Learning Organization and Knowledge Management: Transfer Process of Tacit Knowledge in Public University for Academic Excellence

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1 International Conference on Intellectual Capital, Knowledge Management and Organizational Learning (ICICKM 2014), At University of Sydney, Australia, Volume: ISI Indexed, E-Book ISBN: and E-Book ISSN: Learning Organization and Knowledge Management: Transfer Process of Tacit Knowledge in Public University for Academic Excellence Kalsom Salleh (PhD) Universiti Teknologi MARA, Shah Alam, Malaysia, or ABSTRACT: It is imperative for higher learning institutions to become a learning organization (LO) which can be accomplished by adopting knowledge management (KM) for the transferring process of tacit knowledge to drive their future value of academic excellence. Hence, the research objective of this paper is to empirically investigate the conceptual relationship between learning organization and knowledge management process of tacit knowledge which can contribute to the organizational performance of the higher learning institutions. A survey questionnaire was employed as the main instrument to collect data from the academicians in the selected public university in Malaysia. The empirical findings of this study provide an initial step forward in identifying the significant conceptual relationship between the relevant dimensions of a learning organization and the effective knowledge management process of tacit knowledge which can enhance the academic and research excellence of a public university. This research paper adapts the studies of Watkins and Marsick (1993:1996) and Hernandez (2000) to identify the ways in which the seven dimensions of the LO and the transfer process of tacit knowledge through KM concept that could influence and improve the academic performance of the selected public university in Malaysia. The KM process of tacit knowledge is found to be the highly significant predictor and followed up by the spirit of continuous study, team learning and leadership as among the moderately significant LO components for the integration concept of LO and KM for the knowledge performance and innovation of the selected public university in Malaysia Keywords: Learning Organization, Knowledge Management, Tacit Knowledge Transfer, Organizational Performance and Public University 1. INTRODUCTION The need for organizations to survive in a changing environment has led to the development of the concept of the learning organization (LO) and knowledge management (KM). When knowledge becomes core competency of the organization, a successful organization is one that pays greater attention to the development and preservation of internal skills and capabilities through the process of learning and sharing knowledge among individuals (Misha & Bhaskar, 2010; Salleh, Chong,Syed Ahmad & Syed-Ikhsan, 2012; Salleh, Syed Ahmad, Syed-Ikhsan & Lin, 2011). To strive for academic and research excellence, it is imperative for a public or private university in Malaysia to become a LO. The university needs to undergo the transformation process of LO by adopting the knowledge management process (KMP) of transferring tacit knowledge for its future value driven of academic excellence. Hence, the objective of this research paper is to empirically investigate the conceptual relationship between the seven dimensions of the LO and the transfer of tacit knowledge through KMP for the future value driven of academic excellence of the selected public university. This research objective adapts the studies of Watkins and Marsick (1993; 1996) and Hernandez (2000; 2003) to identify the ways in which the seven dimensions of the LO and the transfer process of tacit knowledge which are deemed important in influencing and improving the knowledge performance and innovation. 1

2 The motivation of this study and its expected contribution is to develop an integrated conceptual model of LO and KM in the context of a public university in Malaysia which can be used as replication studies for other public and private universities in Malaysia and in other countries. 2. LITERATURE REVIEW LO is defined by Watkins (1996) (p.32) as one in which learning and work are integrated in an ongoing and systematic fashion to support continuous improvement at the individual, group and organizational levels. In other words, learning takes place in the individuals, teams and organization and even the communities with which the organization interacts. LO is also said to be about increasing an organization s problem solving capability and about changing behaviour in ways leading to improved performance at the individual, team and organizational level (Buckler, 1998). According to Watkins & Marsick (1993;1996) and (Selden & Watkins, 2001), the characteristics or the seven complementary action imperatives of LO are to: 1) create continuous learning opportunities, 2) promote inquiry and dialogue, 3) encourage collaboration and team learning, 4) establish systems to capture and share learning, 5) empower people toward a collective vision, 6) connect the organization to its environment and 7) provide strategic leadership for learning KM is defined as the process of capturing the collective expertise and intelligence in a LO and using them to foster innovation through continued organizational learning (Davenport, DeLong & Beers, 1998; Meso & Smith,2000; Nonaka & Takeuchi, 1995; Quinn, Anderson & Finkelstein,1996, Salleh, 2013a & Salleh,Chong, Syed Ahmad & Syed-Ikhsan, 2013b). The ultimate goal of KM is to convert tacit knowledge (personal ideas and experiences) from individual knowledge to explicit organizational knowledge (documents, products and procedures) and utilized shared knowledge across organization effectively (Bennet & Bennet, 2003; Davenport, et al. 1998; Gupta, Iyer & Aronson, 2000, Nonaka & Takeuchi, 1995; Quinn, et al. 1996). Tacit knowledge transfer is the process by which tacit knowledge is moved and shared throughout organization through individuals and groups across various functions by personal, mechanical and electronic means (Hernandez, 2000;2003). Hernandez (2000 ; 2003) had carried out an empirical study to identify the ways the LO dimensions impact the transfer process of tacit knowledge which can improve the knowledge and financial performance within the private manufacturing companies in Colombia. The findings showed the positive structural relationship between the seven LO dimensions and the transfer of tacit knowledge process for a positive influence on knowledge performance. The following research model (see Figure 1) is proposed for the hypothesis development and testing the conceptual relationship between LO and KM in terms of the impact between the seven dimensions of LO and the KM process of tacit knowledge transfer on the organizational performance of this selected case study of a public university in Malaysia. Learning Organization Continuous Learning Dialogue & Inquiry Team Learning Embedded Systems Empowerment System Connections Leadership Organizational Performance Knowledge performance Innovation Transfer process of Tacit Knowledge Dissemination Documentation Figure 1: Research Model 2

3 3. RESEARCH METHODOLOGY In this study, a survey questionnaire was used as the main instrument to collect data from all academicians employed by the selected public university in Malaysia. This selected case study of public university is Malaysia's largest institution of higher learning in terms of size and population. It has experienced phenomenal growth since its inception in 1956 and has expanded nationwide with numerous branch campuses, city campuses and affiliated colleges. This university attempts to become the new centre of academic and research excellence and expected to become a world class university by Questionnaires were posted to total of 900 academicians from 26 faculties which are grouped for the three clusters of programmes i.e. 1) science and technology, 2) business and management and 3) social sciences and humanities. Only 99 questionnaires were received and usable for data analysis purposes. The multiple question items in the questionnaire were adapted from the studies of Watkins and Marsick (1993;1996) and Hernandez (2000 ; 2003) to identify the ways in which the seven dimensions of the LO and the KMP of tacit knowledge can improve the organizational performance of a public university. Besides demographic data, a seven-point scale from 1 to 7 was used for all questions concerning respondents perceptions on the seven dimensions in the LO environment (42 items), the level of tacit knowledge (12 items) being disseminated and documented for information accessibility and usability and the organizational performance in terms of the knowledge performance and innovation (7 items). The Likert-point scale used ranges from 1 is for almost never, 2 is for seldom, 3 is for occasionally, 4 is for not sure, 5 is for frequently, 6 is for usually and 7 is for almost always. Statistical Package for Social Sciences (SPSS) version 20 was used to analyze data collected for statistical analysis and results. 4. DATA ANALYSIS AND RESULTS The Cronbach's Alpha is computed to verify the reliability of the data collected and the study variables of this empirical research. According to Sekaran (2000), the closer the Cronbach's Alpha to 1, the higher the internal consistency reliability. The Cronbach s Alpha coefficient for each research variable of this study is presented in Table 1. Table 1: Coefficient of Cronbach s Alpha Variables Number of Items Cronbach s Alpha Coefficients Learning Organization Dimensions Create continuous learning Promote inquiry and dialogue Team learning Embedded Systems Empowerment System connection Leadership KM Process of Tacit Knowledge Organizational Performance The demographic questions for this study consist of the gender of the respondents, the levels of academic qualification and the cluster/type of faculties in the university. As for the gender of the respondents, about 56% of the respondents are females. Only 44% of the respondents are males. Table 2 reveals the academic qualification of the respondents. The majority (53.53%) of the respondents holds a Masters degree and 34.34% have a Doctoral degree. Most of the respondents (88%) are highly educated and thus, their responses are useful and relevant to the study. 3

4 Table 2: Academic Qualification of Respondents Current Position Number Percentage (%) Doctorate Degree (PhD) Masters Degree Professional Degree Degree Not Stated Total In terms of working experience, most of the respondents (66%) have worked in the university for 20 years or less. Only 15% have worked between 21 to 25 years and 14% have worked between years. However, 5% did not state their working experience. The majority (56%) of the respondents are from science and technology faculties while the remaining respondents (21%) are attached to the business and management faculties and 21% are from the social sciences and humanities cluster. The main objective of this paper is to investigate the effect of seven dimensions of the LO and the KMP of tacit knowledge which are deemed important in improving the knowledge performance and innovation in this selected public university in Malaysia. Thus, the following statistical analysis such as factor analysis and standard multiple regression analysis (Tabachnick and Fidell, 2001) are used to extract the valid factors and to investigate the relationships between LO components and KMP of tacit knowledge (independent variables) and the organizational performance of the public university in terms of knowledge performance and innovation (dependent variable). Factor Analysis was used to confirm that only six (6) out of seven (7) LO components are in conformity to the literature review and are valid for this study. This is due to fact that factor analysis for this study has combined or grouped the two (2) components of LO i.e. empowerment and system connections as one (1) appropriate LO component. Table 3 shows the summary of factor analysis results, factors and Cronbach s alpha scores to justify that the study variables in this study were reliable for hypotheses testing via the standard multiple regression analysis. Table 3: Summary of Factor Analysis Results, Factors and Cronbach s Alpha Scores Factors Items Factor Loadings Eigenvalue (%) Cronbach s alpha LO Components KMO = 0.899, Sig. = 0.000, Eigenvalue= 71.6% Leadership Team Learning Empowerment and System Connection Promote Inquiry and Dialogue Embedded System Create Continous Study KM Process KMO = Sig. = 0.000, Eigenvalue= 72.7% Tranfer of Tacit Knowledge Organizational KMO = Sig. = 0.000, Eigenvalue= 74.76% Performance Knowledge Performance and Innovation Standard Multiple Regression Analysis was used for finding the relationship model betweem LO components and KMP of tacit knowledge being identified as independent variables and the organizational performance as dependent variable. This statistcial technique also helps to identify the significant predictors between LO components and the KMP of tacit knowledge that could contribute to the knowledge performance improvement of the selected public university. Table 4 shows the summary of regression results for the research model on 4

5 the conceptual relationship between LO Components and KMP of tacit knowledge (independent variables) on the organizational performance (dependent variable). Table 4: Summary of Regression Results of Relationship Model An Integrtated Model of LO Components, KMP of Tacit Knowledge and Organizational Performance Standard Multiple Regression Result R 2 = F = Sig. = 0.000*** LO Components B = Beta Coefficients P = P-Value Leadership B = p = 0.036** Team Learning B = p = 0.024** Empowerment and System Connection B = p = Promote Inquiry and Dialogue B = p = Embedded System B = p = Create Continous Study B = p = 0.021** KMP of Tacit Knowledge B = p = 0.000*** Dependent Variable Organizational Performance Note: Supported Hypotheses in boldface type:***p<0.01, **p<0.05, * p< 0.1 The regression model in Table 4 had presented the integrated model of LO, KMP of tacit knowledge and organizational performance in this selected case study of a public university in Malaysia. This regression model shows the value of R-Square is or 71.4%. This indicates that the regression model for LO components and KMP of tacit knowledge explains 71.4% of the variances in the organizational performance. When both the LO components and KMP of tacit knowledge are regarded as antecedents of organizational performance, KMP of tacit knowledge is found as the highly significant predictor with p-value = The creation of continous study, team learning and leadership with p-values of less than 5% are among those of moderately significant LO components that have positive and significant relationship to the organizational performance of the selected public university. The result of this study shows that continuous study, team learning and leadership component are important LO dimensions for the integration concept of the seven LO dimensions with the transfer process of tacit knowledge via KM concept to improve knowledge performance and innovation in the selected public university in Malaysia. This survey research discovered that the integration of LO and KM process of tacit knowledge can improve 1) individual s learning new skills,2) increase the number of research products and patents, 3) increase level of innovation and improve processes, 4) increase percentage of skilled workers/expertise and 5) increase percentage of total spending devoted to technology and information processing. The academicians (questionnaires respondents) had placed greater importance on both human and innovation capital for the significant effect of LO and KMP of tacit knowledge in improving the knowledge performance of their university. The following are the top ranked information of KM process of tacit knowledge which are regarded as vital to the knowledge improvement performance of a public university: 1. Existence of documentation describing administrative procedures, 2. New ideas or methods are disseminated and spread to other colleagues in helping to articulate the problem, 3. Insights from colleagues across departments were obtained when dealing with complex problems, 4. When encountering operational problems, attempts were made to look at other departments experience for critical information and knowledge, 5

6 5. Faculty/Unit/Institute share with other members what works and what does not work when developing new ideas, 6. Parts of the work processes are embodied in software that have been modified/customized, 7. Cross-functional teams are used to transfer important learning across groups, divisions and departments, 8. Technology in faculty/unit/institute creates a database that is accessible to the entire organization 9. Recognition given to the value of the ideas and methods which have been made available to employees and organization. The spirit of continuous study, team learning and leadership are among the moderately significant LO components that are regarded as paramount important to the integration concept of LO and the KMP of tacit knowledge for the knowledge performance and innovation of the selected public university in Malaysia. The following components for creating the environment of continuous study, team learning and leadership approach are considered to be critically important by the respondents for the integration concept of LO and KM in the selected public university in Malaysia. 1. Employees help each other to learn through continuous study and learning environment 2. Team learning can revise their thinking as a result of group discussions or information collected 3. Team learning can focus on both the group s task and on how well the group is working 4. Leaders empower employees to help carry out the organization s vision 5. Leaders generally support requests for learning opportunities and training 6. Leaders share up to date information with employees about competitors, industry trends and organizational directions 7. Leaders ensure that the organization s action are consistent with its values 8. Leaders continually look for opportunities to learn 5. CONCLUSION This survey research has found that the integration of LO and KMP of tacit knowledge as antecedents to organizational performance of a public university can improve the percentage of skilled workers /expertise, improve individual s learning new skills, greater levels of innovation and improved processes and increase in research products and patents. KMP of tacit knowledge in a public university is found to be highly significance in this integrated model. Knowledge sharing when developing new ideas, dissemination of new ideas/methods for solving complex problem, cross-functional teams, database technology and recognition given to the value of new ideas are the significant items The spirit of continuous study, team learning and leadership are among the moderately significant LO components in this integrated conceptual model for the knowledge performance and innovation of this selected public university in Malaysia. This finding appears to be consistent with the integration study of LO dimensions and KM process of tacit knowledge carried out by Hernandez (2000; 2003) on the organizational performance of the manufacturing companies. Hernandez (2000; 2003) had discovered that the structural relationship between the seven LO dimensions and the transfer process of tacit knowledge consecutively showed a positive influence on knowledge performance of the manufacturing organizations in Colombia. 6. ACKNOWLEDGEMENTS The authors would like to thank the Ministry of Education (MOE) and Universiti Teknologi MARA in Malaysia for funding this research. REFERENCES Bennet, D., & Bennet, A. (2003). "The Rise of the Knowledge Organization". In C. W. Holsapple (Ed.), Handbook on Knowledge Management 1: Knowledge Matters (pp. 5-20). Berlin, Germany: Springer-Verlag. Buckler, B. (1998). "Practical steps towards a Learning Organization: Applying Academic Knowledge to Improvement and Innovation in business Process". The Learning Organization, Vol 5, No 1, pp

7 Davenport, T. H., DeLong, D. W., & Beers, M. C. (1998). "Successful Knowledge Management Projects". Sloan Management Review, Vol 39, No 2, pp Gupta, B., Iyer, L. S., & Aronson, J. E. (2000). Knowledge Management: Practices and Challenges. Industrial Management & Data Systems, Vol 100, No 1, pp Hernandez, M. (2000). "The impact of the dimensions of the learning organization on the transfer of tacit knowledge process and performance improvement within private manufacturing firms in Colombia". Doctorate Dissertation. University of Georgia, Athens, Georgia. Hernandez, M. (2003). Asessing tacit knowledge transfer and dimensions of a learning environment in a Colombian business. Advances in Developing Human Resources, 5(2), Meso, P., & Smith, R. (2000). "A resouce - based view of organizational knowledge management systems". Journal of Knowledge Management, Vol 4, No 3, pp Misha, B & Bhaskar, A.U. (2010), Knowledge Management Process in two learning organizations, Journal of Knowledge Management, Vol.15, No.2, pp Nonaka, I., & Takeuchi, H. (1995). "The Knowledge-Creating Company: How Japanese Company Create the Dynamics of Innovation". Oxford, UK: Oxford University Press. Quinn, J. B., Anderson, P., & Finkelstein, S. (1996). "Managing professional intellect: Making the most of the best". Harvard Business Review, Vol March - April, pp Salleh, K., Chong, S.N., Syed Ahmad, S.N., & Syed-Ikhsan, S.O.S. (2012), Learning and Knowledge Transfer Performance among Public Sector Accountants: An Empirical Survey, Knowledge Management Research & Practice, Vol 10, pp Salleh, K., Syed Ahmad, S.N., Syed-Ikhsan, S.O.S. & Lin, B. (2011), The Joint Effects of Organizational Leadership and Learning Factors of Professional Intellects in Sharing Knowledge and Innovation, International Journal of Innovation and Learning, Vol. 10, No. 2, pp Salleh, K. (2013a), Knowledge Sharing And Knowledge Management Modelling In Public Sector Accounting Organization: Case Evidence From Malaysia, International Journal of Knowledge-Based Development, Vol. 4, No. 4, pp Salleh, K., Chong, S.C., Syed Ahmad, S.N. & Syed-Ikhsan, S.O.S. (2013b), The Extent of Influence of Learning Factors on Tacit Knowledge Sharing among Public Sector Accountants, The Journal of Information and Knowledge Management Systems, Vol 43 No 4, pp Sekaran, U. (2000). Research methods for business: A skill-building approach. : NJ: John Wiley and Sons. Selden,G. & Watkins, K. (2001). Learning organizations: what impact do they really make?. Business and Economics Review, Vol 25, No 2, pp Troy State University. Tabachnick, B.G. & Fidell, L.S. (2001), Using Multivariate Statistics, Allyn and Bacon Publishers, Boston, MA,2001 Watkins, K. E., & Marsick, V. J. (1993). "Sculpting the Learning Organization: Lesson in the Art and Science of Systematic change". San Francisco: Jossey Bass Watkins, K. E., & Marsick, V. J. (1996). " In Action: Creating the Learning Organization". Alexandria, VA: ASTD Press. 7

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