PERSONALIZED PATHWAYS Optimizing Student Progression & Completion
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1 PERSONALIZED PATHWAYS Optimizing Student Progression & Completion
2 Imagine all the data you have regarding a specific student as his or her footprints across your college; these footprints are indicative of student behaviors and choices
3 Imagine understanding where those footprints lead: some toward purposeful outcomes like course completion and graduation
4 Other footprints lead toward student departure
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7 KNOWING THE DATA 30% OF ACTIVE U.S. STUDENTS 7.5M ENROLLED STUDENTS 20M STUDENT RECORDS 200M COURSE ENROLLMENTS Civitas Learning Copyright 2017
8 Students struggle to navigate their path 42% OF STUDENTS ARE LEAVING WITHIN THE FIRST 3 TERMS Up to 40% of students fail to enroll 16% of students leave with enough credits, but no credential The first three terms represent a clear opportunity to create a virtuous cycle in our pathways work; Optimizing students starting, staying and finishing strong is the goal. CCA, Time is the Enemy Harvard University, SDP Summer Melt CCRC, Early Momentum Metrics
9 It s Not Just Failure On average, 75% of students who don t persist have GPAs of 2.0 or higher 98% of institutions are losing more students with GPAs above 2.0 than below On average, 44% have GPAs of 3.0 or higher; and for online programs it is 48% ACROSS 62 INSTITUTIONS & CIVITAS LEARNING COPYRIGHT4M STUDENT RECORDS
10 THE PUSH TO FULL TIME 75% of today s students have one or more competing obligations. Only 24.3% of four-year degree seekers who don t graduate in four years, do so in eight years. Only 7.8% of two-year degree seekers who don t graduate in two years, do so in four years. completecollege.org/docs/time_is_the_enemy.pdf
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12 How our partners achieve outcomes Student Inquiry Persistence & Graduation Career MILESTONE DECISIONS MAJORS COURSES SCHEDULE CAREERS SECTIONS OPPORTUNITIES TO ENGAGE & SUPPORT SUCCESS COACHING MINDSET NUDGING COURSE ENCOURAGEMENT RESOURCES & PROGRAMS POLICY EVALUATION PRECISION OUTCOMES EQUITY FTIC 1 ST YEAR STEM
13 THE OLD PEN & PAPER METHOD
14 AND HOW FRUSTRATING IS THIS FOR YOU?!? You spend days or weeks on your master schedule Some sections fill quickly while others never fill at Some students still all can t find schedules that will work for them Advisors spend entire sessions helping students create schedules
15 MAXIMIZE CREDIT HOURS INCREASE PERSISTENCE IMPROVE DEGREE COMPLETION 49.5% + 3 Credit Hours +1.3 Credit Hours on Average +3.25pp Overall +4.95pp New +2.87pp Continuing +2.7pp Averag e +3.5pp Repeat Use
16 DECREASE IN REQUIRED STAFF INTERVENTION IMPROVED ADVISOR EFFICIENCY DECREASED LOAD ON SERVERS DURING REGISTRATION [We] can attribute a 60% decrease in the walk-in traffic to the Academic Advising office when students need help finding classes to fit in their schedule. -CSU Dominguez Hills College Scheduler has taken a normal minute portion of an appointment and brought it down to a two minute process. -St. Clair County Community College The installation is straight forward and we had no issues. This also took a tremendous load off of our backend servers. -Texas State University
17 13.9% increase in FTE, with only a 5.3% increase in headcount, given the ability to schedule 15 hours and accommodate work and extracurricular obligations Rapid adoption among new freshman and continuing students who successfully used application without assistance to personalize schedules
18 What Students Are Saying
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22 From 300 degree & certificate programs to 10 areas of study Enhanced Student & Advisor engagement $1.36M/year from +11 % in persistence
23 Optimize student progression with personalized pathways Student Progression Empower students with data-informed degree planning, course scheduling and streamlined registration Integrated advising support to keep students on track for timely completion Demand and progress reporting for resourcing and student support decisions Impact assessment for program/ initiative When it became clear that my original degree plan wasn t going to be a good choice for me, Degree Map helped me explore options, make a good choice for job opportunities, and get on a clear path to a degree. Lluvia
24 FOUR EASY STEPS TO YOUR OPTIMAL SCHEDULE 1. ADD COURSES 2. ADD BREAKS 3. VIEW SCHEDULE OPTIONS 4. SEND TO CART
25 ALL THE PIECES OF DEGREE PLANNING MAKE A PLAN EXPLORE ALL DEGREES TRACK PROGRESS START WITH THE END IN MIND
26 Time to degree is a major concern for students, one that colleges often do not take seriously enough. Research shows that students who can take more classes on a focused path to a degree, should, because it helps them succeed at higher rates. Whether it s 15 in a term, 30 in a year, or just one more class. Dr. Davis Jenkins, Senior Research Scholar at Community College Research Center; and National Advisory Board Member, Civitas Learning
27 Investment in people, technology and facilities exceeded $300B last year. Yet only 55% of students in higher education complete. If student success is the goal, how can we better target these resources? Source: NCES, Bill & Melinda Gates Foundation and Delta Cost Project
28 Here are some things we ve learned.
29 The clearest path to outcomes is through the strongest signal INTELLIGENCE LATE SIGNAL INTELLECTUALLY CURIOUS NO SIGNAL STATUS QUO STRONG SIGNAL STUDENT SUCCESS SCIENTISTS WEAK SIGNAL BEST PRACTICISM INFORMED ACTION
30 No Signal Inability to assess program impact limits ability to maximize resources and help the students who need it most. Strong Signal Understanding the efficacy of investments for various student populations and better targeting resources to students who would benefit most. 6.5 pp lift overall & pp lift for DevEd students
31 No Signal Inability to assess program impact limits ability to maximize resources and help the students who need it most. Strong Signal Understanding the efficacy of investments for various student populations and better targeting resources to students who would benefit most. 3.4 pp lift for FTIC, but less than 10% used service.
32 Weak Signal Best practice research misses the mark at an individual institution level. Strong Signal Their own data revealed that the institution s actual persistence tipping point was 2.6 GPA, not GPA as suggested by best practice research. Identified and supported 25% more non-persisting students.
33 Weak Signal Academic performance is a weak signal of a student s likelihood to persist. Strong Signal Using predictions to inform outreach, not GPA-based triggers. Our research across 4 million student records found that: 43% of non-persisters have between a GPA.
34 Weak Signal Course grades indicate persistence, but they are weak signals for graduation. Strong Signal Building pathways & degree plans with better insight into course impact on persistence and graduation. Tailor support to improve mastery & performance. Improved course mastery for 19 pp lift in graduation.
35 Late Signal Limited data set & restricted model resulted in performance plateau. Strong Signal Addition of behavioral data from the LMS allowed them to intervene more quickly and with more context. Now leveraging a holistic case management approach. 3 pp lift in persistence & graduation in one year.
36 Late Signal Using dated reports to guide operational practice and policy. Strong Signal Uncovered the variance in risk levels for near completers and then precisely targeted outreach according to need. 31% increase in graduates in one year.
37 Precision matters INSTITUTIONAL DECISION ORIGINAL APPROACH PRECISE ACTION RETURN ON VALUE Allocation of Financial Aid Blunt Triggers Realigned aid based on segment-level insights for that institution +123 students $780,000 per term Hiring more advisors and triggering outreach Best Practices Research Better allocated resources by uncovering institution-specific tipping point +91 students $102,400 per term Understanding Initiative or Investment Efficacy Macro Level, Ad-hoc Analysis Connecting the right resources with students who would benefit most +560 students $3.2M per term Aggregated??? Marginal Gains Aggregated Marginal Gains +774 students $4.08M
38 How precision moves the needle PREVIOUS SIGNAL KEY DECISION ORIGINAL APPROACH STRONGEST SIGNAL PRECISE ACTION RETURN ON VALUE NO Allocating Financial Aid Blunt Triggers Realigned institutional aid to support students for whom it would move the needle the most students Increased retained tuition by $780,000 per term. WEAK Deploying Targeted Advising Resources Best Practices Research Uncovered institution s true GPA tipping point. Now supporting at-risk students who could succeed with the right nudge. +91 students Increased retained tuition by $102,400 per term. NO Closing Equity Gap Transactional, Ad-Hoc Communications Used predictions to identify subsegments of at-risk student populations and design meaningful, precise outreach at scale. +44 black male students Increased total retained tuition by $210,772 per term. LATE Breaking Through Performance Plateau Limited Data, No Engagement Data Leveraged predictions to inform case management and deliver interventions according to shifts in student persistence scores. +70 students Performance-based funding of up to $15M. NO Understanding Investment Efficacy Macro Level, Ad-hoc Analysis Focused strategic campaign to connect specific students with campus writing center and tutoring services students Increased retained tuition by $3.2M per term. WEAK Moving Graduation Blanket Outreach CIVITAS LEARNING Rate COPYRIGHT 2017 Identified near completer student population and designed outreach according to risk level and success factors graduates Earned Student Success points for outcomes-based funding.
39 More precise signal processing helps better target your investments toward student outcomes. Precision matters. And you can have it on day one.
40 Raised first-year retention rate to 90.02% +20% in 6-year graduation rates +Up to $15M in performancebased funding
41 +31% increase in graduates in one year +38% increase in credentials awarded
42 Today we reach 30% of higher education in the U.S. Together with our partners, we are obsessive about driving outcomes and making progress toward our Million More Mission.
43 How signals are processed & actioned PERSONALIZED PATHWAYS O U T C O M E S PRECISION ENGAGEMENT TIMELY, RELEVANT INSIGHTS EMERGING TRENDS, STUDENT-LEVEL SCORES SIGNAL INTELLIGENCE INSTITUTION-SPECIFIC APPROACH MODELS IN PRODUCTION PREDICTIVE MODELS DERIVATIVES DEPTH OF DATA 95% OF PREDICTIVE POWER COMES FROM DERIVATIVES ENGAGEMENT LMS activity streak LMS relative-to-section average ACADEMIC Modality features GPA consistency Terms attempted/completed ratio LIFE & LOGISTICS Degree program alignment scores Credits withdrawal patterns Financial aid change variables BREADTH OF DATA CROSS-SYSTEM & CROSS-INITIATIVE DATA CIVITAS LEARNING COPYRIGHT SIS 2017 LMS CRM ADMISSIONS TUTORING
44 Strong signal enabling decisions on day 1 <=2.0 GPA TRIGGER 21% VS. PREDICTIVE MODEL 82%
45 Our student success platform PERSONALIZED PATHWAYS DESIGN & ASSESS Courses, Consulting STUDENT PROGRESSION Degree Map, College Scheduler STRATEGIC CONSULTING STUDENT SUCCESS INTELLIGENCE PLATFORM IMPACT 3rd Party Access PRECISION ENGAGEMENT NUDGING CAMPAIGNS Illume Students SUCCESS COACHING Inspire For Advisors COURSE ENCOURAGEMENT Inspire For Faculty
46 Partner engagement to ensure outcomes Team Members Partner Success Consultant Project Manager Data Engineer Data Scientist Partner Care User Education & Training Supplemental Strategic Services Change Management Data Science Consulting & Impact Analysis Next Generation Leadership Academy Core Services Create Steering Committee Strategy Development Action Planning Training Launch Application Take Action, Refine, Repeat DISCOVERY ACTION & ADOPTION ONBOARDING LAUNCH & TRAIN OUTCOMES & LEARNING
47 The Civitas: A community learning together RESOURCES & RESEARCH COMMUNITY OF PRACTICE Tools & guidance to start stronger & learn faster together Networking & opportunities to learn from other Civitas Partners & industry experts Webinars on tactics & learnings Nudge hub Playbooks User guides Civitas Learning Space Community Insights Reports Podcasts on trends & tactics Additional support services The Civitas Representing 300+ Partners National Advisory Board (NAB): Dr. Vince Tinto, Dr. Linda Baer, Dr. Davis Jenkins Mission-aligned Investors: Lumina Foundation, ReThink, Valhalla Annual Summit: 250+ Partner attendees Regional Workshops: Throughout US each year Research Partnerships
48 TAKE THE NEXT STEP
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