INDUSTRY REPORT - December 2014

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Godwin Cameron
6 years ago
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1 Total Passengers Total Enplanements *Source: Austin-Bergstrom International Airport Visitor Packets Sent Virtual Visitor Guide Visits Downtown Visitors Phone Calls/ Requests Retail Revenue-Gross Walking Tour Participants Unique Web Visits Unique Mobile Site Visits Online Booking Engine 15 Reservations* *Includes hotel, attraction and package reservations Tourism Partner Leads Destination Trainings Product Placement Online Package Development Number of Meetings* Room Nights Number of Definite Bookings Total Room Night Production Total *YTD reflect the ACVB fiscal year, October-September. INDUSTRY REPORT - November 448,353 2,63 13,8 $6, Aviation Passengers* % 1,1 1,155 7,184 November 883,17 841,185 5%,8,4,1,1 7% 1,625 1,73 -% 1,475 1,18 25% 16 6 $51,45 18% $232,262 Website Traffic 11,37 25% Leisure Travel % 372,8 36,76 25,8 44% 11,72 75,4 46% *Includes Additional Rooms for Previously Booked A Definites 423,278 Visitor Services,345 4% 23-35% 5 YTD 6% YTD 167% 4,,764 7,551 41,152 4, % % 67,211 3,6 11% 82,6 51,463 5% 41,33 25,6 % 47,43 ALL CVB Definite Room Night Bookings 4 13,15 81,417 1,635 A Meetings CVB Booked 58,54 43,225 26% YTD* YTD YTD 4,574,22 YTD YTD 22 YTD YTD -2% 76% 88% 6,1 YTD ,4 225,75 1,64 4,2 316,34 7% 18% % 41,3-31% 7,314-6% 41, -2% 18% $211,57 1% YTD 2,858-4% 55% 15% YTD ,53-24% 15% -14%

2 Number of Leads Total Room Night Production Number of Leads Event Name Texas Humane Legislation Network National Safety Council American Astronomical Society 2,481 GE Healthcare Association for Professionals in Infection Control and Epidemiology, Inc. Convention Services (Site Visits/Planning Meetings) University Interscholistic League (planning - future meetings) Triple Crown Sports 7/215 Texas Masonry Council 8/216 LegoKids Fest (planning) (non bureau booked) SPTech Con (non bureau booked) The College Board 7/215 American Animal Hospital Association 3/216 Austin Film Festival (planning) 1-11/215 Keller Williams (planning - future meetings) Destination Marketing Association International (7/215) Women's Business Enterprise National Council 6/215 Texas Association of Secondard School Principals (6/215) Tourism Department (Site Visits/FAMs) Chicago, IL Northeast Calls New York, NY; Philadelphia, PA Southeast Calls Farm Credit Council American Academy of Veterinary Dermatology 83,63 ALL Meetings Lead Production 4% 34, ,87 1% Total Room Night Production 183,65 157,55 17% 77,84 576,45 23% IAEE Expo! Expo! Association Forum Holiday Showcase Chicago Holiday Client Event Group Name Texas Masonry Council National Coal Transportation Association Employers Council on Flexible Compensation A Meetings Lead Production , ,325 Ping Identity 2,5 33% Tradeshows & Events Site Visits Location Total Room Nights ,5,3 OpenStack 14, Los Angeles, CA Chicago, IL YTD YTD 138% Raleigh, NC 76 YTD YTD , ,77 6, ,35 Department Attending 46% 2% Heather Harris, Product Manager Audley Travel - UK

3 Group Livestrong MillerCoors National Alliance for Public Charter Schools CONVENTION CENTER AND/OR CITYWIDE EVENT BOOKINGS* The General Convention of the Episcopal Church Association for Healthcare Resource & Materials Management Mtg Start Date *NEW Definite Bookings only; does not include Additional Rooms for Previously Booked Definites Mtg End Date Estimated Est. Room Nights 1/15/ 1/2/ 3, 1,8 National Instruments 7/2/216 8/6/216 6, 6,5 National Instruments National Instruments National Association of College and University Business Officers 7/13/21 5/15/217 5/27/217 3/27/218 5/14/218 6/17/218 7/4/218 7/22/218 3/3/218 5/26/218 6/2/218 7/13/218 7/25/218 7/16/21 6, 3,8 6, 4,7 7,5 1,5 2,8 6,5 7, 7, 4,77 23,5 3,172 6,51 Year Definite Definite Room Nights # of Definite Groups Tentative Tentative Room Nights # of Tentative Groups Meetings Serviced bureau booked 85 non-bureau booked 22 37,15 13,635 24,5 313, ,165 27, ,34 18, ,21 5 Convention Services 1 21,35 184, ,1 287,21 3,45 22,1 241, ,6 2, ,5 24, % 177,5 117,735 45,3 65,3 68,2,771 4,4 28,746 YTD YTD % Reservations Assigned % 2,58 3,84-33% Registration Hours Provided % 1,34 2,64-4% Supplier Referrals Supplier Leads 2 Site Visits/Planning Meetings 4 2% % Pre/Post Convention Meetings % Community Outreach/Supplier Mtgs Music Inquiries % %

4 Production/ Referral Inquiries 1,743 Production Packages Fulfilled 3 Production Starts 1 Production Days 32 Film, TV, Commercial, Print and Miscellaneous Production That's What I'm talkin' About - Feature Film - wrapped FILM PRODUCTION 3 % YTD YTD 4 5,14 1,5 5% -67% % -62% %

Media Outreach (Releases and Pitches) Number of Outlets Reached Press Trips/Media Hosted Dollar value of media (source: Cision) Significant Placements* PUBLIC RELATIONS PRODUCTION 4 2 $4,816,43 55 32

5 Media Outreach (Releases and Pitches) Number of Outlets Reached Press Trips/Media Hosted Dollar value of media (source: Cision) Significant Placements* PUBLIC RELATIONS PRODUCTION 4 2 $4,816, $3,71, % 25% -5% 3% -1% YTD YTD 1, % % % $16,667,76 $17,425,78-4% % *Explanation of significant increase in siginificant placements is FFFest, F1, & FAMs Print Magazines Smart Meetings Magazine Media Placements Newspapers Star Tribune Chicago Tribune Express News (TV) Online/Internet Outlets: Yahoo Travel Skift Prevue Meetings Broadcast KXAN-TV CNN-TV Peter Lindberg - Travel & Leisure Molly McCluskey - Freelance (Washington Post, Nat Geo) Media Hosted

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