples of persuasio to ay egotiatio situatio Effectively egotiate face to face, o the phoe or through ad other media WHAT YOU WILL OVER What Is Negotiatio? The basic cocepts of egotiatio What is egotiable i typical busiess situatios Idetifyig approaches to egotiatio Negotiatio Stages Idetifyig the six stages of egotiatio Usig appropriate behaviors i each stage Defiig the iflueces o the egotiatio process Plaig Your Negotiatio Plaig a egotiatio Determiig a settlemet rage Applyig the plaig framework i practice egotiatio VIEW LASSROOM EXPERIENE Persuasio Applyig the persuasio process Usig the frame/reframe process to uderstad the other party Examiig possible approaches to use whe there is cofrotatio Usig listeig skills i the egotiatio process ommuicatio Explaiig the four dimesios of the DiS assessmet ad the style tedecies of each Describig the characteristics of dual styles ad their impact o egotiatios Describig how to adapt style to maximize the results of egotiatios Idetifyig why egotiatios become derailed ad how to avoid egotiatio traps raftig a Strategy for Your Negotiatio Plaig a strategy to apply your egotiatios Idetifyig steps ad techiques for choosig appropriate commuicatio methods reatig ad applyig a strategy for a busiess egotiatio simulatio Developig a Actio Pla Applyig what you ve leared to pla a egotiatio for back o the job Those resposible for egotiatig the best possible terms of a agreemet for their orgaizatio. 3-Day lassroom Schedule 1.8 EUs/18 PDUs/21 PE/18 PDs $2,445/AMA Members $2,195 AMA Members Save $250 July New York, NY JMJ Aug hicago, IL JMJ Aug Sa Fracisco, A JMJ Sept Atlata, GA JMJ Sept New York, NY JMJ Oct Dallas, TX JMJ Oct Arligto, VA JMJ Oct Bosto, MA JMJ Oct. 30-Nov Sa Fracisco, A JMJ Nov New York, NY JMJ Nov. 29-Dec hicago, IL JMJ REGISTER TODAY! Dec Newport Beach, A JMJ Ja New York, NY JMJ Feb Sa Fracisco, A JMJ Recommeded PE redit: 21 hours/itermediate lassroom 14 hours/itermediate Live Olie Prerequisites: Noe Advace Preparatio: Olie pre- ad post-assessmet Delivery Method: Group Live/Group Iteret-based Field of Study: ommuicatio BONUS Leave with AMA s Negotiatio Plaer to help you prepare your egotiatios every step of the way ad effectively apply your ewly leared kow-how. Note: This program is ot iteded for labor uio egotiators o either side. Faculty Spotlight Spiros Serpaos is oe of the experts who teach this course. He has extesive experiece i iteratioally maagig, marketig ad sellig fuels ad lubricats, as well as i traiig, developig ad metorig multiatioal sales teams. He has covered markets i Europe, Africa, the Middle East, ad Kazakhsta, ad developed ad executed corporate strategies across marketig, traiig ad team developmet fuctios. He holds a BS from ity ollege (UNY). America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Leadership: 18 lassroom/12 Live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/14 PE/12 PDs $2,345/AMA Members $2,095 AMA Members Save $250 Tuesday ad Thursday 2-5 pm ET July JMJ Feb JMJ L lassroom Semiars For additioal dates ad locatios or to register

54 OMMUNIATION Busiess Writig AMA s Busiess Grammar Workshop SEMINAR #2121 Also available Live Olie see page 133 Avoid costly ad embarrassig mistakes i all types of busiess writig. Whether you eed to refresh your kowledge of grammar ad puctuatio or kow what s grammatically correct but ca t always explai why this highly iteractive ad collaborative semiar is the perfect ad pailess solutio. Lear ad apply the stadard rules for achievig proper usage ad grammar, the retur to your job with greater cofidece ad ability whe writig s, letters, reports, proposals ad all other types of busiess correspodece. Be able to produce clear ad cocise seteces Edit for agreemet betwee parts of speech withi a setece Apply simple but effective tips for proper grammar, usage ad puctuatio Apply rules of Stadard Eglish to critique your ow writig Select the appropriate grammar to suit the busiess situatio WHAT YOU WILL OVER larifyig differeces amog tricky grammar rules orrectig verb tese ad agreemet errors Distiguishig betwee the most commoly cofused adjective-adverb pairs Applyig the likig verb rule for selectig the correct adjective or adverb Idetifyig the proper choice for commoly used proous Editig for correct capitalizatio, abbreviatio ad umber usage orrectig a documet for errors i parts of speech ad mechaics Idetifyig commo setece errors hoosig the correct puctuatio mark i diverse seteces Those who wat to improve their grammar skills ad icrease their cofidece with all types of busiess writig. Visit for details about PE credits. TABLE OF ONTENTS ONE-DAY WORKSHOP Busiess Writig Made Simple SEMINAR #2829 I just 1 day, sharpe your skills to covey credibility ad get results. Your writig says a lot about you. Weak writig ca be a sig that you lack professioalism ad credibility. Strog writig coveys that you are skilled ad trustworthy. This practical 1-day course comes packed with i-class exercises ad offers immediate feedback to help you quickly develop this crucial skill. Lear a simple process for craftig a clear ad cocise message ad get hads-o practice writig for the results you wat i the correct toe, ad with complete clarity ad precisio. You ll also review correct grammar, puctuatio ad spellig, ad lear to avoid commo problems i busiess commuicatio. Write clear, cocise, ad effective documets that get real results Get through writer s block ad fiish a draft quickly hoose the right words to set the right toe Persuade resistat readers to act o your recommedatios Deliver difficult messages i tactful ways Avoid commo grammar, puctuatio, ad writig errors WHAT YOU WILL OVER Uderstadig the basics of effective busiess writig Pipoitig your purpose ad desired results Writig well at the documet, paragraph, setece ad word levels reatig drafts that project the right toe Gettig through writer s block by haressig the P-O-W-E-R writig process Writig a persuasive busiess case Deliverig bad ews ad upopular messages Developig a actio pla to keep you growig as a writer All professioals who wat to lear ad practice a fast, simple, prove approach to essetial ad effective busiess writig. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/14 PE $1,895/AMA Members $1,695 July hicago, IL JMJ Aug New York, NY JMJ Oct New York, NY JMJ Oct Arligto, VA JMJ Dec Housto, TX JMJ Dec New York, NY JMJ Feb Sa Fracisco, A JMJ Lesso Live Olie Schedule 1.2 EUs $1,795/AMA Members $1,595 Moday-Thursday 2-5 pm ET Aug JMJ Nov JMJ Feb JMJ L REGISTER TODAY! 1-Day lassroom Schedule 0.6 EU $1,245/AMA Members $1,095 AMA Members Save $150 July New York, NY JMJ Aug hicago, IL JMJ Nov New York, NY JMJ Dec Atlata, GA JMJ Dec Arligto, VA JMJ Feb New York, NY JMJ AMA semiars are GSA approved ad are available for osite group traiig

55 TABLE OF ONTENTS Busiess Writig OMMUNIATION AMA s 2-Day Busiess Writig Workshop SEMINAR #2211 Also available Live Olie see page 133 Take the strai out of composig ay kid of documet. Would you like a quick, easy ad pailess method for composig documets letters, memos, reports, proposals ad performace appraisals i a orgaized format? Now you ca streamlie the writig process ad save time by focusig o what to write istead of how to write it. Start ad fiish documets quickly ad pailessly Write with greater clarity so your reader always uderstads you Arrage your ideas i a logical patter Get rid of fluff ad produce more cocise cotet Approach writig tasks with cofidece WHAT YOU WILL OVER Guidelies for Effective Busiess Writig Priciples that esure effective busiess writig The eed for plaig ad establishig purpose How to meet the reader s eeds ad expectatios How to use techiques for overcomig writer s block Writig the First Draft Achievig clarity ad precisio i daily busiess writig The role of word choice How to costruct seteces that are clear ad direct How to use likig words ad phrases i seteces ad paragraphs Active ad passive voice ad parallelism How to employ various patters of orgaizig iformatio Memos ad Letters Guidelies for writig effectively The importace of opeig seteces How ad whe to use persuasive, positive ad egative words How to use appropriate toe omposig Guidelies for writig effective The importace of subject lies Editig ad Proofreadig the Fial Versio How to recogize commo proofreadig errors I leared ew skills ad was able to apply that learig immediately to commuicatios I set out. I am eager to cotiue usig the skills ad experiecig the beefits. Amy F. Faculty Spotlight Peter Frak is oe of the experts who teach this course. Mr. Frak is a baker as well as a lecturer ad corporate cosultat i writig ad critical thikig. He has writte for The New York Times ad other publicatios, ad is the author of How To Be A Lot Less Stupid: A Jourey i ritical Thikig for Busiess. Techiques for effective editig ad proofreadig Methods for revisig the first draft How to avoid offesive laguage Uderstadig ofte-cofused words Busiess professioals at ay level who eed to save time by streamliig their writig process. Note: If you wish to brig your ow laptop to the semiar, a USB flash drive will be provided to each attedee ad a priter made available, elimiatig the eed to write exercises i loghad. You may also choose to brig a existig sample writig piece for oe-o-oe feedback. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Leadership: 12 lassroom/live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. lassroom Semiars VIEW LASSROOM EXPERIENE 2-Day lassroom Schedule 1.2 EUs/12 PDUs/14 PE $2,095/AMA Members $1,895 July Sa Fracisco, A JMJ July New York, NY JMJ July Arligto, VA JMJ Aug Housto, TX JMJ Aug hicago, IL JMJ Aug New York, NY JMJ Sept Arligto, VA JMJ Sept Bosto, MA JMJ Sept Atlata, GA JMJ Oct New York, NY JMJ Oct hicago, IL JMJ Oct Aaheim, A JMJ Nov New York, NY JMJ REGISTER TODAY! Nov Arligto, VA JMJ Nov Sa Fracisco, A JMJ Dec Housto, TX JMJ Dec hicago, IL JMJ Dec New York, NY JMJ Ja Arligto, VA JMJ Feb New York, NY JMJ Recommeded PE redit: 14 hours/basic Prerequisites: Noe Advace Preparatio: Noe Delivery Method: Group Live/Group Iteret-based Field of Study: ommuicatio 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/14 PE $1,995/AMA Members $1,795 Tuesday ad Thursday 2-5 pm ET July JMJ Sept JMJ Nov JMJ Ja JMJ L For additioal dates ad locatios or to register

56 OMMUNIATION Busiess Writig Effective Techical Writig SEMINAR #2216 Also available Live Olie see page 133 Techical writig is uique because of its specialized cotet. It must covey objectivity ad reach both techical ad otechical audieces with exactess ad clarity. This semiar offers you a battery of tools ad techiques to help you jumpstart the writig process o ay challegig techical writig edeavor. reate a full rage of techical documets with solid structures Use templates to quickly start the writig process Prepare detailed messages for both techical ad otechical readers Uderstad best practices for displayig visual iformatio Edit laguage for precisio, clarity ad cociseess Summarize complex issues with authority ad clarity WHAT YOU WILL OVER Employig the stadards of techical writig The techical writig process: gettig started efficietly Assessig your ow writig style based o the audiece The techiques: strategically orgaizig ideas ad messages Egieers, scietists, IT/computer persoel ad people i R&D ad other techical areas who wish to ehace their techical writig skills i order to better commuicate with their audieces. Note: If you wish to brig your ow laptop to the semiar, a USB flash drive will be provided to each attedee ad a priter made available, elimiatig the eed to write exercises i loghad. You may also choose to brig a existig sample writig piece for oe-o-oe feedback. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Leadership: 18 lassroom 12 Live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PDUs $2,345/AMA Members $2,095 AMA Members Save $250 July hicago, IL JMJ July Austi, TX JMJ Aug Arligto, VA JMJ Aug Sa Fracisco, A JMJ Sept Dallas, TX JMJ Sept Bosto, MA JMJ Nov Housto, TX JMJ Nov Arligto, VA JMJ Dec Dever, O JMJ Dec New York, NY JMJ Ja Sa Fracisco, A JMJ Feb hicago, IL JMJ Feb Arligto, VA JMJ Lesso Live Olie Schedule 1.2 EUs/12 PDUs $2,195/AMA Members $1,995 Tuesday ad Thursday 2-5 pm ET Oct JMJ L TABLE OF ONTENTS Busiess Writig for the Multiligual Professioal SEMINAR #2266 Produce Eglish-laguage documets that ay reader ca easily uderstad, ad that achieve your iteded results. This semiar is specifically desiged for multiligual busiess professioals. I three days, you ll lear a overall approach to ad practical techiques for creatig effective busiess documets, while focusig o applyig correct Eglish grammar, usage ad sytax. As the laguage of global commerce, the ability to write i Eglish is essetial. Assert your purpose usig appropriate toe ad style Write ad orgaize effective paragraphs Recogize ad write effective Eglish seteces Distiguish ad apply correct Eglish grammar ad usage Revise ad edit documets professioally Differetiate commoly cofused words ad terms WHAT YOU WILL OVER Selectig the elemets appropriate for each type of documet Describig the importace of kowig your audiece Defiig ad applyig the qualities of a good paragraph Recogizig various priciples for orderig paragraphs ad selectig the best oe for a specific purpose Applyig basic parts of seteces for better style Applyig basic priciples of Eglish grammar, usage ad vocabulary Usig correct puctuatio, capitalizatio, abbreviatios ad umber formats Multiligual busiess professioals who would like to improve their fudametal busiess writig skills. SPEIAL FEATURE You will practice what you lear by writig your ow well-structured documets ad critiquig, editig, aalyzig ad improvig o your writig. You may choose to brig a existig sample writig piece for oe-o-oe feedback. Note: If you wish to brig your ow laptop to the semiar, a USB flash drive will be provided to each attedee ad a priter made available, elimiatig the eed to write exercises i loghad. Visit for details about PE credits. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs $2,345/AMA Members $2,095 AMA Members Save $250 Aug New York, NY JMJ Sept Sa Fracisco, A JMJ Oct Arligto, VA JMJ Dec New York, NY JMJ AMA semiars are GSA approved ad are available for osite group traiig

57 TABLE OF ONTENTS Presetatio OMMUNIATION The Write Way to Lead Powerful Tools to reate Impact ad Ispire Performace SEMINAR #2030 Develop these executive skills to maximize your leadership effectiveess. As a leader, do you ever doubt whether your writte messages are as effective as they eed to be? Have you ever writte somethig you later wish you d said differetly or eve regretted writig? This uique program goes beyod most courses to help you trasform your writig ito a icredibly valuable tool for ispirig others, gaiig their support ad trust, ad motivatig them to excellece. You ll become a more precise, midful thiker who ca ifluece ad persuade. Gai techiques to help you shape the toe of a message for difficult workplace situatios, frame ad deliver bad ews tactfully via the writte word, ad write a covicig busiess case. Apply these skills to craft strategic plas, missio, visio ad values statemets, proposals, speeches, ad ay other kid of orgaizatioal message. Ifluece ad ispire with the best writig practices of effective leaders Overcome writer s block to produce clear, cocise, compellig messages Overcome resistace ad get results through skilled writig choices Set directio, expectatios, visio, goals, ad plas with greater clarity raft tactful messages to deliver sesitive messages or bad ews WHAT YOU WILL OVER Applyig five priciples of effective leadership writig Messagig with impact through , social media, ad the web Settig a clear writte strategic ad operatioal directio Writig evaluative reports, assessmets, ad appraisals Preparig a persuasive busiess case ad gettig commitmet Deliverig bad ews ad upopular decisios Writig importat speeches Executives, maagers, directors ad high potetials who eed to maximize the effectiveess of their leadership writig. EXTRA Receive 25+ sample documets ad templates you ca use or adapt at work. Note: Brig your ow device (e.g., tablet, laptop, smartphoe). REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,195/AMA Members $1,995 July Arligto, VA JMJ Sept Atlata, GA JMJ Nov New York, NY JMJ Dec Sa Fracisco, A JMJ ONE-DAY WORKSHOP Presetatio Skills Workshop SEMINAR #2868 Trasform yourself from iexperieced speaker to skilled preseter. I this quick ad itesive workshop, you ll lear to commuicate effectively ad persuasively i your ow style. Develop key presetatio skills ad lear how to preset your ideas with covictio, cotrol ad poise ad without fear. Plus receive expert advice o how to hadle especially challegig situatios. Best of all, you ll gai cofidece by makig presetatios. Pla your presetatio usig a basic structure Tailor your presetatio to your audiece Lear how to project your voice ad use pauses to dramatize your poit Expertly hadle difficult questios ad situatios ommuicate with clarity ad covictio Itegrate visual aids ad support materials Sychroize your verbal ad overbal messages WHAT YOU WILL OVER Balacig verbal ad overbal messages so cotet is clear ad memorable Developig ad orgaizig presetatio cotet usig a audiece profile ad set presetatio parameters Turig a speech outlie ito otes Preparig to give the presetatio by rehearsig, adherig to a time frame ad speakig from otes Reducig stress ad speaker's axiety Usig visual aids ad support materials Hadlig questios from the audiece Maagig the presetatio eviromet so you ca aticipate, avoid ad hadle equipmet problems Those with little or o presetatio experiece who eed to develop their presetatio skills, speak i frot of groups or sell ideas to others. SPEIAL FEATURE Throughout the workshop, you will practice ad apply what you ve leared, hoe your presetatio skills, self-assess ad receive feedback, ad update ad deliver your five-miute pre-work presetatio. Your presetatios will be recorded for playback ad review, so you ca see for yourself how you come across to a audiece. Note: You will eed to complete two pre-work exercises ad brig them with you to class. Exercise 1: Self-Itroductio Worksheet, ad Exercise 2: Presetatio Pla Guidelies parameters to follow i order to draft a five-miute presetatio. REGISTER TODAY! 1-Day lassroom Schedule 0.6 EU $1,245/AMA Members $1,095 AMA Members Save $150 July Nashville, TN JMJ Aug Sa Fracisco, A JMJ Aug New York, NY JMJ Sept Atlata, GA JMJ Sept Arligto, VA JMJ Oct hicago, IL JMJ Oct New York, NY JMJ Nov Bosto, MA JMJ For a complete list of dates ad locatios, visit 1 lassroom Semiars For additioal dates ad locatios or to register

58 OMMUNIATION Presetatio Strategies for Developig Effective Presetatio Skills SEMINAR #2519 Iform, ifluece ad ispire others whe you re i the spotlight. With expert guidace ad multiple practice sessios, this course is your ticket to lear the skills to preset your ideas with covictio, cotrol ad self-cofidece ad without fear. You ll gai the specific skills ad directio you eed to become comfortable with your ow presetatio style. You ll receive expert advice o how to hadle especially challegig situatios. Most importat, you ll lear how to preset by presetig. Tailor your presetatio to your audiece Use relaxatio techiques to overcome ervousess Lear how to project your voice ad use pauses to dramatize your poit Expertly hadle difficult questios ad situatios ommuicate with clarity ad covictio WHAT YOU WILL OVER Balacig Verbal ad Noverbal Messages Practicig overbal impact skills to reduce ervousess ad to egage the attetio of your listeers Makig your cotet clearer ad more memorable Developig ad Orgaizig Presetatio otet reatig a audiece profile ad settig presetatio parameters odesig a speech outlie ito otes you ca speak from Preparig to Give the Presetatio Learig the beefits of rehearsig, adherig to a time frame ad speakig from otes Reducig stress ad speaker s axiety Usig Visual Aids ad Support Materials Describig the purpose of visual aids ad support materials Idetifyig tips for effective compositio of visual cotet ad speaker aids Hadlig Questios from the Audiece Explaiig the importace of the questioad-aswer sessio Respodig professioally to questios from the audiece Maagig the Presetatio Eviromet Describig the advatages ad disadvatages of differet room setups Aticipatig, avoidig ad hadlig equipmet problems Ayoe who eeds to give presetatios, speak i frot of groups or sell ideas to others, ad has little or o presetatio experiece. TABLE OF ONTENTS Faculty Spotlight Paulie Larki is oe of the experts who teach this course. She works with cliets i the areas of leadership developmet, performace maagemet, orgaizatioal culture ad commuicatio skills. BAE Systems Aerostructures, Miller Samuel, Office of the Public Guardia, Moredu Scietific ad the Uiversity of Ediburgh have umbered amog her may cliets. Her coachig ad other professioal certificatios iclude Alpha Leadership oachig ad NLP ad MBTI certificatios. SPEIAL FEATURE Your presetatios will be recorded for playback ad review. See for yourself what comes across to a audiece. It s a great way to get istat feedback ad helpful recommedatios. This recordig is yours to keep. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). 18 Leadership PDUs See page 104 for more details. Reproduced with the permissio of PMI. This semiar was fatastic. I would defiitely recommed it to ayoe lookig to improve their speakig skills or who just might eed that little extra bit of cofidece whe speakig i frot of people. Lori R. VIEW LASSROOM EXPERIENE 3-Day lassroom Schedule REGISTER TODAY! EUs/18 PDUs $2,345/AMA Members $2,095/AMA Members Save $250 July Arligto, VA JMJ July Sa Fracisco, A JMJ July New York, NY JMJ Aug Lake Buea Vista, FL JMJ Aug New York, NY JMJ Aug hicago, IL JMJ Aug Arligto, VA JMJ Sept Sa Fracisco, A JMJ Sept New York, NY JMJ Sept Arligto, VA JMJ Sept hicago, IL JMJ Oct New York, NY JMJ Oct Atlata, GA JMJ Oct Bosto, MA JMJ Nov hicago, IL JMJ Nov Sa Fracisco, A JMJ Nov Arligto, VA JMJ Nov New York, NY JMJ Nov. 29-Dec Los Ageles, A JMJ Dec hicago, IL JMJ Dec New York, NY JMJ Dec Durham, N JMJ Ja Arligto, VA JMJ Ja Sa Fracisco, A JMJ Ja hicago, IL JMJ Feb Seattle, WA JMJ AMA semiars are GSA approved ad are available for osite group traiig

59 TABLE OF ONTENTS Presetatio OMMUNIATION Effective Executive Speakig SEMINAR #2522 Speak, preset ad commuicate with poise, power ad persuasio. From presetatios to public speeches, your effectiveess as a executive ad future career hige o your ability to step up to the podium, commad attetio ad trasform every presetatio ito a credible ad compellig commuicatio. Let s coquer your fear ad coect with the mids ad hearts of your audiece. Take cotrol of the room with ease ad iject every presetatio with your style ad eergy. Gai cofidece as you lear by doig, ad tur your ext speech or presetatio ito a rewardig experiece. Speak ad thik with greater clarity ad purpose, stressig key ideas Face a audiece or camera with cofidece ad cotrol ad make the most of your atural speakig style Shape ad orgaize your speech or presetatio to persuade listeers ad get the respose ad results you wat oquer fear ad egative stress Make your performace skills, your sese of humor ad your ow persoality work for you Give impromptu ad prepared speeches to the class ad receive persoalized feedback WHAT YOU WILL OVER Fudametals of Executive Speakig Skills Idetifyig the elemets of a good presetatio reatig a idividualized speakig skills profile Settig persoal goals for the developmet of speakig skills Preparatio The importace of research ad orgaizatio i preparig a effective presetatio Illustratig how to pla ad prepare strog begiigs ad edigs Selectig ad desigig effective visuals Delivery Skills The effective use of voice, actio, image ad laguage i speech makig Applyig strategies for positively addressig speech axiety Practicig articulatio methods Essetials for Wiig Presetatios ad Speeches hoosig appropriate strategies for reachig reluctat, ucommitted ad iactive audieces Desigig successful, iformative, persuasive, etertaiig, motivatioal ad special-evet presetatios Respodig i a focused ad cotrolled fashio to questios ad aswers Impromptu speech makig Faculty Spotlight Nacy Tetreaux is oe of the experts who teach this course. Ms. Tetreaux ejoyed a 20-year HR career at various compaies ad istitutios ad is ow Presidet of a cosultig practice. She coaches corporate maagers, busiess owers ad startups i high-impact busiess ad persoal commuicatios that iclude writte, verbal ad o-verbal strategies Executives with some prior public speakig experiece who must speak i frot of groups, make presetatios, sell ideas to others or face cameras ad microphoes. SPEIAL FEATURE Your presetatio will be recorded for playback ad review with feedback from your course leader. You will see yourself improve, relax ad refie your public speakig techiques with each performace. This recordig is yours to keep. lassroom Semiars I wet i feelig very ervous about public speakig, ad after the course I feel so much more cofidet about my ability to address large groups. The tips we leared to deal with axiety, hadle questios, ad stay o track will be very helpful i my ext presetatio. Debbie P. VIEW LASSROOM EXPERIENE 3-Day lassroom Schedule REGISTER TODAY! EUs $2,445/AMA Members $2,195/AMA Members Save $250 July New York, NY JMJ July Durham, N JMJ Aug hicago, IL JMJ Aug Arligto, VA JMJ Aug Sa Fracisco, A JMJ Sept New York, NY JMJ Sept Bosto, MA JMJ Oct New York, NY JMJ Oct hicago, IL JMJ Oct Arligto, VA JMJ Oct. 30-Nov Atlata, GA JMJ Nov Dallas, TX JMJ Nov New York, NY JMJ Dec New York, NY JMJ Dec Sa Fracisco, A JMJ Dec hicago, IL JMJ Dec Arligto, VA JMJ Ja Sa Diego, A JMJ Feb New York, NY JMJ Feb Arligto, VA JMJ Feb hicago, IL JMJ For additioal dates ad locatios or to register

60 TABLE OF ONTENTS Fudametals of Fiace No-Fiacial SEMINAR #2218 Also available Live Olie see page 133 It s time to master the umbers side of your job > Speak better accoutig. Use your skills to deliver tight budgets ad proposals. > Develop killer fiacial acume. Discover the power of measurig fiacial performace. > Ope doors i your career by learig to thik fiace. Write your ow ticket. Whe you kow fiace, you ca play a role i settig fiacial goals ad measurig performace. That makes you a greater asset to your orgaizatio. Very iformative. There were may key critical items that I leared that will greatly help me i my career. I ejoyed the hads-o exercises to prove if I was retaiig the iformatio beig taught. Rosemary M. Lear the basics i three days. That s all it takes to become oe of the special oes i the room who ca use data to their advatage. Master the ask. Whe you re askig for more moey for your departmet, it s a huge advatage to be able to use fiace to state your case ad support your recommedatio. Make smarter decisios. Lear to iterpret fiacial reports ad make decisios based o the data they provide. Measure your progress. Through pre- ad post-semiar assessmets, you ll be able to see how much you ve leared. We ll help you stay sharp, by providig tue-up materials ad additioal resources. 60 AMA semiars are GSA approved ad are available for osite group traiig

61 TABLE OF ONTENTS ad Accoutig for Maagers FINANIAL MANAGEMENT Faculty Spotlight WHAT YOU WILL OVER Learig the Laguage Key fiace terms: assets, liabilities, capital, depreciatio, curret ratio ad others The accoutig process: jourals ad ledgers, how debits ad credits work Geerally Accepted Accoutig Priciples: Settig Up Fiacial Statemets ad Reports Basic accoutig priciples Applyig accoutig covetios ad guidelies Developig workig rules regardig your corporate fiacial statemets Your Fiacial Statemet: Iterpretig Your ompay s Fiacial Sigals Usig the balace sheet to examie assets ad liabilities Aalyzig the icome statemet to assess reveues ad expeses The statemet of cash flow: sources ad uses of fuds Aual Reports: Determiig a ompay s Well-Beig otet ad format of the aual report The Role of Leveragig Debt vs. equity fiacig How leverage ca icrease retur to shareholders Profit Plaig ad Budgetig Keepig o target with budgetary cotrols Usig profit-plaig tools, break-eve aalysis ad fiacial forecastig ash flow: where cash comes from ad how it s applied Elemets of cost accoutig Evaluatig Retur o Ivestmet Aalyzig payback method, discouted cash flow, preset value ad preset value idex riteria for examiig the performace of divisios ad product lies Uderstadig the cost of capital No-fiacial maagers i every fuctioal area of resposibility, i all idustries. Note: Please brig a calculator ad copy of your aual report (if available). America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. Kare amde is oe of the experts who teach this course. She is a diversified educator, corporate traier ad fiacial executive. She develops ad teaches classes o computer software, fiace ad accoutig for several colleges ad uiversities, as well as for private ad Fortue 500 compaies ad federal, state ad local govermets. liets have icluded Hoffma-La Roche, Pepsi- ola ompay, Bayer orporatio, Novartis, Johso & Johso, Scherig-Plough ad Soy orporatio. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Strategic: 18 lassroom/12 Live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. The use of this seal cofirms that this activity has met HR ertificatio Istitute s (HRI ) criteria for recertificatio credit pre-approval. lassroom Semiars VIEW LASSROOM EXPERIENE REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PDUs/18 PHR/SPHR/18 PDs $2,445/AMA Members $2,195/AMA Members Save $250 JULY July hicago, IL JMJ July New York, NY JMJ July Atlata, GA JMJ July Aaheim, A JMJ July Arligto, VA JMJ July Dever, O JMJ July Housto, TX JMJ AUGUST Aug hicago, IL JMJ Aug New York, NY JMJ Aug Sa Fracisco, A JMJ Aug Seattle, WA JMJ SEPTEMBER Sept Las Vegas, NV JMJ Sept New York, NY JMJ Sept hicago, IL JMJ Sept Arligto, VA JMJ Sept Dallas, TX JMJ Sept St Pete Beach, FL JMJ OTOBER Oct Housto, TX JMJ Oct Atlata, GA JMJ Oct Bosto, MA JMJ Oct Sa Fracisco, A JMJ Oct Nashville, TN JMJ Oct hicago, IL JMJ Oct Parsippay, NJ JMJ NOVEMBER Nov olumbus, OH JMJ Nov Los Ageles, A JMJ Nov New York, NY JMJ Nov Phoeix, AZ JMJ Nov Arligto, VA JMJ Nov. 29-Dec hicago, IL JMJ DEEMBER Dec Dallas, TX JMJ Dec Durham, N JMJ Dec New York, NY JMJ Dec Sa Fracisco, A JMJ Dec Dever, O JMJ JANUARY Ja hicago, IL JMJ Ja Housto, TX JMJ Ja Atlata, GA JMJ Ja New York, NY JMJ Ja Sa Diego, A JMJ Ja Arligto, VA JMJ FEBRUARY Feb Sa Fracisco, A JMJ Feb Nashville, TN JMJ Feb hicago, IL JMJ Feb Las Vegas, NV JMJ Lesso Live Olie Schedule 1.2 EUs/12 PDUs/12 PHR/SPHR/12 PDs $2,345/AMA Members $2,095 AMA Members Save $250 Tuesday ad Thursday 2-5 pm ET Aug JMJ Sept JMJ Oct JMJ Nov. 28-Dec JMJ Ja JMJ L For additioal dates ad locatios or to register

62 FINANIAL MANAGEMENT TABLE OF ONTENTS AMA s Fiace Workshop for No-Fiacial Leaders SEMINAR #1104 Accoutig 101 ad Fiace 101 demystified i just four days. I this egagig ad dyamic semiar, you ll practice all the terms ad priciples eeded to coverse ad iteract with fiacial people read ad uderstad your compay s fiacial reports ad gai the clarity to make more iformed, more profitable busiess decisios. Get a hadle o bookkeepig ad accoutig Build a imagiary compay s balace sheet, icome statemet ad cash flow statemets Discover the is ad outs of fiacial statemets ad budgetig Egage i a competitive bechmarkig exercise usig a Aual Report to uder stad fiacial cocepts icludig iterest, ROI, asset allocatio, shareholder value alculate ratios ad gai isight ito how a compay is doig Uderstad P & L as a lead-i to margi aalysis, break-eve aalysis Gai practical skills to moitor operatig results to achieve logterm fiacial goals WHAT YOU WILL OVER Accoutig essetials: basics of bookig trasactios cash ad accrual methods of accoutig assets, liabilities ad capital Uderstadig ad evaluatig fiacial statemets Seeig your firm from a fiace perspective omputig fiacial ratios to assess liquidity, profitability, leverage ad risk Preparig ad usig operatioal ad capital budgets How fiacial markets value a busiess ost aalysis, profit plaig ad exposures to volume/price risks Experieced maagers, geeral maagers, directors, vice presidets ad top executives i o-fiacial job fuctios. Note: Please brig a laptop or calculator to this semiar. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). 16 Strategic PDUs, 8 Leadership PDUs See page 104 for more details. Reproduced with the permissio of PMI. REGISTER TODAY! 4-Day lassroom Schedule 2.4 EUs/24 PDUs $2,745/AMA Members $2,495 AMA Members Save $250 July Bosto, MA JMJ Aug New York, NY JMJ Sept Los Ageles, A JMJ Oct Dallas, TX JMJ Oct hicago, IL JMJ Oct. 30-Nov Arligto, VA JMJ Nov Sa Fracisco, A JMJ Dec New York, NY JMJ Feb hicago, IL JMJ FINANIAL PROFESSIONALS Ear PEs i 65+ AMA Semiars Your ogoig success depeds o more tha your fiacial skills. To get ahead, you must also have strog skills i commuicatio, maagemet, leadership ad other essetial areas. AMA semiars ca give you everythig you eed ad more tha 65 of our courses ow offer PEs! Build your skills i Fiace plus 9 other critical busiess areas! Aalytical Skills Busiess Ehacemet ommuicatio Huma Resources Leadership Maagemet Marketig Project Maagemet Strategic Plaig AMA is registered with the Natioal Associatio of State Boards of Accoutacy (NASBA) as a sposor of cotiuig professioal educatio o the Natioal Registry of PE Sposors. State boards of accoutacy have fial authority o the acceptace of idividual courses for PE credit. omplaits regardig registered sposors may be submitted to the Natioal Registry of PE Sposors through its website: For additioal iformatio or for more iformatio regardig admiistrative policies such as complaits ad refuds, please cotact Martha Leo at Register today! For a complete listig of AMA Semiars offerig PEs, visit 62 AMA semiars are GSA approved ad are available for osite group traiig

63 TABLE OF ONTENTS FINANIAL MANAGEMENT AMA s omprehesive Budgetig Workshop SEMINAR #2259 Lear about accurate operatig budgets to help your compay achieve busiess goals. You will lear how to preset ad develop a budget that aligs with busiess strategic goals. Workig i groups, you ll gather the iformatio you eed to costruct ad aalyze operatig budgets. Explore the tools ad isights eeded to craft the budget your compay eeds to overcome obstacles ad achieve success. Accurately develop a operatig budget based o forecasted sales reveues ad costs Examie a well-plaed budget that clearly highlights crucial variables that impact profit Kow the lie items o the icome statemet, their metrics ad iterdepedecies Defie variaces so you ca quickly implemet chages to meet your compay s fiacial objectives WHAT YOU WILL OVER Uderstadig the defiitio, purpose ad compoets of a budget Relatioships ad metrics of lie items o the icome statemet ad the operatig budget Addressig issues whe dealig with assumptios ad targets Orgaizig ad deliverig your operatig budget for feedback ad fial approval Performig a variace aalysis, idetifyig potetial sources ad causes, ad addressig them accordigly Maagers ad ayoe with budget resposibilities. BONUS You will receive a flash drive cotaiig budget templates that you ca immediately use to effectively prepare ad preset your budget. Note: Please brig a calculator to this semiar. Fudametals of ost Accoutig SEMINAR #1201 Use cost accoutig to effectively cotrol operatios. This semiar provides you with all the tools ad iformatio to put cost accoutig best practices to work for your compay. Apply cost accoutig methods to idetify profitable products ad services Aalyze reports to make soud pricig decisios ompare cost systems ad choose the oe that s right for your compay Use cost accoutig methods to optimize the use of people, resources ad materials WHAT YOU WILL OVER Relatig cost accoutig to fiacial accoutig ad the plaig ad cotrol process Budgets as a tool withi both traditioal ad AB cost systems Ehacig budgetig accuracy Product costig systems ad accoutig for overhead Activity-based costig for maagemet cotrol Stadard costig ad variace aalysis Variace aalysis for material, labor ad overhead variaces Requiremets for establishig a direct costig system Accoutats, accoutig maagers, cost accoutats, cost aalysts, budget aalysts, systems aalysts, auditors ad fiacial plaers. Approved for up to FP&A recertificatio credits by the Associatio for Fiacial Professioals at the rate of oe credit for each 50 miutes of attedace. Approved for up to TP recertificatio credit(s) by the Associatio for Fiacial Professioals at the rate of oe credit for each 50 miutes of attedace. lassroom Semiars Approved for up to 15.3 FP&A recertificatio credits by the Associatio for Fiacial Professioals at the rate of oe credit for each 50 miutes of attedace. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). 17 Strategic PDUs See page 104 for more details. Reproduced with the permissio of PMI. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). 12 Strategic PDUs See page 104 for more details. Reproduced with the permissio of PMI. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PDUs/15.3 FP&A $2,345/AMA Members $2,095 AMA Members Save $250 Aug Arligto, VA JMJ Sept New York, NY JMJ Oct Dallas, TX JMJ Dec New York, NY JMJ Feb Arligto, VA JMJ REGISTER TODAY! 3-Day lassroom Schedule 1.7 EUs/17 PDUs/23.78 TP/M/23.78 FP&A/20 PE $2,345/AMA Members $2,095 AMA Members Save $250 July Arligto, VA JMJ Aug Atlata, GA JMJ Oct hicago, IL JMJ Nov New York, NY JMJ For a complete list of dates ad locatios, visit Recommeded PE redit: 20 hours/basic Prerequisites: Familiarity with Fiace ad Accoutig for No-Fiacial Maagers (see AMA semiar #2218, page 60). Advace Preparatio: Noe Delivery Method: Group Live Field of Study: Accoutig For additioal dates ad locatios or to register

64 FINANIAL MANAGEMENT TABLE OF ONTENTS Fixed Asset Maagemet SEMINAR #1224 Recogize ad successfully perform key duties of a fixed asset maager. The ature ad importace of your job is frequetly misuderstood ad uderestimated but the role is a crucial oe. You must keep the cotets of the fixed asset database accurate ad curret, provide correct iformatio to stakeholders, ad have the skills to get the maximum retur o fixed assets. Kowig what data is eeded for timely ad accurate reportig i fiacial ad tax statemets, isurace valuatio ad recovery ad maiteace of assets is also essetial. Here are the tools, kowledge ad cofidece to successfully perform all of these duties ad much more. Employ maagemet techiques essetial to successful fixed asset maagers Idetify the cotets of the fixed asset database ad recogize its importace reate ad ru effective cotrols o your orgaizatio s fixed asset data Effectively evaluate fixed asset software Aalyze how to coduct fixed asset ivetory ad recociliatio WHAT YOU WILL OVER Aalyzig fixed assets i fiacial statemets Outliig fixed assets o icome ad property tax returs Discussig fixed assets, property isurace ad property maiteace Explorig the fixed asset database ad fixed asset reportig Takig a fixed asset ivetory ad ivetory recociliatio ostructio-i-process (IP) maagemet ad cotrol otrollers, FOs, accoutats, fixed asset maagers, fixed asset accoutats, ad lie maagers with fixed asset resposibilities. Fiacial Forecastig SEMINAR #1110 Get the basic skills you eed to accurately predict reveues ad costs. Stregthe your forecastig skills to aalyze fiacial data ad develop robust forecasts. I this hads-o semiar, you ll delve ito the critical compoets of forecastig ad build forecasts that help power the operatios, fiace, productio, ad plaig fuctios i your orgaizatio. You ll master the key compoets ad skills to create forecasts ad lear to traslate ad appraise the forecasts of others. Gather the basic facts ecessary to start buildig a forecast Limitatios what forecasts ca ad caot do hoose the proper forecastig techique give available data ad forecast goals ritique ad iterpret forecasts ad their implicatios Utilize powerful MS Excel tools with uses trasferable to other disciplies Master ad use regressio tools to make better forecasts Use Excel tools to preset forecast data to executive maagemet WHAT YOU WILL OVER Basic statistical techiques Forecastig techiques ad methods Gettig started: makig uderlyig assumptios Idetifyig data patters: exploratory aalysis cocepts Time series ad their compoets The use of Excel as your forecastig tool Forecastig performace measuremets Fiacial professioals who eed to create, maitai ad improve the forecastig process at their compay, as well as professioals i ay fuctio who must iterpret, aalyze ad make decisios based o forecasts created by others. Note: Please brig a laptop equipped with Excel 2007 or 2010 to this semiar. This course qualifies for 18 PUs toward your recertificatio as a AP (ertified Aalytics Professioal). Approved for up to 13.5 FP&A recertificatio credits by the Associatio for Fiacial Professioals at the rate of oe credit for each 50 miutes of attedace. Approved for up to 13.5 TP recertificatio credit(s) by the Associatio for Fiacial Professioals at the rate of oe credit for each 50 miutes of attedace. Approved for up to 22.6 FP&A recertificatio credits by the Associatio for Fiacial Professioals at the rate of oe credit for each 50 miutes of attedace. Approved for up to 22.6 TP recertificatio credit(s) by the Associatio for Fiacial Professioals at the rate of oe credit for each 50 miutes of attedace. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/13.5 TP/M/13.5 FP&A/14 PE $2,195/AMA Members $1,995 July Sa Fracisco, A JMJ Sept New York, NY JMJ Dec hicago, IL JMJ Recommeded PE redit: 14 hours/basic Prerequisites: Familiarity with Fudametals of Fiace ad Accoutig for No-Fiacial Maagers (see AMA semiar #2218, page 60). Advace Preparatio: Noe Delivery Method: Group Live Field of Study: Accoutig, Fiace, Taxes REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/21 PE/22.6 TP/M/22.6 FP&A/18 PUs $2,445/AMA Members $2,195 AMA Members Save $250 July 31-Aug Atlata, GA JMJ Sept New York, NY JMJ Oct Sa Fracisco, A JMJ Nov hicago, IL JMJ Dec New York, NY JMJ Prerequisite: A uderstadig of Excel ad a familiarity with Fiace ad Accoutig for No-Fiacial Maagers (see AMA semiar #2218, page 60). Advace Preparatio: Noe Delivery Method: Group Live Field of Study: Accoutig, Maagemet Advisory Services, Specialized Kowledge ad Applicatio 64 AMA semiars are GSA approved ad are available for osite group traiig

65 TABLE OF ONTENTS Iputs Vs. Outputs: Where Should Your Focus Lie as a Team Leader? BY KATY TYNAN I was sittig i o a sales team meetig, listeig to them talk about how they stay motivated whe they hear o all day, every day. The leader recommeded that they focus o doig the right thigs. If you re puttig i the effort, ad focusig o the iputs, the results will follow, he said. While this is good advice for sales, whe it gets carried over ito maagemet ad leadership, it ca be a problem. Focusig o iputs i a team settig works whe it is about coachig ad helpig people develop skills, but it ca go wrog whe it becomes micromaagemet. I today s ecoomy, aythig that ca be doe i a repetitive maer is beig automated. People are doig work that computers, robots, ad artificial itelligece ca t do the more complex work of critical thikig ad problem solvig. I this eviromet, leadership is less about directig ad more about defiig a shared goal ad removig obstacles. That s focusig o the outputs, ot the iputs. Whe leaders do t do a good job of paitig a visio of success, they ofte fall back to bad habits, such as worryig about what time people arrive at the office. This focus o iputs ievitably turs ito a coversatio about how the work should be doe, rather tha about the bigger picture of what success looks like. Sharpeig your focus o team outputs So how do you keep the focus o outputs? Oe way is to create a visio statemet for your team. By defiig how your work supports the larger goals of the orgaizatio, you ca clarify what the big picture looks like, ad more easily see whe you re off track. I additio, use the SMART goal framework to create goals for yourself ad work with each team member to craft a goal pla. Egagemet comes from beig committed to accomplishig somethig that feels importat. Doig that as a team leader meas chartig a path to future success. Katy Tya is a expert i the future of work. She is the author of Survive Your Promotio, ad her upcomig book is How Did I Not See This omig?: A Maager s Guide to Avoidig Total Disaster. Tya is maagig director at oreaxis osultig. Take the Next Step Semiar: Achievig Leadership Success Through People, pg 78 Semiar: Successfully Maagig People, pg 96 Semiar: Leader as Teacher: Helpig People Lear ad Grow, pg 78 The Strategic otroller Addig Value to Your Orgaizatio SEMINAR #1206 Build skills to meet the icreasig demads of the cotroller s role. To stay effective as a cotroller ad add greater value to the orgaizatio, you must be acutely aware of how your job fuctios are impacted by today s icreasig expectatios. That meas takig a closer look at the four hats every cotroller must wear: umber crucher; custodia; aalyst ad busiess parter. This course will help both ew ad experieced cotrollers i small, medium, ad large orgaizatios recogize these chages i scope. Through a iteractive, immersive case study, you ll work through real-life scearios i the cotroller s role. Provide more accurate ad timely fiacial statemets Make souder decisios to safeguard assets Egage more effectively with stakeholders, lie maagers ad executives Mitigate risks more proactively Reiforce fiacial compliace more collaboratively WHAT YOU WILL OVER Esurig the timeliess ad accuracy of fiacial statemets Establishig eterprise-wide cotrols to safeguard corporate assets Defiig budgetary metrics ad parameters Stregtheig relatioships to further the fiacial goals of your orgaizatio Practicig these fuctios i four egagig, immersive, real-life scearios orporate cotrollers, divisio ad plat cotrollers, ad assistat cotrollers who wat to add value to their orgaizatio ad careers by icreasig their effectiveess i the four quadrats of the cotroller s job. Approved for up to 22.5 FP&A recertificatio credits by the Associatio for Fiacial Professioals at the rate of oe credit for each 50 miutes of attedace. FINANIAL MANAGEMENT Approved for up to 22.5 TP recertificatio credit(s) by the Associatio for Fiacial Professioals at the rate of oe credit for each 50 miutes of attedace. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/22.5 TP/M/22.5 FP&A/21 PE $2,445/AMA Members $2,195 AMA Members Save $250 July hicago, IL JMJ Sept Atlata, GA JMJ Oct New York, NY JMJ Oct. 30-Nov Sa Fracisco, A JMJ Dec hicago, IL JMJ Feb Arligto, VA JMJ Recommeded PE redit: 21 hours/itermediate Prerequisites: Three to five years experiece i corporate fiace. Advace Preparatio: Noe Delivery Method: Group Live Field of Study: Accoutig, Busiess Maagemet ad Orgaizatio lassroom Semiars For additioal dates ad locatios or to register

66 FINANIAL MANAGEMENT TABLE OF ONTENTS AMA s Advaced Fiacial Forecastig ad Modelig Workshop SEMINAR #1276 Also available Live Olie see page 134 Improve decisio makig with advaced modelig techiques. Build more powerful ad more accurate forecastig models to better aalyze fiacial data, predict reveues ad costs, assess risks ad justify critical busiess decisios. reate effective fiacial models that ca meet your busiess eeds Quatify the ucertaity iheret i forecastig models with risk aalysis techiques Use advaced fiacial modelig methods to make more iformed busiess decisios Evaluate patters i your historical data Idetify ad utilize key busiess drivers ad itegrate them ito your forecast Explai the results of your models to team members ad seior maagemet WHAT YOU WILL OVER Fiace Theory as Used i Fiacial Modelig Itroductio to fiace The key priciples i fiace Free cash flow Time value of moey How rates are determied reatig et preset value ad iteral rate of retur models Applicatio of et preset value: the capital budgetig model The relatioship betwee risk ad retur Risk versus reward paradigm Fiacial markets Time horizo Liquidity Direct fudraisig Market structure Security types reatig Fiacial Models i Microsoft Excel Spreadsheet desig ad structure Spreadsheet auditig tools Excel fuctios Basic fiace fuctios Lookup fuctios Goal seek Solver Sceario maager Sesitivity aalysis Data validatio Buildig your ow fuctios i Excel Idividual practice exercise build a valuatio model Model Statistics ad Forecastig Basic statistical descriptors Aalyzig time series data Types of patters i data time series The use of distributios Exploratory data aalysis Basic regressio aalysis Team exercise predictig profit ad reveue The Art of Modelig The art of problem solvig Problem idetificatio ad model buildig Group ase Study A developig a shoppig plaza Modelig Risk ad Ucertaity Ucertaity ad et preset value Sceario buildig Descriptio of Mote arlo Optio pricig models Puttig It All Together Presetig fiacial models lass Exercise presetatio of case studies Faculty Spotlight Lauri Sowa-Matso is oe of the experts who teach this course. She has over 30 years of extesive experiece i corporate ad small-busiess fiace. She has worked with a variety of Fortue 500 firms, govermet agecies ad other busiesses. liets have icluded Lockheed Marti, Joh Deere, Pacific Gas & Electric, Uited States Departmet of Defese, Wells Fargo Bak, Uited States Air Force, ad umerous midsized busiesses where she also served as a iteral cosultat. Aalysts, maagers ad others who work with fiacial models. Note: Please brig a laptop equipped with Excel 2007 or 2010 to this semiar. Approved for up to 22.2 FP&A recertificatio credits by the Associatio for Fiacial Professioals at the rate of oe credit for each 50 miutes of attedace. Approved for up to 22.2 TP recertificatio credit(s) by the Associatio for Fiacial Professioals at the rate of oe credit for each 50 miutes of attedace. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Strategic: 18 lassroom/12 Live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. 3-Day lassroom Schedule July New York, NY JMJ Aug Fort Lauderdale, FL JMJ Sept hicago, IL JMJ Oct New York, NY JMJ Nov Atlata, GA JMJ Nov. 29-Dec Sa Fracisco, A JMJ Feb Fort Lauderdale, FL JMJ REGISTER TODAY! EUs/18 PDUs/22.2 TP/M/22.2 FP&A/21 PE $2,645/AMA Members $2,395 AMA Members Save $250 Recommeded PE redit: 21 hours/advaced lassroom 14 hours/advaced Live Olie Prerequisites: Familiarity with fudametals of fiacial aalysis (see AMA semiar #1552, page 67) or the cocepts covered i Fiacial Forecastig, semiar #1110, page 64. Advace Preparatio: Olie pre- ad post-semiar assessmet Delivery Method: Group Live/Group Iteret-based Field of Study: Accoutig, Fiace, Maagemet Advisory Services, Specialized Kowledge/Applicatio 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/14 PE/13.6 TP/M 13.6 FP&A $2,545/AMA Members $2,295 AMA Members Save $250 Moday ad Wedesday 2-5 pm ET Nov JMJ L 66 AMA semiars are GSA approved ad are available for osite group traiig

67 TABLE OF ONTENTS FINANIAL MANAGEMENT AMA s ourse o Fiacial Aalysis SEMINAR #1552 Make the best decisios for your compay s future usig expert fiacial aalysis techiques. Lear how to use fiacial idicators ad bechmarks to allocate resources ad evaluate potetial projects for maximum retur o ivestmet. Preset fiacial aalysis cocepts more fluetly Decostruct ad aalyze fiacial statemets more easily Decipher fiacial ratios ad kow whe to use which ratio Tabulate the key fiacial iformatio for souder decisio makig Stregthe fiacial plaig ad aalysis effect i your orgaizatio WHAT YOU WILL OVER Your role i the corporate plaig cycle Key ideas i the icome statemet ad balace sheet How to measure eterprise performace How to use cash flow aalysis to help maage your compay reatig shareholder value The time value of moey Aalyzig eterprise ivestmets Maagers with fiacial resposibility or seekig a refresher i aalysis. Note: Please brig your orgaizatio s fiacial statemet ad a fiacial calculator, HP 12 or equivalet. AMA s ourse o Mergers ad Acquisitios SEMINAR #1521 Thousads of executives achieved the egotiatio edge they eeded right here. You ll cover all the crucial elemets that ca make or break a merger or acquisitio, preview the type of problems you re likely to ecouter ad lear how to avoid the commo pitfalls. You ll lear about plaig the M&A fuctio i your compay, puttig corporate growth strategies i perspective, uderstadig the role of the ivestmet baker, implemetig the due diligece process ad evaluatig iteratioal issues i cross-border mergers ad acquisitios. Plus, top experts i the field will be o had to share their isights. Evaluate cadidates ad idetify boa fide prospects Aalyze syergies ad how much a compay is really worth Describe legal, tax ad accoutig implicatios of M&A Set appropriate offerig prices Explai how to structure the best deal ad egotiate to your advatage WHAT YOU WILL OVER The ratioale for diversificatio strategies Orgaizig the mergers ad acquisitios fuctio The search, screeig ad evaluatio process Accoutig, ati-trust, tax ad legal aspects Negotiatig techiques Aalyzig the acquisitio cotract oductig due diligece lassroom Semiars Approved for up to 23.4 FP&A recertificatio credits by the Associatio for Fiacial Professioals at the rate of oe credit for each 50 miutes of attedace. Approved for up to 23.4 TP recertificatio credit(s) by the Associatio for Fiacial Professioals at the rate of oe credit for each 50 miutes of attedace. Top-level maagemet, EOs, FOs, owers of compaies, presidets, VPs of fiace, treasurers, cotrollers, corporate plaig directors, fiacial plaers ad aalysts, directors of M&As. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). 18 Strategic PDUs See page 104 for more details. Reproduced with the permissio of PMI. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PDUs/23.4 TP/M/23.4 FP&A/21 PE $2,645/AMA Members $2,395 AMA Members Save $250 July New York, NY JMJ Aug Sa Fracisco, A JMJ Sept Arligto, VA JMJ Nov hicago, IL JMJ Nov. 29-Dec New York, NY JMJ Ja Arligto, VA JMJ Recommeded PE redit: 21 hours/advaced Prerequisites: Familiarity with Fiace ad Accoutig for No-Fiacial Maagers (see AMA semiar #2218, page 60). Advace Preparatio: Noe Delivery Method: Group Live Field of Study: Accoutig, Fiace, Specialized Kowledge ad Applicatio, Taxes Approved for up to 23.4 FP&A recertificatio credits by the Associatio for Fiacial Professioals at the rate of oe credit for each 50 miutes of attedace. Approved for up to 23.4 TP recertificatio credit(s) by the Associatio for Fiacial Professioals at the rate of oe credit for each 50 miutes of attedace. REGISTER TODAY! 3-Day lassroom Schedule Approved for up to 23.4 TP/M recertificatio credit(s) by the 1.8 EUs/23.4 TP/M/23.4 Associatio for FP&A/21 Fiacial Professioals. PE $4,395/AMA Members $3,995 AMA Members Save $400 Aug Arligto, VA JMJ Nov Sa Fracisco, A JMJ Dec New York, NY JMJ Feb Las Vegas, NV JMJ Recommeded PE redit: 21 hours/advaced Prerequisites: Familiarity with Fiace ad Accoutig for No-Fiacial Maagers (see AMA semiar #2218, page 60). Advace Preparatio: Noe Delivery Method: Group Live Field of Study: Accoutig, Fiace, Specialized Kowledge ad Applicatio, Taxes For additioal dates ad locatios or to register

68 HUMAN RESOURES & TRAINING TABLE OF ONTENTS Recruitig, Iterviewig ad Selectig Employees SEMINAR #8266 The everythig you eed to kow before you say you re hired semiar. Makig the wrog hirig decisio meas throwig away a substatial ivestmet of time ad moey o recruitmet, traiig ad beefits. This workshop emphasizes a itegrated approach that provides extesive opportuities to practice what you lear i order to make the right hirig decisios ad cotribute more to your compay s bottom lie. Attract talet through iovative recruitmet sources Lear how to effectively use telephoe screeig ad other methods to filter out the wrog applicats Practice iterviewig techiques to refie ad develop your skills as a iterviewer Uderstad how to ask the right questios to fid out the iformatio you eed to kow Avoid iterview traps EEO ad affirmative actio WHAT YOU WILL OVER Recruitmet challeges ad treds Aalyzig job specificatios before the iterview Layig the foudatio for the iterview Reviewig legal obligatios i hirig Keepig records that protect your positio ad your compay Hadlig the face-to-face iteractio from start to fiish Pre-employmet ad employmet testig Makig the selectio testig/refereces/other cosideratios Professioals with fewer tha two years experiece i hirig, icludig HR assistats, maagers ad HR specialists ivolved i the hirig process. Visit for details about PE credits. The use of this seal cofirms that this activity has met HR ertificatio Istitute s (HRI ) criteria for recertificatio credit pre-approval. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. Above accreditatios apply to both semiars o this page. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PHR/SPHR/18 PDs $2,345/AMA Members $2,095 AMA Members Save $250 July Bosto, MA JMJ Aug New York, NY JMJ Sept hicago, IL JMJ Oct Arligto, VA JMJ Nov New York, NY JMJ Ja Atlata, GA JMJ Ja hicago, IL JMJ Feb New York, NY JMJ Fudametals of Huma Resources Maagemet SEMINAR #8506 Also available Live Olie see page 134 This itesive semiar will give you a solid overview of all aspects of HR. Quickly lear the essetials of key HR fuctios ad gai the cofidece ad kowledge you eed to succeed. Uderstad HR s role as a vital cotributor to your orgaizatio Discover strategies to attract ad retai top talet Examie best practices for maagig performace ad creatig compesatio, traiig ad beefit systems Idetify ad deal with potetially explosive issues with a eye to both legal requiremets ad the eeds of your busiess WHAT YOU WILL OVER urret HR treds ad challeges Talet acquisitio ad recruitig best practices Developmet plas, goal settig, metorig ad coachig Talet assessmet ad performace maagemet systems Employee retetio, career developmet ad successio plaig Key poits regardig diversity ad iclusio Dyamic compesatio ad beefits programs Total rewards, healthcare ad other beefits Employee hadbooks, policy ad procedures mauals Maagerial ad HR legal resposibilities Workplace sexual ad other harassmet Performace issues, couselig ad disciplie Puttig it all together creatig your actio pla HR practitioers with less tha three years experiece; o- HR practitioers with HR resposibilities; more experieced HR professioals seekig a fast-paced review of today s HR role. Visit for details about SHRM credits. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PHR/SPHR/18 PDs $2,345/AMA Members $2,095 AMA Members Save $250 July New York, NY JMJ July Sa Fracisco, A JMJ Aug Dallas, TX JMJ Sept Arligto, VA JMJ Sept hicago, IL JMJ Oct New York, NY JMJ Nov Austi, TX JMJ Nov. 29-Dec Sa Fracisco, A JMJ Dec New York, NY JMJ Ja. 31-Feb New York, NY JMJ Feb Aaheim, A JMJ Lesso Live Olie Schedule 1.2 EUs/12 PHR/SPHR/12 PDs $2,195/AMA Members $1,995 Moday ad Wedesday 2-5 pm ET Aug JMJ Ja JMJ L 68 AMA semiars are GSA approved ad are available for osite group traiig

69 TABLE OF ONTENTS HUMAN RESOURES & TRAINING AMA s Employmet Law ourse: Avoidig the Legal Pitfalls of EEO, FMLA ad ADA SEMINAR #8502 Lear how to implemet ad apply legally defesible best practices i your orgaizatio. This semiar covers employee discrimiatio/eeo, the Family ad Medical Leave Act ad the Americas with Disabilities Act. WHAT YOU WILL OVER Title VII of the ivil Rights Act Wrogful termiatio ad at-will employmet Americas with Disabilities Act Family ad Medical Leave Act HR maagers ad professioals, as well as corporate attoreys. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PHR/12 SPHR $2,095/AMA Members $1,895 July New York, NY JMJ Sept Arligto, VA JMJ Oct hicago, IL JMJ Nov New York, NY JMJ Ja Atlata, GA JMJ BAK BY POPULAR DEMAND Visit for details about PE credits. Protectig Your Orgaizatio: oductig Effective Ivestigatios SEMINAR #8245 Protect yourself ad your orgaizatio from destructive claims while maitaiig a healthy work eviromet. Kow your legal rights ad resposibilities, how to avoid complaits or ip them i the bud, ad whe ad how to coduct a thorough ivestigatio. WHAT YOU WILL OVER Dealig with maagers, legal ad EEO coordiators Recogizig accoutabilities of the ivestigator Fiduciary ad legal resposibilities of maagemet Explorig iterviewig techiques: prove strategies Avoidig retaliatio ad reprisals Preparig for litigatio if ecessary HR professioals ad lie maagers who wat to sharpe their ivestigatio skills. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PHR/SPHR/12 PDs $2,095/AMA Members $1,895 Aug New York, NY JMJ Oct hicago, IL JMJ Dec Arligto, VA JMJ Feb New York, NY JMJ Successio Plaig Developig Talet from Withi SEMINAR #8110 Esure your orgaizatio always has well-traied, experieced people i key positios. Maagig the successio of talet is a vital strategic process that miimizes gaps i leadership ad eables your best people to develop the skills ecessary for possible future roles. This semiar will show you how to desig ad implemet a effective ad flexible successio pla that will help your orgaizatio cotiue to grow ad achieve its busiess goals. Lear to formulate strategies for attractig, retaiig ad developig skilled idividuals Kow how to develop future leaders from withi while retaiig itellectual/operatioal expertise Be able to sustai busiess relatioships that are vital to your orgaizatio s success Develop a targeted approach to idetifyig the competecies eeded for specific positios Help icrease retetio by matchig your compay s eeds with the aspiratios of idividuals WHAT YOU WILL OVER Successio plaig: a overview of its importace, fuctio ad methodology The role of HR i settig up a successio plaig system Forecastig future eeds ad strategic aligmet Developig the successio plaig process Buildig idividual developmet plas Effective moitorig, measurig ad follow-up processes Mid- to seior-level maagers across all fuctios; busiess uit heads; huma resources persoel ad orgaizatioal developmet professioals. The use of this seal cofirms that this activity has met HR ertificatio Istitute s (HRI ) criteria for recertificatio credit pre-approval. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. Above accreditatios apply to semiar #8502, semiar #8245 ad semiar #8110 REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PHR/SPHR/12 PDs $2,195/AMA Members $1,995 July hicago, IL JMJ Aug Arligto, VA JMJ Nov New York, NY JMJ Dec hicago, IL JMJ Feb Sa Fracisco, A JMJ lassroom Semiars For additioal dates ad locatios or to register

70 HUMAN RESOURES & TRAINING TABLE OF ONTENTS Traiig the Traier SEMINAR #8507 Get the practical skills ad the cofidece you eed to succeed. The traiig field ca chage fast. New methodologies. New discoveries about the way adults lear. hagig expectatios from traiees ad from your compay. This powerful semiar puts the latest treds ad techiques at your figertips. Whether you ve bee traiig for a while or ever stepped oto a platform before, this workshop will show you how to become a facilitator of learig, ot just a preseter. You ll build cofidece, egage your audiece from the begiig ad leave your traiees praisig your traiig abilities. Boost retetio with the latest i adult ad accelerated learig techiques Kow the group s eeds ad adjust your material to meet them Build your credibility ad trust with traiees ad maagemet reate traiig that has the right flow from segmet to segmet Ope a workshop with cofidece close it with a wrap-up that guaratees learig WHAT YOU WILL OVER Active Adult Learig Determiig how team buildig, o-thejob assessmet ad immediate learig ivolvemet ca occur at the earliest stages of a traiig program Assessmet Distiguishig problems that ca be addressed by traiig Devisig questios for use i a traiig assessmet Objectives Focusig o outcomes ad results, rather tha topics raftig learig objectives Idetifyig objectives as affective, behavioral or cogitive Plaig Active Traiig hoosig methods ad formats to meet a objective reatig a pla of actio by usig behavioral styles cotet Itroductio to Facilitatig Presetatios ad Activities Preparig to deliver a 10- to 15-miute traiig segmet Egagig i a wide rage of learig activities Opeig Exercises Sharig reflectios o past experieces of opeig exercises Developig a opeig exercise Brai-Friedly Lectures Demostratig differeces betwee braifriedly ad o-brai-friedly lectures Preparig brai-friedly lectures Lecture Alteratives Sharig iformatio through the jigsaw method Usig learig tools ad applyig lecture alteratives Experietial Activities Explorig whe ad how experietial learig approaches ca meet traiig challeges Usig metal imagery, role-playig, games ad simulatios Applyig ew learig i real time Extedig the Value of Traiig Describig a variety of bleded ad supportive tools ad activities Decidig whe to use tools: before, durig or after traiig for back-o-the-job applicatio Evaluatig Traiig Usig Kirkpatrick s model ad give examples to determie evaluatio levels osiderig evaluatio questios Facilitatig Presetatios ad Activities Deliverig/facilitatig a actual 10- to 15-miute traiig segmet Receivig feedback losig Activities Experiecig ad applyig several types of closig activities Those ew to traiig, subject-matter experts who eed to trai others, or traiers lookig for ew, more effective approaches to learig. BONUS Participats receive a complimetary copy of Mel Silberma s* book Active Traiig: A Hadbook of Techiques, Desigs, ase Examples ad Tips. Faculty Spotlight Jill Greebaum, EdD, is oe of the experts who teach this course. She delivers outstadig traiig programs i istructioal desig, accelerated learig, leadership, commuicatio skills ad diversity. She assists orgaizatios i eeds aalysis, traiig program desig ad developmet, ad provides evaluatio, facilitatio ad coachig services to cliets icludig Turer Broadcastig Sales, Ic. ad The McGraw-Hill ompay. Attedees poit to Dr. Greebaum s strog method ad process ad fid her extremely positive ad motivatig. * ourse specifically developed i cojuctio with Mel Silberma. 3-Day lassroom Schedule REGISTER TODAY! EUs $2,345/AMA Members $2,095/AMA Members Save $250 July Arligto, VA JMJ July Lake Buea Vista, FL JMJ July hicago, IL JMJ Aug New York, NY JMJ Aug Sa Fracisco, A JMJ Sept hicago, IL JMJ Sept Dever, O JMJ Sept Arligto, VA JMJ Oct Atlata, GA JMJ Oct New York, NY JMJ Nov Dallas, TX JMJ Nov Seattle, WA JMJ Nov. 29-Dec Arligto, VA JMJ Nov. 29-Dec hicago, IL JMJ Dec New York, NY JMJ Ja Sa Fracisco, A JMJ Feb New York, NY JMJ Feb hicago, IL JMJ Feb Arligto, VA JMJ AMA semiars are GSA approved ad are available for osite group traiig

71 TABLE OF ONTENTS HUMAN RESOURES & TRAINING BAK BY POPULAR DEMAND Effective Strategies for Impactful Traiig SEMINAR #8105 Take your traiig skills from good to great. Go behid the curtai to discover advaced techiques ad well-kept secrets that the very best traiers kow ad ca apply i the classroom or olie. WHAT YOU WILL OVER Recogizig the learig styles o which you rely most ofte Flexig your istructioal style to more positively impact the learig experiece Askig questios that probe for clarificatio, purpose ad other learig idicators Buildig your traier s toolbox to ehace the learig eviromet Practicig the advaced techiques you ve leared i a traiig activity Ayoe with three to five years of experiece as a traier, as well as facilitators, speakers who teach, istructioal desigers, ad others iterested i improvig their effectiveess with learers. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,195/AMA Members $1,995 Aug New York, NY JMJ Oct hicago, IL JMJ Dec Sa Fracisco, A JMJ Feb New York, NY JMJ NEWLY REVISED Istructioal Desig for Traiers SEMINAR #8509 Gai a practical, prove-i-actio method for creatig successful traiig programs. This comprehesive program for powerful istructioal desig takes you through the steps of buildig a traiig program: aalyzig traiig eeds, plaig a iteractive program, creatig egagig activities that accelerate learer s comprehesio ad applicatio, preparig others to teach the course ad evaluatig course effectiveess. At this workshop, you ll apply what you are learig to create a short traiig sessio that addresses some of your compay s specific traiig eeds. Use practical tools to help you aalyze the orgaizatio s ad learers eeds Desig courses more efficietly by followig prove methods ad guidelies reate traiig that egages ad resoates with your audiece Lear how to choose the most appropriate cotet for the course Project course timig ad duratios more accurately WHAT YOU WILL OVER Uderstadig accelerated learig priciples Applyig the ADDIE traiig developmet process: Aalyze, Desig, Develop, Implemet, Evaluate Explorig traiig eeds assessmets reatig a desig documet reatig a short traiig sessio lassroom Semiars AMA is chaelig great ideas for your success o I just a few miutes, get a iside look at how we help chage people s lives ad careers. heck out our most popular videos: Why AMA? This 90-secod itroductio to AMA gives you a glimpse of our acclaimed, hads-o traiig. See what sets us apart from all the others. AMA Semiars Why is our ame syoymous with great traiig? Fid out from the people who are takig our courses i this isider s view of the AMA experiece. See what you ve bee missig at ourse developers ad traiers without formal traiig i istructioal desig or accelerated learig priciples, ad who have less tha two years of experiece i traiig course creatio. I thoroughly ejoyed this course. The cotet ad activities were great. I left feelig like I have a firm uderstadig of the istructioal desig process. Brada. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs $2,345/AMA Members $2,095 AMA Members Save $250 July Sa Fracisco, A JMJ Aug Atlata, GA JMJ Sept New York, NY JMJ Oct hicago, IL JMJ Nov Arligto, VA JMJ Dec Sa Fracisco, A JMJ Ja Atlata, GA JMJ Feb Arligto, VA JMJ For additioal dates ad locatios or to register

72 ITIL TABLE OF ONTENTS ITIL Foudatio SEMINAR #72975 Also available as a Virtual lassroom Lear process improvemets, beefits, ad challeges of ITIL, ad ear your ITIL Foudatio certificatio. I this course, you will get a itroductio to the lifecycle of maagig IT services to deliver to busiess expectatios. Through case studies, you ll lear the core disciplies of ITIL best practices. Upo completig this course, you ll be well positioed to successfully complete the ITIL Foudatio exam, offered o the last day at 3:30 p.m. ITIL OVERS FIVE ORE DISIPLINES: Service Strategy Service Desig Service Trasitio Service Operatio otiual Service Improvemet These disciplies represet a service lifecycle framework that further ehaces aligmet to the busiess while demostratig busiess value ad ROI ad eablig IT to solve specific operatioal eeds. This semiar icludes hadouts ad refereces useful after the class, as well as practice sessios, quizzes, exam strategies, ad testtakig tips. The oe-hour ITIL Foudatio exam will be offered o the last day at 3:30 p.m. WHAT YOU WILL OVER Key cocepts of ITIL Importat priciples for improvig IT operatios Vital processes ad fuctios Practical guidace for applyig ITIL to everyday IT situatios How to alig with busiess, cotrol costs, ad improve IT service quality Strategies to balace IT resources Ayoe seekig ITIL Foudatio certificatio ad everyoe iterested i aligig IT with busiess, cotrollig or reducig IT costs, improvig IT service quality, ad balacig IT resources i the most effective maer. ONTENT Service Maagemet Defied IT services ad what they really do How IT services deliver value to customers Value ad importace of IT service maagemet ITIL Itroductio Good practices Ease ITIL adoptio ITIL qualificatio scheme, bodies, ad certificatios Service Operatio Effectively ad efficietly deliver support services Esure value to customer ad service provider Maitai stability while allowig for chage Orgaize to improve IT support to customers otiual Service Improvemet reate ad maitai value for customers Importace of better desig, itroductio, ad operatio of services Improve service quality, busiess cotiuity, ad IT efficiecy Lik improvemet efforts to strategy, desig, ad trasitio Service Strategy Desig, develop, ad implemet service maagemet Service maagemet as a strategic asset Set objectives ad expectatios Idetify ad select prioritizatio opportuities Global Kowledge has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Service Desig Desig ad develop services Develop processes Desig priciples ad methods overt strategy ito services Service Trasitio Develop ad improve capabilities Improved methods for trasitioig ew ad chaged services ito operatio Maage the complexity related to chages Prevet udesired results while eablig iovatio Exam-Takig Tips Importat techiques to help you pass your exam Practice Exams I-class ad take-home exam preparatio PREREQUISITES Familiarity with IT termiology ad IT-related work experiece are recommeded. ertificatio ITIL Foudatio ertificate Note: This course is required for etry ito the future ITIL Itermediate-level traiig courses. Visit our website for a full rage of IT Ifrastructure Library (ITIL ) courses, from basic awareess to ITIL implemetatio plaig. Visit for more iformatio. PMP, PMBOK ad the PMI R.E.P. logo are registered trademarks of the Project Maagemet Istitute, Ic. 3-Day lassroom Schedule 18 PDUs $2,495 July Atlata, GA JMJ July Ediso, NJ JMJ July Irvig, TX JMJ July ary, N JMJ July Morristow, NJ JMJ July Sata lara, A JMJ July Housto, TX JMJ July olumbia, MD JMJ July olumbus, OH JMJ July Schaumburg, IL JMJ July 31-Aug New York, NY JMJ Aug Arligto, VA JMJ Aug Atlata, GA JMJ Aug Irvig, TX JMJ REGISTER TODAY! Aug ary, N JMJ Aug Kirklad, WA JMJ Aug Morristow, NJ JMJ Aug New York, NY JMJ Aug Schaumburg, IL JMJ Aug Arligto, VA JMJ Sept Atlata, GA JMJ Sept Burligto, MA JMJ Sept Sata lara, A JMJ Sept Herdo, VA JMJ Sept Housto, TX JMJ Sept Dever, O JMJ Visit our website for a complete list of dates ad locatios. 3-Lesso Virtual Schedule 18 PDUs $2, hours July JMJ July JMJ July JMJ July 31-Aug JMJ Aug JMJ Aug JMJ Aug JMJ Aug JMJ Aug JMJ Aug JMJ Sept JMJ Sept JMJ Sept JMJ V 72 AMA semiars are GSA approved ad are available for osite group traiig

73 TABLE OF ONTENTS LEADERSHIP Preparig for Leadership What It Takes to Take the Lead SEMINAR #2536 Also available Live Olie see page 135 Are you ready to take that step? Lear how to get oticed ad selected for a leadership positio ad develop the skills every cofidet leader eeds. This course is uiquely desiged to help leaders-to-be get ready for their ew challeges ad resposibilities. You ll discover the heart, soul ad mid of true leadership. Through role-playig, self-assessmet tests ad other leadership traiig scearios, you ll explore leadership roles as strategist, chage aget, coach, maager, commuicator, metor ad team member. Ad you ll lear how to develop your uique leadership style for maximum impact. Uderstad what a leader is ad is ot Project a more dyamic image Discover your uique leadership style Determie which leadership attributes you already possess Take o your first leadership positio with greater cofidece Get oticed by learig how to look ad talk like a leader Fid out what people expect ad respect i a leader Refie your leadership skills i gaiig ad usig power ad ifluece positively Lear how to motivate a team, icludig difficult people Protect yourself agaist the pitfalls of itra-orgaizatioal politics WHAT YOU WILL OVER Is There a Leader i You? Discussig which qualities seior maagemet looks for i cadidates for leadership positios Uderstadig the challeges you will face What Do Leaders Talk About? Discoverig your leadership style Learig to adapt your style to the eeds of others What Is Your Leadership Image? Describig how to project the positive professioal image of a leader How a You Build Your Ifluece ad Power? Illustratig ways that leaders ca build their power ad ifluece How a You Develop Key Relatioships? Idetifyig the strategic alliaces you eed to build How Should You Hadle Orgaizatioal Politics? Explaiig strategies for gettig others to support your ageda How a You Motivate People? Assessig the thigs that really motivate Faculty Spotlight Tracy Scates is oe of the experts who teach this course. She formerly served as director of eter Services for the Health Professios USF, where she cotracted, desiged ad delivered a multi-day leadership developmet program for maagers i public health ad social services. She is a certified Myers-Briggs practitioer ad is certified to admiister the Thomas-Kilma oflict Mode Istrumet. Ay maager who is a potetial cadidate for a leadership role or who is about to take o a ew leadership assigmet. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). PMP, PMBOK ad the PMI R.E.P. logo are registered trademarks of the Project Maagemet Istitute, Ic. lassroom Semiars VIEW LASSROOM EXPERIENE Methods to Approach the First Day, Week, Moth ad Year of Leadership Desigig your strategies for beig oticed ad selected to be a leader Leadership: 12 lassroom/9 Live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. 2-Day lassroom Schedule 1.2 EUs/12 PDUs/12 PDs $2,195/AMA Members $1,995 July Austi, TX JMJ July Arligto, VA JMJ July Lake Buea Vista, FL JMJ July 31-Aug Los Ageles, A JMJ Aug New York, NY JMJ Aug Arligto, VA JMJ Aug hicago, IL JMJ Sept Dallas, TX JMJ Sept Atlata, GA JMJ Sept Bosto, MA JMJ Sept Sa Fracisco, A JMJ Sept Arligto, VA JMJ Oct New York, NY JMJ Oct hicago, IL JMJ REGISTER TODAY! Oct Scottsdale, AZ JMJ Nov Arligto, VA JMJ Nov Parsippay, NJ JMJ Nov Atlata, GA JMJ Dec New York, NY JMJ Dec hicago, IL JMJ Dec Dallas, TX JMJ Dec Arligto, VA JMJ Dec Sa Fracisco, A JMJ Ja Lake Buea Vista, FL JMJ Feb Arligto, VA JMJ Feb New York, NY JMJ Feb Atlata, GA JMJ Lesso Live Olie Schedule 0.9 EU/9 PDUs/9 PDs $2,095/AMA Members $1,895 Moday-Wedesday 2-5 pm ET Aug JMJ Nov JMJ Ja JMJ L For additioal dates ad locatios or to register

74 LEADERSHIP Leadership Skills ad Team Developmet for Techical Professioals SEMINAR #2569 Also available Live Olie see page 135 Gai the people skills to master the art of leadership. Leaders of techical professioals face a substatial challege: to achieve successful task completio through positive work relatioships. I this highly iteractive semiar, you will lear how to build ad lead a team, evaluate your team s performace ad develop a actio pla for cotiued leadership success. Hads-o practice buildig ad leadig teams Maitai team performace durig times of chage Maage ad resolve team coflict Develop the skills to maage the day-to-day challeges of team leadership WHAT YOU WILL OVER Techical vs. otechical professioals: differeces that impact the leader s role Various types of teams: fuctioal, cross-fuctioal, self-maaged ad self-directed how to vary your leadership style to meet the eeds of the team Key steps to buildig high-performace teams Evaluatig idividual ad team performace Usig disciplie, coachig, commuicatio, problem solvig ad authority to better maage your people IT ad techical professioals who wat to ehace their team-buildig ad leadership skills. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Leadership: 14 lassroom/ 10 Live Olie PDUs Strategic: 4 lassroom/ 2 Live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PDUs $2,345/AMA Members $2,095 AMA Members Save $250 July hicago, IL JMJ Aug New York, NY JMJ Aug Sa Diego, A JMJ Sept Arligto, VA JMJ Oct Atlata, GA JMJ Oct. 30-Nov hicago, IL JMJ Nov New York, NY JMJ Dec Sa Diego, A JMJ Dec Arligto, VA JMJ Ja Sa Fracisco, A JMJ Lesso Live Olie Schedule 1.2 EUs/12 PDUs $2,195/AMA Members $1,995 Tuesday ad Thursday 2-5 pm ET July JMJ Oct JMJ L TABLE OF ONTENTS Leadership ad Team Developmet for Maagerial Success SEMINAR #2239 Ispire ad ifluece your people to achieve your goals as a team. Maagers who will be promoted are the oes who ot oly maage efficietly, but also lead their teams successfully. Lear how to assess your performace i your curret leadership positio, diagose ad apply the most effective leadership style ad develop the keys to a motivated workforce. Build a highperformig team by uderstadig team dyamics, aligig visio ad performace ad applyig a cosistet theory i leadig your team. Kow whe to maage ad whe to lead your team Assess your leadership behavior ad determie the best style to geerate results learly visualize your goals ad commuicate them to your team Work i a horizotal mode of operatio istead of maagig oly oe piece of the process Use effective commuicatio to motivate ad coach WHAT YOU WILL OVER Uderstadig leadership style ad the situatio ad learig to apply the most effective approach Emphasizig the importace of visio i aligig team performace Itegratig your leadership ad maagerial roles Examiig the leader s role as motivator ad coach Distiguishig the four team types Explorig the priciples that make teams work Diagosig work-teams: employig a work-team simulatio New maagers, team leaders ad other busiess professioals iterested i acquirig effective leadership skills. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PDs $2,195/AMA Members $1,995 July hicago, IL JMJ Aug Los Ageles, A JMJ Sept hicago, IL JMJ Oct Arligto, VA JMJ Nov Atlata, GA JMJ Nov Sa Fracisco, A JMJ Dec hicago, IL JMJ Dec New York, NY JMJ Ja Dallas, TX JMJ Feb Arligto, VA JMJ AMA semiars are GSA approved ad are available for osite group traiig

75 TABLE OF ONTENTS LEADERSHIP Leadig Virtual Teams SEMINAR #2280 Also available Live Olie see page 135 Maximize the syergy ad productivity of your virtual or remote team. Get a prove process ad framework to develop the competecies of a virtual leader, ad stregthe ad ehace the productivity of your virtual or remote team. Lear to leverage the advatages of a virtual team while buildig trust ad makig authetic coectios with team members. ultivate your virtual leadership presece Stregthe team etworks for improved performace reate trust ad egagemet i a virtual eviromet Select the appropriate techology for specific types of tasks Take decisive actio to maage coflict Leverage geeratioal, cultural ad geographical differeces to create positive team impact Build a solid foudatio to coach ad provide feedback virtually WHAT YOU WILL OVER Icreasig awareess of your persoality style ad its impact o virtual leadership Recogizig the uique differeces betwee buildig virtual, remote ad co-located teams Uderstadig how differet techologies support virtual work Assessig team member commuicatio i the absece of visual cues Defiig fudametal cultural differeces i commuicatig Explaiig the compoets of the AMA oachig Module oductig all phases of leadig your virtual meetig Experieced maagers, leaders, ad project maagers who are curretly leadig virtual teams ad those who will be movig ito a virtual leadership role. Visit for details about PE credits. ollaborative Leadership Skills SEMINAR #2186 Develop a collaborative style to ehace team commitmet ad idividual performace. Why become a collaborative maager? Because it gives you the ability to break dow silos so you ca create a eergetic team that delivers results. This semiar will give you the skills to be a adaptive maager, someoe who ca create clarity, visio ad build mutual trust with your team ad other departmets. It will show you how to ispire optimal performace from team members ad help brig out their strogest talets. Become more effective by eablig each team member to share ideas ad geerate solutios Remove roadblocks to help employees do their best work Ehace team creativity ad ivolvemet without expesive programs or iitiatives Differetiate yourself ad become more ifluetial Help icrease employee retetio ad egagemet Develop a midset that ca icrease your iovatio skills ad produce ew ideas WHAT YOU WILL OVER ustomizig your maagemet style to ecourage employees to fid their ow aswers to busiess challeges reatig a culture that fosters ivolvemet from all employees ad helps break dow silos ad isolatioism Embracig social media to ehace discussios, obtai recommedatios ad iformatio, etwork ad establish relevace Discoverig the beefits ad virtues of over-commuicatio Improvig accoutability by allowig your employees to have owership of the results of their efforts Employig a collaborative process that is effective with all commuicatio styles Settig up a framework for collaboratio lassroom Semiars Mid-level maagers who wat to ispire greater ivolvemet, creativity ad kowledge sharig i their employees. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,345/AMA Members $2,095 AMA Members Save $250 July Dallas, TX JMJ Aug Arligto, VA JMJ Sept Sa Fracisco, A JMJ Oct New York, NY JMJ Nov Atlata, GA JMJ Nov Austi, TX JMJ Dec hicago, IL JMJ Feb Arligto, VA JMJ Lesso Live Olie Schedule 0.9 EU $2,195/AMA Members $1,995 Moday-Wedesday 2-5 pm ET Sept JMJ Ja JMJ L Visit for details about PE credits. REGISTER TODAY! 2-Day lassroom Schedule America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. 1.2 EUs/12 PDs $2,195/AMA Members $1,995 July Atlata, GA JMJ Aug Arligto, VA JMJ Aug hicago, IL JMJ Sept New York, NY JMJ Oct Dallas, TX JMJ Nov Arligto, VA JMJ Nov Sa Fracisco, A JMJ Dec New York, NY JMJ Feb hicago, IL JMJ For additioal dates ad locatios or to register

76 LEADERSHIP Situatioal Leadership II Workshop SEMINAR #2901 Specially developed for AMA by The Ke Blachard ompaies Adopt a situatioal leadership style that geerates heighteed performace ad improved productivity. Does your orgaizatio lack passio, eergy, self-reliace ad drive? If so, the techique of situatioal leadership has the aswers that will take your maagers ad your compay to the head of the pack. Specially developed for AMA by The Ke Blachard ompaies (ad delivered by AMA expert faculty), the Situatioal Leadership II Workshop will help you apply the most effective leadership style i ay give situatio. Improve commuicatio ad become a more trusted ad credible leader Lear how to use situatioal leadership to achieve greater productivity by ifusig eergy, self-reliace ad drive ito your employees reate a collaborative work eviromet to achieve faster, sustaiable results Icrease your effectiveess i settig goals, providig clear directio, listeig, observig, moitorig ad givig feedback Retai your most taleted employees by beig more resposive to their developmet eeds WHAT YOU WILL OVER The Essece of Situatioal Leadership II A descriptio of ad itroductio to the priciples, purposes ad systems withi Situatioal Leadership II How to get the most out of your workshop experiece Leadership for the Future Explorig the importace of flexibility, adaptability ad how to maage diversity ad chage Beliefs ad buildig blocks to help you uderstad the cocept of o best style Why leadership is situatioal Diagosis: The First Skill of Situatioal Leadership Assessig a idividual s competece ad commitmet levels to determie how to build motivatio, cofidece ad productivity Uderstadig the eed for a specific leadership style based o the idividual s eeds i ay give situatio Flexibility: The Secod Skill of Situatioal Leadership Becomig comfortable with a variety of leadership styles Matchig your leadership style to your people s ad situatio s eeds Parterig for Performace: The Third Skill of Situatioal Leadership How to empower people to cotribute their best to your orgaizatio s success Explorig ew ways to ope up commuicatio ad reach cosesus with others Takig the Right Actio Trasferrig your ew awareess ad situatioal leadership skills ito your work relatioships ad leadership resposibilities Practice practice practice Idividuals i leadership roles, icludig executives, maagers at all levels, project maagers, team leaders ad supervisors. PRE-WORK REQUIRED To fully participate i the class, please complete the Leader Behavior Aalysis (LBAII) ad the SLII Fitess Test, ad dowload the SLII App oto your mobile device prior to attedig the course (approximate completio time is miutes). POST-SEMINAR BONUS (app ad olie support) Get the SLII challege ad comprehesive tools to help reiforce your learig for oe year. TABLE OF ONTENTS Faculty Spotlight Haywood Spagler, PhD, is oe of the experts who teach this course. He focuses o the applicatio of ethical reasoig ad critical thikig to executive fuctios such as strategy, problem solvig, decisio makig ad dilemma resolutio. He created ad holds the copyright to the Spagler Ethical Reasoig Assessmet (SERA), a statistically reliable preferece survey. Dr. Spagler is a adjuct faculty member at Virgiia ommowealth Uiversity. He has graduate degrees from Yale Uiversity ad the Uiversity of Virgiia. Ke Blachard s Situatioal Leadership II THE FOUR LEADERSHIP STYLES 2003 The Ke Blachard ompaies. All rights reserved. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. 2-Day lassroom Schedule REGISTER TODAY! EUs/12 PDs $2,195/AMA Members $1,995/ July Arligto, VA JMJ Aug New York, NY JMJ Aug Sa Fracisco, A JMJ Sept Bosto, MA JMJ Oct hicago, IL JMJ Nov Atlata, GA JMJ Nov New York, NY JMJ Nov. 30-Dec Arligto, VA JMJ Dec Sa Fracisco, A JMJ Feb hicago, IL JMJ AMA semiars are GSA approved ad are available for osite group traiig

77 TABLE OF ONTENTS LEADERSHIP Leadig Disruptive hage ad Iovatio: Your Pla for Breakthrough Growth SEMINAR #2912 Develop ad promote a disruptive midset to achieve ew ad sustaiable growth. Breakthrough growth is t about luck. It requires that everyoe i the orgaizatio chage their midset from what is to what if ad create a disruptio. Disruptio equips us with the ability to withstad exteral threats like competitio, techology, govermet regulatios, demographic shifts, ecoomic ucertaity ad other iflueces. I this program for experieced leaders, you ll idetify ad develop pivotal skills for beig a visioary leader who is able to get ahead of the curve ad prime others i your orgaizatio to welcome disruptio. Develop ad apply a curious, what if midset the ability to thik futuristically Be ready to embrace ad implemet rapid chages Idetify ad respod to both threats ad opportuities for disruptio Develop ier courage ad willigess to face disruptio Lead your orgaizatio to positive chage WHAT YOU WILL OVER Learig ad buildig the skills for disruptive leadership Discoverig how to desig disruptio Scaig the eviromet for treds, opportuities ad threats Idetifyig techologies ad other factors that have potetial to cause disruptio Buildig a effective disruptive iovatio actio pla for your orgaizatio Seior maagers i all idustries who are resposible for choosig ad implemetig a orgaizatioal ad divisioal strategy that will produce optimal results oachig: A Strategic Tool for Effective Leadership SEMINAR #2506 Use coachig to improve the effectiveess of idividuals ad teams. This semiar gives you a variety of coachig tools, techiques ad best practices from aalyzig performace to creatig a climate for effective coachig ad learig from givig corrective feedback to hadlig difficult resposes to coachig. You ll leave this semiar more aware of your persoal habits, styles ad prefereces i coachig through assessmet, role-plays ad exercises. ofrot difficult situatios with cofidece Develop a team eviromet that fosters syergy Reiforce the behavior ad motivatio of peak performers Tur aroud disruptive behavior Build the trust ad rapport ecessary for effective coachig Lear to liste with a empathetic ear ad ecourage ope two-way commuicatio WHAT YOU WILL OVER What leaders do ad why they eed to be coaches Obstacles to coachig: the three-part coachig process reatig a climate of trust ad cofidece Sustaiig trust whe you cofrot poor performace How to be cofidet i the face of a difficult challege Guidig a dialogue o performace The delegatio process, sigs of poor delegatio ad difficulties Why leader-coaches must be teachers ad traiers: six learig styles Guidig the developmet of a performace improvemet pla Executives, maagers, supervisors, project maagers ad team leaders. Visit for details about PE credits. You may also be iterested i oachig from a Distace: Developig Your Team Whe You a t Be Face to Face, Semiar #2559 (Live Olie Oly), page 136. lassroom Semiars The use of this seal cofirms that this activity has met HR ertificatio Istitute s (HRI ) criteria for recertificatio credit pre-approval. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. This accreditatio applies to this semiar ad to semiar #2128, facig page. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,445/AMA Members $2,145 AMA Members Save $300 Sept New York, NY JMJ Nov hicago, IL JMJ Dec Arligto, VA JMJ Feb Sa Fracisco, A JMJ REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PHR/SPHR/18 PDs $2,645/AMA Members $2,395 AMA Members Save $250 Aug New York, NY JMJ Sept Atlata, GA JMJ Oct Arligto, VA JMJ Nov hicago, IL JMJ Dec New York, NY JMJ Feb Sa Diego, A JMJ For additioal dates ad locatios or to register

78 LEADERSHIP Leader as Teacher Helpig People Lear ad Grow SEMINAR #2919 Build stregth i teachig ad learig as a leader. I highperformig orgaizatios, the best leaders are also teachers. They ot oly poit the way but also show the way, pass alog their kowledge, ad help their orgaizatio lear how to wi. Yet few leaders kow how to teach well, ad may show a reluctace to do it. This semiar will help you lear the best ways to orgaize ad preset cotet so you ca teach effectively ad ispire others to achieve the results you wat. Gai preparatio experiece, lear high-impact teachig methods, build cofidece through practical exercises ad much more. oduct a learig-eeds assessmet for idividuals ad teams reate a learig ad developmet pla for your staff Develop a teachable framework ad outlie for importat subjects hoose from ad use teachig techiques that accelerate ad maximize learig Apply techiques to reiforce learig ad boost retetio WHAT YOU WILL OVER Recogizig the beefits to orgaizatioal performace Kowig what leaders should teach ad whe ad where Explorig the four domais of learig: cogitive, psychological, emotioal ad behavioral Motivatig ad eablig colleagues to lear Learig proactive teachig techiques: delegatig, storytellig ad more Maagers, executives, directors, high potetials, chief learig officers, huma resources professioals ad others who wat to become more effective leaders through teachig. TABLE OF ONTENTS Achievig Leadership Success Through People SEMINAR #2128 reate rapport, syergy ad two-way trust. The most successful leaders are those with the best people skills who ca fully egage with the idividuals who make up their orgaizatio. Focusig skill-by-skill o P.E.O.P.L.E. (Professioalism, Empathy, Optimism, Partership, Loyalty ad Empowermet) this semiar ca help ayoe i a positio of leadership to better demostrate carig as well as courage to achieve maximum results. Uderstad the compoets of professioalism ad the importace of settig a good example oach ad develop your direct reports/colleagues to be more hopeful ad empathetic as they develop greater professioalism Be more optimistic through reframig, resiliece ad positive laguage skills reate geuie parterships ad uity with ad amog direct reports/colleagues Trust ad empower your direct reports/colleagues more WHAT YOU WILL OVER Professioalism: character, composure, commitmet, commuicatio, competece ad carig Empathy: coectig ad buildig rapport, uderstadig others ad valuig stregths Optimism: ethusiasm, eageress to lear ad teach, ad resiliece Partership: collaboratio (vs. competitio), creatig syergy ad teamwork Loyalty: buildig eergetic followers who persevere ad are accoutable to self ad others Empowermet: delegatig, teachig, coachig ad etrustig Seior maagers, directors, VPs, mid-level maagers ad others i positios of leadership. Visit for details about PE credits. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). 18 Leadership PDUs See page 104 for more details. Reproduced with the permissio of PMI. VIEW LASSROOM EXPERIENE REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,445/AMA Members $2,195 AMA Members Save $250 July hicago, IL JMJ Sept Arligto, VA JMJ Nov Atlata, GA JMJ Dec New York, NY JMJ Feb Sa Fracisco, A JMJ REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PDUs $2,745/AMA Members $2,495 AMA Members Save $250 July New York, NY JMJ Aug Sa Fracisco, A JMJ Sept Housto, TX JMJ Oct Atlata, GA JMJ Nov Sa Diego, A JMJ Nov Arligto, VA JMJ Dec New York, NY JMJ Dec hicago, IL JMJ Feb Lake Buea Vista, FL JMJ AMA semiars are GSA approved ad are available for osite group traiig

79 TABLE OF ONTENTS Leadig i a Diverse ad Iclusive ulture SEMINAR #2925 Maximize idividual, team ad orgaizatioal potetial through diversity ad iclusio (D&I). A diverse team with differet thikig styles ca yield exceptioal results. It also calls for a leader with a arseal of skills. This program lays out a effective road map that icludes tools, models, ad best practices for icreasig your competece, cofidece, ad self-awareess to leverage the power of diverse perspectives for superior ad sustaiable productivity. Optimize diversity ad iclusio for all the beefits they offer, ad create a eviromet that positively impacts employee egagemet, iovatio, hirig, retetio, ad team performace. ommuicate effectively ad iclusively i a diverse eviromet Articulate how operatig from biases impacts iovatio, productivity ad egagemet Aalyze diversity ad cultural competecies i the cotext of talet maagemet Haress the power of differeces to boost team performace ad collaboratio Maage disagreemets, misuderstadigs ad coflict WHAT YOU WILL OVER Overcomig the four primary obstacles to cross-cultural commuicatio Developig actively iclusive leadership for talet developmet, productivity ad iovatio Kowig how to be a actively iclusive leader Stoppig micro- ad macro-aggressios, offesive behavior ad laguage Developig the Four Plaks of a successful multicultural leadership iitiative Maagers ad leaders who wat to promote ad lead a icreasigly diverse workforce ad cliet base ad promote a iclusive eviromet; diversity ad iclusio leaders; learig ad developmet professioals. LEADERSHIP Midful Leadership ultivatig Excellece from Withi SEMINAR #2906 Ulock your power to lead with clarity, autheticity ad effectiveess. As a leader, how ca you stay focused o what s importat whe there are so may demads for your immediate attetio? Ever-chagig market coditios, gadget overload, coflictig iformatio ad emergecies of all kids ca hurt your ability to thik with clarity ad precisio. This is where midfuless comes i. Practicig midfuless helps you to be more preset ad aware of what is goig o aroud you. You ca use it to make the best choices about where to focus your attetio for the best outcomes. Atted this course to lear ew habits that ca help you rewire your leadership behaviors as you ispire egagemet, trust, autheticity ad productivity i those aroud you. Discover how the attitude-behavior coectio affects busiess decisios ad outcomes Lear to observe your mid ad icrease your ability to stay fully preset ad egaged Make choices ad decisios that better alig with your itetios ultivate a sese of self-awareess ad relatioal trasparecy that ispires trust ommuicate more thoughtfully ad midfully up, dow ad across the orgaizatio reate a team culture of greater creativity, dyamics, opeess ad resposiveess WHAT YOU WILL OVER Uderstadig the attitude ad qualities of a midful leader Practicig how to examie your attitude by usig midfuless techiques Developig ew habits ad itetioal practices to cultivate awareess Applyig midfuless to pursue clarity, check assumptios ad speak thoughtfully Leadig midfully i the face of cotradictios Applyig midfuless techiques to real-life situatios lassroom Semiars Leaders, directors, maagers ad those o the leadership track who wat to haress midfuless ad achieve greater leadership excellece. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,095/AMA Members $1,895 July Arligto, VA JMJ Aug Sa Fracisco, A JMJ Sept New York, NY JMJ Oct Atlata, GA JMJ Oct hicago, IL JMJ Nov Arligto, VA JMJ Dec New York, NY JMJ Feb Sa Fracisco, A JMJ REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,445/AMA Members $2,195 AMA Members Save $250 July Arligto, VA JMJ Aug Sa Fracisco, A JMJ Oct New York, NY JMJ Dec Atlata, GA JMJ Feb Sa Fracisco, A JMJ For additioal dates ad locatios or to register

80 LEADERSHIP Trasformatioal Leadership: How to Ispire Extraordiary Performace SEMINAR #2021 Become a leader who creates meaigful chage ad truly makes a differece. Are you ready to ispire people with a powerful visio? To create positive eergy, igite passio ad foster a work eviromet that thrives o persoal motivatio, adaptability, collaboratio ad accoutability? This is what trasformatioal leadership is all about. You challege the status quo ad become a coduit for sustaiable success. You isist o collaboratio ad empower your people to become leaders themselves. You ll build a clear roadmap that icludes specific steps, techiques, ad tools to make you the chage aget. You chage, ad others will follow. Get ready to assess your skills, master ew strategies ad trasform. Assess your stregths ad step up to lead by example Rise to the challeges of today s do more with less reality Iject passio ad a sese of purpose to spark creativity ad iovatio Ispire your team members to reach ad strive for greater performace o their ow ultivate a culture where followers wat to become leaders reate ad articulate your visio for the future WHAT YOU WILL OVER Evaluatig your orgaizatio s predomiat leadership style(s) Explorig the trasformatioal leadership skill set: 10 essetial skills Assessig your ow trasformatioal leadership skill level Makig adjustmets ad developig a process for ehacig your trasformatioal leadership skills Moitorig progress with milestoes ad metrics Developig a process for adaptig your team s culture reatig your cultural adjustmet actio pla Seior executives, vice presidets, directors ad maagers seekig to improve busiess results by ispirig extraordiary performace throughout their departmet, divisio or orgaizatio. TABLE OF ONTENTS Leadership Strategies for reatig a Respectful Workplace SEMINAR #2151 Build ad support a more positive ad productive workplace climate. A workplace where employees treat oe aother with civility ad respect is far more likely to fuctio at optimum levels of productivity. Ufortuately, the rise of disrespectful behaviors i busiess seems to be at epidemic levels, ad the result is a steady erosio i morale ad productivity. This semiar provides strategies for leaders ad maagers to recogize ad hadle offesive, disrespectful ad iappropriate behaviors. It also explores how to improve productivity by modelig better behavior ad fosterig a culture of civility ad mutual respect. Reduce the likelihood that smaller issues will escalate ito larger cofrotatios Use appropriate tools to deal with rudeess, icivility ad harassmet Be better equipped to coach staff to deal with offeders Ehace project success through improvemets i workflow Help reduce time away from work, workers compesatio claims ad health isurace costs Be prepared for possible Healthy Workplace legislatio WHAT YOU WILL OVER reatig a workig defiitio of workplace disrespect ad icivility Tools for calculatig the true costs of a disrespectful climate to teams ad the orgaizatio Assessig a maager s ow actios ad how they ifluece certai behaviors oachig employees to deal successfully with disrespectful situatios before issues escalate Idetifyig key actios successful compaies use to create respectful workplaces Applyig strategies ad overcomig obstacles to build a positive, respectful climate Seior maagers, directors, vice presidets, divisio heads, maagers, huma resource professioals, OD persoel ad others i positios of leadership. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,445/AMA Members $2,195 AMA Members Save $250 July Dallas, TX JMJ July Sa Fracisco, A JMJ Aug Atlata, GA JMJ Sept Arligto, VA JMJ Oct New York, NY JMJ Nov Atlata, GA JMJ Nov hicago, IL JMJ Dec Arligto, VA JMJ Ja Sa Fracisco, A JMJ Feb New York, NY JMJ REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,345/AMA Members $2,095 AMA Members Save $250 Sept hicago, IL JMJ Dec New York, NY JMJ AMA semiars are GSA approved ad are available for osite group traiig

81 TABLE OF ONTENTS Leadig with Emotioal Itelligece SEMINAR #2133 Also available Live Olie see page 135 Ispire, support ad ifluece team members ad exteral customers through EI. Why does emotioal itelligece (EI) matter? Because at the core of every outstadig leader are the abilities to coect, achieve, ispire ad act with resiliece. Now you ca lear to apply the best practices of a emotioally itelliget leader ad give yourself a wiig edge. EI helps you create ad sustai uique opportuities ad more impactful relatioships. This course uses a itegrated competecy approach to help you develop this crucial skill. You ll get hads-o opportuities to practice ad apply methods for cosistetly usig EI as a leader. Atted this semiar so you ca ifluece ad motivate your orgaizatio s workforce to ew heights of achievemet. Achieve Team Leadership Healthy oflict Persoal Ifluece Aware Leadig with Emotioal Itelligece Maage hage LEADERSHIP oect Ispiratio ollaboratio Lead powerfully with presece ad impact Gai valuable emotioal isights ad awareess to ispire ad maitai productive relatioships Maage ad adapt emotioal behaviors that expad your sphere of credibility ad ifluece Utilize empathy to promote strog relatioships Apply collaborative, iclusive ad creative commuicatio practices Haress emotioally itelliget motivatioal skills to achieve team results WHAT YOU WILL OVER Itegratig Emotioal Itelligece ad Leadership ompetecies Applyig emotioally itelliget speakig ad listeig skills to leadig Idetifyig the role of emotioal itelligece i 21st-cetury leaders Achievig Emotioally Itelliget Persoal Ifluece Assessig your persoal credibility quotiet to authetically ifluece others Applyig empathy as a powerful ifluecig strategy whe coachig VIEW LASSROOM EXPERIENE Aalyzig resistace through the les of EI to idetify alterative ifluecig strategies reatig a Emotioally Itelliget Ispiratio Pla ategorizig your preset stregths ad liabilities whe seekig to ispire others Usig EI leadership stories to ispire Ecouragig Emotioally Itelliget ollaboratio Practices Describig collaboratio as a emotioally itelliget, relatioship-based activity Idetifyig differet types of leader or colleague iquiries that stregthe relatioships Maagig hage ad Resistace with Emotioal Itelligece Describig how emotios impact a perso s attitude toward chage Idetifyig commuicatio skills leaders ca use to move past colleagues resistace Attaiig Healthy oflict with Emotioal Itelligece Recogizig the cetral role relatioship developmet plays i healthy coflict Idetifyig emotioally itelliget leadership commuicatio strategies Leadig Emotioally itelliget Teams Aalyzig your team s emotioal ad social itelligece 3-Day lassroom Schedule 1.8 EUs/18 PHR/SPHR/18 PDs $2,645/AMA Members $2,395 AMA Members Save $250 July hicago, IL JMJ July Sa Fracisco, A JMJ July New York, NY JMJ July Arligto, VA JMJ July 31-Aug Sa Fracisco, A JMJ Aug Atlata, GA JMJ Aug New York, NY JMJ Sept hicago, IL JMJ Sept Sa Diego, A JMJ Sept New York, NY JMJ Oct Arligto, VA JMJ REGISTER TODAY! Oct Bosto, MA JMJ Oct Sa Fracisco, A JMJ Oct. 30-Nov New York, NY JMJ Nov hicago, IL JMJ Nov Dallas, TX JMJ Nov. 29-Dec Arligto, VA JMJ Dec New York, NY JMJ Dec Sa Fracisco, A JMJ Ja hicago, IL JMJ Visit our website for a complete list of dates ad locatios. Applyig emotioally itelliget midfuless practices whe team members experiece stress Brigig it All Together: ase Study ad Preparatio Sythesizig emotioally itelliget competecies to address complex leadership challeges ad opportuities Seior maagers ad leaders who eed to create a healthy, productive workplace ad orgaizatioal culture by ehacig their overall effectiveess through EI. The use of this seal cofirms that this activity has met HR ertificatio Istitute s (HRI ) criteria for recertificatio credit pre-approval. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. 4-Lesso Live Olie Schedule 1.2 EUs/12 PHR/SPHR/12 PDs $2,545/AMA Members $2,295 AMA Members Save $250 Moday ad Wedesday 2-5 pm ET Sept JMJ Feb JMJ L lassroom Semiars For additioal dates ad locatios or to register

82 LEADERSHIP Developig Executive Leadership SEMINAR #2501 Also available Live Olie see page 136 Deepe your self-awareess so you ca empower your staff to go above ad beyod. This itesive executive leadership traiig program combies prove-i-actio techiques with peer iteractio ad isights from the latest research to help you master the competecies of effective executive leadership. Fid out how to use your power ad ifluece to achieve goals build alliaces across departmets establish strog workig relatioships ad create passio i your departmet, your team ad your orgaizatio. Build a leadership style that creates trust, sets a clear visio ad guides your etire team toward greater performace ad profit Lear what real coachig cosists of ad how to build a extraordiary team that works together to deliver results Develop heighteed emotioal itelligece for greater professioal achievemet ad satisfactio Develop a executive leadership style that adapts to the perso ad situatio Improve performace through empowermet ad delegatio learly commuicate missio, visio ad value statemets WHAT YOU WILL OVER Uderstadig Today s Leadership Expectatios Explorig the fudametal cocepts of leadership The four-factor model of effective leadership VIEW LASSROOM EXPERIENE Leadership with the Head: Explorig the Strategic Elemets of Leadership Defiig missio, visio ad values Focusig o the big picture whe buildig the culture The importace of plaig ad prioritizig i day-to-day activities Leadership with the Hads: Uderstadig ad Appreciatig Situatioal Leadership II, the Art of Ifluecig Others How to develop people, value differeces ad ecourage hoest commuicatio Developig your leadership style to gai commitmet from your employees Matchig your leadership style to your employees developmetal eeds Leadership with the Feet: Persoal Values ad Ethics at Work Uderstadig the challeges you face ad the various ways you ca maage them reatig a culture of trustig relatioships Leadership with the Heart: Practicig Ways to ommuicate Motivatig the workforce: elemets that esure job satisfactio ad productivity Assessig your emotioal itelligece : your stregths ad areas that eed developmet Mid-level maagers or executives who lead others with maagerial resposibility. 3-Day lassroom Schedule 1.8 EUs/18 PDUs/21 PE/18 PDs $2,645/AMA Members $2,395 AMA Members Save $250 July Atlata, GA JMJ July hicago, IL JMJ July New York, NY JMJ July Seattle, WA JMJ July Dallas, TX JMJ July 31-Aug Arligto, VA JMJ Aug Sa Fracisco, A JMJ Aug New York, NY JMJ Aug Nashville, TN JMJ Sept Los Ageles, A JMJ Sept hicago, IL JMJ Sept Parsippay, NJ JMJ Sept Dever, O JMJ Sept Arligto, VA JMJ Oct Fort Lauderdale, FL JMJ REGISTER TODAY! Oct Sa Fracisco, A JMJ Oct New York, NY JMJ Nov Bosto, MA JMJ Nov Arligto, VA JMJ Nov Seattle, WA JMJ Nov Dallas, TX JMJ Visit our website for a complete list of dates ad locatios. Recommeded PE redit: 21 hours/itermediate lassroom 14 hours/itermediate Live Olie Prerequisites: Noe Advace Preparatio: Olie assessmet Delivery Method: Group Live/Group Iteret-based Field of Study: ommuicatio, Persoal Developmet TABLE OF ONTENTS Faculty Spotlight Dr. Joseph Reed is oe of the experts who teach this course. He helps orgaizatios improve productivity by ehacig huma performace. His focus areas iclude professioal ad team developmet ad multi-rater assessmet performace maagemet processes. Dr. Reed has had maagerial experiece as a Marie orps officer, uiversity admiistrator ad maager of traiig ad developmet. His cliets have icluded America Express, omcast ad USAir. He is a adjuct faculty member of Sait Joseph s Uiversity, Philadelphia. Note: Before attedig this sessio, you will receive a lik to the olie Leader Behavior Aalysis II assessmet. You must complete the assessmet, prit your results ad brig to class i order to participate fully i this semiar. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). PMP, PMBOK ad the PMI R.E.P. logo are registered trademarks of the Project Maagemet Istitute, Ic. Leadership : 18 lassroom/12 Live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/14 PE/12 PDs $2,545/AMA Members $2,295 AMA Members Save $250 Moday ad Wedesday 2-5 pm ET Oct JMJ Ja JMJ L 82 AMA semiars are GSA approved ad are available for osite group traiig

83 TABLE OF ONTENTS LEADERSHIP The Voice of Leadership How Leaders Ispire, Ifluece ad Achieve Results SEMINAR #2130 Also available Live Olie see page 136 People eed to hear what you have to say. This fast-paced, results-orieted semiar is uiquely desiged to stregthe your leadership commuicatio skills. You ll lear practical techiques to shape your leadership messages, hoe a authetic leadership voice ad egage i powerful coversatios that achieve results. Become a more effective commuicator ad leader Build greater buy-i, trust ad loyalty Demostrate grace uder fire ad defuse tesio Overcome resistace to chage Motivate followers ad ispire them whe givig speeches ad presetatios Rally support i difficult situatios WHAT YOU WILL OVER The Voices of Effective Leaders Past ad Preset Describig typical leadership challeges ad assessig how well you use the laguage of leadership Idetifyig five traits of effective leaders as commuicators ad assessig how well you demostrate those traits Fidig Your Leadership Voice Learig the two compoets of a leader s voice Describig several leadership styles ad describig your domiat style raftig a ompellig Message that Iflueces, Ispires, ad Produces Results Pipoitig the desired results of your leadership message by usig a results matrix Shapig your leadership message Gettig the Attetio ad Uderstadig of Those You Wish to Lead Explorig ways to get ad hold attetio Esurig uderstadig Kowig how to have presece Usig stories to rivet audiece attetio Settig the Directio for Others ommuicatig a clear missio ad ispirig visio ad values Delegatig authority i ways that prompt others to take resposibility Ispirig Others to Do Their Best Lightig a fire i the hearts of others Recogizig what drives motivatio Ifluecig Buy-i ad ommitted Actio hoosig the most effective strategies Ifluecig without direct authority oachig, ouselig ad Metorig for Improved Performace Stimulatig ad guidig authetic coachig, couselig ad metorig sessios Addressig Tough Situatios i Ways that Defuse Tesio Hadlig coflict ad hostile disputes Faculty Spotlight A Evasto is oe of the experts who teach this course. She has acquired over 15 years of experiece i the field of leadership ad program developmet. liets have icluded Staford Medical eter ad liics, Sutter Health Network, Reddig Racheria Tribal Orgaizatio, Teichert Aggregates ostructio ad Strategies to Empower People. She is a ertified Behavioral Techology facilitator ad a member of the Natioal Associatio of Wome Busiess Owers. Experieced maagers ad executives ad ayoe who aspires to a leadership positio or who is expected to provide leadership. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Leadership : 18 lassroom/12 Live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. lassroom Semiars VIEW LASSROOM EXPERIENE 3-Day lassroom Schedule 1.8 EUs/18 PDUs/21 PE/18 PDs $2,645/AMA Members $2,395 AMA Members Save $250 July Arligto, VA... w 2130-JMJ July Atlata, GA JMJ July New York, NY JMJ July Sa Fracisco, A JMJ Aug Sa Diego, A JMJ Aug Sa Fracisco, A JMJ Aug Arligto, VA JMJ Aug hicago, IL JMJ Sept Dever, O JMJ Sept Las Vegas, NV JMJ Sept New York, NY... w 2130-JMJ Sept Philadelphia, PA JMJ Sept Durham, N JMJ Oct Austi, TX JMJ Oct New York, NY JMJ Oct Arligto, VA JMJ REGISTER TODAY! Oct hicago, IL... w 2130-JMJ Oct Sa Fracisco, A JMJ Oct Los Ageles, A JMJ Oct. 31-Nov Bosto, MA JMJ Nov Seattle, WA JMJ Nov Dallas, TX JMJ Nov Sa Fracisco, A... w 2130-JMJ Visit our website for a complete list of dates ad locatios. Recommeded PE redit: 21 hours/advaced lassroom 14 hours/advaced Live Olie Prerequisites: Foudatio i Leadership Advace Preparatio: Olie pre- ad post-assessmet Delivery Method: Group Live/Group Iteret-based Field of Study: ommuicatio w Wome Oly 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/14 PE/12 PDs $2,545/AMA Members $2,295 AMA Members Save $250 Tuesday ad Thursday 2-5 pm ET Aug JMJ Oct. 31-Nov JMJ Feb JMJ L For additioal dates ad locatios or to register

84 LEADERSHIP What Got You Here Wo t Get You There SEMINAR #2207 Developed with Marshall Goldsmith, based o his bestsellig book You ve bee successful up util ow but ca you redefie yourself for cotiued success? Your talets ad accomplishmets got you where you are today. But some of these attributes could actually be holdig you back ow. Will you still be able to accomplish everythig you wat ad keep the job you re doig ow? This powerful, iteractive program is based o Marshall Goldsmith s iteratioal bestseller What Got You Here Wo t Get You There. Gai isights ad practical techiques to help you pipoit everythig that may keep you from gettig your ext job or hagig o to this oe. You ll experiece Feedforward, Marshall s proprietary tool to get a specific, objective look at yourself, ad receive balaced feedback to help you chage couterproductive habits. Develop a actio pla to help you achieve both your professioal ad persoal goals. Lear 20 habits that ofte hold leaders back from attaiig the success ad satisfactio they wat Assess the use of the 20 habits i your leadership style Kow why iterpersoal skills i leadership are crucial Use the Feedforward process to get objective feedback from fellow semiar attedees, guided by our expert faculty reate a developmetal actio pla that ivolves your peers ad icludes a pla for ogoig follow-up WHAT YOU WILL OVER Assessig the 20 habits ad kowig which apply to you Kowig how to apply Feedforward o the job Idetifyig obstacles to makig a successful trasitio to the ext level of leadership The role exteral factors play ad how to leverage them i your achievemets Developig a persoal actio pla to ehace your effectiveess reatig ad promotig your persoal brad Middle ad seior maagers who wat to preemptively fix behaviors that would otherwise hold them back. TABLE OF ONTENTS Advaced Leadership ommuicatio Strategies SEMINAR #2134 Motivate actio at every level, ad ifluece eve the toughest executives, customers, subordiates ad stakeholders. You re already successful as a leader ad commuicator. But ow you must exercise greater ifluece, solve bigger problems ad drive uprecedeted performace improvemets. Drive busiess value ad become a powerful leader Master best practices for ifluecig peers, maagers, subordiates, customers ad other stakeholders Become more effective at hadlig your specific challeges, from deliverig bad ews to icreasig team motivatio ommuicate cofidetly i ay eviromet, from spotaeous elevator pitches to high-stakes reports ad proposals Make the most of today s electroic commuicatio tools Deliver powerful messages that wi your employees hearts ad mids WHAT YOU WILL OVER Ifluecig employees, customers, parters ad stakeholders, both iterally ad exterally Developig the trust, credibility, rapport ad relatioships you eed to deliver superior results Buildig cosesus, cohesio, buy-i ad team commitmet Orgaizig ad packagig your message for maximum impact otrollig all elemets of your message: writte, verbal, visual ad symbolic hoosig the best tools ad chaels for deliverig messages Maximizig effectiveess with electroic commuicatio Successfully commuicatig i spotaeous situatios Experieced leaders determied to achieve eve greater success at the highest levels of their orgaizatio. Visit for details about PE credits. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). 15 Leadership PDUs, 3 Strategic PDUs See page 104 for more details. Reproduced with the permissio of PMI. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,445/AMA Members $2,195 AMA Members Save $250 July Arligto, VA JMJ Aug Bosto, MA JMJ Sept hicago, IL JMJ Oct Sa Fracisco, A JMJ Dec Atlata, GA JMJ Feb Arligto, VA JMJ REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PDUs/18 PDs $2,745/AMA Members $2,495 AMA Members Save $250 July hicago, IL JMJ Sept Sa Fracisco, A JMJ Oct New York, NY JMJ Nov Dallas, TX JMJ Dec Arligto, VA JMJ Feb hicago, IL JMJ AMA semiars are GSA approved ad are available for osite group traiig

85 TABLE OF ONTENTS LEADERSHIP AMA s Advaced Executive Leadership Program SEMINAR #2104 Dive deeper ito your role as a leader, visioary, ad strategic thiker. You ll uderstad what makes a leader, the practices ad commitmets of effective leadership, how to shape orgaizatioal excellece, which global competecies are critical to success today ad how to gai persoal mastery of your ow leadership. You ll profit from the shared isights ad experieces of your peers. Become a chage master who ecourages iovative thought ad behavior Set the right visio for your team, departmet ad orgaizatio Uderstad how to pla for a successful future Alig the workforce to achieve heighteed performace ad icreased bottom-lie results Discover the power of emotioal itelligece leadig with a healthy ad wise demeaor Flex your leadership styles whe there are chages i people ad coditios Esure that your behavior is always ethical; reflective of your orgaizatio s values WHAT YOU WILL OVER How to drive chage i the workplace by applyig actios that address employee doubts Applyig the cocepts of maager vs. leader roles How to idetify ad assess your persoal behavioral prefereces Promotig orgaizatioal visio ad values through ethical leadership behaviors Formig virtual parterships i the work eviromet Performig a situatio aalysis of various work uits to alig the orgaizatio Applyig leadership cocepts i a simulated busiess case Developig a pla for actio Executives, directors ad maagers who are seekig strog leadership skills to help them motivate ad ispire others to drive results. Essetials of Alliaces ad Joit Vetures for Busiess Professioals SEMINAR #5228 Start ad keep your strategic alliaces o the right track! If your orgaizatio has forged strategic alliaces or is plaig to you ca t afford to miss this iformatio-packed sessio. You ll gai isight ito both the operatioal ad cultural requiremets of successful parterships, as well as lear practical methods for esurig top performace. Idetify the five essetial areas crucial to the success of a alliace relatioship ad use them to create a high-performig alliace team Aticipate ad prevet potetial pitfalls i your alliaces Moitor your alliace relatioships usig the health check survey Diagose ad treat the hidde causes of uderperformig alliaces Adapt the alliace team charter a prove framework WHAT YOU WILL OVER Defiig the role of a alliace maager Settig team directio ad focusig o success Idetifyig the key compoets of a alliace team charter Developig ad applyig the alliace team charter Uderstadig the roles, resposibilities ad expectatios of high-performig teams Bridgig cross-cultural challeges reatig effective iter- ad itra-compay commuicatio Leadig the orgaizatio to alliace success VPs, leaders ad experieced maagers across all fuctioal areas resposible for strategic alliace or partership activities. ENDORSED BY ASAP is the leadig global associatio dedicated to alliace professioals across all idustries. The Associatio is focused o ehacig the success of alliace formatio through best practices ad professioal developmet activities. Visit lassroom Semiars America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PDs $2,745/AMA Members $2,495 AMA Members Save $250 July Newport Beach, A JMJ July Arligto, VA JMJ Aug New York, NY JMJ Sept Sa Diego, A JMJ Oct hicago, IL JMJ Nov Arligto, VA JMJ Nov Las Vegas, NV JMJ Nov. 29-Dec Housto, TX JMJ Dec New York, NY JMJ Ja. 31-Feb Sa Diego, A JMJ Strategic PDUs See page 104 for more details. Reproduced with the permissio of PMI. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PDUs $2,345/AMA Members $2,095 AMA Members Save $250 July New York, NY JMJ Sept Sa Fracisco, A JMJ Dec Arligto, VA JMJ Feb New York, NY JMJ For additioal dates ad locatios or to register

86 TABLE OF ONTENTS Makig the Trasitio SEMINAR #2243 Also available Live Olie see page 136 Get ready to rise to the occasio > Master the basics of what supervisors eed to kow. > Lear supervisor survival tips for maagig ad motivatig. > Avoid growig pais by sheddig your old role ad establishig credibility. > Stay true to you by defiig your persoal style. The course was very iformative ad well preseted, ot to metio highly ejoyable. I was able to take away key poits that will assist me durig my trasitio ad I am eager to use may of the strategies metioed. I walked away from the workshop feelig more iformed ad ready for this ew role ahead. Stacy M. You made the leap, ow ail the ladig. No oe said success would be easy. Lear to avoid commo pitfalls of your ew status ad resposibilities ad adopt habits that will get you up to speed i o time. Trasitio strog with AMA. Go ito the job kowig what s expected, ad be ready to take o ay task. We ve distilled timetested learig ad leadig-edge techiques for you i this high-impact, iteractive semiar. Brig your best self to the job. We ll help you leverage your persoal style ad teach you how to adjust your behavior to give yourself a wiig edge. Lear the secrets of maagig people. We touch o all the essetials from motivatig direct reports ad coachig, to coflict resolutio ad legal compliace. You ll also lear survival skills for delegatig ad maagig your time. Jump i with clarity ad cofidece. With hads-o practice, you ll have skills you ca begi usig right away. Plus you ll have a game pla that helps you start experiecig the beefits of your ew role sooer. 86 AMA semiars are GSA approved ad are available for osite group traiig

87 TABLE OF ONTENTS from Staff Member to Supervisor MANAGEMENT Faculty Spotlight WHAT YOU WILL OVER Settig Yourself Up for Success Uderstadig your ew role as a supervisor Makig a chage or lettig go: workig with the three phases of chage Recogizig commo challeges ad pitfalls to avoid Meetig the expectatios of key stakeholders, icludig your boss, direct reports, seior maagemet ad former peers oductig a gap aalysis to determie how to meet critical expectatios Developig Legal Awareess Uderstadig basic equal employmet opportuity (EEO) laws Gaiig legal awareess i all aspects of the performace cycle Leveragig Your Persoal Style Uderstadig your ow persoal style ad the styles of others through a assessmet Focusig o clues that ca help pipoit a idividual s persoal style Flexig your persoal style to build more effective relatioships Motivatig Others oductig a employee motivatio aalysis reatig a motivatig work eviromet based o each employee s persoal style Maagig Employee Performace Settig SMART goals for yourself ad others Usig a five-step model to trai your employees Givig ad receivig supportive ad corrective feedback Delegatig Work to Your Team reatig a pla for delegatio ad usig this process to assig key tasks Overcomig your fears of turig over resposibility ad authority Hadlig oflict with Ease Kowig your coflict hadlig styles Developig the right coflict approach for each idividual ad situatio Maagig Your Time Applyig the time priority model to workplace tasks Maagig ad protectig your time to get more of the right thigs doe Patrick McWard is oe of the experts who teach this course. He is a professioal speaker, ertified Itegral Executive oach ad author, with expertise i helpig orgaizatioal leaders create cultures that are effective, rewardig ad profitable. He focuses o leadership skills, maagemet i difficult times, time maagemet ad work style differeces. liets have icluded Abbott Labs, America Express, AT&T, Blue ross, lairol, oca-ola, Erst & Youg, ad may others. Newly promoted supervisors with less tha oe year of experiece i this positio. lassroom Semiars VIEW LASSROOM EXPERIENE 2-Day lassroom Schedule REGISTER TODAY! EUs $1,995/AMA Members $1,795/ JULY July Sa Fracisco, A JMJ July Austi, TX JMJ July New York, NY JMJ July Arligto, VA JMJ July hicago, IL JMJ AUGUST Aug Los Ageles, A JMJ Aug New York, NY JMJ Aug hicago, IL JMJ Aug Arligto, VA JMJ Aug Bosto, MA JMJ SEPTEMBER Sept Philadelphia, PA JMJ Sept Dallas, TX JMJ Sept Sa Fracisco, A JMJ Sept New York, NY JMJ Sept Portlad, OR JMJ OTOBER Oct Arligto, VA JMJ Oct New York, NY JMJ Oct Atlata, GA JMJ Oct hicago, IL JMJ Oct Aaheim, A JMJ Oct Housto, TX JMJ NOVEMBER Nov Idiaapolis, IN JMJ Nov New York, NY JMJ Nov Sa Fracisco, A JMJ Nov Arligto, VA JMJ DEEMBER Dec Fort Lauderdale, FL JMJ Dec New York, NY JMJ Dec Arligto, VA JMJ Dec hicago, IL JMJ Dec Bosto, MA JMJ Dec Seattle, WA JMJ JANUARY Ja Dallas, TX JMJ Ja New York, NY JMJ Ja Sa Fracisco, A JMJ Ja hicago, IL JMJ FEBRUARY Feb New York, NY JMJ Feb hicago, IL JMJ Feb Los Ageles, A JMJ Feb Sa Diego, A JMJ Feb Arligto, VA JMJ Lesso Live Olie Schedule 1.2 EUs $1,895/AMA Members $1,695 Tuesday ad Thursday 2-5 pm ET July JMJ Sept JMJ Nov JMJ Ja JMJ L For additioal dates ad locatios or to register

88 TABLE OF ONTENTS Maagemet Skills for SEMINAR #2248 Also available Live Olie see page 137 Feel a little more cofidet i your ew role > Lear tips from the frot lie o maagig team dyamics to promote performace. > Balace competig demads. Uderstad your boss s expectatios ad your team s eeds. > Do it all. Lear strategies to help you do your job while helpig others do theirs. > Feel super satisfied. Set realistic expectatios you ca meet ad beat. The semiar was great ad the istructor was very upbeat. I got some great tips that would be beeficial i my role. Eve better was the reiforcemet of how I have bee maagig my team. Beig a ew supervisor, it was good to hear from a professioal that I have bee makig the right decisios ad headig i the right directio. Zafar M. Your ew challeges require ew tools. Steppig up to your icreasig resposibilities will be a lot easier if you uderstad the expectatios people have of you, the challeges that come with the job ad the successful models for dealig with both of these. Acquire the midset ad skill set of the supervisor. Lear your ew job the right way through AMA. We teach prove supervisory techiques for plaig, orgaizig, commuicatig ad effectively moitorig your team, projects ad productivity. You ca t lear this stuff o the job. Doig the work is oe thig. Supervisig it is aother thig altogether. We ll teach you the people skills, motivatio skills ad political skills you ll eed to succeed. Put theory ito actio right here. We teach you the priciples you eed ad the give you a opportuity to practice them i class. You ll delegate ad motivate uder the watchful eye of our expert istructor. Master complex aspects of supervisig. We ll show you the ropes of performace maagemet ad recordkeepig. You ll also lear to coduct costructive performace appraisals. Ad we ll help you uderstad your legal resposibilities. You may also be iterested i the semiar AMA Busiess Boot amp: Maagemet ad Leadership Essetials, Semiar #2172 (Live Olie oly), page AMA semiars are GSA approved ad are available for osite group traiig

89 TABLE OF ONTENTS MANAGEMENT New Supervisors WHAT YOU WILL OVER Embracig Your New Role Uderstadig what your boss, employees, peers ad seior maagemet expect from you Explorig four basic maagemet fuctios: plaig, orgaizig, commuicatig, moitorig Learig three supervisory styles ad whe ad how to use each oe Trasitioig from idividual cotributor to supervisor Defiig ad learig tips o maagig up ommuicatio Skills Toolbox for New Supervisors Defiig your preferred commuicatio styles ad the styles you fid challegig Uderstadig how to effectively supervise the four commuicatio styles Experiecig the impact of o-verbal commuicatio Sedig harmoious messages Maagig a Diverse Workforce Explaiig how diversity affects you, your work uit ad your compay Recogizig ad maagig geeratioal differeces Uderstadig your obligatios regardig the Americas with Disabilities Act (ADA), hostile eviromet, ad other key laws ad legal terms oachig for High-Quality Performace Givig ad receivig feedback costructively Idetifyig your coachig stregths ad weak spots oachig employees ad build persoal accoutability Demostratig a five-step coachig discussio model Deliverig ad profitig from peer feedback reatig a Motivatioal Eviromet Explaiig the compoets of a motivatig eviromet The four phases of team developmet, icludig the highs ad lows Usig delegatio as a motivatioal tool Developig a strategy for solvig a curret employee motivatioal problem Maagig Performace Keepig effective records Uderstadig the importace of quarterly aligmet discussios oductig a performace appraisal meetig opig with various employee reactios Time Maagemet Uderstadig key priciples of maagig time effectively Demostratig five stages of maagig meetigs effectively Uderstadig how to maage differet persoalities accordig to how they view time Faculty Spotlight Michael ox is oe of the experts who teach this course. He teaches topics such as leadership, sales, marketig ad time maagemet, drawig o his 29 years i the corporate world ad 6 years as a cosultat. His cliets have icluded Baker Hughes, the Alleghey outy Govermet ad atholic harities i Washigto, D. Mr. ox has a MBA from St. Joseph s Uiversity. New supervisors with fewer tha five years of supervisory experiece. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). PMP, PMBOK ad the PMI R.E.P. logo are registered trademarks of the Project Maagemet Istitute, Ic. Leadership : 18 lassroom/12 Live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. lassroom Semiars 3-Day lassroom Schedule REGISTER TODAY! EUs/18 PDUs/21 PE $2,195/AMA Members $1,995/ JULY July hicago, IL JMJ July Lake Buea Vista, FL JMJ July New York, NY JMJ July Sa Jose, A JMJ AUGUST Aug Bosto, MA JMJ Aug Atlata, GA JMJ Aug hicago, IL JMJ Aug New York, NY JMJ Aug Housto, TX JMJ Aug Sa Fracisco, A JMJ Aug Arligto, VA JMJ SEPTEMBER Sept Dallas, TX JMJ Sept Parsippay, NJ JMJ Sept Nashville, TN JMJ Sept Arligto, VA JMJ Sept hicago, IL JMJ Sept Aaheim, A JMJ OTOBER Oct Austi, TX JMJ Oct Philadelphia, PA JMJ Oct Phoeix, AZ JMJ Oct New York, NY JMJ Oct Sa Fracisco, A JMJ Oct. 30-Nov Arligto, VA JMJ NOVEMBER Nov hicago, IL JMJ Nov New York, NY JMJ Nov Atlata, GA JMJ Nov Dallas, TX JMJ Nov Los Ageles, A JMJ Nov. 29-Dec Bosto, MA JMJ DEEMBER Dec Housto, TX JMJ Dec hicago, IL JMJ Dec Fort Lauderdale, FL JMJ Dec Las Vegas, NV JMJ Dec Sa Fracisco, A JMJ JANUARY Ja New York, NY JMJ Ja Dallas, TX JMJ Ja Sa Diego, A JMJ Visit our website for a complete list of dates ad locatios. Recommeded PE redit: 21 hours/basic lassroom 14 hours/basic Live Olie Prerequisites: Supervisors with fewer tha five years of supervisory experiece Advace Preparatio: Olie pre- ad post-assessmet Delivery Method: Group Live/Group Iteret-based Field of Study: ommuicatio, Busiess Maagemet ad Orgaizatio 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/14 PE $2,095/AMA Members $1,895 Tuesday ad Thursday 2-5 pm ET Aug JMJ Oct JMJ Dec JMJ Feb JMJ L For additioal dates ad locatios or to register

90 MANAGEMENT TABLE OF ONTENTS Leadership Skills for Supervisors SEMINAR #2517 raft your ow leadership game pla to leap ahead. This semiar will explore how supervisors ca maitai techical expertise while demostratig the right type of leadership. It will give you the persoal, iterpersoal ad group skills to be ifluetial i oe-o-oe situatios, facilitate group performace ad become a overall effective leader. Assess your ow behavioral style to capitalize o stregths ad shore up weakesses Improve your listeig skills ommuicate more effectively Ehace your ability to ifluece Overcome commo roadblocks to maagig coflicts Develop your coachig ad metorig skills Acquire higher-level iterpersoal skills Become familiar with cotiuous performace appraisal Approach employees, peers ad seior maagemet to derive the best from everyoe WHAT YOU WILL OVER How to empower yourself ad your staff How to build credibility ad trust Aalyzig effective listeig processes ad skills Learig participative leader skills ad techiques The three steps of the cotiuous performace appraisal process oachig, metorig ad how to give costructive feedback Decisio-makig tools for effective leadership Teams vs. work groups: learig to lead ad build persoal effectiveess Supervisors who wish to develop the idividual, group ad oeo-oe leadership skills they eed to keep up with their evolvig maagemet roles ad resposibilities. Visit for details about PE credits. ONE-DAY WORKSHOP Delegatio Boot amp SEMINAR #2819 Accomplish more objectives i less time. This fast-paced, itesive 1-day workshop gives you real-world practice i delegatio strategies that will reduce your stress level, empower your staff ad build morale. Put this delegatio skills traiig to work for you to pipoit the right task, the right time ad the right perso to help you maximize productivity for you ad your team. Foster teamwork, cooperatio ad collaboratio learly delieate roles, resposibilities ad expectatios Discover how to delegate tough assigmets Gai cofidece ad competece whe assigig work Ifluece team members to share your resposibilities Execute decisios ad move your team forward Motivate your staff to take o more difficult resposibilities WHAT YOU WILL OVER The repercussios of poor delegatio o performace ad how to avoid commo mistakes Delegatio basics: what to assig, who to select, whe to start, how to maitai cotrol ad give feedback Delegatig to a group or without authority ommuicatio issues, checkpoits ad task-related support Overcomig reluctace, resistace ad lack of motivatio Quality maagemet ad accoutability otrol ad follow-up procedures (without micromaagig) Recogizig, reiforcig ad rewardig performace Maagers, supervisors, project maagers ad team leaders who have direct reports or who work i a team eviromet I thought the course was great. It was participative (ot just a lecture), it drew from real life issues ad experieces, ad it helped give ideas o thigs to take back ad implemet. Daa S. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs $2,345/AMA Members $2,095 AMA Members Save $250 July Sa Fracisco, A JMJ Aug New York, NY JMJ Sept hicago, IL JMJ Oct New York, NY JMJ Nov Arligto, VA JMJ Nov Atlata, GA JMJ Dec hicago, IL JMJ Dec New York, NY JMJ Feb Arligto, VA JMJ REGISTER TODAY! 1-Day lassroom Schedule 0.6 EU $1,245/AMA Members $1,095 AMA Members Save $150 July Atlata, GA JMJ Aug hicago, IL JMJ Sept New York, NY JMJ Oct Sa Fracisco, A JMJ Oct hicago, IL JMJ Nov Arligto, VA JMJ Dec hicago, IL JMJ Ja New York, NY JMJ AMA semiars are GSA approved ad are available for osite group traiig

91 TABLE OF ONTENTS MANAGEMENT Makig the Trasitio to Maagemet SEMINAR #2231 Now that you ve bee promoted, do you kow how to be the boss? Here s where you ll lay the foudatio for your maagemet career ad get easy-to-apply tools to make a successful trasitio ito your ew role. I just two days you will gai the practical kow-how you eed ad the cofidece you wat to step i as a effective ew maager. Uderstad your ew roles ad resposibilities Establish persoal trust, credibility ad accoutability Set boudaries with your ew team ad former peers Lear what is workig or ot workig for you Orgaize work to alig with busiess requiremets ad resources Improve your listeig skills Sharpe your critical thikig ability Reward good performers ad give poor performers appropriate feedback Determie appropriate methods to maage superiors WHAT YOU WILL OVER Adoptig a New Maager Midset Defiig ew maager roles ad resposibilities Recogizig challeges ad opportuities ew maagers face Shiftig from idividual cotributor to maager Uderstadig behaviors ad boudaries Expectatios others have for you boss, subordiates, peers, cliets Icreasig Your Persoal Effectiveess Uderstadig yourself, icludig emotioal itelligece Kowig the busiess: operatioal ad tactical plaig, actio orietatio Uderstadig others: stregtheig commuicatio, roles ad resposibilities Self-Assessmet: Idetifyig perceived stregths ad areas for developmet Buildig Effective Relatioships Idetifyig your DiS style Recogizig cotributios ad challeges of differet styles Uderstadig foudatio skills for maagers to commuicate effectively Determiig appropriate methods to maage boss relatioship Developig foudatio for commuicatio effectiveess Idetifyig commuicatio approaches to flex with differet styles ad situatios Faculty Spotlight arrie Spell-Hasso is oe of the experts who teach this course. She specializes i orgaizatioal behavior, cross-cultural commuicatio, coflict, employee developmet, social equity, orgaizatioal developmet ad culture chage. liets have icluded TimeLife, Pepsio, USG, Prudetial ad the America ouselig Associatio. She received her udergraduate degree i busiess admiistratio from the Uiversity of South Florida, ad a master s degree i huma resource maagemet from the Uiversity of Scrato. Plaig ad Orgaizig Usig a structured approach to pla ad orgaize work Uderstadig SMART goals ad iitiatives Idetifyig maagemet expectatios i a work assigmet Overview of delegatio techiques, kowledge ad attitudes Applyig methods to settig priorities reatig solutios to maagemet challeges Newly appoited or prospective maagers with less tha oe year of maagemet experiece. lassroom Semiars I have a reewed sese of self ad purpose i my workplace. This semiar help calm my fears ad axieties about beig a effective maager. Matthew B. VIEW LASSROOM EXPERIENE 2-Day lassroom Schedule REGISTER TODAY! EUs $2,095/AMA Members $1,895/ July iciati, OH JMJ July New York, NY JMJ July Philadelphia, PA JMJ Aug Arligto, VA JMJ Aug Sa Fracisco, A JMJ Aug New York, NY JMJ Aug hicago, IL JMJ Sept Parsippay, NJ JMJ Sept Bosto, MA JMJ Sept Los Ageles, A JMJ Oct Arligto, VA JMJ Oct hicago, IL JMJ Oct New York, NY JMJ Oct Sa Fracisco, A JMJ Oct Atlata, GA JMJ Nov Seattle, WA JMJ Nov Dallas, TX JMJ Nov New York, NY JMJ Nov. 30-Dec Arligto, VA JMJ Dec hicago, IL JMJ Dec New York, NY JMJ Dec Sa Fracisco, A JMJ Ja Phoeix, AZ JMJ Ja New York, NY JMJ Feb hicago, IL JMJ Feb Austi, TX JMJ For additioal dates ad locatios or to register

92 TABLE OF ONTENTS Maagemet Skills for SEMINAR #2238 Also available Live Olie see page 137 Lear the art of maagemet from masters of the craft > Become a master delegator ad be free to lead > Relish the rewards of developig your people > Sell your orgaizatio s goals by makig them persoal > Improvise to perfectio. Lear to adapt your style for the employee. It was great traiig for me as I am trasitioig from egieer to ew maager. I had o idea what skills are eeded to be a good maager. I kew that listeig, good commuicatio, people maagemet ad such are eeded. But that superficial kowledge was ot eough. This course taught me i a structured maer what duties ad challeges I ca expect ad how to deal with them. I ca go ito a maagerial role feelig very comfortable ow. Kow what seasoed maagers kow. Lear from our experieced istructors what your bosses ad employees expect. Ad lear how to motivate the disegaged ad delegate eve whe it s difficult. Discover how your success comes from the success of your team. We teach Ke Blachard s Situatioal Leadership II (SLII ) model for developig people. We believe it s the best way for leaders to help their people become self-reliat achievers. Develop ew habits right here ad ow. We ll help you brig the lessos of motivatio, delegatio, Situatioal Leadership II, ad coachig to life through role-playig ad i-class exercises. Become a chage aget. You ll take away cocrete techiques for creatig a more motivatioal climate at work ad wiig the egagemet ad commitmet of your team. Lear a results-orieted approach. By masterig prove practices for maagig performace, you ll be able to provide effective feedback, ifluece improvemet ad achieve bottomlie results. Kara B. * Ke Blachard s Situatioal Leadership II (SLII ) is a model for developig people ad a way for leaders to help their employees become self-reliat achievers. To be truly effective, leaders styles must adapt to the skills ad commitmet of the people they wat to ifluece. With some people, maagers have to provide a great deal of directio. With others, ecouragemet ad appreciatio trigger the best results. Still others deliver their best whe allowed to take the ball ad ru with it. Situatioal Leadership II helps maagers become more flexible ad resposive to their employees eeds. For more iformatio o our 2-day Situatioal Leadership II semiar, see page AMA semiars are GSA approved ad are available for osite group traiig

93 TABLE OF ONTENTS MANAGEMENT New Maagers WHAT YOU WILL OVER Your Role as Maager Uderstadig your role ad resposibilities as maager Learig to trasitio from idividual cotributor to maager Kowig how to work effectively with a multigeeratioal workforce Uderstadig the uaces of maagig remote teams Performace Maagemet Idetifyig the challeges to effective performace maagemet oductig performace plaig, facilitatio ad evaluatio Practicig the skill of settig goals, providig effective feedback ad coductig aligmet discussios Effective ommuicatio Kowig the barriers that ca cause derailmet ad misuderstadig Learig to match the right commuicatio method with your commuicatio goal Idetifyig the challeges ad practices whe commuicatig virtually VIEW LASSROOM EXPERIENE Uderstadig ad Appreciatig Situatioal Leadership II (SLII ): The Art of Ifluecig Others Developig your leadership style to gai commitmet from your employees Matchig your leadership style to your employees developmetal eeds oachig for Performace Practicig coachig ad correctig difficult ad challegig behaviors Usig the AMA oachig Guide for maagig a coachig discussio Idetifyig the differeces betwee coachig ad disciplie reatig Motivatioal limate Defiig motivatio ad your role i creatig a motivatioal settig reatig your ow practice for buildig a motivatioal climate Delegatio for Growth ad Developmet oductig a effective delegatio coversatio Maagers with oe to three years of maagemet experiece. w Wome Oly Faculty Spotlight Refael Haham is oe of the experts who teach this course. He is a iteratioal traier ad cosultat specializig i areas related to itelligece ad its applicatios i leadership, persuasio skills, ad creative problem solvig. He has developed custom traiig programs for Itel, icludig a course o ehacig persoal itelligece ad commuicatio skills. Mr. Haham holds the equivalet of a BS from the Israeli Officers Naval Academy. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). PMP, PMBOK ad the PMI R.E.P. logo are registered trademarks of the Project Maagemet Istitute, Ic. Leadership : 18 lassroom/12 Live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PDUs/21 PE $2,445/AMA Members $2,195/AMA Members Save $250 lassroom Semiars JULY July Bosto, MA JMJ July Arligto, VA JMJ July New York, NY JMJ July Sa Fracisco, A JMJ July Nashville, TN JMJ July Priceto, NJ JMJ July Sa Diego, A JMJ July 31-Aug hicago, IL JMJ AUGUST Aug New York, NY... w 2238-JMJ Aug Los Ageles, A JMJ Aug Dallas, TX JMJ Aug New York, NY JMJ Aug Atlata, GA JMJ Aug Bosto, MA JMJ Aug Sa Fracisco, A JMJ Aug Dever, O JMJ Aug Arligto, VA JMJ SEPTEMBER Sept Philadelphia, PA JMJ Sept Phoeix, AZ JMJ Sept Atlata, GA JMJ Sept hicago, IL JMJ Sept New York, NY JMJ Sept Sa Fracisco, A... w 2238-JMJ Sept Arligto, VA JMJ Sept Bosto, MA JMJ Sept Sa Jose, A JMJ Sept iciati, OH JMJ Sept Housto, TX JMJ OTOBER Oct Atlata, GA JMJ Oct hicago, IL... w 2238-JMJ Oct Sa Fracisco, A JMJ Oct Arligto, VA JMJ Oct Bosto, MA JMJ Oct Dallas, TX JMJ Oct Los Ageles, A JMJ Oct hicago, IL JMJ Oct Lake Buea Vista, FL JMJ Oct New York, NY JMJ Oct Seattle, WA JMJ Oct. 30-Nov Bosto, MA JMJ NOVEMBER Nov Durham, N JMJ Nov Housto, TX JMJ Nov Morristow, NJ JMJ Nov Pittsburgh, PA JMJ Nov Arligto, VA JMJ Nov Sa Fracisco, A JMJ Nov Atlata, GA JMJ Nov New York, NY JMJ Nov hicago, IL JMJ Nov Sa Diego, A JMJ DEEMBER Dec Bosto, MA JMJ Dec Sa Fracisco, A JMJ Dec Arligto, VA... w 2238-JMJ Visit our website for a complete list of dates ad locatios. Recommeded PE redit: 21 hours/basic lassroom 14 hours/basic Live Olie Prerequisites: Maagers with oe to three years of experiece Advace Preparatio: Olie pre- ad post-assessmet Delivery Method: Group Live/Group Iteret-based Field of Study: ommuicatio, Busiess Maagemet ad Orgaizatio 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/14 PE $2,345/AMA Members $2,095 AMA Members Save $250 Tuesday ad Thursday 2-5 pm ET July JMJ Aug JMJ Oct JMJ Dec JMJ Ja. 30-Feb JMJ L For additioal dates ad locatios or to register

94 MANAGEMENT Maagig Today s Techical Professioals SEMINAR #2285 Also available Live Olie see page 137 You have the experiece ad the techical skills. Now add the maagemet kow-how to drive results. Maagig techical professioals demads a whole ew set of skills. I just three days, you ll lear how to get your project teams, work groups ad task forces workig together more efficietly ad productively. Uderstad what drives or motivates techical people Develop a broader orgaizatioal perspective Lear which combiatio of best maagemet approaches works best for your team Alig the techical professioal s goals with busiess goals Aalyze performace based o busiess requiremets WHAT YOU WILL OVER Usig the MBTI Istrumet to uderstad your type ad the workig styles of those you maage How the characteristics of the typical IT ad techical professioal affects your maagemet actios Plaig the foudatio of maagig techical pros ommuicatig, makig decisios with techical professioals Delegatig, motivatig ad coachig hoosig taleted techical professioals Maagig progress ad evaluatig performace IT ad techical professioals who have bee or are about to be promoted to a maagemet positio, experieced maagers who are ew to the techical eviromet. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Leadership : 18 lassroom/12 Live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PDUs $2,445/AMA Members $2,195 AMA Members Save $250 July Atlata, GA JMJ Aug New York, NY JMJ Oct Arligto, VA JMJ Nov hicago, IL JMJ Lesso Live Olie Schedule 1.2 EUs/12 PDUs $2,345/AMA Members $2,095 AMA Members Save $250 Moday-Thursday 2-5 pm ET Sept JMJ Dec JMJ L TABLE OF ONTENTS oachig ad ouselig for Outstadig Job Performace SEMINAR #2246 Empower every employee to become more effective, productive ad committed. Every employee ca reach higher levels of performace, icludig your average ad best performers. What they eed is a coach who ca routiely maage, thik ad iteract i ways that maximize their idividual effectiveess. This is your semiar to get their discretioary efforts ad get the most out of your team. Itegrate coachig ito your daily iteractios ommuicate the sigificace of each employee s cotributios lose the gap betwee curret ad desired performace for poor performers Miimize repeated performace failures hallege your best employees to reach higher levels of performace Expad your team s kowledge ad competecies WHAT YOU WILL OVER Maagerial coachig, why ad how it works Tools ad skills i support of coachig AMA Guide to maagerial coachig process Gatherig data o performace Uderstadig the impact Iterviewig to discuss recet performace Developig a actio pla for costructive chage Executig pla; examiig progress Idividual ad team coachig Issues related to effective coachig How to shift your midset from a boss to a coach reatig a performace expectatios plaer Maagers who wat to improve results ad get discretioary efforts from their team. SPEIAL FEATURE Parter activity ad coachig lab to reiforce learig ad applicatio. Visit for details about PE ad SHRM credits. The use of this seal cofirms that this activity has met HR ertificatio Istitute s (HRI ) criteria for recertificatio credit pre-approval. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PHR/SPHR $2,345/AMA Members $2,095 AMA Members Save $250 July Arligto, VA JMJ Sept Sa Fracisco, A JMJ Oct hicago, IL JMJ Dec New York, NY JMJ Ja. 31-Feb Arligto, VA JMJ AMA semiars are GSA approved ad are available for osite group traiig

95 TABLE OF ONTENTS MANAGEMENT BAK BY POPULAR DEMAND Maagig the Umaageable Tough People. Tough Situatios SEMINAR #2290 Get prove methods for hadlig problematic direct reports. Oe of the toughest parts of a maager s job is dealig with ad turig aroud problem employees. Whether it s passive/aggressive direct reports or coflict resultig from geeratioal or cultural differeces, the issues are complex ad filled with emotio. The solutios are t always foud i Maagemet 101 but i this course, you ll gai skills ad tools for resolvig situatios ad keepig problems from gettig out of had. You ll also work through your toughest situatios with the help of guided role-plays, exercises ad skill practice sessios. Motivate over-taxed ad bured out employees Effectively deal with employees i crisis ad dysfuctioal behaviors Address multi-cultural ad multi-geeratioal coflict i the workplace Prepare for a potetially cofrotatioal coversatio Reset expectatios ad lay a solid go-forward pla Protect yourself ad your compay by miimizig employmet-related liability WHAT YOU WILL OVER Uderstadig the coectio betwee difficult behavior ad persoal style Learig the role of power, structure ad tesio i work relatioships Applyig leadership defese priciples Troubleshootig commo scearios that put your maager muscles to the test Mediatig employee disputes Uderstadig ad applyig fact-specific performace ad corrective actio do s ad do ts Termiatios for cause vs. resigatios by mutual coset Leveragig workplace security optios ad resources ONE-DAY WORKSHOP oflict Maagemet Workshop SEMINAR #2861 Do you have the self-awareess, solid commuicatio skills ad motivatio to resolve ucomfortable situatios? Those who embrace coflict ca build uderstadig ad better relatioships ad experiece greater persoal ad professioal success. I this workshop, you ll discover your ow emotioal triggers ad lear how to maage difficult ecouters with diplomacy, tact ad credibility. Build trust ad credibility with colleagues ad team members Leverage potetial coflict situatios as opportuities for critical coversatios that ehace work relatioships Gai cofidece i holdig difficult coversatios calmly ad assertively Maage coflict situatios proactively Icrease your effectiveess i maagig coflict See a uptick i your overall performace WHAT YOU WILL OVER Gettig a hadle o ad gaiig isights ito your coflict maagemet style through self-assessmet (TKI ) Role playig to practice techiques ad ew skills i a safe eviromet Sharig of best practices for approachig coflict maagemet Trasferrig your learig back to your work eviromet usig job aids ad other resources. Professioals ad maagers who wat to ehace their ability to deal with coflict situatios productively. lassroom Semiars Directors, maagers, supervisors, team leaders ad ayoe who maages or directs others. Great workshop for learig tools, resources ad strategies to maage coflict. Stewart. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,095/AMA Members $1,895 July Sa Fracisco, A JMJ Aug Arligto, VA JMJ Oct New York, NY JMJ Nov Sa Fracisco, A JMJ Dec Atlata, GA JMJ REGISTER TODAY! 1-Day lassroom Schedule EU $1,245/AMA Members $1,095 AMA Members Save $150 Aug Arligto, VA JMJ Sept New York, NY JMJ Oct Sa Fracisco, A JMJ Nov hicago, IL JMJ Dec Atlata, GA JMJ Dec New York, NY JMJ Feb Arligto, VA JMJ For additioal dates ad locatios or to register

96 TABLE OF ONTENTS Successfully SEMINAR #2295 Also available Live Olie see page 138 You ve got the desire, ow get the skills you eed to lead > Master challegig situatios through the prove techiques > Flex your maagemet style. Uderstad how to adjust it for differet situatios. > Get a shot of cofidece. A few solid skills may be all you eed. > See the maager you could be through self-awareess ad group feedback I have bee a maager for decades but had ever had ay formal traiig. This is the first maagemet class I have ever take ad it did give me a lot of isight. The kowledge that I got from this course will allow me to build o my stregths ad work o what are curretly my weakesses. Bria K. There comes a time whe you kow you eed better skills. Wat to help your team members ad your orgaizatio as a whole? Help yourself first, through this semiar. reate a great team. Lear how to get the most out of the people you already have. We teach prove priciples for motivatig ad directig employees that you ca use i ay situatio. Lear to get people workig together. Lear how to choose the right coflict resolutio style, how to maage eedy employees ad how to get ew hires ad logtime employees to collaborate. Kow the right way to delegate. Discover the key to gettig more doe by learig techiques for effective delegatio ad whe to use them. Uderstad your weakesses ad fix them. Through group feedback ad i class exercises, you ll gai a ivaluable perspective o your maagerial skills ad what you eed to work o. 96 AMA semiars are GSA approved ad are available for osite group traiig

97 TABLE OF ONTENTS MANAGEMENT Maagig People WHAT YOU WILL OVER The Experiece of Beig a Maager How to get people to wat to do what they re supposed to do Specific challeges you face whe motivatig others Values Values ad their impact o work life Idetifyig value coflicts Persoal Styles Determiig your ow persoal style profile Gaiig isight ito the stregths ad limitatios of your profile Usig behavioral clues to determie others persoal styles How to work more effectively with others Motivatio Motivatioal factors ad their impact o behaviors ad work settigs How to tailor your motivatioal efforts to idividual employees ad situatios Listeig, Body Laguage, Givig Feedback ad Dealig with Difficult People Usig active listeig to gai iformatio ad uderstad employees perspectives Applyig positive ad corrective feedback Usig appropriate values aligmet whe dealig with difficult employees oflict The dimesios of coflict maagemet Idetifyig your ow preferred coflictresolutio styles Aalyzig coflict-maagemet techiques Delegatio Differet delegatio styles: how ad whe to use them Determiig the appropriate delegatio strategies for employees ad situatios Uderstadig Orgaizatioal ulture ad Subculture The impact of orgaizatioal culture ad subculture ad cultural bliders Idetifyig ad buildig o the stregths of your team s culture Emotioal Itelligece The compoets of emotioal itelligece Gaiig a hoest ad accurate assessmet of yourself Developig a improvemet strategy Ethical Leadership Idetifyig your group s values Your visio for ethical leadership Maagers ad idividuals with maage met resposibilities whose success depeds o clear commuicatio, a cooperative attitude ad commitmet to shared goals. Faculty Spotlight Moica oretti is oe of the experts who teach this course. She brigs more tha 20 years of experiece to the corporate, oprofit ad academic sectors. Her cliet list icludes Procter & Gamble, Sever Savigs Bak, The Nature oservacy, Ifiisource, America Fidelity, FM Global, ad may others. Recogized for her expertise i etrepreeurial traiig, she has bee featured o the cover of Bloomberg Busiessweek. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). PMP, PMBOK ad the PMI R.E.P. logo are registered trademarks of the Project Maagemet Istitute, Ic. Strategic: 18 lassroom/12 Live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. lassroom Semiars VIEW LASSROOM EXPERIENE 3-Day lassroom Schedule REGISTER TODAY! EUs/18 PDUs/21 PE $2,445/AMA Members $2,195/AMA Members Save $250 JULY July Priceto, NJ JMJ July hicago, IL JMJ July Atlata, GA JMJ July Arligto, VA JMJ July Dallas, TX JMJ AUGUST Aug Bosto, MA JMJ Aug Newport Beach, A JMJ Aug Austi, TX JMJ Aug New York, NY JMJ Aug Nashville, TN JMJ Aug Arligto, VA JMJ Aug hicago, IL JMJ SEPTEMBER Sept Sa Fracisco, A JMJ Sept Arligto, VA JMJ Sept Lake Buea Vista, FL JMJ Sept Las Vegas, NV JMJ Sept Philadelphia, PA JMJ Sept New York, NY JMJ OTOBER Oct hicago, IL JMJ Oct Dallas, TX JMJ Oct Morristow, NJ JMJ Oct Bosto, MA JMJ Oct Arligto, VA JMJ Oct Sa Fracisco, A JMJ Oct Atlata, GA JMJ Oct. 30-Nov New York, NY JMJ NOVEMBER Nov Housto, TX JMJ Nov Durham, N JMJ Nov Arligto, VA JMJ Nov hicago, IL JMJ Nov Sa Fracisco, A JMJ DEEMBER Dec Atlata, GA JMJ Dec Dever, O JMJ Dec New York, NY JMJ Dec Arligto, VA JMJ Dec Bosto, MA JMJ Dec hicago, IL JMJ Dec Aaheim, A JMJ JANUARY Ja Arligto, VA JMJ Ja Sa Fracisco, A JMJ Ja New York, NY JMJ Ja Fort Lauderdale, FL JMJ Visit our website for a complete list of dates ad locatios. Recommeded PE redit: 21 hours/itermediate lassroom 14 hours/itermediate Live Olie Prerequisites: Maagerial experiece Advace Preparatio: Olie pre- ad post-assessmet Delivery Method: Group Live/Group Iteret-based Field of Study: ommuicatio, Persoal Developmet 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/14 PE $2,345/AMA Members $2,095 AMA Members Save $250 Moday ad Wedesday 2-5 pm ET Sept JMJ Nov. 27-Dec JMJ L For additioal dates ad locatios or to register

98 MANAGEMENT The 7 Habits of Highly Effective People for Maagers SEMINAR #2602 Also available Live Olie see page 137 By Frakliovey available through AMA The 7 Habits of Highly Effective People courses are based o the teachigs of Dr. Stephe R. ovey. ultivate effectiveess, lead with excellece ad trasform your team for breakthrough results. Natioal surveys* of thousads of employees disclosed that while may people work hard, they are worried about their lack of effectiveess. Survey results idicate: 1. Less tha 50% of your team s time is spet o the compay s most importat objectives 2. Oly 14% of employees feel they are cotributig to compay success 3. Less tha half of your team kow compay s goals *Results of xq Surveys coducted by Harris Iteractive TABLE OF ONTENTS Faculty Spotlight Wedi Barlow is oe of the experts who teach this course. She is a professioal facilitator, traier ad coach, ad sice 2010 has bee a cosultat for leadership developmet ad trai-the-traier programs. Ms. Barlow is completig a master s degree i workforce educatio ad developmet, ad holds leadership developmet ad coachig certificates from ASTD. Workers have too may assiged tasks ad too may competig priorities. People ca t idetify key goals ad, therefore, ca t deliver excellet results. Idividuals, eve etire departmets, lack ope commuicatio. rises are ofte reacted to with fast, less-tha-effective decisios. hagig ieffective behaviors to effective behaviors will beefit everyoe i your orgaizatio. The 7 Habits ca help you to ot oly better maage yourself, but lear to lead others ad uleash team potetial. Atted this powerful 2-day workshop ad discover the same priciples that have led the world s foremost busiess leaders to the professioal ad persoal success they dreamed of. Defie the cotributio you wat to make ad what you wat to accomplish as a maager Ehace your leadership abilities ad reach your full potetial Judge the goals your efforts should be focused o usig daily ad weekly plaig ommuicate effectively ad raise the levels of trust ad fulfillmet withi your team Build better relatioships ad become more effective as a maager WHAT YOU WILL OVER HABIT 1 Be Proactive Become a resourceful, iovative maager who quickly accomplishes goals ad motivates team members to get thigs doe HABIT 2 Begi with the Ed i Mid Have a clear visio of what you wat your cotributio as a maager to be ad shape your ow future HABIT 3 Put First Thigs First Focus o top priorities ad be regarded for follow-through ad orgaizatioal skills; elimiate the uimportat HABIT 4 Thik Wi-Wi ultivate ethusiasm with performace measuremets that satisfy both employee ad employer goals; share recogitio ad success HABIT 5 Seek First to Uderstad, The Be Uderstood Give hoest, accurate feedback that develops trust ad uderstad the physical compoets of commuicatio ad how they impact the message HABIT 6 Syergize Uderstad how differeces ca cotribute to iovative solutios; maximize opiios, perspectives ad backgrouds HABIT 7 Sharpe the Saw Maitai ad icrease effectiveess by reewig yourself metally ad physically Maagers who are seekig to become more efficiet, build better relatioships ad help their orgaizatio succeed. ATTENDEES WILL REEIVE The 7 Habits of Highly Effective People Audio D The bestsellig audiobook. Participat Guidebook a maual filled with examples ad exercises. Maagemet Essetials a book of resources for dealig with maagemet challeges. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,345/AMA Members $2,095/AMA Members save $250 July New York, NY JMJ July hicago, IL JMJ July Garde Grove, A JMJ July Housto, TX JMJ July Philadelphia, PA JMJ Aug Arligto, VA JMJ Aug Sa Fracisco, A JMJ Aug Virgiia Beach, VA JMJ Aug New York, NY JMJ Sept hicago, IL JMJ Sept Sa Diego, A JMJ Sept Pittsburgh, PA JMJ Sept Bosto, MA JMJ Oct Atlata, GA JMJ Oct New York, NY JMJ Oct Portlad, OR JMJ Oct hicago, IL JMJ Nov Idiaapolis, IN JMJ Nov Arligto, VA JMJ Nov New York, NY JMJ Nov Sa Fracisco, A JMJ Nov Housto, TX JMJ Nov. 30-Dec. 1...Fort Lauderdale, FL JMJ Dec Dever, O JMJ Dec Dallas, TX JMJ Dec hicago, IL JMJ Dec Garde Grove, A JMJ Dec New York, NY JMJ Ja Sa Fracisco, A JMJ Feb Atlata, GA JMJ Feb New York, NY JMJ Feb Sa Diego, A JMJ Feb Arligto, VA JMJ Lesso Live Olie Schedule 0.8 EU $2,195/AMA Members $1,995 Wedesday ad Thursday 12-5:30 pm ET July JMJ Oct JMJ Ja JMJ L 98 AMA semiars are GSA approved ad are available for osite group traiig

99 TABLE OF ONTENTS MANAGEMENT Improvig Your Maagerial Effectiveess SEMINAR #2508 You have the power to create chage ad ispire successful outcomes. Get a set of cocrete skills to tackle maagemet challeges with cofidece ad create a high-performace team. Get ready to examie your maagerial style ad icrease your self-awareess. Here s your chace to adapt to chage, avigate coflicts ad motivate your people. You ll have a opportuity to experiece maagemet simulatios ad role-model the specific behaviors that will eable you to perform at your very best, ad move from beig a boss to a coach who gets results. Atted this semiar to lear how to coquer obstacles that ca make or break a career i maagemet. Icrease your cofidece ad gai better buy-i from your team reate a high-performace team with shared goals Motivate your people ad help to coect work with a purpose ad meaig Gai practical tools to deal with coflicts ad challegig employees Quickly adapt ad chage your behavior to better drive productivity Acquire the behaviors ad competecies of a trasformatioal coach Get feedback ad aswers to your challeges through simulatios WHAT YOU WILL OVER The Maager as a Learig Leader: The Maager s Style Uderstadig your role as a learig leader Developig self-awareess of your style ad behavior Recogizig others styles ad gaiig the right skills to adapt reatig a High-Performace Team Applyig tools to create high-performace teams Idetifyig remedies to fix dysfuctioal teams The Maager as a Developer of People reatig a team ecology that ecourages learig ad developmet Applyig tools to develop your team members The Trasformatioal oach Uderstadig trasactioal vs. trasformatioal coachig Assessig your curret coachig competecies ad work eviromet Applyig coachig processes ad behaviors Style ad Motivatio Selectig motivators to meet idividual eeds Idetifyig motivatig triggers, barriers ad geeratioal differeces Applyig itrisic motivatioal strategies Maagig oflict Assessig your persoal preferece i dealig with coflict Idetifyig five primary modes for maagig coflict Usig the most effective approach based o the coflict situatio Faculty Spotlight Paulie E. Waller is oe of the experts who teach this course. Her expertise icludes leadership, diversity, customer service, fiacial maagemet, budgetig, fixed asset ad cash maagemet. She has traied hudreds of me ad wome from private ad public firms, oprofits ad govermet etities, icludig the Uited States military. Recet cliets have icluded Pfizer Pharmaceuticals, Thales Avioics, Selective Isurace, Bahamas Telecommuicatios, ooper Rubber ad Tire, Starbucks ad Hitachi Group, Tokyo, Japa. Maagemet Simulatios Learig to deal with real workplace challeges through maagemet simulatios Navigatig team dyamics Experieced maagers with three to five years of maagemet experiece who are iterested i ehacig their maagerial effectiveess. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). PMP, PMBOK ad the PMI R.E.P. logo are registered trademarks of the Project Maagemet Istitute, Ic. 18 Leadership PDUs See page 104 for more details. Reproduced with the permissio of PMI. lassroom Semiars VIEW LASSROOM EXPERIENE 3-Day lassroom Schedule REGISTER TODAY! EUs/18 PDUs/21 PE $2,445/AMA Members $2,195/AMA Members Save $250 July Arligto, VA JMJ Aug New York, NY JMJ Sept Sa Diego, A JMJ Oct New York, NY JMJ Oct Sa Fracisco, A JMJ Nov Atlata, GA JMJ Nov Arligto, VA JMJ Dec hicago, IL JMJ Dec New York, NY JMJ Ja Sa Fracisco, A JMJ Feb Arligto, VA JMJ Feb New York, NY JMJ Recommeded PE redit: 21 hours/itermediate Prerequisites: Three to five years of maagemet experiece Advace Preparatio: Olie pre- ad post-assessmet Delivery Method: Group Live Field of Study: ommuicatio, Persoal Developmet, Busiess Maagemet ad Orgaizatio For additioal dates ad locatios or to register

100 MANAGEMENT Movig from a Operatioal Maager to a Strategic Leader SEMINAR #2242 Also available Live Olie see page 138 a you make the leap to where you wat to be? Now is your chace to move from beig a good maager to beig a great maager. You will be able to take away key isights, ideas ad plaed actios to add value to your orgaizatio ad move your team forward for heighteed success. Take this opportuity to be proactive. Istead of beig buried i your departmet s ogoig activities, you will become a iovator, a persuasive player ad a champio for strategic chage who adds value to your orgaizatio, your customers ad your stakeholders. Aticipate, adapt to ad facilitate chage Add value i a volatile eviromet Leverage key prospects for strategic opportuities Ispire risk takig ad iovatio Perform a SWOT aalysis ad idetify opportuities to create strategic advatages Determie if you are a eergy maximizer or a eergy zapper with the Everyday reative Video reate a pla for growth focusig o 3-5 characteristics you admire i other strategic leaders WHAT YOU WILL OVER Developig ad Balacig Operatioal ad Strategic Maagemet Skills Establishig a workig defiitio of operatioal maagemet Explorig the key attributes of today s strategic leaders reatig a Strategic Frame of Referece Uderstadig the key compoets of the strategic model Developig a strategic leader s approach for your ow work eviromet Uderstadig Your urret Operatioal Missio: Your Team, Your ustomers ad Your ompetitors Strategic thikig: movig from a limited cotext to a broader view Uderstadig how to apply a SWOT aalysis to your team reatig a missio statemet defiig the operatioal reality of your work group Developig a Strategic Visio: Movig from What Is to What If How to idetify priority issues to create your strategic advatage TABLE OF ONTENTS Faculty Spotlight Marty J. Lattma is oe of the experts who teach this course. He has over 25 years experiece i the IT ad telecom idustries. He specializes i the areas of marketig, sales maagemet, busiess developmet, strategic alliaces, fiacial plaig ad aalysis ad product maagemet. He is a adjuct faculty member at The Johs Hopkis arey Busiess School, where he teaches courses i marketig strategy, marketig of services, marketig maagemet ad fiacial aalysis for marketig. Ecouragig iovative solutios Preparig a draft of a visio statemet Makig Your Visio a Reality: Ifluecig Key Stakeholders Developig your persuasive skills Explorig optios for ifluecig others Your Persoal Pla: Developig ad Sellig Your Visio of the Future ommuicatio strategies to sell your strategic pla oductig key coversatios to ecourage iovatio ad risk takig Maagers with five years or less of maagemet experiece who wat to move ito a more strategic role. This course really effectively helped me to visualize ad uderstad how to develop a coheret strategy. It also taught why this is importat ad how it ca be used to more effectively lead. Mark S. The use of this seal cofirms that this activity has met HR ertificatio Istitute s (HRI ) criteria for recertificatio credit pre-approval. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. 2-Day lassroom Schedule 1.2 EUs/12 PHR/SPHR/12 PDs $2,195/AMA Members $1,995 July Sa Fracisco, A JMJ July New York, NY JMJ Aug hicago, IL JMJ Sept Housto, TX JMJ Sept Arligto, VA JMJ Oct Atlata, GA JMJ Oct New York, NY JMJ REGISTER TODAY! Nov Sa Fracisco, A JMJ Nov hicago, IL JMJ Dec Lake Buea Vista, FL JMJ Dec Arligto, VA JMJ Ja Los Ageles, A JMJ Feb hicago, IL JMJ Feb Atlata, GA JMJ Lesso Live Olie Schedule 1.2 EUs/12 PHR/SPHR/12 PDs $2,095/AMA Members $1,895 Wedesday 2-5 pm ET Aug JMJ Nov. 29-Dec JMJ L 100 AMA semiars are GSA approved ad are available for osite group traiig

101 TABLE OF ONTENTS OFFIE & ADMINISTRATIVE SUPPORT Parterig with Your Boss Strategic Skills for Admiistrative Professioals SEMINAR #2268 Become a proactive parter with your boss. You are ofte called upo to commuicate, pla, orgaize, egotiate ad participate i decisio makig at very high levels. Atted this semiar ad master techiques for effective goal settig, prioritizig, plaig, decisio makig, relatioship buildig ad listeig. Lear how to commuicate cofidetly ad assertively ad develop ad use power ad authority. osistetly aticipate your boss s eeds Gai the respect of your boss ad be take seriously ofidetly represet your boss Be see by your boss ad by others as a valuable professioal resource Develop a trustig relatioship with your boss Parter with multiple bosses ad other office professioals WHAT YOU WILL OVER Idetifyig the characteristics of effective parterig Adaptig to methods to complemet your boss s prefereces Plaig skills to aticipate ad proactively support your boss Defiig ad itegratig your persoal power bases by revisitig trust ad by completig a power-base plaer Usig ifluecig ad persuasive commuicatio skills Seior admiistrative support staff, executive secretaries, admiistrative professioals, staff assistats ad executive assistats. This was a excellet semiar! I leared a lot about my supervisor ad, surprisigly, myself as well! I would highly recommed this course to all admis who wat better workig relatioships with their bosses. Robi R. Orgaizig Your Work New Techiques for Admiistrative Professioals SEMINAR #2160 Tackle the tougher job challeges of today s workplace with ew orgaizatioal skills. As a admiistrative professioal, you re tryig to maage a workflow that s gettig bigger ad more itese each day frequetly o demad ad at the last miute. To hadle all of this ad cotiue to perform your job successfully, you eed fresh ways of thikig about your workflow ad ew ways with which to coquer it. This semiar gives you the tools ad techiques that ca get all the work o your desk movig i the right directio. You ll get hads-o practice applyig them, as well as systems ad templates you will customize durig the semiar so they ll be ready to use o your first day back at work. Replace outdated tools like to do lists with high-productivity task systems ad templates Lear to create a plaig process that allows you to thik oly oce a week Debuk the five biggest myths of time maagemet Get the latest ideas o how to streamlie voic ad Lear three magic questios that ca cut workload by at least 20% ad streamlie stress ustomize systems ad templates to use back o the job o day oe WHAT YOU WILL OVER Defiig what the terms productivity, orgaizatio, efficiecy ad effectiveess mea i today s world Debukig myths ad gettig rid of atiquated tools The power of systematizig your work: thikig it through oce ad workig the work De-stressig to elimiate productivity loss Problem solvig with templates Makig techology work for you ad your boss Admiistrative professioals at all levels i a orgaizatio who are lookig for better, more effective ways to maage the icreasigly demadig work requiremets of their jobs. lassroom Semiars REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $1,645/AMA Members $1,495 AMA Members Save $150 July Arligto, VA JMJ July Atlata, GA JMJ Aug New York, NY JMJ Sept Sa Fracisco, A JMJ Oct hicago, IL JMJ Oct New York, NY JMJ Nov Housto, TX JMJ Nov Arligto, VA JMJ Nov. 30-Dec New York, NY JMJ Dec Atlata, GA JMJ REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $1,645/AMA Members $1,495 AMA Members Save $150 July Arligto, VA JMJ Sept hicago, IL JMJ Oct New York, NY JMJ Nov Sa Fracisco, A JMJ Dec Arligto, VA JMJ For additioal dates ad locatios or to register

102 OFFIE & ADMINISTRATIVE SUPPORT Maagig haos Dyamic Time Maagemet, Recall, Readig ad Stress Maagemet Skills for Admiistrative Professioals SEMINAR #2194 This semiar will show you how to deal efficietly with the overflow of iformatio ad still be able to produce effective results. It goes beyod theory: it s practical, hads-o ad techique-orieted. Throughout the two days, you ll develop accelerated learig skills, advaced memory/recall methods ad icreased readig comprehesio techiques. The results are immediate ad will last a lifetime. You ll ot oly develop your mid, but also gai the skills eeded to cotrol your workday i today s chaotic busiess eviromet. Pipoit where you eed to take cotrol oquer procrastiatio ad stress Effectively process ad retai critical iformatio Improve comprehesio ad focus Perform better whe jugglig people, paper ad priorities WHAT YOU WILL OVER Prioritizig: the SMART way to set goals, the five-step time maagemet pla Usig your power skills to hadle the mass of iformatio o your desk Accessig your memory ad recall skills Stayig i cotrol: how to use stress to your advatage ad hadle burout Readig more effectively by icreasig comprehesio Delegatio strategies that work Admiistrative professioals, admiistrative support persoel, office maagers, executive assistats ad sales assistats. I was so busy at work, I was ot lookig forward to takig the two days off. WAS I WRONG!!! The best time ad moey spet ever! We had the best istructor, ad a fatastic group. Amy H. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $1,645/AMA Members $1,495 AMA Members Save $150 July New York, NY JMJ Aug Arligto, VA JMJ Sept Sa Fracisco, A JMJ Nov New York, NY JMJ Dec Arligto, VA JMJ Project Maagemet for Admiistrative Professioals SEMINAR #2298 TABLE OF ONTENTS ofidetly take o the added pressure ad challeges associated with projects ad get the job doe right. Now you ca develop the skills that spell project success schedulig, budgetig ad plaig. As a admiistrator withi the project team, lear how to coquer the project cycle ad gai the cofidece you eed to take a project from coceptio to completio. Lear the skills to pla, orgaize ad cotrol projects of ay size Orgaize ad track all resources to maximize productivity Aticipate problems ad solve them as they arise Maage time while jugglig multiple projects with ogoig daily resposibilities Gai the ability to exert ifluece without authority Uderstad various project maagemet software tools Meet project objectives ad timetables WHAT YOU WILL OVER Defiig project maagemet Uderstadig the roles ad resposibilities of a project maager Plaig ad cotrollig projects Usig basic project maagemet tools Meetig project objectives Solvig project problems effectively Maagig time ad priorities Learig from each project ad trackig resources Orgaizig effective project team meetigs ommuicatig effectively across orgaizatioal boudaries Avoidig project disasters Documetig project success ad usig your experiece costructively i your career Office maagers, sales assistats, executive assistats, ad ay admiistrative professioal resposible for projects. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs $1,895/AMA Members $1,695 July New York, NY JMJ Aug hicago, IL JMJ Sept Bosto, MA JMJ Sept Arligto, VA JMJ Oct Sa Fracisco, A JMJ Nov New York, NY JMJ Nov. 29-Dec Arligto, VA JMJ Ja Sa Fracisco, A JMJ Feb hicago, IL JMJ AMA semiars are GSA approved ad are available for osite group traiig

103 TABLE OF ONTENTS OFFIE & ADMINISTRATIVE SUPPORT AMA is i 40+ cities atiowide to serve you You do t have to go far to experiece a AMA lassroom Semiar. Our hads-o, world-class traiig is ow available i more cities tha ever before. hoose from some of AMA s most popular courses. Get the skills you eed to keep your performace sharp, tackle difficult challeges ad add more value to your orgaizatio ad career. ARIZONA Phoeix Scottsdale ALIFORNIA Aaheim Garde Grove Los Ageles Newport Beach Sa Diego Sa Fracisco Sa Jose OLORADO Dever FLORIDA Fort Lauderdale Lake Buea Vista Miami St. Pete Beach GEORGIA Atlata ILLINOIS hicago is withi your reach wherever you are INDIANA Idiaapolis MARYLAND Baltimore MASSAHUSETTS Bosto MINNESOTA Mieapolis NEVADA Las Vegas NEW JERSEY Morristow Parsippay Priceto NEW YORK New York ity NORTH AROLINA harlotte Durham OHIO iciati olumbus Maso OREGON Portlad PENNSYLVANIA Philadelphia Pittsburgh SOUTH AROLINA Myrtle Beach TENNESSEE Nashville TEXAS Austi Dallas Housto VIRGINIA Arligto (Washigto D area) Virgiia Beach WASHINGTON Seattle Fid AMA Semiars ear you Why postpoe success? Start buildig a better future today! Maagemet Skills for Admiistrative Professioals SEMINAR #2294 Also available Live Olie see page 139 Ehace your performace with admiistrative leadership. The support you provide as a admiistrative professioal is vital to your orgaizatio s ability to achieve its goals ad objectives. Today, most seior maagers expect you to have leadership ad maagemet skills i order to set your ow admiistrative priorities. This semiar gives you a wide rage of skills to help you hadle ay work challege with greater cofidece ad effectiveess. Maage chagig roles ad resposibilities whether workig with supervisors, peers, team members or customers learly ad cofidetly commuicate ad egotiate to maage coflicts Apply emotioal itelligece ad effective listeig practices Use strategic diplomacy to hadle office politics ad difficult people WHAT YOU WILL OVER Applyig skills ad strategies to maage persoal ad professioal chage Recogizig ad proactively usig critical thikig to support goals Priority settig ad time maagemet strategies Icorporatig emotioal itelligece ad effective listeig Assertive commuicatio usig verbal ad overbal behaviors Exhibitig cofidece ad ifluece usig tested presetatio models Aalyzig coflict, office politics, ad iteractios with difficult people Office maagers, sales assistats, executive assistats, ad ay admiistrative professioal resposible for projects. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs $1,895/AMA Members $1,695 July Atlata, GA JMJ Aug Arligto, VA JMJ Sept hicago, IL JMJ Nov New York, NY JMJ Nov Housto, TX JMJ Nov. 29-Dec Arligto, VA JMJ Ja Los Ageles, A JMJ Feb Atlata, GA JMJ Lesso Live Olie Schedule 1.2 EUs $1,795/AMA Members $1,595 Tuesday ad Thursday 2-5 pm ET July JMJ Nov. 28-Dec JMJ L lassroom Semiars For additioal dates ad locatios or to register

104 AMA Semiars offer PDUs for Project Maagers 75+ TABLE OF ONTENTS Are you prepared for the PMI Talet Triagle? Meet the ew PMI requiremets with AMA Semiars Lookig for a easy way to maitai your certificatio? AMA is your oe-stop resource to meet all requiremets i each of the 3 Talet Triagle categories. We offer 75+ semiars that give you PDUs, ad may of these courses offer PDUs i more tha oe category. Below are just a few examples: A miimum of 8 PDUs must be eared i each category Advaced Leadership ommuicatio Strategies 15 Leadership PDUs, 3 Strategic PDUs, page 84 AMA s omprehesive Project Maagemet Workshop 28 Techical PDUs, 7 Leadership PDUs, page 108 Developig Your Aalytical Skills: How to Research ad Preset Iformatio 12 Techical PDUs, pages 12, 129 L Process Maagemet: Applyig Process Mappig to Aalyze ad Improve Your Operatio 18 Techical PDUs, page 18 Project Maagemet for IT ad Techical Professioals 16 Techical PDUs, 2 Leadership PDUs, page 109 Strategy Executio: Gettig It Doe 18 Strategic PDUs, page 126 Strategic Plaig 18 Strategic PDUs, page 125 Takig O Greater Resposibility: Step-Up Skills for No-Maagers 8 Leadership PDUs, 4 Strategic PDUs, page 25 The Voice of Leadership: How Leaders Ispire, Ifluece ad Achieve Results Leadership: 18 lassroom/12 Live Olie PDUs, pages 35, 83, 136 L Reproduced with the permissio of PMI. Lear more at

105 TABLE OF ONTENTS Essetials of Project Maagemet for the No-Project Maager SEMINAR #6548 Also available Live Olie see page 139 Lear ad apply basic elemets of project maagemet to your job to support project success. To work together effectively o ay project, everyoe o the team eeds to use a commo laguage ad tools, plus have a clear uderstadig of all expectatios. This uique semiar is desiged for idividuals with little or o prior kowledge of project maagemet but who serve o project maagemet teams or those who simply wat to kow more about or are makig the trasitio to project maagemet. I just two days, you ll develop a uderstadig of essetial termiology ad apply basic PM tools ad techiques to icrease your effectiveess both o the team ad i your ow fuctioal area. PROJET MANAGEMENT Faculty Spotlight Robert Smith is oe of the experts who teach this course. He has more tha 20 years experiece with iformatio systems, techical cosultig, traiig ad project maagemet. Much of his work has bee as a project maagemet metor, wherei he helps maagers successfully apply mechaistic, behavioral ad leadership skills. Kow the purpose ad process of project maagemet Uderstad the roles, resposibilities ad eeds of project team members Idetify ad apply critical project maagemet tools Idetify stakeholders, their relatioships to each other ad how these relatioships affect the projects Recogize stakeholder issues withi the orgaizatio Idetify ad apply critical commuicatio tools ad protocols WHAT YOU WILL OVER Gettig Your Hads Aroud Project Maagemet Distiguishig betwee projects ad operatios osiderig factors that cotribute to project success or failure VIEW LASSROOM EXPERIENE Idetifyig the framework for project maagemet Gettig the Project Off the Groud Kowig why/how a project is importat to you ad the orgaizatio Idetifyig the elemets of a charter ad its relevace to iitiatig a project Idetifyig stakeholders ad their role(s) o a project Plaig the Work Defiig the scope of the project: project scope statemet Idetifyig the work to be doe; work breakdow structure, activity lists Estimatig resources, cost ad hours for the project Schedulig the project work Idetifyig roles ad resposibilities for the project Plaig for potetial risks to the project Workig the Pla Buildig a effective status report Recogizig the types of meetigs ad their purpose Idetifyig actio items ad issues Recogizig the importace of maagig chage Puttig the Project to Bed otributig to the lessos leared database Idetifyig the project records ad files that must be archived for historical purposes Usig a project closure checklist omparig closig out successful vs. usuccessful or caceled projects Those who are ivolved i projects but do ot maage them, such as subject-matter experts, team members, project sposors, cotributors, facilitators ad coordiators. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. lassroom Semiars REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/14 PE/12 PDs $2,195/AMA Members $1,995 July New York, NY JMJ July Sa Fracisco, A JMJ July hicago, IL JMJ July 31-Aug Newport Beach, A JMJ Aug Arligto, VA JMJ Sept New York, NY JMJ Sept Las Vegas, NV JMJ Oct hicago, IL JMJ Oct New York, NY JMJ Nov Atlata, GA JMJ Nov Bosto, MA JMJ Nov Arligto, VA JMJ Nov Sa Fracisco, A JMJ Dec Housto, TX JMJ Dec Philadelphia, PA JMJ Dec New York, NY JMJ Ja hicago, IL JMJ Feb Los Ageles, A JMJ Feb Arligto, VA JMJ Recommeded PE redit: 14 hours/basic Prerequisites: Noe Advace Preparatio: Olie pre- ad post-assessmet Delivery Method: Group Live/Group Iteret-based Field of Study: Maagemet Advisory Services 4-Lesso Live Olie Schedule 1.2 EUs/14 PE/12 PDs $2,095/AMA Members $1,895 Moday-Thursday 2-5 pm ET July JMJ Oct JMJ Ja JMJ L For additioal dates ad locatios or to register

106 TABLE OF ONTENTS Improvig Your Project The Basics for Success SEMINAR #6503 Also available Live Olie see page 139 Ready to lear the techiques of elite project maagers? > Juggle tasks usig tools ad processes for moitorig, maagig ad meetig deadlies > Gai cofidece to maage projects from start to fiish > Ear respect ad credibility by performig proficietly ad professioally > Develop agility. Lear to overcome the uexpected ad shie. The semiar was focused ad addressed the eeds of all attedees. There were quite a few aha momets for each perso ad the istructio stayed o poit ad iterestig ad icluded group activities to highlight importat poits. Overall, well worth the time ad cost. Shao. Relyig o theory aloe wo t help you i the heat of a project deadlie. That s why this semiar brigs advaced project maagemet methodology with i-class, hads-o exercises that prepare attedees to immediately apply what they ve leared to their jobs. Gai the kowledge ad hads-o traiig you eed to take commad. AMA s sigature Bleded Learig approach combies dyamic live traiig, leadig edge olie tools ad a wealth of ready-to-use templates ad processes. Jump right to the forefrot of project maagemet. Lear the latest tools ad techiques from a expert istructor with real-world experiece. Master the etire project lifecycle without spedig a lifetime i school. Our semiar takes the framework of the Project Maagemet Istitute (PMI) to the ext level. Lear how to iitiate, pla ad execute projects by explorig real project situatios. Lear skills you ca apply at your orgaizatio immediately. We ll teach you how to write busiess requiremets. Ad we ll help you uderstad task depedecies as well as how to build etwork flow diagrams ad maage project risk. AMA Bleded Learig a bled of dyamic live traiig, semiar materials, plus powerful olie tools icludig pre- ad postassessmets, tue-up courses, GANTT ad PERT charts, critical path worksheets ad other relevat PM articles ad tips. AMA Bleded Learig lets you measure ad build o what you have leared. Refresh, reiforce ad apply your learig log after your semiar eds. 106 AMA semiars are GSA approved ad are available for osite group traiig

107 TABLE OF ONTENTS PROJET MANAGEMENT Maagemet Skills WHAT YOU WILL OVER A Overview of Project Maagemet ocepts Discussig key cocepts, termiology ad roles Defiig a project, the project triagle ad core PM processes Iitiatig the Project reatig a project charter ad tyig it to a busiess case Settig customer, sposor ad team member expectatios Idetifyig the Work reatig a work breakdow structure (WBS) based o the charter ad product requiremets Idetifyig ad assigig owership Estimatig the Work Discussig best practices for creatig realistic estimates Schedulig the Work Producig GANTT charts for project timelies Determiig the critical path ad calculatig float reatig the Budget Estimatig ad trackig persoel expeses ompletig the Pla Idetifyig, assessig ad dealig with risks Acquirig goods ad/or services VIEW LASSROOM EXPERIENE 3-Day lassroom Schedule Executig the Pla Measurig progress agaist the pla Reportig o project status losig the Project Ruig lessos leared sessio apturig historical data Idividuals who are ew to project maagemet, accidetal project maagers, busiess aalysts ad subject-matter experts who cotribute to projects. SPEIAL FEATURE This semiar features fictioal case studies that allow participats to immediately practice course cocepts i group exercises. Participats will create key project documets: busiess case, charter, product requiremets, project pla, status reports ad lessos leared. BONUS Participats have access to olie bleded learig compoets, icludig a full toolkit of itegrated project maagemet templates. America Maagemet Associatio is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. Faculty Spotlight Sheroly Sellers is oe of the experts who teach this course. She has maaged largescale, complex projects ad programs which required motivatig teams to deliver uder adverse situatios, rescuig troubled projects ad maagig high-risk projects. She has also authored project maagemet ad program maagemet methodology guides ad is a certified Project Maagemet Professioal (PMP ), a member of the Natioal Speakers Associatio (NSA ) ad a Six Sigma certified gree belt. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Techical: 16 lassroom/10 Live Olie PDUs Leadership: 2 lassroom/2 Live Olie PDUs See page 104 for more details. Reproduced with the permissio of PMI. The use of this seal cofirms that this activity has met HR ertificatio Istitute s (HRI ) criteria for recertificatio credit pre-approval. REGISTER TODAY! EUs/18 PDUs/18 PHR/SPHR/21 PE/18 PDs $2,345/AMA Members $2,095/AMA Members Save $250 lassroom Semiars JULY July New York, NY JMJ July hicago, IL JMJ July Atlata, GA JMJ July Arligto, VA JMJ July Seattle, WA JMJ AUGUST Aug Bosto, MA JMJ Aug hicago, IL JMJ Aug Austi, TX JMJ Aug Las Vegas, NV JMJ Aug New York, NY JMJ Aug Myrtle Beach, S JMJ Aug Sa Fracisco, A JMJ Aug Arligto, VA JMJ SEPTEMBER Sept hicago, IL JMJ Sept New York, NY JMJ Sept Arligto, VA JMJ Sept Aaheim, A JMJ Sept Priceto, NJ JMJ Sept Atlata, GA JMJ OTOBER Oct hicago, IL JMJ Oct Bosto, MA JMJ Oct New York, NY JMJ Oct Sa Fracisco, A JMJ Oct Housto, TX JMJ Oct Arligto, VA JMJ Oct Idiaapolis, IN JMJ Oct Nashville, TN JMJ Oct. 30-Nov Arligto, VA JMJ Oct. 30-Nov Sa Fracisco, A JMJ NOVEMBER Nov hicago, IL JMJ Nov New York, NY JMJ Nov Seattle, WA JMJ Nov Atlata, GA JMJ Nov Parsippay, NJ JMJ Nov. 29-Dec Arligto, VA JMJ DEEMBER Dec hicago, IL JMJ Dec Dallas, TX JMJ Dec New York, NY JMJ Dec Fort Lauderdale, FL JMJ Dec Philadelphia, PA JMJ Dec Sa Fracisco, A JMJ JANUARY Ja Arligto, VA JMJ Ja New York, NY JMJ Ja Sa Fracisco, A JMJ Ja Atlata, GA JMJ Ja Bosto, MA JMJ Ja. 31-Feb hicago, IL JMJ Visit our website for a complete list of dates ad locatios. Recommeded PE redit: 21 hours/basic lassroom 14 hours/basic Live Olie Prerequisites: Noe Advace Preparatio: Olie pre- ad post-assessmet Delivery Method: Group Live/Group Iteret-based Field of Study: Maagemet Advisory Services 4-Lesso Live Olie Schedule 1.2 EUs/12 PDUs/14 PE/12 PHR/SPHR/12 PDs $2,195/AMA Members $1,995 Moday-Thursday 2-5 pm ET July JMJ Sept JMJ Oct JMJ Nov JMJ Dec JMJ Ja JMJ Feb JMJ L For additioal dates ad locatios or to register

108 PROJET MANAGEMENT AMA s omprehesive Project Maagemet Workshop SEMINAR #6595 Nail your project every time. Delays, cost overrus, or quality problems ca wreck your project. Keep it o course with this 5-day overview of project maagemet. Aliged with PMI s A Guide to the Project Maagemet Body of Kowledge (PMBOK Guide), this workshop helps you master the etire project maagemet process. You ll ear 35 professioal developmet uits (PDUs) pre-approved by PMI, ad you ll gai skills ad i-depth kowledge that prepare you for the ext level: the Project Maagemet Professioal (PMP ) certificatio. You Will Lear How To: Maage projects with cofidece Avoid dagerous shortcuts ad omissios Moitor risks ad correct trouble spots Put together a solid team ad effective documetatio Pave the way for achievig PMP status You ll Also Receive: A Guide to the Project Maagemet Body of Kowledge (PMBOK Guide) 5th Editio by PMI (a $65.95 value) Lear all aspects of project maagemet from the perspective of The PMBOK Guide Acquire ecessary prerequisite kowledge to eter a PMP Exam Prep traiig program Achieve competece i the 10 PM kowledge areas ad 5 process groups Master the 47 competecies outlied i The PMBOK Guide Lear the techiques of documetig project risks, assumptios ad costraits Become skilled at idetifyig ad performig stakeholder aalysis Develop a WBS ad create a project charter Determie the critical path of a project Staff your project for optimum results Execute, moitor, ad cotrol the tasks defied i your project pla WHAT YOU WILL OVER Examiig the PM Framework Explorig characteristics of projects Reviewig project maagemet termiology osiderig evirometal iflueces Reviewig the PM Body of Kowledge The project maagemet process groups The project maagemet kowledge areas Project maagemet competecy stadards Iitiatig the Project Usig project selectio methods Defiig project scope Documetig project risks, assumptios ad costraits Performig stakeholder aalysis Evaluatig the project charter Plaig the Project Defiig ad recordig requiremets, costraits ad assumptios Idetifyig project team members ad defiig roles ad resposibilities reatig the work breakdow structure (WBS) Developig the chage maagemet pla Idetifyig risks ad defiig risk strategies Obtaiig pla approval oductig the kickoff meetig Executig the Project Executig the tasks defied i the project pla Esurig a uderstadig ad expectatios Implemetig a quality maagemet pla Executig chages, actios ad workarouds Improvig team performace Moitorig ad otrollig the Project Measurig project performace Verifyig ad maagig chages Esurig that project deliverables coform to quality stadards Moitorig all project risks losig the Project Obtaiig fial acceptace for the project Fiacial, legal ad admiistrative closure Releasig project resources Idetifyig lessos leared reatig ad distributig a fial project report TABLE OF ONTENTS Faculty Spotlight Susa Juda, PMP, is oe of the experts who teach this course. She specializes i developig ad deliverig solutios that achieve busiess goals by usig project plaig methodologies ad the creativity ad talets of employees. Her cliets iclude Sadia Natioal Laboratories, the Oklahoma Departmet of Trasportatio, Igersoll- Rad, omcast ommuicatios ad Uilever Research Divisios i the Uited Kigdom, the Netherlads ad the Uited States. Archivig ad retaiig project records Measurig customer satisfactio Project maagers, program maagers ad project team leaders who have several years experiece ad project team members who are iterested i ehacig their career by preparig to become a certified PMP. For those who are iterested i takig the PMP exam, AMA recommeds you also atted #6590, AMA s PMP Exam Prep Express. See page 111. PREREQUISITE Basic kowledge ad experiece i project maagemet required. AMA recommeds attedig Improvig Your Project Maagemet Skills: The Basics for Success, Semiar #6503, or its equivalet before erollig i this semiar (see page 106). AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). 28 Techical PDUs, 7 Leadership PDUs See page 104 for more details. Reproduced with the permissio of PMI. 5-Day lassroom Schedule REGISTER TODAY! EUs/35 PDUs $3,095/AMA Members $2,795/AMA Members Save $300 July hicago, IL JMJ July New York, NY JMJ July 31-Aug Sa Fracisco, A JMJ Aug Bosto, MA JMJ Sept New York, NY JMJ Sept Arligto, VA JMJ Sept Dallas, TX JMJ Oct hicago, IL JMJ Oct Lake Buea Vista, FL JMJ Oct. 30-Nov New York, NY JMJ Nov Sa Fracisco, A JMJ Dec Arligto, VA JMJ Dec New York, NY JMJ Ja New York, NY JMJ Ja Sa Fracisco, A JMJ Feb Arligto, VA JMJ Feb Dallas, TX JMJ AMA semiars are GSA approved ad are available for osite group traiig

109 TABLE OF ONTENTS PROJET MANAGEMENT Project Maagemet for IT ad Techical Professioals SEMINAR #4251 A bestsellig semiar for maagers ad team members of IT ad techical projects. This eriched 3-day program gives you valuable kowledge ad practice i maagig projects related to R&D, ew product developmet ad more. Workig i teams, you will use a real-world case study to develop a logical framework for plaig ad maagig projects. orrectly iitiate projects Uderstad the differet types of IT/software requiremets reate balaced ad predictable plas Pla for the uexpected Budget more effectively Maitai cotrol of your projects ad deliver quality systems o time Use PM (software) tools to improve your efficiecy WHAT YOU WILL OVER Overview of core project maagemet cocepts Iitiatig projects: how the software developmet ad project maagemet processes work together Defiig project work Project estimatig techiques Schedulig reatig the budget reatig a complete pla ad executig it Project closure R&D, IT, aalysts, developers, egieers, plat maagers, project maagers, project team leaders ad ayoe else who admiisters IT ad techical projects. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). 16 Techical PDUs, 2 Leadership PDUs See page 104 for more details. Reproduced with the permissio of PMI. Project Team Leadership Buildig ommitmet Through Superior ommuicatio SEMINAR #6585 reate more project successes through ehaced leadership, commuicatio ad egotiatio skills. Master the skills that ca help you build team commitmet ad create a more predictable project eviromet. Build high-performace teams that ca lead projects to successful implemetatio Keep the team o track through cosesus ad coflict resolutio Miimize commuicatio misuderstadigs Prevet team breakups by usig costructive feedback Achieve better results through clear, ope ad hoest commuicatio ad egotiatio Optimize time, moey ad resources by puttig the right people o the right projects WHAT YOU WILL OVER The is ad outs of commuicatio skills Team dyamics: what s uique about project teams oflict maagemet, successful team behaviors How to delegate ommuicatig durig project implemetatio ad closure: coveyig appreciatio, what to do whe crisis hits, performace reportig Negotiatig agreemets: a PM s sources of power Achievig commitmet ad creatig project successes Mid- to high-level project ad program leaders, maagers ad directors. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). PMP, PMBOK ad the PMI R.E.P. logo are registered trademarks of the Project Maagemet Istitute, Ic. lassroom Semiars This course qualifies for 18 Professioal Developmet Poits toward reewal of ISA s ertified Automatio Professioal (AP ) program. The course must be completed durig the three year certificatio period for the poits to be accepted. For more iformatio o AP visit REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PDUs/18 PDPs $2,345/AMA Members $2,095 AMA Members Save $250 July hicago, IL JMJ Aug New York, NY JMJ Sept Atlata, GA JMJ Oct Sa Fracisco, A JMJ Nov hicago, IL JMJ Nov New York, NY JMJ Dec Austi, TX JMJ Dec Arligto, VA JMJ Ja Los Ageles, A JMJ Feb New York, NY JMJ Visit our website for a complete list of dates ad locatios. 18 Leadership PDUs See page 104 for more details. Reproduced with the permissio of PMI. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PDUs $2,445/AMA Members $2,195 AMA Members Save $250 July Arligto, VA JMJ Aug Sa Fracisco, A JMJ Oct New York, NY JMJ Nov hicago, IL JMJ Dec Atlata, GA JMJ Ja Arligto, VA JMJ Feb New York, NY JMJ For additioal dates ad locatios or to register

110 PROJET MANAGEMENT AMA s PMP Exam Prep Express SEMINAR #6590 ustomers report a 100% pass rate o their certificatio exam. Ace the Project Maagemet Professioal certificatio exam. Guarateed. At this semiar, we ll help you prepare for today s more rigorous PMP exam based o the PMBOK Guide. over the PMP certificatio exam from every agle Study uder PMP-certified istructors Take a practice exam ad cocetrate o areas you eed to review WHAT YOU WILL OVER PMP certificatio process test-takig strategies Project itegratio maagemet Project scope, time, cost ad quality maagemet Project commuicatio maagemet Project risk maagemet Project procuremet maagemet Project maagers, program maagers ad project team leaders who have experiece leadig ad directig projects ad who have met the PMP credetial eligibility requiremet. PREREQUISITE You are required to have basic kowledge ad experiece i project maagemet. AMA recommeds attedig Improvig Your Project Maagemet Skills: The Basics for Success or its equivalet before erollig i this semiar (see page 106). FREE Books Required Readig 3 Kim Heldma s PMP Project Maagemet Professioal Exam Study Guide (MSRP: $59.99) AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). 3 A Guide to the Project Maagemet Body of Kowledge (PMBOK Guide) 5th Editio by PMI (MSRP: $65.95) Project Stakeholder Maagemet SEMINAR #6105 TABLE OF ONTENTS It is commoly said that up to 90% of a project maager s time is spet commuicatig. Acquire ew tools ad techiques ad upgrade your commuicatio skills so you ca successfully resolve thory issues that ofte derail projects. Discover how to review ad moitor tools ad resources to cotrol stakeholder egagemet. Plus, maage stakeholder expectatios, deal with difficult persoalities ad coflicts of iterest. ommuicate effectively with stakeholders despite tight deadlies, limited resources, chagig project requiremets Negotiate with stakeholders aroud scope creep ad achieve wi-wi solutios Rectify stakeholder issues whe they arise Pla work, execute agaist the pla ad maage team members ad outside stakeholders WHAT YOU WILL OVER Uderstadig stakeholder iterests Flexig your commuicatio style usig the 5-spoke model Graspig the differece betwee ifluece, persuasio ad egotiatio Developig a maagemet pla for stakeholder egagemet; evaluatig egagemet usig a assessmet matrix Implemetig a project charter Executig a chage cotrol pla Establishig a commuicatio pla Buildig trust with stakeholders otaiig scope creep usig egotiatio ad persuasio Buildig trust with remote stakeholders Ruig more effective virtual meetigs Adjustig the maagemet pla, scope ad baselies, chage cotrol pla, commuicatio pla Applyig lessos leared ad obtaiig stakeholder feedback Project maagers who wat to improve their ability to commuicate, egage ad collaborate with exteral stakeholders such as sposors, customers ad users as well as project team leads who are assumig more project maagemet resposibility. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PDUs $2,445/AMA Members $2,195 AMA Members Save $250 July Atlata, GA JMJ Aug hicago, IL JMJ Sept New York, NY JMJ Oct Arligto, VA JMJ Nov Sa Fracisco, A JMJ Nov. 29-Dec New York, NY JMJ Dec hicago, IL JMJ Ja Atlata, GA JMJ Ja. 31-Feb Arligto, VA JMJ Leadership PDUs See page 104 for more details. Reproduced with the permissio of PMI. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PDUs $2,445/AMA Members $2,195 AMA Members Save $250 Sept New York, NY JMJ Nov Sa Fracisco, A JMJ Dec hicago, IL JMJ AMA semiars are GSA approved ad are available for osite group traiig

111 TABLE OF ONTENTS PROJET MANAGEMENT Best Practices for the Multi-Project Maager SEMINAR #6523 Ace multiple-project assigmets by balacig time ad resources. This updated semiar provides you with examples of best practices withi the professio through use of istructorled exercises ad dyamic case studies. Lear how to develop a culture for cosistet, stadardized Multi-Project Maagemet (MPM) practices, utilize prove metrics for MPM performace ad gai the tools ad techiques for successful completio of multiple projects. Alig work ad projects with the strategic directio of the orgaizatio Keep projects o track ad o budget Assess project resources Set ad maitai priorities Improve commuicatio o all projects Icrease your effectiveess ad efficiecy Maage stakeholder relatioships Determie your orgaizatio s ability to coduct additioal projects WHAT YOU WILL OVER Idetifyig techiques to prioritize projects effectively How to allocate the ecessary resources to projects Stadardizig the approach to project commuicatio Usig eared value maagemet to track multiple projects Stakeholder ad chage maagemet i a multiple project eviromet Project maagers who are workig o multiple projects simultaeously ad would like to lear tips ad techiques to improve their effectiveess ad efficiecy. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Program Maagemet SEMINAR #6216 Apply prove techiques ad best practices to successfully maage programs. Projects are about specific deliverables. Focusig o that outcome is the project maager s mai goal but a program maager coordiates a umber of related projects ad operatios that will beefit his or her orgaizatio. As a itegral part of the orgaizatio s strategic busiess, you, as program maager, must apply very specialized skills, kowledge, ad tools to have a degree of cotrol that would ot be possible by maagig projects idividually. I this course, you will build the skills ad best practices eeded to successfully maage a program. Lear how to alig multiple activities to reach a strategic goal, report to ad egage stakeholders, ad satisfy all of the very specific ad exactig demads of the program maager s role. Recogize how program maagemet is utilized at each poit i the program life cycle Idetify the program maager s commuicatio eeds ad esure cosistet dashboardig ad reportig Defie, create, maximize, ad sustai the beefits provided by programs apture stakeholder eeds ad expectatios, gai their support, ad mitigate oppositio Uderstad the importace of program goverace WHAT YOU WILL OVER Esurig program aligmet with the strategic pla, objectives, priorities, visio ad missio statemet Kowig the PMI defiitios of project maagemet ad program maagemet ad key differeces betwee these roles Explorig strategic program maagemet; aligig multiple compoets to achieve program goals Uderstadig the basic compoets of the program life cycle ad its phases Reportig to stakeholders; four techiques for respodig to a stakeholder distress call Uderstadig the goverace activities that support program maagemet lassroom Semiars 12 Leadership PDUs See page 104 for more details. Reproduced with the permissio of PMI. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PDUs $2,195/AMA Members $1,995 July hicago, IL JMJ Aug Sa Diego, A JMJ Sept Arligto, VA JMJ Oct Bosto, MA JMJ Nov New York, NY JMJ Dec hicago, IL JMJ Feb Las Vegas, NV JMJ Experieced or seior-level project maagers; program maagers; ayoe whose role requires ivolvemet with programs, icludig portfolio maagers, busiess aalysts, operatioal maagers ad executives. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PDUs $2,345/AMA Members $2,095 AMA Members Save $250 Aug hicago, IL JMJ Oct New York, NY JMJ Dec Atlata, GA JMJ Feb Sa Fracisco, A JMJ For additioal dates ad locatios or to register

112 PROJET MANAGEMENT TABLE OF ONTENTS PMI Agile ertified Practitioer (PMI-AP) Boot amp SEMINAR #76001 Also available as a Virtual lassroom The Project Maagemet Istitute s Agile ertified Practitioer (PMI-AP) certificatio illustrates that you re a leader. This course prepares you to lead your ext Agile project effort ad esures that you re prepared to pass the PMI-AP certificatio exam. oach high-performace teams Maage rapidly chagig priorities React ad respod to chage quickly to seize competitive advatage Dedicate a full day to PMI-AP certificatio exam test prep WHAT YOU WILL OVER reatig ad commuicatig a product visio Learig your customer ad developig user roles ad persoas Egagig the plaig ad executio of your iteratio(s) Ruig a course retrospective to eable a idividual pla of executio Project maagers, aalysts, developers, programmers, testers, IT maagers/directors, software egieers ad software architects. ASPE has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). The Iteratioal osortium for Agile has worked with experts aroud the world to develop a educatio roadmap of traiig ad certificatio for all specialties ivolved i Agile developmet. This course has bee approved ad ears all studets the ertified IAgile Professioal desigatio upo completio of the course. REGISTER TODAY! 3-Day lassroom Schedule 21 PDUs/21 DUs/18.5 PE $1,795 July Sa Fracisco, A JMJ July Washigto, D JMJ Aug Tempe, AZ JMJ Aug Herdo, VA JMJ Sept hicago, IL JMJ Sept Sacrameto, A JMJ Sept Portlad, OR JMJ Virtual Schedule 21 PDUs/21 DUs/18.5 PE $1, hours July JMJ July 31-Aug JMJ Aug JMJ Sept JMJ Sept JMJ V NEW! ASPE Masterclass Series The ASPE Masterclass Series were developed specifically to provide the skills, tools ad techiques professioals require to deliver results ad grow i their careers i the face of time pressure felt by today s workers. HOW IT WORKS Access to 20 3-hour courses for each series Live Delivery: Each class withi the series is delivered live oce each moth, givig you direct access to a expert to aswer all of your questios. Hours: 1:00 p.m. 4:00 p.m. ET. There will be a workshop compoet ad live Q&A. O-Demad otet: After the ed of the series, you will be give access to the materials ad recordigs of all 20 sessios for a etire year. The recorded sessios will capture the activity of the lab ad the aswers to the questios asked durig the live sessios. PDUs ad otiuig Educatio redits: Each class will have cotiuig educatio credits based o successful completio of the course. Marketig Masterclass Series SharePoit Masterclass Series $495 Sept 11-Oct 6, 2017 $695 Sept. 11-Nov. 3, 2017 SIGN UP TODAY! visit AMA semiars are GSA approved ad are available for osite group traiig

113 TABLE OF ONTENTS PURHASING & SUPPLY MANAGEMENT Fudametals of Purchasig for the New Buyer SEMINAR #4265 Optimize your purchasig performace atted the atio s #1 ew-buyer traiig program. Walk through every step of the purchasig, egotiatig, vedor ad materials-maagemet process. This fudametals course is taught by leaders i the field usig case studies to reiforce the latest procuremet cocepts. Uderstad today s procuremet strategies ad techiques Idetify the core expertise, process kowledge ad iterpersoal skills ecessary for success as a 21st-cetury buyer Discover the criteria for successful supplier selectio Uderstad legal ad ethical requiremets ad issues Beefit from e-procuremet strategies ad other purchasig tools Lear egotiatio techiques for a global purchasig eviromet Maage your supplier relatioships to reduce costs, improve quality ad ehace performace WHAT YOU WILL OVER The chagig role of the buyer i today s orgaizatio How purchasig adds value to the firm, ad profit to the bottom lie Developig the supply base ad supplier relatioships Desigig effective supplier performace measuremets Makig effective procuremet decisios through the use of price ad cost aalysis Utilizig value ad total cost of owership cocepts to reduce costs Tools for ehacig material flow ad reducig ivetory ivestmet Specialized purchasig istrumets, master agreemets, cotractig methods, ad e-procuremet Successful selectio ad maagemet of service suppliers Professioal practices ad stadards of purchasig ethics Legal aspects of purchasig: cotracts, agecy, warraties, ad ati-trust laws Negotiatig skills ad tactics for the buyer Newcomers who wat to lear every facet of their job resposibilities as well as vetera buyers who wat to update their skills. Purchasig Maagemet SEMINAR #4109 Develop higher-level, up-to-date leadership skills i purchasig ad sourcig. This semiar focuses o skills for the experieced purchasig professioal, addressig more mid-level to advaced cotemporary, state-of-the-art topics i purchasig maagemet. As more compaies reach overseas for foreig purchasig, such preset-day issues as dealig with U.S. ustoms (BP), ear-sourcig optios i Mexico, cotract maagemet, ad better defiig laded costs, amog others, will be addressed i the course. I additio, you ll explore a etire set of advaced metrics i both domestic ad global sourcig, icludig RFP maagemet, web-based sourcig ad more aggressive issues like goig gree, diversity purchasig, sustaiability ad sourcig leadership. You ll also experiece case studies ad real-life examples i order to uderstad how to respod to executive madates regardig purchasig ad supply maagemet, cotract issues ad more. More effectively lead ad maage purchasig ad sourcig teams ad projects Recogize the role of the purchasig maager i the global supply chai Icrease your skill i leveragig optios to reduce risks ad costs Build stroger capabilities i RFP maagemet, vedor ad supplier sustaiability reate better SOWs ad supplier cotracts Uderstad how cotract disputes are resolved with strategic egotiatio Maximize the utilizatio of curret purchasig techology WHAT YOU WILL OVER Uderstadig purchasig complexities i today s busiess world Uderstadig effective leadership skills i purchasig ad sourcig Raisig the complexity of total cost of owership Developig laded cost modelig Leveragig web-based sourcig ad procuremet optios Diversity maagemet i procuremet optios Successful project maagemet i purchasig ad sourcig What you eed to kow about U.S. govermet regulatios i sourcig ad purchasig lassroom Semiars REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs $2,345/AMA Members $2,095 AMA Members Save $250 July hicago, IL JMJ Aug Sa Fracisco, A JMJ Sept hicago, IL JMJ Oct New York, NY JMJ Oct. 30-Nov Arligto, VA JMJ Dec hicago, IL JMJ Ja Sa Fracisco, A JMJ Feb Las Vegas, NV JMJ Experieced supply chai purchasig persoel ad others who deal with sourcig, purchasig, logistics, operatios, ad/or the maagemet of vedor ad supplier relatioships. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,195/AMA Members $1,995 Sept New York, NY JMJ Nov Atlata, GA JMJ Nov. 30-Dec hicago, IL JMJ For additioal dates ad locatios or to register

114 PURHASING & SUPPLY MANAGEMENT Ivetory Maagemet Techiques: Plaig, Repleishmet ad Activities otrol SEMINAR #4206 Improve your ivetory turover ratio ad trasform froze assets ito cash. uttig-edge ivetory cotrol techiques are deliverig results that go far beyod iitial expectatios. Idetify strategies for reducig ivetory ivestmet while optimizig resposiveess to customer eeds Discover techiques for makig schedulig ad shop loadig more efficiet Determie tactics for arrowig the sales ad stock repleishmet gap Fie-tue your recordkeepig capabilities Improve the effectiveess of cycle couts ad physical ivetories WHAT YOU WILL OVER Developig a effective ivetory maagemet strategy Idetifyig ad establishig optimal ivetory levels Forecastig ad demad maagemet tools Ivetory plaig ad repleishmet systems: order poit, MRP, MRP II Maagig, measurig ad reportig ivetory accurately Distributio Resource Plaig ad warehouse maagemet Tactics for elimiatig excess ad obsolete stock Lead time aalysis ad reductio techiques Just I Time philosophy ad its applicatios Factory ad ivetory cotrol professioals, maufacturig ad productio cotrol maagers, idustrial egieers, plat maagers, material ad purchasig maagers, factory supervisors ad customer/techical service maagers. Ivetory Maagemet Techiques: Plaig, Repleishmet ad Activities otrol may be accepted as eligible for professioal developmet poits toward maitaiig the APIS PIM ad FPIM desigatios. TABLE OF ONTENTS Global Supply hai Maagemet Best Practices i Import ad Export Operatios SEMINAR #4115 Master your iteratioal supply chai with the most up-todate skills ad tactics. With import/export costs accoutig for up to 20% of bottom-lie expeses for may U.S. corporatios, there is a urget eed for global supply chai professioals to have the most curret skill sets available. This course offers you a comprehesive ad cotemporary foudatio i these issues. Explore regulatios, procedures, global security, documetatio, dealig with customs ad other govermet agecies, trade compliace, HTS classificatios, maagig freight ad much more. You ll iteract with a recogized expert course leader i global trade to gai both strategic ad tactical skills ad explore valuable, real-world case studies. Lear how to drive risk ad sped out of your global supply chai Recogize e-commerce (direct to cosumer) optios Kow how to ivestigate the viability of ear-sourcig Uderstad laded-cost modelig ad apply metrics to the decisio-makig process Select ad egotiate with freight carriers to lower costs Kow the implicatios of trade compliace Lear how to develop the best operatig procedures for your imports ad exports WHAT YOU WILL OVER Global trade opportuities, risks ad operatioal cocers The termiology, players ad logistics of import ad export supply chais Dealig with carriers, 3 PLs, freight forwarders ad customhouse brokers Maagig iboud supply chais from Asia Boded warehouses ad foreig trade zoes reatig leverage to reduce risk ad sped i the global supply chai Successfully workig with U.S. ad foreig govermet agecies Navigatig free trade agreemets ad NAFTA New, mid-level ad experieced purchasig professioals icludig global supply chai executives; import ad export operatios persoel; traffic ad logistics maagers; purchasig professioals; legal ad fiace professioals (cotrollers). REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PDPs $2,345/AMA Members $2,095 AMA Members Save $250 Aug New York, NY JMJ Sept hicago, IL JMJ Oct Atlata, GA JMJ Nov Sa Fracisco, A JMJ REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,195/AMA Members $1,995 July Atlata, GA JMJ Sept New York, NY JMJ Nov hicago, IL JMJ Dec Sa Fracisco, A JMJ AMA semiars are GSA approved ad are available for osite group traiig

115 TABLE OF ONTENTS PURHASING & SUPPLY MANAGEMENT FAI-VERIFIED FA-OR OURSES FOR FEDERAL EMPLOYEES otractig Officer s Represetative (OR) Level l Traiig SEMINAR #9801 The otractig Officer s Represetative (OR) is a crucial lik betwee the otractig Officer (O) ad the cotractor. I order to uderstad the roles ad resposibilities, ORs must kow the acquisitio process ad the various steps, as well as the associated termiology. They must be aware of ethical cosideratios whe performig their duties ad recogize certai agecy process distictios. This course provides the traiig ecessary for FA-OR Level I certificatio ad practical ad relevat iteractive material ad methodologies. You ll get a overview of the OR s resposibilities ad explore the etire acquisitio process, as well as the agecy-specific iformatio you eed to kow. Receive the traiig required for FA-OR Level I certificatio Gai a solid uderstadig of the acquisitio process with comprehesive cotet ad i-depth coverage of all elemets Be egaged with real-world agecy situatios WHAT YOU WILL OVER The various steps i the acquisitio process, from idetifyig agecy eed to cotract closeout The duties, limitatios ad authority of ORs withi each step of the acquisitio process Key laws ad regulatios to help maitai the ethical itegrity of the cotract ad parties ivolved The documetatio requiremets of the acquisitio process Use of relevat FAR regulatios How to moitor ad track cotract performace The importace of commuicatio with the otractig Officer ad other participats throughout the cotractig process Federal employees workig as Level I ORs, ad idividuals workig with low-risk cotract vehicles, such as supply cotracts ad orders. otractig Officer s Represetative (OR) Level Il Traiig SEMINAR #9405 Examie each acquisitio award step i detail, lear advaced cocepts, ad fill i kowledge gaps. Explore case studies o topics such as choosig the right buyig process, dealig with cotract modificatios, ad resolvig problems with deliverables. Discuss ethical issues ad ways to avoid miscoduct ad retur to work ready to icrease your ivolvemet i more complicated acquisitios. Receive the traiig required for FA-OR Level II certificatio, or FA-OR Level II required LPs (otiuous Learig Poits) Gai a deeper level of the itricacies of the acquisitio process Assess your curret kowledge of the duties, limitatios ad authority of ORs withi each step of the process Uderstad OR vs. O resposibilities Review fudametal ethical priciples, ad receive updated traiig o protectig sesitive or govermet iformatio, ad how to avigate curret regulatios WHAT YOU WILL OVER Pre-award ad solicitatio resposibilities, requiremets, plaig, market research, documetatio ad purchase requests Evaluatio ad award process icludig idetifyig buyig choices, buyig from small busiesses, idetifyig cotract types ad fees, selectig from competig cotractors ad aoucig ad documetig your selectio Special cosideratios for service cotracts, quality surveillace, costructio cotracts, R&D cotracts ad foreig acquisitio Federal employees workig as a otract Officer s Represetative with oe year or more of experiece ad curret Level II ORs who eed to fulfill their required 40-hour LPs (otiuous Learig Poits) every two years. lassroom Semiars How to otract with AMA: Govermet agecies ad idividuals may purchase AMA products ad services through our GSA Federal Acquisitio Service Schedule. Professioal Services Schedule (PSS) otract No. GS-02F-0092R otract No. GS-02F-0092R SIN 874 4: Traiig Services SIN 874 8: FAI verified Federal Acquisitio ertificatio (FA) Traiig Taxpayer ID # DUNS # REGISTER TODAY! 1-Day lassroom Schedule 0.6 EU/8 LPs $690/AMA Members $590 AMA Members Save $100 Aug Arligto, VA JMJ Nov Arligto, VA JMJ Feb Arligto, VA JMJ REGISTER TODAY! 5-Day lassroom Schedule 3.0 EUs/40 LPs $1,280/AMA Members $1,130 AMA Members Save $150 Aug Arligto, VA JMJ Nov Arligto, VA JMJ Feb Arligto, VA JMJ For additioal dates ad locatios or to register

116 Extra bous seats available for AMA Members TABLE OF ONTENTS SEMINAR SAVINGS PASS* save The more you buy up to 53 % the more you save! How do you get amazig results? By makig sure everyoe has the latest skills! With a AMA Semiar Savigs Pass, you ca brig the power of learig to your team, your divisio or your etire orgaizatio! all Metio offer code JMJ a be used by up to 3 people 3-Pack a be used by up to 6 people 6-Pack a be used by up to 12 people 12-Pack a be used by up to 24 people 24-Pack 3 AMA semiars i 6 moths $ 5,250 6 AMA semiars i 12 moths $ 9, AMA semiars i 12 moths $ 18, AMA semiars i 12 moths $ 34,995 USTOM Semiar Savigs Pass packages are available for teams of ANY SIZE! * This offer is applicable to all AMA U.S. lassroom ad Live Olie Semiars, except for AMA s omprehesive Project Maagemet Workshop (semiar #6595), AMA s ourse o Mergers ad Acquisitios (semiar #1521) ad AMA s 5-Day MBA Workshop (semiar #2561). Express Skills ourses, AMA Webiars, ad third party-delivered programs available through AMA are excluded. Past purchases ad other promotioal offers are excluded. Attedace must be completed withi 6 moths of purchase date for 3-Packs, ad withi 12 moths of purchase date for 6-Packs, 12-Packs ad 24-Packs. Prices ad schedules are subject to chage without otice. all-i offer oly.

117 TABLE OF ONTENTS Fudametal Sellig Techiques for the New or Prospective Salesperso SEMINAR #5510 Also available Live Olie see page 139 Because sales plays such a domiat role i today s ecoomy, this growig professio is becomig much more competitive. But may prospective sales professioals do t have a solid foudatio ad uderstadig of the fudametals of sellig. This itesive, highly iteractive 2-day itroductio to the art of sellig will equip you with the tools ad techiques you eed to achieve sales success ad improve your performace. SALES & MARKETING Faculty Spotlight Bejami H. Beett is oe of the experts who teach this course. He is a leader i the telecommuicatios idustry. As a traiig cosultat, he has worked primarily i the sales area, deliverig sales traiig workshops for compaies such as Amoco Oil ad Wilto Idustries. Idetify the behaviors ad skills of a successful sales professioal Describe differet types of sellig models Idetify elemets of the sales framework Uderstad prospectig basics ad be able to coduct a sales call Use a customer-cetered sellig approach to provide value omplete a formula to achieve sales goals Use techiques to maage the customer relatioship o a ogoig basis Develop a actio pla to apply your ew skills WHAT YOU WILL OVER Uderstadig the Importace of Sales to a Orgaizatio Sales ad its orgaizatioal role The customer s buyig cycle process Uique aspects of sales fuctios compared with the rest of a orgaizatio How the sales fuctio creates market opportuities Behaviors, haracteristics ad Skills of a Successful Sales Professioal Idetifyig successful sellig skills Defiig a sales success model haracteristics of a successful salesperso The Various Sellig Models ad the Sales Framework haracteristics of differet sellig models Defiig the sales framework Plaig for the Busiess Aalyzig the territory oductig accout research Plaig your caledar to achieve sales goals ad build a sales pipelie Idetifyig resources ad methods of geeratig leads Fidig ad Qualifyig New Busiess The Fid ad Qualify New Busiess process Defiig categories of customers Strategies to respod to commo ew busiess objectios Earig the Busiess The Ear the Busiess process Ways of opeig a call Questioig techiques to discover ad cofirm eeds Strategies to preset optios/solutios ad gai icremetal agreemet Strategies to resolve customer objectios Deliverig the Busiess The Deliver the Busiess process The 3s: oordiate, ommuicate ad ofirm with your customer Maagig the Relatioship The Maage the Relatioship process Techologies or methods for maitaiig customer iformatio Strategies to maitai commuicatio with a customer Salespeople, sales support, as well as potetial cadidates for sales positios who wat to build ad revitalize their existig sellig skills. AMA is approved by the Society for Marketig Professioal Services (SMPS) to offer SMPS EUs. This course qualifies for 12 EUs toward your recertificatio as a ertified Professioal Services Marketer (PSM). For more iformatio please visit lassroom Semiars REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 SMPS EUs $2,095/AMA Members $1,895 July Atlata, GA JMJ July Bosto, MA JMJ July Arligto, VA JMJ Aug hicago, IL JMJ Aug New York, NY JMJ Sept Fort Lauderdale, FL JMJ Sept Housto, TX JMJ Oct New York, NY JMJ Oct Sa Fracisco, A JMJ Oct hicago, IL JMJ Nov Atlata, GA JMJ Dec Bosto, MA JMJ Dec New York, NY JMJ Dec hicago, IL JMJ Ja Sa Diego, A JMJ Feb Arligto, VA JMJ Lesso Live Olie Schedule 1.2 EUs/12 SMPS EUs $1,995/AMA Members $1,795 Moday-Thursday 2-5 pm ET Nov JMJ L For additioal dates ad locatios or to register

118 PROJET SALES & MARKETING MANAGEMENT & BUSINESS ANALYSIS BAK BY POPULAR DEMAND Frakliovey omprehesive Sales Performace Workshop SEMINAR #2607 Based o the prove priciples foud i The 7 Habits of Highly Effective People Apply this uique cliet-focused sales system to improve your competitive edge. This three-part sales course from Frakliovey is based o the simple philosophy that the more you focus o helpig your sales cliets succeed, the more successful you will be. Explore the prospectig, qualifyig ad closig processes of sales trasactios i the cotext of this idea. Lear to become a trusted advisor to cliets ad create wi-wi outcomes that beefit both you ad the customer. Esure thorough o-the-job applicatio of the skills you lear with a 12-week implemetatio playbook for each of the three course sectios. Kow how to create trust, uderstadig ad cofidece with your cliets Get real ad break dow the adversarial relatioship that ihibits the buyig/sellig process raft solutios that exactly meet the cliet s eeds Negotiate wi-wi scearios that create ad claim more value for both sides WHAT YOU WILL OVER Fillig Your Pipelie: Explorig a simple, systematic approach to prospectig that ca produce sigificat, measurable results Qualifyig Opportuities: Breakig dow dysfuctios i the sellig/buyig process to get trustworthy commuicatio ad disciplied busiess thikig losig the Sale: lcreasig your wi rates by beig prepared to help cliets make good decisios All sales professioals ad sales teams who wat to utilize a priciplebased, prove sales strategy to maximize their results ad help esure cotiued success with a 12-week implemetatio playbook. BONUS For each sectio of this course, you ll receive a participat kit with a guidebook,12-week implemetatio playbook ad more. TABLE OF ONTENTS Priciples of Professioal Sellig SEMINAR #5520 Thousads of salespeople have prospered by attedig AMA s most popular professioal sales traiig semiar. No matter how great your product or service is, or how taleted a salesperso you are, you will ot be able to close the deal if you caot tell your cliets how what you re sellig will beefit them. Through this itesive semiar, you will lear how to gai your cliets busiess by earig their trust. You ll leave better equipped to develop presetatios that meet your cliets real eeds create a specific sales pla to achieve your sales goals ifluece the right buyers ad close the sale with ease. Develop a master pla to maage the sales process Wi the cofidece ad trust of prospects by learig as much as possible about their eeds Successfully sell o a cosultative level, usig effective iterviewig techiques Effectively commuicate your product/service superiority Build log-term sales relatioships by offerig solutios Ucover customer resistace ad overcome objectios Kow whe ad how to close the sale Productively maage your time ad territory WHAT YOU WILL OVER Plaig: usig competitive aalysis to gai more busiess Matchig your sales approach to the persoality style of your customer Becomig a problem solver: supplier-based sellig vs. sellig a solutio Developig ew busiess while maitaiig existig accouts Maagig key accout ad key prospect relatioships Sales professioals with a miimum of oe year of sales experiece, veteras who wat to refresh their skills, ad maagers who wat to lear professioal sales traiig techiques to trai salespeople. Note: This course is ot for begiers. If you re ew to sales, we recommed Fudametal Sellig Techiques for the New or Prospective Salesperso (semiar #5510), facig page. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs $2,445/AMA Members $2,195 AMA Members save $250 Sept hicago, IL JMJ Nov Atlata, GA JMJ Dec Sa Fracisco, A JMJ REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs $2,345/AMA Members $2,095 AMA Members Save $250 July Arligto, VA JMJ July 31-Aug hicago, IL JMJ Sept New York, NY JMJ Sept Housto, TX JMJ Oct Atlata, GA JMJ Nov hicago, IL JMJ Dec Arligto, VA JMJ Dec New York, NY JMJ Feb Atlata, GA JMJ Feb hicago, IL JMJ AMA semiars are GSA approved ad are available for osite group traiig

119 TABLE OF ONTENTS SALES & MARKETING Territory ad Time Maagemet for Salespeople SEMINAR #5289 Lear to make the most productive use of your time as you mie your territory for sales. Poor territory maagemet leads to missed opportuities ad meager results. Time is a salesperso s most valuable asset. Lost hours mea lost sales ad lower earigs. To survive i today s fiercely competitive marketplace, you eed the best productivity traiig you ca get. otrol your territory with strategies that help you value accouts, target prime prospects, peetrate accouts ad maximize coverage Stretch your sellig day ad sped more time with your customers Pla effectively ad avoid losig sales to better orgaized competitors Sell more, ear more ad accomplish more Set goals ad priorities to maximize your sellig effectiveess Icrease sellig time by miimizig distractios ad procrastiatio Make more productive use of travel time Strike a balace betwee persoal ad professioal goals WHAT YOU WILL OVER How goals, attitudes ad orgaizatioal skills impact territory ad time maagemet Maagig your territory: assigig accout priorities accordig to opportuity ad probability Maagig your time: settig ad workig with goals ad quotas Gettig orgaized: plaig your day to accomplish what s importat Maagig iformatio: improvig your electroic commuicatio, orgaizig your paperwork ad makig your RM (ustomer Relatioship Maagemet) system work for you Territory badits ad time burglars : the causes of territory ad time maagemet problems Sales represetatives, accout executives, sales maagers ad all sales staff with customer or field resposibilities. Strategic Sales Negotiatios SEMINAR #5535 Today s purchasers are more attued to the real value of what they re buyig. Discover how to ifluece them ad improve your profits! Regai the seller s advatage over today s more sophisticated purchaser. Lear the tools, techiques ad savvy egotiatig tactics that eable you to ifluece your buyer s perceptio of cost, value ad beefits. lose the sale by maitaiig a flexible positio that successfully couters your buyer s egotiatig moves. Improve sales margis ad closig ratios Ifluece how customers view your product s costs, beefits ad value to them Aticipate buyer behavior ad tur it ito a advatage Establish your credibility with the buyer Develop cofidece-buildig skills that maitai your cotrol of egotiatios Be ready to justify your price whe meetig price specificatios Use creative advatages to couter competitive offers WHAT YOU WILL OVER Uderstadig the sales egotiatio process from both perspectives yours ad the customer's Differetiatig betwee sellig ad egotiatig Usig powerful sales egotiatig/plaig tools Addressig aggressive buyer demads face to face Developig stroger cliet relatioships through wi-wi egotiatios Applyig strategies to favorably ifluece the four primary egotiatig styles reatig a motivatioal climate for your buyer Sales professioals, sales maagers, accout executives, cotract egotiators ad ayoe ivolved i the egotiatig process. Note: Several years of sales experiece is recommeded. lassroom Semiars The istructor was fatastic, ad the takeaways were actioable ad applicable to my role. Laure B. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,095/AMA Members $1,895 July hicago, IL JMJ Aug Arligto, VA JMJ Sept New York, NY JMJ Oct Atlata, GA JMJ Nov hicago, IL JMJ Nov. 30-Dec New York, NY JMJ Ja Sa Fracisco, A JMJ Feb Arligto, VA JMJ REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,095/AMA Members $1,895 Aug New York, NY JMJ Oct hicago, IL JMJ Nov Arligto, VA JMJ Dec Atlata, GA JMJ Dec Sa Fracisco, A JMJ Feb New York, NY JMJ For additioal dates ad locatios or to register

120 PROJET SALES & MARKETING MANAGEMENT & BUSINESS ANALYSIS Sellig to Major Accouts A Strategic Approach SEMINAR #5235 allig o major accouts is time-cosumig ad risky. Develop the accout strategy that will get you the best retur o your ivestmet. You ca o loger afford to exped eergy o accout developmet without a pla or focus. Major accout sellig requires a log cycle ad a big ivestmet of resources. That s why today s successful sales professioals are more tha just tactical pros they re strategic experts. Lear how to develop a strategic sellig pla that will save you time, moey ad hassles by idetifyig the right accout ad project, why your offer matters to them, what it takes to assure their log-term relatioship ad how to move them alog the pipelie quickly. Ehace sales performace while spedig less eergy Gai customers loyalty by uderstadig their eeds Icrease busiess from existig accouts Shorte the sales cycle by idetifyig ad removig iteral ad exteral bottleecks Home i o prospects predisposed to buy from you Become more efficiet at accout maiteace reate a clear sales pla that keeps you orgaized Lear ways to get referrals from existig customers WHAT YOU WILL OVER The chagig eviromet: the salesperso as strategist Developig the strategic pla: thikig big picture Establishig goals, objectives ad idicators to ehace major accout performace Skills eeded for sellig to major accouts Qualifyig your best opportuities: your likeliest sources for ROITEM (Retur o Ivestmet of Time, Effort ad Moey) Maagig ad trackig pipelie performace Sales professioals, icludig accout maagers, sales represetatives ad sales executives as well as sales maagers, vice presidets ad directors of sales ad marketig who are seekig best-practice techiques used i major accout sellig today. Note: A miimum of three years of sales experiece is recommeded. TABLE OF ONTENTS Fudametals of Sales Maagemet for the Newly Appoited Sales Maager SEMINAR #5227 You re a ew sales maager, takig over a sales team with both rookies ad pros. You also have a ope territory that eeds to be filled as quickly as possible. Where do you start? How do you gai the respect of your team? How ca you maximize the skills of each team member? Ad how do you respod to your maager s demads? Make a smooth trasitio to sales maagemet Wi respect by buildig your maagemet skills Esure your team s productivity through recruitig, traiig ad coachig skills Effectively pla ad target customers ad territories Successfully pla your logistical operatios ad orgaizatioal structure WHAT YOU WILL OVER Makig the trasitio to maagemet Uderstadig maagemet commuicatio styles The Iteral Motivatio theory Developig SMART goals Recruitig ad iterviewig reatig for, ad presetig iformatio to, the salesperso Best practices i sales skills today haracteristics of appropriate delegatio Positive approaches to problem solvig Developig a wi-wi appraisal or goal-settig system Applyig the priciples of team buildig Recogizig the priciples of leadership Newly appoited or prospective sales maagers who eed the tools to respod to customer, team ad compay eeds. Note: Sales maagers who are more experieced should atted Advaced Sales Maagemet (semiar #5598, see page 121). I really gaied a lot from the cotet ad dialog i the class. I pla to use may of the tools provided i class for my persoal growth as well as for my team. Sue B. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs $2,345/AMA Members $2,095 AMA Members Save $250 July Bosto, MA JMJ Aug Arligto, VA JMJ Sept hicago, IL JMJ Oct New York, NY JMJ Dec hicago, IL JMJ REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs $2,445/AMA Members $2,195 AMA Members Save $250 July New York, NY JMJ Aug Arligto, VA JMJ Aug hicago, IL JMJ Sept Dallas, TX JMJ Oct Bosto, MA JMJ Oct hicago, IL JMJ Nov Sa Fracisco, A JMJ Nov New York, NY JMJ Dec hicago, IL JMJ Feb Housto, TX JMJ Feb Arligto, VA JMJ AMA semiars are GSA approved ad are available for osite group traiig

121 TABLE OF ONTENTS SALES & MARKETING Advaced Sales Maagemet SEMINAR #5598 Lear how to esure your team s success. This advaced program shows you how to keep pace with all the issues that are revolutioizig salesforce maagemet. It s the semiar to choose if you wat to become a more effective maager ad advace further, faster, i your career. I three days, you ll discover the ca t fail techiques that have already beefited thousads of your colleagues. You will lear how to achieve peak performace i every area idispesable to sales maagemet success. Develop leadership ad team-buildig skills Recruit ad trai a higher caliber of sales professioal Improve your sales team s productivity Keep your team accomplishmets i the spotlight Geerate icreased profits with fewer resources Uderstad the iteral motivators of your salesforce Become a more effective commuicator ad decisio maker by applyig prove leadership priciples WHAT YOU WILL OVER The chagig sales eviromet How to utilize a system for aalyzig your sales plaig The dimesios of effective sales maagemet Uderstadig people: the basis for sales motivatio ad effective commuicatio Orgaizig ad structurig the salesforce The attributes of stadards of performace oachig, couselig ad performace appraisals The challeges of special persoel situatios reative decisio-makig ad problem-solvig techiques The implicatios of sales compesatio Seasoed sales maagers who wat to refie sales plaig techiques, build leadership skills ad become more powerful decisio makers, motivators, coaches ad couselors. Note: Fudametals of Sales Maagemet for the Newly Appoited Sales Maager (semiar #5227, see page 120) is recommeded as a prerequisite to this semiar. Overall, I would recommed the class for all sales maagers. James S. BAK BY POPULAR DEMAND Aligig Sales ad Marketig Strategies Success Through ollaboratio SEMINAR #5286 Your marketig ad sales teams allies or adversaries? Salespeople care oly about commissios. Marketers do t kow beas about real customers. Replace turf wars with teamwork ad the tools to help marketig ad sales collaborate, commuicate ad coquer together! Achieve better customer relatioships, product/service solutios that meet customer demads, superior speed-to-market performace ad greater orgaizatioal competitiveess. Idetify ad maximize the iterdepedecies betwee marketig ad sales Uderstad the differet perspectives that each team brigs to the table reate a lead geeratio strategy that ecompasses marketig, sales ad ed-users Achieve successful customer relatioship maagemet the core of marketig/sales aligmet Brig to market customer-focused products ad services with speed ad efficiecy WHAT YOU WILL OVER Uderstadig accout vs. product/market focus ad how marketig mix elemets tie ito the sales process Documetig the curret status of marketig/sales misaligmet Explorig the iterdepedecy betwee marketig ad sales Establishig likages through performace plaig systems, compesatio, reportig processes, cross-fuctioal marketig/ sales teams ad more Five key reasos for marketig/sales misaligmet Idetifyig specific objectives ad activities to gauge success Likig your marketig/sales aligmet to corporate strategy Movig beyod the marketig/sales iterface to create log-term customer value Mid-level marketig maagers ad product maagers who parter with sales professioals to successfully implemet cliet projects ad lauch products. Sales professioals ad ew sales maagers who collaborate with marketig professioals. lassroom Semiars REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs $2,545/AMA Members $2,295 AMA Members Save $250 Aug hicago, IL JMJ Sept New York, NY JMJ Oct Atlata, GA JMJ Nov Sa Fracisco, A JMJ Dec Bosto, MA JMJ Dec hicago, IL JMJ Feb Arligto, VA JMJ REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $2,095/AMA Members $1,895 AMA Members save $200 July Arligto, VA JMJ Sept New York, NY JMJ Nov hicago, IL JMJ Ja Sa Fracisco, A JMJ For additioal dates ad locatios or to register

122 SALES & MARKETING TABLE OF ONTENTS Fudametals of Marketig Your Actio Pla for Success SEMINAR #5512 Also available Live Olie see page 138 Lear best practices for developig ad implemetig a great marketig pla. As a marketig professioal, you eed a clear uderstadig of your markets ad what drives your customer s decisios to buy. I this course, you ll get moder techiques for aalyzig markets ad quatifyig customer eeds, wats ad prefereces (NWP). Utilize the 4 Ps of Marketig (Product, Price, Place, ad Promotio) ad avoid the most commo marketig mistakes. I hads-o activities, you ll discover how to implemet the right approach for your compay s uique eeds. Recogize the wide-ragig marketig roles ad fuctios Apply moder techiques for coductig marketplace aalysis Utilize isightful marketig tactics to pipoit why customers buy or do t buy Alig the 4 Ps with your products, services ad customer wats WHAT YOU WILL OVER Idetifyig your key marketig challeges Defiig crucial marketplace data ad implemetig market research Uderstadig the compoets of each of the 4 Ps Relatig stages of the product lifecycle to marketig strategy oductig a product SWOT aalysis Positioig your product(s) ad/or service(s) i the marketplace Explorig differet marketig commuicatio vehicles ad chaels used for promotio Developig a marketig pla for your orgaizatio Newly appoited marketers; product, brad ad advertisig maagers; busiess professioals ad executives who eed a clearer uderstadig of marketig s role i geeratig profits. Successful Product Maagemet SEMINAR #5597 Gai the busiess skills you eed to maage your product s profitability. Discover the tools ad techiques you eed to effectively maage the icreasigly complex product maagemet process ad gai more cotrol of the myriad tasks at had. Uderstad the whys ad hows of the product maagemet system ad how to make the best use of it Gai marketig savvy ad use it to perform your job effectively Set priorities ad maage the profitability of your products or service Build effective workig relatioships with suppliers ad with exteral ad iteral busiess parters Maage the fiacial aspects of product maagemet Lear how to develop a effective busiess pla WHAT YOU WILL OVER Beefits of the product maagemet process Strategies ad models for marketig success The mai tasks of a product maager Key reports ad relatioships Maagig ew product or service developmet Preparig your marketig pla Product ad brad marketig maagers ad directors ad those who iteract with them. Note: Attedees should have at least two years of marketig experiece. AMA is approved by the Society for Marketig Professioal Services (SMPS) to offer SMPS EUs. This course qualifies for 18 EUs toward your recertificatio as a ertified Professioal Services Marketer (PSM). For more iformatio please visit REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 SMPS EUs $1,995/AMA Members $1,795 July Atlata, GA JMJ July Sa Diego, A JMJ Aug New York, NY JMJ Aug hicago, IL JMJ Sept Arligto, VA JMJ Sept Sa Fracisco, A JMJ Oct Bosto, MA JMJ Nov hicago, IL JMJ Dec New York, NY JMJ Dec Los Ageles, A JMJ Ja Arligto, VA JMJ Feb Las Vegas, NV JMJ Feb hicago, IL JMJ Lesso Live Olie Schedule 1.2 EUs/12 SMPS EUs $1,895/AMA Members $1,695 Tuesday ad Thursday 2-5 pm ET Nov JMJ L I have so much to brig back to my compay to improve overall maagemet processes for everyoe. I will be highly recommedig this course to my coworkers! Tyler F. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 SMPS EUs $2,195/AMA Members $1,995 July Bosto, MA JMJ July 31-Aug New York, NY JMJ Aug hicago, IL JMJ Sept Sa Fracisco, A JMJ Oct Dallas, TX JMJ Oct Arligto, VA JMJ Nov hicago, IL JMJ Dec New York, NY JMJ Feb hicago, IL JMJ AMA semiars are GSA approved ad are available for osite group traiig

123 TABLE OF ONTENTS SALES & MARKETING AMA s Advaced ourse i Strategic Marketig SEMINAR #5537 Take the ext step toward becomig a marketig guru. You ll discover cuttig-edge strategic marketig models ad their real-world applicatios. Obtai the kowledge ad tools you eed to icrease the spedig rate of curret customers ad cost-effectively acquire ew oes, itegrate your marketig mix elemets with corporate goals ad maximize the beefits of e-commerce techology. Uderstad the strategic value of sales vs. the strategic value of marketig Lear the stages of the customer buyig process ad geerate icremetal value at each stage Use the growth audit gap model to select the most effective optios for marketig programs Efficietly target your campaigs to core buyig iflueces Successfully develop ad maage ew product ad service lauches ad icrease overall market share WHAT YOU WILL OVER Strategic growth perspectives: the SMART growth segmetatio Marketig strategies for distict psychographic groups Movig beyod pricig as a objective to pricig as a strategy The role of marketig i RM: uderstadig the lifetime value of a customer hagig the buyig structure through the Iteret Promotios ad commuicatio as a itegrated process The seve stages of ew product/service developmet Experieced marketig maagers, directors ad vice presidets of marketig as well as executives ad maagers i fiace, operatios, customer service, R&D ad other departmets who iteract with colleagues i marketig. Kowledge of the fudametals of marketig is highly recommeded. Visit for details about PE credits. You may also be iterested i Aligig Sales ad Marketig Strategies: Success through ollaboratio, Semiar #5286, page 121. ustomer Service Excellece: How to Wi ad Keep ustomers SEMINAR #5165 Providig better, faster service will keep your customers comig back. Quality service will give you the competitive advatage you eed to survive i a tough busiess climate. I today s customer-orieted busiess eviromet, people skills are critical for persoal ad orgaizatioal success. How you hadle your customers ca directly affect your idividual goals as well as your team s ad compay s performace. This semiar gives you the skills you eed to ehace customer relatioships ad secure a overall competitive advatage. Deliver better, faster service ad icrease customer satisfactio Lear how to gai ad maitai repeat busiess Kow what customers expect Icrease your credibility with customers ad your value to your orgaizatio Maage stressful situatios more effectively Recogize the sigals of customer irritatio ad how to quickly fid a workable solutio to your customer s problem WHAT YOU WILL OVER The beefits of excellet service Focusig o customer service success How customer service creates reveue Why customer satisfactio is based o perceptios Focusig o customers top two expectatios to save time ad reduce stress Maagig customer expectatios by persoality style Dealig with difficult customers Respodig effectively to specific customer behaviors ustomer service represetatives, techical ad support persoel, field service represetatives, accout maagers, credit ad billig specialists, small-busiess owers as well as maagers who wat to reiforce their skills ad trai their staffs. Visit for details about PE credits. lassroom Semiars AMA is approved by the Society for Marketig Professioal Services (SMPS) to offer SMPS EUs. This course qualifies for 18 EUs toward your recertificatio as a ertified Professioal Services Marketer (PSM). For more iformatio please visit REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 SMPS EUs $2,345/AMA Members $2,095 AMA Members Save $250 Aug New York, NY JMJ Sept hicago, IL JMJ Oct Atlata, GA JMJ Nov Sa Fracisco, A JMJ Nov. 29-Dec New York, NY JMJ REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs $1,895/AMA Members $1,695 July Atlata, GA JMJ Aug Sa Fracisco, A JMJ Sept New York, NY JMJ Oct hicago, IL JMJ Nov. 30-Dec New York, NY JMJ Ja hicago, IL JMJ Feb Sa Fracisco, A JMJ For additioal dates ad locatios or to register

124 STRATEGI PLANNING TABLE OF ONTENTS Fudametals of Strategic Plaig SEMINAR #2565 Kow what seior maagemet is thikig ad why ad icrease your value to your orgaizatio. Here s a overview of strategic plaig for those who wat to uderstad the impact of strategy o their work ad their orgaizatio s success. Gai a perspective ad vocabulary to help you actively ad costructively support your firm s strategic directio. Uderstad what strategy ad strategic plaig mea to a orgaizatio Lear key cocepts ad the laguage used by those ivolved i strategic plaig Discover various approaches compaies use to develop strategy Fid out how strategy moves from cocept through implemetatio to realizatio Assess curret ad future eviromets WHAT YOU WILL OVER What strategy ad strategic plaig really mea How strategy creates value for customers ad stakeholders How compaies develop strategy: seve strategic plaig processes The strategic plaig process i actio: five stages of a classic approach Assessig the eviromets The 3 Ds of strategy: Discussio, Decisio, Developmet Implemetig strategy: how strategy cascades through the orgaizatio Maagers ad supervisors who wat to expad their maagemet perspective ad ayoe who must commuicate with maagers ad leaders ivolved i the creatio ad implemetatio of strategy. Visit for details about PE ad SHRM credits. The use of this seal cofirms that this activity has met HR ertificatio Istitute s (HRI ) criteria for recertificatio credit pre-approval. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). This course qualifies for 12 PUs toward your recertificatio as a AP (ertified Aalytics Professioal). 12 Strategic PDUs See page 104 for more details. Reproduced with the permissio of PMI. REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PDUs/12 PHR/SPHR/12 PUs $2,345/AMA Members $2,095 AMA Members Save $250 July Dallas, TX JMJ Aug hicago, IL JMJ Sept Arligto, VA JMJ Oct New York, NY JMJ Nov Sa Fracisco, A JMJ Dec hicago, IL JMJ Feb New York, NY JMJ Get istat access to AMA s FREE RESOURES WEBASTS 60-miute, iformatioal programs that discuss key maagemet practices, research fidigs, busiess strategies ad market treds. Each program gives you istat access to relevat busiess cotet. Our most popular webcasts: Simply Maagig (#17830) Maagig Project Stakeholders (#17829) Becomig a Valued Player (#17838) >> 27,000 people registered for our webcasts i 2016 PODASTS AMA Edgewise podcast programs are thoughtleadership focused ad delivered bi-weekly o itues, Soudloud ad Our top podcasts: Joh Baldoi o Speakig with Presece Jeifer Kahweiler o Quiet Ifluece Georg Vielmetter ad Yvoe Sell o Megatreds You Need to Uderstad >> 176,000 people listeed to our podcast programs i 2016 BLOG Playbook is AMA s blog featurig advice from top busiess experts ad origial research. Visit playbook.amaet.org enewsletter Leader s Edge, AMA s free mothly enewsletter, coects seior maagemet with recogized busiess authorities, ad provides you with ew ideas ad iovative strategies. Sig up for your FREE My AMA Accout! AMA semiars are GSA approved ad are available for osite group traiig

125 TABLE OF ONTENTS STRATEGI PLANNING Strategic Plaig SEMINAR #2526 Develop the best strategies to support your compay s goals. This course is desiged to combie prove-by-practice methods with ew isights ad ideas from a wide rage of curret strategic thikig. Gai a wider perspective of maagemet practice through breakout sessios, exercises ad case applicatios. Brig your strategic dilemmas to this program ad get directio o aalytical ad orgaizatioal approaches. Idetify strategies i order to develop a uique competitive advatage Lear key aalytical ad coceptual approaches to expad your uderstadig of the marketplace Alig your orgaizatio with your strategic plaig goals by itegratig strategy, objectives, metrics ad performace Idetify evolvig strategic patters ad geerate ideas o how they ca be applied to your orgaizatio Icorporate customer eeds ito the strategic pla Use a case study to examie the strategic plaig process i detail Determie the best approach to effectively implemet your strategy WHAT YOU WILL OVER Strategic Plaig Priciples Determiig a frame of referece for strategic plaig cocepts Schools of thought i strategic plaig The evolutio of strategy A Overview of the Plaig Process Basic elemets of strategic plaig Developig ad maagig the strategy formatio process Uderstadig Your Orgaizatio s Missio Your orgaizatio s core values reatig a missio statemet for your orgaizatio Assessig the Exteral Eviromet Idetifyig macro ad micro factors Respodig to chages i the eviromet The I/P (Importace/Performace) matrix as a competitive tool Uderstadig Your Iteral Eviromet How to become a high-performig orgaizatio Fiacial elemets of developig strategy Formulatig a Strategy Data sythesis SWOT aalysis ompetitive Strategy Defiig your competitive advatage The product/idustry/lifecycle curve Uderstadig mega patters Esurig Strategic Aligmet reatig orgaizatioal accoutability How to traslate the grad desig ito strategy executio Strategy Executio Key buildig blocks Learig the three core processes Uderstadig resource allocatio ad strategy formatio A Plaig Process Determiig the best processes for your busiess Faculty Spotlight Johaah (Jody) Joes, PhD, is oe of the experts who teach this course. She has over 30 years of experiece i strategic plaig, marketig strategy ad orgaizatioal chage maagemet. Dr. Joes is a Master Itegral oach certified by Itegral oachig aada, ad she serves o their faculty. She holds a PhD i Busiess Admiistratio from The Uiversity of Alabama. Executives, divisio leaders ad other seior maagers ivolved i the formatio ad implemetatio of strategy. This course qualifies for 18 PUs toward your recertificatio as a AP (ertified Aalytics Professioal). AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). PMP, PMBOK ad the PMI R.E.P. logo are registered trademarks of the Project Maagemet Istitute, Ic. 18 Strategic PDUs See page 104 for more details. Reproduced with the permissio of PMI. lassroom Semiars 3-Day lassroom Schedule REGISTER TODAY! EUs/18 PDUs/18 PUs/21 PE $2,645/AMA Members $2,395/AMA Members Save $250 July New York, NY JMJ July Dallas, TX JMJ Aug Arligto, VA JMJ Aug hicago, IL JMJ Sept Las Vegas, NV JMJ Sept Atlata, GA JMJ Sept New York, NY JMJ Oct Sa Fracisco, A JMJ Nov Arligto, VA JMJ Nov hicago, IL JMJ Nov New York, NY JMJ Dec Fort Lauderdale, FL JMJ Dec Seattle, WA JMJ Ja New York, NY JMJ Feb Sa Fracisco, A JMJ Feb hicago, IL JMJ Feb Arligto, VA JMJ Recommeded PE redit: 21 hours/itermediate Prerequisites: Noe Advace Preparatio: Olie pre- ad post-assessmet Delivery Method: Group Live Field of Study: Maagemet Advisory Services For additioal dates ad locatios or to register

126 STRATEGI PLANNING TABLE OF ONTENTS Facilitatig a Effective Strategic Plaig Process SEMINAR #2009 Efficietly prepare ad ru strategic plaig sessios that produce real results. There s great pressure o executives who must pla ad coduct this process. The tools ad techiques you must have to successfully prepare ad coduct a productive, results-drive strategic plaig sessio are thoroughly explored i this semiar. You ll address defiitio of goals, upfrot cotractig withi the orgaizatio, sposorship, selectig the best approach ad tools, ad determiig what data is required. You ll the lear how to smoothly facilitate the process/sessio ad implemet a effective follow-up. Kow which discussios ad decisios should occur prior to the strategic plaig sessio Determie who should be ivolved ad to what extet Kow how to get chief ifluecers at multiple levels o your team i leadig roles Decide the best strategic plaig approach/process to use ad customize it Explore various scearios which may occur ad possible approaches to hadlig them Build i metrics ad schedule meetigs to assess milestoes ad progress toward goals WHAT YOU WILL OVER Preparig for strategic plaig by cotractig ad gettig buy-i from executive leadership Defiig scope, goals ad specific results that will be achieved Fidig your Strategic Plaig hampios ad defiig accoutabilities Today s most commoly used strategic plaig processes/ approaches/models Techiques for eablig creativity ad iovative thikig Facilitatig the actual sessio: drawig people out, geeratig ideas ad ruig the sessios efficietly Establishig ext steps ad movig toward the executio phase Experieced executives, directors of OD, seior HR leaders, divisio leaders, strategic plaers ad others who maage the strategic plaig process for a departmet or orgaizatio. Visit for details about SHRM credits. This course qualifies for 18 PUs toward your recertificatio as a AP (ertified Aalytics Professioal). REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PUs $2,645/AMA Members $2,395 AMA Members Save $250 July Atlata, GA JMJ Aug Arligto, VA JMJ Sept hicago, IL JMJ Oct New York, NY JMJ Dec Arligto, VA JMJ Strategy Executio Gettig It Doe SEMINAR #2209 lose the gap betwee strategic plaig ad implemetatio. Lear step-by-step processes ad models for executig strategic iitiatives. Brig your actual iitiatives ad situatios to the table, ad gai the skills ad talets that ofte lead to the executive suite. Apply basic elemets of strategy executio to your strategic iitiative Recogize factors affectig your ability to execute your orgaizatio s strategy Break large, log-term strategic iitiatives ito smaller, achievable projects Map your ow strategic goals agaist the vital poits of success, failure ad resistace Gai ad sustai support across orgaizatioal boudaries Alig your strategy with departmetal ad orgaizatioal goals WHAT YOU WILL OVER Usig mid mappig to defie ad refie a strategic iitiative Desigig a strategic executio goal for a successful outcome ad preparig for results Plaig ad leadig a eergizig lauch for a strategic iitiativefocused project Usig plas, schedules, budgets ad cotrols to track the progress of your strategic iitiative Overcomig oppositio ad uforesee obstacles usig political skills ad creative problem solvig Experieced leaders who eed to successfully execute their part of larger scope, missio-critical strategic iitiatives. Note: Two weeks before your semiar, you will receive a pre-work assigmet. You will eed to idetify a strategic iitiative you have resposibility for executig, meet with your maager to clarify the project specificatios ad complete the Strategic Iitiative Summary Worksheet. Visit for details about PE credits. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). This course qualifies for 18 PUs toward your recertificatio as a AP (ertified Aalytics Professioal). 18 Strategic PDUs See page 104 for more details. Reproduced with the permissio of PMI. REGISTER TODAY! 3-Day lassroom Schedule 1.8 EUs/18 PDUs/18 PUs $2,645/AMA Members $2,395 AMA Members Save $250 July New York, NY JMJ Aug hicago, IL JMJ Oct Atlata, GA JMJ Nov New York, NY JMJ Nov. 29-Dec hicago, IL JMJ Dec Arligto, VA JMJ Feb Sa Fracisco, A JMJ AMA semiars are GSA approved ad are available for osite group traiig

127 TABLE OF ONTENTS STRATEGI PLANNING How Best-Practice Orgaizatios Egage Employees i hage BY HOLLY LYKE-HO-GLAND Evergree chage maagemet challeges, icludig the eed to egage employees i chage, cotiue to be top priorities for busiesses, accordig to the APQ survey 2017 Process ad Performace Maagemet Priorities ad halleges. At its core, chage maagemet is the act of proactively maagig chage ad miimizig resistace to orgaizatioal chage by egagig key stakeholders i the process. Sice these are evergree challeges, orgaizatios ca leverage the efforts of best-practice orgaizatios to address them. Best-practice orgaizatios use commuicatio ad egagemet tactics to create a sese of owership ad overcome the commo barriers to chage that diffuse mometum. These orgaizatios uderstad that traditioal chage barriers such as flavor-of-the-week perceptios ad employees uwilligess to chage reflect the level of acceptace or buy-i with seior maagemet ad employees. Establishig buy-i ivolves trasparet commuicatios, persoalizatio of what the chage meas, ad iteractive egagemet. There are five key lessos o how to develop buy-i ad overcome resistace: Keep commuicatios ope ad hoest. Be trasparet, eve whe coveyig bad ews. Employees respect the hoesty, ad that i tur creates the trust ecessary to facilitate chage. Be deliberate about the purpose ad target of the commuicatios. All iformatio will ot be relevat to everyoe, ad overcommuicatio ca result i people igorig importat iformatio. Leverage peer catalysts. Idetify ad leverage ceters of ifluece withi the orgaizatio who are atural chage agets. These agets are ot always maagers. They help commuicate iformatio ad create buy-i from the bottom up. lose the loop. Always provide updates o what is doe with people s questios or feedback. This lets employees kow the orgaizatio listes to them ad respects their thoughts, ad it aswers similar questios that other employees have. Egage employees i the process. Use iteractive commuicatio tactics such as focus groups, war games, social media, crowdsourcig, ad employee-led traiig. This egagemet approach ot oly helps create buy-i but also allows the orgaizatio to tap ito the expertise ad ideas of its employees for the trasformatio. Holly Lyke-Ho-Glad is pricipal research lead of process ad performace maagemet at APQ. She coducts ad publishes APQ research o process maagemet ad improvemet, quality, project maagemet, measuremet, ad bechmarkig. Take the Next Step Semiar: Leadig Disruptive hage ad Iovatio: Your Pla for Breakthrough Growth, pg 77 Semiar: Trasformatioal Leadership: How to Ispire Extraordiary Performace, pg 80 Semiar: The Voice of Leadership: How Leaders Ispire, Ifluece ad Achieve Results, pg 83 Strategic Agility ad Resiliece: Embracig hage to Drive Growth SEMINAR #2546 Are you ready to respod to complex ad upredictable busiess chages? Leadership success depeds o your ability to be future-orieted, seize exteral opportuities ad bouce back from uforesee chages. You must capitalize o market treds ad aticipate ad respod to chage more rapidly. You ll lear how to uderstad ad explore customer ad marketplace opportuities ad capitalize o them by respodig with appropriate products, services ad iitiatives. How agile orgaizatios differ from fragile orgaizatios Keep your competitive edge by aticipatig ad adaptig to chage Idetify rapid respose mechaisms to evirometal shifts Be recogized as a chage aget ad egage ad empower employees to implemet your visio Establish compellig commuicatio strategies to drive chage i your team ad alig your orgaizatio WHAT YOU WILL OVER Idetifyig the competecies eeded to lead with agility ad resiliece Utilizig the Leadership Agility Profile self-assessmet to determie your agility score Aligig people, processes ad techology with the AGILE Model ad lear to put it ito actio Developig the right team with skills to commuicate ad implemet strategy as it evolves reatig a culture that promotes actio ad resourcefuless Egagig i a costat outside the box search for ideas Iitiatig ad maitaiig a performace scorecard with balaced key metrics, icludig compay, team ad customer measures Vice presidets, directors, divisio maagers ad others with strategic leadership roles. Note: Before attedig the sessio, you will receive three articles ad a lik to the olie Leadership Agility Profile self-assessmet. You must familiarize yourself with the articles ad complete the assessmet to fully participate i this semiar. Visit for details about PE credits. This course qualifies for 12 PUs toward your recertificatio as a AP (ertified Aalytics Professioal). REGISTER TODAY! 2-Day lassroom Schedule 1.2 EUs/12 PUs $2,545/AMA Members $2,295 AMA Members Save $250 July Arligto, VA JMJ Sept Sa Fracisco, A JMJ Oct Atlata, GA JMJ Nov hicago, IL JMJ Dec New York, NY JMJ Feb Arligto, VA JMJ lassroom Semiars For additioal dates ad locatios or to register

128 TABLE OF ONTENTS The Best Way to Lear Olie Lear. Accelerate. Lead. Live Iteractive Semiars Desiged for true collaboratio with peers from aroud the world World-lass Faculty Lear i real time from idustry-leadig experts areer-advacig Skills Gai powerful ew tools from the comfort of your desk ad miimize your time away from work Get Started:

129 TABLE OF ONTENTS Developig Your Aalytical Skills: How to Research ad Preset Iformatio semiar #2162 (see page 12 for classroom semiar) Support your coclusios with valid ad credible evidece. Lear to implemet a process for aalysis that esures you re focusig o the most critical iformatio, ivolvig the right people, ad coveyig your message i terms your audieces will uderstad. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). All busiess professioals who wat to lear basic aalytical skills to make successful busiess decisios. Visit for details about PE ad SHRM credits. ritical Thikig semiar #2533 (see page 15 for classroom semiar) ritical thikig helps you step back, examie your thought processes ad make them more effective. You ll ask the right questios, challege assumptios ad AMA has bee reviewed ad approved as a provider of project see others viewpoits with clarity. I this maagemet traiig by the Project semiar, you ll get hads-o experiece Maagemet Istitute (PMI). with a battery of practical tools to help you make critical thikig a idispesable part of your skill set. All busiess professioals who wat to ehace their thikig processes to achieve better results i busiess. NOTE: Before attedig this sessio, you will receive a lik to the olie Pearso My Thikig Styles TM assessmet. You must complete the assessmet to fully participate i this semiar. Visit for details about PE ad SHRM credits. LESSON 1 ore Aalytical Skills LESSON 2 Pla Your Aalytical Approach to a Busiess Problem LESSON 3 Usig Aalytic Techiques for Problem Solvig ad Decisio Makig LESSON 4 Applyig Aalytic Tools ad Techiques for Busiess Solutios SHEDULE 1.2 EUs/12 PDUs $2,095/AMA Members $1,895 Tuesday 2-5 pm ET 4 Lessos July 11-Aug JMJ Oct. 31-Nov JMJ Feb JMJ LESSON 1 ritical Thikig i Busiess LESSON 2 The ritical Thikig Process LESSON 3 Appraisig Your ritical Thikig Skills LESSON 4 Applyig ad Developig ritical Thikig Skills The RED Model ad My Thikig Styles are trademarks of Pearso Educatio, Ic. SHEDULE 1.2 EUs/12 PDUs $2,345/AMA Members $2,095 Moday ad Wedesday 2-5 pm ET 4 Lessos July JMJ Sept JMJ Nov JMJ Ja JMJ Live Olie Semiars Maagig haos: Tools to Set Priorities ad Make Decisios Uder Pressure semiar #2261 (see page 24 for classroom semiar) Maage uproductive cofusio ad disorder ad trasform them ito cotrollable challeges. The four lessos give you immediate opportuity to apply your kowledge so you ca alleviate, clarify ad elimiate chaos withi your cotrol. Ayoe facig shiftig priorities, expadig workloads, tight deadlies, orgaizatioal restructurig, multiple projects or icreased ucertaity. Visit for details about PE credits. LESSON 1 Idetifyig Real/Root auses; hoosig a Tool to Address haos LESSON 2 Priority Plaig ad Decisio Makig AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). LESSON 3 Plaig Daily Work LESSON 4 ommuicatio Skills for Maagig haos SHEDULE 1.2 EUs/12 PDUs $1,895/AMA Members $1,695 Moday ad Wedesday 2-5 pm ET 4 Lessos Jue JEN Aug JEN Oct JEN Nov. 27-Dec JEN Time Maagemet semiar #2233 (see page 19 for classroom semiar) Do you fid yourself overloaded with work? Feel stretched ad exhausted daily? It s time to make a choice. Take this class to fid balace, achieve your objectives ad be more effective ad productive. Visit for details about PE credits. LESSON 1 Idetifyig Typical Time Wasters Plaig for Success LESSON 2 Settig Priorities Puttig Priorities ito Actio AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Busiess professioals who wat greater cotrol of their time, maagemet style ad life. LESSON 3 Icreasig Productivity otrollig Iterruptios ad Maagig Yourself LESSON 4 Maagig Techology reatig Boudaries SHEDULE 1.2 EUs/12 PDUs $1,895/AMA Members $1,695 Moday-Thursday 2-5 pm ET 4 Lessos July JMJ Sept JMJ Dec JMJ Feb JMJ For complete course descriptios visit 129

130 TABLE OF ONTENTS Live Olie Semiars The 7 Habits of Highly Effective People SIGNATURE EDITION 4.0 semiar #2601 (see page 20 for classroom semiar) By Frakliovey available through AMA. Based o the teachigs of Dr. Stephe R. ovey. This ew Sigature 4.0 versio takes the 7 Habits to a whole ew level, with eve more tools ad processes to help you live ad apply the 7 Habits, icludig more tha 30 ew world-class videos; a powerful ew Livig the 7 Habits mobile app; ew Skill ad Practice cards with 20 ew 7 Habits practices, ad much more. Ayoe who wats to apply the power of effectiveess for greater success, ad feel more satisfied with what they accomplish. Visit for details about PE credits. LESSON 1 Habit 1: Be Proactive LESSON 2 Habit 2: Begi with the Ed i Mid Habit 3: Put First Thigs First LESSON 3 Habit 4: Thik Wi-Wi Habit 5: Seek First to Uderstad, The Be Uderstood LESSON 4 Habit 6: Syergize Habit 7: Sharpe the Saw SHEDULE 1.2 EUs $2,195/AMA Members $1,995 Moday-Thursday 2-5 pm ET 4 Lessos July 31-Aug JMJ Sept JMJ Oct JMJ Nov JMJ Dec JMJ Feb JMJ The 5 hoices to Extraordiary Productivity semiar #2605 (see page 22 for classroom semiar) By Frakliovey available through AMA. areer demads ad iformatio overload ca hurt our ability to thik clearly. This semiar combies curret eurosciece research with prove productivity priciples to help you better maage your decisios, attetio ad eergy. Lear to apply a process ad maximize the use of techology platforms that ca dramatically icrease your ability to achieve life s most importat outcomes by cosistetly makig choices that create extraordiary value for yourself ad your orgaizatio. Busiess professioals at all levels lookig for the tools to maximize productivity ad achieve the extraordiary. Visit for details about PE credits. LESSON 1 hoice 1: Act o the Importat hoice 2: Go for the Extraordiary hoice 3: Schedule the Big Rocks LESSON 2 hoice 4: Rule Your Techology hoice 5: Fuel Your Fire SHEDULE 0.9 EU $2,095/AMA Members $1,895 Tues. 9 am-5 pm ET ad Wed. 9 am-2 pm ET 2 Lessos Aug JMJ Sept JMJ Oct. 31-Nov JMJ Ja JMJ Feb JMJ Assertiveess Traiig for Wome i Busiess semiar #2528 (see page 36 for classroom semiar) Stregthe your leadership ability ad commad respect. Kowig how to assert yourself is vital for gettig what you wat. Here you ll practice ad refie your skills so you ca hadle ay situatio without seemig either shy or pushy. Wome who wat to build their stregths ad improve commuicatio. Visit for details about PE credits. LESSON 1 Assertiveess Overview LESSON 2 Assessig Yourself AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). LESSON 3 Assertive Techiques ad Practices LESSON 4 Key ommuicatio Skills Necessary for ommuicatio Developig Your Emotioal Itelligece semiar #2144 (see page 30 for classroom semiar) Today s fast-paced, team-based ad global work eviromets eed strog ad effective relatioships for maximum results. Emotioal itelligece (EI) competecies are at the heart of workplace relatioships ad productivity. This live olie semiar emphasizes the practical applicatio of EI cocepts rather tha just focusig o theory. Lear ad practice these skills to achieve greater persoal awareess, coect with others, maage stress ad more. Ayoe who wats to maximize their performace, as well as persoal ad busiess success, by icreasig emotio maagemet ad self-uderstadig through EI skills. LESSON 1 Itroductio Expadig EI Persoal Awareess LESSON 2 Egagig EI Relatioships ad Persoal Impact Demostratig EI Itelliget Stress Maagemet ad Resiliece LESSON 3 Leveragig Healthy, Emotioally Itelliget oflict ad ollaboratio Brigig it All Together SHEDULE 1.2 EUs/12 PDUs $2,345/AMA Members $2,095 Moday ad Wedesday 2-5 pm ET 4 Lessos Sept JMJ Dec JMJ SHEDULE 0.9 EU $2,195/AMA Members $1,995 Moday to Wedesday 2-5 pm ET 3 Lessos July 31-Aug JMJ Dec JMJ all to register AMA Live Olie Semiars are GSA approved ad are available for osite group traiig

131 TABLE OF ONTENTS How to ommuicate with Diplomacy, Tact ad redibility semiar #2206 (see page 40 for classroom semiar) What you say ad how you say it ca determie your success, how effective you are at forgig collaborative ad diplomatic iteractios. Now you ca acquire a special set of skills to hear others clearly ad respod appropriately whe feelig challeged or overwhelmed. Those who wat to advace their credibility. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Visit for details about PE ad SHRM credits. Respodig to oflict Strategies for Improved ommuicatio semiar #2115 (see page 45 for classroom semiar) Lear to maage disputes ad disagreemets positively ad proactively. You ll become aware of your emotioal triggers to prevet explosive situatios. The ew strategies of coflict maagemet you ll acquire will improve your commuicatio performace ad ultimately icrease the success of your busiess iitiatives. Those who wat to fid productive ways to maage coflict. Visit for details about SHRM credits. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). LESSON 1 How Diplomacy, Tact ad redibility Affect How You re Perceived The PIE (Performace, Image, Exposure) model ad perceptio Uspoke cotracts, overbal messages ad coded messages Dealig with passive/aggressive behaviors Maagig what you say ad how you say it LESSON 2 ommuicatio Style Differeces Uderstadig how style impacts your image Readig others so you ca commuicate more effectively Learig to flex your style to meet the situatio LESSON 3 Effective ad Powerful ommuicatio Skills Learig the Kow-Feel-Do Model of ommuicatio Adjustig your commuicatio style for geeratioal ad cultural differeces Idetifyig the 3 Vs: Visual, Verbal ad Vocal compoets of commuicatio Idetifyig red-flag words ad cultural faux pas that ca hurt coversatios LESSON 4 Better ommuicatio Through Effective Listeig Skills Uderstadig the barriers ad obstacles to effective listeig Usig credibility to ifluece your audiece ad gai respect Trust ad other characteristics of credible people Idetifyig ad workig o your ow commuicatio LESSON 1 Developig oflict Awareess Respodig to oflict LESSON 2 oflict Strategies The Role of Trust i Miimizig oflict SHEDULE Buildig Better Work Relatioships New Techiques for Results-Orieted ommuicatio semiar #2235 (see page 46 for classroom semiar) Build a more successful career by makig your work relatioships more successful. Discover the competecies critical to solid work relatioships ad become more acceptig of the differeces betwee people. Become more skilled at aalyzig situatios ad selectig the most productive commuicatio strategies to use. LESSON 3 Movig Beyod oflict Dealig with Difficult Behavior LESSON 4 Mappig the oflict ad Forecastig Potetial Thuderstorms 1.2 EUs/12 PDUs $2,195/AMA Members $1,995 Moday ad Wedesday 2-5 pm ET 4 Lessos Oct JMJ Ja JMJ AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Live Olie Semiars SHEDULE 1.2 EUs/12 PDUs $2,095/AMA Members $1,895 Moday-Thursday 2-5 pm ET 4 Lessos July JMJ July 31-Aug JMJ Sept JMJ Oct JMJ Nov JMJ Dec JMJ Ja JMJ Feb JMJ Ayoe who wats to apply effective commuicatio ad relatioship maagemet. Visit for details about PE ad SHRM credits. LESSON 1 Effective Workplace Relatioships LESSON 2 Buildig Better Relatioships with Ourselves ad Others LESSON 3 Expressig Needs Withi Relatioships LESSON 4 Addressig Relatioal hage ad oflict SHEDULE 1.2 EUs/12 PDUs $2,345/AMA Members $2,095 Moday ad Wedesday 2-5 pm ET 4 Lessos Sept JMJ Dec JMJ For complete course descriptios visit 131

132 TABLE OF ONTENTS ommuicatig Up, Dow, ad Across the Orgaizatio semiar #2203 (see page 49 for classroom semiar) Are you prepared to commuicate with ayoe i your compay? Do you kow how to aalyze your audiece? a you frame your message so that people feel coected AMA has bee reviewed ad approved as a provider of project to you? Here you ll lear how to build maagemet traiig by the Project mutual uderstadig ad coectivity with Maagemet Istitute (PMI). others, discover ifluece strategies ad get skills to critically evaluate each uique commuicatio evet. Busiess professioals who wat to be strog, passioate ad effective commuicators across orgaizatioal boudaries. Visit for details about PE ad SHRM credits. Gettig Results Without Authority semiar #2532 (see page 50 for classroom semiar) The ability to wi respect, ifluece people ad cultivate cooperatio is essetial to career success especially sice the people with whom you iteract ca chage without AMA has bee reviewed ad approved as a provider of project warig. This semiar will help you focus o maagemet traiig by the Project the key elemets of ifluecig others whe Maagemet Istitute (PMI). there is a lack of authority persoal power, persuasio ad egotiatio. You will practice powerful ifluecig techiques ad ehace your learig with assessmet tools ad group activities. Those who eed to ifluece or get work doe through others. Visit for details about PE credits. Live Olie Semiars LESSON 1 Puttig the Best You Forward LESSON 2 Targetig Your Message to the Audiece ad Situatio LESSON 3 Framig the Message LESSON 4 Motivatig ad Ifluecig Throughout the Orgaizatio SHEDULE 1.2 EUs/12 PDUs $2,095/AMA Members $1,895 Moday ad Wedesday 2-5 pm ET 4 Lessos Aug JMJ Oct. 30-Nov JMJ Ja JMJ LESSON 1 Buildig Your Persoal Power Base LESSON 2 Relatioships, Parterships ad Preferred ommuicatio Styles LESSON 3 The Keys to Persuasio LESSON 4 oflict ad Negotiatio SHEDULE 1.2 EUs/12 PDUs $2,345/AMA Members $2,095 Tuesday ad Thursday 2-5 pm ET 4 Lessos July JMJ Oct JMJ Ja JMJ Expadig Your Ifluece Uderstadig the Psychology of Persuasio semiar #2204 (see page 52 for classroom semiar) Ucover persuasio techiques that most people do t eve kow exist ad use them to build your ifluece. Gettig the reactio you wat from others ad expadig your ifluece require isights ito the psychology of what truly prompts us to say yes or o. This semiar explores these psychological triggers, ad shows you how to apply persuasio priciples so you ca achieve the outcomes you wat. Those who eed to uderstad how people are coviced to do somethig. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Negotiatig to Wi semiar #2513 (see page 53 for classroom semiar) Whether it s allocatig resources for a project, fudig a ew iitiative or establishig a supply chai for a ew product or service, egotiatio is at the heart of the process. You must idetify the problem, uderstad it from the other s perspective, geerate alterative solutios ad select a solutio that beefits both sides. You will lear the structure, techiques AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). ad approaches available to positively ifluece a outcome ad to develop a effective pla ad strategy for ay egotiatio. Those resposible for egotiatig the terms of a agreemet. Visit for details about PE ad SHRM credits. LESSON 1 Appealig to Huma Nature ad Fulfillig Emotioal Needs LESSON 2 Ivolvig to Persuade ad reatig Discomfort LESSON 3 Balacig Emotio ad Logic SHEDULE 0.9 EU/9 PDUs $2,095/AMA Members $1,895 Tuesday-Thursday 2-5 pm ET 3 Lessos July JMJ Sept JMJ Oct. 30-Nov JMJ Feb JMJ LESSON 1 What Is Negotiatio? Negotiatio Stages LESSON 2 Plaig Your Negotiatio Persuasio SHEDULE 1.2 EUs/12 PDUs $2,345/AMA Members $2,095 LESSON 3 ommuicatio LESSON 4 raftig a Negotiatio Strategy Tuesday ad Thursday 2-5 pm ET 4 Lessos July JMJ Feb JMJ all to register AMA Live Olie Semiars are GSA approved ad are available for osite group traiig

133 TABLE OF ONTENTS AMA s Busiess Grammar Workshop semiar #2121 (see page 54 for classroom semiar) Avoid costly ad embarrassig mistakes i all types of busiess writig. This iteractive semiar is the perfect ad pailess way to refresh your kowledge of grammar ad puctuatio. Lear stadard rules you must kow for achievig proper usage ad grammar, ad the apply what you ve leared i hads-o exercises ad activities. You ll icrease your cofidece ad ability whe writig s, reports, proposals ad all other types of busiess correspodece. Busiess professioals who wat to improve their grammar skills ad icrease their cofidece with all types of busiess writig. Visit for details about PE credits. LESSON 1 Words, Words, Words LESSON 2 Usig the Right Words Effective Techical Writig semiar #2216 (see page 56 for classroom semiar) Preset complex techical iformatio with precisio, clarity, impact ad simplicity. Lear prove approaches for coveyig techical iformatio i s, letters, reports, mauals, istructios, documetatio ad proposals. Recogize the eeds of your audiece, be able to orgaize your iformatio to make the best possible impressio. Egieers, scietists, IT/computer persoel ad people i R&D ad other techical areas who are required to preset ideas i writig. LESSON 1 The Territory: Employig the Stadards of Effective Techical Writig LESSON 2 The Task: Gettig Started Efficietly LESSON 3 Seteces LESSON 4 Setece Parts ad Setece Structures SHEDULE 1.2 EUs $1,795/AMA Members $1,595 Moday-Thursday 2-5 pm ET 4 Lessos Aug JMJ Nov JMJ Feb JMJ LESSON 3 The Techiques: Orgaizig Messages Strategically LESSON 4 The Tweaks: Achievig Precisio, larity, ad ociseess AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). SHEDULE 1.2 EUs/12 PDUs $2,195/AMA Members $1,995 Tuesday ad Thursday 2-5 pm ET 4 Lessos Oct JMJ AMA s Busiess Writig Workshop semiar #2211 (see page 55 for classroom semiar) Lear quick ad easy methods for composig letters, s, reports, proposals ad performace appraisals ad save time by focusig o what to write, istead of how to write it. This semiar provides you with basic formats ad formulas for tacklig ay kid of writig task. Those who eed to save time by streamliig their writig process. LESSON 1 Stadards Priciples of Excellet Busiess Writig LESSON 2 Structure Orgaizig Messages for Maximum Effect LESSON 3 Style Usig Laguage Professioally LESSON 4 Strategies Techiques for Esurig Quality Messages AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). SHEDULE 1.2 EUs/12 PDUs $1,995/AMA Members $1,795 Tuesday ad Thursday 2-5 pm ET 4 Lessos July JMJ Sept JMJ Nov JMJ Ja JMJ Fudametals of Fiace ad Accoutig for No-Fiacial Maagers semiar #2218 (see page 60 for classroom semiar) Overcome your fear of fiace ad lear the fiacial impact of your decisios. From accruals ad writeoffs to receivables ad payables, you ll get the cocepts, tools ad techiques that ca help you make each decisio pay off. No-fiacial maagers i every fuctioal area. Visit for details about SHRM credits. LESSON 1 Basic Accoutig ocepts ad Fiacial Statemets LESSON 2 Evaluatig a Aual Report ad alculatig Fiacial Ratios SHEDULE LESSON 3 ost Aalysis ad Profit Plaig 1.2 EUs/12 PDUs/12 PHR/SPHR $2,345/AMA Members $2,095 LESSON 4 Aalyzig apital Expeditures ad Budgetig The use of this seal is ot a edorsemet by the HR ertificatio Istitute of the quality of the program. It meas that this program has met the HR ertificatio Istitute s criteria to be pre-approved for recertificatio credit. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Tuesday ad Thursday 2-5 pm ET 4 Lessos Aug JMJ Sept JMJ Oct JMJ Live Olie Semiars For complete course descriptios visit 133

134 TABLE OF ONTENTS AMA s Advaced Fiacial Forecastig ad Modelig Workshop semiar #1276 (see page 66 for classroom semiar) reate more powerful ad accurate fiacial models that steer you to improved decisio makig. Why are AMA s Live Olie Semiars so popular? Here s what our customers say Live Olie Semiars Aalysts ad executive-level maagers who work with fiacial models, eed a refresher course o modelig methods as well as experieced fiacial professioals who have ot built models o a regular basis. Visit for details about PE credits. LESSON 1 Fiace Theory as Used i Modelig reatig Fiacial Models LESSON 2 The Art of Buildig Models LESSON 3 Model Statistics ad Forecastig LESSON 4 Modelig Risk ad Ucertaity SHEDULE 1.2 EUs/13.6 TP/M/13.6 FP&A $2,545/AMA Members $2,295 Approved for up to 13.6 TP recertificatio credits by the Associatio for Fiacial Professioals at the rate of oe credit for each 50 miutes of attedace. Approved for up to 13.6 FP&A recertificatio credits by the Associatio for Fiacial Professioals at the rate of oe credit for each 50 miutes of attedace. Moday ad Wedesday 2-5 pm ET 4 Lessos Nov JMJ Fudametals of Huma Resources Maagemet semiar #8506 (see page 68 for classroom semiar) This itesive live olie semiar will give you a solid overview of all aspects of HR. Whether you re a recetly appoited HR maager, are ew to HR or have a job with HR resposibilities, this semiar ca give you the kow-how you eed. HR practitioers with fewer tha three years experiece; o-hr practitioers with HR resposibilities; experieced HR professioals seekig a fast review of HR s role i today s workplace. Visit for details about PE ad SHRM credits. From a recet attedee of Respodig to oflict: Strategies for Improved ommuicatio, Live Olie Semiar #2115, page 131. The course material was very iformative, ad the facilitator was icredibly kowledgeable about the subject. She gave real-life experieces ad allowed us time to work o our ow solutios. Dehlia O. From a recet attedee of Maagig haos: Tools to Set Priorities ad Make Decisios Uder Pressure, Live Olie Semiar #2261, page 129. This was a excellet course that far exceeded my expectatios. I would recommed this course. Kari G. From a recet attedee of Makig the Trasitio from Staff Member to Supervisor, Live Olie Semiar #2243, page 136. Great istructor. He had a lot of really good iformatio ad tips. He also helped us work through questios we had. LESSON 1 The hagig Role of HR ad the HR Fuctio LESSON 2 Legal Resposibilities ad the Employmet Process LESSON 3 Iformatio Processig; Beefits LESSON 4 ompesatio; Performace Maagemet; Orgaizatioal ad Employee Developmet SHEDULE 1.2 EUs $2,195/AMA Members $1,995 Moday ad Wedesday 2-5 pm ET 4 Lessos Aug JMJ Ja JMJ hristia W. From a recet attedee of AMA s Advaced Fiacial Forecastig ad Modelig Workshop, Live Olie Semiar #1276, page 134. It was worthwhile. Very iteractive ad egagig. Seth N. 134 all to register AMA Live Olie Semiars are GSA approved ad are available for osite group traiig

135 TABLE OF ONTENTS Leadig Virtual Teams semiar #2280 (see page 75 for classroom semiar) Build ad maitai truly syergistic ad effective log-distace teams. You ll acquire the tools ad methods you eed to maage ad lead virtual ad remote teams with success ad complete cofidece. Maagers, seior maagers, directors, ad project leaders of global ad/or geographically dispersed teams. Visit for details about PE credits. LESSON 1 Defiig Your Role as a Virtual Leader Buildig the Virtual Team LESSON 2 Leadig Virtual ommuicatio Pre-emptig coflict o your team by learig to bridge differeces ad creatig team agreemets Leadership Skills ad Team Developmet for Techical Professioals semiar #2569 (see page 74 for classroom semiar) Helpig techical professioals successfully complete tasks through positive work relatioships is a key leadership resposibility. You ll lear how to build ad lead a effective team ad evaluate your team s performace for cotiued leadership success. IT ad techical professioals, icludig team leaders, maagers, directors ad others who wat to ehace their team-buildig ad leadership skills. LESSON 1 Formig Usig your uderstadig of techical professioals to lead teams LESSON 2 Stormig Takig effective actio with chagig team dyamics ad prevetig or miimizig destructive coflict LESSON 3 Buildig Team Member Skills through oachig Facilitatig Virtual Meetigs SHEDULE 0.9 EU $2,195/AMA Members $1,995 Moday-Wedesday 2-5 pm ET 3 Lessos Sept JMJ Ja JMJ AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). LESSON 3 Normig Leadig the team usig motivatio, commuicatio ad leadership without authority LESSON 4 Performig Movig a team toward high performace Preparig for Leadership What It Takes to Take the Lead semiar #2536 (see page 73 for classroom semiar) Get oticed ad positio yourself for the top job. Get ready to discover the heart ad mid of true leadership ad develop the skills every cofidet leader eeds. Through self-assessmets ad other leadership scearios, lear to develop your uique leadership style for maximum impact. Ay maager who is a potetial cadidate for a leadership role or who is about to take o a ew leadership assigmet. LESSON 1 Is There a Leader i You? LESSON 2 Your Leadership Style What Do Leaders Talk About? What Is Your Leadership Image? Leadig with Emotioal Itelligece semiar #2133 (see page 81 for classroom semiar) At the core of successful leadership are the best practices ad core competecies of emotioal itelligece (EI). It s the skill that sets you apart as a effective ad impactful leader. This course uses a itegrated competecy approach to help you develop this crucial skill. You ll also practice ad apply methods for cosistetly usig emotioal itelligece (EI). Seior maagers ad leaders who eed to create a healthy, productive workplace ad orgaizatioal culture by ehacig their overall effectiveess through EI. Visit for details about SHRM credits. LESSON 1 Itroductio Itegratig emotioal itelligece ad leadership competecies LESSON 2 Achievig emotioally itelliget ifluece ad ispiratio Ecouragig emotioally itelliget collaboratio practices AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Visit for details about SHRM credits. LESSON 3 How a You Build Your Ifluece ad Power? How Should You Hadle Orgaizatioal Politics? How a You Motivate People? SHEDULE 0.9 EU/9 PDUs $2,095/AMA Members $1,895 Moday-Wedesday 2-5 pm ET 3 Lessos Aug JMJ Nov JMJ Ja JMJ LESSON 3 Maagig chage with emotioal itelligece Attaiig healthy coflict with emotioal itelligece LESSON 4 Leadig emotioally itelliget teams Demostratig your emotioal itelligece The use of this seal is ot a edorsemet by the HR ertificatio Istitute of the quality of the program. It meas that this program has met the HR ertificatio Istitute s criteria to be pre-approved for recertificatio credit. Live Olie Semiars SHEDULE 1.2 EUs/12 PDUs $2,195/AMA Members $1,995 Tuesday ad Thursday 2-5 pm ET 4 Lessos July JMJ Oct JMJ SHEDULE 1.2 EUs/12 PHR/SPHR $2,545/AMA Members $2,295 Moday ad Wedesday 2-5 pm ET 4 Lessos Sept JMJ Feb JMJ For complete course descriptios visit 135

136 TABLE OF ONTENTS Oly Available Live Olie oachig from a Distace Developig Your Team Whe You a t Be Face to Face semiar #2559 oachig remotely demads all-ew rules. oaches must develop a etirely ew battery of skills from iovative ways of listeig to ew measures of coachig success. This semiar eables coaches to move their teams to the ext level of professioal developmet regardless of distace. Maagers, team leaders, seior maagers ad project maagers of global ad geographically dispersed teams. Developig Executive Leadership semiar #2501 (see page 82 for classroom semiar) reate trust, set a clear visio ad guide your team to greater performace ad profit. Get prove-i-actio techiques with olie peer iteractio ad isights from the latest research to help you master the competecies of effective executive leadership. Mid-level maagers or executives who lead others with maagerial resposibility. It will beefit executives who require strog decisio-makig skills ad the ability to lead ad motivate others. Visit for details about PE ad SHRM credits. Live Olie Semiars LESSON 1 Virtual oachig Skills for Icreased Effectiveess LESSON 2 Buildig Employee Loyalty, Trust ad oectio LESSON 3 Preparatio ad Plaig for Virtual oachig LESSON 4 Team oachig SHEDULE 1.2 EUs $2,195/AMA Members $1,995 Tuesday ad Thursday 2-5 pm ET 4 Lessos July JMJ Oct JMJ Ja JMJ The Voice of Leadership: How Leaders Ispire, Ifluece ad Achieve Results semiar #2130 (see page 83 for classroom semiar) Master crucial leadership commuicatio skills for maximum impact. Ucover practical techiques to shape your leadership messages, hoe a authetic leadership voice ad egage i powerful coversatios that achieve results. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Experieced maagers ad ayoe expected to provide leadership. Visit for details about PE ad SHRM credits. LESSON 1 Focusig your visio, settig goals ad prioritizig LESSON 2 Usig Situatioal Leadership II to build more effective teams LESSON 3 Establishig the four corerstoes of trust to the four competecies of effective leadership LESSON 4 Motivatig ad fosterig a greater sese of pride ad ejoymet SHEDULE 1.2 EUs $2,545/AMA Members $2,295 Moday ad Wedesday 2-5 pm ET 4 Lessos Oct JMJ Ja JMJ Makig the Trasitio from Staff Member to Supervisor semiar #2243 (see page 86 for classroom semiar) Establish your presece as a ew boss, build credibility ad adapt your style to every situatio that comes your way. Through iteractive practice ad feedback, this semiar will prepare you to take your first supervisory role. You will gai techiques ad strategies for settig goals, tacklig difficult coflicts, motivatig, delegatig ad gettig the most from your team. Newly promoted supervisors with less tha oe year of experiece i this positio. LESSON 1 The Voice of Effective Leadership Fidig Your Leadership Voice LESSON 2 raftig Messages that Ispire Actio ad Results Deliverig Powerful ad Uderstadable ommuicatio SHEDULE 1.2 EUs/12 PDUs $2,545/AMA Members $2,295 LESSON 3 Settig Directio Ifluecig ad Ispirig Others Ito Actio LESSON 4 Delegatig ad oachig for Improved Performace Addressig Tough Topics i Ways that Defuse Tesio Tuesday ad Thursday 2-5 pm ET 4 Lessos Aug JMJ Oct. 31-Nov JMJ Feb JMJ LESSON 1 Determiig expectatios from your boss, employees, peers ad seior maagemet Writig SMART goals ad delegatig LESSON 2 larifyig your priorities ad protectig your time Demostratig the best way to commuicate with bosses, employees or peers LESSON 3 Employee motivators ad supervisor actios The five-step model for traiig people o the job LESSON 4 Givig ad receivig feedback Equal Employmet Opportuity (EEO) ad basic laws goverig the performace cycle. SHEDULE 1.2 EUs $1,895/AMA Members $1,695 Tuesday ad Thursday 2-5 pm ET 4 Lessos July JMJ Sept JMJ Nov JMJ Ja JMJ all to register AMA Live Olie Semiars are GSA approved ad are available for osite group traiig

137 TABLE OF ONTENTS Maagemet Skills for New Supervisors semiar #2248 (see page 88 for classroom semiar) Take your maagemet skills to a higher level of proficiecy. Lear the tools to pla, orgaize, commuicate ad moitor with greater effectiveess, ad be better equipped to hadle your ew resposibilities ad challeges with icreased cofidece, respect ad power. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). New supervisors with fewer tha five years of supervisory experiece. Maagemet Skills for New Maagers semiar #2238 (see page 92 for classroom semiar) This semiar will take you through the paces of motivatio, delegatio, coachig, commuicatio, performace maagemet ad Ke Blachard s Situatioal Leadership II model. You ll idetify ways to build upo your stregths, see opportuities for improvemet ad get the results you wat with ad through other people. Maagers with oe to three years of experiece. Visit for details about PE credits. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). Visit for details about PE credits. LESSON 1 New Expectatios ad Resposibilities LESSON 2 Becomig a Great ommuicator; oachig for Developmet ad Performace LESSON 3 oductig Performace Appraisals; Maagig Workforce halleges LESSON 4 Makig the Best Use of Time; Plaig for otiued Growth SHEDULE 1.2 EUs/12 PDUs $2,095/AMA Members $1,895 Tuesday ad Thursday 2-5 pm ET 4 Lessos Aug JMJ Oct JMJ Dec JMJ Feb JMJ LESSON 1 Your Role as a Maager Performace Maagemet LESSON 2 Effective ommuicatio Motivatio; reatig a limate for Egagemet LESSON 3 Situatioal Leadership II (SLII ): The Art of Ifluecig Oth ers LESSON 4 oachig for Performace Delegatio for Growth ad Developmet SHEDULE 1.2 EUs/12 PDUs $2,345/AMA Members $2,095 Tuesday ad Thursday 2-5 pm ET 4 Lessos July JMJ Aug JMJ Oct JMJ Dec JMJ Ja. 30-Feb JMJ Live Olie Semiars Maagig Today s Techical Professioals semiar #2285 (see page 94 for classroom semiar) How do you get people who typically work aloe to fuctio as a team uit? Each lesso will eable you to examie your role ad practice specific skills for ruig meetigs, coachig ad providig feedback. You ll be better equipped to leverage the talets of your direct reports i order to reach your goals. IT ad techical professioals who have bee (or expect to be) promoted to a maagemet positio, as well as experieced maagers who are ew to the techical eviromet. LESSON 1 Defiig the halleges Masterig the ritical Roles of a Techical Maager LESSON 2 Applyig Persoality Type to Techical Professioals AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). LESSON 3 SMART Objectives ad Decisio Makig LESSON 4 Performace ad Developmet oachig ad Motivatig SHEDULE 1.2 EUs/12 PDUs $2,345/AMA Members $2,095 Moday-Thursday 2-5 pm ET 4 Lessos Sept JMJ Dec JMJ The 7 Habits of Highly Effective People for Maagers semiar #2602 (see page 98 for classroom semiar) By Frakliovey available through AMA. ultivate effectiveess, lead with excellece ad trasform your team. Workers icreasigly fid themselves with too may assiged tasks ad competig priorities, makig it early impossible to be completely effective. People still lack ope commuicatio, ad crises are reacted to with fast, ieffectual decisios. hage old, ieffective behaviors to effective oes ad lear to better maage yourself, become better equipped to lead others ad uleash team potetial. Maagers who are seekig to become more effective, build better relatioships ad help their orgaizatio succeed. Visit for details about PE credits. LESSON 1 Habit 1: Be Proactive Habit 2: Begi with the Ed i Mid Habit 3: Put First Thigs First LESSON 2 Habit 4: Thik Wi-Wi Habit 5: Seek First to Uderstad, The to Be Uderstood Habit 6: Syergize Habit 7: Sharpe the Saw SHEDULE 0.8 EU $2,195/AMA Members $1,995 Wedesday ad Thursday 12-5:30 pm ET 2 Lessos July JMJ Oct JMJ Ja JMJ For complete course descriptios visit 137

138 TABLE OF ONTENTS Live Olie Semiars LESSON 1 The Role of a Maager LESSON 2 Performace Maagemet Oly Available Live Olie AMA Busiess Boot amp Maagemet ad Leadership Essetials semiar #2172 Get a quick, itesive drill i the skills every maager eeds. This semiar ecompasses AMA s years of trusted wisdom ad traiig expertise. You ll complete the Myers-Briggs (MBTI ) assessmet prior to class to gai a deeper uderstadig of yourself ad others. Retur to your job rejuveated a better maager ad commuicator with reewed skills ad cofidece. All fuctioal maagers lookig to revisit ad reivigorate their competece ad skills i areas crucial to their success. LESSON 3 Project Maagemet LESSON 4 Strategic Thikig ad Leadership BONUS: Receive a complimetary digital copy of AMA Busiess Boot amp ($25 value) whe you atted this semiar. SHEDULE 1.2 EUs $1,995/AMA Members $1,795 Moday-Thursday 2-5 pm ET 4 Lessos July JMJ Sept JMJ Nov JMJ Ja JMJ Movig from a Operatioal Maager to a Strategic Leader semiar #2242 (see page 100 for classroom semiar) Become a iovator, a persuasive player ad a champio of strategic chage. You will gai the practical skills to add value to your orgaizatio ad lead the pack to positive results. Lear to coduct SWOT aalysis, leverage key prospects for strategic opportuities ad ispire risk takig ad iovatio to move yourself ad your team decisively forward. Maagers with five years or less of maagemet experiece who wat to move ito a more strategic role. LESSON 1 Developig Your Operatioal ad Strategic Maagemet Skills LESSON 2 reatig a Strategic Frame of Referece; Uderstadig Your urret Operatioal Missio LESSON 3 Developig a Strategic Visio: Movig from What Is to What If LESSON 4 Makig Your Visio a Reality: Ifluecig Iovatio The use of this seal is ot a edorsemet by the HR ertificatio Istitute of the quality of the program. It meas that this program has met the HR ertificatio Istitute s criteria to be pre-approved for recertificatio credit. SHEDULE 1.2 EUs/12 PHR/SPHR $2,095/AMA Members $1,895 Wedesday 2-5 pm ET 4 Lessos Aug JMJ Nov. 29-Dec JMJ Successfully Maagig People semiar #2295 (see page 96 for classroom semiar) How ca you resolve coflicts less paifully, delegate critical tasks more efficietly, eergize your employees ad trasform resistace ito AMA has bee reviewed ad support? This semiar eables you to become approved as a provider of project well versed i the most effective methods maagemet traiig by the Project for dealig with difficult people, wiig Maagemet Istitute (PMI). cooperatio ad trust ad esurig that your people s values ad your orgaizatio s goals are i syc. Maagers ad idividuals with maagemet resposibilities whose success depeds o clear commuicatio, a cooperative attitude ad commitmet to shared goals. Visit for details about PE credits. LESSON 1 The Experiece of Beig a Maager; Values ad Motivatio LESSON 2 Persoal Styles DiS ; Delegatio LESSON 3 Listeig, Givig Feedback, Dealig with Difficult People ad oflict LESSON 4 Emotioal Itelligece; Ethical Leadership SHEDULE 1.2 EUs/12 PDUs $2,345/AMA Members $2,095 Moday ad Wedesday 2-5 pm ET 4 Lessos Sept JMJ Nov. 27-Dec JMJ Fudametals of Marketig Your Actio Pla for Success semiar #5512 (see page 122 for classroom semiar) Master the basic skills ad techiques ecessary to become the marketer your compay eeds a professioal with the expertise to positio your orgaizatio s image, products ad reputatio ahead of the competitio. Ad you ll take the ecessary steps to develop these marketig skills right at your desk! Newly appoited marketers; product, brad ad advertisig maagers; busiess professioals ad o-marketers who eed to uderstad marketig s role i geeratig profits. Visit for details about PE credits. LESSON 1 Marketig Overview Market Aalysis LESSON 2 Market Aalysis (cot d) Segmetatio, Targetig, ad Positioig LESSON 3 Marketig Mix LESSON 4 reatig ustomer Value AMA is approved by the Society for Marketig Professioal Services (SMPS) to offer SMPS EUs. This course qualifies for 12 EUs toward your recertificatio as a ertified Professioal Services Marketer (PSM). For more iformatio please visit SHEDULE 1.2 EUs/12 SMPS EUs $1,895/AMA Members $1,695 Tuesday ad Thursday 2-5 pm ET 4 Lessos Nov JMJ all to register AMA Live Olie Semiars are GSA approved ad are available for osite group traiig

139 TABLE OF ONTENTS Fudametal Sellig Techiques for the New or Prospective Salesperso semiar #5510 (see page 117 for classroom semiar) With this itesive itroductio to sellig, you ca begi your sales career with cofidece. May ew sales professioals lack a strog uderstadig of the fudametals of sellig, makig it highly ulikely they ll close as may sales as required. This highly iteractive live olie itroductio to the art of sellig will equip you with the tools ad techiques ecessary to improve your performace ad achieve sales success. Salespeople, sales support, as well as potetial cadidates for sales positios who wat to build ad revitalize their existig sellig skills. Maagemet Skills for Admiistrative Professioals semiar #2294 (see page 103 for classroom semiar) With tighter budgets ad staff reductios, you have eve more resposibilities tha before. haces are you do t have time to get away to acquire the skills you eed to face ew challeges with cofidece. This Live Olie Semiar lets you do just that. Build your maagerial skills, discuss pressig problems ad braistorm solutios by iteractig with other attedees ad your course leader via chat paels ad VoIP right from your desktop. Experieced admiistrative professioals who are strivig to refie their maagerial skills i order to ehace their careers ad add to their orgaizatio s effectiveess. LESSON 1 The Importace of Sales LESSON 2 Fidig ad Qualifyig the Busiess Essetials of Project Maagemet for the No-Project Maager semiar #6548 (see page 105 for classroom semiar) Lear ad apply basic elemets of PM to your job to support project success. This semiar will help you develop a uderstadig of essetial project maagemet termiology ad apply basic tools ad techiques to icrease your effectiveess both o your team ad i your ow fuctioal area. Those who are ivolved i projects but do ot maage them, such as subject-matter experts, team members, project sposors, cotributors, facilitators ad coordiators. Visit for details about PE credits. LESSON 1 Gettig Your Hads Aroud Project Maagemet LESSON 2 Gettig It Off the Groud LESSON 3 Ear the Busiess LESSON 4 After the Sale AMA is approved by the Society for Marketig Professioal Services (SMPS) to offer SMPS EUs. This course qualifies for 12 EUs toward your recertificatio as a ertified Professioal Services Marketer (PSM). For more iformatio please visit SHEDULE 1.2 EUs/12 SMPS EUs $1,995/AMA Members $1,795 Moday-Thursday 2-5 pm ET 4 Lessos Nov JMJ LESSON 3 Plaig the Work ad Workig the Pla LESSON 4 Puttig the Project to Bed SHEDULE 1.2 EUs $2,095/AMA Members $1,895 Moday-Thursday 2-5 pm ET 4 Lessos July JMJ Oct JMJ Ja JMJ LESSON 1 Takig the Role of Missio otrol Bledig Leadership ad Maagemet Skills LESSON 2 Fie-Tuig Your Team Skills otrollig Your Workday LESSON 3 ommuicatig Professioally Listeig Effectively LESSON 4 Dealig Productively with oflict Value-Added Maagemet Skills SHEDULE 1.2 EUs $1,795/AMA Members $1,595 Tuesday 2-5 pm ET 4 Lessos July JMJ Nov. 28-Dec JMJ Improvig Your Project Maagemet Skills: The Basics for Success semiar #6503 (see page 106 for classroom semiar) Build a solid foudatio of project maagemet kowledge that covers the etire project lifecycle. Lear ad practice the latest tools ad techiques ecessary for project maagemet success. New ad experieced project maagers. Visit for details about PE ad SHRM credits. LESSON 1 The Framework of PM; Iitiatig the Process LESSON 2 Idetifyig, Estimatig ad Schedulig the Work SHEDULE LESSON 3 reatig the Budget; ompletig the Pla LESSON 4 Executig the Pla; losig the Project The use of this seal is ot a edorsemet by the HR ertificatio Istitute of the quality of the program. It meas that this program has met the HR ertificatio Istitute s criteria to be pre-approved for recertificatio credit. 1.2 EUs/12 PHR/SPHR $2,195/AMA Members $1,995 Moday-Thursday 2-5 pm ET 4 Lessos July JMJ Sept JMJ Oct JMJ Dec JMJ Ja JMJ Feb JMJ Live Olie Semiars For complete course descriptios visit 139

140 TABLE OF ONTENTS Istat olie performace boosters for busy professioals I less tha 3 hours, get powerful ew skills GUARANTEED! Fastest learig i a live olie format Iteractive desig lets you lear by doig Laser-Focused cocetratio o a specific topic Live access to expert faculty $279 / AMA Members $249 OURSES Register at 140

141 TABLE OF ONTENTS ANALYTIAL SKILLS 3 Steps to Exceptioal ritical Thikig Did you kow... ritical thikig is oe of the most sought-after skills i busiess today! How do you measure up? Fid out how effective your critical thikig is ow. The get up to speed usig the RED model Recogize assumptios, Evaluate argumets, Draw coclusios. Discover the lik betwee your thikig styles ad how you approach busiess challeges. BUSINESS ENHANEMENT Secrets to Boostig Productivity You re gettig thigs doe, right? All but the big, importat stuff, that is! It s time to overcome bad habits ad take back your time. As you kow, it s ot about how much you get doe. It s about how may high-priority tasks you complete. Ad it s time to lear how to overcome your avoidace behaviors. So you stay focused o your core objectives. Feel productive ad efficiet. I cotrol ad i charge. ofidece-buildig Skills for Wome Lear how to hadle yourself i just about ay situatio! Afraid to speak up i meetigs? Usure of how to express your ideas with cofidece? Do t miss this opportuity to discover powerful assertiveess techiques you ca use every day, everywhere. You ll lear how to sed the right sigals so you get the right resposes. OMMUNIATION Powerful ommuicatio Techiques Do t hem ad haw! ommuicate effectively throughout the orgaizatio. Your ability to commuicate ca make or break your career. Here is your chace to icrease your effectiveess ad fid your best voice eve whe you re uder pressure. How to Flex Your ommuicatio Style Do people hear what you re sayig or oly how you re sayig it? To become a better commuicator ad gai commitmet from others, you eed to uderstad your ow style first ad the how to flex it. Discover your ow preferred style ad evaluate the opportuities ad challeges of that style i workig with others. Lear how to adapt your style while uder stress whe cofroted with someoe of a opposite style, a differet geder or geeratio. FINANE How to Speak Accoutig Get heard regardless of where you sit i the orgaizatio. Are you prepared to commuicate with ayoe i your compay? Become familiar with commo accoutig cocepts ad buzzwords used by accoutig isiders, all i just a few hours. You ll develop a baselie of fiacial uderstadig... clear up ay cofusio betwee differet kids of fiacial statemets...ad idetify their purpose ad relatio to each other. LEADERSHIP How to oach a Virtual Team Buildig relatioships over hudreds or thousads of miles? Tryig to set goals that are uderstood aroud the globe? These special circumstaces require special skills. Workplaces aroud the world are ow liked virtually though techology. To get results, the leader of a virtual team must approach employees differetly from co-located teams. Get tools ad techiques to quickly icrease your effectiveess i a virtual area. Leadig Your Team Through hage Build trust ad commitmet, ad use agility to meet every busiess challege. Durig times of ucertaity ad chage, oly properly prepared ad motivated teams are successful i avigatig the shiftig eviromet. I this workshop, you ll gai practical tools that will eable you to maage reactios to chage ad to commuicate i a maer that ispires followers ad esures optimal productivity through ay chage iitiative. MANAGEMENT Tips for Givig ad Receivig Feedback Givig feedback ca be difficult ad sometimes hurtful. Ofte stressful. How do you eve begi? This is a critical skill that does t come easily. Especially whe the words, timig, ad moods ad emotios of both parties collide. Discover the most effective techiques for buildig trust ad creatig viable paths for growth. How to Maage Time, Meetigs ad Stress Imprisoed i uproductive ad uecessary meetigs? What about the moutai of work o your desk ad the voic s ad s that await you? Paickig because you re ruig out of time? Welcome to the daily life of a maager. It s a balacig act, where maagig yourself, your time ad how you react to evets outside your cotrol are critical to your success. Lear how to take charge ad get the best results i the least amout of time. PROJET MANAGEMENT How to Start a Project Right Do t jeopardize your project s objectives by startig off with iaccurate ad urealistic baselies for scope, timelie, costs ad quality. You have o chace of meetig project objectives ad comig i o time ad uder budget uless you ivest i creatig a wellthought-out project maagemet framework. I less tha 3 hours get tools to successfully iitiate a project with realistic objectives ad accurate baselies for scope, timelie, costs ad quality. How to reate a Project Schedule that Works Do t kow where to start? Not sure where you ll ed up? Whe you map out the start ad fiish of your project, you ve created a blueprit for success. Havig a well-defied project schedule is a key part of successfully maagig projects. Lear key schedulig tips by estimatig ad predictig how the project will map out. Ad create a roadmap of your project to prepare for all the ucertaity that is ahead. How to Successfully Execute a Project Pla Do t let your project get derailed! Take steps NOW to get your project off the groud the right way. It s so easy for a project to get bogged dow. What you eed is a strog dose of prevetive medicie to esure your project is ot hopelessly stalemated due to issues that could have bee avoided. Lear how to deliver results o matter what comes up. Gai techiques to maage chage requests ad egotiate with stakeholders to prevet costly delays. Express Skills ourses For complete course descriptios ad schedule visit 141

142 Now available for $995 each 24/7 flexibility, superior traiig TABLE OF ONTENTS AMA O Demad elearig Tap ito first-rate, olie courses right i your office your home or just about aywhere, 24/7. O Demad Superior cotet created with promiet authorities Lear from faculty with busiess-world expertise Get persoalized feedback from a dedicated coach Gai recogitio with a AMA ertificate of ompletio BUSINESS ENHANEMENT Boostig Performace by Improvig the Way You Orgaize Yourself opig with Stress at Work BESTSELLER Improvig Your Assertiveess ad Leadership Skills Icreasig Your Self-ofidece BESTSELLER Orgaizig Your Time ad Priorities Usig Emotioal Potetial Effectively OMMUNIATION Developig Your Iterpersoal ad ooperatio Skills Developig Your Negotiatig Skills Developig Your Public Speakig Skills Establishig Positive Relatioships ad Edig oflict Sellig Ideas Workig Across ultures FINANE Buildig Fiace Ito Your Maagemet Practices Maagig Your osts ad Budget More Effectively LEADERSHIP Developig Team reativity ad Iitiative Leadig Your Team to Success MANAGEMENT arryig Out Effective Face-to-Face Meetigs with Staff Dealig with oflict i Your Team BESTSELLER Delegatig ad Empowerig Maagig i a No-Hierarchical Situatio BESTSELLER Masterig the Fudametals of Day-to-Day Maagemet PROJET MANAGEMENT BESTSELLER The Keys to Successful Project Maagemet MARKETING AND SALES Marketig for No-Marketers Successful Sellig For complete iformatio ad to register visit or call

143 TABLE OF ONTENTS SEMINAR SUBJET INDEX A Accoutig Fixed Asset Maagemet Fudametals of ost Accoutig. 63 Fudametals of Fiace ad Accoutig for No-Fiacial Maagers... 60, 133 How to Speak Accoutig MBA Workshop, 5-Day Strategic otroller: Addig Value to Your Orgaizatio, The see also Fiace ad Accoutig Achievig Leadership Success Through People Achievig Your Goals with Perseverace, Resiliece ad Grit.. 28 Admiistrative Professioals see also Office ad Admiistrative Support Advaced ourse i Strategic Marketig Advaced Executive Leadership Program Advaced Fiacial Forecastig ad Modelig Workshop... 66, 134 Advaced Leadership ommuicatio Strategies Advaced Sales Maagemet Advaced Tools ad Techiques for Data Aalysis Agile Masterclass Series PMI Agile ertified Practitioer (PMI-AP) Boot amp Aligig Sales ad Marketig Strategies: Success Through ollaboratio All-Access Pass AMA Playbook AMA Skill Assessmet AMA Total Professioal... 2 Aalytical Skills Aalytical Thikig, Problem Solvig ad Decisio Makig ritical Thikig... 15, 129, 140 Developig Your Aalytical Skills... 12, 129 Essetial Tools ad Techiques for Data Aalysis How to Tur Data Ito ompellig Visual Presetatios Strategic Thikig Steps to Exceptioal ritical Thikig Aalytics Advaced Tools ad Techiques for Data Aalysis Fiacial Forecastig Aual Pass... 9 ASPE Semiar Assertiveess Assertiveess Traiig Assertiveess Traiig for Maagers Assertiveess Traiig for Wome i Busiess... 36, 130 Busiess Boot amp Executive Presece for Wome Improvig Your Assertiveess ad Leadership Skills Icreasig Your Self-ofidece..142 Leadership Developmet for Wome Takig O Greater Resposibility.. 25 B Becomig Idispesable: Trasformig ito a Game hager Best Practices for the Multi-Project Maager Boostig Performace by Improvig the Way You Orgaize Yourself Budgetig omprehesive Budgetig Workshop Maagig Your osts ad Budget More Effectively Buildig Better Work Relatioships... 46, 131 Buildig Fiace Ito Your Maagemet Practices Busiess Aalysis Busiess Aalysis Essetials LEAN Process Improvemet Process Maagemet see also Aalytical Skills; Aalytics; Project Maagemet Busiess Boot amp Busiess oversatios Developig Effective Busiess oversatio Skills see also ommuicatio Busiess Grammar Workshop.. 54, 133 Busiess Writig for the Multiligual Professioal Busiess Writig Workshop, 2-Day , 133 areer Plaig: Aligig Your Developmet to Your Orgaizatio s Needs areer Plaig for Wome arryig Out Effective Face-to-Face Meetigs with Staff ertificate Programs haos Maagig haos: Dyamic Time Maagemet, Recall, Readig ad Stress Maagemet Skills for Admiistrative Professioals Maagig haos: Tools to Set Priorities ad Make Decisios Uder Pressure... 24, 129 oachig oachig ad ouselig for Outstadig Job Performace oachig: A Strategic Tool for Effective Leadership oachig from a Distace Leadership ad Team Developmet for Maagerial Success Leadership Strategies for reatig a Respectful Workplace Leadig Virtual Teams , 135 Maagig the Umaageable ollaboratio Achievig Leadership Success Through People Aligig Sales ad Marketig Strategies: Success Through ollaboratio ollaborative Leadership Skills Developig Your Emotioal Itelligece... 30, 130 Developig Your Iterpersoal ad ooperatio Skills Establishig Positive Relatioships ad Edig oflict Leadership Developmet for Wome Leadig i a Diverse ad Iclusive ulture ommuicatio Advaced Leadership ommuicatio Strategies Assertiveess Traiig Assertiveess Traiig for Maagers Assertiveess Traiig for Wome i Busiess... 36, 130 Buildig Better Work Relatioships... 46, 131 Busiess Grammar Workshop..54, 133 Busiess Writig Made Simple Busiess Writig Workshop, 2-Day... 55, 133 ommuicatig Across Geeratios: Bridgig the Gap ommuicatig Up, Dow ad Across the Orgaizatio... 49, 132 ommuicatig with ofidece. 42 ommuicatio ad Iterpersoal Skills for Techical Professioals. 43 oflict Maagemet Workshop.. 95 Developig Effective Busiess oversatio Skills Developig Your Iterpersoal ad ooperatio Skills Developig Your Negotiatig Skills Developig Your Public Speakig Skills Effective Executive Speakig Effective Facilitator, The Effective Techical Writig... 56, 133 Effectively ommuicatig i the Momet Establishig Positive Relatioships ad Edig oflict Executive Presece for Wome Expadig Your Ifluece... 52, 132 Gettig Results Without Authority... 50, 132 How to ommuicate with Diplomacy, Tact ad redibility... 35, 40, 131 How to Flex Your ommuicatio Style Iterpersoal Skills for Maagers.. 44 Masterig the Art of ritical oversatios Movig Ahead: Breakig Behavior Patters that Hold You Back Negotiatig to Wi Negotiatio for Wome: Strategies for Success Powerful ommuicatio Techiques Presetatio Skills Workshop Respodig to oflict... 45, 131 Secret to Gettig Through to Ayoe, The Sellig Ideas Storytellig Power: Secrets for Exceptioal ommuicatio Strategies for Developig Effective Presetatio Skills Tips for Givig ad Receivig Feedback Voice of Leadership, The. 35, 83, 136 Workig Across ultures Write Way To Lead, The: Powerful Tools to reate Impact ad Ispire Performace see also Busiess Writig; Ifluecig ad Negotiatig; Iterpersoal Skills; Persuasio; Presetatio Skills ompetecy Assessmet... 2 omprehesive Project Maagemet Workshop ofidece-buildig Skills for Wome oflict Maagemet oflict Maagemet Workshop.. 95 Dealig with oflict i Your Team Effective Facilitator, The Establishig Positive Relatioships ad Edig oflict Maagig the Umaageable Masterig the Art of ritical oversatios Respodig to oflict... 45, 131 Successfully Maagig People... 96, 138 otractig Officer s Represetative (OR) Level I Traiig otractig Officer s Represetative (OR) Level II Traiig opig with Stress at Work ovey, Stephe R , 98, 130, 137 PE redits for Fiacial Professioals reative Thikig for Busiess ritical Thikig... 15, 129, 140 ustomer Service Excellece D Data Aalysis Advaced Tools ad Techiques for Data Aalysis Essetial Tools ad Techiques for Data Aalysis Developig Your Aalytical Skills... 12, 129 see also Aalytics; Busiess Aalysis Decisio Makig Aalytical Thikig, Problem Solvig ad Decisio Makig ritical Thikig... 15, 129, hoices to Extraordiary Productivity, The... 22, 130 Maagig haos: Dyamic Time Maagemet, Recall, Readig ad Stress Maagemet Skills for Admiistrative Professioals Maagig haos: Tools to Set Priorities ad Make Decisios Uder Pressure... 24, 129 Strategic Plaig Strategic Thikig see also Forecastig Delegatio Delegatig ad Empowerig Delegatio Boot amp Developig Effective Busiess oversatio Skills Developig Executive Leadership... 82, 136 AMA semiars are GSA approved ad are available for osite group traiig

144 SEMINAR SUBJET INDEX TABLE OF ONTENTS Developig Team reativity ad Iitiative Developig Your Emotioal Itelligece... 30, 130 Developig Your Iterpersoal ad ooperatio Skills Developig Your Persoal Brad ad Professioal Image Diplomacy ad Tact Buildig Better Work Relatioships... 46, 131 ommuicatig Across Geeratios: Bridgig the Gap Effectively ommuicatig i the Momet How to ommuicate with Diplomacy, Tact ad redibility... 35, 40, 131 How to Flex Your ommuicatio Style Maagig Emotios i the Workplace Diversity Leadig i a Diverse ad Iclusive ulture Maagemet Skills for New Maagers... 35, 92 Successfully Maagig People Doig It All E Effective Executive Speakig Effective Facilitator, The Effective Strategies for Impactful Traiig Effective Techical Writig... 56, 133 Effectively ommuicatig i the Momet Emotioal Itelligece Developig Your Emotioal Itelligece... 30, 130 Leadig with Emotioal Itelligece... 81, 135 Maagig Emotios i the Workplace Masterig the Art of ritical oversatios Midful Leadership: ultivatig Excellece from Withi Successfully Maagig People... 96, 138 Usig Emotioal Potetial Effectively Empowermet Achievig Leadership Success Through People oachig ad ouselig for Outstadig Job Performace ollaborative Leadership Skills ofidece-buildig Skills for Wome Delegatig ad Empowerig hoices to Extraordiary Productivity, The... 22, 130 Leader as Teacher: Helpig People Lear ad Grow Leadig Disruptive hage ad Iovatio: Your Pla for Breakthrough Growth Habits of Highly Effective People, The... 20, 98, 130, 137 Trasformatioal Leadership: How to Ispire Extraordiary Performace Essetial Tools ad Techiques for Data Aalysis Essetials of Alliaces ad Joit Vetures for Busiess Professioals Essetials of Project Maagemet for the No-Project Maager.. 105, 139 Executive Presece for Wome Expadig Your Ifluece , 132 Express Skills ourses F Facilitatio Effective Facilitator, The Facilitatig a Effective Strategic Plaig Process Traiig the Traier Fiace ad Accoutig Advaced Fiacial Forecastig ad Modelig Workshop , 134 Buildig Fiace Ito Your Maagemet Practices omprehesive Budgetig Workshop Fiace Workshop for No-Fiacial Leaders Fiacial Aalysis Fixed Asset Maagemet Fudametals of ost Accoutig..63 Fudametals of Fiace ad Accoutig for No-Fiacial Maagers... 60, 133 How to Speak Accoutig Maagig Your osts ad Budget More Effectively MBA Workshop, 5-Day Mergers ad Acquisitios The Strategic otroller: Addig Value to Your Orgaizatio hoices to Extraordiary Productivity, The... 22, 130 Forecastig Advaced Fiacial Forecastig ad Modelig Workshop , 134 Fiacial Forecastig The Strategic otroller: Addig Value to Your Orgaizatio Frakliovey , 22, , 130, 137 Free Resources Fudametal Sellig Techiques for the New or Prospective Salesperso , 139 Fudametals of Huma Resources Maagemet... 68, 134 Fudametals of Marketig.. 122, 138 Fudametals of Purchasig for the New Buyer Fudametals of Sales Maagemet for the Newly Appoited Sales Maager Fudametals of Strategic Plaig G Gettig Results Without Authority , 132 Global Kowledge semiars... 17, 72 Global Maagemet oachig from a Distace Leadig Virtual Teams , 135 Workig Across ultures Global Supply hai Maagemet Goldsmith, Marshall Golema, Dr. Daiel.. 30, 81, 130, 135 H Hirig Employmet Law ourse Fudametals of Huma Resources Maagemet... 68, 134 Recruitig, Iterviewig ad Selectig Employees How to Be a Successful Maager as a Itrovert How to oach a Virtual Team How to ommuicate with Diplomacy, Tact ad redibility... 35, 40, 131 How to reate a Project Schedule that Works How to Flex Your ommuicatio Style How to Maage Time, Meetigs ad Stress How to Speak Accoutig How to Start a Project Right How to Successfully Execute a Project Pla How to Tur Data Ito ompellig Visual Presetatios Huma Resources Effective Strategies for Impactful Traiig Employmet Law ourse Fudametals of Huma Resources Maagemet... 68, 134 Istructioal Desig for Traiers.. 71 Protectig Your Orgaizatio: oductig Effective Ivestigatios Recruitig, Iterviewig ad Selectig Employees Successio Plaig Traiig the Traier see also Facilitatio; Traiig I Improvig Your Assertiveess ad Leadership Skills Improvig Your Maagerial Effectiveess Improvig Your Project Maagemet Skills , 139 Icreasig Your Self-ofidece I-Demad Skills... 2 Idividual Assessmet... 2 Iovatio reative Thikig for Busiess Developig Team reativity ad Iitiative Leadig Disruptive hage ad Iovatio: Your Pla for Breakthrough Growth Movig from a Operatioal Maager to a Strategic Leader , 138 Istructioal Desig for Traiers Iterpersoal Skills Buildig Better Work Relatioships... 46, 131 ommuicatig Across Geeratios: Bridgig the Gap ommuicatig Up, Dow ad Across the Orgaizatio... 49, 132 ommuicatig with ofidece. 42 ommuicatio ad Iterpersoal Skills for Techical Professioals oflict Maagemet Workshop.. 95 Developig Effective Busiess oversatio Skills Developig Your Iterpersoal ad ooperatio Skills Effective Facilitator, The Effectively ommuicatig i the Momet Executive Presece for Wome How to ommuicate with Diplomacy, Tact ad redibility... 35, 40, 131 How to Flex Your ommuicatio Style Iterpersoal Skills for Maagers.. 44 Movig Ahead: Breakig Behavior Patters that Hold You Back Powerful ommuicatio Techiques Respodig to oflict... 45, 131 Storytellig Power: Secrets for Exceptioal ommuicatio Workig Across ultures Iterviewig, Recruitig Ivetory Maagemet Techiques. 114 ITIL Foudatio K Ke Blachard ompaies, The , 76, 92, 137 L Leadership Achievig Leadership Success Through People Advaced Executive Leadership Program Advaced Leadership ommuicatio Strategies Busiess Boot amp oachig: A Strategic Tool for Effective Leadership oachig from a Distace ollaborative Leadership Skills Developig Executive Leadership... 82, 136 Developig Team reativity ad Iitiative Essetials of Alliaces ad Joit Vetures for Busiess Professioals Executive Presece for Wome How to oach a Virtual Team Leader as Teacher: Helpig People Lear ad Grow Leadership ad Team Developmet for Maagerial Success Leadership Developmet for Wome Leadership Skills ad Team Developmet for Techical Professioals... 74, 135 Leadership Skills for Supervisors.. 90 Leadership Strategies for reatig a Respectful Workplace Leadig Disruptive hage ad Iovatio: Your Pla for Breakthrough Growth Leadig i a Diverse ad Iclusive ulture Leadig Virtual Teams , 135 Leadig with Emotioal Itelligece... 81, 135 Leadig Your Team Through hage Leadig Your Team to Success Midful Leadership: ultivatig Excellece from Withi Movig from a Operatioal Maager to a Strategic Leader , AMA semiars are GSA approved ad are available for osite group traiig

145 TABLE OF ONTENTS SEMINAR SUBJET INDEX Preparig for Leadership... 73, 135 Project Team Leadership Habits of Highly Effective People for Maagers, The. 98, 137 Situatioal Leadership II Workshop Success Skills For The Next Geeratio Successio Plaig Trasformatioal Leadership: How to Ispire Extraordiary Performace Voice of Leadership, The.. 35, 83, 136 What Got You Here Wo t Get You There Write Way To Lead: Powerful Tools to reate Impact ad Ispire Performace LEAN Process Improvemet Live Olie Semiars Locatios for AMA lassroom Semiars M Maagemet Assertiveess Traiig for Maagers Busiess Boot amp arryig Out Effective Face-to-Face Meetigs with Staff oachig ad ouselig for Outstadig Job Performace oflict Maagemet Workshop.. 95 Dealig with oflict i Your Team Delegatig ad Empowerig Delegatio Boot amp Developig Your Persoal Brad ad Professioal Image How to Be a Successful Maager as a Itrovert How to Maage Time, Meetigs ad Stress Improvig Your Maagerial Effectiveess Iterpersoal Skills for Maagers.. 44 Leadership Skills for Supervisors.. 90 Makig the Trasitio from Staff Member to Supervisor... 86, 136 Makig the Trasitio to Maagemet Maagemet Skills for New Maagers... 35, 92, 137 Maagemet Skills for New Supervisors... 88, 137 Maagig i a No-Hierarchical Situatio Maagig the Umaageable Maagig Today s Techical Professioals... 94, 137 Masterig the Fudametals of Day-to-Day Maagemet Movig from a Operatioal Maager to a Strategic Leader , 138 Project Stakeholder Maagemet Habits of Highly Effective People for Maagers, The. 98, 137 Successfully Maagig People... 96, 138 Tips for Givig ad Receivig Feedback Maagig haos: Dyamic Time Maagemet, Recall, Readig ad Stress Maagemet Skills for Admiistrative Professioals Maagig haos: Tools to Set Priorities ad Make Decisios Uder Pressure... 24, 129 Maagig Emotios i the Workplace Marketig Aligig Sales ad Marketig Strategies: Success Through ollaboratio Fudametals of Marketig. 122, 138 Marketig for No-Marketers MBA Workshop, 5-Day Strategic Marketig, AMA s Advaced ourse i Successful Product Maagemet. 122 Membership Mergers ad Acquisitios Movig Ahead: Breakig Behavior Patters that Hold You Back Movig from a Operatioal Maager to a Strategic Leader , 138 Multiligual Professioal Busiess Writig for the Multiligual Professioal Multitaskig Best Practices for the Multi-Project Maager Doig It All How to Maage Time, Meetigs ad Stress Maagig haos: Dyamic Time Maagemet, Recall, Readig ad Stress Maagemet Skills for Admiistrative Professioals Maagig haos: Tools to Set Priorities ad Make Decisios Uder Pressure.. 24, 129 Orgaizig Your Time ad Priorities Orgaizig Your Work; New Techiques for Admiistrative Professioals Secrets to Boostig Productivity Time Maagemet... 19, 129, 140 N Negotiatig Developig Your Negotiatig Skills Negotiatig to Wi Negotiatio for Wome: Strategies for Success Project Stakeholder Maagemet 110 Sellig Ideas Strategic Sales Negotiatios New Semiars at AMA Next Geeratio, Success Skills For.. 27 O Office ad Admiistrative Support Maagemet Skills for Admiistrative Professioals , 139 Maagig haos for Admiistrative Professioals Orgaizig Your Work for Admiistrative Professioals Parterig with Your Boss Project Maagemet for Admiistrative Professioals O Demad Olie ourses Olie Learig, Live Olie Learig, Live Express Osite Group Traiig... 4 Leadig Disruptive hage ad Iovatio: Your Pla for Breakthrough Growth Orgaizig Your Time ad Priorities Orgaizig Your Work for Admiistrative Professioals P PDUs for Project Maagemet Professioals (PMP ) Performace Maagemet Advaced Sales Maagemet oachig ad ouselig for Outstadig Job Performace Project Stakeholder Maagemet 110 Situatioal Leadership II Workshop Persuasio Advaced Leadership ommuicatio Strategies Developig Your Negotiatig Skills Expadig Your Ifluece... 52, 132 Gettig Results Without Authority... 50, 132 Masterig the Art of ritical oversatios Negotiatig to Wi Sellig Ideas Voice of Leadership, The... 35, 83, 136 Write Way To Lead: Powerful Tools to reate Impact ad Ispire Performace PMI Talet Triagle PMI-AP ertificatio PMP Preparatio omprehesive Project Maagemet Workshop Improvig Your Project Maagemet Skills , 139 PMP Exam Prep Express Project Maagemet for IT ad Techical Professioals Powerful ommuicatio Techiques Preparig for Leadership... 73, 135 Presetatio Skills Developig Your Public Speakig Skills Effective Executive Speakig Executive Presece for Wome How to Tur Data Ito ompellig Visual Presetatios Presetatio Skills Workshop Strategies for Developig Effective Presetatio Skills Priciples of Professioal Sellig Prioritizig Best Practices for the Multi-Project Maager How to Maage Time, Meetigs ad Stress Maagemet Skills for Admiistrative Professioals , 139 Maagig haos: Dyamic Time Maagemet, Recall, Readig ad Stress Maagemet Skills for Admiistrative Professioals Maagig haos: Tools to Set Priorities ad Make Decisios Uder Pressure.. 24, 129 Orgaizig Your Time ad Priorities Time Maagemet... 19, 129, 140 Problem Solvig Aalytical Thikig, Problem Solvig ad Decisio Makig ritical Thikig... 15, 129, 140 Strategic Thikig Process Maagemet Productivity Boostig Performace by Improvig the Way You Orgaize Yourself Doig It All hoices to Extraordiary Productivity, The... 22, 130 Orgaizig Your Work for Admiistrative Professioals Secrets to Boostig Productivity Habits of Highly Effective People for Maagers, The. 98, Habits of Highly Effective People Sigature Editio 4.0, The... 20, 130 Situatioal Leadership II Workshop Time Maagemet... 19, 129, 140 Professioal redetials ad Accreditatios Professioal Effectiveess Achievig Your Goals with Perseverace, Resiliece ad Grit Becomig Idispesable: Trasformig ito a Game hager areer Plaig for Wome reative Thikig for Busiess Doig It All hoices to Extraordiary Productivity, The... 22, 130 How to Maage Time, Meetigs ad Stress Icreasig Your Self-ofidece Habits of Highly Effective People Sigature Editio 4.0, The... 20, 130 Success Skills For The Next Geeratio Takig O Greater Resposibility.. 25 Time Maagemet... 19, 129, 140 Program Maagemet Project Maagemet Best Practices for the Multi-Project Maager omprehesive Project Maagemet Workshop Essetials of Project Maagemet for the No-Project Maager. 105, 139 How to reate a Project Schedule that Works How to Start a Project Right How to Successfully Execute a Project Pla Improvig Your Project Maagemet Skills , 139 ITIL Foudatio Keys to Successful Project Maagemet PMI Agile ertified Practitioer (PMI-AP) Boot amp PMP Exam Prep Express Process Maagemet Program Maagemet AMA semiars are GSA approved ad are available for osite group traiig

146 SEMINAR SUBJET INDEX TABLE OF ONTENTS Project Maagemet for Admiistrative Professioals Project Maagemet for IT ad Techical Professioals Project Stakeholder Maagemet 110 Project Team Leadership Protectig Your Orgaizatio: oductig Effective Ivestigatios Public Speakig Developig Your Public Speakig Skills Effective Executive Speakig Presetatio Skills Workshop Strategies for Developig Effective Presetatio Skills Purchasig/Supply Maagemet otractig Officer s Represetative (OR) Level I Traiig otractig Officer s Represetative (OR) Level II Traiig Fudametals of Purchasig for the New Buyer Global Supply hai Maagemet 114 Ivetory Maagemet Techiques 114 Purchasig Maagemet R Recruitig, Iterviewig ad Selectig Employees Remote or Virtual Teams oachig from a Distace How to oach a Virtual Team Leadig Virtual Teams , 135 Respectful Workplace, Leadership Strategies for reatig a Respodig to oflict... 45, 131 S Sales Advaced Sales Maagemet Aligig Sales ad Marketig Strategies: Success Through ollaboratio ustomer Service Excellece Frakliovey omprehesive Sales Performace Workshop Fudametal Sellig Techiques for the New or Prospective Salesperso , 139 Fudametals of Sales Maagemet, for the Newly Appoited Sales Maager Priciples of Professioal Sellig. 118 Sellig to Major Accouts Strategic Sales Negotiatios Successful Sellig Territory ad Time Maagemet for Salespeople Secret to Gettig Through to Ayoe, The Secrets to Boostig Productivity Self-Assessmet... 2 Self-Developmet Achievig Your Goals with Perseverace, Resiliece ad Grit Assertiveess Traiig Assertiveess Traiig for Maagers Assertiveess Traiig for Wome i Busiess... 36, 130 Becomig Idispesable: Trasformig ito a Game hager areer Plaig: Aligig Your Developmet to Your Orgaizatio s Needs areer Plaig for Wome ofidece-buildig Skills for Wome reative Thikig for Busiess Developig Your Emotioal Itelligece... 30, 130 Developig Your Persoal Brad ad Professioal Image Executive Presece for Wome How to Be a Successful Maager as a Itrovert Leadership Developmet for Wome Maagig Emotios i the Workplace Midful Leadership: ultivatig Excellece from Withi Negotiatio for Wome: Strategies for Success Takig O Greater Resposibility.. 25 Usig Emotioal Potetial Effectively Sellig Ideas Sellig to Major Accouts Semiar Savigs Pass Habits of Highly Effective People for Maagers, The , Habits of Highly Effective People Sigature Editio 4.0, The , 130 Situatioal Leadership II Developig Executive Leadership... 82, 136 Maagemet Skills for New Maagers... 35, 92, 137 Situatioal Leadership II Workshop Skills Assessmet... 2 Skill Gap Aalysis... 2 Speakig Effectively, for Executives.. 59 Storytellig Power: Secrets for Exceptioal ommuicatio Strategic otroller, The: Addig Value to Your Orgaizatio Strategies for Developig Effective Presetatio Skills Strategy/Strategic Plaig Facilitatig a Effective Strategic Plaig Process Fudametals of Strategic Plaig Leadig Disruptive hage ad Iovatio: Your Pla for Breakthrough Growth Strategic Agility ad Resiliece Strategic 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147 Build Skills Ear redits Meet ertificatio Requiremets with Professioal redetials America Maagemet Associatio is a authorized provider of otiuig Educatio Uits (EUs) ad related credits from professioal associatios worldwide, icludig the Project Maagemet Istitute (PMI), the Natioal Associatio of State Boards of Accoutacy (NASBA) ad the Huma Resource ertificatio Istitute (HRI), amog may others. If you re lookig to accumulate credits, complete certificatio requiremets, or prepare for your certificatio exam look to AMA semiars to help you reach your goals. For more iformatio, visit ad click o the accreditatio ico that iterests you. You ll fid a complete list of the AMA semiars that will ear the credits you re lookig for. America Maagemet is accredited by the Iteratioal Associatio for otiuig Educatio ad Traiig (IAET). America Maagemet Associatio complies with the ANSI/IAET Stadard, which is recogized iteratioally as a stadard of excellece i istructioal practices. As a result of this accreditatio, America Maagemet is authorized to issue the IAET EU. AMA is registered with the Natioal Associatio of State Boards of Accoutacy (NASBA) as a sposor of cotiuig professioal educatio o the Natioal Registry of PE Sposors. State boards of accoutacy have fial authority o the acceptace of idividual courses for PE credit. omplaits regardig registered sposors may be submitted to the Natioal Registry of PE Sposors through its website: For additioal iformatio or for more iformatio regardig admiistrative policies such as complaits ad refuds, please cotact Martha Leo at IMA (Istitute of Maagemet Accoutats) recogizes AMA as a provider of PE credits for MAs (ertified Maagemet Accoutats). IMA will accept all courses approved by NASBA (Natioal Associatio of State Boards of Accoutacy) for cotiuig professioal educatio. AFP (Associatio for Fiacial Professioals) is the sposor of the ertified Treasury Professioal (TP) ad the ertified orporate FP&A Professioal (FP&A) desigatios. These credetials serve as bechmarks of competecy withi the fiace professio. The TP is recogized as the leadig credetial i corporate treasury worldwide. The FP&A Professioal is defiig the field of corporate fiacial plaig & aalysis across the globe by settig the stadard for best practice. AMA has bee reviewed ad approved as a provider of project maagemet traiig by the Project Maagemet Istitute (PMI). AMA is recogized by SHRM to offer Professioal Developmet redits (PDs) for the SHRM-P or SHRM-SP. SMPS (The Society for Marketig Professioal Services) was created i 1973 by a small group of professioal services firm leaders who recogized the eed to sharpe skills, pool resources ad work together to create busiess opportuities. Today, the associatio has a membership of 7,000 marketig ad busiess developmet professioals from architectural, egieerig, plaig, iterior desig, costructio ad specialty cosultig firms located throughout the Uited States ad aada. AMA has bee accepted as a otiuig Educatio Provider for PUs (ertified Professioal Uits) for AP (ertified Aalytics Professioal) by the Istitute for Operatios Research ad the Maagemet Scieces (INFORMS). Iforms is a iteratioal society for practitioers i the fields of operatios research (OR), maagemet sciece ad aalytics. It was established i 1995 with the merger of the Operatios Research Society of America (ORSA) ad The Istitute of Maagemet Scieces (TIMS). ISA. Fouded i 1945, ISA ( is a leadig, global, oprofit orgaizatio that is settig the stadard for automatio by helpig over 30,000 worldwide members ad other professioals solve difficult techical problems, while ehacig their leadership ad persoal career capabilities. Based i Research Triagle Park, North arolia, ISA develops stadards; certifies idustry professioals; provides educatio ad traiig; publishes books ad techical articles; ad hosts the largest coferece ad exhibitio for automatio professioals i the Wester Hemisphere. ISA is the foudig sposor of the Automatio Federatio ( APIS (The Associatio for Operatios Maagemet) accepts professioal developmet poits for some of our programs to maitai the PIM ad FPIM desigatios. For more iformatio o the APIS ertificatio Maiteace Program, go to apics.org/maiteace. Let your EUs work for you. Tur them ito college credit o udergraduate degree programs at the Uiversity of Phoeix. Lear more at phoeix.edu/ama HRI. AMA is a HRI approved provider. May of our semiars have bee approved for recertificatio credit hours toward PHR, SPHR ad GPHR recertificatio through the Huma Resource ertificatio Istitute (HRI). The use of this seal is ot a edorsemet by the HR ertificatio Istitute of the quality of the activity. It meas that this activity has met the HR ertificatio Istitute s criteria to be pre-approved for recertificatio credit.

148 600 AMA Way Saraac Lake, NY Priority ode # Noprofit U.S. Postage Paid America Maagemet Associatio Iteratioal PLEASE REYLE FOLLOW AMA: Semiar Savigs Pass * A AMA Semiar Savigs Pass helps you haress the power of learig for your team your divisio or your etire orgaizatio! Extra bous seats available for AMA Members a be used by up to 3 people 3-Pack a be used by up to 6 people 6-Pack save The more you buy up to 53 % the more you save! 3 AMA semiars i 6 moths $ 5,250 6 AMA semiars i 12 moths $ 9,995 a be used by up to 12 people 12-Pack 12 AMA semiars i 12 moths $ 18,995 a be used by up to 24 people USTOM Semiar Savigs Pass packages are also available for teams of ANY SIZE! 24-Pack 24 AMA semiars i 12 moths $ 34,995 TERMS AND ONDITIONS: *This offer is applicable to all AMA U.S. lassroom ad Live Olie Semiars, except for AMA s omprehesive Project Maagemet Workshop (semiar #6595), AMA s ourse o Mergers ad Acquisitios (semiar #1521) ad AMA s 5-Day MBA Workshop (semiar #2561). Express Skills ourses, AMA Webiars, ad third party-delivered programs available through AMA are excluded. Past purchases ad other promotioal offers are excluded. Attedace must be completed withi 6 moths of purchase date for 3-Packs, ad withi 12 moths of purchase date for 6-Packs, 12-Packs ad 24-Packs. Prices ad schedules are subject to chage without otice. all-i offer oly. all to speak to a AMA Represetative Metio offer code JMJ